
{"id":84704,"date":"2020-01-07T21:27:00","date_gmt":"2020-01-07T21:27:00","guid":{"rendered":"https:\/\/www.sellerlogic.com\/blog\/how-to-improve-your-ranking-with-the-right-amazon-keyword-tool\/"},"modified":"2025-10-13T11:05:14","modified_gmt":"2025-10-13T11:05:14","slug":"how-to-improve-your-ranking-with-the-right-amazon-keyword-tool","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/en\/blog\/how-to-improve-your-ranking-with-the-right-amazon-keyword-tool\/","title":{"rendered":"This is how you improve your ranking with the right Amazon keyword tool!"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-426552-identifier\"><em>SEO<\/em> &#8211; for most people, this initially sounds like Google. But Amazon sellers should also deal with the topic of search engine optimization and use an Amazon keyword tool to research relevant search terms, because besides the <a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/the-14-key-criteria-for-winning-the-buy-box-on-amazon-and-how-to-keep-your-metrics-in-check\/\" target=\"_blank\" rel=\"noreferrer noopener\">profit of Buy Box<\/a>, the ranking within the search results is crucial to attract users&#8217; attention and generate sales. After all, no one checks page 2 of the search results. In fact, the average user is highly likely to click on one of the first three products or even refine the keyword and repeat their search query. <\/p><p class=\"theme-wp-block gb-responsive-749253-identifier\">Providers that are not found among the top results have little chance of making a sale. The key here is thorough optimization:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block gb-responsive-421098-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-408303-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Products must rank for the right keywords.<\/strong> Because it doesn&#8217;t help anyone if green flip-flops rank under &#8220;purple rubber boots,&#8221; even if they are the first result.<\/li><li class=\"theme-wp-block gb-responsive-249329-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Products must rank as high as possible.<\/strong> The further back the seller appears with their item, the lower the likelihood that the product will even be noticed.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-960585-identifier\">However, which search terms users enter on Amazon is not always immediately apparent. Therefore, sellers should not rely solely on their intuition but also use a corresponding Amazon keyword tool for research. Only then is an efficient, data-driven ranking improvement possible. In this article, we will introduce you to five tools for successful Amazon keyword research, examine further strategies to identify relevant search terms for Amazon, and look at where sellers can actually enter keywords.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-258171-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tStart Your Journey From Seller to Bestseller &#8211; with SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tGet a free trial today and see how the right services can take you from being good to being the BEST. Don&#8217;t wait. Act now.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Start now<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-389411-identifier\">5 Tools for Perfect Amazon Keyword Analysis<\/h2><p class=\"theme-wp-block gb-responsive-651988-identifier\">Keywords are the fuel of search engines. Complicated calculations of the algorithm assign those results to the search query that are most likely to meet the user&#8217;s intent. Unlike Google, however, Amazon primarily tries to recognize the user&#8217;s purchase intent. Therefore, it would be wrong to use the same SEO keywords on Amazon as on Google. Additionally, each of the two companies uses its own algorithm with its own parameters, and while Google scans the entire internet, Amazon only searches the data of its own platform.<\/p><p class=\"theme-wp-block gb-responsive-37383-identifier\">Additionally: Most online shoppers use Amazon to search for products, and they usually approach the search with a specific purchase intent. Therefore, sellers should tailor the keyword analysis specifically for Amazon and also use <a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/with-these-6-amazon-analysis-tools-you-save-time-money-and-nerves\/\" target=\"_blank\" rel=\"noreferrer noopener\">corresponding tools<\/a> to achieve optimal research.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-42262-identifier\">Sistrix: Amazon Keyword Tool &#8211; free and accessible<\/h3><div class=\"wp-block-image is-style-default gb-responsive-391751-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/de\/sistrix-keyword-tool\/\"><img decoding=\"async\" width=\"844\" height=\"481\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool.png\" alt=\"Amazon Keyword Analysis by Sistrix\" class=\"wp-image-2738\" style=\"width:233px;height:133px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool-407x232.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool-768x438.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-139917-identifier\">The <a href=\"https:\/\/www.sistrix.de\/kostenlose-tools\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">AMZ tools from Sistrix<\/a> also include the option for keyword research. The tool searches its own database, which is fed from various sources &#8211; including real user data. Additionally, Sistrix promises to always be up-to-date, as the ranking and keyword data are updated partially daily and weekly, but at least monthly. Those without an account can make up to ten search queries daily and will then receive suitable additional AMZ keywords. With an account, usage is even free of charge without restrictions.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-364768-identifier\">ShopDoc: Amazon Keyword Research Tool with Account<\/h3><div class=\"wp-block-image is-style-default gb-responsive-152420-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/de\/shop-doc-keyword-tool\/\"><img decoding=\"async\" width=\"844\" height=\"474\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool.png\" alt=\"This is how you improve your ranking with the right Amazon keyword tool!\" class=\"wp-image-2734\" style=\"width:259px;height:146px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool-407x229.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool-768x431.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-954719-identifier\">Another option to start keyword search for Amazon is the <a href=\"https:\/\/www.shopdoc-tools.de\/shopdoc-keyfinder\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Keyfinder from ShopDoc<\/a>. Although this is only accessible after creating a free account, the software offers some interesting filter options. For example, the user can specify whether the searched keyword should be at the beginning, at the end, or simply included in general. The maximum number of terms can also be set. Additionally, the results can be filtered according to Amazon suggests to obtain the most relevant search terms. Keywords that do not yet have a PPC campaign running can also be searched.<\/p><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-577305-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-73433-identifier\">What are Amazon suggests? The Amazon suggests are the autocomplete suggestions of the search function of the online giant. They appear as soon as words or even just letters are typed in the search input field and consist of the most frequently searched terms.<\/p><\/blockquote><div class=\"wp-block-image is-style-default gb-responsive-199229-identifier desktop-align-left xl-align-left lg-align-left md-align-left sm-align-left\"><figure class=\"theme-wp-block alignleft size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/de\/keywordtool-io\/\"><img decoding=\"async\" width=\"844\" height=\"623\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io.png\" alt=\"This is how you improve your ranking with the right Amazon keyword tool!\" class=\"wp-image-2730\" style=\"width:230px;height:170px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io-407x300.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io-768x567.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-833073-identifier\">Keywordtool.io: Free, but less comprehensive<\/h3><p class=\"theme-wp-block gb-responsive-889930-identifier\">In addition to Google or eBay, <a href=\"https:\/\/keywordtool.io\/amazon\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">keywordtool.io<\/a> also allows you to find search terms specifically from Amazon. However, the keyword analysis here is less comprehensive than with ShopDoc or Sistrix and does not include estimated search volumes for Amazon in the free version. The advantage: Comparing with Google, eBay, or Instagram keywords is quick and easy, as the corresponding search windows are just a click away. In the &#8220;negative keywords&#8221; field, you can also exclude those that the Amazon keyword tool should not consider in the results list.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-460779-identifier\">Keyword Tool Dominator (KTD) for Amazon &#8211; country-specific search<\/h3><p class=\"theme-wp-block gb-responsive-955467-identifier\">This <a href=\"https:\/\/www.keywordtooldominator.com\/amazon-keyword-tool\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">keyword analysis software<\/a> is particularly interesting for sellers who operate in various markets and want to tailor their keyword optimization according to the country, as KTD allows you to consider only Amazon Germany or Amazon UK, for example. Additionally, you can also search by product name and compile your own list from the results. However, only three free searches are allowed per day.<\/p><div class=\"wp-block-image is-style-default gb-responsive-774555-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/de\/keyword-tool-dominator-amazon\/\"><img decoding=\"async\" width=\"844\" height=\"763\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon.png\" alt=\"Keyword Tool Dominator for Amazon\" class=\"wp-image-2726\" style=\"width:211px;height:191px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon-407x368.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon-768x694.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-764842-identifier\">Strategies for Amazon without a keyword tool: This is how you find additional relevant search terms!<\/h2><p class=\"theme-wp-block gb-responsive-462845-identifier\">The keyword analysis using a tool is not the only way for Amazon sellers to improve their ranking. Certainly, the software is the most important tool &#8211; but it can be meaningfully complemented by other strategies, thereby optimizing the result.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-727215-identifier\">\u2192 Use your own brain<\/h3><p class=\"theme-wp-block gb-responsive-546693-identifier\">Especially for <a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/private-label-on-amazon-advantages-disadvantages-and-how-to-successfully-trade-with-your-own-brand\/\" target=\"_blank\" rel=\"noreferrer noopener\">private label<\/a> products, the rule is: You as the seller know your product best! Clarify which unique selling points you can bring to the table and consider &#8211; possibly with your team &#8211; which keywords would make sense to use, even if the Amazon keyword tool may not have directly suggested them. Check these terms with the analysis tool of your choice and clarify who your target audience is and how they are likely to search for a product.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-931921-identifier\">\u2192 Use Amazon suggests<\/h3><p class=\"theme-wp-block gb-responsive-122779-identifier\">What the backend-designed keyword tool can do, sellers can also achieve manually on a smaller scale. As soon as the Amazon user types a search term into the input field, the autocomplete suggests additional relevant keywords &#8211; specifically those that have been most frequently searched in combination with the entered term. Sellers can take advantage of this function and, for example, go through the alphabet using the pattern &#8220;keyword + a,&#8221; &#8220;keyword + b,&#8221; etc., to find the most common combinations. Often, the Amazon keyword tool already performs this analysis.<\/p><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-687399-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-274319-identifier\">Search volumes: A guarded secret? Yes!<br>Many, but not all Amazon keyword tools provide search volumes for individual keywords. However, these are only estimated figures, as Amazon keeps the search volume of keywords under wraps, unlike Google. However, at least the keywords with the highest search volumes can be reliably determined through autocomplete.<\/p><\/blockquote><h3 class=\"theme-wp-block wp-block-heading gb-responsive-122715-identifier\">\u2192 Include colloquial language and synonyms<\/h3><p class=\"theme-wp-block gb-responsive-797590-identifier\">The German-speaking market, especially, is not lacking in colloquial and dialectal expressions influenced by Austrian and Swiss regions. As a seller, however, it is difficult to have an overview of all synonyms for a keyword. Databases like <a href=\"https:\/\/www.openthesaurus.de\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">openthesaurus.de<\/a> can provide important clues about which other terms may be relevant. For the keyword &#8220;Fernseher,&#8221; for example, the thesaurus suggests several other words like TV or Patschenkino (Austrian).<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-322408-identifier\">\u2192 Monitor competitors and keywords<\/h3><p class=\"theme-wp-block gb-responsive-964673-identifier\">This is also a function that is often already included in a good Amazon keyword tool. Nevertheless, it can be worthwhile to keep an eye on the product pages of competitors. Which keywords appear in the title and product information, and what other items did customers purchase after viewing a specific product? In this way, sellers can gain a good sense of what search intent the customer is pursuing with a keyword and how the competition addresses that intent. Also interesting: On which keywords are the competitors&#8217; PPC campaigns running?<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-80964-identifier\">All keywords together? These fields are available!<\/h2><figure class=\"theme-wp-block wp-block-image size-large is-style-default gb-responsive-76174-identifier\"><img decoding=\"async\" width=\"844\" height=\"283\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen.jpeg\" alt=\"These fields at Amazon can be used to enter keywords.\" class=\"wp-image-2722\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen-407x136.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen-768x258.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-124986-identifier\">Sellers can use various input fields to incorporate the results of their keyword research with the Amazon keyword tool:<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block gb-responsive-403685-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-600384-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Product title<\/strong>: This field should contain the most important keywords with the highest relevance. Under what terms should the product definitely be found?<\/li><li class=\"theme-wp-block gb-responsive-189368-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Bullet points<\/strong>: These rank second in terms of their importance for the algorithm. What selling points are there? Here, it is important to formulate precisely and concisely.<\/li><li class=\"theme-wp-block gb-responsive-573847-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Product description<\/strong>: In this field, sellers have the most space and can also include keywords with lower relevance.<\/li><li class=\"theme-wp-block gb-responsive-490343-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Backend<\/strong>: In Seller Central, multiple keywords can be entered under &#8220;General keywords.&#8221; The entire field is perceived by Amazon as one sentence &#8211; commas, other punctuation marks, or repetitions are not necessary.<\/li><\/ol><\/div><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-201230-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-971779-identifier\"><strong>Attention!<\/strong> Previously, Amazon limited backend keywords to 250 bytes. Since an update in August 2018, the characters have been limited to a total of 249 bytes per field. Sellers should definitely adhere to this value; otherwise, the algorithm may ignore all backend keywords. However, the permissible length may vary depending on the product category. To ensure that titles and other elements are displayed completely and can be found in searches without issues, it is best to follow Amazon&#8217;s style guides.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-641802-identifier\">Depending on the product category, additional input fields may be added. The so-called target audience keywords help Amazon, for example, to determine the target audience. In general, sellers should also use these fields to make it as easy as possible for the algorithm.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-148272-identifier\">Conclusion: From Tool to Ranking<\/h2><p class=\"theme-wp-block gb-responsive-804603-identifier\">To sell successfully as a seller on the online marketplace, an appropriate Amazon keyword tool is indispensable. In addition to keyword optimization or research, other functions such as ASIN analysis can also be useful. With all the automated technology, sellers should always reflect on which keywords are actually worth using and which ones are worth a PPC campaign. In case of doubt, one should manually search for suitable search terms. The search intent of potential buyers and the ranking of competitors can serve as a guide in this process.<\/p><p class=\"theme-wp-block gb-responsive-459405-identifier\">The most important keywords belong in the product title and the bullet points, while less relevant ones can be included in the product description. In the backend, it is crucial to provide additional important keywords without exceeding the maximum character count or repeating keywords already used in the frontend. Repetitions or punctuation marks are not necessary.<\/p><p class=\"theme-wp-block gb-responsive-906905-identifier has-small-font-size\">Image credits in the order of the images: \u00a9 Bits and Splits \u2013 stock.adobe.com \/ Screenshot @ Sistrix \/ Screenshot @ ShopDoc \/ Screenshot @ Keywordtool.io \/ Screenshot @ KTD \/ \u00a9 Aleksei \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>SEO &#8211; for most people, this initially sounds like Google. But Amazon sellers should also deal with the topic of search engine optimization and use an Amazon keyword tool to research relevant search terms, because besides the profit of Buy Box, the ranking within the search results is crucial to attract users&#8217; attention and generate<\/p>\n","protected":false},"author":3,"featured_media":2718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[62],"tags":[],"class_list":["post-84704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-on-amazon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The best Amazon keyword tools: 5 tools for sellers<\/title>\n<meta name=\"description\" content=\"Without an Amazon keyword tool, there is no good listing optimization. These 5 tools save sellers time, money, and nerves.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/en\/blog\/how-to-improve-your-ranking-with-the-right-amazon-keyword-tool\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The best Amazon keyword tools: 5 tools for sellers\" \/>\n<meta property=\"og:description\" content=\"Without an Amazon keyword tool, there is no good listing optimization. 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