{"id":223932,"date":"2020-11-17T10:51:00","date_gmt":"2020-11-17T10:51:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazon-a-turinio-sablonai-ir-geriausios-praktikos-kokie-moduliai-yra\/"},"modified":"2020-11-17T10:51:00","modified_gmt":"2020-11-17T10:51:00","slug":"amazon-a-turinio-sablonai-ir-geriausios-praktikos-kokie-moduliai-yra","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/lt\/blog\/amazon-a-turinio-sablonai-ir-geriausios-praktikos-kokie-moduliai-yra\/","title":{"rendered":"\u201eAmazon A+\u201c turinio \u0161ablonai ir geriausios praktikos: Kokie moduliai yra?"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-161672-identifier\">Produkto detalizavimo puslapis \u201eAmazon\u201c paprastai laikosi ai\u0161kios strukt\u016bros ir grie\u017et\u0173 taisykli\u0173. Pardav\u0117jai \u010dia turi ma\u017eai dizaino laisv\u0117s: tarp produkto pavadinimo, punkt\u0173 ir apra\u0161ymo yra ma\u017eai vietos asmenin\u0117ms id\u0117joms, specialiems klient\u0173 kvietimams ar k\u016brybin\u0117ms rinkodaros priemon\u0117ms. Internetin\u0117 platforma prie\u0161 kelerius metus pripa\u017eino, kad \u0161ioje srityje yra poreikis \u2013 ir pirmiausia pristat\u0117 vadinam\u0105j\u012f \u201eAmazon A+\u201c turin\u012f tiek\u0117jams, o v\u0117liau ir pardav\u0117jams. \u0160ablonai netgi padeda kuriant ir palengvina prek\u0117s \u017eenklo savininko ar detalizavimo puslapio vadybininko darb\u0105, kad b\u016bt\u0173 galima pateikti ger\u0105 ir nauding\u0105 turin\u012f klientui be didel\u0117s grafikos ekspertiz\u0117s.<\/p><p class=\"theme-wp-block gb-responsive-197472-identifier\">Pardav\u0117jai gali pasirinkti i\u0161 \u012fvairi\u0173 moduli\u0173 ir sud\u0117ti juos pagal savo reikalavimus. Tod\u0117l mes pa\u017evelg\u0117me, kokie \u0161ablonai yra prieinami ir kokiems tikslams skirtingi moduliai yra tinkami.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-476401-identifier\">Kas yra \u201eAmazon A+\u201c turinys?<\/h2><p class=\"theme-wp-block gb-responsive-897197-identifier\">Kiekvienas produktas, rastas internetinio giganto puslapiuose, turi savo ASIN (\u201eAmazon standartinis identifikavimo numeris\u201c) ir bet kas, si\u016blantis t\u0105 pat\u012f produkt\u0105 \u201eAmazon\u201c, prisijungia prie pardav\u0117j\u0173, kurie jau parduoda \u0161\u012f produkt\u0105, s\u0105ra\u0161o. Paprastai klientai perka i\u0161 pardav\u0117jo, kuris k\u0105 tik <a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/14-svarbiausiu-kriteriju-kaip-laimeti-buy-box-amazon-ir-kaip-kontroliuoti-savo-metrika\/\">laim\u0117jo Buy Box<\/a>. Tokiais atvejais atitinkam\u0105 produkto detalizavimo puslap\u012f valdo vienas pardav\u0117jas, kuris paprastai yra prek\u0117s \u017eenklo savininkas.<\/p><p class=\"theme-wp-block gb-responsive-68396-identifier\">Skirtingai nuo priva\u010di\u0173 preki\u0173 \u017eenkl\u0173. Tai paprastai yra produktai, kurie da\u017enai si\u016blomi tik vieno pardav\u0117jo po savo prek\u0117s \u017eenklu. I\u0161imtys yra didieji preki\u0173 \u017eenklai, kurie taip pat parduodami tre\u010di\u0173j\u0173 \u0161ali\u0173. Ta\u010diau ir \u010dia tiesa, kad paprastai prek\u0117s \u017eenklo savininkas valdo detalizavimo puslap\u012f \u2013 vadinam\u0105j\u012f s\u0105ra\u0161\u0105 \u2013 ir nustato turin\u012f, tok\u012f kaip pavadinimas, punktai ir kt., kuris ten rodomas. \u0160iame produkto puslapyje pardav\u0117jai taip pat turi lauk\u0105 produkto apra\u0161ymui, kur\u012f gali u\u017epildyti iki 2,000 simboli\u0173.<\/p><p class=\"theme-wp-block gb-responsive-967764-identifier\">\u201eAmazon A+\u201c turinys i\u0161ple\u010dia \u0161\u012f produkto apra\u0161ym\u0105 papildomais 5,000 simboli\u0173 iki bendro 7,000 simboli\u0173, leid\u017eiant pardav\u0117jams pristatyti savo prekes kuo patraukliau. Be to, galima prid\u0117ti produkto nuotrauk\u0173, grafik\u0173 ir net vaizdo \u012fra\u0161\u0173, kad potencialiam klientui b\u016bt\u0173 kuo lengviau priimti pirkimo sprendim\u0105.<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-637658-identifier is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-93747-identifier\">Be to, tiek tiek\u0117jai, tiek pardav\u0117jai turi prieig\u0105 prie premijin\u0117s versijos: \u201eAmazon A+ Premium Content\u201c, kuri si\u016blo privalumus, tokius kaip vaizdo ritiniai, interaktyvus turinys ar DUK skyrius. Ta\u010diau pardav\u0117jai turi b\u016bti patvirtinti tam ir turi <a href=\"https:\/\/sellercentral.amazon.de\/help\/hub\/reference\/external\/G202102930?ref=efph_202134820_cont_G202102950&amp;locale=de-DE#wjz_cjc_jcb__section_i34_gm5_k5b\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">atitikti tam tikrus reikalavimus<\/a>. Pavyzd\u017eiui, visi ASINai produkt\u0173 kataloge turi tur\u0117ti A+ turin\u012f, kad b\u016bt\u0173 galima naudoti premijin\u012f turin\u012f \u201eAmazon\u201c.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-323811-identifier\">Ar galite kaip pardav\u0117jas naudoti buvus\u012f EBC savo produktui, priklauso nuo \u0161i\u0173 reikalavim\u0173:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-244333-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-498607-identifier\">J\u016bs turite produkto ASIN pagal Global Catalog Identifier (GCID) ir galite redaguoti produkto detalizavimo puslap\u012f.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-146442-identifier\">J\u016bs jau u\u017eregistravote savo prek\u0117s \u017eenkl\u0105 \u201eAmazon Brand Registry\u201c programoje.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-75211-identifier\">J\u016bs\u0173 produktas n\u0117ra klasifikuojamas knyg\u0173, medijos, vaizdo ar skaitmenin\u0117se kategorijose. \u0160ioms kategorijoms n\u0117ra prieinam\u0173 pl\u0117tini\u0173.<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-135838-identifier\">Kokius tikslus galiu siekti su \u201eAmazon A+\u201c turiniu?<\/h2><p class=\"theme-wp-block gb-responsive-531277-identifier\">Pirmiausia tai susij\u0119 su tuo, kad klientams parodytum\u0117te, jog j\u016bs\u0173 produktas yra geriausias pasirinkimas, ir taip padidintum\u0117te konversijos rodikl\u012f. A+ turinys tur\u0117t\u0173 b\u016bti suprantamas kaip i\u0161pl\u0117stin\u0117 produkto vaizd\u0173 galerijos dalis, suteikianti pakankamai vietos ir galimybi\u0173 i\u0161samiai paai\u0161kinti ir \u012ftikinti d\u0117l pagrindini\u0173 pirkimo prie\u017eas\u010di\u0173. \u0160i erdv\u0117 da\u017enai n\u0117ra prieinama produkto vaizd\u0173 galerijoje, ypa\u010d \u201eauk\u0161to \u012fsitraukimo\u201c produktams. Tod\u0117l prasminga strateginiu po\u017ei\u016briu traktuoti dvi sritis, galerij\u0105 ir A+, kaip vienet\u0105 ir tikslingai i\u0161d\u0117styti turinio akcentus, kad klientai gaut\u0173 tinkam\u0105 informacij\u0105 tinkamu metu, kad gal\u0117t\u0173 kuo grei\u010diau u\u017ebaigti pirkim\u0105. Kiti tikslai gali apimti klient\u0173 aptarnavimo palengvinim\u0105, proaktyviai sprend\u017eiant pasikartojan\u010dias temas. Be to, A+ taip pat tinka \u012fkv\u0117pimui; pavyzd\u017eiui, recept\u0173 pasi\u016blymai gali proaktyviai suteikti klientams taikymo rekomendacijas. Galiausiai, A+ taip pat yra tinkama vieta bet koki\u0173 prie\u0161taravim\u0173 sprendimui. Ta\u010diau, priklausomai nuo produkto, skirtingi po\u017ei\u016briai gali b\u016bti naudingi.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-779577-identifier\">Pateikti informacij\u0105<\/h3><p class=\"theme-wp-block gb-responsive-844543-identifier\">Ar turite produkt\u0105, kuriam reikia didelio paai\u0161kinimo lygio? Tuomet tur\u0117tum\u0117te pasinaudoti papildoma erdve, kuri\u0105 suteikia \u201eAmazon A+\u201c turinys, kad paai\u0161kintum\u0117te savo produkt\u0105. \u0160iai kategorijai priklauso, pavyzd\u017eiui, i\u0161manieji telefonai.<\/p><div class=\"wp-block-image gb-responsive-89681-identifier\"><figure class=\"theme-wp-block aligncenter size-large\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln-.png\"><img decoding=\"async\" width=\"844\" height=\"364\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--844x364.png\" alt=\"Amazon A+ turinio pavyzdys pateikti informacij\u0105\" class=\"wp-image-1072\" title=\"Amazon A+ turinio pavyzdys pateikti informacij\u0105\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--407x176.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--768x331.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--844x364.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln-.png 1134w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-415388-identifier\">\u0160iame pavyzdyje trys i\u0161maniojo telefono funkcijos patraukliai pristatomos per \u201eAmazon A+\u201c turin\u012f, kad b\u016bt\u0173 i\u0161samiau apra\u0161ytos: dvigubos SIM kortel\u0117s funkcija, gera baterijos veikimo trukm\u0117 ir atrakinti naudojant veido atpa\u017einim\u0105. Kiekviena funkcija vizualizuojama su nuotrauka, kuri i\u0161 prad\u017ei\u0173 pritraukia d\u0117mes\u012f, o v\u0117liau paai\u0161kinama trumpu tekstu. Tokiu b\u016bdu klientams pateikiama svarbi informacija, nesukuriant monotoni\u0161ko, ilgo teksto, kurio galiausiai niekas nenori skaityti. Ypa\u010d ne, kai lyginami keli produktai ir reikia skaityti ep\u0105 apie \u201eunikalias\u201c savybes kiekviename puslapyje. \u010cia galite \u012fgudusiai i\u0161siskirti i\u0161 konkurencijos, kurdami savo \u201eAmazon A+\u201c turin\u012f, orientuot\u0105 \u012f tikslin\u0119 grup\u0119.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-827332-identifier\">I\u0161ry\u0161kinti USP<\/h3><p class=\"theme-wp-block gb-responsive-688777-identifier\">Su A+ turiniu taip pat galima pabr\u0117\u017eti unikalius pardavimo ta\u0161kus, tai yra, punktus, kurie daro produkt\u0105 unikal\u0173. Jei j\u016bs\u0173 produktas skiriasi nuo konkurent\u0173, tur\u0117tum\u0117te tai ai\u0161kiai nurodyti, nes tai gali b\u016bti lemiamas veiksnys, kod\u0117l klientas perka i\u0161 j\u016bs\u0173, o ne i\u0161 konkurento.<\/p><div class=\"wp-block-image gb-responsive-147276-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><figure class=\"theme-wp-block aligncenter size-full is-resized\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel.png\"><img decoding=\"async\" width=\"1076\" height=\"704\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel.png\" alt=\"Amazon A+ turinio pabr\u0117\u017eti USP pavyzdys\" class=\"wp-image-1076\" style=\"width:844px\" title=\"Amazon A+ turinio pabr\u0117\u017eti USP pavyzdys\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel-407x266.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel-768x502.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel-844x552.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel.png 1076w\" sizes=\"(max-width: 1076px) 100vw, 1076px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-939384-identifier\">\u0160iame pavyzdyje pardav\u0117jas ai\u0161kiai parodo savo \u201eAmazon A+\u201c turiniu, kad j\u0173 baltym\u0173 milteliai yra vegani\u0161ki, turi auk\u0161tos kokyb\u0117s ingredient\u0173 ir suteikia kokyb\u0117s pa\u017ead\u0105. Su \u0161iais punktais jie i\u0161siskiria i\u0161 kit\u0173 baltym\u0173 milteli\u0173, kurie gaminami i\u0161 gyv\u016bnini\u0173 produkt\u0173 arba n\u0117ra auk\u0161tos kokyb\u0117s. V\u0117lgi, trys punktai i\u0161 karto matomi i\u0161 pirmo \u017evilgsnio, tod\u0117l jie tiesiogiai pritraukia kliento d\u0117mes\u012f ir gali paveikti j\u0173 pirkimo sprendim\u0105. Ta\u010diau A+ turinys \u0161iame \u201eAmazon\u201c detalizavimo puslapyje susideda i\u0161 daug teksto. \u017demiau pamatykite, kaip tai padaryti dar geriau.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-943153-identifier\">Sukurti virtuali\u0105 klient\u0173 patirt\u012f<\/h3><p class=\"theme-wp-block gb-responsive-147564-identifier\">Kai klientai apsiperka parduotuv\u0117je, jie patiria apsipirkimo patirt\u012f visi\u0161kai kitaip nei daugeliu atvej\u0173, kai apsiperka internetu.<\/p><p class=\"theme-wp-block gb-responsive-294676-identifier\">Jie gali i\u0161bandyti produktus, paliesti juos ir ap\u017ei\u016br\u0117ti i\u0161 vis\u0173 pusi\u0173. Be to, jie gali pasikonsultuoti su pardav\u0117ju, kuris atsako \u012f j\u0173 klausimus ir pateikia alternatyvas.<\/p><p class=\"theme-wp-block gb-responsive-152925-identifier\">Viso to n\u0117ra, kai apsiperkama \u201eAmazon\u201c ir pana\u0161iose platformose. Tod\u0117l, kaip pardav\u0117jas, tur\u0117tum\u0117te padaryti kliento kelion\u0119 j\u016bs\u0173 produkto puslapyje kuo artimesn\u0119 patir\u010diai parduotuv\u0117je. Naudokite \u201eAmazon A+\u201c turin\u012f ir pristatykite savo produkt\u0105 su visomis jo savyb\u0117mis. Jei parduodate rankin\u0119, galite parodyti visus skyrius ir suteikti \u017evilgsn\u012f \u012f jos vid\u0173. Naudodami produkto nuotraukas su palyginimo objektais, galite parodyti klientams, kokio dyd\u017eio i\u0161 tikr\u0173j\u0173 yra rankin\u0117. Tokiu b\u016bdu daugelis gali geriau \u012fvertinti tikr\u0105j\u012f dyd\u012f, nei jei jie tik skaityt\u0173 abstrak\u010dius matmenis produkto apra\u0161yme. Kiek gi yra 58 cm, galiausiai?<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle gb-responsive-525914-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 desktop-gb-has-icon xl-gb-has-icon lg-gb-has-icon md-gb-has-icon sm-gb-has-icon is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-950943-identifier\">Nors \u201eAmazon\u201c negalite pasamdyti virtualaus parduotuv\u0117s asistento, galite bent jau atsakyti \u012f da\u017eniausiai u\u017eduodamus klient\u0173 klausimus DUK skyriuje ir patarti jiems d\u0117l funkcij\u0173, pavyzd\u017eiui.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-579332-identifier\">Su \u201eAmazon A+\u201c turiniu taip pat yra galimyb\u0117 \u012ftraukti palyginimo lentel\u0119 produkto detalizavimo puslapyje. Tai leid\u017eia palyginti nurodyt\u0105 prek\u0119 su kitais j\u016bs\u0173 asortimento produktais. Paimkime v\u0117l t\u0105 pa\u010di\u0105 rankin\u0119 i\u0161 ankstesnio pavyzd\u017eio. Galb\u016bt \u0161i rankin\u0117 yra \u0161iek tiek per ma\u017ea klientui, nes ji b\u016bt\u0173 naudojama kaip ofiso rankin\u0117 ir turi tur\u0117ti vietos ne\u0161iojamam kompiuteriui, pietums ir kavos puodeliui. Jei taip pat si\u016blote rankin\u0119, kuri atitinka \u0161iuos poreikius, ji yra tik vieno paspaudimo atstumu. Klientas gali matyti i\u0161 j\u016bs\u0173 palyginimo lentel\u0117s, kad turite tai prieinam\u0105, ir grei\u010diausiai paspaus ant jos.<\/p><p class=\"theme-wp-block gb-responsive-772227-identifier\">Taip darydami taip pat atkreipiate klient\u0173 d\u0117mes\u012f \u012f savo produktus, o ne \u012f konkurent\u0173. Nesvarbu, ar tai jums patinka, ar ne: j\u016bs\u0173 konkurentai taip pat yra tik vieno paspaudimo atstumu.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-814757-identifier\">Papaskokite savo prek\u0117s \u017eenklo istorij\u0105<\/h3><p class=\"theme-wp-block gb-responsive-832177-identifier\">Galb\u016bt ne tik j\u016bs\u0173 produktas yra ypatingas, bet ir visa j\u016bs\u0173 \u012fmon\u0117? Ar esate ypa\u010d tvar\u016bs ar socialiai anga\u017euoti? Tuomet parodykite tai savo \u201eAmazon A+\u201c turinyje ir padarykite tai savo unikaliu pardavimo ta\u0161ku.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-596145-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tPrad\u0117kite savo kelion\u0119 nuo pardav\u0117jo iki bestselerio &#8211; su SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tGaukite nemokam\u0105 bandom\u0105j\u0105 versij\u0105 \u0161iandien ir pamatykite, kaip tinkamos paslaugos gali pad\u0117ti jums pereiti nuo ger\u0173 rezultat\u0173 prie GERIAUSI\u0172. Nepraleiskite progos. Veikite dabar.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Prad\u0117kite dabar<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-615330-identifier\">Kaip sukurti A+ turin\u012f?<\/h2><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-22937-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-317006-identifier\">Paspauskite ant Reklamos navigacijos juostoje \u201eSeller Central\u201c ir pasirinkite A+ turinio valdytoj\u0105 i\u0161 i\u0161skleid\u017eiamojo meniu.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-314258-identifier\">Dabar arba ie\u0161kokite ASIN paie\u0161kos lauke, kad redaguotum\u0117te esam\u0105 A+ turin\u012f, arba paspauskite mygtuk\u0105 \u201eSukurti A+ turin\u012f\u201c.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-129256-identifier\">Dabar galite pavadinti turin\u012f, kad v\u0117liau gal\u0117tum\u0117te j\u012f rasti turinio valdytoje.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-561847-identifier\">Pasirinkite kalb\u0105, kuriai turinys turi b\u016bti sukurtas.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-502148-identifier\">\u012ekelkite savo \u012fmon\u0117s logotip\u0105 ir prid\u0117kite produkto apra\u0161ym\u0105. Turite u\u017epildyti \u0161iuos du punktus. Tai galite atpa\u017einti pagal ma\u017e\u0105 u\u017erakto simbol\u012f vir\u0161utiniame de\u0161iniajame kampe \u0161alia moduli\u0173.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-307731-identifier\">Dabar galite prid\u0117ti daugiau skyri\u0173 paspausdami mygtuk\u0105 \u201ePrid\u0117ti modul\u012f\u201c. Pasirinkite \u0161ablon\u0105 savo \u201eAmazon A+\u201c turiniui \u2013 joki\u0173 speciali\u0173 grafikos \u012fg\u016bd\u017ei\u0173 nereikia.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-670327-identifier\">U\u017epildykite modulius turiniu. Jei norite naudoti tik dalis modulio, galite pa\u0161alinti kitus komponentus paspausdami ma\u017e\u0105 x \u0161alia j\u0173 kair\u0117je.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-996448-identifier\">Galite i\u0161trinti vis\u0105 modul\u012f paspausdami x vir\u0161utiniame de\u0161iniajame kampe atitinkamo modulio.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-246718-identifier\">Naudodamiesi \u0161iuo moduli\u0173 sistema, dabar galite visi\u0161kai pritaikyti savo puslap\u012f.<\/li><\/ul><\/div><div class=\"wp-block-image gb-responsive-311536-identifier\"><figure class=\"theme-wp-block aligncenter size-large\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel.png\"><img decoding=\"async\" width=\"844\" height=\"640\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-844x640.png\" alt=\"Amazon A+ turinio pristatyti \u012fmon\u0119 pavyzdys\" class=\"wp-image-1080\" title=\"Amazon A+ turinio pristatyti \u012fmon\u0119 pavyzdys\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-407x308.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-768x582.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-844x640.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel.png 1020w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-135499-identifier\">\u0160iame pavyzdyje parduodami bi\u010di\u0173 va\u0161ko apvyniojimai. I\u0161skirti produkt\u0105 \u0161ioje srityje yra sunku. Tod\u0117l prasminga pabr\u0117\u017eti \u012fmon\u0117s unikalum\u0105. Bi\u010di\u0173 va\u0161ko apvyniojim\u0173 pirk\u0117jai grei\u010diausiai yra labai ekologi\u0161kai s\u0105moningi ir nori remti \u012fmon\u0119, kuri \u012fsipareigojusi aplinkos apsaugai ne tik parduodama produktus. Taigi, klientai gali pirkti t\u0105 pat\u012f produkt\u0105, ta\u010diau tuo pa\u010diu metu \u017eino, kad pirkdami i\u0161 \u0161ios \u012fmon\u0117s, jie taip pat prisideda prie aplinkos apsaugos. Nuotrauka, akcentai ir trumpas tekstas labai vaizd\u017eiai pasakoja istorij\u0105 ir yra lengvai suvokiami.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-992249-identifier\">\u201eAmazon A+ Premium\u201c<\/h2><p class=\"theme-wp-block gb-responsive-783037-identifier\">Pavadinimas A+ Premium turinys neapib\u016bdina labai gerai, kas i\u0161 tikr\u0173j\u0173 jame yra. Tai rei\u0161kia papildom\u0105 skai\u010di\u0173 specifini\u0173 moduli\u0173 A+ srityje, kurie tam tikrose vietose buvo optimizuoti palyginti su klasikiniais A+ moduliais ir i\u0161 dalies si\u016blo naujas galimybes turinio pristatymui.<\/p><p class=\"theme-wp-block gb-responsive-486504-identifier\">Tod\u0117l geresnis pavadinimas b\u016bt\u0173 A+ Advanced arba A+ Next Gen.<\/p><p class=\"theme-wp-block gb-responsive-715193-identifier\">Konkre\u010diai, su A+ Premium moduliais galima pateikti turin\u012f \u201e\u012frenginiams specifiniu\u201c b\u016bdu, atskirai staliniams ir mobiliems \u012frenginiams.<\/p><p class=\"theme-wp-block gb-responsive-118826-identifier\">Rezultatai yra geresnis pristatymas ir homogeni\u0161kesnis, nuoseklesnis turinio pateikimas, palyginti su standartiniais moduliais.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-845868-identifier\"><img decoding=\"async\" width=\"844\" height=\"692\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-844x692.jpg\" alt=\"A-Plus turinys Amazon pritraukia skaitytojus su patraukliomis grafikomis ir vaizdais.\" class=\"wp-image-56175\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-407x334.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-768x630.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-844x692.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-1536x1259.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon.jpg 1952w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-374989-identifier\">Pavyzdyje galite pamatyti 2 Premium A+ reklaminius skydelius, kurie buvo i\u0161d\u0117styti vienas po kito A+ valdytojo. N\u0117ra per\u0117jimo tarp reklamini\u0173 skydeli\u0173 tiek staliniame, tiek mobiliajame ekrane. Klasikiniuose moduliuose abu reklaminius skydelius atskirt\u0173 baltas tarpas.<\/p><p class=\"theme-wp-block gb-responsive-642322-identifier\">Pilnas nauj\u0173 moduli\u0173 potencialas gali b\u016bti realizuotas tik tada, kai pirmiausia u\u017eduodama, koks turinys tur\u0117t\u0173 b\u016bti prasmingai perduodamas toje srityje, o antrame \u017eingsnyje, kokios naujos modulio funkcijos geriausiai leid\u017eia man perduoti \u0161\u012f turin\u012f. Taigi, pirmiausia kalbama apie &#8220;K\u0104&#8221;, o tik v\u0117liau apie &#8220;KAIP&#8221;.<\/p><p class=\"theme-wp-block gb-responsive-736488-identifier\">Konkre\u010diai, yra nauji moduliai, kurie leid\u017eia gerokai geriau palyginti skirtingus produkt\u0173 modelius, kad palyginimas ir pirkimo sprendimas gal\u0117t\u0173 b\u016bti priimtas beveik i\u0161 pirmo \u017evilgsnio.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-569399-identifier\"><img decoding=\"async\" width=\"844\" height=\"372\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-844x372.jpg\" alt=\"A-Plus turinys suteikia optin\u0119 prid\u0117tin\u0119 vert\u0119 skaitytojams.\" class=\"wp-image-56177\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-407x179.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-768x338.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-844x372.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-1536x677.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content.jpg 1616w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-602573-identifier\">Be to, dabar yra kry\u017eminio pardavimo moduliai, kurie gerokai geriau tinka perduoti produkt\u0173 \u012fvairov\u0119 portfelyje, tuo pa\u010diu atsi\u017evelgiant \u012f klient\u0173 poreikius.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-306004-identifier\"><img decoding=\"async\" width=\"844\" height=\"323\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-844x323.jpg\" alt=\"Kas yra A-Plus turinys? B\u016bdas skatinti \u012fsitraukim\u0105 ir s\u0105veik\u0105\" class=\"wp-image-56178\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-407x156.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-768x294.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-844x323.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-1536x588.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-2048x784.jpg 2048w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-76774-identifier\">Galiausiai, \u012fvair\u016bs skaidri\u0173 moduliai leid\u017eia nuosekliai ir nuosekliai pateikti daugel\u012f to paties temos aspekt\u0173, nereikalaujant daugyb\u0117s reklamini\u0173 skydeli\u0173.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-510538-identifier\"><img decoding=\"async\" width=\"844\" height=\"346\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-844x346.jpg\" alt=\"A-Plus turinys: Daugiau nei vienas produkto pavyzdys suteikia pirk\u0117jams \u012fvairov\u0119.\" class=\"wp-image-56180\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-407x167.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-768x315.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-844x346.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-1536x629.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele.jpg 1609w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-351167-identifier\">A+ Premium turinys, vis d\u0117lto, negali b\u016bti rekomenduojamas be s\u0105lyg\u0173 ir universaliai. Tai pirmiausia yra moduli\u0173 serija su specifin\u0117mis funkcijomis. Ypa\u010d d\u0117l dviej\u0173 format\u0173, staliniam ir mobiliajam, pastangos grafiniame dizaino ir taip pat i\u0161laidos yra didesn\u0117s, palyginti su standartiniais moduliais.<\/p><p class=\"theme-wp-block gb-responsive-118933-identifier\">Prekeiviai tur\u0117t\u0173 tod\u0117l m\u0105styti strategi\u0161kiau apie savo turinio i\u0161d\u0117stym\u0105 ir paskirstym\u0105 per vaizd\u0173 galerij\u0105 ir A+ srit\u012f, ir tik apsvarstyti A+ Premium, kai ai\u0161kiai matomas prid\u0117tin\u0117s vert\u0117s marketinge, kuri pateisina didesnes \u012fsigijimo i\u0161laidas.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-549976-identifier\">Amazon A+ turinio \u0161ablonai: Kokie moduliai yra prieinami?<\/h2><p class=\"theme-wp-block gb-responsive-69273-identifier\">Nors prekeiviai gauna daugiau laisv\u0117s dizaino srityje naudodami Amazon A+ turin\u012f, \u0161ablonai suteikia ai\u0161ki\u0105 strukt\u016br\u0105. Tai grei\u010diausiai yra ty\u010dia, nes daugelis rinkos pardav\u0117j\u0173 i\u0161 ties\u0173 yra puik\u016bs savo produktuose, ta\u010diau paprastai n\u0117ra grafikos dizaineriai. Tod\u0117l, kad prekeiviai gal\u0117t\u0173 naudoti Amazon A+ turin\u012f, svarbu, kad \u0161ablonai b\u016bt\u0173 kuo lengviau kuriami. Be to, e. prekybos mil\u017einas visada steng\u0117si i\u0161laikyti tam tikr\u0105 tvark\u0105 ir nuoseklum\u0105 produkt\u0173 portfelyje, kad klientai gal\u0117t\u0173 lengvai nar\u0161yti.<\/p><p class=\"theme-wp-block gb-responsive-576110-identifier\">Atitinkamai, turinio k\u016brimas vyksta modulin\u0117je sistemoje. \u012evair\u016bs i\u0161 anksto paruo\u0161ti moduliai gali b\u016bti laisvai derinami ir u\u017epildomi turiniu. \u0160ie statybiniai blokai yra prieinami.<\/p><p class=\"theme-wp-block gb-responsive-581821-identifier\"><strong>\u012emon\u0117s logotipas<\/strong><\/p><p class=\"theme-wp-block gb-responsive-62257-identifier\">\u0160is modulis apima tik galimyb\u0119 \u012fd\u0117ti \u012fmon\u0117s logotip\u0105.<\/p><p class=\"theme-wp-block gb-responsive-488152-identifier\"><strong>Vaizdo pavadinimas su tekstu<\/strong><\/p><p class=\"theme-wp-block gb-responsive-33482-identifier\">Tai yra vienas i\u0161 papras\u010diausi\u0173 Amazon A+ turinio \u0161ablon\u0173. Vir\u0161uje yra horizontalaus formato vaizdas, po to eina pavadinimas ir tada tekstas.<\/p><p class=\"theme-wp-block gb-responsive-976288-identifier\"><strong>Standartinis vaizdas ir u\u017edanga su \u0161viesiu tekstu<\/strong><\/p><p class=\"theme-wp-block gb-responsive-162408-identifier\">\u0160is \u0161iek tiek klaidingai pavadintas modulis taip pat rei\u0161kia hero vaizd\u0105 horizontaliu formatu. Ta\u010diau juodos spalvos teksto dalis yra pateikta \u0161viesioje u\u017edangoje ant vaizdo.<\/p><p class=\"theme-wp-block gb-responsive-463081-identifier\"><strong>Standartinis vaizdas ir u\u017edanga su tamsiu tekstu<\/strong><\/p><p class=\"theme-wp-block gb-responsive-732905-identifier\">Tai yra atitikmuo auk\u0161\u010diau min\u0117tam moduliui su \u0161viesia u\u017edanga. Hero vaizde yra tamsi u\u017edanga su baltu tekstu.<\/p><p class=\"theme-wp-block gb-responsive-307364-identifier\"><strong>Standartinis vienas vaizdas ir \u017eym\u0117jimai<\/strong><\/p><p class=\"theme-wp-block gb-responsive-593715-identifier\">\u0160is trij\u0173 stulpeli\u0173 modulis Amazon A+ turinio \u0161ablonuose susideda i\u0161 vaizdo kair\u0117je dalyje, teksto lauko vidurin\u0117je dalyje ir i\u0161ry\u0161kintos sekcijos de\u0161in\u0117je, kuri \u0161iuo atveju u\u017epildyta punkt\u0173 s\u0105ra\u0161u.<\/p><p class=\"theme-wp-block gb-responsive-659641-identifier\"><strong>Standartin\u0117 palyginimo lentel\u0117<\/strong><\/p><p class=\"theme-wp-block gb-responsive-651393-identifier\">\u0160ioje klasikin\u0117je lentel\u0117je galima palyginti \u012fvairius produktus i\u0161 prekeivio portfelio su atitinkamu detalizuoto puslapio produktu, pavyzd\u017eiui.<\/p><p class=\"theme-wp-block gb-responsive-195986-identifier\"><strong>Standartas: Keturi vaizdai\/teksto kvadrantai<\/strong><\/p><p class=\"theme-wp-block gb-responsive-514192-identifier\">\u0160is modulis susideda i\u0161 keturi\u0173 kvadrate i\u0161d\u0117styt\u0173 vaizd\u0173, \u0161alia kuri\u0173 yra pavadinimas. Be to, po kiekvienu vaizdu yra vietos tekstui.<\/p><p class=\"theme-wp-block gb-responsive-404250-identifier\"><strong>Daugelio vaizd\u0173 modulis A<\/strong><\/p><p class=\"theme-wp-block gb-responsive-850459-identifier\">\u0160is Amazon A+ turinio \u0161ablon\u0173 modulis yra sukurtas b\u016bti interaktyvus. Kiekvienam i\u0161 keturi\u0173 vaizd\u0173 priskiriamas pavadinimas su tekstu. Paspaudus ant vieno i\u0161 ma\u017e\u0173 vaizd\u0173, atitinkamas tekstas ir vaizdas pasirodo didesn\u0117je versijoje.<\/p><p class=\"theme-wp-block gb-responsive-282359-identifier\"><strong>Standartinis vienas vaizdas kair\u0117je<\/strong><\/p><p class=\"theme-wp-block gb-responsive-803610-identifier\">\u010cia vaizdas yra kair\u0117je, o pavadinimas ir tekstas yra kair\u0117je modulio srityje.<\/p><p class=\"theme-wp-block gb-responsive-200242-identifier\"><strong>Standartinis vienas vaizdas de\u0161in\u0117je<\/strong><\/p><p class=\"theme-wp-block gb-responsive-527222-identifier\">\u017dinoma, yra ir atitinkamas modulis, kuris integruoja tekst\u0105 de\u0161in\u0117je vaizdo pus\u0117je.<\/p><p class=\"theme-wp-block gb-responsive-88543-identifier\"><strong>Standartinis vienas vaizdas ir \u0161onin\u0117 juosta<\/strong><\/p><p class=\"theme-wp-block gb-responsive-162766-identifier\">\u0160is Amazon A+ turinio \u0161ablon\u0173 statybinis blokas v\u0117l yra sukurtas trijose kolonomis ir primena &#8220;Vien\u0105 vaizd\u0105 ir \u017eym\u0117jimus.&#8221; \u0160alia vaizdo yra dvi kolonos su tekstu. Kair\u0117je kolonoje galima prid\u0117ti papildom\u0105 vaizd\u0105.<\/p><p class=\"theme-wp-block gb-responsive-854104-identifier\"><strong>Standartas: Trys vaizdai ir tekstas<\/strong><\/p><p class=\"theme-wp-block gb-responsive-226260-identifier\">Modulis, taip pat sukurtas trijose kolonomis: po kiekvienu vaizdu yra teksto sritis su pavadinimu.<\/p><p class=\"theme-wp-block gb-responsive-905254-identifier\"><strong>Standartinis tekstas \/ Tekstas produkto apra\u0161ymui<\/strong><\/p><p class=\"theme-wp-block gb-responsive-494818-identifier\">Galb\u016bt papras\u010diausi moduliai, kurie susideda tik i\u0161 teksto srities.<\/p><p class=\"theme-wp-block gb-responsive-17762-identifier\"><strong>Standartinis vienas vaizdas su specifikacijos detal\u0117mis<\/strong><\/p><p class=\"theme-wp-block gb-responsive-442976-identifier\">\u0160iame modulyje informacija taip pat pateikiama trij\u0173 stulpeli\u0173 dizainu, kuris susideda i\u0161 vaizdo ir dviej\u0173 teksto stulpeli\u0173.<\/p><p class=\"theme-wp-block gb-responsive-37172-identifier\"><strong>Standartas: Keturi vaizdai ir tekstas<\/strong><\/p><p class=\"theme-wp-block gb-responsive-191359-identifier\">Keturi vaizd\u0173-teksto deriniai i\u0161d\u0117styti \u0161alia vienas kito.<\/p><p class=\"theme-wp-block gb-responsive-318930-identifier\"><strong>Technin\u0117s standartin\u0117s specifikacijos<\/strong><\/p><p class=\"theme-wp-block gb-responsive-954742-identifier\">\u0160is labai populiarus Amazon A+ turinio \u0161ablon\u0173 modulis leid\u017eia pateikti produkto technines specifikacijas, pana\u0161iai kaip palyginimo lentel\u0117je.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-214817-identifier\"><img decoding=\"async\" width=\"844\" height=\"802\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices.jpg\" alt=\"Vis\u0173 buvusi\u0173 Amazon Enhanced Brand Content \u0161ablon\u0173 modulini\u0173 format\u0173 ekrano nuotrauka.\" class=\"wp-image-1683\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices-407x387.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices-768x730.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices.jpg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h2 class=\"theme-wp-block wp-block-heading gb-responsive-744976-identifier\">Amazon A+ turinio \u0161ablono k\u016brimas: Pavyzdys ir geriausios praktikos<\/h2><p class=\"theme-wp-block gb-responsive-330694-identifier\">Amazon jau\u00a0<a href=\"https:\/\/aplusemc.s3.amazonaws.com\/Marketing\/A%2B+Content+Manager_DE.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">paai\u0161kino atskirus \u017eingsnius \u0161iame PDF<\/a>, kurie yra b\u016btini norint sukurti patraukl\u0173 A+ turin\u012f. Tod\u0117l nor\u0117tume pateikti trump\u0105 ap\u017evalg\u0105 \u010dia.<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-422975-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-575159-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Eikite \u012f &#8220;Reklama&#8221; Prekeivi\u0173 centre ir tada pasirinkite A+ turinio valdytoj\u0105 i\u0161 i\u0161skleid\u017eiamojo meniu.<\/li><li class=\"theme-wp-block gb-responsive-274853-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Dabar galite arba ie\u0161koti ASIN, kad koreguotum\u0117te esam\u0105 A+ turin\u012f, arba paspausti mygtuk\u0105 &#8220;Sukurti A+ turin\u012f&#8221;, jei reikia sukurti nauj\u0105 turin\u012f.<\/li><li class=\"theme-wp-block gb-responsive-432501-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Duokite turiniui pavadinim\u0105, kad j\u012f b\u016bt\u0173 lengva rasti v\u0117liau<\/li><li class=\"theme-wp-block gb-responsive-880993-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Pasirinkite kalb\u0105, kuriai turinys bus sukurtas<\/li><li class=\"theme-wp-block gb-responsive-91394-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Po to turite \u012fkelti savo \u012fmon\u0117s logotip\u0105 ir u\u017epildyti produkto apra\u0161ym\u0105. Abu elementai yra privalomi<\/li><li class=\"theme-wp-block gb-responsive-884455-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Per &#8220;Prid\u0117ti modul\u012f&#8221; dabar galite laisvai prid\u0117ti ir derinti papildomas j\u016bs\u0173 Amazon A+ turinio \u0161ablono dalis<\/li><li class=\"theme-wp-block gb-responsive-10206-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Kai kurie moduliai taip pat gali b\u016bti redaguojami be turinio pritaikymo. Jei reikia, pa\u0161alinkite komponentus, kuri\u0173 jums nereikia, spustel\u0117dami ma\u017e\u0105 &#8220;X&#8221;.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-117092-identifier\">\u0160is modulinis sistema taip pat leid\u017eia tiems, kurie turi ma\u017eiau grafini\u0173 talent\u0173, kurti patrauklius Amazon A+ turinio \u0161ablonus. Ta\u010diau, kaip gerai turinys galiausiai palaiko konversijos rodikl\u012f, daugiausia priklauso nuo informacijos kokyb\u0117s, tokios kaip naudojami tekstai ir vaizdai.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-279020-identifier\">Geriausios praktikos: turi b\u016bti laikomasi<\/h3><div class=\"theme-block-list\"><ol class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-868-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-558879-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>TF*IDF analiz\u0117<\/strong>: A+ turinys n\u0117ra indeksuojamas Amazon, ta\u010diau pardav\u0117jai tur\u0117t\u0173 patikrinti savo turin\u012f naudodami TF*IDF analiz\u0119 (taip pat sutrumpintai WDF*IDF vokie\u010di\u0173 kalba). Nors pati Amazon neskenuoja papildomo turinio, Google tikrai tai daro. Tokiu b\u016bdu A+ turinys palaiko produkto SEO reiting\u0105 Google paie\u0161kos sistemoje.<\/li><li class=\"theme-wp-block gb-responsive-131618-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Vaizd\u0173 optimizavimas<\/strong>: Amazon pateikia tam tikras specifikacijas naudojamiems vaizdams, pavyzd\u017eiui, d\u0117l rai\u0161kos, kuri\u0173 reikia laikytis. Jei k\u016br\u0117jas nesilaiko \u0161i\u0173 gairi\u0173, tai lemia i\u0161kraipytus vaizdus arba net naujo turinio i\u0161trynim\u0105.<\/li><li class=\"theme-wp-block gb-responsive-47100-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Banneriai ir detali\u0173 vaizdai<\/strong>: Skirtingai nuo \u012fprasto detal\u0117s puslapio turinio, Amazon A+ turinys leid\u017eia \u017eymiai daugiau k\u016brybi\u0161kumo, nepaisant \u0161ablono. Pardav\u0117jai tur\u0117t\u0173 pasinaudoti \u0161iuo prana\u0161umu, kurdami vaizdus ir tekst\u0105, skirt\u0105 papildomam turiniui. Gali b\u016bti rodomi produkto duomenys, pasakojama \u012fmon\u0117s istorija arba ai\u0161kinamos specialios savyb\u0117s.<\/li><li class=\"theme-wp-block gb-responsive-447621-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Kry\u017eminis ir papildomas pardavimas<\/strong>: Pardav\u0117jai netur\u0117t\u0173 praleisti \u0161ios galimyb\u0117s: per A+ turin\u012f pardav\u0117jai gauna kontrol\u0119 vir\u0161 atitinkam\u0173 produkt\u0173, rodom\u0173 detal\u0117s puslapyje. Tokiu b\u016bdu j\u0173 pa\u010di\u0173 portfelis gali b\u016bti pristatomas pardavim\u0105 skatinan\u010diu b\u016bdu, pavyzd\u017eiui, demonstruojant prekes, kurios atitinka produkt\u0105 detal\u0117s puslapyje.<\/li><li class=\"theme-wp-block gb-responsive-98114-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Korekt\u016bra<\/strong>: Suk\u016brus A+ turin\u012f, j\u012f gali redaguoti tik Amazon darbuotojas. Tod\u0117l i\u0161sami korekt\u016bra yra nepaprastai svarbi. Prie\u0161ingu atveju, klientai gali d\u017eiaugtis klaidomis gana ilgai, nes pakeitimai gali u\u017etrukti iki septyni\u0173 dien\u0173.<\/li><\/ol><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-753596-identifier\">I\u0161vada: Geros Amazon A+ turinio \u0161ablonai per vilkimo ir numetimo funkcij\u0105<\/h2><div class=\"wp-block-image gb-responsive-987259-identifier\"><figure class=\"theme-wp-block alignright size-large is-resized\"><img decoding=\"async\" width=\"844\" height=\"422\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices.jpeg\" alt=\"A+ turinys: Amazon \u017eymiai palengvina savaranki\u0161k\u0105 k\u016brim\u0105 naudojant \u0161ablonus.\" class=\"wp-image-1651\" style=\"width:422px;height:211px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices-407x204.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices-768x384.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><\/div><p class=\"theme-wp-block gb-responsive-267649-identifier\">Kuriant \u012ftikinam\u0105 A+ turin\u012f, tai n\u0117ra raket\u0173 mokslas. Nors i\u0161 anksto paruo\u0161ti moduliai suteikia tam tikr\u0105 strukt\u016br\u0105, tai grei\u010diausiai yra daugiau palengvinimas nei apribojimas daugumai pardav\u0117j\u0173. \u0160i modulin\u0117 sistema leid\u017eia lengviausiai kurti patraukl\u0173 turin\u012f, kuris skatina klientus i\u0161 tikr\u0173j\u0173 pirkti produkt\u0105.<\/p><p class=\"theme-wp-block gb-responsive-570819-identifier\">A+ n\u0117ra tinkamas prastai parduodamo produkto skatinimui; prie\u0161ingai, tai yra puikus palaikymas produktams, kurie jau gerai parduodami arba kuriems reikia specialaus paai\u0161kinimo \u2013 jei kokyb\u0117 yra tinkama. Vaizdai ir tekstai tur\u0117t\u0173 b\u016bti paprastai specialiai sukurti Amazon A+ turinio \u0161ablonams, o tai gali reik\u0161ti didel\u012f kiek\u012f darbo kuriant papildom\u0105 turin\u012f. Tod\u0117l atid\u017eiai apsvarstykite, kuriems produkto detal\u0117s puslapiams strateginiu po\u017ei\u016briu prasminga kurti papildom\u0105 turin\u012f.<\/p><p class=\"theme-wp-block gb-responsive-732348-identifier has-small-font-size\">Vaizd\u0173 kreditai pagal vaizd\u0173 tvark\u0105: \u00a9 Rawpixel.com \u2013 stock.adobe.com \/ \u00a9 Michail Petrov \u2013 stock.adobe.com \/ Ekrano nuotrauka @ Amazon \/ \u00a9 kirasolly \u2013 stock.adobe.com<a href=\"https:\/\/www.sellerlogic.com\/lt\/amazon-dynamic-repricing-tool\/\"><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Produkto detalizavimo puslapis \u201eAmazon\u201c paprastai laikosi ai\u0161kios strukt\u016bros ir grie\u017et\u0173 taisykli\u0173. Pardav\u0117jai \u010dia turi ma\u017eai dizaino laisv\u0117s: tarp produkto pavadinimo, punkt\u0173 ir apra\u0161ymo yra ma\u017eai vietos asmenin\u0117ms id\u0117joms, specialiems klient\u0173 kvietimams ar k\u016brybin\u0117ms rinkodaros priemon\u0117ms. Internetin\u0117 platforma prie\u0161 kelerius metus pripa\u017eino, kad \u0161ioje srityje yra poreikis \u2013 ir pirmiausia pristat\u0117 vadinam\u0105j\u012f \u201eAmazon A+\u201c turin\u012f tiek\u0117jams,<\/p>\n","protected":false},"author":3,"featured_media":1467,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1149],"tags":[],"class_list":["post-223932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reklamuokite-su-amazon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon A Plus turinys \u2013 naudokite \u0161ablonus protingai<\/title>\n<meta name=\"description\" content=\"Amazon A Plus turinys 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