{"id":97310,"date":"2025-06-17T16:35:42","date_gmt":"2025-06-17T16:35:42","guid":{"rendered":"https:\/\/www.sellerlogic.com\/blog\/to-use-the-repricer-effectively-when-offering-the-same-product-with-both-fba-fulfillment-by-amazon-and-fbm-fulfillment-by-merchant-you-should-ensure-that-both-skus-have-the-buy-box-strategy-set\/"},"modified":"2025-06-18T15:53:42","modified_gmt":"2025-06-18T15:53:42","slug":"to-use-the-repricer-effectively-when-offering-the-same-product-with-both-fba-fulfillment-by-amazon-and-fbm-fulfillment-by-merchant-you-should-ensure-that-both-skus-have-the-buy-box-strategy-set","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/ru\/blog\/to-use-the-repricer-effectively-when-offering-the-same-product-with-both-fba-fulfillment-by-amazon-and-fbm-fulfillment-by-merchant-you-should-ensure-that-both-skus-have-the-buy-box-strategy-set\/","title":{"rendered":"\u041a\u0430\u043a \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u043f\u0440\u0430\u0439\u0441\u0435\u0440, \u0435\u0441\u043b\u0438 \u044f \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e \u043e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u0442\u043e\u0432\u0430\u0440 \u0447\u0435\u0440\u0435\u0437 FBA \u0438 FBM?"},"content":{"rendered":"

\u041c\u043d\u043e\u0433\u0438\u0435 \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u043d\u0430 Amazon \u043d\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e FBA \u0438\u043b\u0438 \u0442\u043e\u043b\u044c\u043a\u043e FBM<\/a>, \u0430 \u043a\u043e\u043c\u0431\u0438\u043d\u0438\u0440\u0443\u044e\u0442 \u043e\u0431\u0430 \u043c\u0435\u0442\u043e\u0434\u0430 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u043e\u0432, \u0447\u0442\u043e\u0431\u044b \u043c\u0430\u043a\u0441\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u044e \u043f\u0440\u0438\u0431\u044b\u043b\u044c \u043e\u0442 \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u041e\u0434\u043d\u0430\u043a\u043e \u0431\u044b\u0441\u0442\u0440\u043e \u0432\u043e\u0437\u043d\u0438\u043a\u0430\u0435\u0442 \u0432\u043e\u043f\u0440\u043e\u0441: \u043a\u0430\u043a \u044f \u043c\u043e\u0433\u0443 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u0439 Repricer, \u043d\u0435 \u0443\u043c\u0435\u043d\u044c\u0448\u0430\u044f \u0441\u0432\u043e\u044e \u043f\u0440\u0438\u0431\u044b\u043b\u044c?<\/p>

\u041c\u044b \u0445\u043e\u0442\u0438\u043c \u0440\u0430\u0437\u043e\u0431\u0440\u0430\u0442\u044c\u0441\u044f \u0432 \u044d\u0442\u043e\u043c \u0432\u043e\u043f\u0440\u043e\u0441\u0435 \u0441\u0435\u0433\u043e\u0434\u043d\u044f. \u0421\u043d\u0430\u0447\u0430\u043b\u0430 \u043c\u044b \u043f\u0440\u043e\u044f\u0441\u043d\u0438\u043c, \u0447\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u044e\u0442 \u0442\u0435\u0440\u043c\u0438\u043d\u044b FBA \u0438 FBM. (\u041a\u043e\u043d\u0435\u0447\u043d\u043e, \u0432\u044b \u0442\u0430\u043a\u0436\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u0441\u0440\u0430\u0437\u0443 \u043f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u044b\u043c \u0440\u0430\u0437\u0434\u0435\u043b\u0430\u043c, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044f \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435 \u0441\u043f\u0440\u0430\u0432\u0430.) \u0417\u0430\u0442\u0435\u043c \u043c\u044b \u043e\u0431\u0441\u0443\u0434\u0438\u043c \u0432\u043e\u043f\u0440\u043e\u0441, \u043f\u043e\u0447\u0435\u043c\u0443 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442\u0441\u044f \u043a\u0430\u043a \u0441 FBA, \u0442\u0430\u043a \u0438 \u0441 FBM, \u0438 \u0447\u0435\u0433\u043e \u0441\u0442\u0440\u0435\u043c\u044f\u0442\u0441\u044f \u0434\u043e\u0441\u0442\u0438\u0447\u044c \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u0441 \u044d\u0442\u0438\u043c. \u041d\u0430\u043a\u043e\u043d\u0435\u0446, \u043c\u044b \u043e\u0431\u0441\u0443\u0434\u0438\u043c \u043f\u043e\u0441\u043b\u0435\u0434\u0441\u0442\u0432\u0438\u044f \u0434\u043b\u044f \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f Repricer.<\/p>

FBA, FBM, FB \u2014 \u0447\u0442\u043e \u044d\u0442\u043e \u0442\u0430\u043a\u043e\u0435?!<\/h2>

\u0414\u0430\u0432\u0430\u0439\u0442\u0435 \u043d\u0430\u0447\u043d\u0435\u043c \u0441 \u043e\u0441\u043d\u043e\u0432. \u0422\u0435\u043c, \u043a\u0442\u043e \u043f\u0440\u043e\u0434\u0430\u0435\u0442 \u043d\u0430 Amazon, \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043a\u0430\u043a\u0438\u043c-\u0442\u043e \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u0434\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0442\u043e\u0432\u0430\u0440\u044b \u043a \u043a\u043b\u0438\u0435\u043d\u0442\u0443. \u041f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u043c\u043e\u0433\u0443\u0442 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u044d\u0442\u043e \u0441\u0430\u043c\u0438 (FBM) \u0438\u043b\u0438 \u043f\u0435\u0440\u0435\u0434\u0430\u0442\u044c \u0432\u0435\u0441\u044c \u043f\u0440\u043e\u0446\u0435\u0441\u0441 \u043e\u043d\u043b\u0430\u0439\u043d-\u0433\u0438\u0433\u0430\u043d\u0442\u0443 (FBA). \u0417\u0434\u0435\u0441\u044c FB \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442 Fulfillment By, M – Merchant, \u0430 A – Amazon. \u0415\u0441\u043b\u0438 \u043a\u0442\u043e-\u0442\u043e \u043f\u043e\u0442\u0435\u0440\u044f\u043b\u0441\u044f \u043d\u0430 \u044d\u0442\u043e\u043c \u044d\u0442\u0430\u043f\u0435 \u0438\u043b\u0438 \u043f\u0440\u043e\u0441\u0442\u043e \u043d\u0443\u0436\u0434\u0430\u0435\u0442\u0441\u044f \u0432 \u043d\u0430\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u0438 \u043e \u043e\u0441\u043d\u043e\u0432\u0430\u0445 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0446\u0435\u043d, \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043d\u0430\u0439\u0442\u0438 \u0432\u0441\u0435 \u043f\u043e \u044d\u0442\u043e\u0439 \u0442\u0435\u043c\u0435: \u201c\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0446\u0435\u043d \u0438 \u043e \u043a\u0430\u043a\u0438\u0445 \u043e\u0448\u0438\u0431\u043a\u0430\u0445 \u043c\u043d\u0435 \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0437\u043d\u0430\u0442\u044c?<\/a>\u201d<\/p>

\u0425\u043e\u0442\u044f \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430, \u0431\u0435\u0437\u0443\u0441\u043b\u043e\u0432\u043d\u043e, \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0441\u0430\u043c\u043e\u0439 \u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0430\u0441\u0442\u044c\u044e \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u043e\u0432, \u044d\u0442\u043e \u043e\u0442\u043d\u044e\u0434\u044c \u043d\u0435 \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u043d\u0430\u044f \u0435\u0435 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0449\u0430\u044f. \u041e\u043d\u0430 \u0442\u0430\u043a\u0436\u0435 \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u0432 \u0441\u0435\u0431\u044f \u0445\u0440\u0430\u043d\u0435\u043d\u0438\u0435, \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0432\u043e\u0437\u0432\u0440\u0430\u0442\u0430\u043c\u0438. \u0412 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u043f\u0440\u0438 FBA \u0432\u044b \u043f\u0440\u043e\u0441\u0442\u043e \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u0435\u0442\u0435 \u0441\u0432\u043e\u0438 \u0442\u043e\u0432\u0430\u0440\u044b \u0432 \u043b\u043e\u0433\u0438\u0441\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0446\u0435\u043d\u0442\u0440\u044b Amazon, \u0438 \u0442\u043e\u0440\u0433\u043e\u0432\u0430\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0437\u0430\u0431\u043e\u0442\u0438\u0442\u0441\u044f \u043e\u0431\u043e \u0432\u0441\u0435\u0445 \u0434\u0430\u043b\u044c\u043d\u0435\u0439\u0448\u0438\u0445 \u0448\u0430\u0433\u0430\u0445, \u043f\u0440\u0438 FBM \u0432\u044b \u0441\u0430\u043c\u0438 \u043e\u0442\u0432\u0435\u0447\u0430\u0435\u0442\u0435 \u0437\u0430 \u0432\u0435\u0441\u044c \u043f\u0440\u043e\u0446\u0435\u0441\u0441 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u043e\u0432.<\/p>

\u041f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430 \u0438 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043a\u0438 \u0434\u0432\u0443\u0445 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u043e\u0432<\/h2>

\u041e\u0431\u0435 \u043e\u043f\u0446\u0438\u0438 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u043e\u0432 \u0438\u043c\u0435\u044e\u0442 \u0441\u0432\u043e\u0438 \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u043d\u0438\u044f. \u0412 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u0441 FBA<\/a> \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u043b\u0430\u0433\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u043e\u043f\u044b\u0442 \u043e\u043d\u043b\u0430\u0439\u043d-\u0433\u0438\u0433\u0430\u043d\u0442\u0430, \u0441 FBM \u0432\u0430\u043c \u043f\u0440\u0438\u0434\u0435\u0442\u0441\u044f \u0441\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u044c\u0441\u044f \u0441\u043e \u0432\u0441\u0435\u043c \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u043e (\u0438, \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e, \u0443\u0447\u0438\u0442\u044c\u0441\u044f \u043d\u0430 \u0445\u043e\u0434\u0443).<\/p>

\u041d\u0430 Amazon \u043a\u043b\u0438\u0435\u043d\u0442 \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0433\u043b\u0430\u0432\u043d\u044b\u043c \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043e\u043c \u2013 \u0442\u0435, \u043a\u0442\u043e \u0445\u043e\u0447\u0435\u0442 \u0432\u044b\u0438\u0433\u0440\u0430\u0442\u044c Buy Box, \u0434\u043e\u043b\u0436\u043d\u044b \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0442\u044c \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u044b\u0439 \u043f\u0443\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u0430. \u041e\u0442 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438 \u0434\u043e \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0432\u043e\u0437\u0432\u0440\u0430\u0442\u0430\u043c\u0438, \u0435\u0441\u0442\u044c \u043c\u043d\u043e\u0433\u043e \u0447\u0435\u0433\u043e \u0443\u0447\u0435\u0441\u0442\u044c! Amazon \u0441\u043c\u043e\u0433\u043b\u0430 \u0443\u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u044d\u0442\u043e \u0437\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u0434\u0435\u0441\u044f\u0442\u0438\u043b\u0435\u0442\u0438\u044f \u0438 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 \u0441\u0432\u043e\u0439 “\u043f\u0430\u043a\u0435\u0442 \u043f\u043e\u043b\u043d\u043e\u0441\u0442\u044c\u044e \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430” \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0443 FBA. \u0415\u0441\u043b\u0438 \u0432\u044b \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442\u0435 \u0441\u0432\u043e\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b \u0447\u0435\u0440\u0435\u0437 FBM, \u0432\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u0442\u044c \u0432 \u0441\u043e\u0441\u0442\u043e\u044f\u043d\u0438\u0438 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0432\u044b\u0441\u043e\u043a\u0438\u043c \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f\u043c.<\/p>

\u0421\u043e\u0432\u0435\u0442<\/i><\/span><\/strong><\/span>: \u0412 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0441\u0435\u043a\u0442\u043e\u0440\u0430\u0445 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u0435 \u0437\u0430\u043a\u0430\u0437\u043e\u0432 \u0447\u0435\u0440\u0435\u0437 Amazon \u0431\u043e\u043b\u0435\u0435 \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0435\u043d\u043e, \u0447\u0435\u043c \u0432 \u0434\u0440\u0443\u0433\u0438\u0445. \u041e\u0437\u043d\u0430\u043a\u043e\u043c\u044c\u0442\u0435\u0441\u044c \u0441 \u0432\u0430\u0448\u0435\u0439 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0435\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u0438 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u0439\u0442\u0435 \u0432\u0430\u0448\u0443 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044e. \u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c, \u0432\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u043b\u0435\u0433\u043a\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442, \u043a\u043e\u0442\u043e\u0440\u043e\u043c\u0443 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0432 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0438 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438 \u0438 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432.<\/span><\/em><\/p><\/blockquote>

\u041d\u043e Amazon \u043d\u0435 \u0438\u0434\u0435\u0430\u043b\u0435\u043d \u0438 \u043d\u0435 \u0433\u043e\u0442\u043e\u0432 \u043a\u043e \u0432\u0441\u0435\u043c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u044b\u043c \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f\u043c. \u0415\u0441\u043b\u0438 \u0432\u044b \u0432\u044b\u0431\u0435\u0440\u0435\u0442\u0435 FBA, \u0432\u044b \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u043b\u0430\u0442\u0438\u0442\u0435 \u0441\u0431\u043e\u0440\u044b, \u043d\u043e \u0438 \u043e\u0442\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442\u0435\u0441\u044c \u043e\u0442 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044f. \u041a\u043e\u043d\u0442\u0440\u043e\u043b\u044f, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043c\u043e\u0436\u0435\u0442 \u043e\u0442\u0441\u0443\u0442\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0432 \u043a\u0440\u0438\u0437\u0438\u0441\u043d\u044b\u0445 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f\u0445.<\/p>

\u041f\u043e\u0447\u0435\u043c\u0443 \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u044e\u0442 \u043e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0447\u0435\u0440\u0435\u0437 FBA \u0438 \u0447\u0435\u0440\u0435\u0437 FBM?<\/h2>

\u0412 \u043d\u0430\u0447\u0430\u043b\u0435 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u0438 COVID-19 Amazon \u0440\u0435\u0448\u0438\u043b \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u044c \u0442\u043e\u043b\u044c\u043a\u043e \u0442\u043e\u0432\u0430\u0440\u044b \u043f\u0435\u0440\u0432\u043e\u0439 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u0438 \u0447\u0435\u0440\u0435\u0437 FBA. \u041f\u0440\u043e\u0434\u0430\u0432\u0446\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043b\u0430\u0433\u0430\u043b\u0438\u0441\u044c \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0443 \u0438 \u0447\u044c\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b \u043d\u0435 \u0441\u0447\u0438\u0442\u0430\u043b\u0438\u0441\u044c \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b\u043c\u0438, \u0441\u0442\u043e\u043b\u043a\u043d\u0443\u043b\u0438\u0441\u044c \u0441 \u043e\u0433\u0440\u043e\u043c\u043d\u043e\u0439 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u043e\u0439: \u0438\u0445 \u0442\u043e\u0432\u0430\u0440\u044b \u0431\u043e\u043b\u044c\u0448\u0435 \u043d\u0435 \u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0438\u0441\u044c \u0432 \u043e\u0431\u043e\u0437\u0440\u0438\u043c\u043e\u043c \u0431\u0443\u0434\u0443\u0449\u0435\u043c, \u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u044b \u043e\u0431\u0440\u0430\u0449\u0430\u043b\u0438\u0441\u044c \u043a \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u044b\u043c \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043d\u0438 \u043c\u043e\u0433\u043b\u0438 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0431\u044b\u0441\u0442\u0440\u043e.<\/p>

\u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c, \u0442\u0435, \u043a\u0442\u043e \u0445\u043e\u0442\u0435\u043b \u0441\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u044c \u0441\u0432\u043e\u0439 \u0431\u0438\u0437\u043d\u0435\u0441 \u043d\u0430 \u043f\u043b\u0430\u0432\u0443, \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u043b\u0438 \u043d\u0435\u043c\u0435\u0434\u043b\u0435\u043d\u043d\u043e \u0440\u0435\u0430\u0433\u0438\u0440\u043e\u0432\u0430\u0442\u044c. \u0415\u0441\u043b\u0438 \u0440\u0430\u043d\u044c\u0448\u0435 \u043d\u0435 \u0431\u044b\u043b\u043e \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u0438 \u0432 \u0441\u043a\u043b\u0430\u0434\u0435, \u043f\u043e\u0442\u043e\u043c\u0443 \u0447\u0442\u043e \u0442\u043e\u0432\u0430\u0440\u044b \u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0438\u0441\u044c \u043d\u0430\u043f\u0440\u044f\u043c\u0443\u044e \u043e\u0442 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f \u0432 Amazon, \u0442\u043e \u0432\u043d\u0435\u0437\u0430\u043f\u043d\u043e \u0432\u043e\u0437\u043d\u0438\u043a\u043b\u0430 \u0431\u043e\u043b\u044c\u0448\u0430\u044f \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u0441 \u0442\u0435\u043c, \u043a\u0430\u043a \u0445\u0440\u0430\u043d\u0438\u0442\u044c \u0442\u043e\u0432\u0430\u0440\u044b. \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u043b\u0438 \u0431\u044b\u0441\u0442\u0440\u043e \u0437\u0430\u043a\u043b\u044e\u0447\u0438\u0442\u044c \u043a\u043e\u043d\u0442\u0440\u0430\u043a\u0442\u044b \u0441 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u0430\u043c\u0438 \u0443\u0441\u043b\u0443\u0433 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438, \u0447\u0442\u043e\u0431\u044b \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0442\u044c \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0443 \u043f\u0430\u043a\u0435\u0442\u043e\u0432 \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c.<\/p>

\u041d\u043e \u044d\u0442\u043e \u043d\u0435 \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u0434\u043e\u043b\u0436\u043d\u0430 \u0431\u044b\u0442\u044c \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0430\u044f \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f; \u0434\u0430\u0436\u0435 \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0430 \u0432 \u043b\u043e\u0433\u0438\u0441\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0446\u0435\u043d\u0442\u0440\u0430\u0445 Amazon \u043c\u043e\u0436\u0435\u0442 \u043f\u0440\u0438\u0432\u0435\u0441\u0442\u0438 \u043a \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u0437\u0430\u0434\u0435\u0440\u0436\u043a\u0430\u043c \u0432 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0435 \u0441 FBA \u0438 \u0437\u0430\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439 \u043e\u0431\u0440\u0430\u0442\u0438\u0442\u044c\u0441\u044f \u043a \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0430\u043c. \u0412 \u0442\u043e \u0436\u0435 \u0432\u0440\u0435\u043c\u044f \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c \u043e\u0442\u0434\u0430\u0435\u0442 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c FBA \u0434\u043b\u044f Buy Box, \u0442\u0430\u043a \u043a\u0430\u043a \u0436\u0435\u043b\u0430\u0435\u043c\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u0432 \u043f\u043e\u043b\u0435 \u043a\u043e\u0440\u0437\u0438\u043d\u044b \u043f\u0440\u0438\u0441\u0443\u0436\u0434\u0430\u0435\u0442\u0441\u044f \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044e, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u043c\u043e\u0436\u0435\u0442 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u043d\u0430\u0438\u043b\u0443\u0447\u0448\u0435\u0435 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0443.<\/p>

\u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u043d\u0435\u043f\u0440\u0435\u0434\u0432\u0438\u0434\u0435\u043d\u043d\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b, \u0442\u0430\u043a\u0438\u0435 \u043a\u0430\u043a \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0438, \u043c\u043e\u0433\u0443\u0442 \u0442\u0430\u043a\u0436\u0435 \u0432\u043e\u0437\u043d\u0438\u043a\u043d\u0443\u0442\u044c \u043d\u0430 \u0441\u043a\u043b\u0430\u0434\u0435 \u0441\u0430\u043c\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u0430. \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u043a\u0430\u043a FBA, \u0442\u0430\u043a \u0438 FBM \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0435\u0442 \u0440\u0438\u0441\u043a\u0438 \u0438 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u0432\u0430\u043c \u0430\u043b\u044c\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u043d\u044b\u0439 \u0432\u0430\u0440\u0438\u0430\u043d\u0442 \u0432 \u0441\u043b\u0443\u0447\u0430\u0435 \u0447\u0440\u0435\u0437\u0432\u044b\u0447\u0430\u0439\u043d\u044b\u0445 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u0439.<\/p>

\u041a\u0430\u043a \u043c\u043d\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c SELLERLOGIC Repricer, \u0435\u0441\u043b\u0438 \u044f \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u044e \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a \u0447\u0435\u0440\u0435\u0437 FBA, \u0442\u0430\u043a \u0438 \u0447\u0435\u0440\u0435\u0437 FBM?<\/h2>

\u0415\u0441\u043b\u0438 \u0432\u044b \u0432\u044b\u0431\u0435\u0440\u0435\u0442\u0435 \u0442\u0430\u043a\u0443\u044e \u0431\u0438\u0437\u043d\u0435\u0441-\u043c\u043e\u0434\u0435\u043b\u044c, \u0432\u044b \u0432\u0441\u0435 \u0440\u0430\u0432\u043d\u043e \u043c\u043e\u0436\u0435\u0442\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c SELLERLOGIC Repricer<\/a>. \u041e\u0431\u0430 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u043c\u043e\u0433\u0443\u0442 \u0431\u044b\u0442\u044c \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u044b \u043e\u0434\u0438\u043d\u0430\u043a\u043e\u0432\u043e \u0434\u043b\u044f Buy Box.<\/p>

\u0420\u0430\u0441\u0441\u043c\u043e\u0442\u0440\u0438\u043c \u043f\u0440\u0438\u043c\u0435\u0440 Kraken AG. \u041e\u043d\u0438 \u043f\u0440\u043e\u0434\u0430\u044e\u0442 \u043c\u0430\u0441\u043a\u0438 \u0434\u043b\u044f \u043f\u043e\u0434\u0432\u043e\u0434\u043d\u043e\u0433\u043e \u043f\u043b\u0430\u0432\u0430\u043d\u0438\u044f \u0441 ASIN B01XYZJL. \u0414\u043b\u044f \u044d\u0442\u043e\u0433\u043e \u0443 \u043d\u0438\u0445 \u0435\u0441\u0442\u044c \u0434\u0432\u0430 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f: \u043e\u0434\u043d\u043e \u0441 FBM \u0438 \u043e\u0434\u043d\u043e \u0441 FBA. \u041b\u0438\u0441\u0442\u0438\u043d\u0433 FBM \u0438\u043c\u0435\u0435\u0442 SKU 1234, \u0430 \u043b\u0438\u0441\u0442\u0438\u043d\u0433 FBA \u0438\u043c\u0435\u0435\u0442 SKU 5678. \u0422\u0435\u043f\u0435\u0440\u044c Kraken AG \u043c\u043e\u0436\u0435\u0442 \u0441\u0432\u044f\u0437\u0430\u0442\u044c \u043e\u0431\u0430 SKU \u0441 \u043e\u0434\u043d\u0438\u043c \u0438 \u0442\u0435\u043c \u0436\u0435 ASIN \u0432 \u0441\u0432\u043e\u0435\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u043e\u043c \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u0435. \u041e\u0431\u0430 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u043c\u043e\u0433\u0443\u0442 \u0431\u044b\u0442\u044c \u043d\u0430\u0437\u043d\u0430\u0447\u0435\u043d\u044b \u043e\u0434\u043d\u043e\u0439 \u0438 \u0442\u043e\u0439 \u0436\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0435\u0439 \u0438\u043b\u0438 \u0440\u0430\u0437\u043d\u044b\u043c\u0438.<\/p>

\u041b\u0443\u0447\u0448\u0438\u0435 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438<\/h3>

\u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e Buy Box \u0434\u043b\u044f \u043e\u0431\u043e\u0438\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432. \u041a\u043e\u0433\u0434\u0430 \u0432\u044b \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442\u0435 \u0441\u0432\u043e\u0438 \u0442\u043e\u0432\u0430\u0440\u044b \u0441 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435\u043c FBA \u0438 FBM, Repricer \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0431\u0443\u0434\u0435\u0442 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0442\u044c \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 FBA. \u041f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 FBM \u0431\u0443\u0434\u0435\u0442 \u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u044c \u0441\u0440\u0430\u0437\u0443 \u0436\u0435, \u0435\u0441\u043b\u0438 \u0432\u044b \u043d\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442\u0435 \u0431\u043e\u043b\u0435\u0435 \u0434\u0432\u0443\u0445 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0432 \u043e\u0434\u043d\u043e\u043c \u0438 \u0442\u043e\u043c \u0436\u0435 \u0441\u043e\u0441\u0442\u043e\u044f\u043d\u0438\u0438.<\/p>

\u0422\u0430\u043a\u0436\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0443\u0435\u0442\u0441\u044f \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u043e\u0434\u0438\u043d\u0430\u043a\u043e\u0432\u044b\u0435 \u0446\u0435\u043d\u043e\u0432\u044b\u0435 \u043f\u0440\u0435\u0434\u0435\u043b\u044b \u2013 \u0442\u043e \u0435\u0441\u0442\u044c \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u044b\u0435 \u0438 \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u044c\u043d\u044b\u0435 \u0446\u0435\u043d\u044b \u2013 \u0432 \u043e\u0431\u043e\u0438\u0445 \u0441\u043b\u0443\u0447\u0430\u044f\u0445.<\/p>

\u0428\u0430\u043d\u0441\u044b \u043d\u0430 \u043f\u0440\u0438\u0431\u044b\u043b\u044c \u0442\u0435\u043f\u0435\u0440\u044c \u0437\u0430\u0432\u0438\u0441\u044f\u0442 \u043e\u0442 \u0442\u043e\u0433\u043e, \u043c\u043e\u0436\u0435\u0442 \u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u044e\u0449\u0435\u0433\u043e ASIN \u0442\u0430\u043a\u0436\u0435 \u0431\u044b\u0442\u044c \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u0435\u043d \u0447\u0435\u0440\u0435\u0437 FBA, \u0442\u0430\u043a \u043a\u0430\u043a \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b FBA \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u044e\u0442\u0441\u044f \u0434\u043b\u044f Buy Box. \u041e\u0434\u043d\u0430\u043a\u043e \u044d\u0442\u043e \u043d\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442, \u0447\u0442\u043e \u043b\u0438\u0441\u0442\u0438\u043d\u0433 FBM \u043d\u0435 \u0438\u043c\u0435\u0435\u0442 \u0448\u0430\u043d\u0441\u043e\u0432. \u0418\u043d\u043e\u0433\u0434\u0430 \u0435\u043c\u0443 \u043f\u0440\u043e\u0441\u0442\u043e \u043d\u0443\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0434\u0435\u0448\u0435\u0432\u043b\u0435.<\/p>

\u041e\u0434\u043d\u0430\u043a\u043e \u0432 \u0442\u0430\u043a\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435 \u0432\u0430\u0436\u043d\u043e \u043e\u0431\u0441\u0443\u0434\u0438\u0442\u044c \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0443 \u0441 \u0441\u043b\u0443\u0436\u0431\u043e\u0439 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0438 SELLERLOGIC \u0438 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u044b\u0435 \u043f\u043e\u0441\u043b\u0435\u0434\u0441\u0442\u0432\u0438\u044f \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u043e\u0431\u0440\u0430\u0437\u0446\u0430 ASIN.<\/p>

\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435: \u0418\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0446\u0435\u043d \u0441 FBA \u0438 FBM<\/h2>

\u0427\u0442\u043e\u0431\u044b \u0441\u043d\u0438\u0437\u0438\u0442\u044c \u0440\u0438\u0441\u043a, \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0445\u043e\u0440\u043e\u0448\u0438\u043c \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u043e\u043c \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0435 \u043e\u0434\u043d\u043e\u0433\u043e \u0438 \u0442\u043e\u0433\u043e \u0436\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u043e\u0434\u0438\u043d \u0440\u0430\u0437 \u0441 FBA \u0438 \u043e\u0434\u0438\u043d \u0440\u0430\u0437 \u0441 FBM \u2013 \u043f\u0440\u0438 \u0443\u0441\u043b\u043e\u0432\u0438\u0438, \u0447\u0442\u043e \u0443 \u0432\u0430\u0441 \u0435\u0441\u0442\u044c \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u043e\u0432 \u0438 \u0445\u0440\u0430\u043d\u0435\u043d\u0438\u044f.<\/p>

\u041a\u043e\u043d\u0435\u0447\u043d\u043e, \u0432 \u044d\u0442\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435 \u0442\u0430\u043a\u0436\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c SELLERLOGIC Repricer, \u0442\u0430\u043a \u043a\u0430\u043a \u043e\u043d \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u0443\u0435\u0442\u0441\u044f \u043a \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u044f\u043c \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u043e\u0432 Amazon \u0438 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u044f\u0432\u043b\u044f\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0443\u044e \u0433\u0438\u0431\u043a\u043e\u0441\u0442\u044c \u0432 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0445 \u0440\u0435\u0448\u0435\u043d\u0438\u044f\u0445.<\/p>

\u041e\u0434\u043d\u0430\u043a\u043e \u0432 \u0442\u0430\u043a\u0438\u0445 \u0441\u043b\u0443\u0447\u0430\u044f\u0445 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0443 \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0443\u0442\u043e\u0447\u043d\u0438\u0442\u044c \u0441 \u043a\u043e\u043c\u0430\u043d\u0434\u043e\u0439 Customer Success, \u0447\u0442\u043e\u0431\u044b \u0443\u0431\u0435\u0434\u0438\u0442\u044c\u0441\u044f, \u0447\u0442\u043e \u0432\u0441\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u044b\u0435 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u0438 \u043c\u043e\u0433\u0443\u0442 \u0431\u044b\u0442\u044c \u0443\u0447\u0442\u0435\u043d\u044b \u0437\u0430\u0440\u0430\u043d\u0435\u0435.<\/p>

Image credits in the order of the images: \u00a9 andrew_rybalko \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"

\u041c\u043d\u043e\u0433\u0438\u0435 \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u043d\u0430 Amazon \u043d\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e FBA \u0438\u043b\u0438 \u0442\u043e\u043b\u044c\u043a\u043e FBM, \u0430 \u043a\u043e\u043c\u0431\u0438\u043d\u0438\u0440\u0443\u044e\u0442 \u043e\u0431\u0430 \u043c\u0435\u0442\u043e\u0434\u0430 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u043e\u0432, \u0447\u0442\u043e\u0431\u044b \u043c\u0430\u043a\u0441\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u044e \u043f\u0440\u0438\u0431\u044b\u043b\u044c \u043e\u0442 \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u041e\u0434\u043d\u0430\u043a\u043e \u0431\u044b\u0441\u0442\u0440\u043e \u0432\u043e\u0437\u043d\u0438\u043a\u0430\u0435\u0442 \u0432\u043e\u043f\u0440\u043e\u0441: \u043a\u0430\u043a \u044f \u043c\u043e\u0433\u0443 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u0439 Repricer, \u043d\u0435 \u0443\u043c\u0435\u043d\u044c\u0448\u0430\u044f \u0441\u0432\u043e\u044e \u043f\u0440\u0438\u0431\u044b\u043b\u044c? \u041c\u044b \u0445\u043e\u0442\u0438\u043c \u0440\u0430\u0437\u043e\u0431\u0440\u0430\u0442\u044c\u0441\u044f \u0432 \u044d\u0442\u043e\u043c \u0432\u043e\u043f\u0440\u043e\u0441\u0435 \u0441\u0435\u0433\u043e\u0434\u043d\u044f. \u0421\u043d\u0430\u0447\u0430\u043b\u0430 \u043c\u044b \u043f\u0440\u043e\u044f\u0441\u043d\u0438\u043c, \u0447\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u044e\u0442 \u0442\u0435\u0440\u043c\u0438\u043d\u044b FBA \u0438 FBM. (\u041a\u043e\u043d\u0435\u0447\u043d\u043e, \u0432\u044b<\/p>\n","protected":false},"author":3,"featured_media":10957,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[308,320],"tags":[],"class_list":["post-97310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ispolnenie-zakazov-amazon","category-sovety-i-hitrosti"],"yoast_head":"\n\u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 Repricer \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e: \u041e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0447\u0435\u0440\u0435\u0437 FBM + FBA<\/title>\n<meta name=\"description\" content=\"\u041a\u0430\u043a \u043c\u043e\u0436\u043d\u043e \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c Repricer, \u043a\u043e\u0433\u0434\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u043e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0441 FBA \u0438 FBM? \u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0441\u0435\u0439\u0447\u0430\u0441!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/ru\/blog\/to-use-the-repricer-effectively-when-offering-the-same-product-with-both-fba-fulfillment-by-amazon-and-fbm-fulfillment-by-merchant-you-should-ensure-that-both-skus-have-the-buy-box-strategy-set\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 Repricer \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e: \u041e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0447\u0435\u0440\u0435\u0437 FBM + FBA\" \/>\n<meta property=\"og:description\" content=\"\u041a\u0430\u043a \u043c\u043e\u0436\u043d\u043e \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c Repricer, \u043a\u043e\u0433\u0434\u0430 \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u044b \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u043e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0441 FBA \u0438 FBM? \u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0441\u0435\u0439\u0447\u0430\u0441!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/ru\/blog\/to-use-the-repricer-effectively-when-offering-the-same-product-with-both-fba-fulfillment-by-amazon-and-fbm-fulfillment-by-merchant-you-should-ensure-that-both-skus-have-the-buy-box-strategy-set\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smart Tools for Amazon Sellers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-17T16:35:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-18T15:53:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/05\/23141307\/amazon-fba-fbm-produkt.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"844\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robin Bals\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robin Bals\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" 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\u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e \u043e\u0434\u0438\u043d \u0438 \u0442\u043e\u0442 \u0436\u0435 \u0442\u043e\u0432\u0430\u0440 \u0447\u0435\u0440\u0435\u0437 FBA \u0438 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