{"id":110469,"date":"2022-05-17T07:13:00","date_gmt":"2022-05-17T07:13:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazon-i-onlajn-pazaruvaneto-v-germania-tova-e-kolko-mosen-e-gigant-t-v-elektronnata-t-rgovia\/"},"modified":"2022-05-17T07:13:00","modified_gmt":"2022-05-17T07:13:00","slug":"amazon-i-onlajn-pazaruvaneto-v-germania-tova-e-kolko-mosen-e-gigant-t-v-elektronnata-t-rgovia","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/bg\/blog\/amazon-i-onlajn-pazaruvaneto-v-germania-tova-e-kolko-mosen-e-gigant-t-v-elektronnata-t-rgovia\/","title":{"rendered":"Amazon \u0438 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f: \u0422\u043e\u0432\u0430 \u0435 \u043a\u043e\u043b\u043a\u043e \u043c\u043e\u0449\u0435\u043d \u0435 \u0433\u0438\u0433\u0430\u043d\u0442\u044a\u0442 \u0432 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-540069-identifier\">\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0435 \u043d\u0430\u0432\u0441\u044f\u043a\u044a\u0434\u0435. \u0413\u043e\u0434\u0438\u043d\u0438\u0442\u0435 \u043d\u0430 Covid \u0443\u0441\u043a\u043e\u0440\u0438\u0445\u0430 \u0446\u044f\u043b\u0430\u0442\u0430 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f \u0441 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 \u0434\u0435\u0441\u0435\u0442\u0438\u043b\u0435\u0442\u0438\u0435, \u0430 \u0435\u0444\u0435\u043a\u0442\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u0441\u0435 \u043e\u0449\u0435 \u043f\u0440\u043e\u043c\u0435\u043d\u044f\u0442 \u043d\u0430\u0447\u0438\u043d\u0430, \u043f\u043e \u043a\u043e\u0439\u0442\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0442\u0435 \u0444\u0443\u043d\u043a\u0446\u0438\u043e\u043d\u0438\u0440\u0430\u0442 \u0438 \u0440\u0430\u0441\u0442\u0430\u0442. \u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0441\u044a\u0449\u043e \u0442\u0430\u043a\u0430 \u0438\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u0442, \u043a\u0443\u043f\u0443\u0432\u0430\u0442 \u0438 \u043f\u043b\u0430\u0449\u0430\u0442 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043f\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u0435\u043d \u043d\u0430\u0447\u0438\u043d \u0434\u043d\u0435\u0441, \u043e\u0442\u043a\u043e\u043b\u043a\u043e\u0442\u043e \u043f\u0440\u0435\u0434\u0438 \u0434\u0435\u0441\u0435\u0442 \u0433\u043e\u0434\u0438\u043d\u0438. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u0435\u0434\u043d\u043e \u043d\u0435\u0449\u043e \u043e\u0441\u0442\u0430\u0432\u0430 \u0441\u044a\u0449\u043e\u0442\u043e \u043f\u0440\u0435\u0437 \u0433\u043e\u0434\u0438\u043d\u0438\u0442\u0435: \u043d\u0430\u0439-\u0433\u043e\u043b\u0435\u043c\u0438\u044f\u0442 \u0438\u0433\u0440\u0430\u0447 \u0432 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f\u0442\u0430 \u0435 Amazon. \u041e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u043d\u043e \u0437\u0430\u043f\u043e\u0447\u0432\u0430 \u0437\u0430 \u043c\u043d\u043e\u0433\u043e \u0433\u0435\u0440\u043c\u0430\u043d\u0441\u043a\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u043d\u0430 Amazon.de \u0438 \u0447\u0435\u0441\u0442\u043e \u0437\u0430\u0432\u044a\u0440\u0448\u0432\u0430 \u0442\u0430\u043c.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-835441-identifier\">Amazon \u043d\u0435\u0434\u0432\u0443\u0441\u043c\u0438\u0441\u043b\u0435\u043d \u043b\u0438\u0434\u0435\u0440<\/h2><p class=\"theme-wp-block gb-responsive-188589-identifier\">\u041a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f\u0442\u0430 \u0435\u0434\u0432\u0430 \u043b\u0438 \u043c\u043e\u0436\u0435 \u0434\u0430 \u043d\u0430\u0441\u0442\u0438\u0433\u043d\u0435 \u0440\u0430\u0441\u0442\u0435\u0436\u0430 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430. \u041f\u044a\u0440\u0432\u0438\u044f\u0442 \u043f\u043e\u0433\u043b\u0435\u0434 \u043a\u044a\u043c \u043d\u0430\u0439-\u0433\u043e\u043b\u0435\u043c\u0438\u0442\u0435 B2C \u043e\u043d\u043b\u0430\u0439\u043d \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0438 \u0432 \u0441\u0442\u0440\u0430\u043d\u0430\u0442\u0430 \u043f\u043e\u0434\u0447\u0435\u0440\u0442\u0430\u0432\u0430 \u0434\u043e\u043c\u0438\u043d\u0430\u0446\u0438\u044f\u0442\u0430 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0433\u0438\u0433\u0430\u043d\u0442\u0430 \u043d\u0430 \u0433\u0435\u0440\u043c\u0430\u043d\u0441\u043a\u0438\u044f \u043f\u0430\u0437\u0430\u0440. Amazon \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u043f\u0440\u0438\u0445\u043e\u0434\u0438 \u043e\u0442 \u0441\u043b\u0435\u0434\u0432\u0430\u0449\u0438\u0442\u0435 \u0448\u0435\u0441\u0442 \u043c\u0435\u0441\u0442\u0430 \u043a\u043e\u043c\u0431\u0438\u043d\u0438\u0440\u0430\u043d\u043e:<\/p><figure class=\"theme-wp-block wp-block-table\"><table><tbody><tr><td>\u041c\u044f\u0441\u0442\u043e<\/td><td>\u041c\u0430\u0433\u0430\u0437\u0438\u043d<\/td><td>\u041d\u0435\u0442\u043d\u0438 \u043f\u0440\u0438\u0445\u043e\u0434\u0438 2021 (\u0432 \u043c\u0438\u043b\u0438\u043e\u043d\u0438 \u20ac)<\/td><\/tr><tr><td>1<\/td><td>amazon.de<\/td><td>15,680.6<\/td><\/tr><tr><td>2<\/td><td>otto.de<\/td><td>5,124.0<\/td><\/tr><tr><td>3<\/td><td>mediamarkt.de<\/td><td>2,544.0<\/td><\/tr><tr><td>4<\/td><td>zalando.de<\/td><td>2,515.0<\/td><\/tr><tr><td>5<\/td><td>ikea.com<\/td><td>1,747.0<\/td><\/tr><tr><td>6<\/td><td>saturn.de<\/td><td>1,340.0<\/td><\/tr><tr><td>7<\/td><td>apple.com<\/td><td>1,190.0<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/www.ehi.org\/news\/top-100-onlineshops-in-deutschland-2022\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">EHI Retail Institute<\/a><\/figcaption><\/figure><h2 class=\"theme-wp-block wp-block-heading gb-responsive-706079-identifier\">\u041f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u043d\u0430 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438 \u043a\u0430\u0442\u043e \u043a\u043b\u044e\u0447\u043e\u0432 \u0444\u0430\u043a\u0442\u043e\u0440<\/h2><p class=\"theme-wp-block gb-responsive-731704-identifier\">\u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u0442\u043e\u0432\u0430 \u043d\u0435 \u0435 \u0441\u0430\u043c\u043e \u0443\u0441\u043f\u0435\u0445\u044a\u0442 \u043d\u0430 \u0441\u0430\u043c\u0438\u044f Amazon. \u041e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0441\u044a\u0449\u043e \u0441\u0435 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0437\u0438\u0440\u0430 \u0441 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u043d\u0430 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438, \u043a\u043e\u0438\u0442\u043e \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0442 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 \u0441\u0438 \u0447\u0440\u0435\u0437 \u043f\u0430\u0437\u0430\u0440. \u041f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043d\u0430 \u0442\u0430\u043a\u0438\u0432\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u043d\u0430 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438 \u0441\u044a\u0449\u043e \u043d\u0430\u0440\u0430\u0441\u043d\u0430\u0445\u0430 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u2013 \u043e\u0442 29% \u0434\u043e 34%, \u0434\u043e\u043a\u0430\u0442\u043e \u043f\u0440\u0435\u0437 \u0433\u043e\u0434\u0438\u043d\u0438\u0442\u0435 2019 \u0438 2020 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043d\u0430 amazon.de \u043e\u0441\u0442\u0430\u043d\u0430\u0445\u0430 \u043d\u0430 19%.<\/p><figure class=\"theme-wp-block wp-block-image aligncenter size-full is-resized gb-responsive-249911-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><img decoding=\"async\" width=\"844\" height=\"844\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23140345\/online-shopping-statistik.jpg\" alt=\"\u0421\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u0437\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e Statista\" class=\"wp-image-20044\" style=\"width:844px;height:auto\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23140345\/online-shopping-statistik-407x407.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23140345\/online-shopping-statistik-768x768.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23140345\/online-shopping-statistik.jpg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><figcaption style=\"display:block;\" class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/de.statista.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">statista.de<\/a><\/figcaption><\/figure><p class=\"theme-wp-block gb-responsive-311489-identifier\">Amazon \u044f\u0441\u043d\u043e \u043f\u0440\u0438\u043d\u0430\u0434\u043b\u0435\u0436\u0438 \u043d\u0430 \u043c\u0430\u043b\u043a\u043e\u0442\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438, \u043a\u043e\u0438\u0442\u043e \u0443\u0441\u043f\u044f\u0445\u0430 \u0434\u0430 \u0441\u0435 \u0432\u044a\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u043e\u0442 \u043a\u0440\u0438\u0437\u0430\u0442\u0430. \u0422\u043e\u0432\u0430 \u0441\u0435 \u0434\u043e\u043a\u0430\u0437\u0432\u0430, \u043d\u0430\u0440\u0435\u0434 \u0441 \u0434\u0440\u0443\u0433\u043e\u0442\u043e, \u043e\u0442 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0438\u0442\u0435 \u0432 \u0440\u0430\u0437\u0448\u0438\u0440\u044f\u0432\u0430\u043d\u0435 \u043d\u0430 \u0441\u043a\u043b\u0430\u0434\u043e\u0432\u043e\u0442\u043e \u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0441\u0442\u0432\u043e \u0438 \u043b\u043e\u0433\u0438\u0441\u0442\u0438\u0447\u043d\u0438\u0442\u0435 \u0446\u0435\u043d\u0442\u0440\u043e\u0432\u0435. \u041f\u0440\u0435\u0437 2019 \u0433. Amazon \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0430 \u0433\u043b\u043e\u0431\u0430\u043b\u0435\u043d \u0440\u044a\u0441\u0442 \u043d\u0430 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043e\u0442 47.63 \u043c\u0438\u043b\u0438\u0430\u0440\u0434\u0430 \u0434\u043e\u043b\u0430\u0440\u0430 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0441 \u043f\u0440\u0435\u0434\u0445\u043e\u0434\u043d\u0430\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0430. \u0421\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u043f\u0440\u0435\u0437 2020 \u0433. \u0434\u043e\u0439\u0434\u0435 \u0433\u043e\u043b\u044f\u043c\u043e\u0442\u043e \u043f\u0440\u0435\u043e\u0431\u0440\u044a\u0449\u0430\u043d\u0435 \u0441 Covid, \u043a\u043e\u0435\u0442\u043e \u0434\u043e\u0432\u0435\u0434\u0435 \u0434\u043e \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u043e\u0442 105.54 \u043c\u0438\u043b\u0438\u0430\u0440\u0434\u0430, \u043f\u043e\u0441\u043b\u0435\u0434\u0432\u0430\u043d\u043e \u043e\u0442 \u043e\u0449\u0435 \u0441\u0438\u043b\u0435\u043d \u0440\u044a\u0441\u0442 \u043d\u0430 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043e\u0442 83.76 \u043c\u0438\u043b\u0438\u0430\u0440\u0434\u0430 \u043f\u0440\u0435\u0437 2021 \u0433.<\/p><p class=\"theme-wp-block gb-responsive-421700-identifier\">\u0417\u0430 \u043f\u044a\u0440\u0432\u0438 \u043f\u044a\u0442 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043b\u0435\u043a\u043e \u043d\u0430\u043c\u0430\u043b\u044f\u0445\u0430 \u043f\u0440\u0435\u0437 2022 \u0433. \u0441\u043b\u0435\u0434 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u043f\u0440\u0435\u0437 2023 \u0433. Amazon \u0443\u0441\u043f\u044f \u043e\u0442\u043d\u043e\u0432\u043e \u0434\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0438 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u0441\u0438 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0441 \u043f\u0440\u0435\u0434\u0445\u043e\u0434\u043d\u0430\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0430, \u043a\u0430\u043a\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f (37.59 \u043c\u0438\u043b\u0438\u043e\u043d\u0430 $), \u0442\u0430\u043a\u0430 \u0438 \u0432 \u0441\u0432\u0435\u0442\u043e\u0432\u0435\u043d \u043c\u0430\u0449\u0430\u0431 (574.79 \u043c\u0438\u043b\u0438\u043e\u043d\u0430 $).<\/p><figure class=\"theme-wp-block wp-block-image aligncenter size-large is-resized gb-responsive-289176-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><img decoding=\"async\" width=\"844\" height=\"541\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132025\/amazon-online-shopping-deutschland-umsatz-844x541.png\" alt=\"Amazon \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0430 \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f: \u041f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430 \u0441\u044a\u0449\u043e \u043d\u0430\u0440\u0430\u0441\u043d\u0430\u0445\u0430 \u043f\u0440\u0435\u0437 2023 \u0433.\" class=\"wp-image-52912\" style=\"width:844px;height:auto\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132025\/amazon-online-shopping-deutschland-umsatz-407x261.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132025\/amazon-online-shopping-deutschland-umsatz-768x492.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132025\/amazon-online-shopping-deutschland-umsatz-844x541.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132025\/amazon-online-shopping-deutschland-umsatz.png 1454w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><figcaption style=\"display:block;\" class=\"wp-element-caption\">\u041f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043d\u0430 Amazon \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0441\u043f\u0440\u044f\u043c\u043e \u0441\u0432\u0435\u0442\u043e\u0432\u043d\u0438\u0442\u0435 \u043e\u0442 2010 \u0434\u043e 2023 \u0433. \u0432 \u043c\u0438\u043b\u0438\u0430\u0440\u0434\u0438 \u0449\u0430\u0442\u0441\u043a\u0438 \u0434\u043e\u043b\u0430\u0440\u0438. \u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/de.statista.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">statista.de<\/a><\/figcaption><\/figure><h3 class=\"theme-wp-block wp-block-heading gb-responsive-515118-identifier\">\u0420\u044a\u0441\u0442 \u0438 \u0432 \u0431\u044a\u0434\u0435\u0449\u0435 \u2013 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0438<\/h3><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-51048-identifier\"><img decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132043\/handelsverband-umsaetze-ecommerce-deutschland.png\" alt=\"\u0422\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0430 \u0430\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u044f: \u041f\u0440\u0438\u0445\u043e\u0434\u0438 \u0432 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f\" class=\"wp-image-52915\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132043\/handelsverband-umsaetze-ecommerce-deutschland-407x229.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132043\/handelsverband-umsaetze-ecommerce-deutschland-768x432.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132043\/handelsverband-umsaetze-ecommerce-deutschland-844x475.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132043\/handelsverband-umsaetze-ecommerce-deutschland.png 1280w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-63121-identifier\">\u0412\u0441\u044f\u043a\u0430 \u0433\u043e\u0434\u0438\u043d\u0430 \u0413\u0435\u0440\u043c\u0430\u043d\u0441\u043a\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0430 \u0430\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u044f (HDE) \u043f\u0443\u0431\u043b\u0438\u043a\u0443\u0432\u0430 <a href=\"http:\/\/www.einzelhandel.de\/online-monitor\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u041e\u043d\u043b\u0430\u0439\u043d \u043c\u043e\u043d\u0438\u0442\u043e\u0440<\/a> \u0432 \u0441\u044a\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0441 \u0418\u043d\u0441\u0442\u0438\u0442\u0443\u0442\u0430 \u0437\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0438 \u0438\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u043d\u0438\u044f (IFH) \u0432 \u041a\u044c\u043e\u043b\u043d. \u0421\u043b\u0435\u0434 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u0438\u044f \u0440\u044a\u0441\u0442 \u043f\u0440\u0435\u0437 \u0433\u043e\u0434\u0438\u043d\u0438\u0442\u0435 \u043d\u0430 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430, Amazon \u0438 \u0441\u0435\u043a\u0442\u043e\u0440\u044a\u0442 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0437\u0430\u043f\u0438\u0441\u0430\u0445\u0430 \u043b\u0435\u043a\u043e \u043d\u0430\u043c\u0430\u043b\u0435\u043d\u0438\u0435 \u0437\u0430 \u043f\u044a\u0440\u0432\u0438 \u043f\u044a\u0442 \u043f\u0440\u0435\u0437 2022 \u0433. \u041f\u043e\u043d\u0435 \u043a\u043e\u0433\u0430\u0442\u043e \u0441\u0435 \u0432\u0437\u0435\u043c\u0435 \u043f\u0440\u0435\u0434\u0432\u0438\u0434 \u0441\u0430\u043c\u043e \u043f\u0440\u0435\u0434\u0445\u043e\u0434\u043d\u0430\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0430. \u0412 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0441 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435, \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0430\u043d\u0438 \u043f\u0440\u0435\u0434\u0438 \u043a\u0440\u0438\u0437\u0430\u0442\u0430 \u0441 \u041a\u043e\u0440\u043e\u043d\u0430, \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u0432\u0441\u0435 \u043e\u0449\u0435 \u0435 \u043d\u0430\u0434 42%. \u0410 \u0437\u0430 2024 \u0433. \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f\u0442\u0430 \u043e\u0447\u0430\u043a\u0432\u0430 \u043e\u0442\u043d\u043e\u0432\u043e \u0440\u044a\u0441\u0442 \u043e\u0442 \u043e\u043a\u043e\u043b\u043e \u0442\u0440\u0438 \u043f\u0440\u043e\u0446\u0435\u043d\u0442\u0430. \u0422\u043e\u0432\u0430 \u0441\u0435 \u0434\u044a\u043b\u0436\u0438 \u043d\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0430\u0432\u0430\u0449\u043e\u0442\u043e \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435 \u043d\u0430 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442, \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0438 \u043d\u043e\u0432\u0438\u0442\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438 \u043a\u0430\u0442\u043e \u0440\u0430\u0437\u0448\u0438\u0440\u0435\u043d\u0430\u0442\u0430 \u0440\u0435\u0430\u043b\u043d\u043e\u0441\u0442, \u043a\u043e\u0438\u0442\u043e \u043f\u0440\u043e\u0434\u044a\u043b\u0436\u0430\u0432\u0430\u0442 \u0434\u0430 \u0441\u0438\u043d\u0445\u0440\u043e\u043d\u0438\u0437\u0438\u0440\u0430\u0442 \u043e\u043d\u043b\u0430\u0439\u043d \u043e\u043f\u0438\u0442\u0430 \u0441 \u043e\u0444\u043b\u0430\u0439\u043d \u043e\u043f\u0438\u0442\u0430.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-468975-identifier\">\u041f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438\u0442\u0435 \u043d\u0430 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438 \u0433\u043b\u0435\u0434\u0430\u0442 \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u043d\u043e \u043d\u0430 \u0431\u044a\u0434\u0435\u0449\u0435\u0442\u043e<\/h4><p class=\"theme-wp-block gb-responsive-360736-identifier\">\u0421\u043f\u043e\u0440\u0435\u0434 <a href=\"https:\/\/pattern.com\/blog\/top-findings-from-our-amazon-germany-shopper-research-2022\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0414\u043e\u043a\u043b\u0430\u0434\u0430 \u0437\u0430 \u0441\u044a\u0441\u0442\u043e\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438\u0442\u0435 \u0432 Amazon<\/a>, \u043f\u043e\u0432\u0435\u0447\u0435\u0442\u043e \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u0432 Amazon \u0441\u044a\u0449\u043e \u0433\u043b\u0435\u0434\u0430\u0442 \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u043d\u043e \u043d\u0430 \u0431\u044a\u0434\u0435\u0449\u0435\u0442\u043e \u043f\u0440\u0435\u0437 2024 \u0433. 58% \u043e\u0442 \u0432\u0441\u0438\u0447\u043a\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0441\u0430 \u043f\u0435\u0447\u0435\u043b\u0438\u0432\u0448\u0438 \u0432 \u0440\u0430\u043c\u043a\u0438\u0442\u0435 \u043d\u0430 \u0433\u043e\u0434\u0438\u043d\u0430 \u0441\u043b\u0435\u0434 \u0437\u0430\u043f\u043e\u0447\u0432\u0430\u043d\u0435 \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430 \u0432 Amazon, \u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0430\u0442\u0430 (54%) \u043e\u0442 \u043c\u0430\u0440\u043a\u0438\u0442\u0435 \u0438 \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438\u0442\u0435 \u0438\u043c\u0430\u0442 \u043f\u0435\u0447\u0430\u043b\u0431\u0438 \u043d\u0430\u0434 20%.<\/p><p class=\"theme-wp-block gb-responsive-556723-identifier\">\u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u0441\u044a\u0441 \u0441\u0438\u0433\u0443\u0440\u043d\u043e\u0441\u0442 \u0438\u043c\u0430 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438, \u043a\u043e\u0438\u0442\u043e \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u043f\u0440\u0435\u043e\u0434\u043e\u043b\u0435\u043d\u0438. \u0417\u0430 \u043f\u043e-\u043c\u0430\u043b\u043a\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u0432 Amazon \u043e\u0441\u043d\u043e\u0432\u043d\u0438\u0442\u0435 \u043f\u0440\u0435\u0434\u0438\u0437\u0432\u0438\u043a\u0430\u0442\u0435\u043b\u0441\u0442\u0432\u0430 \u0441\u0430 \u0434\u0430&#8230;<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block wp-block-list gb-responsive-849186-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><li class=\"theme-wp-block gb-responsive-717404-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0434\u0430 \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0430\u0442 \u043e\u0442\u0437\u0438\u0432\u0438 \u043e\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0438,<\/li><li class=\"theme-wp-block gb-responsive-358362-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0434\u0430 \u043f\u043e\u0434\u043e\u0431\u0440\u044f\u0442 \u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0443\u0432\u0430\u0449\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438\u043b\u0438 \u0434\u0430 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u044f\u0442 \u043d\u043e\u0432\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438<\/li><li class=\"theme-wp-block gb-responsive-177595-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0434\u0430 \u0438\u0437\u043f\u0440\u043e\u0431\u0432\u0430\u0442 \u043d\u043e\u0432\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438 \u0442\u0430\u043a\u0442\u0438\u043a\u0438.<\/li><\/ol><\/div><p class=\"theme-wp-block gb-responsive-801859-identifier\">\u041f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f\u0442\u0430 \u0438 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438\u0442\u0435, \u043e\u0442 \u0434\u0440\u0443\u0433\u0430 \u0441\u0442\u0440\u0430\u043d\u0430, \u0441\u0430 \u0437\u0430\u0433\u0440\u0438\u0436\u0435\u043d\u0438 \u0437\u0430&#8230;<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block wp-block-list gb-responsive-671365-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><li class=\"theme-wp-block gb-responsive-966727-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0431\u0440\u0430\u043d\u0434\u0438\u043d\u0433\u0430 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430 \u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 (\u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043f\u043e\u0437\u0438\u0446\u0438\u043e\u043d\u0438\u0440\u0430\u043d\u0435, \u043e\u043f\u0430\u043a\u043e\u0432\u0430\u043d\u0435, \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438 \u0434\u0440.)<\/li><li class=\"theme-wp-block gb-responsive-66073-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0440\u0430\u0437\u0448\u0438\u0440\u044f\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u043d\u0438\u044f \u0438\u043c \u0434\u044f\u043b \u0438<\/li><li class=\"theme-wp-block gb-responsive-222002-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0431\u0440\u043e\u044f \u043d\u0430 \u043e\u0442\u0437\u0438\u0432\u0438\u0442\u0435 \u043e\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0438.<\/li><\/ol><\/div><p class=\"theme-wp-block gb-responsive-344742-identifier\">\u041e\u0431\u0449\u043e \u0437\u0430 \u0434\u0432\u0435\u0442\u0435 \u0433\u0440\u0443\u043f\u0438 \u0435, \u0447\u0435 \u0442\u0435 \u0441\u0435 \u0431\u043e\u0440\u044f\u0442 \u0441 \u043d\u0430\u0440\u0430\u0441\u0442\u0432\u0430\u0449\u0438\u0442\u0435 \u0440\u0430\u0437\u0445\u043e\u0434\u0438, \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438\u0442\u0435 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430\u0442\u0430 (38% \u043e\u0442 \u0440\u0435\u0441\u043f\u043e\u043d\u0434\u0435\u043d\u0442\u0438\u0442\u0435), \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438\u0442\u0435 (37%) \u0438 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0441\u0442\u0432\u043e\u0442\u043e (35%). \u0412 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0441 \u043f\u0440\u0435\u0434\u0445\u043e\u0434\u043d\u0438\u0442\u0435 \u0433\u043e\u0434\u0438\u043d\u0438 \u043e\u0431\u0430\u0447\u0435, \u043f\u043e-\u043c\u0430\u043b\u043a\u043e \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438 \u0441\u0435 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u0442 \u043e\u0442 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438 \u0441 \u043d\u0430\u0440\u0430\u0441\u0442\u0432\u0430\u0449\u0438\u0442\u0435 \u0440\u0430\u0437\u0445\u043e\u0434\u0438.<\/p><p class=\"theme-wp-block gb-responsive-53820-identifier\">\u0422\u043e\u0432\u0430 \u0441\u044a\u0449\u043e \u0441\u044a\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0430 \u043d\u0430 \u0444\u0430\u043a\u0442\u0430, \u0447\u0435 \u043f\u043e\u0432\u0435\u0447\u0435\u0442\u043e \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438 \u0432\u0435\u0447\u0435 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0442 \u0441\u0430\u043c\u043e \u0432 Amazon. \u0421\u0435\u043a\u0442\u043e\u0440\u044a\u0442 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0432\u0435\u0447\u0435 \u0435 \u043f\u0440\u043e\u0444\u0435\u0441\u0438\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u043d. \u041f\u043e\u0432\u0435\u0447\u0435\u0442\u043e \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438 \u0441\u0430 \u043e\u0441\u044a\u0437\u043d\u0430\u043b\u0438, \u0447\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u0442\u0430 \u0437\u0430 \u043c\u043d\u043e\u0433\u043e\u043a\u0430\u043d\u0430\u043b\u043d\u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0430 \u0441 \u043f\u043e\u043d\u0435 \u0435\u0434\u0438\u043d \u0434\u043e\u043f\u044a\u043b\u043d\u0438\u0442\u0435\u043b\u0435\u043d \u043a\u0430\u043d\u0430\u043b \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0430 \u043c\u043e\u0436\u0435 \u0434\u0430 \u043d\u0430\u043c\u0430\u043b\u0438 \u0438\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u044f \u0440\u0438\u0441\u043a \u0438 \u0434\u043e\u0440\u0438 \u0434\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0438 \u043f\u0435\u0447\u0430\u043b\u0431\u0430\u0442\u0430. \u0422\u0440\u0438\u0442\u0435 \u043d\u0430\u0439-\u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438 \u0432 \u0441\u0432\u0435\u0442\u043e\u0432\u0435\u043d \u043c\u0430\u0449\u0430\u0431 \u0441\u0430 eBay, Shopify \u0438 Walmart, \u0441\u043b\u0435\u0434\u0432\u0430\u043d\u0438 \u043e\u0442 Etsy.<\/p><figure class=\"theme-wp-block wp-block-image aligncenter size-large gb-responsive-178338-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><img decoding=\"async\" width=\"844\" height=\"626\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132103\/omnichannel-amazon-haendler-online-shopping-844x626.jpg\" alt=\"\u0412\u0435\u0447\u0435 \u043c\u043d\u043e\u0433\u043e\u043a\u0430\u043d\u0430\u043b\u043e\u0432\u0438\u0442\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u043d\u0435 \u0441\u0430 \u0447\u0443\u0436\u0434\u043e \u043f\u043e\u043d\u044f\u0442\u0438\u0435 \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438\u0442\u0435 \u0432 Amazon \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f.\" class=\"wp-image-52918\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132103\/omnichannel-amazon-haendler-online-shopping-407x302.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132103\/omnichannel-amazon-haendler-online-shopping-768x569.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132103\/omnichannel-amazon-haendler-online-shopping-844x626.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23132103\/omnichannel-amazon-haendler-online-shopping.jpg 1244w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><figcaption class=\"wp-element-caption\" style=\"display:block;\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/www.junglescout.com\/amazon-seller-report\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0414\u043e\u043a\u043b\u0430\u0434\u044a\u0442 \u0437\u0430 \u0441\u044a\u0441\u0442\u043e\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438\u0442\u0435 \u0432 Amazon<\/a><\/figcaption><\/figure><p class=\"theme-wp-block gb-responsive-404480-identifier\">\u041c\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u0432 Amazon \u0441\u044a\u0449\u043e \u0438\u043c\u0430\u0442 \u043f\u043b\u0430\u043d\u043e\u0432\u0435 \u0437\u0430 \u0440\u0430\u0437\u0448\u0438\u0440\u0435\u043d\u0438\u0435 \u0437\u0430 2024 \u0433. \u041d\u0430 \u043f\u044a\u0440\u0432\u043e \u043c\u044f\u0441\u0442\u043e \u0441\u0430 Walmart, Shopify \u0438 eBay. \u041d\u043e \u043d\u044f\u043a\u043e\u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u0441\u044a\u0449\u043e \u0438\u0441\u043a\u0430\u0442 \u0434\u0430 \u0440\u0435\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u0442 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0441 TikTok, Instagram \u0438 Facebook.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-332006-identifier\">Amazon = \u041e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435 \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f: \u041a\u0443\u043f\u0443\u0432\u0430\u0447\u0438\u0442\u0435 \u0447\u0435\u0441\u0442\u043e \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0442 \u043f\u0430\u0437\u0430\u0440\u0430<\/h2><p class=\"theme-wp-block gb-responsive-365355-identifier\"><a href=\"https:\/\/www.sellerlogic.com\/bg\/blog\/izsledvania-i-statistiki-na-amazon-za-prodavacite-vsicki-s-sestveni-razvitia-ot-poslednite-nakolko-godini\/\">\u0420\u0430\u0437\u043b\u0438\u0447\u043d\u0438 \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0438 \u0437\u0430 \u0443\u0441\u043f\u0435\u0445\u0430 \u043d\u0430 Amazon<\/a> \u044f\u0441\u043d\u043e \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442, \u0447\u0435 \u0433\u0438\u0433\u0430\u043d\u0442\u044a\u0442 \u0432 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u043d\u0435 \u0441\u0430\u043c\u043e \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0430 \u043f\u043e-\u0432\u0438\u0441\u043e\u043a\u0438 \u043f\u0440\u0438\u0445\u043e\u0434\u0438 \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f, \u043d\u043e \u0441\u044a\u0449\u043e \u0442\u0430\u043a\u0430 \u0437\u0430\u043f\u0438\u0441\u0432\u0430 \u0441\u0442\u0430\u0431\u0438\u043b\u0435\u043d \u0440\u044a\u0441\u0442 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0441 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0438\u0442\u0435 \u0441\u0438. <a href=\"https:\/\/www.ifhkoeln.de\/rekordverdaechtig-amazon-waechst-2020-jeden-tag-um-31-millionen-euro\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u041f\u0440\u043e\u0443\u0447\u0432\u0430\u043d\u0435 \u043d\u0430 IFH \u041a\u044c\u043e\u043b\u043d \u043e\u0442 2021 \u0433.<\/a> \u043f\u043e\u043a\u0430\u0437\u0432\u0430: \u0422\u0435\u0437\u0438, \u043a\u043e\u0438\u0442\u043e \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0442 \u043e\u043d\u043b\u0430\u0439\u043d, \u0441\u044a\u0449\u043e \u043a\u0443\u043f\u0443\u0432\u0430\u0442 \u043e\u0442 Amazon. \u0421\u043f\u043e\u0440\u0435\u0434 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430 \u0437\u0430 \u043f\u0430\u0437\u0430\u0440\u043d\u0438 \u0438\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u043d\u0438\u044f \u2026 <\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list gb-responsive-727165-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><li class=\"theme-wp-block gb-responsive-743811-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u2026 \u043e\u043a\u043e\u043b\u043e 94% \u043e\u0442 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0449\u0438\u0442\u0435 \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0441\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u043d\u0430 Amazon<\/li><li class=\"theme-wp-block gb-responsive-333225-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u2026 \u0427\u043b\u0435\u043d\u043e\u0432\u0435\u0442\u0435 \u043d\u0430 Prime \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0432\u0430\u0442 \u043e\u043a\u043e\u043b\u043e 70% \u043e\u0442 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435 \u043d\u0430 Amazon<\/li><li class=\"theme-wp-block gb-responsive-197126-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u2026 \u043d\u0430\u0434 \u0435\u0434\u043d\u0430 \u0442\u0440\u0435\u0442\u0430 \u043e\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0441\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u0438 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0449\u0438 \u0432 Amazon \u0438 \u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043d\u0435 \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0430\u0442\u0430 \u043e\u0442 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u043e\u043a\u0443\u043f\u043a\u0438\u0442\u0435 \u0441\u0438 \u0438\u0437\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u0430 \u043d\u0430 Amazon<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-460307-identifier\">\u041d\u043e \u043d\u0435 \u0441\u0430\u043c\u043e \u043f\u0440\u043e\u0443\u0447\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 IFH \u041a\u044c\u043e\u043b\u043d \u043f\u043e\u0442\u0432\u044a\u0440\u0434\u0436\u0430 \u043f\u0440\u0435\u0434\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435\u0442\u043e, \u0447\u0435 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0435 \u043e\u0444\u043e\u0440\u043c\u0435\u043d\u0430 \u043e\u0442 \u043e\u043d\u043b\u0430\u0439\u043d \u0433\u0438\u0433\u0430\u043d\u0442\u0430. <a href=\"https:\/\/pattern.com\/blog\/top-findings-from-our-amazon-germany-shopper-research-2022\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u041f\u0440\u043e\u0443\u0447\u0432\u0430\u043d\u0435 \u043e\u0442 2022 \u0433. \u043d\u0430 Pattern<\/a> \u0441\u044a\u0449\u043e \u043f\u043e\u043a\u0430\u0437\u0432\u0430, \u0447\u0435 \u043e\u0442 1,000 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0449\u0438 \u043e\u0442 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f, 96% \u0437\u0430\u044f\u0432\u044f\u0432\u0430\u0442, \u0447\u0435 \u0441\u0430 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043b\u0438 \u043f\u043e\u043d\u0435 \u0432\u0435\u0434\u043d\u044a\u0436 \u0432 Amazon \u043f\u0440\u0435\u0437 2021 \u0433. \u041f\u0440\u0438 \u0442\u043e\u0432\u0430, \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043d\u0430 Amazon \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0442 \u043d\u0435\u043c\u0441\u043a\u0438\u044f \u043f\u0430\u0437\u0430\u0440, \u043d\u043e \u0441\u044a\u0449\u043e \u0442\u0430\u043a\u0430 \u043d\u0435 \u0441\u0435 \u043a\u043e\u043b\u0435\u0431\u0430\u044f\u0442 \u0434\u0430 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0442 \u043d\u0430 amazon.com \u0438\u043b\u0438 amazon.co.uk.<\/p><figure class=\"theme-wp-block wp-block-image aligncenter size-full gb-responsive-767298-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><img decoding=\"async\" width=\"512\" height=\"365\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23134716\/Online_Shopping_Statistik_2021.png\" alt=\"\u0421\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u0437\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e 2021\" class=\"wp-image-52921\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23134716\/Online_Shopping_Statistik_2021-407x290.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23134716\/Online_Shopping_Statistik_2021.png 512w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><figcaption class=\"wp-element-caption\" style=\"display:block;\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/pattern.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">pattern.com<\/a><\/figcaption><\/figure><p class=\"theme-wp-block gb-responsive-246750-identifier\">\u041f\u0440\u043e\u0443\u0447\u0432\u0430\u043d\u0435\u0442\u043e \u0441\u044a\u0449\u043e \u043f\u043e\u043a\u0430\u0437\u0430, \u2026<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list gb-responsive-506287-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><li class=\"theme-wp-block gb-responsive-989816-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u2026 \u0447\u0435 38% \u043e\u0442 \u0440\u0435\u0441\u043f\u043e\u043d\u0434\u0435\u043d\u0442\u0438\u0442\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u0442 \u0434\u0430 \u043a\u0443\u043f\u0443\u0432\u0430\u0442 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 Amazon, \u0434\u043e\u043a\u0430\u0442\u043e 35% \u0432\u044a\u0437\u043d\u0430\u043c\u0435\u0440\u044f\u0432\u0430\u0442 \u0434\u0430 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0442 \u043e\u0444\u043b\u0430\u0439\u043d \u043f\u043e-\u0447\u0435\u0441\u0442\u043e<\/li><li class=\"theme-wp-block gb-responsive-18358-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0447\u0435 47.3% \u043e\u0442 \u0440\u0435\u0441\u043f\u043e\u043d\u0434\u0435\u043d\u0442\u0438\u0442\u0435 \u0438\u0441\u043a\u0430\u0442 \u0434\u0430 \u0445\u0430\u0440\u0447\u0430\u0442 \u043f\u043e\u0432\u0435\u0447\u0435 \u0438\u043b\u0438 \u0434\u043e\u043d\u044f\u043a\u044a\u0434\u0435 \u043f\u043e\u0432\u0435\u0447\u0435 \u0437\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435. 36.5% \u043d\u044f\u043c\u0430 \u0434\u0430 \u043f\u0440\u043e\u043c\u0435\u043d\u044f\u0442 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435\u0442\u043e \u0441\u0438 \u043f\u0440\u0438 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435 \u0438 \u0449\u0435 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0430\u0442 \u0441\u044a\u0449\u0430\u0442\u0430 \u0441\u0443\u043c\u0430 \u043e\u043d\u043b\u0430\u0439\u043d<\/li><li class=\"theme-wp-block gb-responsive-249517-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u2026 \u0447\u0435 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435, 88.6% \u043e\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043d\u0430 Amazon \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u0442 \u0434\u0430 \u043a\u0443\u043f\u0443\u0432\u0430\u0442 \u0441\u044a\u0449\u043e\u0442\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0438\u043b\u0438 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 Amazon \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0441 \u043f\u0440\u0435\u0434\u0445\u043e\u0434\u043d\u0430\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0430. \u0421\u0430\u043c\u043e 11.4% \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u0442 \u0434\u0430 \u0445\u0430\u0440\u0447\u0430\u0442 \u043f\u043e-\u043c\u0430\u043b\u043a\u043e \u0437\u0430 Amazon<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-875740-identifier\">\u0422\u0435\u0437\u0438 \u0446\u0438\u0444\u0440\u0438 \u0441\u044a\u0449\u043e \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442, \u0447\u0435 Amazon \u0435 \u0443\u0441\u044a\u0432\u044a\u0440\u0448\u0435\u043d\u0441\u0442\u0432\u0430\u043b \u0438\u0437\u043a\u0443\u0441\u0442\u0432\u043e\u0442\u043e \u0434\u0430 \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0430 \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f. \u041f\u043e\u0432\u0435\u0447\u0435\u0442\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u043e\u0447\u0435\u0432\u0438\u0434\u043d\u043e \u043d\u0430\u043c\u0438\u0440\u0430\u0442 \u043f\u0430\u0437\u0430\u0440\u0430 \u0437\u0430 \u0442\u043e\u043b\u043a\u043e\u0432\u0430 \u0434\u043e\u0431\u044a\u0440, \u0447\u0435 \u043f\u0440\u043e\u043c\u0435\u043d\u044f\u0442 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435\u0442\u043e \u0441\u0438 \u043f\u0440\u0438 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435 \u0442\u0430\u043c. \u041f\u0440\u0438\u0447\u0438\u043d\u0438\u0442\u0435 \u043e\u0442 \u0433\u043b\u0435\u0434\u043d\u0430 \u0442\u043e\u0447\u043a\u0430 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0437\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u0432\u0430\u0440\u0438\u0440\u0430\u0442 \u043e\u0442 \u0446\u0435\u043d\u0430 \u0434\u043e \u0431\u044a\u0440\u0437\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list gb-responsive-157642-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><li class=\"theme-wp-block gb-responsive-956584-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u201e\u041f\u0440\u043e\u0434\u0443\u043a\u0442\u044a\u0442 \u0431\u0435\u0448\u0435 \u043f\u043e-\u0435\u0432\u0442\u0438\u043d \u043e\u0442 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f\u0442\u0430.\u201c (\u0417\u0430 63% \u0442\u043e\u0432\u0430 \u0431\u0435\u0448\u0435 \u043f\u0440\u0438\u0447\u0438\u043d\u0430 \u0434\u0430 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0442 \u0432 Amazon.)<\/li><li class=\"theme-wp-block gb-responsive-581370-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u201e\u041f\u0440\u043e\u0434\u0443\u043a\u0442\u044a\u0442 \u043c\u043e\u0436\u0435\u0448\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0434\u043e\u0441\u0442\u0430\u0432\u0435\u043d \u043f\u043e-\u0431\u044a\u0440\u0437\u043e \u043e\u0442\u043a\u043e\u043b\u043a\u043e\u0442\u043e \u043e\u0442 \u0434\u0440\u0443\u0433\u0438 \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438 \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e.\u201c (43%)<\/li><li class=\"theme-wp-block gb-responsive-138076-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u201e\u041f\u0440\u043e\u0434\u0443\u043a\u0442\u044a\u0442 \u0431\u0435\u0448\u0435 \u043d\u0430\u043b\u0438\u0447\u0435\u043d \u0441\u0430\u043c\u043e \u0432 Amazon.\u201c (42%)<\/li><li class=\"theme-wp-block gb-responsive-452255-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u201eAmazon \u0435 \u043f\u043e-\u043b\u0435\u0441\u0435\u043d \u0437\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435 \u043e\u0442 \u0434\u0440\u0443\u0433\u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438.\u201c (41%)<\/li><li class=\"theme-wp-block gb-responsive-697534-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u201e\u0417\u0430\u0449\u043e\u0442\u043e \u0441\u044a\u043c \u043a\u043b\u0438\u0435\u043d\u0442 \u043d\u0430 Amazon Prime, \u043a\u043e\u0435\u0442\u043e \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0430 \u0431\u044a\u0440\u0437\u0430 \u0438 \u043d\u0430\u0434\u0435\u0436\u0434\u043d\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430.\u201c (35%)<\/li><\/ul><\/div>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-523709-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\t\u0417\u0430\u043f\u043e\u0447\u043d\u0435\u0442\u0435 \u0441\u0432\u043e\u0435\u0442\u043e \u043f\u044a\u0442\u0443\u0432\u0430\u043d\u0435 \u043e\u0442 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447 \u0434\u043e \u0431\u0435\u0441\u0442\u0441\u0435\u043b\u044a\u0440 &#8211; \u0441 SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\t\u0412\u0437\u0435\u043c\u0435\u0442\u0435 \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u0435\u043d \u043f\u0440\u043e\u0431\u0435\u043d \u043f\u0435\u0440\u0438\u043e\u0434 \u0434\u043d\u0435\u0441 \u0438 \u0432\u0438\u0436\u0442\u0435 \u043a\u0430\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u0438\u0442\u0435 \u0443\u0441\u043b\u0443\u0433\u0438 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0432\u0438 \u043e\u0442\u0432\u0435\u0434\u0430\u0442 \u043e\u0442 \u0434\u043e\u0431\u0440\u043e \u0434\u043e \u041d\u0410\u0419-\u0414\u041e\u0411\u0420\u041e. \u041d\u0435 \u0447\u0430\u043a\u0430\u0439\u0442\u0435. \u0414\u0435\u0439\u0441\u0442\u0432\u0430\u0439\u0442\u0435 \u0441\u0435\u0433\u0430.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">\u0417\u0430\u043f\u043e\u0447\u043d\u0435\u0442\u0435 \u0441\u0435\u0433\u0430<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-624296-identifier\">Prime \u0435 \u0434\u0432\u0438\u0433\u0430\u0442\u0435\u043b \u043d\u0430 \u0440\u0430\u0441\u0442\u0435\u0436\u0430<\/h3><p class=\"theme-wp-block gb-responsive-924478-identifier\">\u0410\u0431\u043e\u043d\u0430\u043c\u0435\u043d\u0442\u043d\u0438\u044f\u0442 \u043c\u043e\u0434\u0435\u043b \u043d\u0430 Amazon \u0438\u0437\u0433\u043b\u0435\u0436\u0434\u0430 \u0438\u0433\u0440\u0430\u0435 \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u0437\u043d\u0430\u0447\u0438\u043c\u0430 \u0440\u043e\u043b\u044f \u0432 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u0430. Prime \u0432\u043a\u043b\u044e\u0447\u0432\u0430, \u043d\u0430\u0440\u0435\u0434 \u0441 \u0434\u0440\u0443\u0433\u043e\u0442\u043e, \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u0431\u044a\u0440\u0437\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0438 \u0434\u043e\u0441\u0442\u044a\u043f \u0434\u043e \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0430\u0442\u0430 \u0441\u0442\u0440\u0438\u0439\u043c\u0438\u043d\u0433 \u0443\u0441\u043b\u0443\u0433\u0430 \u043d\u0430 Amazon. \u041f\u0440\u0435\u0437 2021 \u0433. \u0414\u0436\u0435\u0444 \u0411\u0435\u0437\u043e\u0441 \u043e\u0431\u044f\u0432\u0438 \u0432 \u043f\u0438\u0441\u043c\u043e \u0434\u043e \u0430\u043a\u0446\u0438\u043e\u043d\u0435\u0440\u0438\u0442\u0435, \u0447\u0435 Amazon Prime \u0438\u043c\u0430 200 \u043c\u0438\u043b\u0438\u043e\u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u043f\u043e \u0446\u0435\u043b\u0438\u044f \u0441\u0432\u044f\u0442. \u0421\u0430\u043c\u043e \u0442\u0440\u0438 \u0433\u043e\u0434\u0438\u043d\u0438 \u043f\u043e-\u0440\u0430\u043d\u043e \u0443\u0441\u043b\u0443\u0433\u0430\u0442\u0430 \u043d\u0430 Amazon \u0431\u0435\u0448\u0435 \u043d\u0430\u0434\u043c\u0438\u043d\u0430\u043b\u0430 \u0433\u0440\u0430\u043d\u0438\u0446\u0430\u0442\u0430 \u043e\u0442 100 \u043c\u0438\u043b\u0438\u043e\u043d\u0430 \u0430\u0431\u043e\u043d\u0430\u0442\u0438.<\/p><figure class=\"theme-wp-block wp-block-image aligncenter size-full gb-responsive-686106-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><img decoding=\"async\" width=\"507\" height=\"433\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23135228\/E-Commerce_Deutschland_2023.png\" alt=\"\u0420\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f\" class=\"wp-image-52924\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23135228\/E-Commerce_Deutschland_2023-407x348.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23135228\/E-Commerce_Deutschland_2023.png 507w\" sizes=\"(max-width: 507px) 100vw, 507px\" \/><figcaption class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/pattern.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">pattern.com<\/a><\/figcaption><\/figure><p class=\"theme-wp-block gb-responsive-687761-identifier\">\u0421\u043f\u043e\u0440\u0435\u0434 <a href=\"https:\/\/pattern.com\/blog\/top-findings-from-our-amazon-germany-shopper-research-2022\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0414\u043e\u043a\u043b\u0430\u0434\u0430 \u0437\u0430 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0449\u0438\u0442\u0435 \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f<\/a>, 15% \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0449\u0438 \u0438\u043c\u0430\u0442 \u0434\u043e\u0441\u0442\u044a\u043f \u0434\u043e Amazon Prime. \u0422\u043e\u0432\u0430 \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430, \u0447\u0435 78% \u0438\u043b\u0438 \u0438\u043c\u0430\u0442 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d \u0430\u0431\u043e\u043d\u0430\u043c\u0435\u043d\u0442 \u0437\u0430 Prime, \u0438\u043b\u0438 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0442\u043e\u0437\u0438 \u043d\u0430 \u0441\u0435\u043c\u0435\u0439\u0441\u0442\u0432\u043e, \u043f\u0430\u0440\u0442\u043d\u044c\u043e\u0440\u0438 \u0438\u043b\u0438 \u043f\u0440\u0438\u044f\u0442\u0435\u043b\u0438. \u0412 \u043a\u043e\u043c\u0431\u0438\u043d\u0430\u0446\u0438\u044f \u0441 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043a\u0430\u0442\u0430, \u0447\u0435 \u0431\u044a\u0440\u0437\u0430\u0442\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0435 \u043e\u0441\u043d\u043e\u0432\u0435\u043d \u0444\u0430\u043a\u0442\u043e\u0440, \u043f\u043e\u0440\u0430\u0434\u0438 \u043a\u043e\u0439\u0442\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043f\u043e\u0440\u044a\u0447\u0432\u0430\u0442 \u043e\u0442 Amazon, \u0441\u0435 \u043e\u0447\u0435\u0440\u0442\u0430\u0432\u0430 \u044f\u0441\u043d\u0430 \u043a\u0430\u0440\u0442\u0438\u043d\u0430: \u0423\u0432\u0435\u043b\u0438\u0447\u0430\u0432\u0430\u0449\u0438\u044f\u0442 \u0441\u0435 \u0431\u0440\u043e\u0439 \u043d\u0430 \u0447\u043b\u0435\u043d\u043e\u0432\u0435\u0442\u0435 \u043d\u0430 Prime \u0435 \u0438\u043d\u0434\u0438\u043a\u0430\u0442\u043e\u0440 \u0437\u0430 \u043d\u0430\u0440\u0430\u0441\u0442\u0432\u0430\u0449\u0438\u0442\u0435 \u043f\u0440\u0438\u0445\u043e\u0434\u0438 \u043d\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u044f \u0442\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0438 \u0433\u0438\u0433\u0430\u043d\u0442 \u0432 \u0441\u043b\u0435\u0434\u0432\u0430\u0449\u0438\u0442\u0435 \u0433\u043e\u0434\u0438\u043d\u0438.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-441103-identifier\">Amazon: \u041f\u0430\u0437\u0430\u0440 \u0437\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435 \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0435 \u043e\u0442 \u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0435\u043d\u043e \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435<\/h3><p class=\"theme-wp-block gb-responsive-39494-identifier\">\u0414\u043e \u043c\u043e\u043c\u0435\u043d\u0442\u0430 Amazon \u0438\u043c\u0430 \u043c\u0438\u043b\u0438\u043e\u043d\u0438 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438, \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0449\u0438 \u0441\u0442\u043e\u043a\u0438\u0442\u0435 \u0441\u0438 \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u0430. \u041e\u0442 2026 \u0433. \u0442\u0430\u0437\u0438 \u043e\u0431\u043b\u0430\u0441\u0442 \u0441\u0442\u0430\u0432\u0430 \u0432\u0441\u0435 \u043f\u043e-\u0432\u0430\u0436\u043d\u0430: \u043d\u0430\u0434 60% \u043e\u0442 \u043f\u0440\u043e\u0434\u0430\u0434\u0435\u043d\u0438\u0442\u0435 \u0435\u0434\u0438\u043d\u0438\u0446\u0438 \u0441\u0435\u0433\u0430 \u0438\u0434\u0432\u0430\u0442 \u043e\u0442 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438. \u0422\u044a\u0439 \u043a\u0430\u0442\u043e \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u0435 \u0441\u0442\u0430\u0431\u0438\u043b\u043d\u043e \u0438 \u0441\u0435 \u0441\u043b\u0443\u0447\u0432\u0430 \u0441 \u043f\u043e\u0434\u043e\u0431\u043d\u043e \u0442\u0435\u043c\u043f\u043e \u043f\u0440\u0435\u0437 \u0433\u043e\u0434\u0438\u043d\u0438\u0442\u0435, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u043f\u0440\u0435\u0434\u043f\u043e\u043b\u043e\u0436\u0438, \u0447\u0435 Amazon \u0441\u044a\u0437\u043d\u0430\u0442\u0435\u043b\u043d\u043e \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u0430 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435\u0442\u043e. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u0442\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0438\u044f\u0442 \u0434\u044f\u043b \u043d\u0430 \u0441\u0430\u043c\u0438\u044f Amazon \u0435\u0434\u0432\u0430 \u043b\u0438 \u043d\u044f\u043a\u043e\u0433\u0430 \u0449\u0435 \u043d\u0430\u043c\u0430\u043b\u0435\u0435 \u0434\u043e \u043d\u0443\u043b\u0430 \u043f\u0440\u043e\u0446\u0435\u043d\u0442\u0430.<\/p><figure class=\"theme-wp-block wp-block-image aligncenter size-large gb-responsive-682114-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler.png\"><img decoding=\"async\" width=\"844\" height=\"306\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler-844x306.png\" alt=\"Amazon \u043f\u0435\u0447\u0435\u043b\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043e\u0442 \u0442\u0440\u0435\u0442\u0438 \u0441\u0442\u0440\u0430\u043d\u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f. \u0414\u044f\u043b\u044a\u0442 \u043d\u0430\u0440\u0430\u0441\u0442\u0432\u0430 \u043e\u0442 \u0433\u043e\u0434\u0438\u043d\u0438.\" class=\"wp-image-52909\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler-407x147.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler-768x278.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler-844x306.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler-1536x557.png 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/05\/23131953\/amazon-online-shopping-deutschland-dritthaendler-2048x742.png 2048w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><figcaption class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/www.marketplacepulse.com\/year-in-review-2023\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0413\u043e\u0434\u0438\u0448\u0435\u043d \u043f\u0440\u0435\u0433\u043b\u0435\u0434 2023 \u043e\u0442 Marketplace Pulse<\/a><\/figcaption><\/figure><h2 class=\"theme-wp-block wp-block-heading gb-responsive-270729-identifier\">\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/h2><p class=\"theme-wp-block gb-responsive-15559-identifier\">\u0412\u0441\u0435 \u043e\u0449\u0435 \u043b\u0438 Amazon \u0435 \u043d\u0435\u0437\u0430\u043c\u0435\u043d\u0438\u043c \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f? \u0420\u0430\u0437\u0432\u0438\u0442\u0438\u0435\u0442\u043e \u0432 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u044f\u0441\u043d\u043e \u043f\u043e\u043a\u0430\u0437\u0432\u0430: \u0422\u0435\u0437\u0438, \u043a\u043e\u0438\u0442\u043e \u0438\u0441\u043a\u0430\u0442 \u0434\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0442 \u043e\u043d\u043b\u0430\u0439\u043d, \u0435\u0434\u0432\u0430 \u043b\u0438 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0438\u0437\u0431\u0435\u0433\u043d\u0430\u0442 Amazon. \u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430\u0442\u0430 Prime \u043e\u043a\u0430\u0437\u0432\u0430 \u0440\u0435\u0448\u0430\u0432\u0430\u0449\u043e \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u0442\u0443\u043a, \u0442\u044a\u0439 \u043a\u0430\u0442\u043e \u0447\u043b\u0435\u043d\u043e\u0432\u0435\u0442\u0435 \u043d\u0430 Prime \u0441\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u0438 \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u0449\u0438 \u0438 \u0445\u0430\u0440\u0447\u0430\u0442 \u043d\u0430\u0439-\u043c\u043d\u043e\u0433\u043e \u043f\u0430\u0440\u0438 \u0432 Amazon. \u0412 \u0441\u044a\u0449\u043e\u0442\u043e \u0432\u0440\u0435\u043c\u0435 \u0442\u0435 \u0432 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u0430 \u0441\u0442\u0435\u043f\u0435\u043d \u0440\u0430\u0437\u0447\u0438\u0442\u0430\u0442 \u043d\u0430 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0442\u0430 \u043d\u0430 Prime, \u0442\u044a\u0439 \u043a\u0430\u0442\u043e \u043f\u043e\u043b\u0443\u0447\u0430\u0432\u0430\u0442 \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u043d\u0430 \u0438 \u0431\u044a\u0440\u0437\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0441 \u0442\u044f\u0445.<\/p><p class=\"theme-wp-block gb-responsive-732560-identifier\">\u041e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438\u0442\u0435 \u0435\u0434\u0432\u0430 \u043b\u0438 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0438\u0437\u0431\u0435\u0433\u043d\u0430\u0442 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438\u0442\u0435 \u0432 Amazon. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u0434\u0438\u0432\u0435\u0440\u0441\u0438\u0444\u0438\u043a\u0430\u0446\u0438\u044f\u0442\u0430 \u043d\u0430 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0438\u0442\u0435 \u0438\u043c \u043a\u0430\u043d\u0430\u043b\u0438 \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0430 \u0435 \u0432\u0430\u0436\u0435\u043d \u0430\u0441\u043f\u0435\u043a\u0442, \u043f\u043e\u0440\u0430\u0434\u0438 \u043a\u043e\u0435\u0442\u043e \u043d\u0430\u043b\u0438\u0447\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d \u043e\u043d\u043b\u0430\u0439\u043d \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u0438\u043b\u0438 \u0434\u043e\u043f\u044a\u043b\u043d\u0438\u0442\u0435\u043b\u043d\u0438 \u043f\u0430\u0437\u0430\u0440\u0438 \u043a\u0430\u0442\u043e Etsy \u043c\u043e\u0436\u0435 \u0434\u0430 \u0438\u043c\u0430 \u0441\u043c\u0438\u0441\u044a\u043b. \u041a\u043e\u0438 \u043a\u0430\u043d\u0430\u043b\u0438 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e \u043f\u0430\u0441\u0432\u0430\u0442 \u0432 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0430\u0442\u0430 \u0438\u043c \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f \u0437\u0430 \u043c\u043d\u043e\u0433\u043e\u043a\u0430\u043d\u0430\u043b\u043d\u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438 \u0435 \u043c\u043d\u043e\u0433\u043e \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u043d\u043e \u0438 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0434\u043e\u0431\u0440\u0435 \u043e\u0431\u043c\u0438\u0441\u043b\u0435\u043d\u043e.<\/p><p class=\"theme-wp-block gb-responsive-373437-identifier has-small-font-size\">\u041a\u0440\u0435\u0434\u0438\u0442 \u0437\u0430 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0435: \u00a9 Anna Khomulo \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u0442\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0435 \u043d\u0430\u0432\u0441\u044f\u043a\u044a\u0434\u0435. \u0413\u043e\u0434\u0438\u043d\u0438\u0442\u0435 \u043d\u0430 Covid \u0443\u0441\u043a\u043e\u0440\u0438\u0445\u0430 \u0446\u044f\u043b\u0430\u0442\u0430 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f \u0441 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 \u0434\u0435\u0441\u0435\u0442\u0438\u043b\u0435\u0442\u0438\u0435, \u0430 \u0435\u0444\u0435\u043a\u0442\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u0441\u0435 \u043e\u0449\u0435 \u043f\u0440\u043e\u043c\u0435\u043d\u044f\u0442 \u043d\u0430\u0447\u0438\u043d\u0430, \u043f\u043e \u043a\u043e\u0439\u0442\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0442\u0435 \u0444\u0443\u043d\u043a\u0446\u0438\u043e\u043d\u0438\u0440\u0430\u0442 \u0438 \u0440\u0430\u0441\u0442\u0430\u0442. \u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0441\u044a\u0449\u043e \u0442\u0430\u043a\u0430 \u0438\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u0442, \u043a\u0443\u043f\u0443\u0432\u0430\u0442 \u0438 \u043f\u043b\u0430\u0449\u0430\u0442 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043f\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u0435\u043d \u043d\u0430\u0447\u0438\u043d \u0434\u043d\u0435\u0441, \u043e\u0442\u043a\u043e\u043b\u043a\u043e\u0442\u043e \u043f\u0440\u0435\u0434\u0438 \u0434\u0435\u0441\u0435\u0442 \u0433\u043e\u0434\u0438\u043d\u0438. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u0435\u0434\u043d\u043e \u043d\u0435\u0449\u043e \u043e\u0441\u0442\u0430\u0432\u0430 \u0441\u044a\u0449\u043e\u0442\u043e \u043f\u0440\u0435\u0437 \u0433\u043e\u0434\u0438\u043d\u0438\u0442\u0435:<\/p>\n","protected":false},"author":8,"featured_media":52906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1044,1701],"tags":[],"class_list":["post-110469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1044","category-prodazhbi-v-amazon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon \u0438 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f: \u0427\u0438\u0441\u043b\u0430, \u0434\u0430\u043d\u043d\u0438, \u0444\u0430\u043a\u0442\u0438<\/title>\n<meta name=\"description\" content=\"Amazon \u0432\u0441\u0435 \u043e\u0449\u0435 \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0430 \u0432 \u0441\u0432\u0435\u0442\u0430 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f. \u0415\u0442\u043e \u043a\u043e\u043b\u043a\u043e \u043c\u043e\u0449\u0435\u043d \u0435 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u044f\u0442 \u0442\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0438 \u0433\u0438\u0433\u0430\u043d\u0442: \u041f\u0440\u043e\u0447\u0435\u0442\u0435\u0442\u0435 \u0441\u0435\u0433\u0430.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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\/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kateryna Kogan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kateryna Kogan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" 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