{"id":227805,"date":"2020-04-02T17:20:00","date_gmt":"2020-04-02T17:20:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba\/"},"modified":"2020-04-02T17:20:00","modified_gmt":"2020-04-02T17:20:00","slug":"6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sk\/blog\/6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba\/","title":{"rendered":"6 tipov, ako za\u010da\u0165 s dobr\u00fdm prieskumom produktov pre Amazon FBA"},"content":{"rendered":"

Kto chce by\u0165 na Amazone \u00faspe\u0161n\u00fd, mus\u00ed sa neust\u00e1le zaobera\u0165 prid\u00e1van\u00edm nov\u00fdch produktov do svojho sortimentu. Ale pr\u00e1ve to postavilo mnoh\u00fdch pred rovnak\u00e9 ot\u00e1zky: Na \u010do si treba d\u00e1va\u0165 pozor pri prieskume produktov pre FBA? A pre\u010do je prieskum produktov Amazon FBA<\/a> v\u00f4bec tak\u00fd d\u00f4le\u017eit\u00fd? Aby ste na\u0161li produktov\u00e9 n\u00e1pady, ktor\u00e9 sa nestan\u00fa nepredajn\u00fdmi polo\u017ekami, ale dlhodob\u00fdmi bestsellermi, je dobr\u00fd prieskum produktov pre Amazon FBA nevyhnutn\u00fd. Preto by ste mali pri prieskume venova\u0165 pozornos\u0165 niektor\u00fdm krit\u00e9ri\u00e1m, ako je predajn\u00fd potenci\u00e1l. Ale o tom nesk\u00f4r viac.<\/p>

Aby sme v\u00e1s podporili pri \u010fal\u0161om prieskume a v\u00fdbere produktov, zhroma\u017edili sme pre v\u00e1s najlep\u0161ie tipy a zhrnuli ich v tejto pr\u00edru\u010dke.<\/p>

Tip 1: Ako n\u00e1js\u0165 in\u0161pir\u00e1cie<\/h2>

V skuto\u010dnosti m\u00f4\u017eete by\u0165 in\u0161pirovan\u00ed kdeko\u013evek. To, \u010do znie tak jednoducho, je v skuto\u010dnosti \u0165a\u017ek\u00e9 uskuto\u010dni\u0165. Preto\u017ee n\u00e1js\u0165 produktov\u00e9 n\u00e1pady na po\u017eiadanie nie je bohu\u017eia\u013e tak\u00e9 jednoduch\u00e9. Preto m\u00f4\u017eete cel\u00e9mu procesu pom\u00f4c\u0165.<\/p>

Cho\u010fte do mesta a pozrite sa, \u010do pon\u00fakaj\u00fa r\u00f4zne obchody s drobnos\u0165ami ako Nanu Nana, Tedi a podobne. A pre t\u00fdch, ktor\u00ed rad\u0161ej h\u013eadaj\u00fa priamo na svojom pracovisku: Pozrite sa na online platformy ako Wish<\/a> alebo Alibaba<\/a> pre in\u0161pir\u00e1cie.<\/strong> Hlavn\u00e9 str\u00e1nky s\u00fa pln\u00e9 \u010dl\u00e1nkov, ktor\u00e9 v\u00e1s m\u00f4\u017eu in\u0161pirova\u0165 po\u010das v\u00e1\u0161ho prieskumu produktov alebo ktor\u00e9 m\u00f4\u017eete rovno zaradi\u0165 do svojho produktov\u00e9ho portf\u00f3lia.<\/p>

Pozor: In\u0161pir\u00e1cia nie je v\u0161etko! Pri v\u00fdbere produktov dbajte aj na to, aby boli \u010dl\u00e1nky, ktor\u00e9 v\u00e1s zauj\u00edmaj\u00fa, dlhodobo ziskov\u00e9. Ako na to, sa dozviete v nasleduj\u00facich tipoch! Okrem toho m\u00f4\u017eete v r\u00e1mci prieskumu produktov vyu\u017ei\u0165 aj samotn\u00fd Amazon. Tento online gigant automaticky hodnot\u00ed pon\u00fakan\u00e9 produkty na z\u00e1klade predajn\u00fdch \u010d\u00edsel. Tak\u00e9to hodnotenia existuj\u00fa pre ka\u017ed\u00fa kateg\u00f3riu.<\/p>

Jednoducho kliknite na hlavnej str\u00e1nke na pole \u201eBestseller\u201c hne\u010f pod vyh\u013ead\u00e1vac\u00edm panelom. Na\u013eavo n\u00e1jdete zoznam v\u0161etk\u00fdch kateg\u00f3ri\u00ed. Kliknut\u00edm na pr\u00edslu\u0161n\u00fa kateg\u00f3riu sa dostanete k pr\u00edslu\u0161n\u00e9mu rebr\u00ed\u010dku bestsellerov. V kateg\u00f3rii \u201eDrogerie & osobn\u00e1 starostlivos\u0165\u201c v marci 2020 vedie holiaci stroj\u010dek od Brauna, tesne nasledovan\u00fd toaletn\u00fdm papierom Hakle, \u010do vzh\u013eadom na pand\u00e9miu COVID-19 nie je prekvapuj\u00face.<\/p>

Tu vid\u00edte \u010fal\u0161iu v\u00fdhodu: Na z\u00e1klade rebr\u00ed\u010dka bestsellerov m\u00f4\u017eete u\u017e po\u010das prieskumu produktov odhadn\u00fa\u0165 predajn\u00fd potenci\u00e1l.<\/p>

Tip 2: Ako pre\u010d\u00edta\u0165 predajn\u00fd rang na Amazone<\/h2>

Takzvan\u00fd Amazon bestseller rang (alebo skr\u00e1tene BSR) popisuje, ako dobre sa produkt pred\u00e1va v porovnan\u00ed s in\u00fdmi polo\u017ekami v tej istej kateg\u00f3rii. Ak je produkt zaraden\u00fd do viacer\u00fdch kateg\u00f3ri\u00ed, m\u00e1 zodpovedaj\u00face mno\u017estvo predajn\u00fdch rangov. Tak m\u00e1 Braun holiaci stroj\u010dek nielen rang 1 v produktovej kateg\u00f3rii \u201eDrogerie & osobn\u00e1 starostlivos\u0165\u201c, ale aj v kateg\u00f3rii \u201eHoliace stroj\u010deky\u201c.<\/p>

Pred\u00e1va sa teda v porovnan\u00ed so v\u0161etk\u00fdmi ostatn\u00fdmi produktmi v oboch kateg\u00f3ri\u00e1ch naj\u010dastej\u0161ie. Predajn\u00fd rang n\u00e1jdete v popise produktu pod ozna\u010den\u00edm bestseller rang:<\/p>

\"V\u00fdskum<\/a><\/figure><\/div>

Ale pre\u010do by ste sa mali po\u010das v\u00fdskumu produktov na Amazone FBA zauj\u00edma\u0165 o bestseller rang?<\/h3>

Na jednej strane pom\u00e1ha, ako je uveden\u00e9 vy\u0161\u0161ie, n\u00e1js\u0165 in\u0161pir\u00e1ciu.<\/p>

Na druhej strane, a to je e\u0161te ove\u013ea d\u00f4le\u017eitej\u0161ie, m\u00f4\u017eete na tom odhadn\u00fa\u0165 predajn\u00fd potenci\u00e1l a t\u00fdm p\u00e1dom dopyt po produkte.<\/p>

Amazon predajn\u00fd rang sa pod\u013ea \u00fadajov Amazonu<\/strong> aktualizuje ka\u017ed\u00fa hodinu a je teda v\u017edy aktu\u00e1lny<\/strong>. M\u00f4\u017eete teda na \u0148om rozpozna\u0165 trendy a odhadn\u00fa\u0165 dopyt. Ak m\u00e1 produkt dobr\u00fd rang, v ide\u00e1lnom pr\u00edpade samozrejme miesto 1, znamen\u00e1 to, \u017ee sa produkt porovnate\u013ene dobre pred\u00e1va a dopyt je teda vysok\u00fd.<\/p>

Na\u0161li ste potenci\u00e1lny \u010dl\u00e1nok pre Amazon FBA pri va\u0161om v\u00fdskume produktov, ktor\u00fd by ste radi zaradili do svojho portf\u00f3lia, m\u00f4\u017eete h\u013eada\u0165 rovnak\u00fd alebo porovnate\u013en\u00fd produkt. Ak pred\u00e1vate obchodn\u00fd tovar, mali by ste h\u013eada\u0165 rovnak\u00fd produkt. To funguje napr\u00edklad cez ASIN. Ak pred\u00e1vate produkty pod vlastnou zna\u010dkou, mus\u00edte h\u013eada\u0165 podobn\u00e9. Teraz si m\u00f4\u017eete pre\u010d\u00edta\u0165 Amazon predajn\u00fd rang, aby ste si urobili obraz o predajnej situ\u00e1cii.<\/p>

Jednu nev\u00fdhodu to v\u0161ak predsa len m\u00e1, ke\u010f si pre\u010d\u00edtate Amazon predajn\u00fd rang: Vid\u00edte s\u00edce, \u017ee produkt m\u00e1 porovnate\u013ene vysok\u00fd alebo n\u00edzky predaj, ale pre va\u0161u kalkul\u00e1ciu potrebujete presnej\u0161ie \u010d\u00edsla, preto by ste mali analyzova\u0165 aj Amazon FBA predajn\u00e9 \u010d\u00edsla. Ako na to, sa dozviete v \u010fal\u0161om tipe:<\/p>

Tip 3: Ako analyzova\u0165 Amazon predajn\u00e9 \u010d\u00edsla<\/h2>

Bohu\u017eia\u013e, m\u00e1lokto v\u00e1m poskytne anal\u00fdzu svojich predajn\u00fdch \u010d\u00edsel. Ale pr\u00e1ve tieto potrebujete, aby ste po\u010das v\u00fdskumu produktov FBA na Amazone na\u0161li \u010dl\u00e1nky, ktor\u00e9 sa z h\u013eadiska va\u0161ej mar\u017ee dlhodobo oplatia.<\/p>

Met\u00f3da 999 \u2013 jednoduch\u00fd trik<\/h3>

Kliknite na produkt a vlo\u017ete ho do svojho n\u00e1kupn\u00e9ho ko\u0161\u00edka. Potom zv\u00fd\u0161te mno\u017estvo objedn\u00e1vky na 999. Vo v\u0161eobecnosti v\u00e1m potom bude zobrazen\u00e9, \u017ee predajca m\u00e1 na sklade u\u017e len x kusov.<\/p>

\"Amazon<\/a><\/figure>

Tento postup opakujete nejak\u00fd \u010das denne, napr\u00edklad jeden mesiac. Pri tom si zapisujete jednotliv\u00e9 z\u00e1soby. Tak m\u00f4\u017eete odhadn\u00fa\u0165, ko\u013eko kusov sa pred\u00e1va za de\u0148. Bohu\u017eia\u013e, t\u00e1to met\u00f3da nefunguje v\u017edy, preto\u017ee predajcovia m\u00f4\u017eu stanovi\u0165 maxim\u00e1lnu objedn\u00e1vkov\u00fa sumu, ktor\u00e1 sa v\u00e1m potom zobraz\u00ed, ke\u010f ju prekro\u010d\u00edte.<\/p>

\"V\u00fdskum<\/a><\/figure>

Kto m\u00e1 pocit, \u017ee to trv\u00e1 pr\u00edli\u0161 dlho, alebo kto by chcel t\u00fato \u010das\u0165 v\u00fdskumu produktov Amazon FBA zveri\u0165, m\u00f4\u017ee sa tie\u017e spolieha\u0165 na inteligentn\u00e9 n\u00e1stroje<\/a>. V podstate funguj\u00fa na podobnom princ\u00edpe.<\/p>

S\u00a0Umsatzradar od ShopDoc<\/a> m\u00f4\u017eete \u0161pehova\u0165 in\u00e9 produkty na z\u00e1klade ich ASIN, k\u013e\u00fa\u010dov\u00fdch slov alebo ID predajcov. Pre tieto produkty sa v\u00e1m zobrazia predajn\u00e9 \u010d\u00edsla, ceny a tr\u017eby. Okrem toho pri vyh\u013ead\u00e1van\u00ed z\u00edskate priemern\u00e9 hodnoty v\u0161etk\u00fdch n\u00e1jden\u00fdch produktov, ktor\u00e9 pom\u00e1haj\u00fa pri kalkul\u00e1cii vlastn\u00fdch predajov.<\/p>

\n

You are currently viewing a placeholder content from Default<\/strong>. To access the actual content, click the button below. Please note that doing so will share data with third-party providers.<\/p>

Unblock content<\/a> Accept required service and unblock content<\/a> <\/div> More Information<\/a> <\/div><\/div>\n<\/div>
So funktioniert der\u00a0Umsatzradar von ShopDoc.<\/figcaption><\/figure>

Tip 4: Ako analyzova\u0165 svoju konkurenciu<\/strong><\/h2>

Kde sme u\u017e raz pri t\u00e9me \u0161pehovania konkurencie…<\/p>

Ke\u010f pred\u00e1vate na Amazone, budete tie\u017e v konkurencii s in\u00fdmi predajcami. Preto\u017ee nie ste jedin\u00fd predajca v celom okol\u00ed, ako to bolo e\u0161te za \u010dias na\u0161ich star\u00fdch rodi\u010dov, ke\u010f sa nakupovalo v\u00fdhradne u tety Emmy.<\/p>

Ke\u010f zav\u00e1dzate nov\u00fd produkt, mus\u00edte najprv zv\u00fd\u0161i\u0165 jeho vidite\u013enos\u0165<\/strong>. To funguje cez predajn\u00e9 \u010d\u00edsla. Ak s\u00fa teraz Braun a Philips va\u0161imi konkurentmi, m\u00f4\u017eete si sami vypo\u010d\u00edta\u0165, ko\u013ekokr\u00e1t z\u00e1kazn\u00edci klikn\u00fa na v\u00e1\u0161 produkt, ktor\u00fd v pr\u00edpade potreby e\u0161te nem\u00e1 ani hodnotenie.<\/p>

Ve\u013ek\u00e9 zna\u010dky by teda nemali patri\u0165 medzi va\u0161ich konkurentov.<\/p>

Ale nie s\u00fa to len ve\u013ek\u00e9 zna\u010dky, ktor\u00e9 pozn\u00e1me aj z maloobchodu. H\u013eadajte na Amazone svoj bud\u00faci produkt a pozrite sa na aktu\u00e1lnych predajcov. Dobr\u00fdm indik\u00e1torom ve\u013ekosti t\u00fdchto predajcov alebo ve\u013ekosti ich produktov je po\u010det hodnoten\u00ed. Ak zist\u00edte, \u017ee existuje ve\u013ea predajcov s mnoh\u00fdmi hodnoteniami, mali by ste sa rad\u0161ej vyhn\u00fa\u0165 vstupu na tento trh.<\/strong> Preto\u017ee, ako u\u017e bolo uveden\u00e9 vy\u0161\u0161ie: Z\u00e1kazn\u00edci d\u00f4veruj\u00fa hodnoteniam in\u00fdch spotrebite\u013eov. Mnoho hodnoten\u00ed a dobr\u00e9 priemern\u00e9 hodnotenie vzbudzuj\u00fa d\u00f4veru, tak\u017ee z\u00e1kazn\u00edci tam rad\u0161ej nakupuj\u00fa.<\/p>

Je teda d\u00f4le\u017eit\u00e9, aby ste mali na pam\u00e4ti svoju konkurenciu pre Amazon FBA \u010dl\u00e1nky po\u010das v\u00fdskumu produktov a vstupovali len na trhy, kde m\u00e1te realistick\u00e9 \u0161ance obst\u00e1\u0165 v konkurencii a dosiahnu\u0165 ziskov\u00fa mar\u017eu.<\/p>

Tip 5: Obsluhova\u0165 niku<\/h2>

M\u00e1 zmysel, ak niektor\u00e9 z va\u0161ich produktov obsluhuj\u00fa rovnak\u00fa niku, vybra\u0165 si nov\u00e9 \u010dl\u00e1nky, ktor\u00e9 tie\u017e zapadaj\u00fa do tejto niky. Na jednej strane m\u00f4\u017eete takto vyu\u017ei\u0165 cross selling, teda pon\u00faknu\u0165 z\u00e1kazn\u00edkom \u010fal\u0161ie produkty po tom, \u010do si u v\u00e1s zak\u00fapili produkt. Ak napr\u00edklad pred\u00e1vate pozv\u00e1nky na svadby, m\u00f4\u017eete rovno pon\u00faknu\u0165 aj po\u010fakovania. S vysokou pravdepodobnos\u0165ou to povedie k zlep\u0161eniu va\u0161ich predajov.<\/p>

Z\u00e1kazn\u00edci sa pote\u0161ia, ak bud\u00fa obe karty v rovnakom dizajne. Tak m\u00f4\u017eete pon\u00faknu\u0165 nielen jedine\u010dn\u00e9 produktov\u00e9 bal\u00ed\u010dky, ale aj po\u010d\u00edta\u0165 s opakovan\u00fdm n\u00e1kupom u v\u00e1s. V pr\u00edpade svadobn\u00fdch kariet si z\u00e1kazn\u00edci najprv m\u00f4\u017eu zak\u00fapi\u0165 pozv\u00e1nky u v\u00e1s. Po svadbe h\u013eadaj\u00fa po\u010fakovania a op\u00e4\u0165 ich n\u00e1jdu u v\u00e1s. Ke\u010f\u017ee pri prvom n\u00e1kupe v va\u0161om obchode mali dobr\u00fd z\u00e1\u017eitok, vybudovali si k v\u00e1m d\u00f4veru a nak\u00fapia u v\u00e1s znova.<\/p>

Okrem toho sa tak m\u00f4\u017eete sta\u0165 expertom na t\u00fato niku.<\/strong><\/p>

Najm\u00e4 v pr\u00edpade \u0161peci\u00e1lnej\u0161\u00edch oblast\u00ed, ako je akvaristika, je v\u00fdhodou, ak m\u00e1te hlbok\u00e9 znalosti, ktor\u00e9 m\u00f4\u017eete uplatni\u0165 v popise produktu a v komunik\u00e1cii so z\u00e1kazn\u00edkmi. Vhodn\u00fa niku n\u00e1jdete potom na z\u00e1klade svojich vlastn\u00fdch sk\u00fasenost\u00ed.<\/strong> Mo\u017eno ste predt\u00fdm pracovali v obchode so zvieratami v oblasti akvaristiky. V takom pr\u00edpade je samozrejme v\u00fdhodn\u00e9, \u017ee m\u00f4\u017eete vo svojom online obchode v tejto nike vynikn\u00fa\u0165 svojimi odborn\u00fdmi znalos\u0165ami. To znamen\u00e1 pre v\u00e1\u0161 v\u00fdskum produktov na Amazone, \u017ee by ste mali h\u013eada\u0165 produkty z tejto kateg\u00f3rie.<\/p>

To v\u0161ak neznamen\u00e1, \u017ee by ste sa v r\u00e1mci v\u00fdskumu produktov Amazon FBA mali s\u00fastredi\u0165 v\u00fdlu\u010dne na jednu niku. Preto\u017ee to znamen\u00e1, \u017ee ste \u00faplne vystaven\u00ed trhov\u00fdm v\u00fdkyvom a nem\u00f4\u017eete vyrovna\u0165 mo\u017en\u00fd pokles dopytu produktmi z inej niky.<\/p>

Tip 6: Dodr\u017eiava\u0165 \u010fal\u0161ie krit\u00e9ri\u00e1 pre dobr\u00e9 produkty<\/h2>

\u010co vlastne rob\u00ed dobr\u00fd produkt? Samozrejme, mal by by\u0165 \u017eiadan\u00fd a ma\u0165 predajn\u00fd potenci\u00e1l. Ale to e\u0161te z\u010faleka nie je v\u0161etko.<\/p>

Dobr\u00fd produkt je mal\u00fd a \u013eahk\u00fd, preto\u017ee tak sa minimalizuj\u00fa n\u00e1klady na prepravu a skladovanie. Je rozumn\u00e9 zoh\u013eadni\u0165 poplatky za Amazon FBA<\/a> pri v\u00fdskume produktov, preto\u017ee s rast\u00facou hmotnos\u0165ou a ve\u013ekos\u0165ou sa zvy\u0161uj\u00fa aj poplatky.<\/strong> S aktu\u00e1lnym zv\u00fd\u0161en\u00edm cien poplatkov FBA je to e\u0161te relevantnej\u0161ie, preto\u017ee ve\u013ek\u00e9 a \u0165a\u017ek\u00e9 produkty s\u00fa t\u00fdm viac postihnut\u00e9 ako mal\u00e9 a \u013eahk\u00e9. Odpor\u00fa\u010dan\u00e9 s\u00fa produkty do maxim\u00e1lne jedn\u00e9ho kilogramu. Zoh\u013eadnite teda u\u017e pri v\u00fdskume produktov FBA predpisy.<\/p>

Ke\u010f u\u017e sme pri t\u00e9me prepravy: Produkty by mali by\u0165 \u010do najmenej krehk\u00e9 alebo citliv\u00e9, preto\u017ee s\u00fa po\u010das v\u0161etk\u00fdch dodac\u00edch procesov vystaven\u00e9 niektor\u00fdm mo\u017en\u00fdm \u201enebezpe\u010denstv\u00e1m\u201c. Smartf\u00f3nu to ve\u013ea neubl\u00ed\u017ei, ak sa bal\u00edk raz spadne. Porcel\u00e1novej v\u00e1ze v\u0161ak omnoho viac. Ak sa produkty na ceste k z\u00e1kazn\u00edkovi rozbij\u00fa, nie je mo\u017en\u00e9 sa vyhn\u00fa\u0165 vr\u00e1teniu, \u010do op\u00e4\u0165 zvy\u0161uje va\u0161e n\u00e1klady, preto\u017ee mus\u00edte produkt nahradi\u0165 a investova\u0165 do kvalitnej z\u00e1kazn\u00edckej podpory, aby ste op\u00e4\u0165 spravili nespokojen\u00e9ho z\u00e1kazn\u00edka \u0161\u0165astn\u00fdm.<\/p>

Vo v\u0161eobecnosti je rozumn\u00e9 u\u017e po\u010das v\u00fdskumu produktov Amazon FBA sa zamera\u0165 na tovar, ktor\u00fd sa sk\u00f4r zriedka vracia,<\/strong> preto\u017ee tak m\u00f4\u017eete u\u0161etri\u0165 n\u00e1klady. Zatia\u013e \u010do v oblasti m\u00f3dy sa vracia ve\u013ea tovaru, va\u0161e \u0161ance na n\u00edzku mieru vr\u00e1tenia s\u00fa v oblasti drog\u00e9rie lep\u0161ie.<\/p>

Okrem toho by mali by\u0165 produkty lacn\u00e9 na n\u00e1kup. Napokon chcete ma\u0165 tie\u017e k\u00fasok z kol\u00e1\u010da zisku. N\u00e1kupn\u00e1 cena by mala by\u0165 maxim\u00e1lne \u00bc predajnej ceny. Preto\u017ee okrem n\u00e1kladov na samotn\u00fd \u010dl\u00e1nok prich\u00e1dzaj\u00fa napr\u00edklad aj n\u00e1klady na skladovanie, balenie a pr\u00edpadne aj na clo. \u010c\u00edm drah\u0161ie s\u00fa va\u0161e produkty na n\u00e1kup, t\u00fdm pravdepodobnej\u0161ie je, \u017ee sa va\u0161a mar\u017ea zn\u00ed\u017ei. Pre va\u0161u cenov\u00fa kalkul\u00e1ciu m\u00f4\u017eete mimochodom tie\u017e vyu\u017ei\u0165 inteligentn\u00e9 Repricer<\/a> pre Amazon. Tu m\u00f4\u017eete jednoducho zada\u0165 n\u00e1kupn\u00fa cenu a po\u017eadovan\u00fa mar\u017eu. Algoritmus vypo\u010d\u00edta \u010fal\u0161ie n\u00e1klady a tak v\u00e1m vypo\u010d\u00edta ziskov\u00fa kone\u010dn\u00fa cenu.<\/p>

S lacnou n\u00e1kupnou cenou m\u00f4\u017eete tie\u017e nastavi\u0165 n\u00edzku predajn\u00fa cenu, \u010do op\u00e4\u0165 podnecuje impulz\u00edvne n\u00e1kupy. Predov\u0161etk\u00fdm v cenovom rozp\u00e4t\u00ed 15 a\u017e 50 \u20ac sa na Amazone uskuto\u010d\u0148uje ve\u013ea n\u00e1kupov.<\/p>

Aby ste neboli vystaven\u00ed siln\u00fdm v\u00fdkyvom dopytu, mali by ste sa zamera\u0165 na produkty, ktor\u00e9 nie s\u00fa sez\u00f3nne.<\/strong><\/p>

Holiaci stroj\u010dek z tipu 1 je napr\u00edklad na to vhodn\u00fd, preto\u017ee vlasy sa strihaj\u00fa v ka\u017edej sez\u00f3ne. Semen\u00e1 kvetov v\u0161ak maj\u00fa len ve\u013emi kr\u00e1tke obdobie, po\u010das ktor\u00e9ho s\u00fa vystaven\u00e9 vysok\u00e9mu dopytu. V z\u00e1vislosti od semien sa predaj riadi pod\u013ea ro\u010dn\u00e9ho obdobia, v\u00e4\u010d\u0161ina sa v\u0161ak hlavne dopytuje na jar, ke\u010f kone\u010dne za\u010d\u00edna z\u00e1hradn\u00edcka sez\u00f3na.<\/p>

Na z\u00e1ver e\u0161te jedna ot\u00e1zka: Pre\u010do je dobr\u00fd v\u00fdskum produktov Amazon FBA v\u00f4bec d\u00f4le\u017eit\u00fd?<\/h2>

Odpove\u010f je celkom jednoduch\u00e1: Nechcete do svojho portf\u00f3lia prid\u00e1va\u0165 produkty, ktor\u00e9 sa jednoducho nevypl\u00e1caj\u00fa alebo m\u00f4\u017eu dokonca vies\u0165 k strat\u00e1m. M\u00f4\u017ee to ma\u0165 r\u00f4zne d\u00f4vody: Mo\u017eno nie je dopyt po produkte. Mo\u017eno s\u00fa v\u0161ak jednoducho konkurencia alebo n\u00e1klady na prepravu a dodanie pr\u00edli\u0161 vysok\u00e9.<\/p>

Presne preto je nevyhnutn\u00e9, aby ste u\u017e pri v\u00fdskume produktov Amazon FBA dbali na v\u0161etky mo\u017en\u00e9 \u0165a\u017ekosti, ktor\u00e9 v\u00e1m m\u00f4\u017eu pri neskor\u0161om predaji skomplikova\u0165 situ\u00e1ciu.<\/p>

Obrazov\u00e9 kredity v porad\u00ed obr\u00e1zkov: \u00a9 WrightStudio \u2013 stock.adobe.com \/ Screenshoty @ Amazon<\/p>","protected":false},"excerpt":{"rendered":"

Kto chce by\u0165 na Amazone \u00faspe\u0161n\u00fd, mus\u00ed sa neust\u00e1le zaobera\u0165 prid\u00e1van\u00edm nov\u00fdch produktov do svojho sortimentu. Ale pr\u00e1ve to postavilo mnoh\u00fdch pred rovnak\u00e9 ot\u00e1zky: Na \u010do si treba d\u00e1va\u0165 pozor pri prieskume produktov pre FBA? A pre\u010do je prieskum produktov Amazon FBA v\u00f4bec tak\u00fd d\u00f4le\u017eit\u00fd? Aby ste na\u0161li produktov\u00e9 n\u00e1pady, ktor\u00e9 sa nestan\u00fa nepredajn\u00fdmi polo\u017ekami,<\/p>\n","protected":false},"author":5,"featured_media":895,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1467],"tags":[],"class_list":["post-227805","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-splnenie-prostrednictvom-amazonu"],"yoast_head":"\nV\u00fdskum produktov Amazon FBA: 6 kone\u010dn\u00fdch tipov<\/title>\n<meta name=\"description\" content=\"Amazon FBA: V\u00fdskum produktov zjednodu\u0161en\u00fd. 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