{"id":106098,"date":"2020-12-21T22:08:33","date_gmt":"2020-12-21T22:08:33","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-fj-trading\/"},"modified":"2020-12-21T22:08:33","modified_gmt":"2020-12-21T22:08:33","slug":"success-story-fj-trading","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/da\/resources\/success-story-fj-trading\/","title":{"rendered":"Succes Historie: FJ Trading DA"},"content":{"rendered":"\n\t
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\n\t\tMere Buy Box, mere oms\u00e6tning!\t<\/h1>\n\n\t\t

\n\t\tHvordan FJ Trading \u00f8ger Buy Box procent og oms\u00e6tning med SELLERLOGIC!\t<\/h2>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t
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\"Succes<\/figure>

Fundament<\/strong>:<\/strong>
2013<\/p>

Industri<\/strong>:<\/strong>
Sko<\/p>

Varer p\u00e5 Amazon:\u00a0<\/strong><\/strong>
ca. 100.000 SKU’er<\/p>

Forsendelser<\/strong>:\u00a0<\/strong>
ca. 50.000 pr. m\u00e5ned<\/p><\/div>

Baggrund:<\/h3>

Frank Jemetz har aktivt solgt i verden af online markedspladser siden 2004. I begyndelsen blev dette hovedsageligt gjort via eBay, men han har nu skiftet til Amazon. “Vi har eksperimenteret med mange produkter,” siger CEO’en i dag. “Fra oppustelige b\u00e5de til m\u00e6lkeskummere.” Frank besluttede derefter at tilf\u00f8je Adidas sneakers til sin portef\u00f8lje. “Og p\u00e5 en eller anden m\u00e5de kl\u00e6bede det virkelig godt.” I dag s\u00e6lger FJ Trading hovedsageligt sko via online markedspladser, og de g\u00f8r det med stadigt voksende succes.<\/p>

Startende:<\/h3>

If\u00f8lge Frank ville FJ Trading ikke eksistere i dag uden Amazon og det umuligt h\u00f8je antal k\u00f8bere, der bes\u00f8ger online markedspladsen hver m\u00e5ned. “Men det konkurrencepres i detailhandlen er s\u00e6rligt h\u00e5rdt. Det er ikke us\u00e6dvanligt, at priserne falder under indk\u00f8bsprisen.”<\/p>

Dog er det udelukket for Frank at lave en aftale, hvor virksomheden taber penge. “Samtidig vidste vi, at vi m\u00e5tte blive p\u00e5 Amazon, givet det faktum at det var \u2013 og stadig er \u2013 vores vigtigste salgsplatform.” Det var klart, at en anden strategi var n\u00f8dvendig. “Man kan ikke f\u00f8lge med p\u00e5 lang sigt, hvis man konstant prioriterer at lukke aftalen over at skabe en god margin.” FJ Trading havde brug for en m\u00e5de at optimere deres priser dynamisk og i direkte respons p\u00e5 deres konkurrence. Med omkring 100.000 SKU’er blev det dog hurtigt klart, at manuel behandling ikke l\u00e6ngere var en mulighed. P\u00e5 dette tidspunkt var et automatiseret v\u00e6rkt\u00f8j n\u00f8dvendigt.<\/p>

L\u00f8sning:<\/h3>

“Man kan ikke g\u00f8re noget uden et prisjusteringsv\u00e6rkt\u00f8j,” erkl\u00e6rer Frank. “Siden vi har brugt SELLERLOGIC Repricer, er Buy Box andelen af vores produkter steget betydeligt.” Is\u00e6r integrationen af Buy Box strategien var en vigtig faktor i FJ Tradings beslutning: “Vi havde tidligere arbejdet med en anden udbyder, men v\u00e6rkt\u00f8jet optimerede ikke specifikt for Buy Box.” Selv en programmeret prisjusterer opn\u00e5ede ikke de \u00f8nskede resultater, fordi den n\u00f8dvendige indsats var for h\u00f8j.<\/p>

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Frank Jemetz<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t
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CEO FJ Trading<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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Buy Box strategien, som kr\u00e6ver minimal manuel indsats, den lave fejlrate og det faktum, at Repricer fungerer str\u00e5lende, taler for produkterne fra SELLERLOGIC!<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div>

Succesfulde resultater med SELLERLOGIC:<\/h3>

SELLERLOGIC’s Repricer fungerer anderledes: “N\u00e5r jeg har defineret reglerne, beh\u00f8ver jeg ikke bekymre mig om noget bagefter.” Takket v\u00e6re de automatiske importer var ops\u00e6tningen super nem, og resultaterne af Repricer var ogs\u00e5 overbevisende: “Buy Box kvoten er meget god. Derudover er deres kundeservice fremragende, og v\u00e6rkt\u00f8jet bliver l\u00f8bende udviklet.”<\/p>

“Desuden har SELLERLOGIC Repricer h\u00f8j tilg\u00e6ngelighed. Fejl er meget sj\u00e6ldne og l\u00f8ses hurtigt,” siger Frank Jemetz. “Det er ogs\u00e5 vigtigt, at systemet aldrig falder under en fastsat minimumspris. “Vi \u00f8nsker ikke at blusse op i priskrigen p\u00e5 Amazon. Med SELLERLOGIC kan vi stole p\u00e5 det!”<\/p>

Frank er helt tilfreds med SELLERLOGIC\u2018s Repricer: “Buy Box strategien \u2013 som kun kr\u00e6ver minimal manuel indsats \u2013 og den lave fejlrate taler allerede for SELLERLOGIC. Men vigtigst af alt: Repricer fungerer bare som en dr\u00f8m!”<\/p>

Download nu!<\/a><\/div><\/div><\/div>
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<\/p>","protected":false},"excerpt":{"rendered":"

Fundament:2013 Industri:Sko Varer p\u00e5 Amazon:\u00a0ca. 100.000 SKU’er Forsendelser:\u00a0ca. 50.000 pr. m\u00e5ned Baggrund: Frank Jemetz har aktivt solgt i verden af online markedspladser siden 2004. I begyndelsen blev dette hovedsageligt gjort via eBay, men han har nu skiftet til Amazon. “Vi har eksperimenteret med mange produkter,” siger CEO’en i dag. “Fra oppustelige b\u00e5de til m\u00e6lkeskummere.” Frank<\/p>\n","protected":false},"author":8,"featured_media":5113,"parent":106080,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-106098","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nMore Buy Box, more oms\u00e6tning \u2013 med den SELLERLOGIC Repricer<\/title>\n<meta name=\"description\" content=\"Den SELLERLOGIC Repricer for Amazon vinder Buy Box og \u00f8ger dit salg. Vores kunde FJ Trading kan bekr\u00e6fte dette. 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