{"id":111744,"date":"2023-01-05T15:29:47","date_gmt":"2023-01-05T15:29:47","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/krusta-produkta-pardosanas-cena-strategija-ne-tikai-privata-zimola-pardevejiem\/"},"modified":"2023-01-05T15:29:47","modified_gmt":"2023-01-05T15:29:47","slug":"krusta-produkta-pardosanas-cena-strategija-ne-tikai-privata-zimola-pardevejiem","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/lv\/blog\/krusta-produkta-pardosanas-cena-strategija-ne-tikai-privata-zimola-pardevejiem\/","title":{"rendered":"Krusta produkta p\u0101rdo\u0161anas cena \u2013 strat\u0113\u0123ija (ne tikai) priv\u0101t\u0101 z\u012bmola p\u0101rdev\u0113jiem"},"content":{"rendered":"

SELLERLOGIC vienm\u0113r cen\u0161as rad\u012bt izcilus produktus, kas \u013cauj Amazon p\u0101rdev\u0113jiem un p\u0101rdev\u0113j\u0101m p\u0101rdot lab\u0101k un ekonomiski ilgtsp\u0113j\u012bg\u0101k. Jaunu rad\u012b\u0161ana un eso\u0161o produktu uzlabo\u0161ana ir centr\u0101la \u0161\u012bs centienu sast\u0101vda\u013ca. Repricer papla\u0161in\u0101\u0161ana ar produktu p\u0101rkl\u0101jo\u0161o strat\u0113\u0123iju ir bag\u0101tin\u0101jums tirgot\u0101jiem visos veidos.<\/p>

\u012apa\u0161i, ja tiek p\u0101rdoti priv\u0101t\u0101 z\u012bmola produkti \u2013 kas parasti tiek pied\u0101v\u0101ti tikai no viena p\u0101rdev\u0113ja \u2013 Buy Box parasti tiek autom\u0101tiski saglab\u0101ta, un t\u0101d\u0113j\u0101di nav j\u0101c\u012bn\u0101s par to. Tom\u0113r tas nenoz\u012bm\u0113, ka \u0161eit nav konkurences c\u012b\u0146as. Dr\u012bz\u0101k t\u0101 notiek cit\u0101 l\u012bmen\u012b \u2013 proti, mekl\u0113\u0161anas rezult\u0101tu lap\u0101, nevis produkta detaliz\u0101cijas lap\u0101.<\/p>

Konkurence visos l\u012bme\u0146os<\/h2>

\u0160eit ir piem\u0113rs no prakses: J\u016bs esat ra\u017eot\u0101js \u012bpa\u0161i pl\u0101niem sporta ze\u0137\u0113m un v\u0113laties t\u0101s p\u0101rdot k\u0101 priv\u0101t\u0101 z\u012bmola produktu Amazon. J\u016bs aug\u0161upiel\u0101d\u0113jat ze\u0137es Amazon un tagad gaid\u0101t, kad t\u0101s no j\u016bsu plauktiem non\u0101ks klientu iepirkumu grozos. J\u016bs esat p\u0101rliecin\u0101ts, ka j\u016bsu jaunais produkts sasniegs augstu redzam\u012bbu, jo galu gal\u0101 j\u016bs izpild\u0101t visas attiec\u012bg\u0101s pras\u012bbas: jums ir labs produkts, augstas kvalit\u0101tes fotogr\u0101fijas produkta detaliz\u0101cijas lap\u0101, laba Amazon SEO<\/a> un \u2013 galvenais \u2013 nav konkurences par Buy Box, jo j\u016bs p\u0101rdodat caur priv\u0101to z\u012bmolu, nevis caur tirdzniec\u012bbas prec\u0113m.<\/p>

P\u0113c da\u017e\u0101m dien\u0101m j\u016bs p\u0101rskat\u0101t p\u0101rdo\u0161anas datus un v\u012blu\u0161ies konstat\u0113jat, ka rezult\u0101ts ir dr\u012bz\u0101k attur\u012bgs. K\u0101p\u0113c? \u012ass skat\u012bjums uz mekl\u0113\u0161anas rezult\u0101tiem sniedz jums atbildi. Ievadot \u201esporta ze\u0137es\u201d Amazon mekl\u0113\u0161anas josl\u0101, j\u016bsu ze\u0137es vispirms nemaz nepar\u0101d\u0101s, bet gan konkurences ze\u0137es \u2013 citi priv\u0101t\u0101 z\u012bmola p\u0101rdev\u0113ji, kas pied\u0101v\u0101 l\u012bdz\u012bgu produktu. Kl\u0101t n\u0101k, ka \u0161ie p\u0101rdev\u0113ji savu pied\u0101v\u0101jumu izveidoju\u0161i par 15 % zem\u0101ku cenu. Tie\u0161i tas \u0161aj\u0101 gad\u012bjum\u0101 ir iz\u0161\u0137iro\u0161ais punkts.<\/p>\n\t

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\n\t\tTagad p\u0101rbaudiet Repricer veiktsp\u0113ju!\t<\/p>\n\n

SELLERLOGIC Repricer<\/p><\/div><\/div>\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t

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Vai v\u0113laties test\u0113t SELLERLOGIC Repricer?<\/strong><\/p>

P\u0101rliecinieties dro\u0161\u0101 demo vid\u0113 par m\u016bsu r\u012bku \u2013 bez saist\u012bb\u0101m un bez maksas. Jums nav ko zaud\u0113t! Test\u0113jiet SELLERLOGIC Repricer funkcijas un iesp\u0113jas test\u0113\u0161anas vid\u0113 \u2013 bez nepiecie\u0161am\u012bbas savienot savu Amazon kontu.<\/p>

P.S.: 14 dienu izm\u0113\u0123in\u0101juma periods jums b\u016bs pieejams p\u0113c re\u0123istr\u0101cijas!<\/p>

S\u0101kt demo tagad<\/a><\/div><\/div>\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n

Produkta cenas noz\u012bme Buy Box p\u0101rsniedz<\/h2>

Amazon k\u0101 viens no klientiem visvair\u0101k orient\u0113tajiem uz\u0146\u0113mumiem pasaul\u0113, protams, cen\u0161as padar\u012bt produktu cenas sav\u0101 platform\u0101 p\u0113c iesp\u0113jas konkur\u0113tsp\u0113j\u012bg\u0101kas. Tas noz\u012bm\u0113 ar\u012b to, ka p\u0101rdev\u0113ji, kuri p\u0101rdod par konkur\u0113tsp\u0113j\u012bg\u0101m cen\u0101m un kuru cenu noteik\u0161ana ir elast\u012bga, tiek atalgotas ar liel\u0101ku redzam\u012bbu platform\u0101 un attiec\u012bgi sa\u0146em augst\u0101ku reitingu.<\/p>

Mekl\u0113\u0161anas rezult\u0101tu lap\u0101 cena sp\u0113l\u0113 tikpat lielu lomu k\u0101 produkta detaliz\u0101cijas lap\u0101. Vien\u012bgi vizu\u0101li cenas mekl\u0113\u0161anas rezult\u0101tos tiek apzin\u0101ti izceltas un piesaista klientu uzman\u012bbu jau pirms vi\u0146i visp\u0101r lasa pied\u0101v\u0101jumu.<\/p>

\"Krusta<\/figure>

\u012asi sakot: Amazon klientu pirkumu l\u0113mumi liel\u0101 m\u0113r\u0101 ir atkar\u012bgi no produkta cenas. Protams, b\u016bs k\u0101ds vai cits p\u0101rdev\u0113js, kur\u0161, \u0146emot v\u0113r\u0101 savu produktu konkurences tr\u016bkumu, var noteikt cenas tikai p\u0113c v\u0113lam\u0101s pe\u013c\u0146as un piepras\u012bjuma. Tom\u0113r liel\u0101k\u0101 da\u013ca nosaka savas cenas ar\u012b, \u0146emot v\u0113r\u0101 konkurenci. T\u0101d\u0113j\u0101di tiek nodro\u0161in\u0101ts, ka produkta cena paliek pievilc\u012bga, kas veicina p\u0101rdo\u0161anas apjomus un l\u012bdz ar to ar\u012b reitingu Amazon mekl\u0113\u0161an\u0101.<\/p>

Iepriek\u0161 min\u0113taj\u0101 piem\u0113r\u0101 viena no vair\u0101k\u0101m m\u0113r\u0137tiec\u012bg\u0101m strat\u0113\u0123ij\u0101m b\u016btu cenu piel\u0101go\u0161ana jau izveidotajiem produktiem, proti, cenu samazin\u0101\u0161ana par 15 %. Tom\u0113r ar to v\u0113l nav pietiekami. M\u0113s visi zin\u0101m, ka Amazon ir viena no dinamisk\u0101kaj\u0101m e-komercijas platform\u0101m pasaul\u0113, un tas atspogu\u013cojas ar\u012b produktu cenu noteik\u0161an\u0101. T\u0101tad, lai veiksm\u012bgi p\u0101rdotu, j\u0101seko l\u012bdzi situ\u0101cijai. Tas attiecas gan uz priv\u0101t\u0101 z\u012bmola p\u0101rdev\u0113jiem, gan uz tirdzniec\u012bbas pre\u010du p\u0101rdev\u0113jiem.<\/p>

SELLERLOGIC risin\u0101jums<\/h2>

Produktu p\u0101rkl\u0101jo\u0161\u0101 strat\u0113\u0123ija no SELLERLOGIC \u013cauj jums sal\u012bdzin\u0101t izv\u0113l\u0113to produktu ar l\u012bdz pat 20 l\u012bdz\u012bgiem konkurences produktiem un attiec\u012bgi piel\u0101got cenu. Jums vienk\u0101r\u0161i j\u0101veic \u0161\u0101di so\u013ci.<\/p>

  1. Iet uz \u201eMani produkti\u201d Repricer<\/li>
  2. Izv\u0113l\u0113ties produktu, uz kuru j\u0101pielieto produktu p\u0101rkl\u0101jo\u0161\u0101 strat\u0113\u0123ija<\/li>
  3. Nor\u0101d\u012bt, kuri produkti j\u0101izmanto sal\u012bdzin\u0101\u0161anai, pamatojoties uz ASIN.<\/li>
  4. Ierakst\u012bt, k\u0101di cenu att\u0101lumi ir j\u0101b\u016bt nor\u0101d\u012btajiem produktiem sal\u012bdzin\u0101jum\u0101 ar j\u016bsu produktiem. Neaizmirstiet pievienot m\u012bnusz\u012bmi, ja v\u0113laties p\u0101rdot l\u0113t\u0101k (piem\u0113ram, \u201e-0,5″, ja v\u0113laties p\u0101rdot par 50 centiem l\u0113t\u0101k nek\u0101 konkurence).<\/li><\/ol><\/div>
    \"Produktu<\/a>
    Izv\u0113l\u0113ties produktu, uz kuru j\u0101pielieto produktu p\u0101rkl\u0101jo\u0161\u0101 strat\u0113\u0123ija.<\/figcaption><\/figure>
    \"Produktu<\/a>
    Nor\u0101d\u012bt, kuri produkti j\u0101izmanto sal\u012bdzin\u0101\u0161anai, pamatojoties uz ASIN.<\/figcaption><\/figure>
    \"Produktu<\/a>
    Ierakst\u012bt cenu att\u0101lumus l\u012bdz konkurences produktam. \u0160aj\u0101 gad\u012bjum\u0101 j\u016bs piepras\u0101t par 50 centiem vair\u0101k nek\u0101 konkurence.<\/figcaption><\/figure>

    Iestat\u012bjumus strat\u0113\u0123ijas ietvaros var v\u0113l vair\u0101k piel\u0101got j\u016bsu v\u0113lm\u0113m, piem\u0113ram, j\u016bs varat pievienot citus p\u0101rdev\u0113jus melnajai vai baltajai sarakstam vai izv\u0113l\u0113ties, vai j\u0101iek\u013cauj tikai FBA vai FBM p\u0101rdev\u0113ji. Par \u0161\u012bm iesp\u0113j\u0101m uzzin\u0101siet vair\u0101k zem\u0101k nor\u0101d\u012btaj\u0101 video.<\/p>

    Automatiz\u0113t\u0101 cenu optimiz\u0101cija sniedz jums v\u0113l citus ieguvumus: produktu p\u0101rkl\u0101jo\u0161\u0101s strat\u0113\u0123ijas piem\u0113ro\u0161ana nodro\u0161ina ne tikai to, ka j\u016bsu cenu noteik\u0161ana paliek p\u0113c iesp\u0113jas pievilc\u012bg\u0101ka, bet ar\u012b nov\u0113r\u0161 p\u0101r\u0101k zemu cenu noteik\u0161anu un ar to saist\u012btos pe\u013c\u0146as zudumus. Jo Repricer no SELLERLOGIC vienm\u0113r p\u0101rvietojas noteikto minim\u0101lo un maksim\u0101lo cenu robe\u017e\u0101s. T\u0101pat ir iesp\u0113jama autom\u0101tiska cenu apr\u0113\u0137in\u0101\u0161ana, pamatojoties uz j\u016bsu izmaks\u0101m. T\u0101d\u0113j\u0101di j\u016bs saglab\u0101jat savu rentabilit\u0101ti visvienk\u0101r\u0161\u0101kaj\u0101 veid\u0101!<\/p>

    \u0160aj\u0101 rakst\u0101 uzman\u012bba tiek piev\u0113rsta produktu p\u0101rkl\u0101jo\u0161\u0101s strat\u0113\u0123ijas izmanto\u0161anai priv\u0101t\u0101 z\u012bmola p\u0101rdev\u0113jiem, tom\u0113r t\u0101 var tikt izmantota ar\u012b tirdzniec\u012bbas pre\u010du p\u0101rdev\u0113jiem.<\/p>

    Piem\u0113rs no prakses: j\u016bs p\u0101rdodat Adidas sporta ze\u0137es k\u0101 tirdzniec\u012bbas preces un piev\u0113r\u0161at uzman\u012bbu citam p\u0101rdev\u0113jam, kur\u0161 p\u0101rdod l\u012bdz\u012bgas Snocks ze\u0137es Amazon un to dara \u013coti veiksm\u012bgi, pateicoties savai dinamiskajai un konkur\u0113tsp\u0113j\u012bgajai cenai. Izmantojot SELLERLOGIC produktu p\u0101rkl\u0101jo\u0161o strat\u0113\u0123iju, j\u016bs varat piel\u0101goties konkurenta cenu strat\u0113\u0123ijai un t\u0101d\u0113j\u0101di ar\u012b g\u016bt vair\u0101k p\u0101rdo\u0161anas.<\/p>

    Detaliz\u0113tu ieskatu produktu p\u0101rkl\u0101jo\u0161\u0101s cenu piel\u0101go\u0161anas strat\u0113\u0123ijas darb\u012bb\u0101 un priek\u0161roc\u012bb\u0101s j\u016bs varat ieg\u016bt \u0161eit:<\/p>

    \n

    You are currently viewing a placeholder content from Default<\/strong>. To access the actual content, click the button below. Please note that doing so will share data with third-party providers.<\/p>

    Unblock content<\/a> Accept required service and unblock content<\/a> <\/div> More Information<\/a> <\/div><\/div>\n<\/div><\/figure>

    Att\u0113la autorties\u012bbas: \u00a9 Renars2014 \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"

    SELLERLOGIC vienm\u0113r cen\u0161as rad\u012bt izcilus produktus, kas \u013cauj Amazon p\u0101rdev\u0113jiem un p\u0101rdev\u0113j\u0101m p\u0101rdot lab\u0101k un ekonomiski ilgtsp\u0113j\u012bg\u0101k. Jaunu rad\u012b\u0161ana un eso\u0161o produktu uzlabo\u0161ana ir centr\u0101la \u0161\u012bs centienu sast\u0101vda\u013ca. Repricer papla\u0161in\u0101\u0161ana ar produktu p\u0101rkl\u0101jo\u0161o strat\u0113\u0123iju ir bag\u0101tin\u0101jums tirgot\u0101jiem visos veidos. \u012apa\u0161i, ja tiek p\u0101rdoti priv\u0101t\u0101 z\u012bmola produkti \u2013 kas parasti tiek pied\u0101v\u0101ti tikai no viena p\u0101rdev\u0113ja<\/p>\n","protected":false},"author":6,"featured_media":24163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1101,1680],"tags":[],"class_list":["post-111744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-riki-amazon-pardevejiem","category-sava-varda"],"yoast_head":"\nIeguldiet pe\u013c\u0146u, izmantojot produktu p\u0101rkl\u0101jo\u0161o strat\u0113\u0123iju<\/title>\n<meta name=\"description\" content=\"Tie, kuri v\u0113las izcelties konkurenc\u0113, pamatojoties uz ASIN, nepiecie\u0161ama SELLERLOGIC produktu p\u0101rkl\u0101jo\u0161\u0101 strat\u0113\u0123ija. Test\u0113jiet to \u0161odien.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/lv\/blog\/krusta-produkta-pardosanas-cena-strategija-ne-tikai-privata-zimola-pardevejiem\/\" \/>\n<meta property=\"og:locale\" content=\"lv_LV\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ieguldiet pe\u013c\u0146u, izmantojot produktu p\u0101rkl\u0101jo\u0161o strat\u0113\u0123iju\" \/>\n<meta property=\"og:description\" content=\"Tie, kuri v\u0113las izcelties konkurenc\u0113, pamatojoties uz ASIN, nepiecie\u0161ama SELLERLOGIC produktu p\u0101rkl\u0101jo\u0161\u0101 strat\u0113\u0123ija. 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