{"id":86148,"date":"2025-05-20T18:59:08","date_gmt":"2025-05-20T18:59:08","guid":{"rendered":"https:\/\/www.sellerlogic.com\/workbook-la-bonne-strategie-pour-amazon\/"},"modified":"2025-08-15T08:36:54","modified_gmt":"2025-08-15T08:36:54","slug":"workbook-la-bonne-strategie-pour-amazon","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/fr\/ressources\/workbook-la-bonne-strategie-pour-amazon\/","title":{"rendered":"Workbook : La bonne strat\u00e9gie pour Amazon"},"content":{"rendered":"\n\t<div  class=\"theme-wp-block theme-block-main-header desktop-align-full xl-align-full lg-align-full md-align-full sm-align-full desktop-content-align-y-center desktop-content-align-x-center xl-content-align-y-center xl-content-align-x-center lg-content-align-y-center lg-content-align-x-center md-content-align-y-center md-content-align-x-center sm-content-align-y-center sm-content-align-x-center desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-877912-identifier is-style-default theme-block-cover\">\n\t\t<div class=\"bg-cover theme-lazy-load-bg\"><\/div>\n\t\t<div class=\"wrap-content-main-header\">\n\t\t\t\n\t\t<div  class=\"theme-wp-block theme-block-text-and-text desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon desktop-blockDirection-row xl-blockDirection-row lg-blockDirection-row md-blockDirection-row sm-blockDirection-row gb-responsive-480589-identifier alignwide\">\n\t\t<div class=\"tat-column-wrap-wrapper\">\n\t\t\t<div class=\"tat-column-wrapper\">\n\t\t\t\t\n\t<div  class=\"theme-wp-block theme-block-text-and-text-column desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-631760-identifier desktop-horizontal-center xl-horizontal-center lg-horizontal-center md-horizontal-center sm-horizontal-center\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\n\t\t<h1  class=\"theme-wp-block theme-block-heading is-style-default desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-781422-identifier h1\">\n\t\tLa bonne strat\u00e9gie pour Amazon\t<\/h1>\n\n\n\n\t\t<h2  class=\"theme-wp-block theme-block-heading is-style-default desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center gb-responsive-855669-identifier h2\">\n\t\tComment aligner votre entreprise de mani\u00e8re optimale\t<\/h2>\n\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\t<div  class=\"theme-wp-block theme-block-text-and-text-column desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-330778-identifier\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\t\t<\/div>\n\t<\/div>\n\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div>\n\n\n\n<div class=\"theme-wp-block wp-block-columns gb-responsive-483071-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"theme-wp-block wp-block-column gb-responsive-321787-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-978361-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Adoptez-vous d\u00e9j\u00e0 une approche strat\u00e9gique sur Amazon ?<\/h3>\n\n\n<div class=\"wp-block-image gb-responsive-146322-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\n<figure class=\"theme-wp-block alignright size-large is-resized\"><img decoding=\"async\" width=\"738\" height=\"804\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/03\/23142638\/cover-LP-strategie-amazon.png\" alt=\"Die richtige Strategie f\u00fcr Amazon: Jetzt Workbook herunterladen!\" class=\"wp-image-8591\" style=\"width:418px;height:454px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/03\/23142638\/cover-LP-strategie-amazon-407x443.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/03\/23142638\/cover-LP-strategie-amazon.png 738w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><\/figure><\/div>\n\n\n<p class=\"theme-wp-block gb-responsive-102890-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Trop souvent, nous voyons des vendeurs Amazon dont l&#8217;entreprise a un r\u00e9el potentiel \u2013 pourtant, ils semblent fonctionner sans un objectif strat\u00e9gique. Nous voulons changer cela ! Ici, apprenez comment votre mod\u00e8le commercial individuel influence la mani\u00e8re dont vous devez vous positionner strat\u00e9giquement&#8230;<\/p>\n\n\n<div class=\"theme-block-list\">\n<ul class=\"theme-wp-block wp-block-list gb-responsive-282953-identifier\">\n<li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-591471-identifier\">en tant que vendeur de <strong>biens de d\u00e9tail<\/strong>,<\/li>\n\n\n\n<li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-855816-identifier\">en tant que <strong>distributeur<\/strong> ou licenci\u00e9 d&#8217;une marque,<\/li>\n\n\n\n<li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-84226-identifier\">en tant que vendeur de <strong>marque de distributeur<\/strong> ou<\/li>\n\n\n\n<li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-390469-identifier\">en tant que propri\u00e9taire d&#8217;une <strong>marque<\/strong> reconnue internationalement.<\/li>\n<\/ul>\n<\/div>\n\n\n<p class=\"theme-wp-block desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-210392-identifier\">De plus, vous recevrez notre vaste connaissance de la situation concurrentielle sur Amazon et comment la g\u00e9rer de mani\u00e8re optimale !<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-61483-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>T\u00e9l\u00e9chargez le workbook gratuit &#8220;La Bonne Strat\u00e9gie pour Amazon&#8221; maintenant gratuitement et d\u00e9veloppez votre strat\u00e9gie aujourd&#8217;hui !<\/strong><\/p>\n\n\n\n<div class=\"theme-wp-block wp-block-columns gb-responsive-352536-identifier is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"theme-wp-block wp-block-column desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-84714-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66%\">\n<p class=\"theme-wp-block desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-41815-identifier\"><em>Pour t\u00e9l\u00e9charger votre workbook, il est n\u00e9cessaire d&#8217;autoriser tous les cookies au pr\u00e9alable. Pour modifier vos param\u00e8tres, veuillez cliquer sur le bouton suivant.<\/em><\/p>\n\n\n<p class=\"theme-wp-block\"><span class=\"borlabs-cookie-open-dialog-preferences brlbs-cmpnt-container\" data-borlabs-cookie-title=\"Ouvrir pr\u00e9f\u00e9rences en mati\u00e8re de consentement\" data-borlabs-cookie-type=\"button\" ><\/span><\/p>\n\n\n\n<div class=\"theme-wp-block wp-block-columns gb-responsive-295103-identifier is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"theme-wp-block wp-block-column gb-responsive-736519-identifier is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"wb-form\" class=\"theme-wp-block wb-form\"><p>\n\t\tVeuillez entrer les informations suivantes pour demander le workbook. Il vous sera ensuite envoy\u00e9.<br>\u00a0\n\t<\/p><form id=\"leadform\" action=\"#\" method=\"post\"><input type=\"text\" name=\"last_name\" id=\"last_name\" placeholder=\"Votre nom\" required=\"required\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(88, 88, 88);\"><\/input><input type=\"text\" name=\"first_name\" id=\"first_name\" placeholder=\"Votre pr\u00e9nom\" required=\"required\" data-com-onepassword-filled=\"light\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(88, 88, 88);\"><\/input><input type=\"email\" name=\"email\" id=\"email\" placeholder=\"Votre adresse e-mail\" required=\"required\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(88, 88, 88);\"><\/input><input type=\"number\" name=\"telephone\" id=\"telephone\" placeholder=\"Votre num\u00e9ro de t\u00e9l\u00e9phone\" required=\"required\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(88, 88, 88);\"><\/input><input type=\"text\" name=\"company\" id=\"company\" placeholder=\"Nom de l&#039;entreprise\" required=\"required\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(88, 88, 88);\"><\/input><input type=\"text\" name=\"amazon_store\" id=\"amazon_store\" placeholder=\"URL de votre boutique Amazon\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(88, 88, 88);\"><\/input><input type=\"submit\" value=\"Demandez le workbook gratuit maintenant\" id=\"submit\" style=\"padding: 10px; font-size: 18px; width: 100%; margin-bottom: 15px; color: rgb(255, 255, 255); background-color: rgb(255, 170, 1); cursor: pointer;\"><\/input><p style=\"margin-bottom: 10px; font-size: 12px;\">Le traitement des donn\u00e9es est effectu\u00e9 conform\u00e9ment \u00e0 notre <a href=\"https:\/\/www.sellerlogic.com\/fr\/politique-de-confidentialite\/\">politique de confidentialit\u00e9<\/a>.<\/p><\/form><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"theme-wp-block wp-block-column gb-responsive-606172-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15%\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div>\n\n\n\t\t<p  class=\"theme-wp-block theme-block-heading gb-responsive-448011-identifier desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center is-style-default desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center aligncenter h3 has-text-align\">\n\t\tDu contenu plus int\u00e9ressant pour vous\t<\/p>\n\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-640148-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon layout-horizontal-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/fr\/ressources\/wb-fr-202002\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142715\/workbook_metriken_optimieren-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"In 13 Schritten in die Buy Box:  So optimieren Sie Ihre Metriken!\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/fr\/ressources\/wb-fr-202002\/\">Workbook: In 13 Schritten in die Buy Box FR<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">13 \u00e9tapes &#8211; une Buy Box Connaissez-vous tous les crit\u00e8res importants pour gagner la Buy Box ? Il ne suffit pas d&#8217;optimiser vos prix ou vos d\u00e9lais d&#8217;exp\u00e9dition. D&#8217;autres param\u00e8tres importants tels que le service \u00e0 la client\u00e8le ne doiv&#8230;<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/fr\/ressources\/telecharger-la-fiche-dinformation-repricer\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23140626\/blog-min-thumbnail.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/fr\/ressources\/telecharger-la-fiche-dinformation-repricer\/\">T\u00e9l\u00e9charger la fiche d&#8217;information Repricer<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail \" href=\"https:\/\/www.sellerlogic.com\/fr\/ressources\/wb-fr-202001\/\">\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/fr\/ressources\/wb-fr-202001\/\">Workbook: 6 FBA-Tipps FR<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Laissez la concurrence derri\u00e8re vous&#8230;&nbsp; \u2026 Parce que le succ\u00e8s sur Amazon n&#8217;arrive pas par magie! Nous vous montrerons non seulement les avantages du programme logistique propre \u00e0 Amazon &#8220;Exp\u00e9di\u00e9 par Amazon&#8221; pour votre entreprise,&#8230;<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Adoptez-vous d\u00e9j\u00e0 une approche strat\u00e9gique sur Amazon ? Trop souvent, nous voyons des vendeurs Amazon dont l&#8217;entreprise a un r\u00e9el potentiel \u2013 pourtant, ils semblent fonctionner sans un objectif strat\u00e9gique. Nous voulons changer cela ! Ici, apprenez comment votre mod\u00e8le commercial individuel influence la mani\u00e8re dont vous devez vous positionner strat\u00e9giquement&#8230; De plus, vous recevrez<\/p>\n","protected":false},"author":3,"featured_media":8612,"parent":5390,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-86148","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>E-Book gratuit : La bonne strat\u00e9gie pour Amazon | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"Gratuit. 50 pages de connaissances concentr\u00e9es sur la mani\u00e8re de trouver la bonne strat\u00e9gie pour votre entreprise Amazon. 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