{"id":226038,"date":"2020-12-21T10:32:03","date_gmt":"2020-12-21T10:32:03","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-univers-cake\/"},"modified":"2020-12-21T10:32:03","modified_gmt":"2020-12-21T10:32:03","slug":"success-story-univers-cake","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/no\/resources\/success-story-univers-cake\/","title":{"rendered":"Suksesshistorie: Univers Cake EN"},"content":{"rendered":"\n\t<div  class=\"theme-wp-block theme-block-main-header is-style-full-height desktop-align-full xl-align-full lg-align-full md-align-full sm-align-full desktop-content-align-y-center desktop-content-align-x-center xl-content-align-y-center xl-content-align-x-center lg-content-align-y-center lg-content-align-x-center md-content-align-y-center md-content-align-x-center sm-content-align-y-center sm-content-align-x-center gb-responsive-131969-identifier theme-block-cover\">\n\t\t<div class=\"bg-cover theme-lazy-load-bg\"><\/div>\n\t\t<div class=\"wrap-content-main-header\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text desktop-blockDirection-row xl-blockDirection-row lg-blockDirection-row md-blockDirection-row sm-blockDirection-row gb-responsive-2306-identifier desktop-vertical-top xl-vertical-top lg-vertical-top md-vertical-top sm-vertical-top desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide\">\n\t\t<div class=\"tat-column-wrap-wrapper\">\n\t\t\t<div class=\"tat-column-wrapper\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-708373-identifier desktop-horizontal-center xl-horizontal-center lg-horizontal-center md-horizontal-center sm-horizontal-center\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t<h1  class=\"theme-wp-block theme-block-heading is-style-default desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center gb-responsive-813454-identifier desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide alignwide h1 has-text-align\">\n\t\t&#8220;Vi betaler for Repricer med v\u00e5re erstatninger for mistede og funnede gjenstander!&#8221;\t<\/h1>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-976923-identifier\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div><div class=\"theme-wp-block wp-block-columns gb-responsive-990644-identifier is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"theme-wp-block wp-block-column gb-responsive-865237-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><figure class=\"theme-wp-block wp-block-image size-large is-resized gb-responsive-62921-identifier\"><img decoding=\"async\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu.png\" alt=\"Suksesshistorie: Univers Cake EN\" class=\"wp-image-5630\" width=\"301\" height=\"54\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu-407x72.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu.png 576w\" sizes=\"(max-width: 301px) 100vw, 301px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-904737-identifier\"><strong>Grunnlagt:<\/strong><br>2016<\/p><p class=\"theme-wp-block gb-responsive-263844-identifier\"><strong>Bransje:<\/strong><br>Bakeri og konfekt<\/p><p class=\"theme-wp-block gb-responsive-644265-identifier\"><strong>Varer tilgjengelig p\u00e5 Amazon:<\/strong><br>omtrent 3,000 SKUer<\/p><p class=\"theme-wp-block gb-responsive-788481-identifier\"><strong>Forsendelser:<\/strong><br>ca. 850 \/ m\u00e5ned<\/p><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-41122-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><h3 class=\"theme-wp-block wp-block-heading gb-responsive-34353-identifier\" id=\"block-c06fce04-ef87-4ffc-a3d6-b768ba377d17\">Bakgrunn:<\/h3><p class=\"theme-wp-block gb-responsive-772271-identifier\">Webbyr\u00e5et UP\u2018NBOOST har med suksess g\u00e5tt inn i bakeri- og konfektmarkedet med sitt eget merke &#8220;Univers Cake&#8221;. UP\u2018NBOOST designet opprinnelig konseptet for Univers Cake for en kunde, som til slutt ikke klarte \u00e5 implementere ideen p\u00e5 grunn av mangel p\u00e5 tid. Byr\u00e5et, som trodde sterkt p\u00e5 konseptet de hadde laget, bestemte seg for \u00e5 implementere Univers Cake selv. Det ble snart klart at merket hadde stort potensial &#8211; spesielt p\u00e5 Amazon. Salget begynte \u00e5 \u00f8ke raskt p\u00e5 nettmarkedet.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-530046-identifier\">Hvordan det hele startet:<\/h3><p class=\"theme-wp-block gb-responsive-266688-identifier\">For Jean-Bernard Freymann, meddirekt\u00f8r i UP\u2018NBOOST, var det klart fra starten av at den st\u00f8rste utfordringen ville v\u00e6re \u00e5 spare s\u00e5 mye tid som mulig. Spesielt n\u00e5r man selger mer enn 1,500 produkter i et sv\u00e6rt konkurransedyktig milj\u00f8 uten et merke. &#8220;Vi m\u00e5tte opprettholde v\u00e5re marginer til tross for forholdene,&#8221; sier Freymann. &#8220;Vi har et stort antall konkurrenter p\u00e5 Amazon som selger n\u00f8yaktig det samme produktet. Derfor er hovedfaktoren prisen. Det er knapt mulig \u00e5 holde oversikt over konkurransen manuelt i en slik situasjon.&#8221;<\/p><p class=\"theme-wp-block gb-responsive-243429-identifier\">Under disse omstendighetene var det neste logiske steget \u00e5 ikke bare bruke Fulfillment by Amazon (FBA), men ogs\u00e5 en repricer for \u00e5 forbli konkurransedyktig og holde Buy Box andelen p\u00e5 et h\u00f8yt niv\u00e5. F\u00f8r UP\u2018NBOOST oppdaget SELLERLOGIC, hadde byr\u00e5et allerede brukt andre repricers som imidlertid ikke klarte \u00e5 overbevise dem teknisk eller \u00f8konomisk.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-749842-identifier\">L\u00f8sning:<\/h3><p class=\"theme-wp-block gb-responsive-190699-identifier\">&#8220;I en sektor hvor marginene pleier \u00e5 v\u00e6re lave, har vi tatt hensyn til ikke bare fordelene med Repricer, men ogs\u00e5 kostnadene som en n\u00f8kkel til suksess,&#8221; forklarer Freymann. &#8220;Etter \u00e5 ha sett p\u00e5 ulike l\u00f8sninger, overbeviste SELLERLOGIC oss ikke bare med prisen sin, men ogs\u00e5 med sine spesielle funksjoner som muligheten til \u00e5 bruke forskjellige prisjusteringsstrategier for spesifikke produktgrupper.&#8221;<\/p><p class=\"theme-wp-block gb-responsive-680671-identifier\">UP\u2018NBOOST har ogs\u00e5 implementert det andre SELLERLOGIC verkt\u00f8yet: Lost &#038; Found overv\u00e5ker n\u00e5 alle FBA-prosesser og rapporterer p\u00e5litelig om eventuelle uregelmessigheter funnet i Amazon-logistikksentrene, noe som muliggj\u00f8r raske og enkle refusjonsforesp\u00f8rsel.<\/p><div class=\"theme-block-group-wrap\"><div class=\"theme-wp-block wp-block-group gb-responsive-88118-identifier\">\t\t<div  class=\"theme-wp-block theme-block-user-card gb-responsive-799176-identifier is-style-full-width-line\">\n\t\t<div class=\"wrap-inner-content\">\n\t\t\t<div class=\"card-user-head\">\n\t\t\t\t<div class=\"card-user-avatar\">\n\t\t\t\t\t<div class=\"cover-avatar\" style=\"background-image: url(https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/portrait_univers-cake_raute.png);\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"wrap-title\">\n\t\t\t\t\t<div class=\"card-user-name\">\n\t\t\t\t\t\t<div class=\"title\">\n\t\t\t\t\t\t\t<h3 class=\"heading-text\"><strong>Jean-Bernard Freymann<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-user-position\">\n\t\t\t\t\t\t\t<div class=\"card-text\"><strong>Meddirekt\u00f8r  UP&#8217;NBOOST<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"card-user-quote-icon\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"card-user-text\">\n\t\t\t\t<div class=\"card-text\"><p>\u201cMed FBA-refusjonen vi mottar takket v\u00e6re det andre SELLERLOGIC verkt\u00f8yet, kan vi finansiere Repricer!\u201d<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-260858-identifier\">Suksess med SELLERLOGIC:<\/h3><p class=\"theme-wp-block gb-responsive-566423-identifier\">\u201cOppsettet var ganske enkelt: vi m\u00e5tte bare importere \u00e9n fil med alle produktene v\u00e5re og de respektive minimums- og maksimumsprisene. Importen var rask og enkel. Innen noen f\u00e5 timer var SELLERLOGIC Repricer oppe og gikk,\u201d bekrefter Freymann. \u201cBegge verkt\u00f8yene sparer oss en enorm mengde tid.\u201d<\/p><p class=\"theme-wp-block gb-responsive-468554-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">I tillegg klarte UP\u2018NBOOST \u00e5 redusere kostnadene ved \u00e5 bruke Repricer og, samtidig, \u00f8ke salget av Univers Cake-produkter gjennom \u00f8kte Buy Box andeler og gjennom ulike strategier for SELLERLOGIC Repricer. \u201cMen det beste er at Lost &#038; Found gj\u00f8r det mulig for oss \u00e5 kompensere for repriseringskostnadene,\u201d sier Freymann glad.<\/p><p class=\"theme-wp-block gb-responsive-469189-identifier\">\u201c I tillegg er SELLERLOGIC kundeserviceteamet kompetent og svarer raskt p\u00e5 henvendelser. Samarbeidet med et velstrukturert og kundeorientert tysk selskap er veldig betryggende for oss,\u201d bekrefter Freymann.<\/p><div class=\"theme-wp-block wp-block-buttons gb-responsive-497426-identifier is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"theme-wp-block wp-block-button gb-responsive-38220-identifier is-style-theme-transparent-with-arrow\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/files\/SUCCESS-STORIES\/EN\/SELLERLOGIC_SN_Success-Story_Univers-Cake_EN.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Last ned n\u00e5!<\/a><\/div><\/div><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-472466-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Grunnlagt:2016 Bransje:Bakeri og konfekt Varer tilgjengelig p\u00e5 Amazon:omtrent 3,000 SKUer Forsendelser:ca. 850 \/ m\u00e5ned Bakgrunn: Webbyr\u00e5et UP\u2018NBOOST har med suksess g\u00e5tt inn i bakeri- og konfektmarkedet med sitt eget merke &#8220;Univers Cake&#8221;. UP\u2018NBOOST designet opprinnelig konseptet for Univers Cake for en kunde, som til slutt ikke klarte \u00e5 implementere ideen p\u00e5 grunn av mangel p\u00e5<\/p>\n","protected":false},"author":3,"featured_media":5625,"parent":226176,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-226038","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Slik fungerer Repricer og Lost &amp; Found sammen! | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"Takket v\u00e6re Lost &amp; Found betaler UP&#039;NBOOST Repricer med FBA-refusjonene de mottar. 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