Download Success Story: Wie Rewu.eu mit SellerLogic die Buy Box gewinnt EN

Download ReWu.eu Success Story

Noble Living Accessories

at the perfect price

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Background:

Foundation:

July 2017

Industry:

Housekeeping, furniture,
toys

Items in Amazon: 

approx. 900

Shipments:

approx. 7.200 per month

Florian Wucherpfennig was looking for new experiences in addition to his full-time job in the family electrical business. On the advice of a friend, he began to look into the subject of Amazon businesses.


For the steady success on Amazon, seller need to overcome some hurdles and take action. Customer service and price optimization form the basis for success in the marketplace and make the retailer
stand out from the mass of competition. After the launch of the Amazon shop ReWu.eu, Florian Wucherpfennig immediately realised a successfull business depends on the customer service and the
right price.

Challenge:

Almost every second euro spent on the net ends up on Amazon. In the price-aggressive online business, the Amazon shop ReWu.eu has to assert itself among the 100,000 online retailers in Germany. Since Florian Wucherpfennig sells exclusively goods for resale, the managing director has to struggle with the growing competition. Prices can drop and the goods are just passed on.


„We do not want to sell junk products to the customer at the lowest price. Our aim is to offer quality and noble products as well as to keep customer service at the highest level. That‘s our top priority. Only in this way can we remain competitive. Nonetheless, the price war is also present in the quality segment. It was therefore important for us to find a partner for price optimization who does not rely on the lowest price to get into the Buy Box, but rather acts wisely and adapts prices to the market situation,“ says Florian Wucherpfennig.

Solution:

With the foundation of the company, Florian Wucherpfennig relyed on the SellerLogic Repricer for Amazon. It positions the retailer‘s offers attractively and clearly visible in the Buy Box. After the product have been placed in the Boy Box, the Repricer optimizes the price to the possible maximum. „At present, we are designed for merchandise. Therefore the SellerLogic product is indispensable for us. It adjusts prices to the market situation, but also helps us to get an quick overview of the segments in which we still have to rework or what we need to observe more closely,“ confirms the managing director of ReWu.eu his choice.

Successful results with SellerLogic:

„It is well known that good customer service takes a lot of time, but it is worth it. After all, we want to stand out from the competition. Therefore, the use of the repricer is not a decision that required long deliberation but a logical conclusion. I very much think that SellerLogic saves us enormous resources. Now we can put time, manpower and money into customer support. Of course, the higher profit is just as important and the repricer delivers that every time,“ says the entrepreneur about his success with SellerLogic‘s tool.


„It‘s hard to imagine touching every product over and over again when the competition changes. Instead, we look at our products once a week, check which ones are not in the Buy Box and make adjustments. The repricer takes care of the rest,“ Florian Wucherpfennig continues. „However, I believe that we are not yet using this tool 100% and it still has a few gimmicks that could be fun,“ concludes the ReWu.eu managing director.

Florian Wucherpfennig

CEO

ReWu.eu

"I very much think that SellerLogic saves us enormous resources. Now we can put time, manpower and money into customer support. Of course, the higher profit is just as important and the repricer delivers that every time.“

Solution:

With the foundation of the company, Florian Wucherpfennig relyed on the SellerLogic Repricer for Amazon. It positions the retailer‘s offers attractively and clearly visible in the Buy Box. After the product have been placed in the Boy Box, the Repricer optimizes the price to the possible maximum. „At present, we are designed for merchandise. Therefore the SellerLogic product is indispensable for us. It adjusts prices to the market situation, but also helps us to get an quick overview of the segments in which we still have to rework or what we need to observe more closely,“ confirms the managing director of ReWu.eu his choice.

Florian Wucherpfennig

CEO

ReWu.eu

"I very much think that SellerLogic saves us enormous resources. Now we can put time, manpower and money into customer support. Of course, the higher profit is just as important and the repricer delivers that every time.“

Successful results with SellerLogic:

„It is well known that good customer service takes a lot of time, but it is worth it. After all, we want to stand out from the competition. Therefore, the use of the repricer is not a decision that required long deliberation but a logical conclusion. I very much think that SellerLogic saves us enormous resources. Now we can put time, manpower and money into customer support. Of course, the higher profit is just as important and the repricer delivers that every time,“ says the entrepreneur about his success with SellerLogic‘s tool.

„It‘s hard to imagine touching every product over and over again when the competition changes. Instead, we look at our products once a week, check which ones are not in the Buy Box and make adjustments. The repricer takes care of the rest,“ Florian Wucherpfennig continues. „However, I believe that we are not yet using this tool 100% and it still has a few gimmicks that could be fun,“ concludes the ReWu.eu managing director.

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