{"id":111378,"date":"2020-06-02T08:14:00","date_gmt":"2020-06-02T08:14:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/hopp-vai-top-vai-amazon-logistics-maina-piegades-nozari\/"},"modified":"2025-12-10T09:43:59","modified_gmt":"2025-12-10T09:43:59","slug":"hopp-vai-top-vai-amazon-logistics-maina-piegades-nozari","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/lv\/blog\/hopp-vai-top-vai-amazon-logistics-maina-piegades-nozari\/","title":{"rendered":"Hopp vai top: Vai Amazon Logistics maina pieg\u0101des nozari?"},"content":{"rendered":"\n

V\u0113l pirms da\u017eiem gadiem e-komercijas giganta Amazon klienti sa\u0146\u0113ma savus pas\u016bt\u012bjumus parastaj\u0101 veid\u0101: caur DHL, Hermes vai citu nostiprin\u0101tu pieg\u0101des pakalpojumu sniedz\u0113ju. Ar\u012b \u0161odien tirdzniec\u012bbas platforma sadarbojas ar \u0101r\u0113jiem uz\u0146\u0113mumiem, lai var\u0113tu pieg\u0101d\u0101t pas\u016bt\u012bjumus vis\u0101 pasaul\u0113. Tom\u0113r ar Amazon Logistics<\/strong> \u2013 tostarp V\u0101cij\u0101 \u2013 tie\u0161saistes milzis ir izveidojis ar\u012b savas strukt\u016bras, lai \u0101tri un efekt\u012bvi nog\u0101d\u0101tu pakas pie klienta.<\/p>\n\n\n\n

Vispirms pl\u0101nus neuztv\u0113ra nopietni. Tom\u0113r pa\u0161laik Amazon Logistics ietekm\u0113 ar\u012b pakas nozari: DHL pazi\u0146oja 2020. gada mart\u0101, ka pl\u0101no sl\u0113gt pakas centru net\u0101lu no Augsburga<\/a>, jo blakus eso\u0161ais Amazon lo\u0123istikas centrs vairs nenodro\u0161in\u0101ja pietiekamu s\u016bt\u012bjumu skaitu. Tas nebija saist\u012bts ar samazino\u0161u pas\u016bt\u012bjumu apjomu \u2013 dr\u012bz\u0101k Amazon arvien vair\u0101k apkalpo s\u016bt\u012bjumu apjomu ar savu lo\u0123istiku un t\u0101d\u0113j\u0101di nodod maz\u0101k s\u016bt\u012bjumu DHL un citiem pakalpojumu sniedz\u0113jiem<\/strong>.<\/p>\n\n\n\n

\u0160\u012b att\u012bst\u012bba p\u0113d\u0113j\u0101 laik\u0101 nedaudz apst\u0101j\u0101s. Tie\u0161i koronav\u012bruss, kas daudz\u0101s nozar\u0113s ir rad\u012bjis katastrof\u0101las sekas, izgl\u0101ba DHL pakas centru: pateicoties palielin\u0101tam pas\u016bt\u012bjumu apjomam<\/strong> Amazon, ar\u012b pie DHL kaimi\u0146iem atkal ierad\u0101s vair\u0101k pas\u016bt\u012bjumu.<\/p>\n\n\n\n

Tom\u0113r tas, visticam\u0101k, ir tikai br\u012b\u017ea att\u0113ls<\/strong>. Ilgtermi\u0146\u0101 Amazon Logistics pat papla\u0161in\u0101s savu jaudu. Tam b\u016bs ietekme gan uz pieg\u0101des nozari, gan uz tirgus p\u0101rdev\u0113jiem \u2013 gan pozit\u012bva, gan negat\u012bva. T\u0101d\u0113\u013c jums tagad v\u0113l jo vair\u0101k vajadz\u0113tu piev\u0113rsties \u0161ai t\u0113mai, lai var\u0113tu nov\u0113rt\u0113t, k\u0101 Amazon pa\u0161u pieg\u0101des lo\u0123istikas izveide var ietekm\u0113t ar\u012b j\u016bs.<\/p>\n\n\n\n

Kas tie\u0161i ir Amazon Logistics?<\/h2>\n\n\n\n

Ar iek\u0161\u0113jo pieg\u0101des pakalpojumu Amazon v\u0113las k\u013c\u016bt neatkar\u012bg\u0101ks no nostiprin\u0101tiem pakalpojumu sniedz\u0113jiem, piem\u0113ram, DHL vai DPD. T\u0101d\u0113\u013c e-komercijas gigants sadarbojas ar viet\u0113jiem apak\u0161uz\u0146\u0113m\u0113jiem<\/strong>, kuri konkr\u0113t\u0101 apgabal\u0101 sav\u0101c pakas no Amazon izplat\u012b\u0161anas centriem un veic faktisko pieg\u0101di klientam. Parasti tie ir maz\u0101ki uz\u0146\u0113mumi ar 20 l\u012bdz 40 pieg\u0101des automa\u0161\u012bn\u0101m vai 30 l\u012bdz 70 vad\u012bt\u0101jiem. Pa\u0161laik pakalpojums ir pieejams V\u0101cij\u0101, Lielbrit\u0101nij\u0101, Sp\u0101nij\u0101 un ASV<\/strong>, galvenok\u0101rt lielpils\u0113t\u0101s.<\/p>\n\n\n\n

Vad\u012bt\u0101ji sav\u0101c pakas no pieg\u0101des centra un nog\u0101d\u0101 t\u0101s tie\u0161i pie klienta. Parasti vi\u0146i veic mar\u0161rutus l\u012bdz 120 kilometriem. Priek\u0161roc\u012bba ir galvenok\u0101rt \u0101r\u0113jo strukt\u016bru izsl\u0113g\u0161ana<\/strong>, piem\u0113ram, pieg\u0101de DHL pakas centr\u0101, turpm\u0101k\u0101 \u0161\u0137iro\u0161ana un transports uz galam\u0113r\u0137i. Amazon Logistics, sadarbojoties ar viet\u0113jiem uz\u0146\u0113mumiem, sp\u0113j daudziem s\u016bt\u012bjumiem samazin\u0101t pieg\u0101di l\u012bdz sauktajai p\u0113d\u0113jai j\u016bdzei \u2013 un t\u0101d\u0113j\u0101di ietaupa ne tikai naudu, bet \u012bpa\u0161i pieg\u0101des laiku.<\/p>\n\n\n\n

Jo daudzi lietot\u0101ji v\u0113las izmantot iesp\u0113ju sa\u0146emt pieg\u0101di taj\u0101 pa\u0161\u0101 dien\u0101 vai sa\u0146emt savu pas\u016bt\u012bjumu vismaz n\u0101kamaj\u0101 dien\u0101<\/strong>. Attiec\u012bb\u0101 uz Prime produktiem Amazon to pat sola. \u0160is aspekts ir klientiem \u012bpa\u0161i svar\u012bgs, palielinot vi\u0146u apmierin\u0101t\u012bbu un paaugstinot iesp\u0113ju, ka vi\u0146i ar\u012b n\u0101kamreiz pas\u016bt\u012bs Amazon. Lo\u0123istikas pakalpojums efekt\u012bvi uzlabo klientu ce\u013cojumu un klientu lojalit\u0101ti<\/strong>.<\/p>\n\n\n\n

K\u0101 uz\u0146\u0113mumi var piedal\u012bties Amazon Logistics?<\/h3>\n\n\n\n

Interesenti uz\u0146\u0113m\u0113ji var iesniegt pieteikumu par pirmo interesi<\/a> transporta pakalpojuma t\u012bmek\u013ca vietn\u0113, ko p\u0113c tam p\u0101rbaud\u012bs Amazon. Tas ir iesp\u0113jams pat tad, ja uz\u0146\u0113mums, kas nepiecie\u0161ams sadarb\u012bbai, v\u0113l tikai j\u0101izveido. Saska\u0146\u0101 ar pa\u0161u teikto Amazon mekl\u0113 klientorient\u0113tus l\u012bderus, kuri \u201ev\u0113las vad\u012bt komandas dinamisk\u0101, nep\u0101rtraukti att\u012bst\u012bb\u0101 eso\u0161\u0101 vid\u0113\u201c.<\/p>\n\n\n\n

P\u0113c form\u0101las pieteik\u0161an\u0101s<\/strong>, kur\u0101 j\u0101uzr\u0101da, piem\u0113ram, likv\u012bdie l\u012bdzek\u013ci 25 000 eiro apm\u0113r\u0101, un sa\u0146emot apstiprin\u0101jumu no Amazon, n\u0101kamie pieg\u0101des partneri iziet vair\u0101ku ned\u0113\u013cu apm\u0101c\u012bbu, turkl\u0101t tie\u0161saistes milzis nodro\u0161ina daudzus r\u012bkus, piem\u0113ram, navig\u0101cijai. Kad uz\u0146\u0113mums ir izveidots un pietiekami daudz vad\u012bt\u0101ju ir pievienoju\u0161ies, tiek sav\u0101kti pirmie s\u016bt\u012bjumi viet\u0113j\u0101s lo\u0123istikas centros un pieg\u0101d\u0101ti klientiem. Parasti Amazon maks\u0101 par katru veiksm\u012bgu pieg\u0101di<\/strong>.<\/p>\n\n\n\n

\n

Tom\u0113r par vad\u012bt\u0101ju pie\u0146em\u0161anu darb\u0101<\/strong> un pieg\u0101des automa\u0161\u012bnu ieg\u0101di<\/strong> atbild apak\u0161uz\u0146\u0113mums. Amazon Logistics V\u0101cij\u0101 nodro\u0161ina tikai atbalsto\u0161us pied\u0101v\u0101jumus<\/strong>, lai garant\u0113tu zemas uzs\u0101k\u0161anas izmaksas. Taj\u0101 ietilpst ar\u012b transportl\u012bdzek\u013cu flotes l\u012bzinga programma, degvielas programma, formas t\u0113rpi vai atbalsts juridiskajos jaut\u0101jumos.<\/p>\n<\/blockquote>\n\n\n\n

K\u0101du pakalpojumu Amazon pieg\u0101des pakalpojums pied\u0101v\u0101 klientiem?<\/h3>\n\n\n
\n
\"Amazon<\/figure><\/div>\n\n\n

Iek\u0161\u0113jais pieg\u0101des pakalpojums nav klasisk\u0101 izpratn\u0113 eksped\u012bcija, jo pieg\u0101des pakalpojumu partneri (Amazon lo\u0123istikas partneri) str\u0101d\u0101 tikai e-komercijas giganta lab\u0101 un ir saist\u012bti ar tie\u0161saistes platformas strukt\u016br\u0101m<\/strong>.<\/p>\n\n\n\n

Parasti pieg\u0101des pakalpojums pat nodro\u0161ina lab\u0101ku servisu<\/strong> nek\u0101 citi pieg\u0101d\u0101t\u0101ji. Piem\u0113ram, Amazon Logistics nodro\u0161ina detaliz\u0113tu s\u016bt\u012bjumu izseko\u0161anu blakus oblig\u0101tajai pieg\u0101des apstiprin\u0101\u0161anai katram pas\u016bt\u012bjumam. T\u0101d\u0113j\u0101di klienti var ne tikai p\u0101rbaud\u012bt, kur\u0101 laika posm\u0101<\/strong> vi\u0146u pas\u016bt\u012bjums tiks pieg\u0101d\u0101ts, bet bie\u017ei vien ar\u012b izsekot pieg\u0101des automa\u0161\u012bnas ce\u013cu un redz\u0113t, cik daudz pieturu vad\u012bt\u0101js v\u0113l apmekl\u0113s. \u0160aj\u0101 zi\u0146\u0101 klientam Amazon Logistics ir iesp\u0113ja veikt tie\u0161saistes izseko\u0161anu savam pas\u016bt\u012bjumam un prec\u012bzi redz\u0113t, kad un kur pakas tiek nos\u016bt\u012btas, pieg\u0101d\u0101tas un visbeidzot ierodas. T\u0101d\u0113j\u0101di pieg\u0101des uz\u0146\u0113mums pied\u0101v\u0101 lietot\u0101jam iev\u0113rojamu priek\u0161roc\u012bbu sal\u012bdzin\u0101jum\u0101 ar klasisko pakas izseko\u0161anu.<\/p>\n\n\n\n

Liel\u0101k\u0101 priek\u0161roc\u012bba klientiem ir skaidri \u0101tr\u0101 un vienk\u0101r\u0161\u0101 pieg\u0101de<\/strong>. Vi\u0146i bie\u017ei sa\u0146em savas preces jau n\u0101kamaj\u0101 dien\u0101 un prec\u012bzi zina, kur\u0101 laika posm\u0101 vi\u0146iem j\u0101b\u016bt m\u0101j\u0101s. Pret\u0113j\u0101 gad\u012bjum\u0101 vi\u0146i var nor\u0101d\u012bt ar\u012b nolik\u0161anas vietu vai \u013caut pieg\u0101d\u0101t preces tie\u0161i uz izsnieg\u0161anas punktu<\/a>. T\u0101pat k\u0101 citi pakalpojumu sniedz\u0113ji, Amazon Logistics pieg\u0101d\u0101 saviem klientiem ar\u012b sestdien\u0101s.<\/p>\n\n\n\n

Ko noz\u012bm\u0113 Amazon Logistics tirgus p\u0101rdev\u0113jiem?<\/h2>\n\n\n\n

Tirgot\u0101jiem tie\u0161saistes tirdzniec\u012bbas platform\u0101 ir pieejamas da\u017e\u0101das pieg\u0101des iesp\u0113jas. Fulfillment by Merchant (FBM) noz\u012bm\u0113, ka vi\u0146i pa\u0161i veic pre\u010du uzglab\u0101\u0161anu, iepako\u0161anu un pieg\u0101di. Savuk\u0101rt vi\u0146i var nodot \u0161os un citus uzdevumus Amazon, piedaloties Fulfillment by Amazon programm\u0101<\/strong> (FBA). K\u0101 tre\u0161o iesp\u0113ju tirgot\u0101ji var kvalific\u0113ties Prime caur p\u0101rdev\u0113jiem un t\u0101d\u0113j\u0101di ieg\u016bt p\u0101rdo\u0161anas veicin\u0101\u0161anas Prime logotipu, neizmantojot FBA.<\/p>\n\n\n\n

FBA tirgot\u0101jiem Amazon Logistics parasti ir iemesls priec\u0101ties. Jo no paaugstin\u0101t\u0101s klientu apmierin\u0101t\u012bbas un lojalit\u0101tes netie\u0161i g\u016bst labumu ar\u012b vi\u0146i, jo tas palielina iesp\u0113ju, ka produkts tiks atk\u0101rtoti ieg\u0101d\u0101ts pie vi\u0146iem.<\/p>\n\n\n\n

Tom\u0113r tirgot\u0101jiem, kuri izmanto FBM vai Prime caur p\u0101rdev\u0113jiem, entuziasms, visticam\u0101k, ir ierobe\u017eots. Jo vi\u0146iem pieaug jau t\u0101 augstais spiediens nodro\u0161in\u0101t \u0101tru un nevainojamu pieg\u0101di<\/strong>. V\u0113l \u0161is papildu spiediens no Amazon Logistics varb\u016bt nav j\u016btams, ta\u010du n\u0101kotn\u0113 tas var main\u012bties. T\u0101d\u0113\u013c tirgus p\u0101rdev\u0113jiem jau tagad vajadz\u0113tu sagatavoties un pilnveidot savus iek\u0161\u0113jos procesus, lai tos optimiz\u0113tu.<\/p>\n\n\n\n

Secin\u0101jums: Hopp un top!<\/h2>\n\n\n\n

No vienas puses, daudzi tirgot\u0101ji jau \u0161odien j\u016bt, ka klienti pieprasa arvien \u0101tr\u0101ku pieg\u0101di. Turkl\u0101t Amazon Logistics, \u0146emot v\u0113r\u0101 pieg\u0101des laiku un vienk\u0101r\u0161o pakalpojumu, ar\u012b maina pieg\u0101des nozari un liek nostiprin\u0101tiem uz\u0146\u0113mumiem uzdot jaut\u0101jumu, cik liel\u0101 m\u0113r\u0101 vi\u0146i var uztur\u0113t visus pa\u0161reiz\u0113jos punktus.<\/p>\n\n\n\n

No otras puses, FBA tirgot\u0101ji un klienti priec\u0101jas, ka pakas tiek \u0101tri pieg\u0101d\u0101tas un klientu ce\u013cojums arvien vair\u0101k tuvojas fiziskajai tirdzniec\u012bbai. Ne tikai klienti sa\u0146em pieg\u0101des apstiprin\u0101jumu, bet ar\u012b detaliz\u0113tu s\u016bt\u012bjumu izseko\u0161anu. Tas palielina konversijas r\u0101d\u012bt\u0101ju<\/a>, samazina atgrie\u0161anas r\u0101d\u012bt\u0101ju un palielina iesp\u0113ju, ka klienti atk\u0101rtoti ieg\u0101d\u0101sies.<\/p>\n\n\n\n

Att\u0113lu kred\u012bti att\u0113lu sec\u012bb\u0101: \u00a9 phaisarnwong2517 \u2013 stock.adobe.com \/ \u00a9 Carlos Cuadros \u2013 pexels.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

V\u0113l pirms da\u017eiem gadiem e-komercijas giganta Amazon klienti sa\u0146\u0113ma savus pas\u016bt\u012bjumus parastaj\u0101 veid\u0101: caur DHL, Hermes vai citu nostiprin\u0101tu pieg\u0101des pakalpojumu sniedz\u0113ju. Ar\u012b \u0161odien tirdzniec\u012bbas platforma sadarbojas ar \u0101r\u0113jiem uz\u0146\u0113mumiem, lai var\u0113tu pieg\u0101d\u0101t pas\u016bt\u012bjumus vis\u0101 pasaul\u0113. Tom\u0113r ar Amazon Logistics \u2013 tostarp V\u0101cij\u0101 \u2013 tie\u0161saistes milzis ir izveidojis ar\u012b savas strukt\u016bras, lai \u0101tri un efekt\u012bvi<\/p>\n","protected":false},"author":3,"featured_media":1395,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[69],"tags":[],"class_list":["post-111378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uz-musu-rekina"],"yoast_head":"\nHopp vai top? K\u0101 Amazon Logistics ar\u012b ietekm\u0113 tie\u0161saistes mazumtirgot\u0101jus<\/title>\n<meta name=\"description\" content=\"Amazon Logistics ir m\u0101tes uz\u0146\u0113muma iek\u0161\u0113jais s\u016bt\u012bjumu pakalpojums. 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