{"id":110031,"date":"2020-01-07T21:27:00","date_gmt":"2020-01-07T21:27:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/kuidas-parandada-oma-positsiooni-oige-amazoni-marksona-tooriistaga\/"},"modified":"2020-01-07T21:27:00","modified_gmt":"2020-01-07T21:27:00","slug":"kuidas-parandada-oma-positsiooni-oige-amazoni-marksona-tooriistaga","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/et\/blog\/kuidas-parandada-oma-positsiooni-oige-amazoni-marksona-tooriistaga\/","title":{"rendered":"Kuidas parandada oma positsiooni \u00f5ige Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistaga!"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-426552-identifier\"><em>SEO<\/em> &#8211; see k\u00f5lab enamikule esmalt nagu Google. Kuid ka Amazoni kaupmehed peaksid tegelema otsingumootori optimeerimise teemaga ja kasutama Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riista asjakohaste otsinguterminite uurimiseks, sest lisaks <a href=\"\/et\/blog\/die-wichtigsten-kriterien-fuer-den-gewinn-der-buy-box\/\" target=\"_blank\" rel=\"noreferrer noopener\">Buy Box v\u00f5itmisele<\/a> on positsioon otsingutulemuste seas \u00fclioluline, et kasutajate t\u00e4helepanu k\u00f6ita ja ostutehinguid genereerida. L\u00f5ppude l\u00f5puks ei kontrolli keegi otsingutulemuste 2. lehte. Tegelikult kl\u00f5psab tavaline kasutaja t\u00f5en\u00e4oliselt \u00fchel kolmest esimesest tootest v\u00f5i t\u00e4psustab isegi m\u00e4rks\u00f5na ja kordab oma otsingup\u00e4ringut. <\/p><p class=\"theme-wp-block gb-responsive-749253-identifier\">M\u00fc\u00fcjad, kes ei ole esimestes tulemustes leitavad, on seega ostutehingu saavutamiseks v\u00e4he v\u00f5imalusi. Siin on A ja O p\u00f5hjalik optimeerimine:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block gb-responsive-421098-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-408303-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Tooted peavad olema \u00f5igete m\u00e4rks\u00f5nadega positsioneeritud.<\/strong> Sest ei aita kedagi, kui rohelised sussid on positsioneeritud \u201elilla kummist saapad\u201d alla, isegi mitte esimesena. <\/li><li class=\"theme-wp-block gb-responsive-249329-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Tooted peavad olema v\u00f5imalikult k\u00f5rgel positsioonil.<\/strong> Mida tagapool kaupmees oma artikliga ilmub, seda v\u00e4iksem on t\u00f5en\u00e4osus, et toode \u00fcldse t\u00e4helepanu saab. <\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-960585-identifier\">Milliseid otsingutermine kasutajad Amazoni sisestavad, ei ole aga alati otseselt n\u00e4htav. Kaupmehed ei peaks seet\u00f5ttu toetuma ainult oma intuitsioonile, vaid kasutama ka vastavat Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riista uurimiseks. Ainult siis on v\u00f5imalik t\u00f5hus, andmep\u00f5hine positsiooni parandamine. Selles artiklis tutvustame teile viit t\u00f6\u00f6riista eduka Amazoni m\u00e4rks\u00f5na uurimise jaoks, vaatame teisi strateegiaid, et tuvastada Amazoni jaoks asjakohaseid otsingutermineid, ja uurime, kuhu kaupmehed \u00fcldse m\u00e4rks\u00f5nu sisestada saavad.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-258171-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tAlusta oma teekonda m\u00fc\u00fcjast bestselleriks &#8211; koos SELLERLOGICiga.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tHankige tasuta prooviperiood t\u00e4na ja vaadake, kuidas \u00f5iged teenused v\u00f5ivad teid viia heast parimaks. \u00c4rge oodake. Tegutsege kohe\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Alusta n\u00fc\u00fcd<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-389411-identifier\">5 T\u00f6\u00f6riista t\u00e4iuslikuks Amazoni m\u00e4rks\u00f5na anal\u00fc\u00fcsiks<\/h2><p class=\"theme-wp-block gb-responsive-651988-identifier\">M\u00e4rks\u00f5nad on otsingumootorite toit. Komplitseeritud algoritmi arvutused seostavad otsingup\u00e4ringuga need tulemused, mis k\u00f5ige t\u00f5en\u00e4olisemalt vastavad kasutaja kavatsusele. Erinevalt Google&#8217;ist p\u00fc\u00fcab Amazon aga eelk\u00f5ige tuvastada kasutaja ostu kavatsust. Seet\u00f5ttu oleks vale kasutada Amazoni jaoks samu SEO-m\u00e4rks\u00f5nu nagu Google&#8217;is. Lisaks kasutab iga ettev\u00f5te oma algoritmi oma parameetritega ja samal ajal kui Google skaneerib kogu internetti, otsib Amazon vaid oma platvormi andmeid.<\/p><p class=\"theme-wp-block gb-responsive-37383-identifier\">Lisaks: Enamik veebipoode kasutab Amazoni toodete otsimiseks ja nad l\u00e4henevad otsingule tavaliselt konkreetse ostu kavatsusega. Seet\u00f5ttu peaksid m\u00fc\u00fcjad kohandama m\u00e4rks\u00f5na anal\u00fc\u00fcsi spetsiaalselt Amazoni jaoks ja kasutama ka <a href=\"\/et\/blog\/mit-diesen-6-amazon-analyse-tools-sparst-du-zeit-geld-und-nerven\/\" target=\"_blank\" rel=\"noreferrer noopener\">vastavaid t\u00f6\u00f6riistu<\/a>, et saavutada optimaalsed uurimistulemused. <\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-42262-identifier\">Sistrix: Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riist &#8211; tasuta ja vabalt k\u00e4ttesaadav<\/h3><div class=\"wp-block-image is-style-default gb-responsive-391751-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"\/et\/sistrix-keyword-tool-2\/\"><img decoding=\"async\" width=\"844\" height=\"481\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool.png\" alt=\"Amazoni m\u00e4rks\u00f5na anal\u00fc\u00fcs Sistrixilt\" class=\"wp-image-2738\" style=\"width:233px;height:133px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool-407x232.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool-768x438.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-139917-identifier\">Sistrixi <a href=\"https:\/\/www.sistrix.de\/kostenlose-tools\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">AMZ-t\u00f6\u00f6riistad<\/a> h\u00f5lmavad muu hulgas ka v\u00f5imalust m\u00e4rks\u00f5nade uurimiseks. T\u00f6\u00f6riist otsib oma andmebaasist, mis on koostatud erinevatest allikatest &#8211; sealhulgas t\u00f5elistest kasutajate andmetest. Lisaks lubab Sistrix olla alati v\u00e4rske, kuna positsiooni ja m\u00e4rks\u00f5nade andmeid uuendatakse osaliselt iga p\u00e4ev ja n\u00e4dal, v\u00e4hemalt aga kord kuus. Kes ei oma kontot, saab esitada kuni k\u00fcmme otsingup\u00e4ringut p\u00e4evas ja saab seej\u00e4rel sobivad t\u00e4iendavad AMZ-m\u00e4rks\u00f5nad. Konto olemasolul on kasutamine isegi piiranguteta tasuta. <\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-364768-identifier\">ShopDoc: Amazoni m\u00e4rks\u00f5na uurimise t\u00f6\u00f6riist kontoga<\/h3><div class=\"wp-block-image is-style-default gb-responsive-152420-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"\/et\/shop-doc-keyword-tool-2\/\"><img decoding=\"async\" width=\"844\" height=\"474\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool.png\" alt=\"Kuidas parandada oma positsiooni \u00f5ige Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistaga!\" class=\"wp-image-2734\" style=\"width:259px;height:146px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool-407x229.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool-768x431.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-954719-identifier\">Samuti on v\u00f5imalus Amazoni jaoks m\u00e4rks\u00f5nade otsingut alustada <a href=\"https:\/\/www.shopdoc-tools.de\/shopdoc-keyfinder\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ShopDoci Keyfinderiga<\/a>. Kuigi see on saadaval alles p\u00e4rast tasuta konto loomist, pakub tarkvara siiski mitmeid huvitavaid filtreerimisv\u00f5imalusi. N\u00e4iteks saab kasutaja m\u00e4\u00e4rata, kas otsitav m\u00e4rks\u00f5na peaks olema alguses, l\u00f5pus v\u00f5i lihtsalt \u00fcldiselt sisalduma. Samuti saab seadistada maksimaalse m\u00e4rks\u00f5nade arvu. Lisaks saab tulemusi filtreerida Amazoni soovituste j\u00e4rgi, et saada v\u00f5imalikult asjakohaseid otsingutermineid. Samuti saab otsida m\u00e4rks\u00f5nu, millele ei ole veel PPC-kampaaniat k\u00e4ivitatud. <\/p><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-577305-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-73433-identifier\">Mis on Amazoni soovitused? Amazoni soovitused on veebigigandi otsingufunktsiooni automaatse t\u00e4itmise ettepanekud. Need ilmuvad, kui otsinguv\u00e4lja sisestatakse s\u00f5nu v\u00f5i isegi ainult t\u00e4hti, ja koosnevad k\u00f5ige sagedamini otsitud terminitest.<\/p><\/blockquote><div class=\"wp-block-image is-style-default gb-responsive-199229-identifier desktop-align-left xl-align-left lg-align-left md-align-left sm-align-left\"><figure class=\"theme-wp-block alignleft size-large is-resized\"><a href=\"\/et\/keywordtool-io-2\/\"><img decoding=\"async\" width=\"844\" height=\"623\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io.png\" alt=\"Kuidas parandada oma positsiooni \u00f5ige Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistaga!\" class=\"wp-image-2730\" style=\"width:230px;height:170px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io-407x300.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io-768x567.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-833073-identifier\">Keywordtool.io: Tasuta, kuid v\u00e4hem ulatuslik<\/h3><p class=\"theme-wp-block gb-responsive-889930-identifier\">Lisaks Google&#8217;ile v\u00f5i Ebay&#8217;le saab <a href=\"https:\/\/keywordtool.io\/amazon\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">keywordtool.io<\/a> leida ka otsingutermineid spetsiaalselt Amazoni jaoks. Siin on m\u00e4rks\u00f5nade anal\u00fc\u00fcs aga v\u00e4hem ulatuslik kui ShopDoci v\u00f5i Sistrixi puhul ning tasuta versioonis ei sisalda see Amazoni hinnangulisi otsingumahtusid. Eelis: V\u00f5rdlemine Google&#8217;i, Ebay&#8217; v\u00f5i Instagrami m\u00e4rks\u00f5nadega on kiire ja lihtne, kuna vastavad otsinguv\u00e4ljad on vaid \u00fche kliki kaugusel. \u201eNegatiivsete m\u00e4rks\u00f5nade\u201d v\u00e4ljal saab samuti v\u00e4listada need, mida Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riist ei peaks tulemuste nimekirjas arvesse v\u00f5tma. <\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-460779-identifier\">Keyword-Tool-Dominator (KTD) Amazoni jaoks &#8211; riigispetsiifiline otsing<\/h3><p class=\"theme-wp-block gb-responsive-955467-identifier\">See <a href=\"https:\/\/www.keywordtooldominator.com\/amazon-keyword-tool\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">m\u00e4rks\u00f5nade anal\u00fc\u00fcsi tarkvara<\/a> on eriti huvitav kaupmeestele, kes tegutsevad erinevates turgudes ja soovivad oma m\u00e4rks\u00f5nade optimeerimist vastavalt riigile kohandada, kuna KTD v\u00f5imaldab arvesse v\u00f5tta n\u00e4iteks ainult Amazon Saksamaad v\u00f5i Amazon \u00dchendkuningriiki. Lisaks saab siin otsida ka tootenimesid ja koostada tulemuste p\u00f5hjal oma nimekirja. Kuid p\u00e4evas on lubatud vaid kolm tasuta otsingut. <\/p><div class=\"wp-block-image is-style-default gb-responsive-774555-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"\/et\/keyword-tool-dominator-amazon-2\/\"><img decoding=\"async\" width=\"844\" height=\"763\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon.png\" alt=\"M\u00e4rks\u00f5na t\u00f6\u00f6riist dominator Amazoni jaoks\" class=\"wp-image-2726\" style=\"width:211px;height:191px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon-407x368.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon-768x694.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-764842-identifier\">Strateegiad Amazoni jaoks ilma m\u00e4rks\u00f5na t\u00f6\u00f6riistata: Kuidas leida t\u00e4iendavaid asjakohaseid otsingutermineid!<\/h2><p class=\"theme-wp-block gb-responsive-462845-identifier\">M\u00e4rks\u00f5nade anal\u00fc\u00fcs t\u00f6\u00f6riista abil ei ole Amazoni kaupmeestele ainus v\u00f5imalus oma positsiooni parandamiseks. Kindlasti on tarkvara k\u00f5ige olulisem t\u00f6\u00f6riist &#8211; kuid seda saab m\u00f5istlikult t\u00e4iendada teiste strateegiatega ja seel\u00e4bi tulemust optimeerida.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-727215-identifier\">\u2192 Oma pead kasutada<\/h3><p class=\"theme-wp-block gb-responsive-546693-identifier\">Eriti Private Label toodete puhul kehtib: Te m\u00fc\u00fcjana tunnete oma toodet endiselt k\u00f5ige paremini! Selgitage v\u00e4lja, millised unikaalsed m\u00fc\u00fcgipunktid te kaalule panete ja m\u00f5elge &#8211; vajadusel ka oma meeskonnaga &#8211; milliseid m\u00e4rks\u00f5nu oleks m\u00f5istlik kasutada, isegi kui Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riist ei ole neid otseselt v\u00e4lja andnud. Kontrollige neid termineid valitud anal\u00fc\u00fcsit\u00f6\u00f6riistaga ja selgitage v\u00e4lja, kes on teie sihtr\u00fchm ja kuidas nad t\u00f5en\u00e4oliselt toodet otsivad.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-931921-identifier\">\u2192 Amazoni soovitusi kasutada<\/h3><p class=\"theme-wp-block gb-responsive-122779-identifier\">Mida Amazoni tagasiside jaoks m\u00f5eldud m\u00e4rks\u00f5na t\u00f6\u00f6riist suudab, saavad kaupmehed v\u00e4iksemas ulatuses ka k\u00e4sitsi teha. Kui Amazoni kasutaja on otsinguv\u00e4ljale m\u00e4rks\u00f5na sisestanud, pakub automaatne t\u00e4itmine t\u00e4iendavaid sobivaid m\u00e4rks\u00f5nu &#8211; nimelt neid, mida on k\u00f5ige sagedamini otsitud koos sisestatud terminiga. Kaupmehed saavad seda funktsiooni \u00e4ra kasutada ja n\u00e4iteks skeemi \u201eM\u00e4rks\u00f5na + a\u201d, \u201eM\u00e4rks\u00f5na + b\u201d jne abil t\u00e4hestikku l\u00e4bi k\u00e4ia, et v\u00e4lja selgitada k\u00f5ige sagedasemad kombinatsioonid. Sageli teeb Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riist selle anal\u00fc\u00fcsi juba ise.<\/p><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-687399-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-274319-identifier\">Otsingumaht: Hoitud saladus? Jah!<br>Paljud, kuid mitte k\u00f5ik Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistad annavad iga m\u00e4rks\u00f5na kohta ka otsingumahtu. Siiski on need vaid hinnangulised andmed, kuna Amazoni puhul hoitakse m\u00e4rks\u00f5nade otsingumahtu saladuses, erinevalt Google&#8217;ist. Kuid automaatse t\u00e4itmise abil on v\u00e4hemalt v\u00f5imalik \u00fcsna usaldusv\u00e4\u00e4rselt tuvastada m\u00e4rks\u00f5nad, millel on k\u00f5rgeim otsingumaht.<\/p><\/blockquote><h3 class=\"theme-wp-block wp-block-heading gb-responsive-122715-identifier\">\u2192 K\u00f5nekeel ja s\u00fcnon\u00fc\u00fcmid kaasata<\/h3><p class=\"theme-wp-block gb-responsive-797590-identifier\">Eriti saksakeelne turg ei ole Austria ja \u0160veitsi piirkondadest p\u00e4rit k\u00f5nekeelsete ja dialektiliste v\u00e4ljendite osas just vaene. Kaupmeestel on aga raske saada \u00fclevaadet k\u00f5igist s\u00fcnon\u00fc\u00fcmidest, mis on seotud \u00fche m\u00e4rks\u00f5naga. Andmebaasid nagu <a href=\"https:\/\/www.openthesaurus.de\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">openthesaurus.de<\/a> v\u00f5ivad anda olulisi vihjeid, millised teised terminid sobivad. N\u00e4iteks m\u00e4rks\u00f5na \u201eteler\u201d puhul pakub teesis veel m\u00f5ningaid teisi s\u00f5nu nagu TV v\u00f5i Patschenkino (Austria). <\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-322408-identifier\">\u2192 Konkurente ja m\u00e4rks\u00f5nu j\u00e4lgida<\/h3><p class=\"theme-wp-block gb-responsive-964673-identifier\">See on ka funktsioon, mis on sageli juba hea Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riista kaasatud. Siiski v\u00f5ib olla kasulik j\u00e4lgida konkurentide tootelehti. Millised m\u00e4rks\u00f5nad ilmuvad pealkirjas ja tooteinfodes ning milliseid teisi tooteid ostsid kliendid p\u00e4rast teatud toote vaatamist? Nii saavad m\u00fc\u00fcjad hea arusaama, millist otsingutarkust klient m\u00e4rks\u00f5naga j\u00e4rgib ja kuidas konkurents seda kavatsust teenindab. Samuti huvitav: Millistel m\u00e4rks\u00f5nadel k\u00e4ivad konkurentsi PPC-kampaaniad?<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-80964-identifier\">K\u00f5ik m\u00e4rks\u00f5nad koos? Need v\u00e4ljad on saadaval!<\/h2><figure class=\"theme-wp-block wp-block-image size-large is-style-default gb-responsive-76174-identifier\"><img decoding=\"async\" width=\"844\" height=\"283\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen.jpeg\" alt=\"Siia v\u00e4ljadele Amazoni juures saab m\u00e4rks\u00f5nu sisestada.\" class=\"wp-image-2722\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen-407x136.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen-768x258.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-124986-identifier\">M\u00fc\u00fcjad saavad kasutada erinevaid sisestusv\u00e4lju, et integreerida oma m\u00e4rks\u00f5na uurimise tulemused Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistaga:<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block gb-responsive-403685-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-600384-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Toote pealkiri<\/strong>: Siia v\u00e4ljadele kuuluvad k\u00f5ige olulisemad m\u00e4rks\u00f5nad, millel on k\u00f5rgeim asjakohasus. Milliste m\u00e4rks\u00f5nade all peaks toode kindlasti leidma? <\/li><li class=\"theme-wp-block gb-responsive-189368-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Bulletpoints<\/strong>: Need on algoritmi jaoks t\u00e4htsuse poolest teisel kohal. Millised on m\u00fc\u00fcgiargumendid? Siin tuleb formuleerida t\u00e4pselt ja l\u00fchidalt.<\/li><li class=\"theme-wp-block gb-responsive-573847-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Toote kirjeldus<\/strong>: Siia v\u00e4ljadele on m\u00fc\u00fcjatel k\u00f5ige rohkem ruumi ja nad saavad lisada ka v\u00e4hem asjakohaseid m\u00e4rks\u00f5nu.<\/li><li class=\"theme-wp-block gb-responsive-490343-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Backend<\/strong>: Seller Centralis saab sisestada mitmeid m\u00e4rks\u00f5nu jaotises \u201e\u00dcldised m\u00e4rks\u00f5nad\u201d. Sel juhul tajub Amazon kogu v\u00e4ljat\u00e4idetud ala kui \u00fchte lauset &#8211; komasid, teisi kirjavahem\u00e4rke v\u00f5i kordusi pole vaja.<\/li><\/ol><\/div><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-201230-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-971779-identifier\"><strong>Hoiatus!<\/strong> Varem on Amazon piiranud backend-m\u00e4rks\u00f5nad 250 baitiga. Alates 2018. aasta augusti uuendusest on t\u00e4hem\u00e4rgid piiratud kokku 249 baitiga v\u00e4ljade kohta. M\u00fc\u00fcjad peaksid seda v\u00e4\u00e4rtust kindlasti j\u00e4rgima, vastasel juhul v\u00f5ib algoritm ignoreerida k\u00f5iki backend-m\u00e4rks\u00f5nu. Lubatud pikkus v\u00f5ib siiski varieeruda s\u00f5ltuvalt tootekategooriast. Kes soovib olla kindel, et pealkirjad ja muud on t\u00e4ielikult n\u00e4htavad ning neid saab otsingus probleemideta leida, peaks j\u00e4rgima Amazoni stiilijuhiseid.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-641802-identifier\">S\u00f5ltuvalt tootekategooriast v\u00f5ivad lisanduda t\u00e4iendavad sisestusv\u00e4ljad. Nii nimetatud sihtr\u00fchma m\u00e4rks\u00f5nad aitavad Amazoni n\u00e4iteks sihtr\u00fchma m\u00e4\u00e4ratlemisel. P\u00f5him\u00f5tteliselt peaksid m\u00fc\u00fcjad ka neid v\u00e4lju kasutama, et teha algoritmi t\u00f6\u00f6 v\u00f5imalikult lihtsaks.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-148272-identifier\">Kokkuv\u00f5te: T\u00f6\u00f6riistast reitinguni<\/h2><p class=\"theme-wp-block gb-responsive-804603-identifier\">Kuna m\u00fc\u00fcjana on veebiturul edukalt m\u00fc\u00fcmiseks vajalik vastav Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riist h\u00e4davajalik. Lisaks m\u00e4rks\u00f5na optimeerimisele v\u00f5i uurimisele v\u00f5ivad olla m\u00f5istlikud ka muud funktsioonid, nagu ASIN-anal\u00fc\u00fcs. K\u00f5ikide automatiseeritud tehnoloogiate juures peaksid m\u00fc\u00fcjad siiski alati ka m\u00f5tlema, millised m\u00e4rks\u00f5nad on tegelikult m\u00f5istlikud ja millistel tasub PPC-kampaania. Kahtluse korral tuleks k\u00e4sitsi otsida sobivaid otsingutermineid. Potentsiaalsete ostjate otsingutarkus ja konkurentsi reiting v\u00f5ivad olla juhiseks.<\/p><p class=\"theme-wp-block gb-responsive-459405-identifier\">K\u00f5ige olulisemad m\u00e4rks\u00f5nad kuuluvad toote pealkirja ja bulletpointidesse, v\u00e4hem asjakohased leiavad koha tootekirjelduses. Backendis on oluline m\u00e4rkida t\u00e4iendavad olulised m\u00e4rks\u00f5nad, \u00fcletamata maksimaalset t\u00e4hem\u00e4rkide arvu v\u00f5i kordamata juba frontendis kasutatud m\u00e4rks\u00f5nu. Kordused v\u00f5i kirjavahem\u00e4rgid pole vajalikud.<\/p><p class=\"theme-wp-block gb-responsive-906905-identifier has-small-font-size\">Pildiallikad piltide j\u00e4rjekorras: \u00a9 Bits and Splits \u2013 stock.adobe.com \/ Ekraanipilt @ Sistrix \/ Ekraanipilt @ ShopDoc \/ Ekraanipilt @ Keywordtool.io \/ Ekraanipilt @ KTD \/ \u00a9 Aleksei \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>SEO &#8211; see k\u00f5lab enamikule esmalt nagu Google. Kuid ka Amazoni kaupmehed peaksid tegelema otsingumootori optimeerimise teemaga ja kasutama Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riista asjakohaste otsinguterminite uurimiseks, sest lisaks Buy Box v\u00f5itmisele on positsioon otsingutulemuste seas \u00fclioluline, et kasutajate t\u00e4helepanu k\u00f6ita ja ostutehinguid genereerida. L\u00f5ppude l\u00f5puks ei kontrolli keegi otsingutulemuste 2. lehte. Tegelikult kl\u00f5psab tavaline kasutaja t\u00f5en\u00e4oliselt<\/p>\n","protected":false},"author":3,"featured_media":2718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1005],"tags":[],"class_list":["post-110031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-amazonis"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Parimad Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistad: 5 t\u00f6\u00f6riista m\u00fc\u00fcjatele<\/title>\n<meta name=\"description\" content=\"Ilma Amazoni m\u00e4rks\u00f5na t\u00f6\u00f6riistata ei ole head nimekirja optimeerimist. 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