{"id":245858,"date":"2024-12-04T12:52:27","date_gmt":"2024-12-04T12:52:27","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amezana-ke-pramukha-pradarsana-sanketaka-metriksa-jinhem-apako-janana-cahi-e\/"},"modified":"2025-09-20T04:32:36","modified_gmt":"2025-09-20T04:32:36","slug":"amezana-ke-pramukha-pradarsana-sanketaka-metriksa-jinhem-apako-janana-cahi-e","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/hi\/blog\/amezana-ke-pramukha-pradarsana-sanketaka-metriksa-jinhem-apako-janana-cahi-e\/","title":{"rendered":"\u0905\u092e\u0947\u091c\u093c\u0928 \u0915\u0947 \u092a\u094d\u0930\u092e\u0941\u0916 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0938\u0902\u0915\u0947\u0924\u0915 \u2013 \u092e\u0947\u091f\u094d\u0930\u093f\u0915\u094d\u0938 \u091c\u093f\u0928\u094d\u0939\u0947\u0902 \u0906\u092a\u0915\u094b \u091c\u093e\u0928\u0928\u093e \u091a\u093e\u0939\u093f\u090f!"},"content":{"rendered":"

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\u0905\u092e\u0947\u091c\u093c\u0928 \u0915\u094c\u0928 \u0938\u0947 KPIs \u0915\u093e \u0909\u092a\u092f\u094b\u0917 \u0915\u0930\u0924\u093e \u0939\u0948?<\/h2>

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\u092c\u093e\u0924 \u0915\u094b \u0914\u0930 \u0916\u0930\u093e\u092c \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f, \u0915\u0908 \u0938\u093e\u092e\u093e\u0928\u094d\u092f \u0905\u092e\u0947\u091c\u093c\u0928 KPIs, \u091c\u0948\u0938\u0947 \u0907\u0902\u092a\u094d\u0930\u0947\u0936\u0928 \u092f\u093e \u0915\u094d\u0932\u093f\u0915 \u0915\u0940 \u0926\u0930, \u0915\u0947\u0935\u0932 \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u092a\u094d\u0932\u0947\u0938 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0926\u094d\u0935\u093e\u0930\u093e \u0932\u0917\u092d\u0917 \u092e\u093e\u092a\u0940 \u091c\u093e \u0938\u0915\u0924\u0940 \u0939\u0948\u0902, \u092f\u093e \u092c\u093f\u0932\u094d\u0915\u0941\u0932 \u092d\u0940 \u0928\u0939\u0940\u0902 \u092e\u093e\u092a\u0940 \u091c\u093e \u0938\u0915\u0924\u0940 \u0939\u0948\u0902\u0964 \u0915\u094d\u0932\u093f\u0915-\u0925\u094d\u0930\u0942 \u0926\u0930, \u0930\u0942\u092a\u093e\u0902\u0924\u0930\u0923 \u0926\u0930 \u0914\u0930 \u092c\u093f\u0915\u094d\u0930\u0940 \u0915\u094b \u092a\u094d\u0930\u092d\u093e\u0935\u093f\u0924 \u0915\u0930\u0928\u0947 \u0915\u093e \u0938\u092c\u0938\u0947 \u0905\u091a\u094d\u091b\u093e \u092e\u094c\u0915\u093e \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e\u0913\u0902 \u0915\u0947 \u0932\u093f\u090f \u092f\u0939 \u0939\u0948 \u0915\u093f \u0935\u0947 \u0905\u092e\u0947\u091c\u093c\u0928 KPI \u092e\u0947\u091f\u094d\u0930\u093f\u0915\u094d\u0938<\/a> \u0915\u094b \u091c\u093e\u0928\u0947\u0902 \u0914\u0930 \u0905\u092a\u0928\u0947 \u0935\u094d\u092f\u0935\u0938\u093e\u092f \u0915\u094b \u0924\u0926\u0928\u0941\u0938\u093e\u0930 \u0905\u0928\u0941\u0915\u0942\u0932\u093f\u0924 \u0915\u0930\u0947\u0902\u0964<\/p>

\u0917\u0948\u0930-\u0905\u0928\u0941\u092a\u093e\u0932\u0928 \u0915\u0947 \u0932\u093f\u090f \u0926\u0902\u0921<\/h3>

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\u0938\u092d\u0940 \u092a\u094d\u0930\u092e\u0941\u0916 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0938\u0902\u0915\u0947\u0924\u0915\u094b\u0902 \u0915\u0940 \u0928\u093f\u0917\u0930\u093e\u0928\u0940 \u0915\u0947 \u0932\u093f\u090f \u092c\u0939\u0941\u0924 \u0915\u0941\u091b \u0939\u0948\u0964 \u092f\u0926\u093f \u0915\u094b\u0908 \u0905\u092e\u0947\u091c\u093c\u0928 KPI \u090f\u0915 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0938\u0940\u092e\u093e \u092e\u0947\u0902 \u0917\u093f\u0930\u0928\u0947 \u0915\u093e \u0916\u0924\u0930\u093e \u092a\u0948\u0926\u093e \u0915\u0930\u0924\u093e \u0939\u0948, \u0924\u094b \u092a\u094d\u0930\u093e\u0930\u0902\u092d\u093f\u0915 \u091a\u0930\u0923 \u092e\u0947\u0902 \u092a\u094d\u0930\u0924\u093f\u0915\u0942\u0932 \u0909\u092a\u093e\u092f \u0915\u093f\u090f \u091c\u093e \u0938\u0915\u0924\u0947 \u0939\u0948\u0902 \u0914\u0930 \u0916\u093e\u0924\u093e \u092c\u094d\u0932\u0949\u0915 \u0938\u0947 \u092c\u091a\u093e \u091c\u093e \u0938\u0915\u0924\u093e \u0939\u0948\u0964<\/p>

\"\u0938\u092c\u0938\u0947<\/figure><\/div>

\u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 KPIs: \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u092e\u0947\u091f\u094d\u0930\u093f\u0915\u094d\u0938<\/h3>

\u0915\u094d\u092f\u093e \u0906\u092a\u0928\u0947 \u0915\u092d\u0940 \u0905\u092a\u0928\u0947 \u0906\u092a \u0938\u0947 \u092a\u0942\u091b\u093e: \u201c\u0905\u092e\u0947\u091c\u093c\u0928 \u0938\u092b\u0932\u0924\u093e \u0915\u094b \u0915\u0948\u0938\u0947 \u092e\u093e\u092a\u0924\u093e \u0939\u0948\u201d? \u0905\u092c \u0924\u0915, \u0939\u0930 \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u092a\u094d\u0932\u0947\u0938 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0915\u094b \u092f\u0939 \u0938\u092e\u091d \u0932\u0947\u0928\u093e \u091a\u093e\u0939\u093f\u090f \u0915\u093f \u0936\u093f\u092a\u093f\u0902\u0917 \u0935\u093f\u0927\u093f \u0914\u0930 \u0936\u093f\u092a\u093f\u0902\u0917 \u0938\u092e\u092f \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u092d\u0942\u092e\u093f\u0915\u093e \u0928\u093f\u092d\u093e\u0924\u0947 \u0939\u0948\u0902\u0964 \u0905\u092e\u0947\u091c\u093c\u0928 \u0915\u094b \u092f\u0939 \u092a\u0938\u0902\u0926 \u0939\u0948 \u091c\u092c \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0907\u0938\u0915\u0947 \u0907\u0928-\u0939\u093e\u0909\u0938 “\u092b\u0941\u0932\u092b\u093f\u0932\u092e\u0947\u0902\u091f \u092c\u093e\u092f \u0905\u092e\u0947\u091c\u093c\u0928” (FBA) \u0915\u093e\u0930\u094d\u092f\u0915\u094d\u0930\u092e \u0915\u0947 \u092e\u093e\u0927\u094d\u092f\u092e \u0938\u0947 \u0936\u093f\u092a \u0915\u0930\u0924\u0947 \u0939\u0948\u0902\u0964 \u090f\u0915 \u0913\u0930, \u092f\u0939 \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u092a\u094d\u0930\u0926\u093e\u0924\u093e \u0915\u0947 \u0916\u091c\u093e\u0928\u0947 \u092e\u0947\u0902 \u0905\u0927\u093f\u0915 \u0930\u093e\u091c\u0938\u094d\u0935 \u0932\u093e\u0924\u093e \u0939\u0948, \u0914\u0930 \u0926\u0942\u0938\u0930\u0940 \u0913\u0930, \u092f\u0939 \u0924\u0947\u091c\u093c \u0914\u0930 \u0938\u0930\u0932 \u0921\u093f\u0932\u0940\u0935\u0930\u0940 \u0915\u0940 \u0917\u093e\u0930\u0902\u091f\u0940 \u0926\u0947\u0924\u093e \u0939\u0948, \u091c\u094b \u0917\u094d\u0930\u093e\u0939\u0915 \u0938\u0902\u0924\u094b\u0937 \u0938\u0941\u0928\u093f\u0936\u094d\u091a\u093f\u0924 \u0915\u0930\u0924\u093e \u0939\u0948\u0964 \u0932\u0947\u0915\u093f\u0928 Prime by Seller \u092f\u093e \u092b\u0941\u0932\u092b\u093f\u0932\u092e\u0947\u0902\u091f \u092c\u093e\u092f \u092e\u0930\u094d\u091a\u0947\u0902\u091f \u0936\u093f\u092a\u093f\u0902\u0917 \u0935\u093f\u0927\u093f\u092f\u093e\u0901 \u092d\u0940 \u092e\u093e\u0928\u0915\u094b\u0902 \u0915\u094b \u092a\u0942\u0930\u093e \u0915\u0930\u0924\u0940 \u0939\u0948\u0902\u0964<\/p>

\u0939\u093e\u0932\u093e\u0902\u0915\u093f, \u0905\u092e\u0947\u091c\u093c\u0928 \u092a\u094d\u0930\u092e\u0941\u0916 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0938\u0902\u0915\u0947\u0924\u0915\u094b\u0902<\/a> \u0915\u0947 \u0938\u092e\u093e\u0928 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948 \u0938\u093e\u092e\u093e\u0928\u094d\u092f \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928\u0964 \u0907\u0938\u092e\u0947\u0902 \u0935\u093f\u092d\u093f\u0928\u094d\u0928 \u0938\u0902\u0915\u0947\u0924\u0915 \u0936\u093e\u092e\u093f\u0932 \u0939\u094b\u0924\u0947 \u0939\u0948\u0902:<\/p>

KPI \u0905\u092e\u0947\u091c\u093c\u0928<\/strong><\/td>\u0935\u093f\u0935\u0930\u0923<\/strong><\/td>\u0905\u0927\u093f\u0915\u0924\u092e \u092e\u093e\u0928 \/ \u0906\u0926\u0930\u094d\u0936 \u092e\u093e\u0928<\/strong><\/td><\/tr>
\u0906\u0926\u0947\u0936 \u0926\u094b\u0937\u094b\u0902 \u0915\u0940 \u0926\u0930<\/td>\u0928\u0915\u093e\u0930\u093e\u0924\u094d\u092e\u0915 \u0930\u0947\u091f\u093f\u0902\u0917, \u0938\u0947\u0935\u093e \u0938\u0947 \u0938\u0902\u092c\u0902\u0927\u093f\u0924 \u0915\u094d\u0930\u0947\u0921\u093f\u091f \u0915\u093e\u0930\u094d\u0921 \u091a\u093e\u0930\u094d\u091c\u092c\u0948\u0915, A-to-Z \u0917\u093e\u0930\u0902\u091f\u0940<\/a> \u0906\u0935\u0947\u0926\u0928\u0964<\/td>1% \u0938\u0947 \u0915\u092e, \u0935\u0930\u0940\u092f\u0924\u093e 0%<\/td><\/tr>
\u0930\u0926\u094d\u0926\u0940\u0915\u0930\u0923 \u0926\u0930<\/td>\u0906\u0926\u0947\u0936 \u092a\u094d\u0930\u0938\u0902\u0938\u094d\u0915\u0930\u0923 \u0938\u0947 \u092a\u0939\u0932\u0947 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0926\u094d\u0935\u093e\u0930\u093e \u0930\u0926\u094d\u0926\u0940\u0915\u0930\u0923<\/td>2.5% \u0938\u0947 \u0915\u092e, \u0935\u0930\u0940\u092f\u0924\u093e 0%<\/td><\/tr>
\u091f\u094d\u0930\u0948\u0915\u093f\u0902\u0917 \u0928\u0902\u092c\u0930\u094b\u0902 \u0915\u0940 \u0935\u0948\u0927\u0924\u093e \u0915\u0940 \u0926\u0930<\/td>\u0935\u0948\u0927 \u091f\u094d\u0930\u0948\u0915\u093f\u0902\u0917 \u0928\u0902\u092c\u0930<\/td>\u0928\u094d\u092f\u0942\u0928\u0924\u092e 95%, \u0935\u0930\u0940\u092f\u0924\u093e 100%<\/td><\/tr>
\u0926\u0947\u0930\u0940 \u0938\u0947 \u0921\u093f\u0932\u0940\u0935\u0930\u0940 \u0915\u0940 \u0926\u0930<\/td>\u0926\u0947\u0930\u0940 \u0938\u0947 \u0921\u093f\u0932\u0940\u0935\u0930\u0940 = \u0905\u092a\u0947\u0915\u094d\u0937\u093f\u0924 \u0936\u093f\u092a\u093f\u0902\u0917 \u0924\u093f\u0925\u093f \u0915\u0947 \u0938\u092e\u093e\u092a\u094d\u0924 \u0939\u094b\u0928\u0947 \u0915\u0947 \u092c\u093e\u0926 \u0936\u093f\u092a\u093f\u0902\u0917 \u092a\u0941\u0937\u094d\u091f\u093f<\/td>4% \u0938\u0947 \u0915\u092e, \u0935\u0930\u0940\u092f\u0924\u093e 0%<\/td><\/tr>
\u0935\u093e\u092a\u0938\u0940 \u092a\u0930 \u0905\u0938\u0902\u0924\u094b\u0937<\/td>\u0928\u0915\u093e\u0930\u093e\u0924\u094d\u092e\u0915 \u0917\u094d\u0930\u093e\u0939\u0915 \u0938\u092e\u0940\u0915\u094d\u0937\u093e \u0915\u0947 \u0938\u093e\u0925 \u0935\u093e\u092a\u0938\u0940 \u0905\u0928\u0941\u0930\u094b\u0927, 48 \u0918\u0902\u091f\u0947 \u0915\u0947 \u092d\u0940\u0924\u0930 \u0909\u0924\u094d\u0924\u0930\u093f\u0924 \u0928\u0939\u0940\u0902 \u0915\u093f\u090f \u0917\u090f \u0935\u093e\u092a\u0938\u0940 \u092a\u094d\u0930\u0936\u094d\u0928, \u0917\u0932\u0924 \u0924\u0930\u0940\u0915\u0947 \u0938\u0947 \u0905\u0938\u094d\u0935\u0940\u0915\u0943\u0924 \u0935\u093e\u092a\u0938\u0940 \u092a\u094d\u0930\u0936\u094d\u0928<\/td>10% \u0938\u0947 \u0915\u092e, \u092f\u0926\u093f \u0938\u0902\u092d\u0935 \u0939\u094b \u0924\u094b 0%<\/td><\/tr>
\u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0930\u0947\u091f\u093f\u0902\u0917\u094d\u0938<\/td>\u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0915\u0940 \u0914\u0938\u0924 \u0930\u0947\u091f\u093f\u0902\u0917 \u0914\u0930 \u0938\u092e\u0940\u0915\u094d\u0937\u093e\u0913\u0902 \u0915\u0940 \u0938\u0902\u0916\u094d\u092f\u093e<\/td>\u091c\u093f\u0924\u0928\u093e \u0938\u0915\u093e\u0930\u093e\u0924\u094d\u092e\u0915 \u0939\u094b \u0938\u0915\u0947, \u0909\u0924\u0928\u093e \u0909\u091a\u094d\u091a \u0939\u094b \u0938\u0915\u0947<\/td><\/tr>
\u092a\u094d\u0930\u0924\u093f\u0915\u094d\u0930\u093f\u092f\u093e \u0938\u092e\u092f<\/td>\u092a\u093f\u091b\u0932\u0947 90 \u0926\u093f\u0928\u094b\u0902 \u092e\u0947\u0902 \u0917\u094d\u0930\u093e\u0939\u0915 \u092a\u094d\u0930\u0936\u094d\u0928\u094b\u0902 \u0915\u093e \u0909\u0924\u094d\u0924\u0930 \u0926\u0947\u0928\u0947 \u092e\u0947\u0902 \u0932\u093f\u092f\u093e \u0917\u092f\u093e \u0914\u0938\u0924 \u0938\u092e\u092f<\/td>24 \u0918\u0902\u091f\u0947 \u0915\u0947 \u092d\u0940\u0924\u0930, \u092f\u0926\u093f \u0938\u0902\u092d\u0935 \u0939\u094b \u0924\u094b 12 \u0918\u0902\u091f\u0947 \u0915\u0947 \u092d\u0940\u0924\u0930<\/td><\/tr>
\u0938\u094d\u091f\u0949\u0915<\/td>\u0938\u094d\u091f\u0949\u0915 \u0938\u0947 \u092c\u093e\u0939\u0930, \u0921\u093f\u0932\u0940\u0935\u0930\u0940 \u0915\u0940 \u0938\u092e\u0938\u094d\u092f\u093e\u090f\u0901<\/td>\u091c\u093f\u0924\u0928\u093e \u0938\u0902\u092d\u0935 \u0939\u094b \u0938\u0915\u0947 \u0915\u092e<\/td><\/tr>
\u0917\u094d\u0930\u093e\u0939\u0915 \u0938\u0947\u0935\u093e \u092a\u0930 \u0905\u0938\u0902\u0924\u094b\u0937<\/td>\u0916\u0930\u0940\u0926\u093e\u0930-\u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u092e\u0947\u0932\u092c\u0949\u0915\u094d\u0938 \u092e\u0947\u0902 \u0909\u0924\u094d\u0924\u0930 \u0938\u0947 \u0917\u094d\u0930\u093e\u0939\u0915 \u0915\u0940 \u0928\u0915\u093e\u0930\u093e\u0924\u094d\u092e\u0915 \u0930\u0947\u091f\u093f\u0902\u0917<\/td>\u091c\u093f\u0924\u0928\u093e \u0938\u0902\u092d\u0935 \u0939\u094b \u0938\u0915\u0947 \u0915\u092e<\/td><\/tr>
\u092a\u094d\u0930\u0924\u093f\u092a\u0942\u0930\u094d\u0924\u093f \u0926\u0930<\/td>\u092a\u093f\u091b\u0932\u0947 30 \u0926\u093f\u0928\u094b\u0902 \u092e\u0947\u0902 \u0930\u093f\u092b\u0902\u0921 \u0915\u093e \u0905\u0928\u0941\u092a\u093e\u0924 \u0915\u0941\u0932 \u0906\u0926\u0947\u0936\u094b\u0902 \u0915\u0940 \u0938\u0902\u0916\u094d\u092f\u093e \u0915\u0947 \u092e\u0941\u0915\u093e\u092c\u0932\u0947<\/td>\u091c\u093f\u0924\u0928\u093e \u0938\u0902\u092d\u0935 \u0939\u094b \u0938\u0915\u0947 \u0915\u092e<\/td><\/tr><\/tbody><\/table><\/figure>

\u0905\u092e\u0947\u091c\u093c\u0928 \u0915\u0947 \u0932\u093f\u090f \u0905\u0928\u094d\u092f \u092a\u094d\u0930\u093e\u0938\u0902\u0917\u093f\u0915 KPI<\/h3>

\u092a\u0947\u0936\u0947\u0935\u0930 \u0935\u094d\u092f\u093e\u092a\u093e\u0930\u0940 \u0915\u0947\u0935\u0932 \u0905\u092a\u0928\u0947 \u0909\u0924\u094d\u092a\u093e\u0926\u094b\u0902 \u0915\u094b \u0905\u092e\u0947\u091c\u093c\u0928 \u092a\u0930 \u0938\u0942\u091a\u0940\u092c\u0926\u094d\u0927 \u0928\u0939\u0940\u0902 \u0915\u0930\u0924\u0947, \u092a\u094d\u0930\u092e\u0941\u0916 KPI \u092e\u0948\u091f\u094d\u0930\u093f\u0915\u094d\u0938 \u0915\u0940 \u0928\u093f\u0917\u0930\u093e\u0928\u0940 \u0915\u0930\u0924\u0947 \u0939\u0948\u0902, \u0914\u0930 \u0926\u093f\u0928 \u0916\u0924\u094d\u092e \u0915\u0930 \u0932\u0947\u0924\u0947 \u0939\u0948\u0902\u0964 \u0907\u0938\u092e\u0947\u0902 \u0907\u0938\u0938\u0947 \u0905\u0927\u093f\u0915 \u0939\u0948\u0964 \u0935\u093f\u0936\u0947\u0937 \u0930\u0942\u092a \u0938\u0947 \u092a\u094d\u0930\u093e\u0907\u0935\u0947\u091f \u0932\u0947\u092c\u0932 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e\u0913\u0902 \u0915\u094b \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0915\u0947 \u092e\u0941\u0926\u094d\u0926\u0947 \u0938\u0947 \u092d\u0940 \u0928\u093f\u092a\u091f\u0928\u093e \u0939\u094b\u0924\u093e \u0939\u0948\u0964 \u0939\u093e\u0932\u093e\u0901\u0915\u093f, \u0905\u092e\u0947\u091c\u093c\u0928 \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u093f\u0902\u0917 KPI \u0915\u0947 \u092e\u093e\u092e\u0932\u0947 \u092e\u0947\u0902, \u0935\u0939\u0940 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u092e\u0948\u091f\u094d\u0930\u093f\u0915\u094d\u0938 \u0932\u0949\u091c\u093f\u0938\u094d\u091f\u093f\u0915\u094d\u0938 \u0926\u093f\u0917\u094d\u0917\u091c \u0915\u0947 \u0932\u093f\u090f \u0932\u093e\u0917\u0942 \u0939\u094b\u0924\u0947 \u0939\u0948\u0902 \u091c\u094b \u092a\u093e\u0930\u0902\u092a\u0930\u093f\u0915 \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u093f\u0902\u0917 \u092e\u0947\u0902 \u0909\u092a\u092f\u094b\u0917 \u0915\u093f\u090f \u091c\u093e\u0924\u0947 \u0939\u0948\u0902\u0964<\/p>

\u090f\u0915 \u0938\u092e\u093e\u0928 \u0930\u0942\u092a \u0938\u0947 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0905\u092e\u0947\u091c\u093c\u0928 KPI<\/a> \u0907\u0938\u0932\u093f\u090f ACoS \u0939\u0948, \u091c\u093f\u0938\u0915\u093e \u0938\u0902\u0915\u094d\u0937\u093f\u092a\u094d\u0924 \u0930\u0942\u092a “\u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u092c\u093f\u0915\u094d\u0930\u0940 \u0915\u0940 \u0932\u093e\u0917\u0924”<\/a> \u0939\u0948\u0964 \u092f\u0939 \u0938\u0902\u0915\u0947\u0924\u0915 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0905\u092d\u093f\u092f\u093e\u0928\u094b\u0902 \u0915\u0940 \u0932\u093e\u0917\u0924 \u0915\u094b \u0907\u0938 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0926\u094d\u0935\u093e\u0930\u093e \u0909\u0924\u094d\u092a\u0928\u094d\u0928 \u092c\u093f\u0915\u094d\u0930\u0940 \u0915\u0947 \u0938\u0902\u092c\u0902\u0927 \u092e\u0947\u0902 \u0930\u0916\u0924\u093e \u0939\u0948: ACoS = \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0932\u093e\u0917\u0924\/\u092c\u093f\u0915\u094d\u0930\u0940\u0964<\/p>

50,000 \u092f\u0942\u0930\u094b \u0915\u0947 \u0915\u093e\u0930\u094b\u092c\u093e\u0930 \u0914\u0930 3,000 \u092f\u0942\u0930\u094b \u0915\u0947 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0935\u094d\u092f\u092f \u0915\u0947 \u0938\u093e\u0925, ACoS \u0907\u0938\u0932\u093f\u090f 6% \u0939\u094b\u0917\u093e\u0964 \u0939\u093e\u0932\u093e\u0901\u0915\u093f, \u0905\u0927\u093f\u0915\u0924\u092e ACoS \u0909\u0924\u094d\u092a\u093e\u0926 \u0938\u0947 \u0909\u0924\u094d\u092a\u093e\u0926 \u092e\u0947\u0902 \u092d\u093f\u0928\u094d\u0928 \u0939\u094b\u0924\u093e \u0939\u0948\u0964 \u0907\u0938\u0915\u0947 \u0932\u093f\u090f, \u0916\u0941\u0926\u0930\u093e \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u0926\u094d\u0935\u093e\u0930\u093e \u0909\u0920\u093e\u090f \u0917\u090f \u0938\u092d\u0940 \u0905\u0924\u093f\u0930\u093f\u0915\u094d\u0924 \u0932\u093e\u0917\u0924\u094b\u0902 \u0915\u094b \u092c\u093f\u0915\u094d\u0930\u0940 \u092e\u0942\u0932\u094d\u092f \u0938\u0947 \u0918\u091f\u093e\u0928\u093e \u0939\u094b\u0917\u093e, \u091c\u0948\u0938\u0947 \u0915\u093f \u0928\u093f\u0930\u094d\u092e\u093e\u0923 \u0932\u093e\u0917\u0924, \u092c\u093f\u0915\u094d\u0930\u0940 \u0915\u0930, \u092f\u093e \u0913\u0935\u0930\u0939\u0947\u0921\u0964 \u092f\u0926\u093f, \u0909\u0926\u093e\u0939\u0930\u0923 \u0915\u0947 \u0932\u093f\u090f, \u0916\u0941\u0926\u0930\u093e \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u090f\u0915 \u0915\u0949\u092b\u0940 \u092e\u0936\u0940\u0928 \u092a\u0930 \u092c\u093f\u0915\u094d\u0930\u0940 \u092e\u0942\u0932\u094d\u092f \u0915\u093e 15 \u092a\u094d\u0930\u0924\u093f\u0936\u0924 \u0932\u093e\u092d \u0915\u092e\u093e\u0924\u093e \u0939\u0948, \u0924\u094b ACoS 15 \u092a\u094d\u0930\u0924\u093f\u0936\u0924 \u0938\u0947 \u0905\u0927\u093f\u0915 \u0928\u0939\u0940\u0902 \u0939\u094b\u0928\u093e \u091a\u093e\u0939\u093f\u090f\u0964 \u0905\u0928\u094d\u092f\u0925\u093e, \u092f\u0939 \u090f\u0915 \u0939\u093e\u0928\u093f\u0915\u093e\u0930\u0915 \u0935\u094d\u092f\u0935\u0938\u093e\u092f \u0939\u094b\u0917\u093e\u0964<\/p>

\u0939\u093e\u0932\u093e\u0901\u0915\u093f, ACoS \u0915\u093f\u0924\u0928\u093e \u0909\u091a\u094d\u091a \u092f\u093e \u0928\u093f\u092e\u094d\u0928 \u0939\u0948, \u092f\u0939 \u090f\u0915 \u0905\u092e\u0947\u091c\u093c\u0928 KPI \u0915\u0947 \u0930\u0942\u092a \u092e\u0947\u0902 \u0915\u0908 \u0905\u0928\u094d\u092f \u0915\u093e\u0930\u0915\u094b\u0902 \u0926\u094d\u0935\u093e\u0930\u093e \u0928\u093f\u0930\u094d\u0927\u093e\u0930\u093f\u0924 \u0915\u093f\u092f\u093e \u091c\u093e\u0924\u093e \u0939\u0948 \u091c\u093f\u0928\u094d\u0939\u0947\u0902 \u0935\u094d\u092f\u0915\u094d\u0924\u093f\u0917\u0924 \u0930\u0942\u092a \u0938\u0947 \u0927\u094d\u092f\u093e\u0928 \u092e\u0947\u0902 \u0930\u0916\u093e \u091c\u093e\u0928\u093e \u091a\u093e\u0939\u093f\u090f, \u091c\u0948\u0938\u0947 \u0915\u093f PPC \u0905\u092d\u093f\u092f\u093e\u0928 \u0915\u093e \u0932\u0915\u094d\u0937\u094d\u092f<\/a>, \u092e\u093e\u0930\u094d\u091c\u093f\u0928, \u0914\u0930 \u0909\u0924\u094d\u092a\u093e\u0926 \u0936\u094d\u0930\u0943\u0902\u0916\u0932\u093e \u0915\u0947 \u092d\u0940\u0924\u0930 \u092a\u094d\u0930\u0924\u093f\u0938\u094d\u092a\u0930\u094d\u0927\u093e\u0924\u094d\u092e\u0915 \u0926\u092c\u093e\u0935\u0964 \u0917\u0942\u0917\u0932 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928\u094b\u0902 \u0915\u0947 \u0935\u093f\u092a\u0930\u0940\u0924, \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0915\u0947\u0935\u0932 \u0924\u092c \u092d\u0941\u0917\u0924\u093e\u0928 \u0928\u0939\u0940\u0902 \u0915\u0930\u0924\u0947 \u091c\u092c \u0915\u094b\u0908 \u0909\u0924\u094d\u092a\u093e\u0926 \u092c\u093f\u0915\u0924\u093e \u0939\u0948, \u092c\u0932\u094d\u0915\u093f \u0935\u0947 \u091c\u0948\u0935\u093f\u0915 \u0926\u0943\u0936\u094d\u092f\u0924\u093e \u092a\u0930 \u092d\u0940 \u092a\u094d\u0930\u092d\u093e\u0935 \u0921\u093e\u0932\u0924\u0947 \u0939\u0948\u0902\u0964<\/p>

\u0907\u0938 \u0905\u0927\u093f\u0915 \u0938\u092e\u0917\u094d\u0930 \u092a\u094d\u0930\u092d\u093e\u0935 \u0915\u0947 \u0915\u093e\u0930\u0923, \u0915\u0908 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e\u0913\u0902 \u0928\u0947 \u0905\u0928\u094d\u092f \u0905\u092e\u0947\u091c\u093c\u0928 KPI<\/a> \u092a\u0930 \u0927\u094d\u092f\u093e\u0928 \u0915\u0947\u0902\u0926\u094d\u0930\u093f\u0924 \u0915\u0930\u0928\u093e \u0936\u0941\u0930\u0942 \u0915\u0930 \u0926\u093f\u092f\u093e \u0939\u0948, \u091c\u0948\u0938\u0947 \u0915\u093f \u0906\u0926\u0947\u0936 \u092a\u094d\u0930\u0924\u093f \u0932\u093e\u0917\u0924 (CPO) \u0915\u094b \u090f\u0915 \u0905\u092e\u0947\u091c\u093c\u0928 KPI \u0915\u0947 \u0930\u0942\u092a \u092e\u0947\u0902\u0964 \u092f\u0939\u093e\u0901, \u090f\u0915 \u0928\u093f\u0936\u094d\u091a\u093f\u0924 \u0905\u0935\u0927\u093f \u0915\u0947 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0935\u094d\u092f\u092f \u0915\u094b \u0909\u0938\u0940 \u0905\u0935\u0927\u093f \u092e\u0947\u0902 \u092a\u094d\u0930\u093e\u092a\u094d\u0924 \u0915\u0941\u0932 \u092c\u093f\u0915\u094d\u0930\u0940 \u0938\u0947 \u0935\u093f\u092d\u093e\u091c\u093f\u0924 \u0915\u093f\u092f\u093e \u091c\u093e\u0924\u093e \u0939\u0948\u0964 \u092f\u0939 \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928\u094b\u0902 \u0915\u0947 \u0935\u094d\u092f\u093e\u092a\u0915 \u092a\u094d\u0930\u092d\u093e\u0935 \u0915\u094d\u0937\u0947\u0924\u094d\u0930 \u0915\u094b \u0927\u094d\u092f\u093e\u0928 \u092e\u0947\u0902 \u0930\u0916\u0924\u093e \u0939\u0948\u0964<\/p>

\u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 KPI<\/h3>

\u091c\u092c \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e\u0913\u0902 \u0915\u0947 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0938\u0902\u0915\u0947\u0924\u0915\u094b\u0902 \u0915\u0940 \u092c\u093e\u0924 \u0939\u094b\u0924\u0940 \u0939\u0948, \u0924\u094b \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 KPI \u0915\u093e \u0909\u0932\u094d\u0932\u0947\u0916 \u0915\u0930\u0928\u093e \u0906\u0935\u0936\u094d\u092f\u0915 \u0939\u0948\u0964 \u0907\u0938\u0915\u093e \u0915\u093e\u0930\u0923 \u092f\u0939 \u0939\u0948 \u0915\u093f \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 KPI \u0906\u092a\u0915\u094b \u0909\u0928 \u0905\u092d\u093f\u092f\u093e\u0928\u094b\u0902 \u0915\u0940 \u092a\u094d\u0930\u092d\u093e\u0935\u0936\u0940\u0932\u0924\u093e \u0914\u0930 \u0932\u093e\u092d\u092a\u094d\u0930\u0926\u0924\u093e \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u0915\u093e\u0930\u094d\u092f\u093e\u0924\u094d\u092e\u0915 \u0905\u0902\u0924\u0930\u094d\u0926\u0943\u0937\u094d\u091f\u093f \u092a\u094d\u0930\u0926\u093e\u0928 \u0915\u0930\u0947\u0902\u0917\u0947 \u091c\u094b \u0906\u092a \u091a\u0932\u093e \u0930\u0939\u0947 \u0939\u0948\u0902\u0964 \u092f\u0939, \u092c\u0926\u0932\u0947 \u092e\u0947\u0902, \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0915\u094b \u0905\u0928\u0941\u0915\u0942\u0932\u093f\u0924 \u0915\u0930\u0928\u0947 \u0914\u0930 \u0906\u092a\u0915\u0947 ROI \u0915\u094b \u0905\u0927\u093f\u0915\u0924\u092e \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0921\u0947\u091f\u093e-\u0906\u0927\u093e\u0930\u093f\u0924 \u0928\u093f\u0930\u094d\u0923\u092f \u0932\u0947\u0928\u0947 \u092e\u0947\u0902 \u0938\u0915\u094d\u0937\u092e \u092c\u0928\u093e\u0924\u093e \u0939\u0948\u0964<\/p>

\u0938\u092c\u0938\u0947 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 KPI \u092a\u0930 \u0927\u094d\u092f\u093e\u0928 \u0915\u0947\u0902\u0926\u094d\u0930\u093f\u0924 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f, \u0928\u093f\u092e\u094d\u0928\u0932\u093f\u0916\u093f\u0924 \u092a\u093e\u0902\u091a \u092a\u0930 \u0935\u093f\u091a\u093e\u0930 \u0915\u0930\u0947\u0902:<\/p>

1. \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u092c\u093f\u0915\u094d\u0930\u0940 \u0915\u0940 \u0932\u093e\u0917\u0924 (ACoS)<\/h4>

\u0915\u094d\u092f\u094b\u0902 \u092f\u0939 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948: ACoS \u0938\u0940\u0927\u0947 \u0906\u092a\u0915\u0947 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0935\u094d\u092f\u092f \u0915\u0940 \u092c\u093f\u0915\u094d\u0930\u0940 \u0909\u0924\u094d\u092a\u0928\u094d\u0928 \u0915\u0930\u0928\u0947 \u092e\u0947\u0902 \u0926\u0915\u094d\u0937\u0924\u093e \u0915\u094b \u092e\u093e\u092a\u0924\u093e \u0939\u0948\u0964 \u092f\u0939 \u0932\u093e\u092d\u092a\u094d\u0930\u0926\u0924\u093e \u0915\u093e \u090f\u0915 \u092a\u094d\u0930\u092e\u0941\u0916 \u0938\u0902\u0915\u0947\u0924\u0915 \u0939\u0948, \u091c\u094b \u0906\u092a\u0915\u094b \u092f\u0939 \u0938\u092e\u091d\u0928\u0947 \u092e\u0947\u0902 \u092e\u0926\u0926 \u0915\u0930\u0924\u093e \u0939\u0948 \u0915\u093f \u0915\u094d\u092f\u093e \u0906\u092a \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928\u094b\u0902 \u092a\u0930 \u092c\u0939\u0941\u0924 \u0905\u0927\u093f\u0915 \u0916\u0930\u094d\u091a \u0915\u0930 \u0930\u0939\u0947 \u0939\u0948\u0902 \u091c\u094b \u0935\u0947 \u0909\u0924\u094d\u092a\u0928\u094d\u0928 \u0915\u0930\u0924\u0947 \u0939\u0948\u0902\u0964<\/p>

2. \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0935\u094d\u092f\u092f \u092a\u0930 \u0935\u093e\u092a\u0938\u0940 (ROAS)<\/h4>

\u0915\u094d\u092f\u094b\u0902 \u092f\u0939 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948: ROAS ACoS \u0915\u094b \u092a\u0942\u0930\u093e \u0915\u0930\u0924\u093e \u0939\u0948 \u0915\u094d\u092f\u094b\u0902\u0915\u093f \u092f\u0939 \u0939\u0930 \u0916\u0930\u094d\u091a \u0915\u093f\u090f \u0917\u090f \u0921\u0949\u0932\u0930 \u0915\u0947 \u0932\u093f\u090f \u0909\u0924\u094d\u092a\u0928\u094d\u0928 \u0930\u093e\u091c\u0938\u094d\u0935 \u0915\u094b \u0926\u093f\u0916\u093e\u0924\u093e \u0939\u0948\u0964 \u092f\u0939 \u0906\u092a\u0915\u0947 \u0905\u092d\u093f\u092f\u093e\u0928\u094b\u0902 \u0915\u0940 \u0938\u092e\u0917\u094d\u0930 \u0932\u093e\u092d\u092a\u094d\u0930\u0926\u0924\u093e \u0915\u093e \u0938\u094d\u092a\u0937\u094d\u091f \u091a\u093f\u0924\u094d\u0930 \u092a\u094d\u0930\u0926\u093e\u0928 \u0915\u0930\u0924\u093e \u0939\u0948\u0964 \u0909\u091a\u094d\u091a ROAS \u0905\u0927\u093f\u0915 \u0915\u0941\u0936\u0932 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0935\u094d\u092f\u092f \u0915\u093e \u0938\u0902\u0915\u0947\u0924 \u0926\u0947\u0924\u093e \u0939\u0948\u0964<\/p>

3. \u0915\u094d\u0932\u093f\u0915-\u0925\u094d\u0930\u0942 \u0926\u0930 (CTR)<\/h4>

\u0915\u094d\u092f\u094b\u0902 \u092f\u0939 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948: CTR \u092f\u0939 \u0926\u0930\u094d\u0936\u093e\u0924\u093e \u0939\u0948 \u0915\u093f \u0906\u092a\u0915\u093e \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0906\u092a\u0915\u0947 \u0932\u0915\u094d\u0937\u093f\u0924 \u0926\u0930\u094d\u0936\u0915\u094b\u0902 \u0915\u0947 \u0938\u093e\u0925 \u0915\u093f\u0924\u0928\u093e \u0905\u091a\u094d\u091b\u093e \u092e\u0947\u0932 \u0916\u093e\u0924\u093e \u0939\u0948\u0964 \u0909\u091a\u094d\u091a CTR \u0915\u093e \u092e\u0924\u0932\u092c \u0939\u0948 \u0915\u093f \u0906\u092a\u0915\u093e \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0932\u094b\u0917\u094b\u0902 \u0915\u094b \u0915\u094d\u0932\u093f\u0915 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u092a\u0930\u094d\u092f\u093e\u092a\u094d\u0924 \u0906\u0915\u0930\u094d\u0937\u0915 \u0939\u0948, \u091c\u094b \u0906\u092a\u0915\u0947 \u0909\u0924\u094d\u092a\u093e\u0926 \u0938\u0942\u091a\u0940 \u092a\u0930 \u091f\u094d\u0930\u0948\u092b\u093c\u093f\u0915 \u0932\u093e\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0906\u0935\u0936\u094d\u092f\u0915 \u0939\u0948\u0964<\/p>

4. \u0930\u0942\u092a\u093e\u0902\u0924\u0930\u0923 \u0926\u0930 (CVR)<\/h4>

\u0915\u094d\u092f\u094b\u0902 \u092f\u0939 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948: CVR \u092f\u0939 \u0926\u093f\u0916\u093e\u0924\u093e \u0939\u0948 \u0915\u093f \u0906\u092a\u0915\u093e \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0914\u0930 \u0909\u0924\u094d\u092a\u093e\u0926 \u0938\u0942\u091a\u0940 \u0915\u094d\u0932\u093f\u0915 \u0915\u094b \u092c\u093f\u0915\u094d\u0930\u0940 \u092e\u0947\u0902 \u092c\u0926\u0932\u0928\u0947 \u092e\u0947\u0902 \u0915\u093f\u0924\u0928\u0947 \u092a\u094d\u0930\u092d\u093e\u0935\u0940 \u0939\u0948\u0902\u0964 \u092f\u0939 \u0906\u092a\u0915\u0940 \u0932\u0948\u0902\u0921\u093f\u0902\u0917 \u092a\u0943\u0937\u094d\u0920 \u0914\u0930 \u0909\u0924\u094d\u092a\u093e\u0926 \u092a\u0947\u0936\u0915\u0936 \u0915\u0940 \u0917\u0941\u0923\u0935\u0924\u094d\u0924\u093e \u0915\u093e \u090f\u0915 \u092a\u094d\u0930\u092e\u0941\u0916 \u0938\u0902\u0915\u0947\u0924\u0915 \u0939\u0948\u0964<\/p>

5. \u0936\u094d\u0930\u0947\u092f\u093f\u0924 \u092c\u093f\u0915\u094d\u0930\u0940<\/h4>

\u0915\u094d\u092f\u094b\u0902 \u092f\u0939 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948: \u092f\u0939 \u092e\u0948\u091f\u094d\u0930\u093f\u0915 \u0906\u092a\u0915\u0947 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928\u094b\u0902 \u0915\u0947 \u0938\u0940\u0927\u0947 \u092c\u093f\u0915\u094d\u0930\u0940 \u092a\u094d\u0930\u092d\u093e\u0935 \u0915\u094b \u0926\u093f\u0916\u093e\u0924\u093e \u0939\u0948\u0964 \u092f\u0939 \u0906\u092a\u0915\u0947 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0905\u092d\u093f\u092f\u093e\u0928\u094b\u0902 \u0938\u0947 \u0909\u0924\u094d\u092a\u0928\u094d\u0928 \u0930\u093e\u091c\u0938\u094d\u0935 \u0915\u094b \u0938\u092e\u091d\u0928\u0947 \u0914\u0930 \u0909\u0928\u0915\u0940 \u0938\u092e\u0917\u094d\u0930 \u092a\u094d\u0930\u092d\u093e\u0935\u0936\u0940\u0932\u0924\u093e \u0915\u093e \u0906\u0915\u0932\u0928 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948\u0964<\/p>

\u092f\u0947 KPI \u0906\u092a\u0915\u0947 \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928 \u0905\u092d\u093f\u092f\u093e\u0928\u094b\u0902 \u0915\u0940 \u0938\u092b\u0932\u0924\u093e \u0915\u094b \u091f\u094d\u0930\u0948\u0915 \u0915\u0930\u0928\u0947 \u0914\u0930 \u0932\u093e\u092d\u092a\u094d\u0930\u0926\u0924\u093e, \u092a\u094d\u0930\u093e\u0938\u0902\u0917\u093f\u0915\u0924\u093e, \u0914\u0930 \u092c\u093f\u0915\u094d\u0930\u0940 \u092a\u094d\u0930\u092d\u093e\u0935 \u0915\u0947 \u0932\u093f\u090f \u0905\u0928\u0941\u0915\u0942\u0932\u093f\u0924 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0906\u0935\u0936\u094d\u092f\u0915 \u0939\u0948\u0902\u0964<\/p>\t\t

\n\n\t\t
\n\t
\n\t\t
\n\t\t\t\u0905\u092a\u0928\u0947 \u0935\u093f\u0915\u093e\u0938 \u0915\u0940 \u0938\u0902\u092d\u093e\u0935\u0928\u093e\u090f\u0901 \u0916\u094b\u091c\u0947\u0902\t\t<\/div>\n\t\t
\n\t\t\t
\n\t\t\t\t\u0915\u094d\u092f\u093e \u0906\u092a \u0932\u093e\u092d \u0915\u0947 \u0938\u093e\u0925 \u092c\u0947\u091a\u0924\u0947 \u0939\u0948\u0902? \u0905\u092a\u0928\u0940 \u0932\u093e\u092d\u092a\u094d\u0930\u0926\u0924\u093e \u0915\u094b SELLERLOGIC Business Analytics \u0915\u0947 \u0938\u093e\u0925 \u092c\u0928\u093e\u090f \u0930\u0916\u0947\u0902\u0964 \u0905\u092c 14 \u0926\u093f\u0928\u094b\u0902 \u0915\u0947 \u0932\u093f\u090f \u092a\u0930\u0940\u0915\u094d\u0937\u0923 \u0915\u0930\u0947\u0902\u0964\t\t\t<\/div>\n\t\t\t
\n\t\t\t\t\t\t\n\t\t\t\t\u0914\u0930 \u091c\u093e\u0928\u0947\u0902\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n

\u0928\u093f\u0937\u094d\u0915\u0930\u094d\u0937: \u092f\u0926\u093f \u0906\u092a \u0928\u093f\u0917\u0930\u093e\u0928\u0940 \u0928\u0939\u0940\u0902 \u0915\u0930\u0924\u0947 \u0939\u0948\u0902, \u0924\u094b \u0906\u092a \u0939\u093e\u0930 \u091c\u093e\u0924\u0947 \u0939\u0948\u0902!<\/h2>

\u0915\u094d\u092f\u093e \u0906\u092a \u0905\u092e\u0947\u091c\u093c\u0928 \u092a\u0930 \u092c\u0947\u091a \u0930\u0939\u0947 \u0939\u0948\u0902 \u0932\u0947\u0915\u093f\u0928 \u0928\u093f\u092f\u092e\u093f\u0924 \u0930\u0942\u092a \u0938\u0947 \u0905\u092a\u0928\u0947 \u0905\u092e\u0947\u091c\u093c\u0928 KPI \u0915\u093e \u0935\u093f\u0936\u094d\u0932\u0947\u0937\u0923 \u0928\u0939\u0940\u0902 \u0915\u0930 \u0930\u0939\u0947 \u0939\u0948\u0902? \u091c\u092c\u0915\u093f \u0906\u092a \u0907\u0938 \u0924\u0930\u0939 \u0938\u0947 \u0938\u0902\u091a\u093e\u0932\u0928 \u091c\u093e\u0930\u0940 \u0930\u0916 \u0938\u0915\u0924\u0947 \u0939\u0948\u0902, \u092f\u0939 \u0938\u0932\u093e\u0939\u0915\u093e\u0930 \u0928\u0939\u0940\u0902 \u0939\u0948\u0964 \u0938\u093f\u0938\u094d\u091f\u092e \u092e\u0947\u0902 \u0915\u092e\u093f\u092f\u094b\u0902 \u0915\u094b \u0938\u092e\u091d\u0947 \u092c\u093f\u0928\u093e, \u0905\u092a\u0928\u0947 \u0935\u094d\u092f\u0935\u0938\u093e\u092f \u0915\u094b \u092a\u094d\u0930\u092d\u093e\u0935\u0940 \u0922\u0902\u0917 \u0938\u0947 \u0905\u0928\u0941\u0915\u0942\u0932\u093f\u0924 \u0915\u0930\u0928\u093e \u0915\u0920\u093f\u0928 \u0939\u0948\u0964 \u0907\u0938\u0938\u0947 \u092a\u0930\u093f\u0923\u093e\u092e\u0938\u094d\u0935\u0930\u0942\u092a \u0930\u0948\u0902\u0915\u093f\u0902\u0917 \u092e\u0947\u0902 \u0917\u093f\u0930\u093e\u0935\u091f, Buy Box \u0915\u093e \u0928\u0941\u0915\u0938\u093e\u0928, \u092f\u093e \u092f\u0939\u093e\u0902 \u0924\u0915 \u0915\u093f \u0916\u093e\u0924\u093e \u0928\u093f\u0932\u0902\u092c\u0928 \u091c\u0948\u0938\u0940 \u0938\u092e\u0938\u094d\u092f\u093e\u090f\u0902 \u0939\u094b \u0938\u0915\u0924\u0940 \u0939\u0948\u0902\u0964<\/p>

\u0907\u0938\u0932\u093f\u090f \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e\u0913\u0902 \u0915\u094b \u0939\u092e\u0947\u0936\u093e \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 KPI \u092e\u0948\u091f\u094d\u0930\u093f\u0915\u094d\u0938 \u092a\u0930 \u0928\u091c\u093c\u0930 \u0930\u0916\u0928\u0940 \u091a\u093e\u0939\u093f\u090f \u0914\u0930 \u0938\u092e\u0938\u094d\u092f\u093e\u0913\u0902 \u0915\u0947 \u092e\u093e\u092e\u0932\u0947 \u092e\u0947\u0902 \u0938\u092e\u092f \u092a\u0930 \u092a\u094d\u0930\u0924\u093f\u0915\u094d\u0930\u093f\u092f\u093e \u0915\u0930\u0928\u0940 \u091a\u093e\u0939\u093f\u090f\u0964 \u0905\u092e\u0947\u091c\u093c\u0928 \u092c\u094d\u0930\u0939\u094d\u092e\u093e\u0902\u0921 \u092e\u0947\u0902 PPC \u0905\u092d\u093f\u092f\u093e\u0928\u094b\u0902<\/a> \u0915\u0947 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u092a\u0930 \u092d\u0940 \u092f\u0939\u0940 \u0932\u093e\u0917\u0942 \u0939\u094b\u0924\u093e \u0939\u0948, \u092d\u0932\u0947 \u0939\u0940 \u092f\u0939\u093e\u0901 \u0935\u093f\u0936\u093f\u0937\u094d\u091f\u0924\u093e\u090f\u0901 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0915\u0947 \u0932\u093f\u090f \u0909\u0924\u0928\u0940 \u0920\u094b\u0938 \u0928 \u0939\u094b\u0902\u0964 \u092f\u0939\u093e\u0901, ACoS \u0914\u0930 CPO \u0915\u094b \u0927\u094d\u092f\u093e\u0928 \u092e\u0947\u0902 \u0930\u0916\u0928\u093e \u091a\u093e\u0939\u093f\u090f \u0924\u093e\u0915\u093f \u092f\u0939 \u0906\u0902\u0915\u093e \u091c\u093e \u0938\u0915\u0947 \u0915\u093f \u0915\u094d\u092f\u093e \u090f\u0915 \u0905\u092d\u093f\u092f\u093e\u0928 \u0905\u092a\u0928\u0947 \u0932\u0915\u094d\u0937\u094d\u092f \u0915\u094b \u092a\u094d\u0930\u093e\u092a\u094d\u0924 \u0915\u0930 \u0930\u0939\u093e \u0939\u0948\u0964<\/p>

\u091b\u0935\u093f \u0915\u094d\u0930\u0947\u0921\u093f\u091f \u0915\u094d\u0930\u092e \u092e\u0947\u0902: \u00a9 Microone \u2013 stock.adobe.com \/ \u00a9 ANDA EUATHAM\u2013 stock.adobe.com \/ \u00a9 ivector \u2013 stock.adobe.com<\/p>

<\/p>","protected":false},"excerpt":{"rendered":"

\u0905\u092e\u0947\u091c\u093c\u0928 \u0915\u0947 \u092a\u094d\u0930\u092e\u0941\u0916 \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928 \u0938\u0902\u0915\u0947\u0924\u0915 (\u092f\u093e ‘KPIs’) \u0905\u0915\u094d\u0938\u0930 \u0905\u092e\u0947\u091c\u093c\u0928 \u0935\u093f\u0915\u094d\u0930\u0947\u0924\u093e\u0913\u0902 \u0926\u094d\u0935\u093e\u0930\u093e \u0905\u0928\u0926\u0947\u0916\u093e \u0915\u093f\u090f \u091c\u093e\u0924\u0947 \u0939\u0948\u0902\u0964 \u0907\u0938 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u0905\u091a\u094d\u091b\u0940 \u0916\u092c\u0930 \u092f\u0939 \u0939\u0948 \u0915\u093f \u092f\u0939 \u0906\u092a\u0915\u094b \u092a\u094d\u0930\u0924\u093f\u0938\u094d\u092a\u0930\u094d\u0927\u093e\u0924\u094d\u092e\u0915 \u092c\u0922\u093c\u0924 \u0926\u0947\u0917\u093e\u0964 \u0916\u093e\u0938\u0915\u0930 \u0915\u094d\u092f\u094b\u0902\u0915\u093f \u092f\u0947 \u0935\u0947 \u092e\u0947\u091f\u094d\u0930\u093f\u0915\u094d\u0938 \u0939\u0948\u0902 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