{"id":5724,"date":"2020-12-21T22:17:09","date_gmt":"2020-12-21T22:17:09","guid":{"rendered":"https:\/\/www.sellerlogic.com\/?page_id=5724"},"modified":"2023-08-23T15:45:46","modified_gmt":"2023-08-23T15:45:46","slug":"histoire-dune-reussite-fj-trading","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/fr\/ressources\/histoire-dune-reussite-fj-trading\/","title":{"rendered":"Success Story: FJ Trading FR"},"content":{"rendered":"\n\t
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\n\t\tPlus de Buy Box, plus de ventes\t<\/h1>\n\n\n\n\t\t

\n\t\tComment FJ Trading a augment\u00e9 sa marge et son chiffre d’affaires gr\u00e2ce \u00e0 la Buy Box du Repricer de SELLERLOGIC !\t<\/h2>\n\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\t
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\"Success<\/figure>\n\n\n\n

Fondation<\/strong><\/strong><\/strong> :<\/strong>
2013<\/p>\n\n\n\n

Secteur<\/strong><\/strong><\/strong> :<\/strong>
Chaussures<\/p>\n\n\n\n

Articles sur Amazon<\/strong> : <\/strong><\/strong>
env. 100.000 SKU<\/p>\n\n\n\n

Exp\u00e9ditions<\/strong><\/strong><\/strong> : <\/strong>
env. 50.000 par mois<\/p>\n<\/div>\n\n\n\n

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Contexte :<\/h3>\n\n\n\n

Frank Jemetz est actif dans le monde des plateformes en ligne depuis 2004. Au d\u00e9but, il \u00e9tait principalement pr\u00e9sent sur Ebay, mais s\u2018est maintenant d\u00e9plac\u00e9 sur Amazon. \u00ab Nous avons fait de nombreux essais \u00bb, d\u00e9clare le PDG aujourd\u2018hui. \u00ab Des bateaux gonflables aux mousseurs \u00e0 lait, nous avions de tout. \u00bb Puis Frank Jemetz a propos\u00e9 des baskets Adidas. \u00ab Et d\u2018une mani\u00e8re ou d\u2018une autre, nous sommes rest\u00e9s coinc\u00e9s. \u00bb Aujourd\u2018hui, sa soci\u00e9t\u00e9, FJ Trading, vend principalement des chaussures, en grande partie sur les plateformes en ligne.<\/p>\n\n\n\n

Situation de Depart :<\/h3>\n\n\n\n

\u00ab Sans Amazon, FJ Trading n\u2018existerait pas aujourd\u2018hui, en raison du nombre important d\u2018acheteurs \u00bb, affirme Frank Jemetz. \u00ab Mais la pression concurrentielle dans le commerce de d\u00e9tail y est \u00e9norme. Parfois, les prix sont inf\u00e9rieurs au prix d\u2018achat. D\u2018un c\u00f4t\u00e9, des marges n\u00e9gatives sont hors de question \u00bb, pr\u00e9cise-t-il.<\/p>\n\n\n\n

\u00ab Mais de l\u2018autre, Amazon reste la plateforme de vente en ligne plus importante et est responsable de la majorit\u00e9 de notre chiffre d\u2018affaires.\u201c. Il \u00e9tait donc clair qu\u2018une strat\u00e9gie diff\u00e9rente \u00e9tait n\u00e9cessaire. \u00ab Vous ne pouvez pas suivre sur le long terme avec des prix de vente aussi bas. \u00bb Avec 100.000 r\u00e9f\u00e9rences, il est vite devenu impossible d\u2018optimiser les prix manuellement. Un outil automatis\u00e9 \u00e9tait n\u00e9cessaire.<\/p>\n\n\n\n

La Solution :<\/h3>\n\n\n\n

\u00ab On ne peut plus se passer de repricer \u00bb, dit Frank Jemetz. \u00ab Depuis que nous utilisons le Repricer de SELLERLOGIC, le pourcentage de Buy Box de nos produits a consid\u00e9rablement augment\u00e9. \u00bb La strat\u00e9gie \u00ab Buy Box \u00bb int\u00e9gr\u00e9e \u00e0 l\u2018outil a \u00e9t\u00e9 un facteur d\u00e9cisif dans la d\u00e9cision de FJ Trading d\u2018utiliser le Repricer de SELLERLOGIC : \u00ab Nous avions d\u00e9j\u00e0 travaill\u00e9 avec un autre fournisseur, mais l\u2018outil n\u2018\u00e9tait pas optimis\u00e9 sp\u00e9cifiquement pour la \u00ab Buy Box \u00bb. M\u00eame un repricer maison programm\u00e9 sur mesure n\u2018a pas apport\u00e9 le succ\u00e8s souhait\u00e9, car l\u2018effort \u00e9tait bien trop important.<\/p>\n\n\n

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Frank Jemetz<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t
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\u200bDirecteur g\u00e9n\u00e9ral FJ Trading<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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La strat\u00e9gie “Buy Box”, qui ne n\u00e9cessite qu’un effort manuel minimal, le faible taux d’erreur et le fait que le Repricer fonctionne, tout simplement, sont les grands points forts de SELLERLOGIC !<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div>\n<\/div><\/div>\n\n\n

Les R\u00e9sultats de SELLERLOGIC :<\/h3>\n\n\n\n

Le diff\u00e9rence de SELLERLOGIC : \u00ab Une fois que j\u2018ai cr\u00e9\u00e9 les r\u00e8gles, je n\u2018ai plus \u00e0 me soucier de presque rien par la suite. Gr\u00e2ce aux importations automatiques, la mise en place a \u00e9t\u00e9 extr\u00eamement facile et le travail du repricer a imm\u00e9diatement \u00e9t\u00e9 convaincant : notre quota de \u00ab Buy Box \u00bb est tr\u00e8s bon. De plus, le service \u00e0 la client\u00e8le est impeccable et l\u2018outil est continuellement perfectionn\u00e9. \u00bb<\/p>\n\n\n\n

\u00ab Le Repricer SELLERLOGIC affiche une disponibilit\u00e9 importante, les erreurs ne se produisent que tr\u00e8s rarement et sont rapidement corrig\u00e9es \u00bb, d\u00e9clare Frank Jemetz. Il est \u00e9galement important que le syst\u00e8me ne tombe jamais en dessous d\u2018un prix minimum fix\u00e9 afin de ne pas alimenter la guerre des prix sur Amazon. \u00ab Avec SELLERLOGIC, nous pouvons compter sur \u00e7a ! \u00bb<\/p>\n\n\n\n

Frank Jemetz est enti\u00e8rement satisfait du Repricer de SELLERLOGIC : \u00ab La strat\u00e9gie \u00ab Buy Box \u00bb, qui ne n\u00e9cessite qu\u2018un effort manuel minimal, et le faible taux d\u2018erreur sont les grands points forts de SELLERLOGIC. Mais le plus important : le Repricer fonctionne, tout simplement ! \u00bb<\/p>\n\n\n\n

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T\u00e9l\u00e9chargez maintenant !<\/strong> <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Fondation :2013 Secteur :Chaussures Articles sur Amazon : env. 100.000 SKU Exp\u00e9ditions : env. 50.000 par mois Contexte : Frank Jemetz est actif dans le monde des plateformes en ligne depuis 2004. Au d\u00e9but, il \u00e9tait principalement pr\u00e9sent sur Ebay, mais s\u2018est maintenant d\u00e9plac\u00e9 sur Amazon. \u00ab Nous avons fait de nombreux essais \u00bb, d\u00e9clare le PDG<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":5390,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-5724","page","type-page","status-publish","hentry"],"yoast_head":"\nPlus de Buy Box, plus de ventes - avec le SELLERLOGIC Repricer !<\/title>\n<meta name=\"description\" content=\"Le SELLERLOGIC Repricer pour Amazon remporte la Buy Box et augmente vos ventes. Notre client FJ Trading peut le confirmer. 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