{"id":110496,"date":"2021-12-23T16:21:56","date_gmt":"2021-12-23T16:21:56","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazon-retargeting-dostignete-klienti-izv-n-amazon-s-pravilnoto-targetirane\/"},"modified":"2021-12-23T16:21:56","modified_gmt":"2021-12-23T16:21:56","slug":"amazon-retargeting-dostignete-klienti-izv-n-amazon-s-pravilnoto-targetirane","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/bg\/blog\/amazon-retargeting-dostignete-klienti-izv-n-amazon-s-pravilnoto-targetirane\/","title":{"rendered":"Amazon Retargeting \u2013 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0438\u0437\u0432\u044a\u043d Amazon \u0441 \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u043e\u0442\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-497066-identifier\">\u0417\u043d\u0430\u0435\u0442\u0435 \u043b\u0438, \u0447\u0435 \u0441 Amazon Retargeting \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043f\u043e-\u043b\u0435\u0441\u043d\u043e \u0434\u0430 \u043d\u0430\u043a\u0430\u0440\u0430\u0442\u0435 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430, \u043e\u0442\u043a\u043e\u043b\u043a\u043e\u0442\u043e \u0430\u043a\u043e \u043f\u0440\u043e\u0441\u0442\u043e \u0433\u0438 \u043e\u0441\u0442\u0430\u0432\u0438\u0442\u0435 \u0434\u0430 \u0441\u0438 \u0442\u0440\u044a\u0433\u043d\u0430\u0442? \u0421\u0440\u0435\u0434\u043d\u043e \u043e\u0442\u043d\u0435\u043c\u0430 \u0448\u0435\u0441\u0442 \u0434\u043e \u0441\u0435\u0434\u0435\u043c \u0434\u043d\u0438, \u0434\u043e\u043a\u0430\u0442\u043e \u043a\u0443\u043f\u0443\u0432\u0430\u0447\u0438\u0442\u0435 \u043d\u0430\u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u0441\u043b\u0435\u0434 \u043f\u044a\u0440\u0432\u043e\u043d\u0430\u0447\u0430\u043b\u043d\u043e\u0442\u043e \u0442\u044a\u0440\u0441\u0435\u043d\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442. \u0427\u0440\u0435\u0437 Retargeting \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u0442\u0435 \u0432\u0430\u0448\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043f\u043e \u0432\u0440\u0435\u043c\u0435 \u043d\u0430 \u0442\u043e\u0437\u0438 \u0440\u0435\u0448\u0430\u0432\u0430\u0449 \u0432\u0440\u0435\u043c\u0435\u0432\u0438 \u043f\u0440\u043e\u0437\u043e\u0440\u0435\u0446 \u043a\u0430\u043a\u0442\u043e \u043d\u0430, \u0442\u0430\u043a\u0430 \u0438 \u0438\u0437\u0432\u044a\u043d Amazon, \u0438 \u0442\u0430\u043a\u0430 \u0434\u0430 \u043d\u0430\u0441\u043e\u0447\u0438\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u043a\u044a\u043c \u0437\u0430\u0432\u044a\u0440\u0448\u0432\u0430\u043d\u0435 \u043d\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u0442\u0430.<\/p><p class=\"theme-wp-block gb-responsive-813080-identifier\">\u041e\u0449\u0435 \u043d\u0435 \u0435 \u043c\u0438\u043d\u0430\u043b\u043e \u043c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435, \u043e\u0442\u043a\u0430\u043a\u0442\u043e \u0441\u0430\u043c\u043e \u0434\u043e\u0441\u0442\u0430\u0432\u0447\u0438\u0446\u0438\u0442\u0435 \u0438\u043c\u0430\u0445\u0430 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 \u0434\u0430 \u043f\u0443\u0441\u043a\u0430\u0442 Amazon Retargeting \u0440\u0435\u043a\u043b\u0430\u043c\u0438. \u041d\u043e \u043e\u0442 \u0441\u0440\u0435\u0434\u0430\u0442\u0430 \u043d\u0430 2020 \u0433\u043e\u0434\u0438\u043d\u0430 Amazon \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438\u0442\u0435 Retargeting \u043a\u0430\u0442\u043e \u043e\u0449\u0435 \u0435\u0434\u043d\u0430 \u043e\u043f\u0446\u0438\u044f \u0437\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u043d\u0430 \u044f\u0441\u043d\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438 \u0446\u0435\u043b\u0435\u0432\u0438 \u0433\u0440\u0443\u043f\u0438.<\/p><p class=\"theme-wp-block gb-responsive-164226-identifier\">\u041a\u0430\u043a \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435 \u0442\u0430\u0437\u0438 \u0444\u043e\u0440\u043c\u0430 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0437\u0430 \u0441\u0435\u0431\u0435 \u0441\u0438 \u0438 \u043e\u0442 \u043a\u043e\u0433\u0430 \u0441\u0438 \u0441\u0442\u0440\u0443\u0432\u0430 \u0434\u0430 \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0442\u0435\u0437\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0438?<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-390905-identifier\" id=\"was-ist-amazon-retargeting-und-wie-funktioniert-das\">\u041a\u0430\u043a\u0432\u043e \u0435 Amazon Retargeting \u0438 \u043a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u0438?<\/h2><p class=\"theme-wp-block gb-responsive-225161-identifier\">\u0421\u0438\u0433\u0443\u0440\u043d\u043e \u0441\u0442\u0435 \u0437\u0430\u0431\u0435\u043b\u044f\u0437\u0430\u043b\u0438 \u043c\u043d\u043e\u0433\u043e\u043a\u0440\u0430\u0442\u043d\u043e, \u0447\u0435 \u0432\u0435\u0447\u0435 \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u043c\u0438\u043d\u0443\u0442\u0438 \u0438\u043b\u0438 \u0447\u0430\u0441\u0430 \u0441\u043b\u0435\u0434 \u0442\u044a\u0440\u0441\u0435\u043d\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0432 Amazon \u0438\u043b\u0438 \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u043f\u043e\u043b\u0443\u0447\u0430\u0432\u0430\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u043f\u043e\u0441\u0435\u0442\u0435\u043d\u0438\u0442\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438\u043b\u0438 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438. \u0412 \u0442\u043e\u0437\u0438 \u043c\u043e\u043c\u0435\u043d\u0442 \u043c\u043d\u043e\u0433\u043e \u0445\u043e\u0440\u0430 \u0441\u0435 \u0447\u0443\u0432\u0441\u0442\u0432\u0430\u0442 \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0432\u0430\u043d\u0438 \u043e\u0442 Facebook \u0438 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438 \u0438\u043b\u0438 \u0434\u043e\u0440\u0438 \u043f\u043e\u0434\u0441\u043b\u0443\u0448\u0432\u0430\u043d\u0438 (\u0441\u0442\u0440\u0430\u0448\u043d\u043e!). \u0412\u0441\u044a\u0449\u043d\u043e\u0441\u0442 \u0432\u0441\u0438\u0447\u043a\u043e \u0435 \u043c\u043d\u043e\u0433\u043e \u043f\u043e-\u043f\u0440\u043e\u0441\u0442\u043e: Retargeting \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0441\u0430 \u0431\u0438\u043b\u0438 \u043f\u043e\u043a\u0430\u0437\u0430\u043d\u0438 \u043d\u0430 \u0432\u0430\u0441 \u043a\u0430\u0442\u043e \u0446\u0435\u043b\u0435\u0432\u0430 \u0433\u0440\u0443\u043f\u0430, \u0437\u0430\u0449\u043e\u0442\u043e \u0441\u0442\u0435 \u0441\u0435 \u0441\u044a\u0433\u043b\u0430\u0441\u0438\u043b\u0438 \u0441 \u043e\u0431\u0440\u0430\u0431\u043e\u0442\u043a\u0430\u0442\u0430 \u043d\u0430 \u0432\u0430\u0448\u0438\u0442\u0435 \u0434\u0430\u043d\u043d\u0438 \u0432 \u0430\u043a\u0430\u0443\u043d\u0442\u0430 \u0441\u0438 \u0432 Facebook, Google \u0438\u043b\u0438 Amazon.<\/p><p class=\"theme-wp-block gb-responsive-275461-identifier\">Retargeting \u0435 \u0444\u043e\u0440\u043c\u0430 \u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430\u0442\u0438\u0447\u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430. \u041f\u0440\u0438 \u0442\u043e\u0432\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0442\u0435 \u043c\u0435\u0441\u0442\u0430 \u0441\u0435 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u044f\u0442 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438\u0442\u0435 \u0438\u0437\u0432\u044a\u043d \u0433\u0440\u0430\u043d\u0438\u0446\u0438\u0442\u0435 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430, \u0437\u0430 \u0434\u0430 \u0432\u044a\u0440\u043d\u0430\u0442 \u043e\u0449\u0435 \u0442\u043e\u043f\u043b\u0438\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u043e\u0431\u0440\u0430\u0442\u043d\u043e \u0432 \u043f\u044a\u0442\u044f \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0438 \u0434\u0430 \u0437\u0430\u0432\u044a\u0440\u0448\u0430\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u0442\u0430. \u041d\u043e Retargeting \u043d\u0435 \u0435 \u0438\u0437\u043e\u0431\u0440\u0435\u0442\u0435\u043d\u0438\u0435 \u043d\u0430 Amazon. \u041e\u0449\u0435 \u043f\u043e\u0432\u0435\u0447\u0435: Amazon \u043f\u0443\u0441\u043d\u0430 Retargeting \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043f\u043e-\u043a\u044a\u0441\u043d\u043e \u043e\u0442 \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0433\u0438\u0433\u0430\u043d\u0442\u0438\u0442\u0435 Facebook \u0438 Google.<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-411627-identifier is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"theme-wp-block gb-responsive-20549-identifier\">Retargeting \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0435 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430 \u0437\u0430 \u043f\u0440\u043e\u0441\u043b\u0435\u0434\u044f\u0432\u0430\u043d\u0435, \u043f\u0440\u0438 \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u043d\u0430 \u0443\u0435\u0431\u0441\u0430\u0439\u0442 \u2013 \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0443\u0435\u0431 \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u2013 \u0441\u0435 \u043c\u0430\u0440\u043a\u0438\u0440\u0430\u0442 \u0438 \u0441\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u0441\u0435 \u043d\u0430\u0441\u043e\u0447\u0432\u0430\u0442 \u0441 \u0446\u0435\u043b\u0435\u0432\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u0434\u0440\u0443\u0433\u0438 \u0443\u0435\u0431\u0441\u0430\u0439\u0442\u043e\u0432\u0435.<\/p>\n<cite><a href=\"https:\/\/de.wikipedia.org\/wiki\/Retargeting\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wikipedia<\/a><\/cite><\/blockquote><h3 class=\"theme-wp-block wp-block-heading gb-responsive-233782-identifier\" id=\"wie-wird-der-kunde-genau-angesprochen\">\u041a\u0430\u043a \u0442\u043e\u0447\u043d\u043e \u0441\u0435 \u043e\u0431\u0440\u044a\u0449\u0430 \u043a\u044a\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0430?<\/h3><div class=\"theme-block-list\"><ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-322434-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-586261-identifier\">\u0418\u043d\u0442\u0435\u0440\u0435\u0441\u0443\u0432\u0430\u0449\u0438\u0442\u0435 \u0441\u0435 \u043f\u043e\u0441\u0435\u0449\u0430\u0432\u0430\u0442 \u0432\u0430\u0448\u0430\u0442\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430 \u0441 \u043f\u0440\u043e\u0434\u0443\u043a\u0442.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-517022-identifier\">\u041e\u0442\u0438\u0432\u0430\u0442 \u043e\u0431\u0430\u0447\u0435 \u0431\u0435\u0437 \u0437\u0430\u0432\u044a\u0440\u0448\u0432\u0430\u043d\u0435 \u043d\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u0442\u0430\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-730480-identifier\">\u0422\u0435 \u0432\u0438\u0436\u0434\u0430\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0430\u0442\u0430 \u043d\u0430 \u0432\u0430\u0448\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u0434\u043e\u043a\u0430\u0442\u043e \u0441\u044a\u0440\u0444\u0438\u0440\u0430\u0442\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-293857-identifier\">\u0418\u043d\u0442\u0435\u0440\u0435\u0441\u044a\u0442 \u043a\u044a\u043c \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u043e\u0442\u043d\u043e\u0432\u043e \u0441\u0435 \u0441\u044a\u0431\u0443\u0436\u0434\u0430\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-163306-identifier\">\u0413\u043e\u0442\u043e\u0432\u0438\u0442\u0435 \u0437\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0434\u043e\u0431\u0430\u0432\u044f\u0442 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0432 \u043a\u043e\u043b\u0438\u0447\u043a\u0430\u0442\u0430!<\/li><\/ol><\/div><div class=\"wp-block-image gb-responsive-478096-identifier\"><figure class=\"theme-wp-block aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting.jpg\" alt=\"amazon retargeting on facebook - \u0442\u0430\u043a\u0430 \u0440\u0430\u0431\u043e\u0442\u0438 retargeting\" class=\"wp-image-17733\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting-407x407.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting.jpg 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div><p class=\"theme-wp-block gb-responsive-528627-identifier\">\u0421 Amazon Retargeting \u0441\u0435 \u0444\u043e\u043a\u0443\u0441\u0438\u0440\u0430\u0442\u0435 \u0432\u044a\u0440\u0445\u0443 \u043b\u0438\u0446\u0430\u0442\u0430, \u043a\u043e\u0438\u0442\u043e \u0441\u0430 \u043f\u043e\u0441\u0435\u0449\u0430\u0432\u0430\u043b\u0438 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438 \u0441 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438\u043b\u0438 \u0432 \u043c\u0438\u043d\u0430\u043b\u043e\u0442\u043e \u0441\u0430 \u043a\u0443\u043f\u0443\u0432\u0430\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043e\u0442 \u0432\u0430\u0441.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-227006-identifier\" id=\"welche-werbemoglichkeiten-stehen-ihnen-auf-amazon-uberhaupt-zur-verfugung\">\u041a\u0430\u043a\u0432\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438\u043c\u0430\u0442\u0435 \u043d\u0430 \u0440\u0430\u0437\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0432 Amazon?<\/h3><p class=\"theme-wp-block gb-responsive-725392-identifier\">\u041c\u0435\u0440\u043a\u0438\u0442\u0435 \u0437\u0430 Retargeting \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0430\u0442 \u0435\u0434\u0432\u0430 \u043a\u043e\u0433\u0430\u0442\u043e \u0438\u043c\u0430 \u0434\u043e\u0441\u0442\u0430\u0442\u044a\u0447\u043d\u043e \u0442\u0440\u0430\u0444\u0438\u043a \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438\u0442\u0435 \u0441 \u0434\u0435\u0442\u0430\u0439\u043b\u0438 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435. \u0417\u0430 \u0446\u0435\u043b\u0442\u0430 \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u043f\u0443\u0441\u043d\u0435\u0442\u0435 <a href=\"\/bg\/blog\/amazon-ppc\/\">PPC \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438<\/a>. Amazon \u043e\u0431\u0435\u0434\u0438\u043d\u044f\u0432\u0430 \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0443\u0441\u043b\u0443\u0433\u0438, \u0437\u0430 \u0434\u0430 \u043f\u043e\u0437\u0432\u043e\u043b\u0438 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438\u0442\u0435 \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u0442 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0438\u0442\u0435 \u0441\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 \u043c\u0430\u0440\u043a\u0438. \u041f\u0440\u0435\u0434\u0438 \u0434\u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0435\u043c, \u0438\u0441\u043a\u0430\u043c\u0435 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u043c \u043c\u0430\u043b\u044a\u043a \u0435\u043a\u0441\u043a\u0443\u0440\u0441 \u0432 \u0442\u0435\u0440\u043c\u0438\u043d\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043c\u0435 \u043f\u043e-\u0434\u043e\u043b\u0443.<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-268844-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-350917-identifier\"><a href=\"\/bg\/blog\/amazon-advertising\/\">Amazon Advertising<\/a> \u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u0442\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043d\u0430 Amazon, \u0447\u0440\u0435\u0437 \u043a\u043e\u044f\u0442\u043e \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u0442\u0435 \u0438 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0432 Amazon.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-869355-identifier\">PPC \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u041f\u043b\u0430\u0449\u0430\u043d\u0435 \u043d\u0430 \u043a\u043b\u0438\u043a \u0438 \u043e\u0431\u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438, \u043f\u0440\u0438 \u043a\u043e\u0438\u0442\u043e \u043f\u043b\u0430\u0449\u0430\u0442\u0435 \u043d\u0430 \u043a\u043b\u0438\u043a.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-756861-identifier\">CPC \u0435 \u0441\u044a\u043a\u0440\u0430\u0449\u0435\u043d\u0438\u0435 \u0437\u0430 \u0420\u0430\u0437\u0445\u043e\u0434\u0438 \u043d\u0430 \u043a\u043b\u0438\u043a \u0438 \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0441\u0430\u043c\u0438\u044f \u043c\u0435\u0442\u043e\u0434 \u043d\u0430 \u0444\u0430\u043a\u0442\u0443\u0440\u0438\u0440\u0430\u043d\u0435.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-307242-identifier\"><a href=\"\/bg\/blog\/amazon-dsp\/\">DSP \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043e\u0442 \u0441\u0442\u0440\u0430\u043d\u0430 \u043d\u0430 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e<\/a>. DSP \u0435 \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u043a\u043e\u0439\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438\u0442\u0435 \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u0442 \u0446\u0435\u043b\u0435\u043d\u0430\u0441\u043e\u0447\u0435\u043d\u043e \u043d\u0430 \u0434\u0440\u0443\u0433\u0438 \u0443\u0435\u0431\u0441\u0430\u0439\u0442\u043e\u0432\u0435 \u0438\u0437\u0432\u044a\u043d Amazon, \u0434\u0430 \u043f\u0440\u043e\u0432\u0435\u0436\u0434\u0430\u0442 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0437\u0430 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u043e \u043d\u0430\u0441\u043e\u0447\u0432\u0430\u043d\u0435 \u0432 Amazon \u0438 \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u0442 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0438 \u0446\u0435\u043b\u0435\u0432\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043a\u0430\u0442\u043e \u0410\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438 \u0438\u043b\u0438 \u0410\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0441 \u043f\u043e\u0434\u043e\u0431\u0435\u043d \u043f\u0440\u043e\u0444\u0438\u043b.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-128533-identifier\">\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442 \u0435 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430, \u043f\u0440\u0438 \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0441\u0435 \u0430\u0434\u0440\u0435\u0441\u0438\u0440\u0430\u0442 \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442 \u043e\u0442 \u0442\u0435\u0445\u043d\u0438\u0442\u0435 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u043d\u0438\u044f \u0438 \u043d\u0430\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u0437\u0430 \u0442\u044a\u0440\u0441\u0435\u043d\u0435 \u043d\u0430 \u0438 \u0438\u0437\u0432\u044a\u043d Amazon. Amazon Advertising \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u0441\u0430\u043c\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043f\u043e \u043a\u043b\u044e\u0447\u043e\u0432\u0438 \u0434\u0443\u043c\u0438, \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043d\u0430 \u0446\u0435\u043b\u0435\u0432\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 (\u0431\u0430\u0437\u0438\u0440\u0430\u043d \u043d\u0430 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0438, \u043d\u0430\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u0437\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430, \u043c\u0435\u0441\u0442\u043e\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0438 \u0442.\u043d.).<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-967733-identifier\">\u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0441\u043a\u0438 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b X \u0435 \u043f\u043e\u0441\u0435\u0442\u0438\u043b \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430 \u0441 \u0434\u0435\u0442\u0430\u0439\u043b\u0438 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 Y \u0438\u043b\u0438 \u0438\u043c\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0438 \u0438 \u0441\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430 \u043d\u0430 \u0431\u0430\u0437\u0430\u0442\u0430 \u043d\u0430 \u0442\u0430\u0437\u0438 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0438 \u0441\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-537815-identifier\">\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442 \u0435 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430, \u043f\u0440\u0438 \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0438 \u043a\u0443\u043f\u0443\u0432\u0430\u0447\u0438 \u0441\u0435 \u0430\u0434\u0440\u0435\u0441\u0438\u0440\u0430\u0442 \u043e\u0442\u043d\u043e\u0432\u043e \u0441\u043b\u0435\u0434 \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0435 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u0442\u0430 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430, \u0437\u0430 \u0434\u0430 \u0437\u0430\u0432\u044a\u0440\u0448\u0430\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u0442\u0430. \u0427\u0440\u0435\u0437 Amazon Retargeting \u043e\u0431\u0430\u0447\u0435 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u0435\u043d\u0438\u0435 \u043d\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0441 \u043f\u043e\u0434\u043e\u0431\u0435\u043d \u043f\u0440\u043e\u0444\u0438\u043b \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0441\u0435 \u0430\u0434\u0440\u0435\u0441\u0438\u0440\u0430\u0442 \u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438, \u043a\u043e\u0438\u0442\u043e \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 \u0441\u0430 \u0441\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0443\u0432\u0430\u043b\u0438 \u043e\u0442 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0435\u043d \u043f\u0440\u043e\u0434\u0443\u043a\u0442.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-141785-identifier\">\u0422\u0435\u0437\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438\u043c\u0430\u0442\u0435 \u043a\u0430\u0442\u043e \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0435\u0446 \u0432 Amazon:<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-333029-identifier\" id=\"sponsored-products\">\u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438<\/h4><p class=\"theme-wp-block gb-responsive-373993-identifier\">\u041d\u0430\u0439-\u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u0438\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0441\u0440\u0435\u0434 \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438\u0442\u0435 \u0432 Amazon. \u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0441\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438, \u0431\u0430\u0437\u0438\u0440\u0430\u043d\u0438 \u043d\u0430 \u043a\u043b\u044e\u0447\u043e\u0432\u0438 \u0434\u0443\u043c\u0438 \u0438 ASIN, \u043a\u043e\u0438\u0442\u043e \u043f\u043e\u0434\u043e\u0431\u0440\u044f\u0432\u0430\u0442 \u0432\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u0442\u0430 \u043d\u0430 \u043e\u0442\u0434\u0435\u043b\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0432 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438\u0442\u0435 \u043e\u0442 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e \u0438 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438\u0442\u0435 \u0441 \u0434\u0435\u0442\u0430\u0439\u043b\u0438 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435. \u0424\u0430\u043a\u0442\u0443\u0440\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u0441\u0435 \u0438\u0437\u0432\u044a\u0440\u0448\u0432\u0430 \u043f\u043e CPC.<\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-954686-identifier\"><img decoding=\"async\" width=\"844\" height=\"742\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products.png\" alt=\"\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon \u2013 \u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\" class=\"wp-image-17726\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products-407x358.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products-768x675.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h4 class=\"theme-wp-block wp-block-heading gb-responsive-441041-identifier\" id=\"sponsored-brands\">\u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438 \u043c\u0430\u0440\u043a\u0438<\/h4><p class=\"theme-wp-block gb-responsive-633607-identifier\">\u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u043c\u0430\u0440\u043a\u0438 \u0441\u0430 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0438 \u0437\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0430\u0432\u0430\u043d\u0435 \u043d\u0430 \u0440\u0430\u0437\u043f\u043e\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u0442\u0430 \u043d\u0430 \u043c\u0430\u0440\u043a\u0430\u0442\u0430 \u0438 \u0441\u0435 \u043f\u043e\u044f\u0432\u044f\u0432\u0430\u0442 \u0432 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438\u0442\u0435 \u043e\u0442 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e \u0438 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438\u0442\u0435 \u0441 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u0430. \u0420\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u0442 \u0438\u043c\u0430 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430 \u0441\u0432\u043e\u044f\u0442\u0430 \u043c\u0430\u0440\u043a\u0430 \u0432 \u0433\u043e\u0440\u043d\u0430\u0442\u0430 \u0447\u0430\u0441\u0442 \u043d\u0430 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438\u0442\u0435 \u0441 \u0442\u0440\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0438 \u043b\u043e\u0433\u043e\u0442\u043e \u043d\u0430 \u043c\u0430\u0440\u043a\u0430\u0442\u0430 \u0447\u0440\u0435\u0437 \u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0430 \u043c\u0430\u0440\u043a\u0430. \u041a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u043f\u0440\u0435\u043d\u0430\u0441\u043e\u0447\u0435\u043d\u0438 \u043a\u044a\u043c \u0446\u0435\u043b\u0435\u0432\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430 \u0438\u043b\u0438 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430. \u0424\u0430\u043a\u0442\u0443\u0440\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u0441\u0435 \u0438\u0437\u0432\u044a\u0440\u0448\u0432\u0430 \u043f\u043e CPC.<\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-225037-identifier\"><img decoding=\"async\" width=\"844\" height=\"486\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands.png\" alt=\"\u041f\u0438\u043a\u0441\u0435\u043b \u0437\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon - \u0420\u0435\u043a\u043b\u0430\u043c\u0438 \u043d\u0430 \u0441\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438 \u043c\u0430\u0440\u043a\u0438\" class=\"wp-image-17720\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands-407x234.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands-768x442.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h4 class=\"theme-wp-block wp-block-heading gb-responsive-470153-identifier\" id=\"sponsored-display-ads\">\u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0439\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0438<\/h4><p class=\"theme-wp-block gb-responsive-558421-identifier\">\u0420\u0430\u0437\u043b\u0438\u043a\u0430\u0442\u0430 \u043c\u0435\u0436\u0434\u0443 \u0441\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u0434\u0438\u0441\u043f\u043b\u0435\u0439\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0438 \u0441\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 \u043c\u0430\u0440\u043a\u0438 \u0435 \u0432 \u0438\u0437\u043b\u044a\u0447\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435. \u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 \u043c\u0430\u0440\u043a\u0438 \u0441\u0430 \u0431\u0430\u0437\u0438\u0440\u0430\u043d\u0438 \u043d\u0430 \u043a\u043b\u044e\u0447\u043e\u0432\u0438 \u0434\u0443\u043c\u0438 \u0438 \u0441\u0435 \u043f\u043e\u044f\u0432\u044f\u0432\u0430\u0442 \u0441\u0430\u043c\u043e \u0432 Amazon. \u0421\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u0434\u0438\u0441\u043f\u043b\u0435\u0439\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0434\u0430\u043d\u043d\u0438 \u0438 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0438 \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0438 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0438 \u0438 \u0438\u0437\u0432\u044a\u043d Amazon. \u041f\u043e \u0442\u043e\u0437\u0438 \u043d\u0430\u0447\u0438\u043d \u0441\u043f\u043e\u043d\u0441\u043e\u0440\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u0434\u0438\u0441\u043f\u043b\u0435\u0439\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0438\u043c\u0430\u0442 \u043f\u043e-\u0433\u043e\u043b\u044f\u043c \u043e\u0431\u0445\u0432\u0430\u0442, \u0434\u043e\u0441\u0442\u0438\u0433\u0430\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0442\u0430\u043c, \u043a\u044a\u0434\u0435\u0442\u043e \u0442\u043e\u0439 \u0441\u0435 \u043d\u0430\u043c\u0438\u0440\u0430, \u0438 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0438 \u0437\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon. \u0424\u0430\u043a\u0442\u0443\u0440\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u0441\u0435 \u0438\u0437\u0432\u044a\u0440\u0448\u0432\u0430 \u043f\u043e CPC.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-888858-identifier\" id=\"werbemittel-von-amazon-dsp\">\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430 \u043d\u0430 Amazon DSP<\/h3><p class=\"theme-wp-block gb-responsive-15348-identifier\">\u041a\u0430\u043a\u0442\u043e \u0432\u0435\u0447\u0435 \u0441\u043f\u043e\u043c\u0435\u043d\u0430\u0445\u043c\u0435, DSP \u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f, \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0447\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430\u0442\u0438\u0447\u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0438 \u0438\u0437\u0432\u044a\u043d Amazon. \u0417\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430\u0442\u0438\u0447\u043d\u0430\u0442\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043c\u0435\u0434\u0438\u0439\u043d\u0438\u0442\u0435 \u043c\u0435\u0441\u0442\u0430, \u0442.\u0435. \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0442\u0435 \u043f\u043b\u043e\u0449\u0438, \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u0437\u0430\u043a\u0443\u043f\u0435\u043d\u0438 \u0438\u0437\u0432\u044a\u043d Amazon. \u041d\u0435 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0434\u0430 \u0441\u0442\u0435 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447 \u0432 Amazon, \u0437\u0430 \u0434\u0430 \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043f\u0443\u0441\u043a\u0430\u0442\u0435 DSP \u0440\u0435\u043a\u043b\u0430\u043c\u0438.<\/p><p class=\"theme-wp-block gb-responsive-848078-identifier\">\u0417\u0430 \u0434\u0430 \u043c\u043e\u0433\u0430\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0434\u0430 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0430\u0442 \u0434\u043e \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u043d\u043e \u0433\u043e\u043b\u044f\u043c\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0438 \u0434\u0430 \u043f\u0440\u0435\u0434\u0438\u0437\u0432\u0438\u043a\u0430\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0438, Amazon \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u0438 \u0444\u043e\u0440\u043c\u0430\u0442\u0438. \u0412 \u0442\u043e\u0437\u0438 \u0441\u043b\u0443\u0447\u0430\u0439 \u043c\u043e\u0436\u0435\u0442\u0435 \u043a\u0430\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b \u0433\u044a\u0432\u043a\u0430\u0432\u043e \u0434\u0430 \u0440\u0435\u0448\u0438\u0442\u0435 \u0434\u0430\u043b\u0438 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0438\u0442\u0435 \u0441\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0438\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0442\u0435 \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430 \u043d\u0430 Amazon, \u043a\u0430\u0442\u043e \u043e\u043d\u043b\u0430\u0439\u043d \u0448\u0430\u0431\u043b\u043e\u043d\u0438 \u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0438\u043b\u0438 \u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0442\u043e\u0440\u0430 \u0437\u0430 \u0432\u0438\u0434\u0435\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438.<\/p><p class=\"theme-wp-block gb-responsive-913090-identifier\">\u0412 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0430 \u043d\u0430 \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u0438\u0442\u0435 PPC \u0440\u0435\u043a\u043b\u0430\u043c\u0438, \u0440\u0430\u0437\u043f\u043b\u0430\u0449\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0447\u0440\u0435\u0437 DSP \u0441\u0435 \u0438\u0437\u0432\u044a\u0440\u0448\u0432\u0430 \u043f\u043e CPM (Cost-per-Mile). Amazon \u0441\u0430\u043c \u043f\u043e\u0441\u043e\u0447\u0432\u0430, \u0447\u0435 \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442 \u043e\u0442 \u043f\u0430\u0437\u0430\u0440\u0430 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u043e\u0447\u0430\u043a\u0432\u0430\u0442\u0435 \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u0435\u043d \u0431\u044e\u0434\u0436\u0435\u0442 \u043e\u0442 \u043e\u043a\u043e\u043b\u043e 35 000 $. \u041f\u043e\u0440\u0430\u0434\u0438 \u0444\u0430\u043a\u0442\u0430, \u0447\u0435 DSP \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0441\u0435 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u0438\u0437\u0432\u044a\u043d Amazon, \u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0437\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043d\u0430 Amazon.<\/p><p class=\"theme-wp-block gb-responsive-300820-identifier\">\u0421 \u0442\u0435\u0437\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438\u043c\u0430\u0442\u0435 \u043a\u0430\u0442\u043e \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0435\u0446: \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 \u0434\u0430 \u0441\u0442\u0430\u0440\u0442\u0438\u0440\u0430\u0442\u0435 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon DSP:<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-971434-identifier\" id=\"display-ads\">\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0431\u0430\u043d\u0435\u0440\u0438<\/h4><p class=\"theme-wp-block gb-responsive-17283-identifier\">\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0442\u0435 \u0431\u0430\u043d\u0435\u0440\u0438 \u0441\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438, \u043a\u043e\u0438\u0442\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u0442 \u0442\u0435\u043a\u0441\u0442 \u0438 \u0432\u0438\u0437\u0443\u0430\u043b\u043d\u0438 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438 \u0441 \u0431\u0443\u0442\u043e\u043d \u0437\u0430 \u043f\u0440\u0438\u0437\u0438\u0432 \u0437\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 (CTA) \u0438 \u0432\u043e\u0434\u044f\u0442 \u0434\u043e \u0446\u0435\u043b\u0435\u0432\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430. \u0420\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0441\u0435 \u043f\u043e\u0441\u0442\u0430\u0432\u044f\u0442 \u0432 \u0433\u043e\u0440\u043d\u0430\u0442\u0430 \u0438\u043b\u0438 \u0441\u0442\u0440\u0430\u043d\u0438\u0447\u043d\u0430\u0442\u0430 \u0447\u0430\u0441\u0442 \u0438\u043b\u0438 \u0432 \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0443\u0435\u0431\u0441\u0430\u0439\u0442\u0430. \u0422\u0443\u043a \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043d\u0430\u043c\u0435\u0440\u0438\u0442\u0435 <a href=\"https:\/\/advertising.amazon.com\/de-de\/library\/guides\/display-advertising?ref_=a20m_us_p_dsp_faq_blg_da\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0440\u044a\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u0437\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u043d\u0435 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0431\u0430\u043d\u0435\u0440\u0438<\/a>, \u043a\u0430\u043a\u0442\u043e \u0438 <a href=\"https:\/\/advertising.amazon.com\/de-de\/library\/guides\/display-ads-examples?ref_=a20m_us_lbr_gd_dispad_gd_daex\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u0442\u0435 \u043f\u0440\u0438\u043c\u0435\u0440\u0438 \u0437\u0430 \u0432\u0438\u0437\u0443\u0430\u043b\u043d\u0438 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438 \u0438 CTA \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438<\/a>.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-375387-identifier\" id=\"audio-ads\">\u0410\u0443\u0434\u0438\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438<\/h4><p class=\"theme-wp-block gb-responsive-456738-identifier\">\u0410\u043a\u043e \u0438\u0441\u043a\u0430\u0442\u0435 \u0434\u0430 \u0434\u043e\u043f\u044a\u043b\u043d\u0438\u0442\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u0442\u0430 \u0441\u0438 \u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0431\u0430\u043d\u0435\u0440\u0438 \u0441 \u0430\u0443\u0434\u0438\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0430, Amazon \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430 \u0438 \u0442\u0430\u0437\u0438 \u0444\u043e\u0440\u043c\u0430 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430. \u0410\u0443\u0434\u0438\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u0441 \u043f\u0440\u043e\u0434\u044a\u043b\u0436\u0438\u0442\u0435\u043b\u043d\u043e\u0441\u0442 \u043c\u0435\u0436\u0434\u0443 10 \u0438 30 \u0441\u0435\u043a\u0443\u043d\u0434\u0438 \u0438 \u0441\u0435 \u0438\u0437\u043b\u044a\u0447\u0432\u0430\u0442 \u043d\u0430 \u0440\u0435\u0434\u043e\u0432\u043d\u0438 \u0438\u043d\u0442\u0435\u0440\u0432\u0430\u043b\u0438 \u0432 \u043f\u0430\u0443\u0437\u0438\u0442\u0435 \u043c\u0435\u0436\u0434\u0443 \u043f\u0435\u0441\u043d\u0438\u0442\u0435 \u0432 Amazon Music.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-548942-identifier\" id=\"video-ads\">\u0412\u0438\u0434\u0435\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438<\/h4><p class=\"theme-wp-block gb-responsive-600446-identifier\">\u0412\u0438\u0434\u0435\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0441\u0430 \u043d\u0430\u043b\u0438\u0447\u043d\u0438 \u0437\u0430 \u043c\u0430\u0440\u043a\u0438, \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438 \u0438 \u0430\u0433\u0435\u043d\u0446\u0438\u0438. \u0420\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438\u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0433\u0438 \u043f\u0443\u0441\u043a\u0430\u0442 \u043d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e \u043e\u0442 \u0442\u043e\u0432\u0430 \u0434\u0430\u043b\u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0442 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0432 Amazon \u0438\u043b\u0438 \u043d\u0435. \u0420\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0441\u0435 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u0438\u043b\u0438 \u043f\u0440\u0435\u0434\u0438, \u0438\u043b\u0438 \u0432 \u0441\u0440\u0435\u0434\u0430\u0442\u0430 \u043d\u0430 \u0441\u0442\u0440\u0438\u0439\u043c\u0438\u043d\u0433 \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435\u0442\u043e \u043d\u0430 Amazon.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-534876-identifier\" id=\"dynamik-in-der-schaltung-der-anzeigen\">\u0414\u0438\u043d\u0430\u043c\u0438\u043a\u0430 \u0432 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435<\/h3><p class=\"theme-wp-block gb-responsive-212182-identifier\">\u0418\u0441\u043a\u0430\u0442\u0435 \u043b\u0438 \u043f\u043e\u0432\u0435\u0447\u0435 \u0434\u0438\u043d\u0430\u043c\u0438\u043a\u0430 \u043f\u0440\u0438 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435? Amazon DSP \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430 \u0442\u0430\u0437\u0438 \u043e\u043f\u0446\u0438\u044f \u043f\u043e\u0434 \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u043d\u0430 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u043d\u0438 \u0438 \u043e\u0442\u0437\u0438\u0432\u0447\u0438\u0432\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0444\u043e\u0440\u043c\u0430\u0442\u0438 \u2013 Dynamic E-Commerce Ads (DEA) \u0438 Responsive E-Commerce Creatives (REC). \u0421 \u0442\u043e\u0432\u0430 Amazon \u043f\u043e\u043c\u0430\u0433\u0430 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438\u0442\u0435, \u043a\u0430\u0442\u043e \u0438\u043c \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u043e\u043f\u0438\u0442\u0430 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0433\u0438\u0433\u0430\u043d\u0442\u0430 \u0431\u0435\u0437 \u043c\u043d\u043e\u0433\u043e \u0443\u0441\u0438\u043b\u0438\u044f \u043e\u0442 \u0442\u044f\u0445\u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0430.<\/p><p class=\"theme-wp-block gb-responsive-55413-identifier\">\u041f\u0440\u0438 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 DEA Amazon \u0442\u044a\u0440\u0441\u0438 \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438, \u0431\u0430\u0437\u0438\u0440\u0430\u043d\u0438 \u043d\u0430 \u0434\u0430\u043d\u043d\u0438\u0442\u0435 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u043d\u0430 \u0441\u044a\u043e\u0442\u0432\u0435\u0442\u043d\u0430\u0442\u0430 ASIN, \u0438 \u0442\u0435\u0441\u0442\u0432\u0430 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u0438 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u0438 \u043d\u0430 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f, \u0442\u0435\u043a\u0441\u0442\u043e\u0432\u0435, \u043e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u0438\u044f \u0438 \u0434\u0438\u0437\u0430\u0439\u043d, \u0437\u0430 \u0434\u0430 \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0435 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442 \u0441 \u0440\u0430\u0437\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435\u0442\u043e.<\/p><p class=\"theme-wp-block gb-responsive-408041-identifier\">\u0421\u043b\u0435\u0434\u043d\u0438\u0442\u0435 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u0438 \u0441\u0435 \u0438\u0437\u0432\u043b\u0438\u0447\u0430\u0442 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e \u043e\u0442 \u0441\u044a\u043e\u0442\u0432\u0435\u0442\u043d\u0438\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043d\u0430 Amazon \u0438 \u0441\u0435 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-431923-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-7676-identifier\">\u0417\u0430\u0433\u043b\u0430\u0432\u0438\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-988921-identifier\">\u0421\u043d\u0438\u043c\u043a\u0430 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-518957-identifier\">\u041b\u043e\u0433\u043e \u043d\u0430 Prime<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-521781-identifier\">\u0426\u0435\u043d\u0430<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-503012-identifier\">\u041e\u0442\u0437\u0438\u0432\u0438<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-930528-identifier\">\u0438 \u0431\u0443\u0442\u043e\u043d \u0437\u0430 \u043f\u0440\u0438\u0437\u0438\u0432 \u0437\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-251814-identifier\">\u041c\u043d\u043e\u0433\u043e \u043e\u0431\u0448\u0438\u0440\u043d\u043e \u0440\u044a\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u0437\u0430 \u0432\u0438\u0437\u0443\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0438\u0442\u0435, \u0440\u0430\u0437\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435, \u043d\u0430\u0441\u043e\u043a\u0438\u0442\u0435 \u0438 \u043f\u0440\u043e\u0446\u0435\u0441\u0430 \u043d\u0430 \u043e\u0434\u043e\u0431\u0440\u0435\u043d\u0438\u0435 <a href=\"https:\/\/advertising.amazon.com\/de-de\/resources\/ad-specs\/ecommerce?ref_=a20m_us_spcs_ecm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043d\u0430\u043c\u0435\u0440\u0438\u0442\u0435 \u0442\u0443\u043a \u0432 Amazon<\/a>.<\/p><div class=\"wp-block-image gb-responsive-606578-identifier\"><figure class=\"theme-wp-block aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"500\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA.jpeg\" alt=\"Amazon Retargeting Campaign \u0441 Dynamic E-Commerce Ads (DEA)\" class=\"wp-image-17710\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA-407x339.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA.jpeg 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-161178-identifier\" id=\"welche-targeting-optionen-stehen-ihnen-bei-amazon-retargeting-zur-verfugung\">\u041a\u0430\u043a\u0432\u0438 \u043e\u043f\u0446\u0438\u0438 \u0437\u0430 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u0441\u0430 \u043d\u0430\u043b\u0438\u0447\u043d\u0438 \u0437\u0430 \u0432\u0430\u0441 \u043f\u0440\u0438 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon?<\/h3><h4 class=\"theme-wp-block wp-block-heading gb-responsive-228702-identifier\" id=\"asin-retargeting-product-views\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u041f\u0440\u0435\u0433\u043b\u0435\u0434\u0438 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/h4><p class=\"theme-wp-block gb-responsive-891270-identifier\">\u041f\u0440\u0435\u0433\u043b\u0435\u0434\u0438\u0442\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0441\u0430 \u043a\u043b\u0430\u0441\u0438\u0447\u0435\u0441\u043a\u0438\u044f\u0442 \u0432\u0430\u0440\u0438\u0430\u043d\u0442 \u0437\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0438 \u0441\u0430 \u043c\u043d\u043e\u0433\u043e \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u0438, \u0442\u044a\u0439 \u043a\u0430\u0442\u043e \u043e\u0431\u0435\u0449\u0430\u0432\u0430\u0442 \u043d\u0430\u0439-\u0432\u0438\u0441\u043e\u043a\u0438\u044f \u0432\u044a\u0437\u0432\u0440\u0430\u0449\u0430\u0435\u043c\u043e\u0441\u0442 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0442\u0435 \u0440\u0430\u0437\u0445\u043e\u0434\u0438 (ROAS). \u041f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u0435\u043d \u043a\u0443\u043f\u0443\u0432\u0430\u0447 \u0432\u0438\u0436\u0434\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442, \u043d\u043e \u043d\u0435 \u0433\u043e \u043a\u0443\u043f\u0443\u0432\u0430. \u0422\u043e\u0439 \u0441\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430, \u0434\u043e\u043a\u0430\u0442\u043e \u043d\u0435 \u043a\u0443\u043f\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0438\u043b\u0438 \u043d\u0435 \u0438\u0437\u043b\u0435\u0437\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u0442\u0430 \u043c\u0440\u0435\u0436\u0430.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-148884-identifier\" id=\"asin-retargeting-product-searches\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u0422\u044a\u0440\u0441\u0435\u043d\u0438\u044f \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/h4><p class=\"theme-wp-block gb-responsive-101289-identifier\">\u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u0432\u044a\u0432\u0435\u0436\u0434\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0430 \u043a\u043b\u044e\u0447\u043e\u0432\u0430 \u0434\u0443\u043c\u0430, \u043a\u043e\u044f\u0442\u043e \u0435 \u0441\u0432\u044a\u0440\u0437\u0430\u043d\u0430 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d\u0430\u0442\u0430 ASIN. \u041c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0438 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u043a\u044a\u043c \u0442\u0430\u0437\u0438 ASIN. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, \u043a\u043b\u044e\u0447\u043e\u0432\u0430\u0442\u0430 \u0434\u0443\u043c\u0430 \u0441\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u0438\u0447\u043d\u043e \u043e\u0442 Amazon. \u041e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0435\u0446\u044a\u0442 \u043d\u044f\u043c\u0430 \u0434\u043e\u0441\u0442\u044a\u043f \u0434\u043e \u0442\u043e\u0437\u0438 \u043f\u0440\u043e\u0446\u0435\u0441 \u043d\u0430 \u043f\u043e\u0434\u0431\u043e\u0440.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-311963-identifier\" id=\"asin-retargeting-brand-views\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u041f\u0440\u0435\u0433\u043b\u0435\u0434\u0438 \u043d\u0430 \u043c\u0430\u0440\u043a\u0430\u0442\u0430<\/h4><p class=\"theme-wp-block gb-responsive-671483-identifier\">\u0410\u043a\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u0440\u0430\u0437\u0433\u043b\u0435\u0436\u0434\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043d\u0430 \u043c\u0430\u0440\u043a\u0430 \u0432 \u0440\u0430\u043c\u043a\u0438\u0442\u0435 \u043d\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d \u043f\u0435\u0440\u0438\u043e\u0434 \u043e\u0442 \u0432\u0440\u0435\u043c\u0435, \u0442\u043e\u0439 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0446\u0435\u043b\u0435\u043d\u0430\u0441\u043e\u0447\u0435\u043d\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-363068-identifier\" id=\"asin-retargeting-brand-purchases\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u041f\u043e\u043a\u0443\u043f\u043a\u0438 \u043d\u0430 \u043c\u0430\u0440\u043a\u0430\u0442\u0430<\/h4><p class=\"theme-wp-block gb-responsive-209571-identifier\">\u0410\u043a\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u043a\u0443\u043f\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043d\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0430 \u043c\u0430\u0440\u043a\u0430 \u0438 \u0438\u0441\u043a\u0430\u0442\u0435 \u0434\u0430 \u043c\u0443 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435 \u0434\u0440\u0443\u0433\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043e\u0442 \u0441\u044a\u0449\u0430\u0442\u0430 \u043c\u0430\u0440\u043a\u0430, \u0442\u043e\u0439 \u0441\u044a\u0449\u043e \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d. \u041e\u043f\u0446\u0438\u044f, \u043a\u043e\u044f\u0442\u043e \u0435 \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0430 \u0437\u0430 <a href=\"\/bg\/blog\/amazon-display-ads\/\">\u043a\u0440\u043e\u0441- \u0438 \u044a\u043f\u0441\u0435\u0439\u043b \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438<\/a>.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-781386-identifier\" id=\"asin-retargeting-product-purchases\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u041f\u043e\u043a\u0443\u043f\u043a\u0438 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/h4><p class=\"theme-wp-block gb-responsive-798139-identifier\">\u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u043f\u043e\u0440\u044a\u0447\u0432\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0441\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442, \u043a\u0430\u0442\u043e \u0445\u0440\u0430\u043d\u0438\u0442\u0435\u043b\u043d\u0438 \u0434\u043e\u0431\u0430\u0432\u043a\u0438, \u043a\u043e\u0439\u0442\u043e \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u043f\u043e\u0440\u044a\u0447\u0430\u043d \u043e\u0442\u043d\u043e\u0432\u043e \u043d\u0430 \u0440\u0435\u0434\u043e\u0432\u043d\u0438 \u0438\u043d\u0442\u0435\u0440\u0432\u0430\u043b\u0438. \u0421\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u043d\u043e, \u0442\u043e\u0439 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0446\u0435\u043b\u0435\u043d\u0430\u0441\u043e\u0447\u0435\u043d\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d \u0447\u0440\u0435\u0437 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon, \u0437\u0430 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u0438 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u0430\u0442\u0430 \u043f\u043e\u0440\u044a\u0447\u043a\u0430 \u043e\u0442\u043d\u043e\u0432\u043e \u0442\u0430\u043c.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-862483-identifier\" id=\"asin-retargeting-similarities-product-views\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u041f\u0440\u0435\u0433\u043b\u0435\u0434\u0438 \u043d\u0430 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438<\/h4><p class=\"theme-wp-block gb-responsive-699982-identifier\">\u0410\u043a\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u0440\u0430\u0437\u0433\u043b\u0435\u0436\u0434\u0430 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043d\u0430 \u0434\u0440\u0443\u0433\u0438 \u043c\u0430\u0440\u043a\u0438, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0438 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u0437\u0430 \u0442\u043e\u0432\u0430. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0442\u043e\u0432\u0430, Amazon \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u044a\u043c\u044a\u0442 \u0440\u0435\u0448\u0430\u0432\u0430 \u043a\u043e\u0438 ASINs \u0434\u0430 \u0438\u0437\u0431\u0435\u0440\u0435.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-93676-identifier\" id=\"asin-retargeting-competitor-conquesting\">ASIN \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u2013 \u0417\u0430\u0432\u043b\u0430\u0434\u044f\u0432\u0430\u043d\u0435 \u043d\u0430 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0438<\/h4><p class=\"theme-wp-block gb-responsive-869853-identifier\">\u0417\u0430\u0432\u043b\u0430\u0434\u044f\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0438 \u0435 \u043f\u043e\u0434\u043e\u0431\u043d\u0430 \u043e\u043f\u0446\u0438\u044f \u043d\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u0437\u0430 \u043f\u0440\u0435\u0433\u043b\u0435\u0434\u0438 \u043d\u0430 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438. \u041d\u043e \u0442\u0443\u043a \u0438\u043c\u0430\u0442\u0435 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 \u0434\u0430 \u0438\u0437\u0431\u0435\u0440\u0435\u0442\u0435 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0438 ASINs \u0446\u0435\u043b\u0435\u043d\u0430\u0441\u043e\u0447\u0435\u043d\u043e. \u041f\u0440\u0438 \u043f\u0440\u0435\u0433\u043b\u0435\u0434\u0438\u0442\u0435 \u043d\u0430 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 Amazon \u0433\u043e \u043f\u0440\u0430\u0432\u0438 \u0432\u043c\u0435\u0441\u0442\u043e \u0432\u0430\u0441.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-11279-identifier\" id=\"mit-welchen-kosten-ist-bei-amazon-retargeting-zu-rechnen\">\u0421 \u043a\u0430\u043a\u0432\u0438 \u0440\u0430\u0437\u0445\u043e\u0434\u0438 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0441\u0435 \u0441\u0447\u0438\u0442\u0430\u0442\u0435 \u043f\u0440\u0438 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432 Amazon?<\/h2><p class=\"theme-wp-block gb-responsive-48702-identifier\">\u041e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u043f\u043b\u0430\u0449\u0430\u0442\u0435 \u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430\u0442\u0430 \u0432 Amazon \u0441\u0430\u043c\u043e \u043a\u043e\u0433\u0430\u0442\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u043a\u043b\u0438\u043a\u043d\u0435 \u0432\u044a\u0440\u0445\u0443 \u0432\u0430\u0448\u0430\u0442\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 (CPC \u2013 \u0426\u0435\u043d\u0430 \u043d\u0430 \u043a\u043b\u0438\u043a). \u041f\u0440\u0438 Amazon DSP \u043f\u043b\u0430\u0449\u0430\u0442\u0435 \u0437\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430\u0442\u0430 \u043d\u0430 \u0431\u0440\u043e\u0439 \u0445\u043e\u0440\u0430 X. \u0421\u0442\u0430\u0432\u0430 \u0432\u044a\u043f\u0440\u043e\u0441 \u0437\u0430 \u201e\u0440\u0430\u0437\u043f\u043b\u0430\u0449\u0430\u043d\u0435 \u043d\u0430 \u0431\u0430\u0437\u0430 \u0438\u043c\u043f\u0440\u0435\u0441\u0438\u0438\u201d \u2013 CPM \u2013 \u0426\u0435\u043d\u0430 \u043d\u0430 \u0445\u0438\u043b\u044f\u0434\u0430 \u0438\u043c\u043f\u0440\u0435\u0441\u0438\u0438, \u0442.\u0435. \u0437\u0430 1 000 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0438\u044f.<\/p><p class=\"theme-wp-block gb-responsive-563121-identifier\">\u0412 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0430 \u043d\u0430 Amazon Advertising, \u043f\u0440\u0438 Amazon DSP \u0438\u043c\u0430\u0442\u0435 \u043d\u0435 \u0441\u0430\u043c\u043e \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430\u0442\u0430 \u0437\u0430 \u0441\u0430\u043c\u043e\u043e\u0431\u0441\u043b\u0443\u0436\u0432\u0430\u043d\u0435, \u043d\u043e \u0438 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430\u0442\u0430 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0432\u0430\u043d\u0438 \u0443\u0441\u043b\u0443\u0433\u0438. \u0412 \u0440\u0430\u043c\u043a\u0438\u0442\u0435 \u043d\u0430 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430\u0442\u0430 \u0437\u0430 \u0441\u0430\u043c\u043e\u043e\u0431\u0441\u043b\u0443\u0436\u0432\u0430\u043d\u0435 \u0438\u043c\u0430\u0442\u0435 \u043f\u044a\u043b\u0435\u043d \u043a\u043e\u043d\u0442\u0440\u043e\u043b \u0432\u044a\u0440\u0445\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u0442\u0430 \u0441\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f \u0438 \u043d\u0435 \u0441\u0435 \u043d\u0430\u0447\u0438\u0441\u043b\u044f\u0432\u0430\u0442 \u0430\u0434\u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0430\u0442\u0438\u0432\u043d\u0438 \u0442\u0430\u043a\u0441\u0438. \u0417\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0432\u0430\u043d\u0438 \u0443\u0441\u043b\u0443\u0433\u0438 \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u043d\u043e \u0431\u044e\u0434\u0436\u0435\u0442 \u043e\u0442 \u043e\u043a\u043e\u043b\u043e 10 000 EUR. \u041f\u0440\u0438 \u0442\u0430\u0437\u0438 \u0443\u0441\u043b\u0443\u0433\u0430 Amazon \u0441\u0430\u043c \u0441\u044a\u0437\u0434\u0430\u0432\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0437\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0435\u0446\u0430 \u0438 \u0432\u0438 \u0441\u0435 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u044f <a href=\"\/bg\/blog\/amazon-display-ads\/\">\u043c\u0435\u043d\u0438\u0434\u0436\u044a\u0440 \u043d\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430<\/a>.<\/p><p class=\"theme-wp-block gb-responsive-894981-identifier\">\u0422\u043e\u0447\u043d\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u043a\u0430\u043a \u0434\u0430 \u0441\u0435 \u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0438\u0440\u0430\u0442\u0435 \u0437\u0430 Amazon DSP \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 <a href=\"https:\/\/advertising.amazon.com\/de-de\/solutions\/products\/amazon-dsp?tag=googhydr-20&amp;hvadid=448098134638&amp;hvpos=&amp;hvexid=&amp;hvnetw=g&amp;hvrand=4567055610199769961&amp;hvpone=&amp;hvptwo=&amp;hvqmt=b&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9044735&amp;hvtargid=kwd-401268851195&amp;ref=pd_sl_4puf98unj7_b_sspa_ggl_d_de_ct_448098134638\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0434\u0438\u0440\u0435\u043a\u0442\u043d\u043e \u043f\u0440\u0438 Amazon<\/a>.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-962597-identifier\" id=\"welche-vorteile-hat-amazon-retargeting\">\u041a\u0430\u043a\u0432\u0438 \u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430 \u0438\u043c\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442 \u0432 Amazon?<\/h2><p class=\"theme-wp-block gb-responsive-71449-identifier\">\u0417\u0430 \u043a\u0430\u043a\u0432\u043e \u0435 \u043f\u043e\u043b\u0435\u0437\u0435\u043d \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442?<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-127780-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-285777-identifier\">\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442 \u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u043d\u0435 \u0441\u0430\u043c\u043e \u0437\u0430 \u0441\u043a\u044a\u043f\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u043a\u043e\u0438\u0442\u043e \u0435 \u0442\u0440\u0443\u0434\u043d\u043e \u0434\u0430 \u0441\u0435 \u043e\u0431\u044f\u0441\u043d\u044f\u0442 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0438 \u043f\u0440\u0438 \u043a\u043e\u0438\u0442\u043e \u0442\u0435 \u0438\u043c\u0430\u0442 \u043d\u0443\u0436\u0434\u0430 \u043e\u0442 \u043f\u043e\u0432\u0435\u0447\u0435 \u0432\u0440\u0435\u043c\u0435, \u0437\u0430 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430. \u041f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435: \u0421 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0435 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043f\u043e\u0432\u0435\u0447\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438 \u0438 \u0432 \u0441\u0440\u0435\u0434\u043d\u0438\u044f \u0446\u0435\u043d\u043e\u0432\u0438 \u0441\u0435\u0433\u043c\u0435\u043d\u0442 \u0438\u043b\u0438 \u0432 \u043d\u0438\u0448\u0430 \u2013 \u043f\u0440\u0438 \u0443\u0441\u043b\u043e\u0432\u0438\u0435, \u0447\u0435 \u0446\u0435\u043b\u0438\u0442\u0435 \u0441\u0430 \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u043e \u0437\u0430\u0434\u0430\u0434\u0435\u043d\u0438. \u0421\u0442\u043e\u043a\u0438 \u043e\u0442 \u0430\u043f\u0442\u0435\u043a\u0430\u0442\u0430, \u043a\u0430\u0442\u043e \u0448\u0430\u043c\u043f\u043e\u0430\u043d \u0438\u043b\u0438 \u043f\u0430\u043c\u043f\u0435\u0440\u0441\u0438, \u0441\u0430 \u0434\u043e\u0431\u044a\u0440 \u043f\u0440\u0438\u043c\u0435\u0440, \u0442\u044a\u0439 \u043a\u0430\u0442\u043e \u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d\u0438 \u0441 \u0432\u0440\u0435\u043c\u0435\u0432\u0438 \u0438\u043d\u0442\u0435\u0440\u0432\u0430\u043b \u0438 \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0441\u0435 \u043a\u0443\u043f\u0443\u0432\u0430\u0442 \u043e\u0442\u043d\u043e\u0432\u043e.<\/li><\/ul><\/div><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-18719-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-259390-identifier\">\u041d\u043e \u0438 \u043f\u0440\u0438 \u0441\u043a\u044a\u043f\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0432\u0430\u0436\u0438: \u041a\u043e\u0439\u0442\u043e \u0441\u043b\u0435\u0434\u0438 \u0433\u043e\u0442\u043e\u0432\u0438\u0442\u0435 \u0437\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0442\u043e\u043b\u043a\u043e\u0432\u0430 \u0434\u044a\u043b\u0433\u043e \u0438 \u0447\u0430\u043a\u0430, \u0434\u043e\u043a\u0430\u0442\u043e \u0442\u0435 \u201e\u043e\u0442\u0441\u0442\u044a\u043f\u044f\u0442\u201c, \u0449\u0435 \u0438\u043c\u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u0443\u0441\u043f\u0435\u0445 \u0432 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0430\u0442\u0430 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d\u0438\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-52605-identifier\">\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442 \u0432 Amazon \u0441\u043f\u0435\u0441\u0442\u044f\u0432\u0430 \u043c\u043d\u043e\u0433\u043e \u043f\u0430\u0440\u0438 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u0435\u043d\u0438\u0435 \u043d\u0430 \u043d\u0430\u043f\u044a\u043b\u043d\u043e \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u0430\u043d\u043e\u0442\u043e \u0438\u0437\u043a\u043b\u044e\u0447\u0432\u0430\u043d\u0435 \u043d\u0430 \u0446\u0435\u043b\u0435\u0432\u0438\u0442\u0435 \u0433\u0440\u0443\u043f\u0438, \u043a\u043e\u0438\u0442\u043e \u0432\u0435\u0447\u0435 \u0441\u0430 \u0437\u0430\u043a\u0443\u043f\u0438\u043b\u0438 \u0432\u0430\u0448\u0438\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-887115-identifier\">\u0412 \u0441\u044a\u0449\u043e\u0442\u043e \u0432\u0440\u0435\u043c\u0435 \u0438\u043c\u0430\u0442\u0435 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 Amazon \u0434\u0430 \u0438\u0437\u043a\u043b\u044e\u0447\u0438 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u0442\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f, \u043a\u043e\u0438\u0442\u043e \u0441\u0430 \u0432\u0438\u0434\u0435\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0430\u0442\u0430 \u0438 \u043d\u0435 \u0441\u0430\u043c\u043e \u0447\u0435 \u043d\u0435 \u0441\u0430 \u043a\u0443\u043f\u0438\u043b\u0438 \u0422\u041e\u0417\u0418 \u0435\u0434\u0438\u043d \u043f\u0440\u043e\u0434\u0443\u043a\u0442, \u043d\u043e \u0438 \u043f\u043e\u0434\u043e\u0431\u0435\u043d \u043e\u0442 \u0441\u044a\u043e\u0442\u0432\u0435\u0442\u043d\u0430\u0442\u0430 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f. \u0422\u043e\u0432\u0430 \u043e\u0442\u043d\u043e\u0432\u043e \u0441\u043f\u0435\u0441\u0442\u044f\u0432\u0430 \u0440\u0430\u0437\u0445\u043e\u0434\u0438 \u0438 \u0432\u0441\u0435 \u043f\u0430\u043a \u043d\u043e\u0441\u0438 \u0436\u0435\u043b\u0430\u043d\u0430\u0442\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0430.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-689918-identifier\">\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u044a\u0442 \u0435 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f\u0442 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0437\u0430 \u043d\u0430\u0441\u043e\u0447\u0432\u0430\u043d\u0435 \u043d\u0430 \u0432\u044a\u043d\u0448\u043d\u0438\u044f \u0442\u0440\u0430\u0444\u0438\u043a \u043e\u0431\u0440\u0430\u0442\u043d\u043e \u043a\u044a\u043c \u0432\u0430\u0448\u0430\u0442\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0432 Amazon. \u0421 \u043f\u0443\u0441\u043a\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0441\u0435 \u043f\u043e\u0434\u0434\u044a\u0440\u0436\u0430 \u0432\u0438\u0441\u043e\u043a ROAS \u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0430\u0432\u0430\u043d\u0435 \u043d\u0430 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0435.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-929971-identifier\">Amazon \u0435 \u043a\u043e\u043c\u043f\u0435\u0442\u0435\u043d\u0442\u0435\u043d \u043f\u0430\u0440\u0442\u043d\u044c\u043e\u0440 \u043d\u0430 \u0432\u0430\u0448\u0430 \u0441\u0442\u0440\u0430\u043d\u0430 \u0438 \u0435 \u0441\u0438\u043b\u043d\u043e \u0437\u0430\u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u043d \u043e\u0442 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438\u0442\u0435. \u041f\u043e \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u043d\u0430 \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0438\u0442\u0435 \u0434\u0430\u043d\u043d\u0438 \u043d\u044f\u043c\u0430 \u0434\u0440\u0443\u0433\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430, \u043a\u043e\u044f\u0442\u043e \u0434\u0430 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430 \u043f\u043e-\u0434\u043e\u0431\u0440\u043e \u0438 \u043f\u0440\u0435\u0446\u0438\u0437\u043d\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435.<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-683222-identifier\" id=\"fazit\">\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/h2><p class=\"theme-wp-block gb-responsive-348050-identifier\">Amazon \u0435 \u0422\u042a\u0420\u0421\u0410\u0427\u041a\u0410\u0422\u0410 \u0417\u0410 \u041f\u0420\u041e\u0414\u0423\u041a\u0422\u0418, \u043a\u043e\u0435\u0442\u043e \u0435 \u043c\u043d\u043e\u0433\u043e \u0433\u043e\u043b\u044f\u043c\u043e \u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u043e \u0437\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u0430. \u041d\u043e \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0447\u0438\u0442\u0435 \u0442\u043e\u0432\u0430 \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0433\u043e\u043b\u044f\u043c\u043e \u043f\u0440\u0435\u0434\u0438\u0437\u0432\u0438\u043a\u0430\u0442\u0435\u043b\u0441\u0442\u0432\u043e \u0434\u0430 \u0441\u0435 \u0443\u0442\u0432\u044a\u0440\u0434\u044f\u0442 \u0441\u0440\u0435\u0449\u0443 \u0432\u0438\u0441\u043e\u043a\u0430\u0442\u0430 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f. \u0418\u0441\u043a\u0430\u0442\u0435 \u043b\u0438 \u0434\u0430 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435 \u043f\u043e-\u0434\u043e\u0431\u0440\u0435 \u0434\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0430\u0442\u0430 \u0441\u0438 \u0446\u0435\u043b\u0435\u0432\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f, \u043f\u0443\u0441\u043a\u0430\u043d\u0435\u0442\u043e \u043d\u0430 PPC \u0438 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0435 \u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0435\u043d\u043e. \u0422\u0430\u043a\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0438 \u0438 \u043f\u0440\u043e\u0441\u043b\u0435\u0434\u044f\u0432\u0430\u043d\u0438 \u0441 \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u043e\u0431\u044f\u0432\u0438 \u0432\u044a\u0437 \u043e\u0441\u043d\u043e\u0432\u0430 \u043d\u0430 \u0442\u0435\u0445\u043d\u0438\u0442\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0438 \u0437\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0438.<\/p><p class=\"theme-wp-block gb-responsive-459123-identifier\">Amazon \u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0435 \u0441\u0430\u043c\u043e \u0435\u0434\u043d\u0430 \u0447\u0430\u0441\u0442 \u043e\u0442 \u0433\u043e\u043b\u044f\u043c\u043e\u0442\u043e \u0446\u044f\u043b\u043e. \u041f\u0443\u0441\u043a\u0430\u043d\u0435\u0442\u043e \u043c\u0443 \u0438\u043c\u0430 \u0441\u043c\u0438\u0441\u044a\u043b \u0441\u0430\u043c\u043e \u043a\u043e\u0433\u0430\u0442\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u0435\u043d \u043a\u0443\u043f\u0443\u0432\u0430\u0447 \u0432\u0435\u0447\u0435 \u0435 \u0440\u0430\u0437\u0433\u043b\u0435\u0434\u0430\u043b \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043e\u0442 Amazon. \u0422\u043e\u0432\u0430 \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430, \u0447\u0435 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0430\u0442\u0435 \u0434\u043e\u0441\u0442\u0430\u0442\u044a\u0447\u043d\u043e \u0442\u0440\u0430\u0444\u0438\u043a \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438\u0442\u0435 \u0441 \u0434\u0435\u0442\u0430\u0439\u043b\u0438 \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430, \u0437\u0430 \u0434\u0430 \u043c\u043e\u0436\u0435 Amazon \u0434\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0442\u0435 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e.<\/p><p class=\"theme-wp-block gb-responsive-2992-identifier\">\u0422\u043e\u0432\u0430 \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0437\u0430 \u0432\u0430\u0441, \u0447\u0435 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0440\u0430\u0437\u0433\u043b\u0435\u0436\u0434\u0430\u0442\u0435 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u0441\u0430\u043c\u043e \u043a\u0430\u0442\u043e \u0435\u0434\u043d\u0430 \u043a\u043e\u043b\u043e\u043d\u0430 \u043e\u0442 \u0446\u044f\u043b\u043e\u0441\u0442\u043d\u0430\u0442\u0430 \u0441\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0430 \u043a\u043e\u043d\u0446\u0435\u043f\u0446\u0438\u044f \u0432 Amazon. \u0411\u0435\u0437 PPC \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043a\u043e\u043d\u0446\u0435\u043f\u0446\u0438\u044f\u0442\u0430 \u043c\u043d\u043e\u0433\u043e \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e \u043d\u044f\u043c\u0430 \u0434\u0430 \u0441\u0440\u0430\u0431\u043e\u0442\u0438 \u0438 \u0449\u0435 \u0437\u0430\u0433\u0443\u0431\u0438\u0442\u0435 \u043c\u043d\u043e\u0433\u043e \u043f\u0430\u0440\u0438 \u043f\u043e\u0440\u0430\u0434\u0438 \u043d\u0435\u043f\u0440\u0430\u0432\u0438\u043b\u043d\u043e \u0437\u0430\u0434\u0430\u0434\u0435\u043d\u0438 \u0446\u0435\u043b\u0438.<\/p><p class=\"theme-wp-block gb-responsive-767103-identifier\">\u0418\u0441\u043a\u0430\u0442\u0435 \u043b\u0438 \u0434\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0430\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u044f \u0441\u0438 \u0431\u044e\u0434\u0436\u0435\u0442 \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u043e, \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0441\u0435 \u0437\u0430\u043f\u043e\u0437\u043d\u0430\u0435\u0442\u0435 \u0441 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430\u0442\u0438\u0447\u043d\u043e\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d\u0435 \u0438\u043b\u0438 \u0434\u0430 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u0442\u0435 \u043f\u0440\u043e\u0444\u0435\u0441\u0438\u043e\u043d\u0430\u043b\u0438\u0441\u0442\u0438. \u0415\u0434\u043d\u043e \u0435 \u044f\u0441\u043d\u043e \u2013 \u0431\u0435\u0437 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0449\u0435 \u0431\u044a\u0434\u0435 \u043c\u043d\u043e\u0433\u043e \u0442\u0440\u0443\u0434\u043d\u043e \u0434\u0430 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435 \u0434\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0441 \u0432\u0430\u0448\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-679166-identifier\" id=\"faq\">FAQ<\/h2><div class=\"theme-wp-block schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1640245984398\"><strong class=\"schema-faq-question\">\u041a\u0430\u043a\u0432\u043e \u0435 Amazon PPC?<\/strong> <p class=\"schema-faq-answer\">PPC \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u041f\u043b\u0430\u0449\u0430\u043d\u0435 \u043d\u0430 \u043a\u043b\u0438\u043a \u0438 \u043e\u0431\u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438, \u043f\u0440\u0438 \u043a\u043e\u0438\u0442\u043e \u043f\u043b\u0430\u0449\u0430\u0442\u0435 \u043d\u0430 \u043a\u043b\u0438\u043a.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246404783\"><strong class=\"schema-faq-question\">\u041a\u0430\u043a\u0432\u043e \u0435 Amazon DSP?<\/strong> <p class=\"schema-faq-answer\">DSP \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043e\u0442 \u0441\u0442\u0440\u0430\u043d\u0430 \u043d\u0430 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e. DSP \u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f, \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438\u0442\u0435 \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u0442 \u0446\u0435\u043b\u0435\u043d\u0430\u0441\u043e\u0447\u0435\u043d\u043e \u043d\u0430 \u0434\u0440\u0443\u0433\u0438 \u0443\u0435\u0431\u0441\u0430\u0439\u0442\u043e\u0432\u0435 \u0438\u0437\u0432\u044a\u043d Amazon, \u0434\u0430 \u0438\u0437\u0432\u044a\u0440\u0448\u0432\u0430\u0442 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0438 \u0434\u0430 \u043d\u0430\u0441\u043e\u0447\u0432\u0430\u0442 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0438 \u0446\u0435\u043b\u0435\u0432\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043a\u0430\u0442\u043e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438 \u0438\u043b\u0438 \u043f\u043e\u0434\u043e\u0431\u043d\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246104930\"><strong class=\"schema-faq-question\">\u041a\u0430\u043a\u0432\u043e \u0435 Amazon \u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433?<\/strong> <p class=\"schema-faq-answer\">\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0435 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0430, \u043f\u0440\u0438 \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0438 \u043a\u0443\u043f\u0443\u0432\u0430\u0447\u0438 \u0441\u0435 \u0430\u043d\u0433\u0430\u0436\u0438\u0440\u0430\u0442 \u043e\u0442\u043d\u043e\u0432\u043e \u0441\u043b\u0435\u0434 \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0435 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u0442\u0430 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0432\u0438, \u0437\u0430 \u0434\u0430 \u0437\u0430\u0432\u044a\u0440\u0448\u0430\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u0442\u0430.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246136866\"><strong class=\"schema-faq-question\">\u041a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u0438 Amazon \u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433?<\/strong> <p class=\"schema-faq-answer\">\u0427\u0440\u0435\u0437 Amazon \u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0432\u0430\u0448\u0438\u0442\u0435 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0441\u0435 \u043d\u0430\u043f\u043e\u043c\u043d\u044f\u0442 \u0437\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u0442\u0430 \u043a\u0430\u043a\u0442\u043e \u0432 Amazon, \u0442\u0430\u043a\u0430 \u0438 \u0438\u0437\u0432\u044a\u043d \u043d\u0435\u0433\u043e.<\/p> <\/div><\/div><p class=\"theme-wp-block gb-responsive-737141-identifier has-small-font-size\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u0446\u0438 \u043d\u0430 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u0432 \u0440\u0435\u0434\u0430 \u043d\u0430 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f\u0442\u0430: \u00a9 TarikVision \u2013 stock.adobe.com \/ \u0421\u043a\u0440\u0438\u043d\u0448\u043e\u0442 @ Amazon \/ \u0421\u043a\u0440\u0438\u043d\u0448\u043e\u0442 @ Amazon \/ \u0421\u043a\u0440\u0438\u043d\u0448\u043e\u0442 @ Amazon<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0417\u043d\u0430\u0435\u0442\u0435 \u043b\u0438, \u0447\u0435 \u0441 Amazon Retargeting \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043f\u043e-\u043b\u0435\u0441\u043d\u043e \u0434\u0430 \u043d\u0430\u043a\u0430\u0440\u0430\u0442\u0435 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430, \u043e\u0442\u043a\u043e\u043b\u043a\u043e\u0442\u043e \u0430\u043a\u043e \u043f\u0440\u043e\u0441\u0442\u043e \u0433\u0438 \u043e\u0441\u0442\u0430\u0432\u0438\u0442\u0435 \u0434\u0430 \u0441\u0438 \u0442\u0440\u044a\u0433\u043d\u0430\u0442? \u0421\u0440\u0435\u0434\u043d\u043e \u043e\u0442\u043d\u0435\u043c\u0430 \u0448\u0435\u0441\u0442 \u0434\u043e \u0441\u0435\u0434\u0435\u043c \u0434\u043d\u0438, \u0434\u043e\u043a\u0430\u0442\u043e \u043a\u0443\u043f\u0443\u0432\u0430\u0447\u0438\u0442\u0435 \u043d\u0430\u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u0441\u043b\u0435\u0434 \u043f\u044a\u0440\u0432\u043e\u043d\u0430\u0447\u0430\u043b\u043d\u043e\u0442\u043e \u0442\u044a\u0440\u0441\u0435\u043d\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442. \u0427\u0440\u0435\u0437 Retargeting \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u0442\u0435 \u0432\u0430\u0448\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u043f\u043e \u0432\u0440\u0435\u043c\u0435 \u043d\u0430 \u0442\u043e\u0437\u0438 \u0440\u0435\u0448\u0430\u0432\u0430\u0449 \u0432\u0440\u0435\u043c\u0435\u0432\u0438 \u043f\u0440\u043e\u0437\u043e\u0440\u0435\u0446 \u043a\u0430\u043a\u0442\u043e \u043d\u0430,<\/p>\n","protected":false},"author":8,"featured_media":17741,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1035],"tags":[],"class_list":["post-110496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category---amazon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0432 Amazon \u0432 \u043e\u0431\u0449\u0438 \u043b\u0438\u043d\u0438\u0438<\/title>\n<meta name=\"description\" content=\"\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0441 Amazon: \u041a\u0430\u043a \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0434\u0430 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435 \u0434\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0441\u0438 \u0438 \u043a\u0430\u043a\u0432\u0438 \u043e\u043f\u0446\u0438\u0438 \u0437\u0430 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u0441\u0430 \u043d\u0430\u043b\u0438\u0447\u043d\u0438 \u0437\u0430 \u0432\u0430\u0441? \u041f\u0440\u043e\u0447\u0435\u0442\u0435\u0442\u0435 \u0441\u0435\u0433\u0430.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/bg\/blog\/amazon-retargeting-dostignete-klienti-izv-n-amazon-s-pravilnoto-targetirane\/\" \/>\n<meta property=\"og:locale\" content=\"bg_BG\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0432 Amazon \u0432 \u043e\u0431\u0449\u0438 \u043b\u0438\u043d\u0438\u0438\" \/>\n<meta property=\"og:description\" content=\"\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0441 Amazon: \u041a\u0430\u043a \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0434\u0430 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435 \u0434\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0441\u0438 \u0438 \u043a\u0430\u043a\u0432\u0438 \u043e\u043f\u0446\u0438\u0438 \u0437\u0430 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u0441\u0430 \u043d\u0430\u043b\u0438\u0447\u043d\u0438 \u0437\u0430 \u0432\u0430\u0441? 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