{"id":228222,"date":"2020-01-21T16:16:00","date_gmt":"2020-01-21T16:16:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/co-ma-vasa-realizacia-spolocne-s-ovocnou-krabicou\/"},"modified":"2020-01-21T16:16:00","modified_gmt":"2020-01-21T16:16:00","slug":"co-ma-vasa-realizacia-spolocne-s-ovocnou-krabicou","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/de\/blog\/co-ma-vasa-realizacia-spolocne-s-ovocnou-krabicou\/","title":{"rendered":"\u010co m\u00e1 va\u0161a realiz\u00e1cia spolo\u010dn\u00e9 s ovocnou krabicou?"},"content":{"rendered":"

Tring Tring! <\/em>Zvon\u00ed pri dver\u00e1ch a ja viem, \u017ee moja ovocn\u00e1 krabica od farm\u00e1ra je tu. Samozrejme, ovocie (ako u\u017e n\u00e1zov napoved\u00e1) je v krabici – presnej\u0161ie: v\u00a0viacn\u00e1sobnej krabici<\/strong>. T\u00e1to sa pri \u010fal\u0161ej dod\u00e1vke op\u00e4\u0165 vyzdvihne a znovu napln\u00ed. K\u013e\u00fa\u010dov\u00e9 slovo tu: Udr\u017eate\u013en\u00e1 doprava. To, \u010do je pri ovocnej krabici \u00faplne samozrejm\u00e9, je pre online obchod e\u0161te nepreb\u00e1danou p\u00f4dou. Pre\u010do vlastne? Predsa existuje mno\u017estvo alternat\u00edv k star\u00e9mu jednorazov\u00e9mu kart\u00f3nu a plastov\u00e9mu v\u00fdpl\u0148ov\u00e9mu materi\u00e1lu. <\/p>

Aby sme v\u00e1s urobili smerovn\u00edkmi v odvetv\u00ed (a t\u00fdm v\u00e1m zabezpe\u010dili\u00a0U<\/strong>nique\u00a0S<\/strong>elling\u00a0P<\/strong>oint), presk\u00famali sme tu p\u00e4\u0165 mo\u017enost\u00ed, ako m\u00f4\u017eete svoje plnenie urobi\u0165 udr\u017eate\u013enej\u0161\u00edm.<\/p>

Met\u00f3da 1: Viacn\u00e1sobn\u00e1 krabica\/ -obal<\/h2>

U\u017e v roku 2009 vyvinul Memo svoj vlastn\u00fd syst\u00e9m viacn\u00e1sobn\u00e9ho zasielania,\u00a0memo Box<\/a>. Odvtedy si z\u00e1kazn\u00edci m\u00f4\u017eu po\u010das objedn\u00e1vkov\u00e9ho procesu zvoli\u0165 t\u00fato udr\u017eate\u013en\u00fa dopravu. Pod\u013ea\u00a0inform\u00e1ci\u00ed spolo\u010dnosti<\/a>\u00a0vyu\u017eilo 23% z\u00e1kazn\u00edkov memo Box. V roku 2017 bola spolo\u010dnos\u0165 dokonca ocenen\u00e1 Rak\u00faskou a Nemeckou spolkovou asoci\u00e1ciou logistiky (BVL) cenou za udr\u017eate\u013enos\u0165 v logistike.<\/p>

Syst\u00e9m je celkom jednoduch\u00fd: Z\u00e1kazn\u00edk si vyberie memo Box, Memo samo rozhodne, ak\u00fa ve\u013ekos\u0165 zvoli\u0165. Po prijat\u00ed tovaru m\u00e1 z\u00e1kazn\u00edk 14 dn\u00ed na to, aby box bezplatne vr\u00e1til spolo\u010dnosti. Ak sa vr\u00e1tenie neuskuto\u010dn\u00ed, Memo z\u00e1kazn\u00edkovi box na\u00fa\u010dtuje a ten si ho m\u00f4\u017ee od tej chv\u00edle ponecha\u0165. Cel\u00fdch\u00a0500 cyklov<\/strong>\u00a0pre\u017eije stabiln\u00e1 alternat\u00edva k kart\u00f3novej krabici.<\/p>

Teraz nemus\u00edte hne\u010f vyn\u00e1js\u0165 koleso, aby ste umo\u017enili udr\u017eate\u013en\u00fa dopravu. Pre men\u0161ie, nerozbitn\u00e9 tovary, ako s\u00fa napr\u00edklad odevy, vyvinul f\u00ednska startup\u00a0RePack<\/a>\u00a0skladaciu z\u00e1sielkov\u00fa ta\u0161ku. Tak m\u00f4\u017ee chytr\u00e9 balenie najprv prepravova\u0165 tovary a nesk\u00f4r, zlo\u017een\u00e9 na ve\u013ekos\u0165 ob\u00e1lky, by\u0165 zaslan\u00e9 sp\u00e4\u0165 do RePacku po celom svete bezplatne. V\u010faka svojmu inovat\u00edvnemu syst\u00e9mu sa\u00a0CO2 emisie zni\u017euj\u00fa o pribli\u017ene 80%<\/strong>, s\u013eubuje spolo\u010dnos\u0165.<\/p>

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Inhalt entsperren<\/a> Erforderlichen Service akzeptieren und Inhalte entsperren<\/a> <\/div> <\/div> <\/div><\/div>\n<\/div><\/figure>

Okrem udr\u017eate\u013enej dopravy pon\u00faka RePack ve\u013ek\u00fa sie\u0165 predajcov. Ke\u010f\u017ee ka\u017ed\u00e9 vr\u00e1tenie je odmenen\u00e9 n\u00e1kupn\u00fdm poukazom, ktor\u00fd je mo\u017en\u00e9 uplatni\u0165 u ka\u017ed\u00e9ho partnera RePack, automaticky sa zvy\u0161uje z\u00e1kazn\u00edcka lojalita.\u00a0Samozrejme, ka\u017ed\u00e1 ta\u0161ka sa po pou\u017eit\u00ed \u010dist\u00ed. To sa deje v diel\u0148ach pre \u013eud\u00ed s hendikepom. T\u00fdm p\u00e1dom za RePackom\u00a0nestoj\u00ed len ekologick\u00e1, ale aj soci\u00e1lna my\u0161lienka<\/strong>.<\/p>

Met\u00f3da 2: Klimaneutr\u00e1lna doprava<\/h2>

Treba uzna\u0165: Farm\u00e1r m\u00e1 ur\u010dite krat\u0161iu cestu ku mne domov, ako vy ako predajca na Amazone k v\u00e4\u010d\u0161ine svojich z\u00e1kazn\u00edkov. To v\u0161ak neznamen\u00e1, \u017ee by ste mali v oblasti udr\u017eate\u013enej dopravy za n\u00edm zaost\u00e1va\u0165.<\/p>

Ve\u013ek\u00ed poskytovatelia zasielania ako DHL a DPD pon\u00fakaj\u00fa klimaticky neutr\u00e1lnu dopravu. Na to sa meraj\u00fa emisie CO2 a vyrovn\u00e1vaj\u00fa sa invest\u00edciami do klimatick\u00fdch projektov.<\/p>

Pri DHL s\u00fa\u00a0v\u0161etky bal\u00edky v r\u00e1mci Nemecka zasielan\u00e9 klimaticky neutr\u00e1lne<\/strong>. Bal\u00edky do kraj\u00edn E\u00da m\u00f4\u017eu by\u0165 zasielan\u00e9 klimaticky neutr\u00e1lne za pr\u00edplatok 0,20 \u20ac. Okrem toho pou\u017e\u00edva poskytovate\u013e zasielania v niektor\u00fdch mest\u00e1ch u\u017e elektrick\u00e9 vozidl\u00e1, aby zn\u00ed\u017eil emisie CO2. Aj DPD sa zameriava na bezplatn\u00fa klimaticky neutr\u00e1lnu dopravu v Nemecku a v Nemecku u\u017e napr\u00edklad vyu\u017e\u00edva n\u00e1kladn\u00e9 bicykle.<\/p>

Met\u00f3da 3: Obaly z recyklovan\u00fdch materi\u00e1lov<\/h2>

Ale \u010do vlastne s obalom produktu samotn\u00fdm? Kto ho nem\u00f4\u017ee \u00faplne vynecha\u0165, m\u00f4\u017ee aspo\u0148 zvoli\u0165 udr\u017eate\u013en\u00e9 alternat\u00edvy, aby urobil svoje plnenie udr\u017eate\u013enej\u0161\u00edm.<\/p>

Pr\u00edstup bio-lutions<\/a>\u00a0k tomu je celkom jednoduch\u00fd, ale predsa geni\u00e1lny.\u00a0Jedn\u00e9ho odpad je druh\u00fd surovina<\/strong>. Tak spolo\u010dnos\u0165 vyu\u017e\u00edva biologick\u00e9 odpady na v\u00fdrobu nov\u00fdch kompostovate\u013en\u00fdch obalov bez ch\u00e9mie.<\/p>

Podobn\u00fd pr\u00edstup sleduje\u00a0Arekapak<\/a>. Chc\u00fa vyr\u00e1ba\u0165 nov\u00e9 obaly z palmov\u00fdch listov, ktor\u00e9 spadli na zem. Obaly sa s\u00edce e\u0161te nepred\u00e1vaj\u00fa, ale ur\u010dite je zauj\u00edmav\u00e9 sledova\u0165 t\u00fato my\u0161lienku \u010falej. Aktu\u00e1lne t\u00edm pracuje na prototypoch a realiz\u00e1cii projektu.<\/p>

Aj t\u00ed, ktor\u00ed preferuj\u00fa f\u00f3liov\u00e9 balenie, m\u00f4\u017eu pr\u00eds\u0165 na svoje. Napr\u00edklad\u00a0repaq<\/a>\u00a0pon\u00faka plastom bezplatn\u00e9 a kompostovate\u013en\u00e9 f\u00f3liov\u00e9 obaly z celul\u00f3zy. Existuje v\u0161ak e\u0161te ove\u013ea viac inov\u00e1ci\u00ed, od\u00a0obalov<\/a>\u00a0pre teplotne citliv\u00e9 tovary a\u017e po alternat\u00edvne izola\u010dn\u00e9 materi\u00e1ly.<\/p>

Met\u00f3da 4: V\u00fdpl\u0148ov\u00fd materi\u00e1l z recyklovan\u00fdch materi\u00e1lov<\/h2>

\u010c\u00edm sa dost\u00e1vame aj k \u010fal\u0161iemu bodu: v\u00fdpl\u0148ov\u00fd materi\u00e1l.<\/p>

Mus\u00ed to by\u0165 v\u017edy polystyr\u00e9n alebo plastov\u00e1 bublinkov\u00e1 f\u00f3lia? Alebo\u00a0\u010do takto namiesto toho s hubami<\/strong>? Ecovativedesign uviedol na trh nov\u00fd typ v\u00fdpl\u0148ov\u00e9ho materi\u00e1lu, pri ktorom sa hubov\u00e9 mycelium pou\u017e\u00edva ako \u201clepidlo\u201d. Po\u013enohospod\u00e1rske odpady sa pre t\u00fato met\u00f3du \u010dist\u00ed a spracov\u00e1va. N\u00e1sledne sa prid\u00e1vaj\u00fa huby ako stabiliz\u00e1tor. Po nieko\u013ek\u00fdch d\u0148och je v\u00fdpl\u0148ov\u00fd materi\u00e1l u\u017e pou\u017eite\u013en\u00fd.\u00a0Mushroompackaging<\/a>\u00a0presved\u010dil aj elektro giganta Dell.<\/p>

\"Udr\u017eate\u013en\u00e9<\/figure><\/div>

Kto je presved\u010den\u00fd o tomto pr\u00edstupe, m\u00f4\u017ee si dokonca objedna\u0165 svoje vlastn\u00e9\u00a0DIY-Kit<\/a>\u00a0a vyrobi\u0165 si materi\u00e1ly s\u00e1m. Jedin\u00fd h\u00e1\u010dik: Dlh\u00e1 preprava z USA. Ale aj Nemecko pon\u00faka dobr\u00e9 alternat\u00edvy.\u00a0Landpack<\/a>\u00a0z bl\u00edzkosti Mn\u00edchova pon\u00faka nieko\u013eko r\u00f4znych v\u00fdpl\u0148ov\u00fdch materi\u00e1lov. Napr\u00edklad maj\u00fa v ponuke izol\u00e1ciu z\u00a0p\u0161eni\u010dnej slamy ako alternat\u00edvu k polystyr\u00e9nu<\/strong>. Pod\u013ea \u00fadajov v\u00fdrobcu dok\u00e1\u017ee udr\u017ea\u0165 tovar a\u017e 65 hod\u00edn pod 4\u00b0.<\/p>

Spolo\u010dnos\u0165 pon\u00faka aj materi\u00e1ly z konope a juty. Sl\u00fa\u017eia jednak na izol\u00e1ciu, ale aj na tlmenie n\u00e1razov. E\u0161te jedna alternat\u00edva, kto ju nepozn\u00e1? Dobr\u00ed star\u00ed\u00a0obalov\u00e9 chipsy<\/strong>, ale pros\u00edm biologicky rozlo\u017eite\u013en\u00e9. V\u00e4\u010d\u0161inou s\u00fa vyroben\u00e9 zo \u0161krobu a s\u00fa minim\u00e1lne rovnako dobr\u00e9 ako obalov\u00e9 chipsy z polystyr\u00e9nu. Ale: M\u00f4\u017eete ich vyhodi\u0165 do biologick\u00e9ho odpadu alebo na vlastn\u00fd kompost, rovnako ako v\u0161etky ostatn\u00e9 predstaven\u00e9 varianty.<\/p>

Met\u00f3da 5: Recyklovanie obalov samostatne<\/h2>

Ale kto vlastne hovor\u00ed, \u017ee mus\u00edte procesy outsourcova\u0165 alebo poveri\u0165 dod\u00e1vate\u013eov, aby ste zabezpe\u010dili udr\u017eate\u013en\u00fa dopravu? Ur\u010dite dostanete aj jednu alebo dve vr\u00e1tenia. \u010co potom rob\u00edte s kart\u00f3nom? Vyhadzujete ho?<\/p>

Pon\u00faknite svojim z\u00e1kazn\u00edkom mo\u017enos\u0165 z\u00edska\u0165 znovu pou\u017eit\u00fd kart\u00f3n. Mnoh\u00e9 kart\u00f3ny s\u00fa aj po prvom pou\u017eit\u00ed st\u00e1le v dobrom stave a predsa sa vyhadzuj\u00fa do ko\u0161a. Nepo\u0161koden\u00fd kart\u00f3n sa ur\u010dite m\u00f4\u017ee znovu pou\u017ei\u0165. 87%<\/a>\u00a0spotrebite\u013eov podporuje op\u00e4tovn\u00e9 pou\u017eitie u\u017e pou\u017eit\u00fdch kart\u00f3nov<\/strong>\u00a0dokonca.<\/p>

Ak nech\u00e1te svojich z\u00e1kazn\u00edkov na za\u010diatku na v\u00fdber, \u010di d\u00e1vaj\u00fa prednos\u0165 \u00faplne nov\u00e9mu kart\u00f3nu pred zn\u00ed\u017een\u00edm zbyto\u010dn\u00e9ho odpadu, ur\u010dite niektor\u00ed ekologicky uvedomel\u00ed z\u00e1kazn\u00edci poskytn\u00fa kart\u00f3nu \u010fal\u0161ie vyu\u017eitie. Pri tejto met\u00f3de by ste v\u0161ak mali znovu pou\u017ei\u0165 iba naozaj nepo\u0161koden\u00e9 kart\u00f3ny.<\/p>

\u010eal\u0161ie v\u00fdhody<\/h2>

Kto sa zameriava na udr\u017eate\u013en\u00fa dopravu a bal\u00ed svoje produkty \u010do najviac bez odpadu alebo kompostovate\u013ene, dosahuje\u00a0rast\u00facu cie\u013eov\u00fa skupinu<\/strong>\u00a0ekologicky uvedomel\u00fdch spotrebite\u013eov. \u0160t\u00fadia od\u00a0Facit Research 2017<\/a>\u00a0uk\u00e1zala, \u017ee udr\u017eate\u013enos\u0165 produktu alebo predajcu zohr\u00e1va pre pribli\u017ene dve tretiny respondentov pri rozhodovan\u00ed o n\u00e1kupe ve\u013ek\u00fa \u00falohu.<\/p>

Kto to pova\u017euje za nedostato\u010dn\u00fd d\u00f4vod, tomu sa hovor\u00ed: M\u00f4\u017eete\u00a0u\u0161etri\u0165 peniaze s viacn\u00e1sobn\u00fdmi obalmi<\/strong>! Ur\u010dite s\u00fa po\u010diato\u010dn\u00e9 invest\u00edcie vy\u0161\u0161ie, ale ke\u010f\u017ee m\u00f4\u017eete svoje obaly teraz pou\u017e\u00edva\u0165 viackr\u00e1t, nemus\u00edte na ka\u017ed\u00fa jednotliv\u00fa dod\u00e1vku kupova\u0165 nov\u00fd obalov\u00fd materi\u00e1l. Myslite na memo Box, ktor\u00fd sa d\u00e1 pou\u017ei\u0165 500-kr\u00e1t. Tak sa invest\u00edcia do viacn\u00e1sobn\u00fdch prepravn\u00fdch boxov r\u00fdchlo vr\u00e1ti.<\/p>

O\u010di otvoren\u00e9 pri v\u00fdbere obalu<\/h2>
\"Udr\u017eate\u013en\u00e9<\/figure><\/div>

Ak\u00e1ko\u013evek kr\u00e1sna m\u00f4\u017ee znie\u0165 zelen\u00e1 idylick\u00e1 realita, mali by ste\u00a0ka\u017ed\u00fd produkt predsa len spochybni\u0165<\/strong>. Samozrejme, je pekn\u00e9, ak poskytovatelia zasielania investuj\u00fa do klimatick\u00fdch projektov, ale nebolo by e\u0161te lep\u0161ie pou\u017e\u00edva\u0165 bezemisn\u00fa dopravu, kedyko\u013evek je to mo\u017en\u00e9? Mus\u00ed by\u0165 bal\u00edk prepraven\u00fd 10 kilometrov v dieselovom dod\u00e1vkovom vozidle, alebo by v tomto pr\u00edpade nemohol sta\u010di\u0165 kuri\u00e9r s E-bikom?<\/p>

Ak sa rozhodnete pre nov\u00fa met\u00f3du balenia alebo v\u00fdplne, pravdepodobne sa budete musie\u0165 skontaktova\u0165 s dod\u00e1vate\u013eom. V tomto kroku by ste sa mali tie\u017e informova\u0165 o v\u00fdrobe alternat\u00edvnych obalov a zabezpe\u010di\u0165, aby boli\u00a0naozaj ekologick\u00e9<\/strong>. Ak\u00fd zmysel m\u00e1 obal z recyklovan\u00e9ho materi\u00e1lu, ak sa mus\u00ed posla\u0165 okolo polovice sveta, aby sa k v\u00e1m dostal? Kritick\u00fd poh\u013ead za zelen\u00fa fas\u00e1du sa v ka\u017edom pr\u00edpade oplat\u00ed!<\/p>

\u200bPraxPack: H\u013eadanie rie\u0161en\u00ed na feder\u00e1lnej \u00farovni<\/h2>

Aj Feder\u00e1lne ministerstvo pre vzdel\u00e1vanie a v\u00fdskum si uvedomilo, \u017ee zmena je naliehavo potrebn\u00e1. Napokon, ka\u017ed\u00fd rok vznik\u00e1 viac ako\u00a050.000 ton plastov\u00fdch obalov a viac ako 750.000 ton papierov\u00fdch, kart\u00f3nov\u00fdch a lepenkov\u00fdch obalov<\/strong>\u00a0iba v online obchode.<\/p>

Preto s\u00fa podporovan\u00e9 projekty ako \u201cpraxPACK\u201d, pri ktor\u00fdch in\u0161tit\u00fat \u00d6kopol h\u013ead\u00e1 nov\u00e9 rie\u0161enia na zn\u00ed\u017eenie hrom\u00e1d obalov\u00e9ho odpadu. Pri tom sa zameriavaj\u00fa na n\u00e1pady, ktor\u00e9 s\u00fa prospe\u0161n\u00e9 pre \u017eivotn\u00e9 prostredie aj pre obchodn\u00edkov. Len tak m\u00f4\u017ee d\u00f4js\u0165 k zmene. M\u00e1me teda d\u00f4vod na n\u00e1dej, \u017ee \u010doskoro pr\u00eddu na trh mnoh\u00e9 \u010fal\u0161ie alternat\u00edvy k jednorazov\u00fdm obalom a v\u00fdpl\u0148ov\u00fdm materi\u00e1lom<\/p>

Z\u00e1ver: Udr\u017eate\u013en\u00e9 plnenie sa st\u00e1va \u010doraz d\u00f4le\u017eitej\u0161\u00edm<\/h2>

Kto sa zameriava na udr\u017eate\u013en\u00fa dopravu a ekologick\u00e9 obaly, m\u00e1 jasn\u00fd USP a oslovuje \u010doraz v\u00e4\u010d\u0161iu cie\u013eov\u00fa skupinu. U\u017e dnes existuje nieko\u013eko udr\u017eate\u013en\u00fdch alternat\u00edv k jednorazov\u00fdm obalom a v\u00fdpl\u0148ov\u00fdm materi\u00e1lom. Ale predpoklad\u00e1 sa, \u017ee ponuka sa e\u0161te \u010falej roz\u0161\u00edri. Udr\u017eate\u013enos\u0165 je ur\u010dite trend<\/strong>, ktor\u00fd by ste mali sledova\u0165 a pokia\u013e je to mo\u017en\u00e9, implementova\u0165 vo va\u0161ej spolo\u010dnosti. <\/p>

Napriek tomu by ste sa mali vopred zaobera\u0165 jednotliv\u00fdmi mo\u017enos\u0165ami a tieto individu\u00e1lne vyhodnoti\u0165. Hod\u00ed sa to k v\u00e1\u0161mu biznisu? M\u00e1 to naozaj zmysel? Kto si v\u0161ak na to n\u00e1jde \u010das a rob\u00ed vedom\u00e9 rozhodnutia, m\u00f4\u017ee dobre dr\u017ea\u0165 krok s farm\u00e1rom a jeho ovocnou krabicou.<\/p>

Obrazov\u00e9 kredity v porad\u00ed obr\u00e1zkov: \u00a9 SeNata \u2013 stock.adobe.com \/ \u00a9 landpack.de \/ \u00a9 Davide Angelini \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"

Tring Tring! Zvon\u00ed pri dver\u00e1ch a ja viem, \u017ee moja ovocn\u00e1 krabica od farm\u00e1ra je tu. Samozrejme, ovocie (ako u\u017e n\u00e1zov napoved\u00e1) je v krabici – presnej\u0161ie: v\u00a0viacn\u00e1sobnej krabici. T\u00e1to sa pri \u010fal\u0161ej dod\u00e1vke op\u00e4\u0165 vyzdvihne a znovu napln\u00ed. K\u013e\u00fa\u010dov\u00e9 slovo tu: Udr\u017eate\u013en\u00e1 doprava. To, \u010do je pri ovocnej krabici \u00faplne samozrejm\u00e9, je pre online<\/p>\n","protected":false},"author":5,"featured_media":2917,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-228222","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tipps-tricks"],"yoast_head":"\nUdr\u017eate\u013en\u00e1 doprava \u2013 5 tipov pre predajcov na Amazone | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"Chcete urobi\u0165 svoju dopravu udr\u017eate\u013enej\u0161ou, ale nie ste si \u00faplne ist\u00ed, ako to najlep\u0161ie urobi\u0165? 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