{"id":226578,"date":"2021-06-15T06:20:00","date_gmt":"2021-06-15T06:20:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/3000-roboti-0-oameni-7-fapte-interesante-despre-centrele-logistice-amazon-locatii\/"},"modified":"2021-06-15T06:20:00","modified_gmt":"2021-06-15T06:20:00","slug":"3000-roboti-0-oameni-7-fapte-interesante-despre-centrele-logistice-amazon-locatii","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/ro\/blog\/3000-roboti-0-oameni-7-fapte-interesante-despre-centrele-logistice-amazon-locatii\/","title":{"rendered":"3000 robo\u021bi, 0 oameni \u2013 7 fapte interesante despre centrele logistice Amazon (+ loca\u021bii)"},"content":{"rendered":"

Dac\u0103 utiliza\u021bi Amazon FBA<\/a>, cu siguran\u021b\u0103 v-a\u021bi \u00eentrebat ce se \u00eent\u00e2mpl\u0103 cu produsele dumneavoastr\u0103 odat\u0103 ce acestea sunt predate unuia dintre centrele logistice Amazon. <\/p>

Este clar c\u0103 \u00een centrele de \u00eendeplinire, sau \u00een german\u0103 centrele logistice, este stocat\u0103 o mul\u021bime de articole. Nu degeaba Amazon este considerat cel mai mare marketplace online din emisfera vestic\u0103. Milioane de produse trebuie sortate, reorganizate, selectate, ambalate sau expediate zilnic. Pentru a face fa\u021b\u0103 acestei avalan\u0219e de sarcini, gigantul E-Commerce se bazeaz\u0103 pe personal specializat \u0219i pe automatizare.<\/p>

Cum se \u00eent\u00e2mpl\u0103 exact acest lucru \u0219i de care centre logistice Amazon pute\u021bi beneficia ca v\u00e2nz\u0103tor, ve\u021bi afla \u00een acest articol.<\/p>

#1 La nivel mondial exist\u0103 aproape 300 de loca\u021bii Amazon<\/h2>

Amazon este cunoscut ca fiind unul dintre cele mai populare \u0219i mari marketplace-uri online din lume. Cei 200 de milioane de clien\u021bi Prime doresc s\u0103 vad\u0103 \u00eendeplinit\u0103 promisiunea livr\u0103rii a doua zi. Cu un venit total de 386 de miliarde de dolari, este clar c\u0103 Amazon se remarc\u0103 \u00een special prin serviciul s\u0103u enorm pentru clien\u021bi. Nu este surprinz\u0103tor c\u0103 gigantul online a construit p\u00e2n\u0103 acum aproximativ 300 de centre logistice la nivel mondial \u2013 20 dintre acestea fiind \u00een Germania, unde sunt angaja\u021bi 16.000 de lucr\u0103tori logistici.<\/p>

Loca\u021bia centrelor este determinat\u0103, de altfel, de apropierea de autostr\u0103zi \u0219i de zone industriale. Un alt factor este puterea de cump\u0103rare a clien\u021bilor din regiune. Astfel, se \u00eent\u00e2mpl\u0103 ca doar \u00een NRW s\u0103 fie situat un sfert din toate centrele logistice.<\/p>

#2 List\u0103: Centre logistice Amazon \u00een Germania<\/h2>

Ca v\u00e2nz\u0103tor Amazon, dori\u021bi, desigur, s\u0103 construi\u021bi o re\u021bea de livrare eficient\u0103 \u0219i s\u0103 v\u0103 pozi\u021biona\u021bi produsele strategic \u00een centrele logistice din apropierea ora\u0219elor importante. Astfel, timpii de livrare pentru produsele dumneavoastr\u0103 sunt redu\u0219i, iar clien\u021bii dumneavoastr\u0103 sunt livra\u021bi mai repede. Pentru produsele FBA, exist\u0103 de asemenea posibilitatea de a utiliza serviciul Inventory Placement. Amazon se ocup\u0103 apoi de distribu\u021bia pe diferite loca\u021bii Amazon din apropierea clien\u021bilor.<\/p>

Am compilat pentru dumneavoastr\u0103 aici o list\u0103 cu toate centrele de \u00eendeplinire Amazon din Germania (\u00eencep\u00e2nd cu mai 2024). V\u0103 sf\u0103tuim totu\u0219i s\u0103 v\u0103 men\u021bine\u021bi la curent cu loca\u021biile pentru a oferi clien\u021bilor dumneavoastr\u0103 cel mai bun serviciu posibil \u0219i pentru a v\u0103 cre\u0219te veniturile.<\/p>

Nordrhein Westfalen<\/td>DortmundDTM2Kaltbandstra\u00dfe 444145 Dortmund
M\u00f6nchengladbachDUS4Hamburgring 1041179 M\u00f6nchengladbach
OeldePAD1Aurea 1059302 Oelde
RheinbergDUS2Amazon-Stra\u00dfe 147495 Rheinberg
WerneDTM1Amazonstra\u00dfe 159368 Werne<\/td><\/tr>
Bayern<\/td>Hof-GattendorfNUE1Amazonstr. 195185 Gattendorf<\/td><\/tr>
Baden W\u00fcrttemberg<\/td>PforzheimSTR1Amazon-Stra\u00dfe 175177 Pforzheim<\/td><\/tr>
Niedersachsen<\/td>AchimBRE4Max-Naumann-Str.128832 Achim
Gro\u00dfenknetenBRE2Vechtaer Str. 3526197 Gro\u00dfenkneten
HelmstedtHAJ1Zur Alten Molkerei 138350 Helmstedt
WinsenHAM2Borgwardstra\u00dfe 1021423 Winsen (Luhe)<\/td><\/tr>
Rheinland Pfalz<\/td>FrankenthalFRA7Am R\u00f6mig 567227 Frankenthal
KaiserslauternSCN2Von-Miller-Stra\u00dfe 2467661 Kaiserslautern
KoblenzCGN1Amazon-Stra\u00dfe 156068 Koblenz<\/td><\/tr>
Sachsen<\/td>LeipzigLEJ1Amazonstra\u00dfe 104347 Leipzig<\/td><\/tr>
Sachsen-Anhalt<\/td>S\u00fclzetal (Osterweddingen)LEJ3Bielefelder Str. 939171 S\u00fclzetal<\/td><\/tr>
Th\u00fcringen<\/td>GeraLEJ5Am Steingarten 207754 Gera<\/td><\/tr>
Hessen<\/td>Bad HersfeldFRA1Am Schloss Eichhof 136251 Bad Hersfeld
Bad HersfeldFRA3Amazonstrasse 1 \/ Obere K\u00fchnbach36251 Bad Hersfeld<\/td><\/tr>
Brandenburg<\/td>Brieselang (Soll bald geschlossen werden)BER3 Havellandstra\u00dfe 5 14656 Brieselang<\/td><\/tr><\/tbody><\/table><\/figure>

\u00centre timp<\/strong>: Cei care nu exclud explicit stocarea la nivel european la Amazon FBA, articolele lor vor fi, eventual, stocate \u0219i \u00eentr-un depozit Amazon din Polonia sau din alte p\u0103r\u021bi ale Europei Centrale. Aceasta genereaz\u0103 anumite obliga\u021bii fiscale pe care comercian\u021bii trebuie s\u0103 le respecte cu stricte\u021be. Dac\u0103 dori\u021bi s\u0103 v\u0103 stoca\u021bi produsele FBA exclusiv \u00een Germania, Amazon va percepe din nou taxe de penalizare.<\/p>

#3 50 % din stocul de inventar provine de la ter\u021bi<\/h2>

V\u00e2nz\u0103torii de pe Amazon pot gestiona \u00eendeplinirea singuri sau pot beneficia de experien\u021ba de zeci de ani a gigantului E-Commerce, utiliz\u00e2nd Fulfillment by Amazon (FBA).<\/p>

C\u0103 \u00een prezent aproximativ 50 % din stocul din centrele logistice provine de la v\u00e2nz\u0103torii de pe marketplace arat\u0103 c\u00e2t de bine este acceptat\u0103 aceast\u0103 ofert\u0103. \u0218i pe bun\u0103 dreptate. \u00cen cele din urm\u0103, Amazon FBA ofer\u0103 c\u0103l\u0103toria perfect\u0103 a clientului \u2013 un aspect important dac\u0103 dori\u021bi s\u0103 Buy Box c\u00e2\u0219tiga\u021bi<\/a>. <\/p>

Toate bunurile livrate sunt, de altfel, supuse mai \u00eent\u00e2i unui control de calitate. Se verific\u0103 dac\u0103 informa\u021biile furnizate corespund produsului \u0219i dac\u0103 acesta respect\u0103 reglement\u0103rile.<\/p>

#4 30.000 rafturi, 3.000 robo\u021bi \u0219i niciun angajat \u2013 primul centru cu robo\u021bi<\/h2>

Centrul logistic Winsen-Luhe este primul centru din Germania \u00een care robo\u021bii inteligen\u021bi de la Amazon au preluat spa\u021biul de depozitare. 3.000 de robo\u021bi inteligen\u021bi mut\u0103 aproximativ 30.000 de rafturi de la A la B, fiind controla\u021bi central de un computer. Semnele de direc\u021bie \u0219i codurile QR de pe podea le arat\u0103 ajutoarelor inteligente unde trebuie s\u0103 mearg\u0103. Computerul organizeaz\u0103 traseele \u0219i evit\u0103 coliziunile \u2013 de altfel, \u0219i atunci c\u00e2nd angaja\u021bii trebuie s\u0103 intre pe suprafa\u021b\u0103.<\/p>

C\u0103ci, desigur, acest centru nu poate func\u021biona complet f\u0103r\u0103 colegi umani.<\/p>

De la selectare \u0219i ambalare \u2013 astfel colaboreaz\u0103 oamenii \u0219i robo\u021bii<\/h2>

La aranjarea bunurilor pe rafturi, oamenii \u0219i robo\u021bii lucreaz\u0103 cot la cot \u2013 sau mai degrab\u0103 m\u00e2n\u0103 \u00een roat\u0103. Articolele trebuie mutate din cutii negre pe rafturi, motiv pentru care robo\u021bii aduc rafturile necesare angaja\u021bilor logistici.<\/p>

Ace\u0219tia iau apoi un articol din cutie, \u00eel scaneaz\u0103 \u0219i \u00eel a\u0219eaz\u0103 \u00eentr-un compartiment liber. Camerele recunosc exact \u00een ce compartiment a fost plasat articolul \u0219i salveaz\u0103 aceste date.<\/p>

Desigur, rafturile au \u0219i ele limite \u0219i pot fi \u00eenc\u0103rcate doar p\u00e2n\u0103 la maximum 350 kg. Pentru ca greutatea s\u0103 fie distribuit\u0103 uniform pe raft \u0219i pentru a evita accidentele, tehnologiile inteligente le arat\u0103 angaja\u021bilor \u00een ce compartimente libere trebuie plasate articolele scanate.<\/p>

Datorit\u0103 limit\u0103rii de greutate, \u00een acest centru de \u00eendeplinire Amazon pot fi ambalate doar articole mici \u0219i u\u0219oare de p\u00e2n\u0103 la 15 kg. Articolele mai mari sau mai grele sunt procesate \u00een alte centre logistice.<\/p>

Sprijini\u021bi de cele mai recente tehnologii, produsele sunt de asemenea ambalate \u0219i preg\u0103tite pentru expediere. Pentru aceasta, robo\u021bii aduc rafturile corespunz\u0103toare la sta\u021bia de ambalare, unde angaja\u021bii pun articolele din nou \u00een cutiile negre. De asemenea, aici este automatizat o parte din proces. Prin scanarea codului de bare de pe cutie, angaja\u021bii afl\u0103 exact ce produse trebuie s\u0103 selecteze. \u00cen plus, un fascicul de lumin\u0103 indic\u0103 compartimentul \u00een care este plasat articolul corespunz\u0103tor, pentru a evita c\u0103ut\u0103rile mai lungi.<\/p>

\"<\/figure>

#5 Bunurile sunt aranjate aleatoriu<\/h2>

Desigur, majoritatea articolelor nu sunt stocate doar o singur\u0103 dat\u0103 \u00eentr-un centru de \u00eendeplinire, ci de mai multe ori, pentru a putea satisface constant cererea. Astfel, pare logic s\u0103 se stocheze toate unit\u0103\u021bile articolului XY \u00eentr-un loc comun sau ca produsele similare s\u0103 fie plasate \u00eempreun\u0103. De fapt, articolele sunt stocate individual \u0219i distribuite aleatoriu \u00een \u00eentregul centru. Acest lucru permite, \u00een special \u00een cazul select\u0103rii manuale, trasee mai scurte.<\/p>

\u00cen acest proces, angaja\u021bii logistici sunt de asemenea sprijini\u021bi de tehnologii inteligente. A\u0219a-numitul scanner portabil le indic\u0103 ce articole trebuie s\u0103 selecteze, unde se afl\u0103 acestea \u0219i care este cea mai scurt\u0103 rut\u0103, practic ca un dispozitiv de naviga\u021bie.<\/p>

#6 De la raft p\u00e2n\u0103 la camion dureaz\u0103 doar aproximativ dou\u0103 ore<\/h2>

C\u00e2nd clien\u021bii plaseaz\u0103 o comand\u0103, se verific\u0103 mai \u00eent\u00e2i care centru de logistic\u0103 este cel mai apropiat. Acolo va fi atribuit\u0103 comanda. Apoi se verific\u0103 c\u00e2nd care camion pleac\u0103 \u00een direc\u021bia corect\u0103. Astfel se economise\u0219te timp \u0219i promisiunea livr\u0103rii a doua zi poate fi respectat\u0103.<\/p>

De \u00eendat\u0103 ce comanda a fost primit\u0103, toate ro\u021bile \u00eencep s\u0103 se \u00eenv\u00e2rt\u0103. Robo\u021bii aduc rafturile corespunz\u0103toare angaja\u021bilor potrivi\u021bi, ace\u0219tia \u00eempacheteaz\u0103 cutia, care este apoi direc\u021bionat\u0103 c\u0103tre urm\u0103toarea sta\u021bie. Acolo, pachetele individuale sunt \u00eempachetate \u2013 desigur, \u0219i cu ajutorul tehnologiilor care, de exemplu, specific\u0103 dimensiunea corect\u0103 a cutiei. Se continu\u0103 cu etichetarea mecanic\u0103 \u0219i \u00eenc\u0103rcarea \u00een camionul corect. \u00centregul proces de la raftul inteligent p\u00e2n\u0103 la camion dureaz\u0103 doar dou\u0103 ore.<\/p>

#7 Return\u0103rile sunt procesate \u00een centrele proprii de returnare<\/h2>

Return\u0103rile fac parte din comer\u021bul online la fel ca \u201eAmin\u201d \u00een biseric\u0103. Desigur, nici la Amazon nu este altfel. Motivele pentru return\u0103ri sunt variate, de aceea Amazon a \u00eenfiin\u021bat, pe l\u00e2ng\u0103 centrele de \u00eendeplinire, \u0219i centre proprii de returnare. Acolo sunt colectate toate return\u0103rile \u0219i procesate de personal specializat.<\/p>

\u00cen acest proces, desigur, se ia \u00een considerare \u0219i motivul return\u0103rii. Dac\u0103 un articol este \u00eenc\u0103 \u00een stare nou\u0103, acesta este readus \u00een circuit. Produsele cu daune minore sunt aprobate pentru Amazon Warehouse Deals. Cele care nu mai pot fi v\u00e2ndute sunt donate sau distruse.<\/p>

#8 \u0218i Amazon face gre\u0219eli<\/h2>

Da, gigantul online are competen\u021be enorme \u00een ceea ce prive\u0219te \u00eendeplinirea comenzilor. Dar \u0219i unei companii experimentate \u00eei pot ap\u0103rea gre\u0219eli \u2013 \u0219i nu rar. Astfel, se poate \u00eent\u00e2mpla ca articolele din centrele de logistic\u0103 Amazon s\u0103 fie deteriorate sau \u00eenregistrate gre\u0219it \u00een timpul reorganiz\u0103rii. Sau o returnare poate fi \u00eenlocuit\u0103 pentru client, dar nu este creditat\u0103 comerciantului. Poate chiar s\u0103 se \u00eent\u00e2mple ca produsele dintr-un centru de \u00eendeplinire Amazon s\u0103 se piard\u0103 \u0219i daunele s\u0103 nu fie compensate v\u00e2nz\u0103torului.<\/p>

Ca v\u00e2nz\u0103tor, trebuie s\u0103 verifica\u021bi \u00eentotdeauna rapoartele FBA \u0219i s\u0103 c\u0103uta\u021bi discrepan\u021be \u00een aceste rapoarte. Cu c\u00e2t afacerea este mai mare, cu at\u00e2t devine mai mare \u0219i mai confuz\u0103.<\/p>

Dar \u0219i companiile mai mici sunt afectate de aceast\u0103 tem\u0103, deoarece adesea nu toate gre\u0219elile sunt g\u0103site manual. \u00cen medie, v\u00e2nz\u0103torii de pe Amazon pierd aproximativ 3 % din venitul lor anual din v\u00e2nz\u0103rile FBA din cauza return\u0103rilor. De aceea, este recomandat, la fel ca Amazon, s\u0103 se mizeze pe automatiz\u0103ri inteligente.
SELLERLOGIC Lost & Found <\/a>analizeaz\u0103 \u0219i restituie pentru dumneavoastr\u0103 toate gre\u0219elile FBA p\u00e2n\u0103 la 18 luni \u00eenapoi. F\u0103r\u0103 ore \u00eentregi de verificare a rapoartelor FBA, f\u0103r\u0103 str\u00e2ngerea obositoare a tuturor informa\u021biilor pentru un caz, f\u0103r\u0103 copiere \u0219i lipire \u00een Seller Central \u0219i, mai ales, f\u0103r\u0103 comunicare stresant\u0103 cu Amazon. Astfel, ve\u021bi primi rapid \u0219i u\u0219or banii \u00eenapoi.<\/p>\t\t

\n\n\t\t
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\n\t\t\tExplora\u021bi SELLERLOGIC Lost & Found Full-Service\t\t<\/div>\n\t\t
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\n\t\t\t\tCompens\u0103rile dvs. Amazon, gestionate de noi. Nou serviciu all-inclusive.\t\t\t<\/div>\n\t\t\t
\n\t\t\t\t\t\t\t\t\u00cencepe\u021bi acum<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n

Concluzie: Automatizare \u0219i personal specializat \u00een loc de haos<\/h2>

Cu ajutorul celor mai noi tehnologii \u0219i a personalului bine preg\u0103tit, logistica sofisticat\u0103 Amazon reu\u0219e\u0219te s\u0103 fac\u0103 fa\u021b\u0103 valului de livr\u0103ri \u0219i expedieri. Ceea ce a \u00eenceput ca ceva mic a crescut rapid \u00een centre logistice Amazon uria\u0219e, \u00een care acum sunt stocate, ambalate \u0219i expediate milioane de produse.<\/p>

De asemenea, succesul Amazon FBA influen\u021beaz\u0103 centrele logistice \u2013 jum\u0103tate din inventarul din centre apar\u021bine v\u00e2nz\u0103torilor de pe pia\u021b\u0103 care utilizeaz\u0103 aceast\u0103 ofert\u0103 de \u00eendeplinire. \u00cen ciuda tuturor expertizei \u0219i automatiz\u0103rii, apar gre\u0219eli pe care fiecare v\u00e2nz\u0103tor ar trebui s\u0103 le monitorizeze prin servicii inteligente.<\/p>

Credite pentru imagini \u00een ordinea imaginilor: @ gohgah \u2013 stock.adobe.com \/ @ Negro Elkha \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"

Dac\u0103 utiliza\u021bi Amazon FBA, cu siguran\u021b\u0103 v-a\u021bi \u00eentrebat ce se \u00eent\u00e2mpl\u0103 cu produsele dumneavoastr\u0103 odat\u0103 ce acestea sunt predate unuia dintre centrele logistice Amazon. Este clar c\u0103 \u00een centrele de \u00eendeplinire, sau \u00een german\u0103 centrele logistice, este stocat\u0103 o mul\u021bime de articole. Nu degeaba Amazon este considerat cel mai mare marketplace online din emisfera vestic\u0103.<\/p>\n","protected":false},"author":5,"featured_media":55450,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1305],"tags":[],"class_list":["post-226578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-indeplinire-de-catre-amazon"],"yoast_head":"\nToate centrele logistice Amazon din Germania listate<\/title>\n<meta name=\"description\" content=\"Aici ve\u021bi g\u0103si toate loca\u021biile centrelor logistice Amazon din Germania listate clar\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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