{"id":224049,"date":"2021-12-23T16:21:56","date_gmt":"2021-12-23T16:21:56","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazon-retargeting-pasiekti-klientus-uz-amazon-ribu-su-tinkamu-taikymu\/"},"modified":"2021-12-23T16:21:56","modified_gmt":"2021-12-23T16:21:56","slug":"amazon-retargeting-pasiekti-klientus-uz-amazon-ribu-su-tinkamu-taikymu","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/lt\/blog\/amazon-retargeting-pasiekti-klientus-uz-amazon-ribu-su-tinkamu-taikymu\/","title":{"rendered":"Amazon Retargeting \u2013 pasiekti klientus u\u017e Amazon rib\u0173 su tinkamu taikymu"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-497066-identifier\">Ar \u017einojote, kad su Amazon Retargeting galite \u017eymiai lengviau motyvuoti potencialius klientus atlikti pirkim\u0105, nei tiesiog juos paleisti? Vidutini\u0161kai pirk\u0117jams prireikia \u0161e\u0161i\u0173 ar septyni\u0173 dien\u0173, kad atlikt\u0173 pirkim\u0105 po pirmo produkto paie\u0161kos. Per retargeting galite reklamuoti savo produktus \u0161iuo kritiniu laiko langeliu tiek Amazon, tiek u\u017e jos rib\u0173, taip nukreipdami klient\u0105 link pirkimo u\u017ebaigimo.<\/p><p class=\"theme-wp-block gb-responsive-813080-identifier\">Nepra\u0117jo tiek daug laiko, kai tik tiek\u0117jai tur\u0117jo galimyb\u0119 vykdyti Amazon Retargeting skelbimus. Ta\u010diau nuo 2020 met\u0173 vidurio Amazon pasi\u016bl\u0117 internetiniams ma\u017emenininkams retargeting kaip papildom\u0105 galimyb\u0119 rodyti skelbimus ai\u0161kiai apibr\u0117\u017etoms tikslin\u0117ms grup\u0117ms.<\/p><p class=\"theme-wp-block gb-responsive-164226-identifier\">Kaip galite pasinaudoti \u0161iuo reklamos formatu ir kada verta naudoti \u0161iuos skelbimus?<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-390905-identifier\" id=\"was-ist-amazon-retargeting-und-wie-funktioniert-das\">Kas yra Amazon Retargeting ir kaip tai veikia?<\/h2><p class=\"theme-wp-block gb-responsive-225161-identifier\">J\u016bs, tikriausiai, ne kart\u0105 pasteb\u0117jote, kad vos po keli\u0173 minu\u010di\u0173 ar valand\u0173 po produkto paie\u0161kos Amazon ar internetin\u0117je parduotuv\u0117je, prad\u0117site matyti skelbimus apie aplankytas produkto puslapius arba pana\u0161ius produktus. \u0160iuo metu daugelis jau\u010diasi, lyg juos steb\u0117t\u0173 arba net klausyt\u0173si Facebook ir kt. (baisu!). I\u0161 tikr\u0173j\u0173, viskas yra daug papras\u010diau: retargeting skelbimai buvo rodomi jums kaip tikslinei asmenybei, nes sutikote su savo duomen\u0173 apdorojimu savo Facebook, Google ar Amazon paskyroje.<\/p><p class=\"theme-wp-block gb-responsive-275461-identifier\">Retargeting yra programin\u0117s reklamos forma. \u0160iuo atveju reklamos vietos skiriamos reklamuotojams u\u017e internetin\u0117s parduotuv\u0117s rib\u0173, kad sugr\u0105\u017eint\u0173 dar \u0161iltus klientus \u012f pirkimo keli\u0105 ir u\u017ebaigt\u0173 pirkim\u0105. Ta\u010diau retargeting n\u0117ra Amazon i\u0161radimas. Be to, Amazon prad\u0117jo teikti retargeting skelbimus pardav\u0117jams \u017eymiai v\u0117liau nei interneto mil\u017einai, tokie kaip Facebook ir Google.<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-411627-identifier is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"theme-wp-block gb-responsive-20549-identifier\">Retargeting yra sekimo metodas internetin\u0117je rinkodaroje, kai svetain\u0117s \u2013 paprastai internetin\u0117s parduotuv\u0117s \u2013 lankytojai yra pa\u017eymimi ir v\u0117liau kreipiamasi \u012f juos su tiksline reklama kitose svetain\u0117se.<\/p>\n<cite><a href=\"https:\/\/de.wikipedia.org\/wiki\/Retargeting\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wikipedia<\/a><\/cite><\/blockquote><h3 class=\"theme-wp-block wp-block-heading gb-responsive-233782-identifier\" id=\"wie-wird-der-kunde-genau-angesprochen\">Kaip konkretus klientas yra kreipiamasi?<\/h3><div class=\"theme-block-list\"><ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-322434-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-586261-identifier\">Susidom\u0117j\u0119 asmenys apsilanko j\u016bs\u0173 produkto puslapyje.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-517022-identifier\">Ta\u010diau jie i\u0161eina nebaig\u0119 pirkimo\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-730480-identifier\">Jie mato j\u016bs\u0173 produkt\u0173 skelbim\u0105 nar\u0161ydami\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-293857-identifier\">Pirkimo susidom\u0117jimas v\u0117l u\u017esidega\u2026<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-163306-identifier\">Pirkimo pasiruo\u0161\u0119 klientai prideda produkt\u0105 \u012f krep\u0161el\u012f!<\/li><\/ol><\/div><div class=\"wp-block-image gb-responsive-478096-identifier\"><figure class=\"theme-wp-block aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting.jpg\" alt=\"amazon retargeting on facebook - so geht retargeting\" class=\"wp-image-17733\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting-407x407.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Amazon-Retargeting-on-Facebook-So-geht-Retargeting.jpg 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div><p class=\"theme-wp-block gb-responsive-528627-identifier\">Su Amazon Retargeting j\u016bs koncentruojat\u0117s \u012f asmenis, kurie lank\u0117si konkre\u010diuose produkto puslapiuose arba anks\u010diau pirko produktus i\u0161 j\u016bs\u0173.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-227006-identifier\" id=\"welche-werbemoglichkeiten-stehen-ihnen-auf-amazon-uberhaupt-zur-verfugung\">Kokios reklamos galimyb\u0117s jums yra prieinamos Amazon?<\/h3><p class=\"theme-wp-block gb-responsive-725392-identifier\">Retargeting priemon\u0117s gali prasid\u0117ti tik tada, kai produkto detal\u0117se yra pakankamai srauto. Tam pasiekti paprastai reikia vykdyti <a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/amazon-ppc-tips\/\">PPC kampanijas<\/a>. Amazon sujungia kelias reklamos paslaugas, kad reklamuotojai gal\u0117t\u0173 reklamuoti savo produktus ir prekes. Prie\u0161 prad\u0117dami, nor\u0117tume trumpai pasidaryti ekskursij\u0105 \u012f terminus, kuriuos naudosime \u017eemiau.<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-268844-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-350917-identifier\"><a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/reklamuokite-amazon-2025-m-viskas-ka-reikia-zinoti\/\">Amazon Advertising<\/a> yra Amazon reklamos platforma, per kuri\u0105 galite kurti ir rodyti skelbimus Amazon.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-869355-identifier\">PPC rei\u0161kia mok\u0117jim\u0105 u\u017e paspaudim\u0105 ir nurodo reklamos kampanijas, kuriose mokate u\u017e kiekvien\u0105 paspaudim\u0105.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-756861-identifier\">CPC yra santrumpa, rei\u0161kianti mokest\u012f u\u017e paspaudim\u0105, ir nurodo pa\u010di\u0105 apmok\u0117jimo metodik\u0105.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-307242-identifier\"><a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/nuo-reklamos-stulpelio-iki-skaitmenines-eros-kaip-jus-gaunate-naudos-is-amazon-dsp\/\">DSP rei\u0161kia Paklausos Pus\u0117s Platform\u0105<\/a>. DSP yra programin\u0117 \u012franga, leid\u017eianti reklamuotojams taikyti skelbimus kitose svetain\u0117se u\u017e Amazon rib\u0173, vykdyti Amazon Retargeting kampanijas ir kurti savo auditorijas, tokias kaip Reklamuotoj\u0173 Auditorijos arba Pana\u0161ios Auditorijos.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-128533-identifier\">Taikymas yra metodas, kuriuo vartotojai yra kreipiamasi remiantis j\u0173 pageidavimais ir paie\u0161kos ketinimais tiek Amazon, tiek u\u017e jos rib\u0173. Amazon Advertising leid\u017eia tik raktini\u0173 \u017eod\u017ei\u0173, produkt\u0173 ir ribot\u0105 auditorijos taikym\u0105 (remiantis interesais, pirkimo ketinimais, vieta ir kt.).<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-967733-identifier\">Vartotojui pagr\u012fstas taikymas \u2013 Vartotojas X apsilank\u0117 produkto detal\u0117s puslapyje Y arba turi tam tikr\u0173 interes\u0173 ir yra taikomas remiantis \u0161ia informacija bei jam rodomi skelbimai.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-537815-identifier\">Retargeting yra metodas, kuriuo potencial\u016bs pirk\u0117jai v\u0117l kreipiasi po to, kai apsilanko j\u016bs\u0173 produkto puslapyje, kad u\u017ebaigt\u0173 pirkim\u0105. Ta\u010diau su Amazon Retargeting, d\u0117ka Pana\u0161i\u0173 Auditorij\u0173, taip pat galima taikyti klientus, kurie parod\u0117 susidom\u0117jim\u0105 konkurenciniu produktu.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-141785-identifier\">\u0160ios reklamos galimyb\u0117s yra prieinamos jums kaip internetiniam ma\u017emenininkui Amazon:<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-333029-identifier\" id=\"sponsored-products\">R\u0117m\u0117j\u0173 produktai<\/h4><p class=\"theme-wp-block gb-responsive-373993-identifier\">Populiariausi skelbimai tarp internetini\u0173 ma\u017emeninink\u0173 \u201eAmazon\u201c. R\u0117m\u0117j\u0173 produktai yra raktini\u0173 \u017eod\u017ei\u0173 ir ASIN pagrindu sukurti skelbimai, kurie padidina atskir\u0173 produkt\u0173 matomum\u0105 paie\u0161kos rezultatuose ir produkt\u0173 detali\u0173 puslapiuose. Apskaita vykdoma CPC pagrindu.<\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-954686-identifier\"><img decoding=\"async\" width=\"844\" height=\"742\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products.png\" alt=\"Retargeting on Amazon \u2013 Sponsored Products\" class=\"wp-image-17726\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products-407x358.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products-768x675.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140545\/Retargeting-on-Amazon-sponsored-products.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h4 class=\"theme-wp-block wp-block-heading gb-responsive-441041-identifier\" id=\"sponsored-brands\">R\u0117m\u0117j\u0173 prek\u0117s<\/h4><p class=\"theme-wp-block gb-responsive-633607-identifier\">R\u0117m\u0117j\u0173 prek\u0117s yra tinkamos didinti prek\u0117s \u017eenklo \u017einomum\u0105 ir pasirodo paie\u0161kos rezultatuose bei rinkos produkt\u0173 puslapiuose. Reklamos u\u017esakovas turi galimyb\u0119 reklamuoti savo prek\u0117s \u017eenkl\u0105 rezultat\u0173 vir\u0161uje su trimis produktais ir prek\u0117s \u017eenklo logotipu, naudodamas r\u0117m\u0117j\u0173 prekes. Klientai gali b\u016bti nukreipti \u012f nusileidimo puslap\u012f arba parduotuv\u0119. Apskaita vykdoma CPC pagrindu.<\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-225037-identifier\"><img decoding=\"async\" width=\"844\" height=\"486\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands.png\" alt=\"Amazon Remarketing Pixel - Sponsored Brands Ads\" class=\"wp-image-17720\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands-407x234.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands-768x442.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140546\/Amazon-Remarketing-Pixel-sponsored-brands.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h4 class=\"theme-wp-block wp-block-heading gb-responsive-470153-identifier\" id=\"sponsored-display-ads\">R\u0117m\u0117j\u0173 rodymo skelbimai<\/h4><p class=\"theme-wp-block gb-responsive-558421-identifier\">Skirtumas tarp r\u0117m\u0117j\u0173 rodymo skelbim\u0173 ir r\u0117m\u0117j\u0173 produkt\u0173 bei preki\u0173 \u017eenklo slypi skelbim\u0173 rodymo b\u016bde. R\u0117m\u0117j\u0173 produktai ir prek\u0117s \u017eenklai yra pagr\u012fsti raktiniais \u017eod\u017eiais ir pasirodo tik \u201eAmazon\u201c. R\u0117m\u0117j\u0173 rodymo skelbimai naudoja vartotoj\u0173 duomenis ir pom\u0117gius ir gali b\u016bti rodomi ir u\u017e \u201eAmazon\u201c rib\u0173. Tai suteikia r\u0117m\u0117j\u0173 rodymo skelbimams didesn\u012f pasiekiamum\u0105, u\u017efiksuojant klient\u0105 ten, kur jis \u0161iuo metu yra, ir taip pat gali b\u016bti naudojami retargetingui \u201eAmazon\u201c. Apskaita vykdoma CPC pagrindu.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-888858-identifier\" id=\"werbemittel-von-amazon-dsp\">Reklamos med\u017eiagos i\u0161 \u201eAmazon DSP\u201c<\/h3><p class=\"theme-wp-block gb-responsive-15348-identifier\">Kaip min\u0117jome anks\u010diau, DSP yra technologija, leid\u017eianti rodyti skelbimus per programin\u0119 reklam\u0105 ir u\u017e \u201eAmazon\u201c rib\u0173. Programinei reklamai galima \u012fsigyti medijos erdves, tai yra reklamos erdves, u\u017e \u201eAmazon\u201c. J\u016bs neturite b\u016bti \u201eAmazon\u201c pardav\u0117ju, kad gal\u0117tum\u0117te vykdyti DSP skelbimus.<\/p><p class=\"theme-wp-block gb-responsive-848078-identifier\">Norint u\u017etikrinti, kad skelbimai s\u0117kmingai pasiekt\u0173 kuo didesn\u0119 auditorij\u0105 ir skatint\u0173 pirkimus, \u201eAmazon\u201c si\u016blo \u012fvairius formatus. Kaip reklamos u\u017esakovas, galite lanks\u010diai nuspr\u0119sti, ar naudoti savo skelbimus, ar pasinaudoti \u201eAmazon\u201c reklamos med\u017eiagomis, tokiomis kaip internetiniai \u0161ablonai skelbimams arba vaizdo skelbim\u0173 k\u016br\u0117jas.<\/p><p class=\"theme-wp-block gb-responsive-913090-identifier\">Skirtingai nuo tradicini\u0173 PPC skelbim\u0173, apskaita u\u017e skelbimus per DSP vykdoma CPM (kaina u\u017e t\u016bkstant\u012f) pagrindu. \u201eAmazon\u201c pati pa\u017eymi, kad priklausomai nuo rinkos, tur\u0117tum\u0117te tik\u0117tis minimalaus biud\u017eeto apie 35 000 USD. Kadangi DSP skelbimai rodomi u\u017e \u201eAmazon\u201c rib\u0173, jie gali b\u016bti naudojami \u201eAmazon\u201c retargetingui.<\/p><p class=\"theme-wp-block gb-responsive-300820-identifier\">Su \u0161iais reklamos pasirinkimais j\u016bs, kaip internetinis ma\u017emenininkas, turite galimyb\u0119 prad\u0117ti retargeting\u0105 su \u201eAmazon DSP\u201c:<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-971434-identifier\" id=\"display-ads\">Rodymo skelbimai<\/h4><p class=\"theme-wp-block gb-responsive-17283-identifier\">Rodymo skelbimai yra skelbimai, kuriuose yra tekstas ir vizualai su veiksm\u0173 kvietimo (CTA) mygtuku, kurie veda \u012f nusileidimo puslap\u012f. Skelbimai paprastai yra rodomi puslapio vir\u0161uje arba \u0161one arba turinio viduje. \u010cia galite rasti <a href=\"https:\/\/advertising.amazon.com\/de-de\/library\/guides\/display-advertising?ref_=a20m_us_p_dsp_faq_blg_da\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">vadov\u0105, kaip kurti rodymo skelbimus<\/a> taip pat <a href=\"https:\/\/advertising.amazon.com\/de-de\/library\/guides\/display-ads-examples?ref_=a20m_us_lbr_gd_dispad_gd_daex\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">geriausius vizual\u0173 ir CTA element\u0173 pavyzd\u017eius<\/a>.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-375387-identifier\" id=\"audio-ads\">Garso skelbimai<\/h4><p class=\"theme-wp-block gb-responsive-456738-identifier\">Jei norite papildyti savo rodymo reklamos strategij\u0105 garso reklama, \u201eAmazon\u201c taip pat si\u016blo \u0161\u012f reklamos format\u0105. Garso skelbimai gali trukti nuo 10 iki 30 sekund\u017ei\u0173 ir yra grojami reguliariais intervalais per pertraukas tarp dain\u0173 \u201eAmazon Music\u201c.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-548942-identifier\" id=\"video-ads\">Vaizdo skelbimai<\/h4><p class=\"theme-wp-block gb-responsive-600446-identifier\">Vaizdo skelbimai yra prieinami prek\u0117s \u017eenklams, ma\u017emenininkams ir agent\u016broms. Reklamos u\u017esakovai gali juos vykdyti nepriklausomai nuo to, ar jie parduoda produktus \u201eAmazon\u201c, ar ne. Skelbimai rodomi arba prie\u0161, arba viduryje \u201eAmazon\u201c transliuojamo turinio.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-534876-identifier\" id=\"dynamik-in-der-schaltung-der-anzeigen\">Dinamika reklamos vietoje<\/h3><p class=\"theme-wp-block gb-responsive-212182-identifier\">Ar norite daugiau dinamikos, \u012fkeliant retargeting skelbimus? \u201eAmazon DSP\u201c si\u016blo \u0161i\u0105 galimyb\u0119 dinami\u0161k\u0173 ir reaguojan\u010di\u0173 reklamos format\u0173 pavidalu \u2013 dinaminiai elektronin\u0117s prekybos skelbimai (DEA) ir reaguojantys elektronin\u0117s prekybos k\u016briniai (REC). Tokiu b\u016bdu \u201eAmazon\u201c remia internetinius ma\u017emenininkus, leisdama jiems pasinaudoti internetinio giganto patirtimi be dideli\u0173 pastang\u0173 i\u0161 j\u0173 pus\u0117s.<\/p><p class=\"theme-wp-block gb-responsive-55413-identifier\">Naudojant DEA, \u201eAmazon\u201c ie\u0161ko optimali\u0173 reklamos element\u0173, remdamasi atitinkamo ASIN produkto duomenimis, ir testuoja skirtingas vaizd\u0173, tekst\u0173, i\u0161d\u0117stymo ir dizaino variacijas, kad pasiekt\u0173 geriausius rezultatus su vietomis.<\/p><p class=\"theme-wp-block gb-responsive-408041-identifier\">\u0160ie parametrai automati\u0161kai paimami ir rodomi i\u0161 atitinkamo \u201eAmazon\u201c produkto:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-431923-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-7676-identifier\">Produkto pavadinimas<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-988921-identifier\">Produkto vaizdas<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-518957-identifier\">\u201ePrime\u201c logotipas<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-521781-identifier\">Kaina<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-503012-identifier\">Atsiliepimai<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-930528-identifier\">ir veiksm\u0173 kvietimo mygtukas<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-251814-identifier\">Labai i\u0161samus vadovas apie vizualus, reklamos viet\u0105, gaires ir patvirtinimo proces\u0105 <a href=\"https:\/\/advertising.amazon.com\/de-de\/resources\/ad-specs\/ecommerce?ref_=a20m_us_spcs_ecm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">yra \u010dia, \u201eAmazon\u201c<\/a>.<\/p><div class=\"wp-block-image gb-responsive-606578-identifier\"><figure class=\"theme-wp-block aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"500\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA.jpeg\" alt=\"Amazon Retargeting Campaign with Dynamic E-Commerce Ads (DEA)\" class=\"wp-image-17710\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA-407x339.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/12\/23140547\/amazon-retargeting-campaign-DEA.jpeg 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-161178-identifier\" id=\"welche-targeting-optionen-stehen-ihnen-bei-amazon-retargeting-zur-verfugung\">Kokios tikslin\u0117s parinktys jums prieinamos su \u201eAmazon\u201c retargetingu?<\/h3><h4 class=\"theme-wp-block wp-block-heading gb-responsive-228702-identifier\" id=\"asin-retargeting-product-views\">ASIN retargeting \u2013 Produkto per\u017ei\u016bros<\/h4><p class=\"theme-wp-block gb-responsive-891270-identifier\">Produkto per\u017ei\u016bros yra klasikin\u0117 variantas retargetingo skelbimams ir yra labai populiarus, nes \u017eada did\u017eiausi\u0105 gr\u0105\u017e\u0105 i\u0161 reklamos i\u0161laid\u0173 (ROAS). Potencialus pirk\u0117jas per\u017ei\u016bri produkt\u0105, bet jo nepirko. Jie yra tikslinami, kol nusipirks produkt\u0105 arba i\u0161kris i\u0161 reklamos tinklo.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-148884-identifier\" id=\"asin-retargeting-product-searches\">ASIN retargeting \u2013 Produkto paie\u0161kos<\/h4><p class=\"theme-wp-block gb-responsive-101289-identifier\">Vartotojas \u012fveda konkret\u0173 paie\u0161kos termin\u0105, susijus\u012f su reklamuojamu ASIN. \u0160iam ASIN gali b\u016bti nustatyta tikslinimas. Ta\u010diau raktinis \u017eodis nustatomas algoritmi\u0161kai pagal \u201eAmazon\u201c. Internetinis ma\u017emenininkas neturi \u012f\u017evalgos \u012f \u0161\u012f pasirinkimo proces\u0105.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-311963-identifier\" id=\"asin-retargeting-brand-views\">ASIN retargeting \u2013 Prek\u0117s \u017eenklo per\u017ei\u016bros<\/h4><p class=\"theme-wp-block gb-responsive-671483-identifier\">Jei vartotojas per\u017ei\u016bri prek\u0117s \u017eenklo produktus per tam tikr\u0105 laikotarp\u012f, jie gali b\u016bti tikslinami konkre\u010diai.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-363068-identifier\" id=\"asin-retargeting-brand-purchases\">ASIN retargeting \u2013 Prek\u0117s \u017eenklo pirkimai<\/h4><p class=\"theme-wp-block gb-responsive-209571-identifier\">Jei vartotojas perka produkt\u0105 i\u0161 konkretaus prek\u0117s \u017eenklo ir norite jiems pristatyti kitus tos pa\u010dios prek\u0117s \u017eenklo produktus, jie taip pat gali b\u016bti tikslinami. Galimyb\u0117, ypa\u010d tinkama <a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-pasiekti-tinkamus-klientus-su-amazon-display-ads-iskaitant-zingsnis-po-zingsnio-instrukcijas\/\">kry\u017eminiam ir papildomam pardavimui<\/a>.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-781386-identifier\" id=\"asin-retargeting-product-purchases\">ASIN retargeting \u2013 Produkto pirkimai<\/h4><p class=\"theme-wp-block gb-responsive-798139-identifier\">Vartotojas u\u017esako vartojam\u0105 produkt\u0105, pavyzd\u017eiui, maisto papildus, kuriuos galima u\u017esakyti reguliariais intervalais. Tod\u0117l jie gali b\u016bti konkre\u010diai tikslinami per \u201eAmazon\u201c retargeting\u0105, kad b\u016bt\u0173 skatinami v\u0117l u\u017esakyti juos ten.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-862483-identifier\" id=\"asin-retargeting-similarities-product-views\">ASIN retargeting \u2013 Pana\u0161i\u0173 produkt\u0173 per\u017ei\u016bros<\/h4><p class=\"theme-wp-block gb-responsive-699982-identifier\">Jei vartotojas per\u017ei\u016bri pana\u0161ius produktus i\u0161 kit\u0173 prek\u0117s \u017eenkl\u0173, gali b\u016bti nustatytas tikslinimas \u0161iam. Ta\u010diau \u201eAmazon\u201c algoritmas nusprend\u017eia, kuriuos ASIN jis pasirenka.<\/p><h4 class=\"theme-wp-block wp-block-heading gb-responsive-93676-identifier\" id=\"asin-retargeting-competitor-conquesting\">ASIN retargeting \u2013 Konkurent\u0173 u\u017ekariavimas<\/h4><p class=\"theme-wp-block gb-responsive-869853-identifier\">Konkurent\u0173 u\u017ekariavimas yra pana\u0161i galimyb\u0117 \u012f pana\u0161i\u0173 produkt\u0173 per\u017ei\u016br\u0173 retargeting\u0105. Ta\u010diau \u010dia turite galimyb\u0119 konkre\u010diai pasirinkti tam tikrus ASIN. Pana\u0161i\u0173 produkt\u0173 per\u017ei\u016brose \u201eAmazon\u201c tai daro u\u017e jus.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-11279-identifier\" id=\"mit-welchen-kosten-ist-bei-amazon-retargeting-zu-rechnen\">Kokios i\u0161laidos gali b\u016bti tikimasi su \u201eAmazon\u201c retargetingu?<\/h2><p class=\"theme-wp-block gb-responsive-48702-identifier\">Paprastai j\u016bs mokate u\u017e reklam\u0105 \u201eAmazon\u201c tik tada, kai vartotojas paspaud\u017eia j\u016bs\u0173 skelbim\u0105 (CPC \u2013 kaina u\u017e paspaudim\u0105). Su \u201eAmazon DSP\u201c mokate u\u017e skelbimo rodym\u0105 tam tikram \u017emoni\u0173 skai\u010diui X. Tai vadinama \u201e\u012fsp\u016bd\u017ei\u0173 pagrindu vykdoma apskaita\u201c \u2013 CPM \u2013 kaina u\u017e t\u016bkstant\u012f, tai rei\u0161kia u\u017e 1 000 per\u017ei\u016br\u0173.<\/p><p class=\"theme-wp-block gb-responsive-563121-identifier\">Skirtingai nuo \u201eAmazon Advertising\u201c, su \u201eAmazon DSP\u201c turite galimyb\u0119 naudoti ne tik savitarnos metod\u0105, bet ir valdomo paslaug\u0173 metodo. Savitarnos metodo atveju turite visi\u0161k\u0105 kontrol\u0119 savo reklamos kampanijai ir n\u0117ra valdymo mokes\u010di\u0173. Valdomoms paslaugoms paprastai reikia minimalaus biud\u017eeto apie 10 000 EUR. Su \u0161ia paslauga \u201eAmazon\u201c sukuria skelbimus pa\u010diam internetiniam ma\u017emenininkui, o <a href=\"https:\/\/www.sellerlogic.com\/lt\/blog\/kaip-pasiekti-tinkamus-klientus-su-amazon-display-ads-iskaitant-zingsnis-po-zingsnio-instrukcijas\/\">kampanijos vadybininkas<\/a> yra suteikiamas, kad jums pad\u0117t\u0173.<\/p><p class=\"theme-wp-block gb-responsive-894981-identifier\">I\u0161sami\u0105 informacij\u0105 apie tai, kaip u\u017esiregistruoti \u201eAmazon DSP\u201c, galite rasti <a href=\"https:\/\/advertising.amazon.com\/de-de\/solutions\/products\/amazon-dsp?tag=googhydr-20&amp;hvadid=448098134638&amp;hvpos=&amp;hvexid=&amp;hvnetw=g&amp;hvrand=4567055610199769961&amp;hvpone=&amp;hvptwo=&amp;hvqmt=b&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9044735&amp;hvtargid=kwd-401268851195&amp;ref=pd_sl_4puf98unj7_b_sspa_ggl_d_de_ct_448098134638\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">tiesiogiai \u201eAmazon\u201c<\/a>.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-962597-identifier\" id=\"welche-vorteile-hat-amazon-retargeting\">Kokie yra \u201eAmazon\u201c retargetingo privalumai?<\/h2><p class=\"theme-wp-block gb-responsive-71449-identifier\">Kam naudingas retargetingas?<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-127780-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-285777-identifier\">Retargetingas yra ne tik tinkamas brangiems produktams, kuriuos sunku paai\u0161kinti klientams ir kuriems jie reikia daugiau laiko priimti sprendim\u0105 d\u0117l pirkimo. Pasi\u016blymas: Su retargetingu taip pat galima pasiekti \u017eymiai daugiau pardavim\u0173 vidutin\u0117s kainos segmentuose ar ni\u0161ose \u2013 jei tik tikslai yra nustatyti teisingai. Vaistin\u0117s prek\u0117s, tokios kaip \u0161amp\u016bnas ar sauskeln\u0117s, yra geras pavyzdys, nes jas galima efektyviai reklamuoti laikui b\u0117gant ir jos paprastai yra perkamos pakartotinai.<\/li><\/ul><\/div><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-18719-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-259390-identifier\">Bet tas pats taikoma ir brangiems produktams: tie, kurie stebi pasiruo\u0161usius pirkti klientus su skelbimais tiek laiko, kiek reikia, ir laukia, kol jie &#8220;silpn\u0117s&#8221;, tur\u0117s daugiau s\u0117km\u0117s i\u0161 tikr\u0173j\u0173 parduodant reklamuojam\u0105 produkt\u0105.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-52605-identifier\">Amazon retargetingas taupo daug pinig\u0173, d\u0117ka visi\u0161kai automatizuoto tikslini\u0173 grupi\u0173, kurios jau \u012fsigijo j\u016bs\u0173 produkt\u0105, i\u0161skyrimo.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-887115-identifier\">Tuo pa\u010diu metu turite galimyb\u0119 Amazon i\u0161skirti vartotojus i\u0161 reklamos kampanijos, kurie mat\u0117 skelbim\u0105 ir ne tik \u012fsigijo T\u0104 vien\u0105 produkt\u0105, bet ir palyginam\u0105 produkt\u0105 i\u0161 atitinkamos kategorijos. Tai v\u0117lgi taupo i\u0161laidas, tuo pa\u010diu pasiekiant norim\u0105 pardavim\u0105.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-689918-identifier\">Retargetingas yra geriausias \u012frankis, norint nukreipti i\u0161orin\u012f sraut\u0105 atgal \u012f j\u016bs\u0173 Amazon produkto puslap\u012f. Vykdydami retargetingo skelbimus, i\u0161laikomas auk\u0161tas ROAS ir pajam\u0173 augimas.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-929971-identifier\">Amazon yra kompetentingas partneris j\u016bs\u0173 pus\u0117je ir labai domisi pardavimais. Kalbant apie klient\u0173 duomen\u0173 analiz\u0119, n\u0117ra kitos reklamos platformos, kuri si\u016blyt\u0173 geresn\u012f ir tikslesn\u012f taikym\u0105.<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-683222-identifier\" id=\"fazit\">I\u0161vada<\/h2><p class=\"theme-wp-block gb-responsive-348050-identifier\">Amazon yra PRODUKT\u0172 paie\u0161kos variklis, kas yra reik\u0161mingas prana\u0161umas rinkos vietos klientams. Ta\u010diau pardav\u0117jams tai rei\u0161kia didel\u012f i\u0161\u0161\u016bk\u012f i\u0161siskirti tarp didel\u0117s konkurencijos. Jei norite geriau pasiekti savo potenciali\u0105 tikslin\u0119 auditorij\u0105, PPC ir retargetingo skelbim\u0173 vykdymas yra b\u016btinas. Tokiu b\u016bdu klientai gali b\u016bti taikomi ir sekami su individualiais skelbimais, remiantis j\u0173 pirkimo interesais.<\/p><p class=\"theme-wp-block gb-responsive-459123-identifier\">Amazon retargetingas yra tik viena didesnio paveikslo dalis. J\u012f prasminga vykdyti tik tada, kai potencialus pirk\u0117jas jau yra per\u017ei\u016br\u0117j\u0119s Amazon prek\u0119. Tai rei\u0161kia, kad turite generuoti pakankamai srauto produkto detal\u0117se, kad Amazon gal\u0117t\u0173 efektyviai rodyti skelbimus apskritai.<\/p><p class=\"theme-wp-block gb-responsive-2992-identifier\">Tai rei\u0161kia, kad tur\u0117tum\u0117te vertinti retargeting\u0105 kaip tik vien\u0105 j\u016bs\u0173 bendro marketingo koncepcijos stulp\u0105 Amazon. Be PPC kampanij\u0173, koncepcija labai tik\u0117tina, kad \u017elugs, ir j\u016bs prarasite daug pinig\u0173 d\u0117l prastai nustatyt\u0173 tiksl\u0173.<\/p><p class=\"theme-wp-block gb-responsive-767103-identifier\">Jei norite protingai investuoti savo reklamos biud\u017eet\u0105, turite u\u017esiimti programine reklama arba pasitelkti profesionalus. Viena ai\u0161ku \u2013 be marketingo bus labai sunku pasiekti klientus su savo produktais.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-679166-identifier\" id=\"faq\">DUK<\/h2><div class=\"theme-wp-block schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1640245984398\"><strong class=\"schema-faq-question\">Kas yra Amazon PPC?<\/strong> <p class=\"schema-faq-answer\">PPC rei\u0161kia mok\u0117jim\u0105 u\u017e paspaudim\u0105 ir nurodo reklamos kampanijas, kuriose mokate u\u017e kiekvien\u0105 paspaudim\u0105.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246404783\"><strong class=\"schema-faq-question\">Kas yra Amazon DSP?<\/strong> <p class=\"schema-faq-answer\">DSP rei\u0161kia Paklausos pus\u0117s platform\u0105. DSP yra technologija, leid\u017eianti reklamuotojams taikyti skelbimus kitose svetain\u0117se u\u017e Amazon rib\u0173, vykdyti retargeting\u0105 ir kreiptis \u012f savo auditorijas, tokias kaip Reklamos auditorijos arba Pana\u0161ios auditorijos.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246104930\"><strong class=\"schema-faq-question\">Kas yra Amazon Retargeting?<\/strong> <p class=\"schema-faq-answer\">Retargetingas yra procesas, kuriame potencial\u016bs pirk\u0117jai v\u0117l \u012ftraukiami po to, kai apsilanko j\u016bs\u0173 produkto puslapyje, kad u\u017ebaigt\u0173 pirkim\u0105.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1640246136866\"><strong class=\"schema-faq-question\">Kaip veikia Amazon Retargeting?<\/strong> <p class=\"schema-faq-answer\">Per Amazon Retargeting j\u016bs\u0173 potencial\u016bs klientai yra primenami apie pirkim\u0105 tiek viduje, tiek u\u017e Amazon rib\u0173.<\/p> <\/div><\/div><p class=\"theme-wp-block gb-responsive-737141-identifier has-small-font-size\">Vaizd\u0173 kreditai pagal vaizd\u0173 tvark\u0105: \u00a9 TarikVision \u2013 stock.adobe.com \/ Ekrano nuotrauka @ Amazon \/ Ekrano nuotrauka @ Amazon \/ Ekrano nuotrauka @ Amazon<\/p>","protected":false},"excerpt":{"rendered":"<p>Ar \u017einojote, kad su Amazon Retargeting galite \u017eymiai lengviau motyvuoti potencialius klientus atlikti pirkim\u0105, nei tiesiog juos paleisti? Vidutini\u0161kai pirk\u0117jams prireikia \u0161e\u0161i\u0173 ar septyni\u0173 dien\u0173, kad atlikt\u0173 pirkim\u0105 po pirmo produkto paie\u0161kos. Per retargeting galite reklamuoti savo produktus \u0161iuo kritiniu laiko langeliu tiek Amazon, tiek u\u017e jos rib\u0173, taip nukreipdami klient\u0105 link pirkimo u\u017ebaigimo. Nepra\u0117jo<\/p>\n","protected":false},"author":8,"featured_media":17741,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1149],"tags":[],"class_list":["post-224049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reklamuokite-su-amazon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Retargetingo skelbimai Amazon trumpai<\/title>\n<meta name=\"description\" content=\"Retargetingo skelbimai su Amazon: Kaip s\u0117kmingai pasiekti savo klientus ir kokios taikymo galimyb\u0117s jums yra prieinamos? 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