{"id":242135,"date":"2021-12-23T16:21:56","date_gmt":"2021-12-23T16:21:56","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazonritagetingu-shi-qienatagetingudeamazon-waino-gu-kenirichisuru\/"},"modified":"2025-09-13T13:06:20","modified_gmt":"2025-09-13T13:06:20","slug":"amazonritagetingu-shi-qienatagetingudeamazon-waino-gu-kenirichisuru","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/ja\/blog\/amazonritagetingu-shi-qienatagetingudeamazon-waino-gu-kenirichisuru\/","title":{"rendered":"Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067Amazon\u5916\u306e\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-497066-identifier\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5229\u7528\u3059\u308b\u3068\u3001\u5358\u306b\u9867\u5ba2\u3092\u653e\u7f6e\u3059\u308b\u3088\u308a\u3082\u3001\u6f5c\u5728\u7684\u306a\u9867\u5ba2\u306b\u8cfc\u5165\u3092\u4fc3\u3059\u3053\u3068\u304c\u683c\u6bb5\u306b\u5bb9\u6613\u306b\u306a\u308b\u3053\u3068\u3092\u3054\u5b58\u77e5\u3067\u3057\u305f\u304b\uff1f\u5e73\u5747\u3057\u3066\u3001\u8cfc\u5165\u8005\u304c\u6700\u521d\u306e\u88fd\u54c1\u691c\u7d22\u306e\u5f8c\u306b\u8cfc\u5165\u3092\u884c\u3046\u307e\u3067\u306b\u306f6\u65e5\u304b\u30897\u65e5\u304b\u304b\u308a\u307e\u3059\u3002\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u901a\u3058\u3066\u3001\u3053\u306e\u91cd\u8981\u306a\u6642\u9593\u5e2f\u306bAmazon\u5185\u5916\u3067\u88fd\u54c1\u3092\u5ba3\u4f1d\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3092\u8cfc\u5165\u5b8c\u4e86\u3078\u3068\u5c0e\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-813080-identifier\">\u305d\u308c\u307b\u3069\u524d\u306e\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u30d9\u30f3\u30c0\u30fc\u3060\u3051\u304cAmazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u904b\u7528\u3059\u308b\u6a5f\u4f1a\u3092\u6301\u3063\u3066\u3044\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u30012020\u5e74\u4e2d\u9803\u304b\u3089\u3001Amazon\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u306b\u5bfe\u3057\u3066\u3001\u660e\u78ba\u306b\u5b9a\u7fa9\u3055\u308c\u305f\u30bf\u30fc\u30b2\u30c3\u30c8\u30b0\u30eb\u30fc\u30d7\u306b\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u305f\u3081\u306e\u8ffd\u52a0\u30aa\u30d7\u30b7\u30e7\u30f3\u3068\u3057\u3066\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-164226-identifier\">\u3053\u306e\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3067\u304d\u3001\u3044\u3064\u3053\u308c\u3089\u306e\u5e83\u544a\u3092\u4f7f\u7528\u3059\u308b\u4fa1\u5024\u304c\u3042\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-390905-identifier\" id=\"was-ist-amazon-retargeting-und-wie-funktioniert-das\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u3067\u3042\u308a\u3001\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3059\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/h2><p class=\"theme-wp-block gb-responsive-225161-identifier\">\u304a\u305d\u3089\u304f\u3001Amazon\u3084\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d7\u3067\u88fd\u54c1\u691c\u7d22\u3092\u884c\u3063\u305f\u6570\u5206\u307e\u305f\u306f\u6570\u6642\u9593\u5f8c\u306b\u3001\u8a2a\u308c\u305f\u88fd\u54c1\u30da\u30fc\u30b8\u3084\u985e\u4f3c\u306e\u88fd\u54c1\u306e\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u306b\u4f55\u5ea6\u3082\u6c17\u3065\u3044\u305f\u3053\u3068\u3067\u3057\u3087\u3046\u3002\u3053\u306e\u6642\u3001\u591a\u304f\u306e\u4eba\u306fFacebook\u3084\u305d\u306e\u4ed6\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u3088\u3063\u3066\u76e3\u8996\u3055\u308c\u3066\u3044\u308b\u3001\u3042\u308b\u3044\u306f\u76d7\u8074\u3055\u308c\u3066\u3044\u308b\u3068\u611f\u3058\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\uff08\u4e0d\u6c17\u5473\u3067\u3059\u306d\uff01\uff09\u3002\u5b9f\u969b\u306b\u306f\u3001\u3082\u3063\u3068\u5358\u7d14\u3067\u3059\uff1a\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306f\u3001\u3042\u306a\u305f\u304cFacebook\u3001Google\u3001\u307e\u305f\u306fAmazon\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30c7\u30fc\u30bf\u51e6\u7406\u306b\u540c\u610f\u3057\u305f\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u3066\u8868\u793a\u3055\u308c\u305f\u306e\u3067\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-275461-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306e\u4e00\u5f62\u614b\u3067\u3059\u3002\u3053\u306e\u5834\u5408\u3001\u5e83\u544a\u30b9\u30da\u30fc\u30b9\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d7\u306e\u5883\u754c\u3092\u8d8a\u3048\u3066\u5e83\u544a\u4e3b\u306b\u5272\u308a\u5f53\u3066\u3089\u308c\u3001\u307e\u3060\u6e29\u304b\u3044\u9867\u5ba2\u3092\u9867\u5ba2\u306e\u65c5\u306b\u623b\u3057\u3001\u8cfc\u5165\u3092\u5b8c\u4e86\u3055\u305b\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306fAmazon\u306e\u767a\u660e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3055\u3089\u306b\u3001Amazon\u306fFacebook\u3084Google\u306e\u3088\u3046\u306a\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u5de8\u4eba\u3088\u308a\u3082\u304b\u306a\u308a\u5f8c\u306b\u8ca9\u58f2\u8005\u5411\u3051\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-411627-identifier is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"theme-wp-block gb-responsive-20549-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u624b\u6cd5\u3067\u3042\u308a\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\uff08\u901a\u5e38\u306f\u30a6\u30a7\u30d6\u30b7\u30e7\u30c3\u30d7\uff09\u3092\u8a2a\u308c\u305f\u8a2a\u554f\u8005\u3092\u30de\u30fc\u30af\u3057\u3001\u4ed6\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u3067\u518d\u5ea6\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<cite><a href=\"https:\/\/de.wikipedia.org\/wiki\/Retargeting\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u30a6\u30a3\u30ad\u30da\u30c7\u30a3\u30a2<\/a><\/cite><\/blockquote><h3 class=\"theme-wp-block wp-block-heading gb-responsive-233782-identifier\" id=\"wie-wird-der-kunde-genau-angesprochen\">\u9867\u5ba2\u306f\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3055\u308c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/h3><div class=\"theme-block-list\"><ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-322434-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-586261-identifier\">\u8208\u5473\u306e\u3042\u308b\u65b9\u304c\u3042\u306a\u305f\u306e\u88fd\u54c1\u30da\u30fc\u30b8\u3092\u8a2a\u308c\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-517022-identifier\">\u3057\u304b\u3057\u3001\u8cfc\u5165\u3092\u5b8c\u4e86\u305b\u305a\u306b\u96e2\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-730480-identifier\">\u5f7c\u3089\u306f\u30d6\u30e9\u30a6\u30b8\u30f3\u30b0\u4e2d\u306b\u3042\u306a\u305f\u306e\u88fd\u54c1\u306e\u5e83\u544a\u3092\u898b\u307e\u3059\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-293857-identifier\">\u8cfc\u5165\u306e\u8208\u5473\u304c\u518d\u71c3\u3057\u307e\u3059\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-163306-identifier\">\u8cfc\u5165\u6e96\u5099\u304c\u6574\u3063\u305f\u9867\u5ba2\u304c\u5546\u54c1\u3092\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0\u3057\u307e\u3059\uff01<\/li><\/ol><\/div><div class=\"wp-block-image gb-responsive-478096-identifier\"><figure class=\"theme-wp-block aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting.jpg\" alt=\"amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 Facebook\u3067\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u65b9\u6cd5\" class=\"wp-image-17733\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting-407x407.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting.jpg 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div><p class=\"theme-wp-block gb-responsive-528627-identifier\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u7279\u5b9a\u306e\u88fd\u54c1\u30da\u30fc\u30b8\u3092\u8a2a\u308c\u305f\u500b\u4eba\u3084\u3001\u904e\u53bb\u306b\u3042\u306a\u305f\u304b\u3089\u88fd\u54c1\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-227006-identifier\" id=\"welche-werbemoglichkeiten-stehen-ihnen-auf-amazon-uberhaupt-zur-verfugung\">Amazon\u3067\u5229\u7528\u3067\u304d\u308b\u5e83\u544a\u30aa\u30d7\u30b7\u30e7\u30f3\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3><p class=\"theme-wp-block gb-responsive-725392-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306f\u3001\u88fd\u54c1\u8a73\u7d30\u30da\u30fc\u30b8\u306b\u5341\u5206\u306a\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u3042\u308b\u5834\u5408\u306b\u306e\u307f\u958b\u59cb\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u901a\u5e38\u3001<a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/amazon-ppc-tips\/\">PPC\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u3092\u5b9f\u65bd\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002Amazon\u306f\u3001\u5e83\u544a\u4e3b\u304c\u81ea\u793e\u306e\u88fd\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u3092\u5ba3\u4f1d\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u3044\u304f\u3064\u304b\u306e\u5e83\u544a\u30b5\u30fc\u30d3\u30b9\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3044\u307e\u3059\u3002\u59cb\u3081\u308b\u524d\u306b\u3001\u4ee5\u4e0b\u3067\u4f7f\u7528\u3059\u308b\u7528\u8a9e\u306b\u3064\u3044\u3066\u7c21\u5358\u306b\u8aac\u660e\u3057\u307e\u3059\u3002<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-268844-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-350917-identifier\"><a href=\"https:\/\/www.sellerlogic.com\/ja\/blog\/2025nianniamazonde-guang-gaowo-chusu-zhitteokubekisubete\/\">Amazon Advertising<\/a>\u306f\u3001Amazon\u4e0a\u3067\u5e83\u544a\u3092\u4f5c\u6210\u3057\u8868\u793a\u3059\u308b\u305f\u3081\u306eAmazon\u306e\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-869355-identifier\">PPC\u306f\u300c\u30da\u30a4\u30fb\u30d1\u30fc\u30fb\u30af\u30ea\u30c3\u30af\u300d\u306e\u7565\u3067\u3001\u30af\u30ea\u30c3\u30af\u3054\u3068\u306b\u652f\u6255\u3046\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6307\u3057\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-756861-identifier\">CPC\u306f\u300c\u30b3\u30b9\u30c8\u30fb\u30d1\u30fc\u30fb\u30af\u30ea\u30c3\u30af\u300d\u306e\u7565\u3067\u3001\u8acb\u6c42\u65b9\u6cd5\u81ea\u4f53\u3092\u6307\u3057\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-307242-identifier\"><a href=\"https:\/\/www.sellerlogic.com\/ja\/blog\/guang-gaonokoramukaradejitaru-shi-daihe-amazon-dspkarano-li-yiwo-deru-fang-fa\/\">DSP\u306f\u300c\u30c7\u30de\u30f3\u30c9\u30b5\u30a4\u30c9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300d\u306e\u7565\u3067\u3059<\/a>\u3002DSP\u306f\u3001\u5e83\u544a\u4e3b\u304cAmazon\u4ee5\u5916\u306e\u4ed6\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u5e83\u544a\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3057\u3001Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u3001\u5e83\u544a\u4e3b\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3084\u985e\u4f3c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306a\u3069\u306e\u72ec\u81ea\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3059\u308b\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3067\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-128533-identifier\">\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u597d\u307f\u3084\u691c\u7d22\u610f\u56f3\u306b\u57fa\u3065\u3044\u3066\u3001Amazon\u5185\u5916\u3067\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002Amazon Advertising\u3067\u306f\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3001\u88fd\u54c1\u3001\u304a\u3088\u3073\u9650\u3089\u308c\u305f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08\u8208\u5473\u3001\u8cfc\u5165\u610f\u56f3\u3001\u5834\u6240\u306a\u3069\u306b\u57fa\u3065\u304f\uff09\u3057\u304b\u8a31\u53ef\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-967733-identifier\">\u30e6\u30fc\u30b6\u30fc\u57fa\u76e4\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u30e6\u30fc\u30b6\u30fcX\u304c\u88fd\u54c1\u8a73\u7d30\u30da\u30fc\u30b8Y\u3092\u8a2a\u308c\u305f\u304b\u3001\u7279\u5b9a\u306e\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u3053\u306e\u60c5\u5831\u306b\u57fa\u3065\u3044\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3055\u308c\u3001\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-537815-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u6f5c\u5728\u7684\u306a\u8cfc\u5165\u8005\u304c\u3042\u306a\u305f\u306e\u88fd\u54c1\u30da\u30fc\u30b8\u3092\u8a2a\u308c\u305f\u5f8c\u3001\u8cfc\u5165\u3092\u5b8c\u4e86\u3059\u308b\u305f\u3081\u306b\u518d\u5ea6\u30a2\u30d7\u30ed\u30fc\u30c1\u3055\u308c\u308b\u65b9\u6cd5\u3067\u3059\u3002\u3057\u304b\u3057\u3001Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u985e\u4f3c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u304a\u304b\u3052\u3067\u3001\u7af6\u5408\u88fd\u54c1\u306b\u8208\u5473\u3092\u793a\u3057\u305f\u9867\u5ba2\u3082\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-141785-identifier\">\u3053\u308c\u3089\u306e\u5e83\u544a\u30aa\u30d7\u30b7\u30e7\u30f3\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u3068\u3057\u3066Amazon\u3067\u5229\u7528\u53ef\u80fd\u3067\u3059\uff1a<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-333029-identifier\" id=\"sponsored-products\">\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d7\u30ed\u30c0\u30af\u30c4<\/h4><p class=\"theme-wp-block gb-responsive-373993-identifier\">\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u306e\u9593\u3067\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u5e83\u544a\u3067\u3059\u3002\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d7\u30ed\u30c0\u30af\u30c4\u306f\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u304a\u3088\u3073ASIN\u306b\u57fa\u3065\u304f\u5e83\u544a\u3067\u3001\u691c\u7d22\u7d50\u679c\u3084\u88fd\u54c1\u8a73\u7d30\u30da\u30fc\u30b8\u3067\u500b\u3005\u306e\u88fd\u54c1\u306e\u53ef\u8996\u6027\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002\u8acb\u6c42\u306fCPC\u30d9\u30fc\u30b9\u3067\u884c\u308f\u308c\u307e\u3059\u3002<\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-954686-identifier\"><img decoding=\"async\" width=\"844\" height=\"742\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products.png\" alt=\"Amazon\u3067\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d7\u30ed\u30c0\u30af\u30c4\" class=\"wp-image-17726\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products-407x358.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products-768x675.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h4 class=\"theme-wp-block wp-block-heading gb-responsive-441041-identifier\" id=\"sponsored-brands\">\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9<\/h4><p class=\"theme-wp-block gb-responsive-633607-identifier\">\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u308b\u306e\u306b\u9069\u3057\u3066\u304a\u308a\u3001\u691c\u7d22\u7d50\u679c\u3084\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u306e\u88fd\u54c1\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u5e83\u544a\u4e3b\u306f\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9\u3092\u4f7f\u7528\u3057\u3066\u3001\u7d50\u679c\u306e\u4e0a\u90e8\u306b3\u3064\u306e\u88fd\u54c1\u3068\u30d6\u30e9\u30f3\u30c9\u30ed\u30b4\u3092\u4f7f\u3063\u3066\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u3092\u5ba3\u4f1d\u3059\u308b\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u3042\u308a\u307e\u3059\u3002\u9867\u5ba2\u306f\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3084\u30b9\u30c8\u30a2\u306b\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3055\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u8acb\u6c42\u306fCPC\u30d9\u30fc\u30b9\u3067\u884c\u308f\u308c\u307e\u3059\u3002<\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-225037-identifier\"><img decoding=\"async\" width=\"844\" height=\"486\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands.png\" alt=\"Amazon\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d4\u30af\u30bb\u30eb - \u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9\u5e83\u544a\" class=\"wp-image-17720\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands-407x234.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands-768x442.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h4 class=\"theme-wp-block wp-block-heading gb-responsive-470153-identifier\" id=\"sponsored-display-ads\">\u30b9\u30dd\u30f3\u30b5\u30fc\u8868\u793a\u5e83\u544a<\/h4><p class=\"theme-wp-block gb-responsive-558421-identifier\">\u30b9\u30dd\u30f3\u30b5\u30fc\u8868\u793a\u5e83\u544a\u3068\u30b9\u30dd\u30f3\u30b5\u30fc\u5546\u54c1\u304a\u3088\u3073\u30d6\u30e9\u30f3\u30c9\u306e\u9055\u3044\u306f\u3001\u5e83\u544a\u306e\u8868\u793a\u65b9\u6cd5\u306b\u3042\u308a\u307e\u3059\u3002\u30b9\u30dd\u30f3\u30b5\u30fc\u5546\u54c1\u304a\u3088\u3073\u30d6\u30e9\u30f3\u30c9\u306f\u30ad\u30fc\u30ef\u30fc\u30c9\u30d9\u30fc\u30b9\u3067\u3042\u308a\u3001Amazon\u4e0a\u306b\u306e\u307f\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u30b9\u30dd\u30f3\u30b5\u30fc\u8868\u793a\u5e83\u544a\u306f\u30e6\u30fc\u30b6\u30fc\u30d9\u30fc\u30b9\u306e\u30c7\u30fc\u30bf\u3068\u8208\u5473\u3092\u4f7f\u7528\u3057\u3001Amazon\u306e\u5916\u3067\u3082\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u8868\u793a\u5e83\u544a\u306f\u3088\u308a\u5e83\u7bc4\u56f2\u306b\u30ea\u30fc\u30c1\u3057\u3001\u9867\u5ba2\u304c\u73fe\u5728\u3044\u308b\u5834\u6240\u3067\u30ad\u30e3\u30c3\u30c1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001Amazon\u3067\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3082\u4f7f\u7528\u3067\u304d\u307e\u3059\u3002\u8acb\u6c42\u306fCPC\u30d9\u30fc\u30b9\u3067\u884c\u308f\u308c\u307e\u3059\u3002<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-888858-identifier\" id=\"werbemittel-von-amazon-dsp\">Amazon DSP\u304b\u3089\u306e\u5e83\u544a\u7d20\u6750<\/h3><p class=\"theme-wp-block gb-responsive-15348-identifier\">\u524d\u8ff0\u306e\u3088\u3046\u306b\u3001DSP\u306fAmazon\u306e\u5916\u3067\u3082\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3092\u901a\u3058\u3066\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3059\u308b\u6280\u8853\u3067\u3059\u3002\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3067\u306f\u3001\u30e1\u30c7\u30a3\u30a2\u30b9\u30da\u30fc\u30b9\u3001\u3064\u307e\u308a\u5e83\u544a\u30b9\u30da\u30fc\u30b9\u3092Amazon\u306e\u5916\u3067\u8cfc\u5165\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002DSP\u5e83\u544a\u3092\u904b\u7528\u3059\u308b\u305f\u3081\u306b\u3001Amazon\u306e\u8ca9\u58f2\u8005\u3067\u3042\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"theme-wp-block gb-responsive-848078-identifier\">\u5e83\u544a\u304c\u6210\u529f\u88cf\u306b\u6700\u5927\u9650\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u5c4a\u304d\u3001\u8cfc\u5165\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306b\u3001Amazon\u306f\u3055\u307e\u3056\u307e\u306a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u5e83\u544a\u4e3b\u3068\u3057\u3066\u3001\u72ec\u81ea\u306e\u5e83\u544a\u3092\u4f7f\u7528\u3059\u308b\u304b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3084\u52d5\u753b\u5e83\u544a\u30d3\u30eb\u30c0\u30fc\u306a\u3069\u3001Amazon\u306e\u5e83\u544a\u7d20\u6750\u3092\u5229\u7528\u3059\u308b\u304b\u3092\u67d4\u8edf\u306b\u6c7a\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-913090-identifier\">\u5f93\u6765\u306ePPC\u5e83\u544a\u3068\u306f\u5bfe\u7167\u7684\u306b\u3001DSP\u3092\u901a\u3058\u3066\u306e\u5e83\u544a\u306e\u8acb\u6c42\u306fCPM\uff08Cost-per-Mile\uff09\u30d9\u30fc\u30b9\u3067\u884c\u308f\u308c\u307e\u3059\u3002Amazon\u81ea\u4f53\u306f\u3001\u5e02\u5834\u306b\u3088\u3063\u3066\u306f\u7d0435,000\u30c9\u30eb\u306e\u6700\u4f4e\u4e88\u7b97\u3092\u671f\u5f85\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3068\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002DSP\u5e83\u544a\u306fAmazon\u306e\u5916\u3067\u8868\u793a\u3055\u308c\u308b\u305f\u3081\u3001Amazon\u3067\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u4f7f\u7528\u3067\u304d\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-300820-identifier\">\u3053\u308c\u3089\u306e\u5e83\u544a\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u3068\u3057\u3066Amazon DSP\u3067\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u958b\u59cb\u3059\u308b\u6a5f\u4f1a\u304c\u3042\u308a\u307e\u3059\uff1a<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-971434-identifier\" id=\"display-ads\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a<\/h4><p class=\"theme-wp-block gb-responsive-17283-identifier\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306f\u3001\u30c6\u30ad\u30b9\u30c8\u3068\u30d3\u30b8\u30e5\u30a2\u30eb\u3092\u542b\u307f\u3001\u30b3\u30fc\u30eb\u30c8\u30a5\u30a2\u30af\u30b7\u30e7\u30f3\uff08CTA\uff09\u30dc\u30bf\u30f3\u304c\u3042\u308a\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306b\u8a98\u5c0e\u3059\u308b\u5e83\u544a\u3067\u3059\u3002\u5e83\u544a\u306f\u901a\u5e38\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u4e0a\u90e8\u307e\u305f\u306f\u5074\u9762\u3001\u307e\u305f\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u306b\u914d\u7f6e\u3055\u308c\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001<a href=\"https:\/\/advertising.amazon.com\/de-de\/library\/guides\/display-advertising?ref_=a20m_us_p_dsp_faq_blg_da\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u4f5c\u6210\u306b\u95a2\u3059\u308b\u30ac\u30a4\u30c9<\/a>\u3084\u3001<a href=\"https:\/\/advertising.amazon.com\/de-de\/library\/guides\/display-ads-examples?ref_=a20m_us_lbr_gd_dispad_gd_daex\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u30d3\u30b8\u30e5\u30a2\u30eb\u3068CTA\u8981\u7d20\u306e\u30d9\u30b9\u30c8\u4f8b<\/a>\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-375387-identifier\" id=\"audio-ads\">\u30aa\u30fc\u30c7\u30a3\u30aa\u5e83\u544a<\/h4><p class=\"theme-wp-block gb-responsive-456738-identifier\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u6226\u7565\u3092\u30aa\u30fc\u30c7\u30a3\u30aa\u5e83\u544a\u3067\u88dc\u5b8c\u3057\u305f\u3044\u5834\u5408\u3001Amazon\u306f\u3053\u306e\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3082\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u30aa\u30fc\u30c7\u30a3\u30aa\u5e83\u544a\u306f10\u79d2\u304b\u308930\u79d2\u306e\u9577\u3055\u3067\u3001Amazon Music\u306e\u66f2\u306e\u9593\u306e\u4f11\u61a9\u4e2d\u306b\u5b9a\u671f\u7684\u306b\u518d\u751f\u3055\u308c\u307e\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-548942-identifier\" id=\"video-ads\">\u52d5\u753b\u5e83\u544a<\/h4><p class=\"theme-wp-block gb-responsive-600446-identifier\">\u52d5\u753b\u5e83\u544a\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u3001\u5c0f\u58f2\u696d\u8005\u3001\u4ee3\u7406\u5e97\u5411\u3051\u306b\u63d0\u4f9b\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u5e83\u544a\u4e3b\u306f\u3001Amazon\u3067\u5546\u54c1\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u306b\u95a2\u4fc2\u306a\u304f\u3001\u3053\u308c\u3089\u306e\u5e83\u544a\u3092\u904b\u7528\u3067\u304d\u307e\u3059\u3002\u5e83\u544a\u306f\u3001Amazon\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u524d\u307e\u305f\u306f\u9014\u4e2d\u3067\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-534876-identifier\" id=\"dynamik-in-der-schaltung-der-anzeigen\">\u5e83\u544a\u914d\u7f6e\u306e\u30c0\u30a4\u30ca\u30df\u30af\u30b9<\/h3><p class=\"theme-wp-block gb-responsive-212182-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u914d\u7f6e\u306b\u3082\u3063\u3068\u30c0\u30a4\u30ca\u30df\u30af\u30b9\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u304b\uff1fAmazon DSP\u306f\u3001\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u304a\u3088\u3073\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u5f62\u3067\u3053\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059 &#8211; \u30c0\u30a4\u30ca\u30df\u30c3\u30afE\u30b3\u30de\u30fc\u30b9\u5e83\u544a\uff08DEA\uff09\u3068\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6E\u30b3\u30de\u30fc\u30b9\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08REC\uff09\u3002\u3053\u306e\u3088\u3046\u306b\u3057\u3066\u3001Amazon\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3001\u5f7c\u3089\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u5de8\u4eba\u306e\u7d4c\u9a13\u3092\u6d3b\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3001\u3042\u307e\u308a\u52b4\u529b\u3092\u304b\u3051\u305a\u306b\u6e08\u3080\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-55413-identifier\">DEA\u3092\u4f7f\u7528\u3059\u308b\u969b\u3001Amazon\u306f\u305d\u308c\u305e\u308c\u306eASIN\u306e\u88fd\u54c1\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u6700\u9069\u306a\u5e83\u544a\u8981\u7d20\u3092\u691c\u7d22\u3057\u3001\u914d\u7f6e\u3067\u6700\u826f\u306e\u7d50\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u753b\u50cf\u3001\u30c6\u30ad\u30b9\u30c8\u3001\u30ec\u30a4\u30a2\u30a6\u30c8\u3001\u30c7\u30b6\u30a4\u30f3\u306e\u3055\u307e\u3056\u307e\u306a\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-408041-identifier\">\u4ee5\u4e0b\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001\u305d\u308c\u305e\u308c\u306eAmazon\u88fd\u54c1\u304b\u3089\u81ea\u52d5\u7684\u306b\u53d6\u5f97\u3055\u308c\u3001\u8868\u793a\u3055\u308c\u307e\u3059\uff1a<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-431923-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-7676-identifier\">\u88fd\u54c1\u30bf\u30a4\u30c8\u30eb<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-988921-identifier\">\u88fd\u54c1\u753b\u50cf<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-518957-identifier\">\u30d7\u30e9\u30a4\u30e0\u30ed\u30b4<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-521781-identifier\">\u4fa1\u683c<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-503012-identifier\">\u30ec\u30d3\u30e5\u30fc<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-930528-identifier\">\u304a\u3088\u3073\u30b3\u30fc\u30eb\u30c8\u30a5\u30a2\u30af\u30b7\u30e7\u30f3\u30dc\u30bf\u30f3<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-251814-identifier\">\u30d3\u30b8\u30e5\u30a2\u30eb\u3001\u5e83\u544a\u914d\u7f6e\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3001\u304a\u3088\u3073\u627f\u8a8d\u30d7\u30ed\u30bb\u30b9\u306b\u95a2\u3059\u308b\u975e\u5e38\u306b\u5305\u62ec\u7684\u306a\u30ac\u30a4\u30c9\u306f\u3001<a href=\"https:\/\/advertising.amazon.com\/de-de\/resources\/ad-specs\/ecommerce?ref_=a20m_us_spcs_ecm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u3053\u3061\u3089\u306eAmazon\u3067\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/a>\u3002<\/p><div class=\"wp-block-image gb-responsive-606578-identifier\"><figure class=\"theme-wp-block aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"500\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA.jpeg\" alt=\"\u30c0\u30a4\u30ca\u30df\u30c3\u30afE\u30b3\u30de\u30fc\u30b9\u5e83\u544a\uff08DEA\uff09\u3092\u4f7f\u7528\u3057\u305fAmazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\" class=\"wp-image-17710\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA-407x339.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA.jpeg 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-161178-identifier\" id=\"welche-targeting-optionen-stehen-ihnen-bei-amazon-retargeting-zur-verfugung\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u5229\u7528\u53ef\u80fd\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30aa\u30d7\u30b7\u30e7\u30f3\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3><h4 class=\"theme-wp-block wp-block-heading gb-responsive-228702-identifier\" id=\"asin-retargeting-product-views\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u88fd\u54c1\u30d3\u30e5\u30fc<\/h4><p class=\"theme-wp-block gb-responsive-891270-identifier\">\u88fd\u54c1\u30d3\u30e5\u30fc\u306f\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u30af\u30e9\u30b7\u30c3\u30af\u306a\u30d0\u30ea\u30a2\u30f3\u30c8\u3067\u3042\u308a\u3001\u6700\u3082\u9ad8\u3044\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\uff08ROAS\uff09\u3092\u7d04\u675f\u3059\u308b\u305f\u3081\u975e\u5e38\u306b\u4eba\u6c17\u304c\u3042\u308a\u307e\u3059\u3002\u6f5c\u5728\u7684\u306a\u8cfc\u5165\u8005\u304c\u88fd\u54c1\u3092\u95b2\u89a7\u3057\u307e\u3059\u304c\u3001\u8cfc\u5165\u3057\u307e\u305b\u3093\u3002\u5f7c\u3089\u306f\u88fd\u54c1\u3092\u8cfc\u5165\u3059\u308b\u307e\u3067\u3001\u307e\u305f\u306f\u5e83\u544a\u30b0\u30ea\u30c3\u30c9\u304b\u3089\u5916\u308c\u308b\u307e\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3055\u308c\u307e\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-148884-identifier\" id=\"asin-retargeting-product-searches\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u88fd\u54c1\u691c\u7d22<\/h4><p class=\"theme-wp-block gb-responsive-101289-identifier\">\u30e6\u30fc\u30b6\u30fc\u304c\u5e83\u544a\u3055\u308c\u305fASIN\u306b\u95a2\u9023\u3059\u308b\u7279\u5b9a\u306e\u691c\u7d22\u7528\u8a9e\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u3053\u306eASIN\u306b\u5bfe\u3057\u3066\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u306fAmazon\u306b\u3088\u3063\u3066\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u7684\u306b\u6c7a\u5b9a\u3055\u308c\u307e\u3059\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u306f\u3001\u3053\u306e\u9078\u629e\u30d7\u30ed\u30bb\u30b9\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u3092\u6301\u3063\u3066\u3044\u307e\u305b\u3093\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-311963-identifier\" id=\"asin-retargeting-brand-views\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u30d6\u30e9\u30f3\u30c9\u30d3\u30e5\u30fc<\/h4><p class=\"theme-wp-block gb-responsive-671483-identifier\">\u30e6\u30fc\u30b6\u30fc\u304c\u7279\u5b9a\u306e\u671f\u9593\u5185\u306b\u30d6\u30e9\u30f3\u30c9\u306e\u88fd\u54c1\u3092\u95b2\u89a7\u3057\u305f\u5834\u5408\u3001\u7279\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-363068-identifier\" id=\"asin-retargeting-brand-purchases\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u30d6\u30e9\u30f3\u30c9\u8cfc\u5165<\/h4><p class=\"theme-wp-block gb-responsive-209571-identifier\">\u30e6\u30fc\u30b6\u30fc\u304c\u7279\u5b9a\u306e\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u88fd\u54c1\u3092\u8cfc\u5165\u3057\u3001\u540c\u3058\u30d6\u30e9\u30f3\u30c9\u306e\u4ed6\u306e\u88fd\u54c1\u3092\u63d0\u793a\u3057\u305f\u3044\u5834\u5408\u3001\u5f7c\u3089\u3082\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u3001<a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/how-to-reach-the-right-customers-with-amazon-display-ads-including-step-by-step-guide\/\">\u30af\u30ed\u30b9\u30bb\u30eb\u304a\u3088\u3073\u30a2\u30c3\u30d7\u30bb\u30eb\u88fd\u54c1<\/a>\u306b\u7279\u306b\u9069\u3057\u305f\u30aa\u30d7\u30b7\u30e7\u30f3\u3067\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-781386-identifier\" id=\"asin-retargeting-product-purchases\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u88fd\u54c1\u8cfc\u5165<\/h4><p class=\"theme-wp-block gb-responsive-798139-identifier\">\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30d7\u30ea\u30e1\u30f3\u30c8\u306e\u3088\u3046\u306a\u6d88\u8017\u54c1\u3092\u6ce8\u6587\u3057\u3001\u5b9a\u671f\u7684\u306b\u518d\u6ce8\u6587\u3067\u304d\u308b\u5834\u5408\u3001\u5f7c\u3089\u306fAmazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u901a\u3058\u3066\u7279\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3055\u308c\u3001\u518d\u5ea6\u305d\u3053\u3067\u518d\u6ce8\u6587\u3059\u308b\u3088\u3046\u4fc3\u3055\u308c\u307e\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-862483-identifier\" id=\"asin-retargeting-similarities-product-views\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u985e\u4f3c\u88fd\u54c1\u30d3\u30e5\u30fc<\/h4><p class=\"theme-wp-block gb-responsive-699982-identifier\">\u30e6\u30fc\u30b6\u30fc\u304c\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u985e\u4f3c\u88fd\u54c1\u3092\u95b2\u89a7\u3057\u305f\u5834\u5408\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u3069\u306eASIN\u3092\u9078\u629e\u3059\u308b\u304b\u306fAmazon\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u6c7a\u5b9a\u3057\u307e\u3059\u3002<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-93676-identifier\" id=\"asin-retargeting-competitor-conquesting\">ASIN\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0 \u2013 \u7af6\u5408\u7372\u5f97<\/h4><p class=\"theme-wp-block gb-responsive-869853-identifier\">\u7af6\u5408\u7372\u5f97\u306f\u3001\u985e\u4f3c\u88fd\u54c1\u30d3\u30e5\u30fc\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u4f3c\u305f\u30aa\u30d7\u30b7\u30e7\u30f3\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u3053\u3053\u3067\u306f\u7279\u5b9a\u306eASIN\u3092\u9078\u629e\u3059\u308b\u6a5f\u4f1a\u304c\u3042\u308a\u307e\u3059\u3002\u985e\u4f3c\u88fd\u54c1\u30d3\u30e5\u30fc\u3067\u306f\u3001Amazon\u304c\u3053\u308c\u3092\u4ee3\u308f\u308a\u306b\u884c\u3044\u307e\u3059\u3002<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-11279-identifier\" id=\"mit-welchen-kosten-ist-bei-amazon-retargeting-zu-rechnen\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u4e88\u60f3\u3055\u308c\u308b\u30b3\u30b9\u30c8\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2><p class=\"theme-wp-block gb-responsive-48702-identifier\">\u901a\u5e38\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5e83\u544a\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u3068\u304d\u306e\u307f\u3001Amazon\u3067\u306e\u5e83\u544a\u8cbb\u7528\u3092\u652f\u6255\u3044\u307e\u3059\uff08CPC \u2013 \u30af\u30ea\u30c3\u30af\u5358\u4fa1\uff09\u3002Amazon DSP\u3067\u306f\u3001\u5e83\u544a\u304cX\u4eba\u306b\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u306b\u5bfe\u3057\u3066\u652f\u6255\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u300c\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u30d9\u30fc\u30b9\u306e\u8acb\u6c42\u300d\u3068\u547c\u3070\u308c\u3001CPM \u2013 \u30b3\u30b9\u30c8\u30d1\u30fc\u30df\u30eb\u3001\u3064\u307e\u308a1,000\u56de\u306e\u8868\u793a\u3054\u3068\u306e\u6599\u91d1\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-563121-identifier\">Amazon\u5e83\u544a\u3068\u306f\u7570\u306a\u308a\u3001Amazon DSP\u3067\u306f\u30bb\u30eb\u30d5\u30b5\u30fc\u30d3\u30b9\u65b9\u5f0f\u3060\u3051\u3067\u306a\u304f\u3001\u30de\u30cd\u30fc\u30b8\u30c9\u30b5\u30fc\u30d3\u30b9\u65b9\u5f0f\u3082\u5229\u7528\u3059\u308b\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u3042\u308a\u307e\u3059\u3002\u30bb\u30eb\u30d5\u30b5\u30fc\u30d3\u30b9\u65b9\u5f0f\u3067\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u5bfe\u3059\u308b\u5b8c\u5168\u306a\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u304c\u3042\u308a\u3001\u7ba1\u7406\u624b\u6570\u6599\u306f\u767a\u751f\u3057\u307e\u305b\u3093\u3002\u30de\u30cd\u30fc\u30b8\u30c9\u30b5\u30fc\u30d3\u30b9\u306e\u5834\u5408\u3001\u901a\u5e38\u306f\u7d0410,000\u30e6\u30fc\u30ed\u306e\u6700\u4f4e\u4e88\u7b97\u304c\u5fc5\u8981\u3067\u3059\u3002\u3053\u306e\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001Amazon\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u306e\u305f\u3081\u306b\u5e83\u544a\u3092\u4f5c\u6210\u3057\u3001<a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/how-to-reach-the-right-customers-with-amazon-display-ads-including-step-by-step-guide\/\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a>\u304c\u63d0\u4f9b\u3055\u308c\u3066\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-894981-identifier\">Amazon DSP\u3078\u306e\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u65b9\u6cd5\u306b\u3064\u3044\u3066\u306e\u8a73\u7d30\u60c5\u5831\u306f\u3001<a href=\"https:\/\/advertising.amazon.com\/de-de\/solutions\/products\/amazon-dsp?tag=googhydr-20&#038;hvadid=448098134638&#038;hvpos=&#038;hvexid=&#038;hvnetw=g&#038;hvrand=4567055610199769961&#038;hvpone=&#038;hvptwo=&#038;hvqmt=b&#038;hvdev=c&#038;hvdvcmdl=&#038;hvlocint=&#038;hvlocphy=9044735&#038;hvtargid=kwd-401268851195&#038;ref=pd_sl_4puf98unj7_b_sspa_ggl_d_de_ct_448098134638\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Amazon\u3067\u76f4\u63a5<\/a>\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-962597-identifier\" id=\"welche-vorteile-hat-amazon-retargeting\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u5229\u70b9\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2><p class=\"theme-wp-block gb-responsive-71449-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u4f55\u306b\u5f79\u7acb\u3061\u307e\u3059\u304b\uff1f<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-127780-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-285777-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u9867\u5ba2\u306b\u8aac\u660e\u304c\u96e3\u3057\u304f\u3001\u8cfc\u5165\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u9ad8\u4fa1\u306a\u88fd\u54c1\u3060\u3051\u3067\u306a\u304f\u3001\u4e2d\u4fa1\u683c\u5e2f\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3084\u30cb\u30c3\u30c1\u3067\u3082\u5927\u5e45\u306a\u58f2\u4e0a\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059 &#8211; \u76ee\u6a19\u304c\u6b63\u3057\u304f\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306b\u9650\u308a\u307e\u3059\u3002\u30b7\u30e3\u30f3\u30d7\u30fc\u3084\u304a\u3080\u3064\u306e\u3088\u3046\u306a\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u5546\u54c1\u306f\u826f\u3044\u4f8b\u3067\u3042\u308a\u3001\u6642\u9593\u3092\u304b\u3051\u3066\u52b9\u679c\u7684\u306b\u5e83\u544a\u3092\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u3001\u901a\u5e38\u306f\u518d\u8cfc\u5165\u3055\u308c\u307e\u3059\u3002<\/li><\/ul><\/div><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-18719-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-259390-identifier\">\u9ad8\u4fa1\u306a\u88fd\u54c1\u306b\u3082\u540c\u3058\u3053\u3068\u304c\u5f53\u3066\u306f\u307e\u308a\u307e\u3059\uff1a\u8cfc\u5165\u6e96\u5099\u304c\u6574\u3063\u305f\u9867\u5ba2\u3092\u5e83\u544a\u3067\u8ffd\u8de1\u3057\u3001\u5f7c\u3089\u304c\u300c\u5f31\u307e\u308b\u300d\u307e\u3067\u5f85\u3064\u3053\u3068\u3067\u3001\u5b9f\u969b\u306b\u5e83\u544a\u3055\u308c\u305f\u88fd\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u6210\u529f\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-52605-identifier\">Amazon\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u3059\u3067\u306b\u88fd\u54c1\u3092\u8cfc\u5165\u3057\u305f\u30bf\u30fc\u30b2\u30c3\u30c8\u30b0\u30eb\u30fc\u30d7\u3092\u5b8c\u5168\u306b\u81ea\u52d5\u3067\u9664\u5916\u3059\u308b\u3053\u3068\u3067\u3001\u591a\u304f\u306e\u30b3\u30b9\u30c8\u3092\u7bc0\u7d04\u3057\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-887115-identifier\">\u540c\u6642\u306b\u3001Amazon\u306b\u306f\u3001\u5e83\u544a\u3092\u898b\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304b\u3089\u9664\u5916\u3059\u308b\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u3042\u308a\u307e\u3059\u3002\u5f7c\u3089\u306f\u305d\u306e\u88fd\u54c1\u3060\u3051\u3067\u306a\u304f\u3001\u8a72\u5f53\u3059\u308b\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u985e\u4f3c\u88fd\u54c1\u3082\u8cfc\u5165\u3057\u3066\u3044\u308b\u5834\u5408\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30b3\u30b9\u30c8\u3092\u7bc0\u7d04\u3057\u306a\u304c\u3089\u3001\u671b\u307e\u3057\u3044\u8ca9\u58f2\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-689918-identifier\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u5916\u90e8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u3042\u306a\u305f\u306eAmazon\u88fd\u54c1\u30da\u30fc\u30b8\u306b\u623b\u3059\u305f\u3081\u306e\u6700\u826f\u306e\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u904b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u9ad8\u3044ROAS\u3068\u53ce\u76ca\u306e\u5897\u52a0\u304c\u7dad\u6301\u3055\u308c\u307e\u3059\u3002<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-929971-identifier\">\u30a2\u30de\u30be\u30f3\u306f\u3042\u306a\u305f\u306e\u5074\u306e\u6709\u80fd\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u3067\u3042\u308a\u3001\u8ca9\u58f2\u306b\u975e\u5e38\u306b\u95a2\u5fc3\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u30c7\u30fc\u30bf\u5206\u6790\u306e\u89b3\u70b9\u304b\u3089\u3001\u3088\u308a\u826f\u304f\u3001\u3088\u308a\u6b63\u78ba\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u63d0\u4f9b\u3059\u308b\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u4ed6\u306b\u3042\u308a\u307e\u305b\u3093\u3002<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-683222-identifier\" id=\"fazit\">\u7d50\u8ad6<\/h2><p class=\"theme-wp-block gb-responsive-348050-identifier\">\u30a2\u30de\u30be\u30f3\u306f\u88fd\u54c1\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u3042\u308a\u3001\u3053\u308c\u306f\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u306e\u9867\u5ba2\u306b\u3068\u3063\u3066\u5927\u304d\u306a\u5229\u70b9\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u58f2\u308a\u624b\u306b\u3068\u3063\u3066\u306f\u3001\u9ad8\u3044\u7af6\u4e89\u306b\u5bfe\u6297\u3057\u3066\u76ee\u7acb\u3064\u3053\u3068\u304c\u5927\u304d\u306a\u8ab2\u984c\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u6f5c\u5728\u7684\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u3088\u308a\u826f\u304f\u30ea\u30fc\u30c1\u3057\u305f\u3044\u5834\u5408\u3001PPC\u5e83\u544a\u3068\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u3053\u306e\u65b9\u6cd5\u3067\u3001\u9867\u5ba2\u306f\u8cfc\u5165\u306e\u8208\u5473\u306b\u57fa\u3065\u3044\u3066\u500b\u5225\u306e\u5e83\u544a\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3055\u308c\u3001\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3055\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-459123-identifier\">\u30a2\u30de\u30be\u30f3\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u5168\u4f53\u50cf\u306e\u4e00\u90e8\u306b\u904e\u304e\u307e\u305b\u3093\u3002\u3053\u308c\u306f\u3001\u6f5c\u5728\u7684\u306a\u8cfc\u5165\u8005\u304c\u3059\u3067\u306b\u30a2\u30de\u30be\u30f3\u306e\u5546\u54c1\u3092\u95b2\u89a7\u3057\u305f\u5834\u5408\u306b\u306e\u307f\u5b9f\u65bd\u3059\u308b\u610f\u5473\u304c\u3042\u308a\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u30a2\u30de\u30be\u30f3\u304c\u5e83\u544a\u3092\u52b9\u679c\u7684\u306b\u8868\u793a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5546\u54c1\u8a73\u7d30\u30da\u30fc\u30b8\u306b\u5341\u5206\u306a\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u751f\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-2992-identifier\">\u3053\u308c\u306f\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u30a2\u30de\u30be\u30f3\u3067\u306e\u5168\u4f53\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30bb\u30d7\u30c8\u306e\u4e00\u3064\u306e\u67f1\u3068\u3057\u3066\u898b\u308b\u3079\u304d\u3067\u3042\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002PPC\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u306a\u3051\u308c\u3070\u3001\u3053\u306e\u30b3\u30f3\u30bb\u30d7\u30c8\u306f\u975e\u5e38\u306b\u5931\u6557\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u3001\u76ee\u6a19\u304c\u9069\u5207\u306b\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u306a\u3044\u305f\u3081\u306b\u591a\u304f\u306e\u304a\u91d1\u3092\u5931\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p><p class=\"theme-wp-block gb-responsive-767103-identifier\">\u5e83\u544a\u4e88\u7b97\u3092\u8ce2\u304f\u6295\u8cc7\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306b\u95a2\u4e0e\u3059\u308b\u304b\u3001\u5c02\u9580\u5bb6\u3092\u96c7\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u4e00\u3064\u660e\u3089\u304b\u306a\u3053\u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3057\u3067\u306f\u3001\u81ea\u793e\u88fd\u54c1\u3067\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b\u3053\u3068\u306f\u975e\u5e38\u306b\u96e3\u3057\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-679166-identifier\" id=\"faq\">FAQ<\/h2><div class=\"theme-wp-block schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1640245984398\"><strong class=\"schema-faq-question\">\u30a2\u30de\u30be\u30f3PPC\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">PPC\u306f\u30af\u30ea\u30c3\u30af\u8ab2\u91d1\u3092\u610f\u5473\u3057\u3001\u30af\u30ea\u30c3\u30af\u3054\u3068\u306b\u652f\u6255\u3046\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6307\u3057\u307e\u3059\u3002<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246404783\"><strong class=\"schema-faq-question\">\u30a2\u30de\u30be\u30f3DSP\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">DSP\u306f\u30c7\u30de\u30f3\u30c9\u30b5\u30a4\u30c9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u610f\u5473\u3057\u307e\u3059\u3002DSP\u306f\u3001\u5e83\u544a\u4e3b\u304c\u30a2\u30de\u30be\u30f3\u4ee5\u5916\u306e\u4ed6\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u5e83\u544a\u3092\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3057\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3044\u3001\u5e83\u544a\u4e3b\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3084\u985e\u4f3c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306a\u3069\u306e\u81ea\u5206\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3059\u308b\u6280\u8853\u3067\u3059\u3002<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246104930\"><strong class=\"schema-faq-question\">\u30a2\u30de\u30be\u30f3\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u6f5c\u5728\u7684\u306a\u8cfc\u5165\u8005\u304c\u3042\u306a\u305f\u306e\u88fd\u54c1\u30da\u30fc\u30b8\u3092\u8a2a\u308c\u305f\u5f8c\u306b\u518d\u5ea6\u95a2\u4e0e\u3055\u305b\u3066\u8cfc\u5165\u3092\u5b8c\u4e86\u3055\u305b\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246136866\"><strong class=\"schema-faq-question\">\u30a2\u30de\u30be\u30f3\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3057\u307e\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">\u30a2\u30de\u30be\u30f3\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u901a\u3058\u3066\u3001\u3042\u306a\u305f\u306e\u6f5c\u5728\u7684\u306a\u9867\u5ba2\u306f\u30a2\u30de\u30be\u30f3\u5185\u5916\u3067\u8cfc\u5165\u3092\u601d\u3044\u51fa\u3055\u305b\u3089\u308c\u307e\u3059\u3002<\/p> <\/div><\/div><p class=\"theme-wp-block gb-responsive-737141-identifier has-small-font-size\">\u753b\u50cf\u306e\u30af\u30ec\u30b8\u30c3\u30c8\u306f\u753b\u50cf\u306e\u9806\u756a\u3067\u6b21\u306e\u901a\u308a\u3067\u3059\uff1a\u00a9 TarikVision \u2013 stock.adobe.com \/ \u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 @ \u30a2\u30de\u30be\u30f3 \/ \u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 @ \u30a2\u30de\u30be\u30f3 \/ \u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 @ 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