{"id":109380,"date":"2020-12-21T22:08:33","date_gmt":"2020-12-21T22:08:33","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-fj-trading\/"},"modified":"2020-12-21T22:08:33","modified_gmt":"2020-12-21T22:08:33","slug":"success-story-fj-trading","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/cs\/resources\/success-story-fj-trading\/","title":{"rendered":"Success Story: FJ Trading EN"},"content":{"rendered":"\n\t
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\n\t\tV\u00edce Buy Box, v\u00edce obratu!\t<\/h1>\n\n\t\t

\n\t\tJak FJ Trading zvy\u0161uje procento Buy Box a obrat s SELLERLOGIC!\t<\/h2>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t
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\"Success<\/figure>

Z\u00e1klad<\/strong>:<\/strong>
2013<\/p>

Odv\u011btv\u00ed<\/strong>:<\/strong>
Boty<\/p>

Polo\u017eky na Amazonu:\u00a0<\/strong><\/strong>
p\u0159ibli\u017en\u011b 100.000 SKU<\/p>

Odesl\u00e1n\u00ed<\/strong>:\u00a0<\/strong>
p\u0159ibli\u017en\u011b 50.000 za m\u011bs\u00edc<\/p><\/div>

Pozad\u00ed:<\/h3>

Frank Jemetz aktivn\u011b prod\u00e1v\u00e1 ve sv\u011bt\u011b online tr\u017ei\u0161\u0165 od roku 2004. Na za\u010d\u00e1tku to bylo p\u0159ev\u00e1\u017en\u011b p\u0159es eBay, ale nyn\u00ed se p\u0159esunul na Amazon. “Experimentovali jsme s mnoha produkty,” \u0159\u00edk\u00e1 dnes gener\u00e1ln\u00ed \u0159editel. “Od nafukovac\u00edch \u010dlun\u016f po ml\u00e9\u010dn\u00e9 \u0161leha\u010de.” Frank se pot\u00e9 rozhodl p\u0159idat tenisky Adidas do sv\u00e9ho portfolia. “A n\u011bjak se to opravdu uchytilo.” Dnes FJ Trading p\u0159ev\u00e1\u017en\u011b prod\u00e1v\u00e1 boty p\u0159es online tr\u017ei\u0161t\u011b a d\u011blaj\u00ed to s neust\u00e1le rostouc\u00edm \u00fasp\u011bchem.<\/p>

Za\u010d\u00e1tky:<\/h3>

Podle Franka by FJ Trading dnes neexistoval bez Amazonu a neuv\u011b\u0159iteln\u011b vysok\u00e9ho po\u010dtu kupuj\u00edc\u00edch, kte\u0159\u00ed nav\u0161t\u011bvuj\u00ed online tr\u017ei\u0161t\u011b ka\u017ed\u00fd m\u011bs\u00edc. “Ale konkuren\u010dn\u00ed tlak v maloobchodu je obzvl\u00e1\u0161\u0165 siln\u00fd. Nen\u00ed neobvykl\u00e9, \u017ee ceny klesaj\u00ed pod n\u00e1kupn\u00ed cenu.”<\/p>

Nicm\u00e9n\u011b uzav\u0159en\u00ed obchodu, p\u0159i kter\u00e9m by spole\u010dnost prod\u011blala, je pro Franka nep\u0159ijateln\u00e9. “Z\u00e1rove\u0148 jsme v\u011bd\u011bli, \u017ee mus\u00edme z\u016fstat na Amazonu, vzhledem k tomu, \u017ee to byla \u2013 a st\u00e1le je \u2013 na\u0161e nejd\u016fle\u017eit\u011bj\u0161\u00ed prodejn\u00ed platforma.” Bylo jasn\u00e9, \u017ee je pot\u0159eba jin\u00e1 strategie. “Nem\u016f\u017eete dlouhodob\u011b obst\u00e1t, pokud neust\u00e1le up\u0159ednost\u0148ujete uzav\u0159en\u00ed obchodu p\u0159ed dosa\u017een\u00edm dobr\u00e9 mar\u017ee.” FJ Trading pot\u0159eboval zp\u016fsob, jak dynamicky optimalizovat sv\u00e9 ceny a p\u0159\u00edmo reagovat na konkurenci. S p\u0159ibli\u017en\u011b 100 000 SKU v\u0161ak rychle vy\u0161lo najevo, \u017ee manu\u00e1ln\u00ed zpracov\u00e1n\u00ed ji\u017e nen\u00ed mo\u017enost\u00ed. V tomto okam\u017eiku bylo pot\u0159eba automatizovan\u00e9 n\u00e1stroje.<\/p>

\u0158e\u0161en\u00ed:<\/h3>

“Nem\u016f\u017eete nic d\u011blat bez n\u00e1stroje na zm\u011bnu cen,” prohla\u0161uje Frank. “Od t\u00e9 doby, co pou\u017e\u00edv\u00e1me SELLERLOGIC Repricer, se pod\u00edl Buy Box na\u0161ich produkt\u016f v\u00fdrazn\u011b zv\u00fd\u0161il.” Zejm\u00e9na integrace strategie Buy Box byla d\u016fle\u017eit\u00fdm faktorem v rozhodnut\u00ed FJ Trading: “D\u0159\u00edve jsme spolupracovali s jin\u00fdm poskytovatelem, ale n\u00e1stroj neoptimalizoval specificky pro Buy Box.” Dokonce ani naprogramovan\u00fd repricer nedos\u00e1hl po\u017eadovan\u00fdch v\u00fdsledk\u016f, proto\u017ee pot\u0159ebn\u00e1 n\u00e1maha byla p\u0159\u00edli\u0161 vysok\u00e1.<\/p>

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Frank Jemetz<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t
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CEO FJ Trading<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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Strategie Buy Box, kter\u00e1 vy\u017eaduje minim\u00e1ln\u00ed manu\u00e1ln\u00ed \u00fasil\u00ed, n\u00edzk\u00e1 chybovost a skute\u010dnost, \u017ee Repricer funguje skv\u011ble, hovo\u0159\u00ed ve prosp\u011bch produkt\u016f SELLERLOGIC!<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div>

\u00dasp\u011b\u0161n\u00e9 v\u00fdsledky s SELLERLOGIC:<\/h3>

SELLERLOGIC’s Repricer funguje jinak: “Jakmile jsem definoval pravidla, nemus\u00edm se o nic dal\u0161\u00edho starat.” D\u00edky automatick\u00fdm import\u016fm bylo nastaven\u00ed velmi snadn\u00e9 a v\u00fdsledky Repricer byly tak\u00e9 p\u0159esv\u011bd\u010div\u00e9: “Pod\u00edl Buy Box je velmi dobr\u00fd. Krom\u011b toho je z\u00e1kaznick\u00fd servis vynikaj\u00edc\u00ed a n\u00e1stroj se neust\u00e1le vyv\u00edj\u00ed.”<\/p>

“Tak\u00e9 SELLERLOGIC Repricer m\u00e1 vysokou dostupnost. Chyby jsou velmi vz\u00e1cn\u00e9 a rychle se \u0159e\u0161\u00ed,” \u0159\u00edk\u00e1 Frank Jemetz. “Je tak\u00e9 d\u016fle\u017eit\u00e9, \u017ee syst\u00e9m nikdy neklesne pod stanovenou minim\u00e1ln\u00ed cenu. “Nechceme podn\u011bcovat cenovou v\u00e1lku na Amazonu. S SELLERLOGIC se na to m\u016f\u017eeme spolehnout!”<\/p>

Frank je zcela spokojen s SELLERLOGIC\u2018s Repricer: “Strategie Buy Box \u2013 kter\u00e1 vy\u017eaduje pouze minim\u00e1ln\u00ed manu\u00e1ln\u00ed \u00fasil\u00ed \u2013 a n\u00edzk\u00e1 chybovost ji\u017e hovo\u0159\u00ed ve prosp\u011bch SELLERLOGIC. Ale nejd\u016fle\u017eit\u011bj\u0161\u00ed je: Repricer prost\u011b funguje jako sen!”<\/p>

St\u00e1hnout nyn\u00ed!<\/a><\/div><\/div><\/div>
<\/div><\/div>

<\/p>","protected":false},"excerpt":{"rendered":"

Z\u00e1klad:2013 Odv\u011btv\u00ed:Boty Polo\u017eky na Amazonu:\u00a0p\u0159ibli\u017en\u011b 100.000 SKU Odesl\u00e1n\u00ed:\u00a0p\u0159ibli\u017en\u011b 50.000 za m\u011bs\u00edc Pozad\u00ed: Frank Jemetz aktivn\u011b prod\u00e1v\u00e1 ve sv\u011bt\u011b online tr\u017ei\u0161\u0165 od roku 2004. Na za\u010d\u00e1tku to bylo p\u0159ev\u00e1\u017en\u011b p\u0159es eBay, ale nyn\u00ed se p\u0159esunul na Amazon. “Experimentovali jsme s mnoha produkty,” \u0159\u00edk\u00e1 dnes gener\u00e1ln\u00ed \u0159editel. “Od nafukovac\u00edch \u010dlun\u016f po ml\u00e9\u010dn\u00e9 \u0161leha\u010de.” Frank se pot\u00e9 rozhodl<\/p>\n","protected":false},"author":8,"featured_media":5113,"parent":109215,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-109380","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nV\u00edce Buy Box, v\u00edce obratu \u2013 s SELLERLOGIC Repricer<\/title>\n<meta name=\"description\" content=\"SELLERLOGIC Repricer pro Amazon vyhr\u00e1v\u00e1 Buy Box a zvy\u0161uje va\u0161e prodeje. N\u00e1\u0161 z\u00e1kazn\u00edk FJ Trading to m\u016f\u017ee potvrdit. Zjist\u011bte v\u00edce nyn\u00ed!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/cs\/resources\/success-story-fj-trading\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V\u00edce Buy Box, v\u00edce obratu \u2013 s SELLERLOGIC Repricer\" \/>\n<meta property=\"og:description\" content=\"SELLERLOGIC Repricer pro Amazon vyhr\u00e1v\u00e1 Buy Box a zvy\u0161uje va\u0161e prodeje. N\u00e1\u0161 z\u00e1kazn\u00edk FJ Trading to m\u016f\u017ee potvrdit. 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