{"id":228081,"date":"2020-12-21T10:32:03","date_gmt":"2020-12-21T10:32:03","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-univers-cake\/"},"modified":"2020-12-21T10:32:03","modified_gmt":"2020-12-21T10:32:03","slug":"success-story-univers-cake","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/","title":{"rendered":"Pr\u00edbeh \u00faspechu: Univers Cake EN"},"content":{"rendered":"\n\t<div  class=\"theme-wp-block theme-block-main-header is-style-full-height desktop-align-full xl-align-full lg-align-full md-align-full sm-align-full desktop-content-align-y-center desktop-content-align-x-center xl-content-align-y-center xl-content-align-x-center lg-content-align-y-center lg-content-align-x-center md-content-align-y-center md-content-align-x-center sm-content-align-y-center sm-content-align-x-center gb-responsive-131969-identifier theme-block-cover\">\n\t\t<div class=\"bg-cover theme-lazy-load-bg\"><\/div>\n\t\t<div class=\"wrap-content-main-header\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text desktop-blockDirection-row xl-blockDirection-row lg-blockDirection-row md-blockDirection-row sm-blockDirection-row gb-responsive-2306-identifier desktop-vertical-top xl-vertical-top lg-vertical-top md-vertical-top sm-vertical-top desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide\">\n\t\t<div class=\"tat-column-wrap-wrapper\">\n\t\t\t<div class=\"tat-column-wrapper\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-708373-identifier desktop-horizontal-center xl-horizontal-center lg-horizontal-center md-horizontal-center sm-horizontal-center\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t<h1  class=\"theme-wp-block theme-block-heading is-style-default desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center gb-responsive-813454-identifier desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide alignwide h1 has-text-align\">\n\t\t&#8220;Plat\u00edme za Repricer na\u0161imi n\u00e1hradami za straten\u00e9 a n\u00e1jden\u00e9 veci!&#8221;\t<\/h1>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-976923-identifier\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div><div class=\"theme-wp-block wp-block-columns gb-responsive-990644-identifier is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"theme-wp-block wp-block-column gb-responsive-865237-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><figure class=\"theme-wp-block wp-block-image size-large is-resized gb-responsive-62921-identifier\"><img decoding=\"async\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu.png\" alt=\"Pr\u00edbeh \u00faspechu: Univers Cake EN\" class=\"wp-image-5630\" width=\"301\" height=\"54\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu-407x72.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu.png 576w\" sizes=\"(max-width: 301px) 100vw, 301px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-904737-identifier\"><strong>Zalo\u017een\u00e9:<\/strong><br>2016<\/p><p class=\"theme-wp-block gb-responsive-263844-identifier\"><strong>Odvetvie:<\/strong><br>Pe\u010divo a cukr\u00e1rstvo <\/p><p class=\"theme-wp-block gb-responsive-644265-identifier\"><strong>Polo\u017eky dostupn\u00e9 na Amazone: <\/strong><br>pribli\u017ene 3,000 SKU<\/p><p class=\"theme-wp-block gb-responsive-788481-identifier\"><strong>Dod\u00e1vky: <\/strong><br>pribli\u017ene 850 \/ mesiac<\/p><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-41122-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><h3 class=\"theme-wp-block wp-block-heading gb-responsive-34353-identifier\" id=\"block-c06fce04-ef87-4ffc-a3d6-b768ba377d17\">Pozadie:<\/h3><p class=\"theme-wp-block gb-responsive-772271-identifier\">Webov\u00e1 agent\u00fara UP\u2018NBOOST \u00faspe\u0161ne vst\u00fapila na trh pe\u010diva a cukr\u00e1rstva so svojou vlastnou zna\u010dkou &#8220;Univers Cake&#8221;. UP\u2018NBOOST p\u00f4vodne navrhla koncept Univers Cake pre z\u00e1kazn\u00edka, ktor\u00fd nakoniec nebol schopn\u00fd realizova\u0165 my\u0161lienku kv\u00f4li nedostatku \u010dasu. Agent\u00fara, ktor\u00e1 silne verila v koncept, ktor\u00fd vytvorila, sa rozhodla implementova\u0165 Univers Cake sama. \u010coskoro sa uk\u00e1zalo, \u017ee zna\u010dka m\u00e1 ve\u013ek\u00fd potenci\u00e1l &#8211; najm\u00e4 na Amazone. Predaj sa za\u010dal r\u00fdchlo zvy\u0161ova\u0165 na online trhu.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-530046-identifier\">Ako to v\u0161etko za\u010dalo:<\/h3><p class=\"theme-wp-block gb-responsive-266688-identifier\">Pre Jean-Bernarda Freymanna, spoluriadite\u013ea v UP\u2018NBOOST, bolo od za\u010diatku jasn\u00e9, \u017ee najv\u00e4\u010d\u0161ou v\u00fdzvou bude u\u0161etri\u0165 \u010do najviac \u010dasu. Najm\u00e4 ke\u010f pred\u00e1vate viac ako 1,500 produktov v silne konkuren\u010dnom prostred\u00ed bez zna\u010dky. &#8220;Museli sme si udr\u017ea\u0165 na\u0161e mar\u017ee napriek podmienkam,\u201c hovor\u00ed Freymann. &#8220;M\u00e1me ve\u013ek\u00e9 mno\u017estvo konkurentov na Amazone, ktor\u00ed pred\u00e1vaj\u00fa presne ten ist\u00fd produkt. Preto je hlavn\u00fdm faktorom cena. V takejto situ\u00e1cii je takmer nemo\u017en\u00e9 sledova\u0165 konkurenciu manu\u00e1lne.&#8221;<\/p><p class=\"theme-wp-block gb-responsive-243429-identifier\">Za t\u00fdchto okolnost\u00ed bol \u010fal\u0161\u00edm logick\u00fdm krokom nielen pou\u017e\u00edva\u0165 Fulfillment by Amazon (FBA), ale aj repricer, aby zostali konkurencieschopn\u00ed a udr\u017eali podiel Buy Box na vysokej \u00farovni. Predt\u00fdm, ako UP\u2018NBOOST objavil SELLERLOGIC, agent\u00fara u\u017e pou\u017e\u00edvala in\u00e9 repricery, ktor\u00e9 ich v\u0161ak technicky ani ekonomicky nepresved\u010dili.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-749842-identifier\">Rie\u0161enie:<\/h3><p class=\"theme-wp-block gb-responsive-190699-identifier\">\u201eV sektore, kde maj\u00fa mar\u017ee tendenciu by\u0165 n\u00edzke, sme zoh\u013eadnili nielen v\u00fdhody Repricer, ale aj jeho n\u00e1klady ako k\u013e\u00fa\u010d k \u00faspechu,\u201c vysvet\u013euje Freymann. \u201ePo presk\u00faman\u00ed r\u00f4znych rie\u0161en\u00ed n\u00e1s SELLERLOGIC presved\u010dil nielen svojou cenou, ale aj \u0161peci\u00e1lnymi funkciami, ako je schopnos\u0165 aplikova\u0165 r\u00f4zne strat\u00e9gie \u00fapravy cien na konkr\u00e9tne skupiny produktov.\u201c<\/p><p class=\"theme-wp-block gb-responsive-680671-identifier\">UP\u2018NBOOST tie\u017e implementoval druh\u00fd n\u00e1stroj SELLERLOGIC: Lost &#038; Found teraz monitoruje v\u0161etky FBA procesy a spo\u013eahlivo hl\u00e1si ak\u00e9ko\u013evek nezrovnalosti zisten\u00e9 v logistick\u00fdch centr\u00e1ch Amazonu, \u010do umo\u017e\u0148uje r\u00fdchle a jednoduch\u00e9 \u017eiadosti o vr\u00e1tenie pe\u0148az\u00ed.<\/p><div class=\"theme-block-group-wrap\"><div class=\"theme-wp-block wp-block-group gb-responsive-88118-identifier\">\t\t<div  class=\"theme-wp-block theme-block-user-card gb-responsive-799176-identifier is-style-full-width-line\">\n\t\t<div class=\"wrap-inner-content\">\n\t\t\t<div class=\"card-user-head\">\n\t\t\t\t<div class=\"card-user-avatar\">\n\t\t\t\t\t<div class=\"cover-avatar\" style=\"background-image: url(https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/portrait_univers-cake_raute.png);\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"wrap-title\">\n\t\t\t\t\t<div class=\"card-user-name\">\n\t\t\t\t\t\t<div class=\"title\">\n\t\t\t\t\t\t\t<h3 class=\"heading-text\"><strong>Jean-Bernard Freymann<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-user-position\">\n\t\t\t\t\t\t\t<div class=\"card-text\"><strong>Spoluriadite\u013e UP&#8217;NBOOST<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"card-user-quote-icon\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"card-user-text\">\n\t\t\t\t<div class=\"card-text\"><p>\u201eS n\u00e1hradou FBA, ktor\u00fa dost\u00e1vame v\u010faka druh\u00e9mu n\u00e1stroju SELLERLOGIC, m\u00f4\u017eeme financova\u0165 Repricer!\u201c<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-260858-identifier\">\u00daspech s SELLERLOGIC:<\/h3><p class=\"theme-wp-block gb-responsive-566423-identifier\">\u201eNastavenie bolo celkom jednoduch\u00e9: museli sme iba importova\u0165 jeden s\u00fabor so v\u0161etk\u00fdmi na\u0161imi produktmi a pr\u00edslu\u0161n\u00fdmi minim\u00e1lnymi a maxim\u00e1lnymi cenami. Import bol r\u00fdchly a jednoduch\u00fd. Do nieko\u013ek\u00fdch hod\u00edn bol SELLERLOGIC Repricer v prev\u00e1dzke,\u201c potvrdzuje Freymann. \u201eOba n\u00e1stroje n\u00e1m \u0161etria obrovsk\u00e9 mno\u017estvo \u010dasu.\u201c<\/p><p class=\"theme-wp-block gb-responsive-468554-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Okrem toho sa UP\u2018NBOOST podarilo zn\u00ed\u017ei\u0165 n\u00e1klady na pou\u017e\u00edvanie Repricer a z\u00e1rove\u0148 zv\u00fd\u0161i\u0165 predaj produktov Univers Cake prostredn\u00edctvom zv\u00fd\u0161en\u00fdch podielov Buy Box a r\u00f4znych strat\u00e9gi\u00ed SELLERLOGIC Repricer. \u201eAle najlep\u0161ie je, \u017ee Lost &#038; Found n\u00e1m umo\u017e\u0148uje vyrovna\u0165 n\u00e1klady na repricing,\u201c hovor\u00ed Freymann \u0161\u0165astne.<\/p><p class=\"theme-wp-block gb-responsive-469189-identifier\">\u201eOkrem toho je t\u00edm z\u00e1kazn\u00edckeho servisu SELLERLOGIC kompetentn\u00fd a r\u00fdchlo reaguje na dopyty. Spolupr\u00e1ca s dobre \u0161trukt\u00farovanou a na z\u00e1kazn\u00edka orientovanou nemeckou spolo\u010dnos\u0165ou je pre n\u00e1s ve\u013emi upokojuj\u00faca,\u201c potvrdzuje Freymann.<\/p><div class=\"theme-wp-block wp-block-buttons gb-responsive-497426-identifier is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"theme-wp-block wp-block-button gb-responsive-38220-identifier is-style-theme-transparent-with-arrow\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/files\/SUCCESS-STORIES\/EN\/SELLERLOGIC_SN_Success-Story_Univers-Cake_EN.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Stiahnite si teraz!<\/a><\/div><\/div><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-472466-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Zalo\u017een\u00e9:2016 Odvetvie:Pe\u010divo a cukr\u00e1rstvo Polo\u017eky dostupn\u00e9 na Amazone: pribli\u017ene 3,000 SKU Dod\u00e1vky: pribli\u017ene 850 \/ mesiac Pozadie: Webov\u00e1 agent\u00fara UP\u2018NBOOST \u00faspe\u0161ne vst\u00fapila na trh pe\u010diva a cukr\u00e1rstva so svojou vlastnou zna\u010dkou &#8220;Univers Cake&#8221;. UP\u2018NBOOST p\u00f4vodne navrhla koncept Univers Cake pre z\u00e1kazn\u00edka, ktor\u00fd nakoniec nebol schopn\u00fd realizova\u0165 my\u0161lienku kv\u00f4li nedostatku \u010dasu. Agent\u00fara, ktor\u00e1 silne verila v<\/p>\n","protected":false},"author":3,"featured_media":5625,"parent":228213,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-228081","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Takto spolupracuj\u00fa Repricer a Lost &amp; Found! | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"V\u010faka Lost &amp; Found UP&#039;NBOOST plat\u00ed Repricer z n\u00e1hrad FBA, ktor\u00e9 dost\u00e1vaj\u00fa. \u0160peci\u00e1lny pr\u00edbeh \u00faspechu!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Takto spolupracuj\u00fa Repricer a Lost &amp; Found! | SELLERLOGIC\" \/>\n<meta property=\"og:description\" content=\"V\u010faka Lost &amp; Found UP&#039;NBOOST plat\u00ed Repricer z n\u00e1hrad FBA, ktor\u00e9 dost\u00e1vaj\u00fa. \u0160peci\u00e1lny pr\u00edbeh \u00faspechu!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"og:image\" content=\"http:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/success-story-univers-cake-header-scaled.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1107\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/\",\"name\":\"Takto spolupracuj\u00fa Repricer a Lost & Found! | SELLERLOGIC\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/success-story-univers-cake-header-scaled.jpeg\",\"datePublished\":\"2020-12-21T10:32:03+00:00\",\"description\":\"V\u010faka Lost & Found UP'NBOOST plat\u00ed Repricer z n\u00e1hrad FBA, ktor\u00e9 dost\u00e1vaj\u00fa. \u0160peci\u00e1lny pr\u00edbeh \u00faspechu!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/#breadcrumb\"},\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/resources\/success-story-univers-cake\/#primaryimage\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/success-story-univers-cake-header-scaled.jpeg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/success-story-univers-cake-header-scaled.jpeg\",\"width\":2560,\"height\":1107,\"caption\":\"Valentine day baking background. 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