{"id":223986,"date":"2020-07-21T12:57:00","date_gmt":"2020-07-21T12:57:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/"},"modified":"2020-07-21T12:57:00","modified_gmt":"2020-07-21T12:57:00","slug":"kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/","title":{"rendered":"Kaip: 4 \u017eingsniais iki tobulos Amazon veiksm\u0173 plano!"},"content":{"rendered":"<p class=\"theme-wp-block is-style-default gb-responsive-204748-identifier\">Kiekvienas rinkos pardav\u0117jas to bijo: j\u0173 Amazon pardav\u0117jo paskyros sustabdymo arba pardavimo teisi\u0173 at\u0161aukimo. Geriausiu atveju per internetin\u0119 platform\u0105 generuojamas tik nedidelis papildomas pajam\u0173 \u0161altinis; blogiausiu atveju svarbiausias arba net vienintelis pajam\u0173 \u0161altinis dingsta per nakt\u012f. Blogiausias scenarijus. Geros naujienos: pardavimo teisi\u0173 at\u0161aukimas neb\u016btinai turi b\u016bti nuolatinis. Ta\u010diau daugeliu atvej\u0173 Amazon reikalauja <strong>veiksm\u0173 plano<\/strong>, kuris b\u016bt\u0173 pagrindas atstatymui, dar vadinamo Veiksm\u0173 planu (PoA).<\/p><p class=\"theme-wp-block is-style-default gb-responsive-790882-identifier\">\u0160is \u012frankis gerai \u017einomas kokyb\u0117s valdyme, ta\u010diau jis vis dar gali b\u016bti gana didelis i\u0161\u0161\u016bkis Amazon pardav\u0117jams. Kaip \u012fprasta, elektronin\u0117s prekybos mil\u017einas nesuteikia gausyb\u0117s <a href=\"https:\/\/sellercentral.amazon.de\/gp\/help\/external\/201623610?language=de_DE&amp;ref=efph_201623610_cont_200370560\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">informacijos apie pageidaujam\u0105 turin\u012f ir pageidaujam\u0105 format\u0105<\/a>. Nenuostabu, kad dabar internete yra keletas paslaug\u0173 teik\u0117j\u0173, si\u016blan\u010di\u0173 savo pagalb\u0105 kuriant plan\u0105. Gal\u0173 gale, ekstremaliais atvejais visos pragyvenimo priemon\u0117s priklauso nuo s\u0117km\u0117s ar nes\u0117km\u0117s.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-518017-identifier\">Bet ar i\u0161oriniai paslaug\u0173 teik\u0117jai i\u0161 tikr\u0173j\u0173 yra b\u016btini? \u0160iame tinklara\u0161\u010dio \u012fra\u0161e norime paai\u0161kinti <strong>kaip tinkamai sukurti Amazon veiksm\u0173 plan\u0105<\/strong> ir kokias skirtingas galimybes turi rinkos pardav\u0117jai. Ta\u010diau pirmas \u017eingsnis yra atsakyti \u012f klausim\u0105, kokios prie\u017eastys gali privesti Amazon pardav\u0117jus ra\u0161yti veiksm\u0173 plan\u0105.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-258171-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tPrad\u0117kite savo kelion\u0119 nuo pardav\u0117jo iki bestselerio &#8211; su SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tGaukite nemokam\u0105 bandom\u0105j\u0105 versij\u0105 \u0161iandien ir pamatykite, kaip tinkamos paslaugos gali pad\u0117ti jums pereiti nuo ger\u0173 rezultat\u0173 prie GERIAUSI\u0172. Nepraleiskite progos. Veikite dabar.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Prad\u0117kite dabar<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-992094-identifier\">K\u0105 rei\u0161kia veiksm\u0173 planas Amazon?<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-508018-identifier\">Kaip internetin\u0117s prekybos platformos teik\u0117jas, Amazon siekia nustatyti ir i\u0161laikyti tam tikr\u0105 <strong>standart\u0105 savo rinkoje<\/strong>. \u0160iuo tikslu yra keletas <a href=\"https:\/\/sellercentral.amazon.de\/gp\/help\/external\/help.html?itemID=SNV3657R94YP9DZ&amp;language=de_DE&amp;ref=efph_SNV3657R94YP9DZ_cont_2\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">gaires, susitarimai ir instrukcijos<\/a>, kurias kiekvienas pardav\u0117jas turi priimti prie\u0161 prad\u0117damas parduoti. Jei \u0161ios taisykl\u0117s pa\u017eeid\u017eiamos, elektronin\u0117s prekybos mil\u017einas pasilieka teis\u0119 jas vykdyti \u2013 pavyzd\u017eiui, blokuodamas paveikt\u0105 produkt\u0105 ar net vis\u0105 pardav\u0117jo paskyr\u0105.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-366135-identifier\">\u0160iuo atveju i\u0161samus veiksm\u0173 planas padeda Amazon priimti sprendim\u0105 d\u0117l <strong>paskyros atstatymo<\/strong> arba kit\u0173 sankcij\u0173 panaikinimo. Tod\u0117l toks planas tur\u0117t\u0173 apimti, pavyzd\u017eiui,<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-419565-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-666739-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">kokios <strong>prie\u017eastys<\/strong> l\u0117m\u0117 problem\u0105,<\/li><li class=\"theme-wp-block gb-responsive-763343-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">koki\u0173 <strong>priemoni\u0173<\/strong> pardav\u0117jas \u0117m\u0117si, kad i\u0161spr\u0119st\u0173 problem\u0105 ir<\/li><li class=\"theme-wp-block gb-responsive-760926-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">kokius <strong>poky\u010dius<\/strong> pardav\u0117jas atlieka vidiniuose procesuose, kad u\u017etikrint\u0173, jog tokios problemos ateityje nepasikartot\u0173.<\/li><\/ul><\/div><p class=\"theme-wp-block is-style-default gb-responsive-360262-identifier\">Kai \u201eAmazon\u201c paskyra yra sustabdyta, veiksm\u0173 planas da\u017enai yra vienintelis b\u016bdas pardav\u0117jams j\u0105 atkurti. <strong>Sustabdymo prie\u017eastys<\/strong> gali b\u016bti \u012fvairios, ta\u010diau jas paprastai galima suskirstyti \u012f tris skirtingas kategorijas:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-68670-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-852251-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Prasta pardav\u0117jo veikla<\/strong>: Jei pardav\u0117jo veikla neatitinka reikalavim\u0173, tai gali sukelti \u201eAmazon\u201c veiksm\u0173 plan\u0105. Ta\u010diau v\u0117luojantis pristatymas paprastai n\u0117ra pakankamas tam. Jei pardav\u0117jo veiklos tr\u016bkumai da\u017enai pasitaiko ir vir\u0161ija kritin\u0119 rib\u0105, tai gali tapti rimta. Pardav\u0117jai gali su\u017einoti, kuriems rodikliams jie turi skirti d\u0117mes\u012f m\u016bs\u0173 <a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/14-svarbiausiu-kriteriju-kaip-laimeti-buy-box-amazon-ir-kaip-kontroliuoti-savo-metrika\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u012fra\u0161e apie Buy Box laim\u0117jim\u0105<\/a>.<\/li><li class=\"theme-wp-block gb-responsive-956679-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Pardavimo politikos ar elgesio kodekso pa\u017eeidimas<\/strong>: \u201eAmazon\u201c pardav\u0117jai da\u017enai turi pateikti veiksm\u0173 plan\u0105, jei jie pa\u017eeid\u0117 vien\u0105 i\u0161 daugelio <a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/ar-tai-viskas-tik-pavogta-eo-eo-amazon-politikos-skirtos-intelektines-nuosavybes-apsaugai\/\" target=\"_blank\" rel=\"noreferrer noopener\">politik\u0173<\/a>. Pavyzd\u017eiui, prie\u017eastis gali b\u016bti ta, kad pardav\u0117jai siunt\u0117 rinkodaros susijusias el. lai\u0161kus klientams, siekdami nukreipti pardavimo proces\u0105 nuo prekyviet\u0117s platformos \u012f savo internetin\u0119 parduotuv\u0119, arba <a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/6-galutiniai-patarimai-kaip-gauti-daugiau-atsiliepimu-amazon\/\" target=\"_blank\" rel=\"noreferrer noopener\">neteis\u0117tai \u012fsigijo produkt\u0173 atsiliepimus<\/a>.<\/li><li class=\"theme-wp-block gb-responsive-819616-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Nepakankama pardav\u0117jo informacija<\/strong>: Tr\u016bkstama arba neteisinga informacija apie pardav\u0117j\u0105 taip pat gali lemti, kad \u201eAmazon\u201c reikalauja veiksm\u0173 plano po sustabdymo.<\/li><\/ul><\/div><p class=\"theme-wp-block is-style-default gb-responsive-881541-identifier\">U\u017eklupimas: Kai \u201eAmazon\u201c paskyra yra sustabdyta, <strong>vidiniai komunikacijos kanalai<\/strong> neb\u0117ra prieinami. Tai rei\u0161kia, kad pardav\u0117jai negali bendrauti su \u201eAmazon\u201c per Pardav\u0117j\u0173 centr\u0105. Tai nat\u016braliai komplikuoja veiksm\u0173 plan\u0105. Gali prireikti \u0161iek tiek laiko, kol atstovas atsakys. D\u0117l \u0161ios prie\u017easties viskas, kas b\u016btina, tur\u0117t\u0173 b\u016bti pateikta kuo glaustiau. J schlie\u00dflich, atstovas kitoje skaitmenin\u0117s linijos pus\u0117je per dien\u0105 perskaito kelis tokius el. lai\u0161kus.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-334142-identifier\">Veiksm\u0173 plano k\u016brimas \u201eAmazon\u201c: \u0161tai kaip!<\/h2><figure class=\"theme-wp-block wp-block-image size-large desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-731677-identifier\"><img decoding=\"async\" width=\"844\" height=\"211\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download.jpg\" alt=\"\u201eAmazon\u201c veiksm\u0173 planas n\u0117ra prieinamas kaip \u0161ablonas atsisiuntimui, nes kiekvienas atvejis yra individualus.\" class=\"wp-image-1640\" title=\"\u201eAmazon\u201c veiksm\u0173 planas n\u0117ra prieinamas kaip \u0161ablonas atsisiuntimui, nes kiekvienas atvejis yra individualus.\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download-407x102.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download-768x192.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download.jpg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block is-style-default gb-responsive-765721-identifier\">I\u0161 esm\u0117s, elektronin\u0117s prekybos mil\u017einas nori i\u0161girsti <strong>joki\u0173 pasiteisinim\u0173<\/strong>. Problemos kyla, ta\u010diau jas da\u017enai galima i\u0161spr\u0119sti per vidin\u012f atitinkam\u0173 proces\u0173 koregavim\u0105. Pardav\u0117jai tur\u0117t\u0173 sutelkti d\u0117mes\u012f \u012f tai, o ne bandyti suma\u017einti problemos svarb\u0105, nurodyti kaltinink\u0105 ar teisintis. \u201eAmazon\u201c tikisi <strong>ai\u0161kaus ir tikslaus formuluot\u0117s<\/strong> veiksm\u0173 plane. Objektyvumas yra raktinis \u017eodis. Ilgi \u012f\u017eanginiai pasakojimai apie pardav\u0117jo \u012fmon\u0119, paveikt\u0105 produkt\u0105 ar emociniai i\u0161gyvenimai neturi vietos veiksm\u0173 plane.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-460412-identifier\">Vietoj to, pardav\u0117jai tur\u0117t\u0173 sutelkti d\u0117mes\u012f \u012f <strong>klaidos \u0161akn\u012f ir sprendim\u0105<\/strong> atitinkamai problemai. Jei deaktyvacija yra d\u0117l keli\u0173 problem\u0173, kiekviena problema tur\u0117t\u0173 b\u016bti sprend\u017eiama atskirai. Kartais \u201eAmazon\u201c taip pat reikalauja \u012frodym\u0173 tam tikriems produktams. \u0160ie tur\u0117t\u0173 b\u016bti pateikti visapusi\u0161kai. Internetinis mil\u017einas rekomenduoja vizualiai i\u0161ry\u0161kinti svarbi\u0105 informacij\u0105, toki\u0105 kaip ASIN, tiek\u0117jo kontaktiniai duomenys ar s\u0105lyg\u0173 punktai.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-788512-identifier\">Ta\u010diau \u012fmon\u0117 palieka konkre\u010di\u0105 dizaino form\u0105 savo pardav\u0117jams. Viena vertus, tai yra problemi\u0161ka, nes tai suk\u016br\u0117 tikr\u0105 paslapt\u012f aplink \u201eAmazon\u201c veiksm\u0173 plan\u0105, o daugelis pardav\u0117j\u0173 mano, kad sunku j\u012f sukurti. Kita vertus, tai pripa\u017e\u012fsta fakt\u0105, kad kiekvienas veiksm\u0173 planas turi b\u016bti individualiai para\u0161ytas \u201eAmazon\u201c pardav\u0117jo. <strong>N\u0117ra standartinio sprendimo!<\/strong><\/p><p class=\"theme-wp-block is-style-default gb-responsive-799678-identifier\">Vis d\u0117lto, pardav\u0117jai gali orientuotis \u012f <strong>kokyb\u0117s valdymo<\/strong> metodus: 4-Dimensin\u012f (4D) ir 8-Dimensin\u012f ataskait\u0105 (8D). Abi ataskaitos suteikia ai\u0161ki\u0105 strukt\u016br\u0105.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-802622-identifier\">4D ataskaita<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-558842-identifier\">4-Dimensin\u0117 ataskaita yra tinkama kaip \u201eAmazon\u201c veiksm\u0173 planas daugeliui atvej\u0173, ypa\u010d ma\u017eesniems, ma\u017eiau rimtiems pa\u017eeidimams, tokiems kaip vieno produkto sustabdymo panaikinimas. B\u016btent tod\u0117l mes j\u0105 aptarsime detaliau \u010dia. Ji yra padalinta \u012f <strong>keturias skirtingas dimensijas<\/strong>: <\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-362630-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-660268-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D1: Problemos apra\u0161ymas<\/li><li class=\"theme-wp-block gb-responsive-239490-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D2: Prie\u017easties analiz\u0117 ir nedelsiant imtasi veiksm\u0173<\/li><li class=\"theme-wp-block gb-responsive-779472-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D3: Korekciniai veiksmai<\/li><li class=\"theme-wp-block gb-responsive-832829-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D4: Efektyvumo \u012frodymas<\/li><\/ul><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-237040-identifier\">D1: Problemos apra\u0161ymas<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-751594-identifier\">Pirma dimensija yra pirmiausia apra\u0161omoji. \u010cia kalbama apie tai, kaip trumpai, bet tiksliai apra\u0161yti <strong>kuri problema buvo atsakinga u\u017e sankcij\u0105<\/strong>. Sprendimai \u010dia dar n\u0117ra pageidaujami.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-308974-identifier\">D2: Prie\u017easties analiz\u0117<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-267991-identifier\">\u0160ioje dimensijoje pardav\u0117jai giliau nagrin\u0117ja klausim\u0105 ir tiria <strong>kod\u0117l problema i\u0161 viso kilo<\/strong>. Taip pat kalbama apie savo klaid\u0173 analizavim\u0105. Ta\u010diau neproduktyvu ie\u0161koti kalt\u0117s kituose. Net jei tai b\u016bt\u0173 tiesa, \u201eAmazon\u201c veiksm\u0173 plane tur\u0117t\u0173 b\u016bti kuo ma\u017eiau priskiriama kalt\u0117.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-215444-identifier\">Be to, svarbu paai\u0161kinti priemones, kurios buvo imtasi problemai i\u0161spr\u0119sti. \u010cia kalbama ne apie ketinimus ar pa\u017eadus, o apie veiksmus. Jei sustabdymas buvo paskelbtas d\u0117l didelio v\u0117luojan\u010di\u0173 pristatym\u0173 skai\u010diaus, pavyzd\u017eiui, netur\u0117t\u0173 b\u016bti teigiama, kad yra ketinimas pakeisti pristatymo paslaug\u0105 \u2013 tas pakeitimas tur\u0117t\u0173 b\u016bti jau \u012fgyvendintas.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-306904-identifier\">D3: Korekciniai veiksmai<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-384561-identifier\">Tre\u010dia dimensija remiasi antr\u0105ja dimensija. \u010cia <strong>turi b\u016bti i\u0161samiai paai\u0161kintos k\u0105 tik aptartos priemon\u0117s<\/strong>. Kokie poky\u010diai buvo nustatyti kuriuose procesuose ir kod\u0117l \u0161ie poky\u010diai lemia problemos sprendim\u0105? Ar buvo \u012fvesti nauji procesai, tokie kaip kontrol\u0117s instancija, ar vyko darbuotoj\u0173 mokymai, ar buvo atliktas organizacinis pertvarkymas? Visi \u0161ie aspektai tur\u0117t\u0173 b\u016bti \u012ftraukti \u012f D3, kad \u201eAmazon\u201c veiksm\u0173 planas neb\u016bt\u0173 atmestas.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-589505-identifier\">D4: Efektyvumo \u012frodymas<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-360435-identifier\">Kas buvo svarbu ankstesn\u0117se dimensijose, ypa\u010d aktualu D4: \u201eAmazon\u201c nenori skaityti veiksm\u0173 plane, kad priemon\u0117s i\u0161spr\u0119s problem\u0105, bet <strong>kaip priemon\u0117s tai pasieks<\/strong>.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-89503-identifier\">Kokie <strong>\u012frodymai<\/strong> turi b\u016bti pateikti \u0161iuo atveju, yra labai individualu ir priklauso nuo konkre\u010dios problemos ir sprendimo po\u017ei\u016brio. Pavyzd\u017eiui, jei tiek\u0117jas buvo pakeistas, pri\u0117mimo sutar\u010di\u0173 kopijos gal\u0117t\u0173 b\u016bti naudojamos kaip \u012frodymas. Kitais atvejais nuotraukos, inventoriaus ataskaitos ar klient\u0173 atsiliepimai gali b\u016bti naudojami parodyti, kad tokios problemos nepasikartojo po proceso optimizavimo. Bet kuriuo atveju, gerai remti teiginius duomenimis ir faktais.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-634549-identifier\">8D ataskaita<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-478462-identifier\">Palyginti su 4D ataskaita, 8D ataskaita yra i\u0161samesn\u0117 ir apra\u0161o ne tik problem\u0105 ir sprendimo po\u017ei\u016br\u012f, bet ir <strong>problem\u0173 sprendimo proces\u0105<\/strong>. Tod\u0117l 8D ataskaita yra tinkama kaip \u201eAmazon\u201c veiksm\u0173 planas, pavyzd\u017eiui, rimtiems pa\u017eeidimams, kai buvo sustabdyti ne tik atskiri produktai, bet ir visos pardav\u0117jo paskyros.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-123740-identifier\">Skirtingos dimensijos apibr\u0117\u017eiamos taip:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-248613-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-756780-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D1: Kas dirba sprend\u017eiant problem\u0105?<\/strong> Ar buvo suformuota speciali komanda, pasamdyta i\u0161orin\u0117 paslaug\u0173 teik\u0117ja, ar buvo naudojama programin\u0117 \u012franga, kurios kontaktai gali b\u016bti nurodyti?<\/li><li class=\"theme-wp-block gb-responsive-739477-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D2: Kokia yra problema?<\/strong> \u0160is punktas i\u0161 esm\u0117s atitinka pirm\u0105j\u0105 4D ataskaitos dimensij\u0105.<\/li><li class=\"theme-wp-block gb-responsive-193756-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D3: Kokios nedelsiant imtasi priemon\u0117s?<\/strong> \u010cia tur\u0117t\u0173 b\u016bti pateikta tik trumpa svarbiausi\u0173 priemoni\u0173, skirt\u0173 problemai spr\u0119sti, ap\u017evalga.<\/li><li class=\"theme-wp-block gb-responsive-437491-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D4: Kokia buvo klaidos prie\u017eastis?<\/strong> Tai tur\u0117t\u0173 b\u016bti apra\u0161yta kuo objektyviau. Klaidos nustatymas per testus, analizes ir kt. taip pat priklauso \u010dia.<\/li><li class=\"theme-wp-block gb-responsive-200557-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D5: Kokie sprendimo po\u017ei\u016briai yra?<\/strong> \u0160iuo metu \u201eAmazon\u201c tur\u0117t\u0173 su\u017einoti veiksm\u0173 plane, kurie skirtingi sprendimo po\u017ei\u016briai buvo aptarti ir kaip jie sprend\u017eia problem\u0105. Taip pat tur\u0117t\u0173 b\u016bti pateikta, remiantis kuriais kriterijais buvo pasirinktas vienas ar kitas sprendimas.<\/li><li class=\"theme-wp-block gb-responsive-410993-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D6: Kaip buvo \u012fgyvendintos D5 priemon\u0117s?<\/strong> \u010cia kalbama apie D5 priemoni\u0173 \u012fvedimo dokumentavim\u0105.<\/li><li class=\"theme-wp-block gb-responsive-529292-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D7: Kaip priemon\u0117s u\u017ekerta keli\u0105 problemos pasikartojimui?<\/strong> \u0160i dimensija iliustruoja, kaip \u012fgyvendinti sprendimai prisideda prie klaid\u0173 prevencijos.<\/li><li class=\"theme-wp-block gb-responsive-324487-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D8: K\u0105 komanda i\u0161moko i\u0161 klaid\u0173 analiz\u0117s?<\/strong> Paskutin\u0117je dalyje tur\u0117t\u0173 b\u016bti pateikta tam tikra santrauka ir mokymosi kreiv\u0117. Taip pat yra vietos paai\u0161kinimams, kaip ir kod\u0117l tokios problemos bus i\u0161vengtos ateityje.<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-520572-identifier\">Ar jums reikia pagalbos su \u201eAmazon\u201c veiksm\u0173 planu?<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-48022-identifier\">Ypa\u010d 8D ataskaita, bet taip pat 4D ataskaita, reikalauja auk\u0161to apm\u0105stymo ir iniciatyvos lygio. Ne visada i\u0161 karto ai\u0161ku, kurios klaidos privert\u0117 internetin\u012f mil\u017ein\u0105 reikalauti veiksm\u0173 plano. Jei \u201eAmazon\u201c tiesiog sustabd\u0117 produkt\u0105, pardav\u0117jai gali ramiai ie\u0161koti sprendimo. Ta\u010diau jei tai susij\u0119 su daugeliu ASIN arba pardavimo tinkamumu, egzistavimas gali priklausyti nuo veiksm\u0173 plano kokyb\u0117s.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-225030-identifier\">Ta\u010diau <strong>i\u0161orinis k\u016brimas<\/strong> n\u0117ra ekonomi\u0161kai naudingas malonumas. Paslaug\u0173 teik\u0117jai da\u017enai ima <strong>trij\u0173 ar keturi\u0173 skaitmen\u0173 sumas<\/strong>. U\u017e tai jie pirmiausia si\u016blo vien\u0105 dalyk\u0105: patirt\u012f ir \u017einias, ypa\u010d bendraujant su \u201eAmazon\u201c. Kaip ir kiekvienas veiksm\u0173 planas turi b\u016bti sukurtas individualiai, sprendimas u\u017e ar prie\u0161 paslaug\u0173 teik\u0117j\u0105 taip pat yra individualus sprendimas ir priklauso nuo daugelio veiksni\u0173.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-998885-identifier\">Svarbu \u017einoti: <strong>yra galimyb\u0117 tobul\u0117ti.<\/strong> Net jei \u201eAmazon\u201c sustabd\u0117 pardav\u0117jo paskyr\u0105, veiksm\u0173 planas neb\u016btinai turi b\u016bti patvirtintas pirm\u0105 kart\u0105. Paprastai pardav\u0117jai tuomet gauna u\u017eklausas ir nurodymus, kuri\u0173 aspekt\u0173 tr\u016bksta.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-359340-identifier\">I\u0161vada: Ne lengvas u\u017edavinys!<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-696497-identifier\">Vienas dalykas yra ai\u0161kus: kai \u201eAmazon\u201c reikalauja veiksm\u0173 plano, tai yra reik\u0161mingas i\u0161\u0161\u016bkis prekyviet\u0117s pardav\u0117jams ir kartais net gali kelti egzistencin\u0119 gr\u0117sm\u0119. Informacija, kuri\u0105 teikia elektronin\u0117s prekybos mil\u017einas, neb\u016btinai padeda k\u016brimo procese. 4D ataskaita gali suteikti gaires ma\u017eiems pa\u017eeidimams, o 8D ataskaita gali b\u016bti naudinga rimtoms problemoms. Ta\u010diau net ir tada k\u016brimas reikalauja auk\u0161to savirefleksijos lygio i\u0161 pardav\u0117j\u0173.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-66318-identifier\">Taip pat n\u0117ra \u0161ablono ar pana\u0161aus dalyko \u201eAmazon\u201c veiksm\u0173 planui, nes atvejai, kai naudojamas \u0161is kokyb\u0117s u\u017etikrinimo \u012frankis, yra per daug \u012fvair\u016bs. Alternatyva, ypa\u010d egzistencin\u0119 gr\u0117sm\u0119 kelian\u010di\u0173 paskyros deaktyvavimo atveju, gali b\u016bti i\u0161oriniai paslaug\u0173 teik\u0117jai. Ta\u010diau tam reikia planuoti i\u0161laidas, kurios svyruoja nuo trij\u0173 iki keturi\u0173 skaitmen\u0173.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-885231-identifier has-small-font-size\">Vaizd\u0173 autoryst\u0117 pagal vaizd\u0173 tvark\u0105: \u00a9 LIGHTFIELD STUDIOS \u2013 stock.adobe.com; \u00a9 Gajus \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>Kiekvienas rinkos pardav\u0117jas to bijo: j\u0173 Amazon pardav\u0117jo paskyros sustabdymo arba pardavimo teisi\u0173 at\u0161aukimo. Geriausiu atveju per internetin\u0119 platform\u0105 generuojamas tik nedidelis papildomas pajam\u0173 \u0161altinis; blogiausiu atveju svarbiausias arba net vienintelis pajam\u0173 \u0161altinis dingsta per nakt\u012f. Blogiausias scenarijus. Geros naujienos: pardavimo teisi\u0173 at\u0161aukimas neb\u016btinai turi b\u016bti nuolatinis. Ta\u010diau daugeliu atvej\u0173 Amazon reikalauja veiksm\u0173 plano, kuris<\/p>\n","protected":false},"author":3,"featured_media":1596,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1167],"tags":[],"class_list":["post-223986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-patarimai-amp-triukai"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sukurkite \u201eAmazon\u201c veiksm\u0173 plan\u0105 [4 \u017eingsni\u0173 vadovas]<\/title>\n<meta name=\"description\" content=\"4 \u017eingsniai \u012f \u201eAmazon\u201c veiksm\u0173 plan\u0105: Kaip s\u0117kmingai atrakinti savo pardav\u0117jo paskyr\u0105 \u201eAmazon\u201c.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sukurkite \u201eAmazon\u201c veiksm\u0173 plan\u0105 [4 \u017eingsni\u0173 vadovas]\" \/>\n<meta property=\"og:description\" content=\"4 \u017eingsniai \u012f \u201eAmazon\u201c veiksm\u0173 plan\u0105: Kaip s\u0117kmingai atrakinti savo pardav\u0117jo paskyr\u0105 \u201eAmazon\u201c.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-21T12:57:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"844\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robin Bals\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robin Bals\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/\"},\"author\":{\"name\":\"Robin Bals\",\"@id\":\"https:\/\/www.sellerlogic.com\/lt\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\"},\"headline\":\"Kaip: 4 \u017eingsniais iki tobulos Amazon veiksm\u0173 plano!\",\"datePublished\":\"2020-07-21T12:57:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/\"},\"wordCount\":1797,\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/lt\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-4-zingsniais-iki-tobulos-amazon-veiksmu-plano\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\",\"articleSection\":[\"Patarimai &amp; 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