{"id":227823,"date":"2022-07-15T10:57:00","date_gmt":"2022-07-15T10:57:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/"},"modified":"2025-12-09T09:23:18","modified_gmt":"2025-12-09T09:23:18","slug":"ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/","title":{"rendered":"Ako funguje Amazon FBA? V\u0161etko, \u010do potrebujete vedie\u0165 o popul\u00e1rnej slu\u017ebe plnenia na prv\u00fd poh\u013ead!"},"content":{"rendered":"\n<p class=\"theme-wp-block gb-responsive-63326-identifier\"><em>(Posledn\u00e1 aktualiz\u00e1cia 29.07.2022)<\/em> V\u00e4\u010d\u0161ina obchodn\u00edkov je s t\u00fdm pravdepodobne obozn\u00e1men\u00e1: Plnenie prostredn\u00edctvom Amazonu, alebo v nem\u010dine &#8220;Versand durch Amazon&#8221;. Za t\u00fdmto sa skr\u00fdva cel\u00e1 \u0161k\u00e1la slu\u017eieb, ktor\u00e9 e-commerce gigant pon\u00faka predajcom na svojom trhu. Obchodn\u00edci si m\u00f4\u017eu tieto slu\u017eby objedna\u0165 ako bal\u00edk a t\u00fdm delegova\u0165 v\u00e4\u010d\u0161inu \u00faloh spojen\u00fdch s plnen\u00edm na Amazon. FBA biznis sa tak stal jedn\u00fdm z najpopul\u00e1rnej\u0161\u00edch obchodn\u00fdch modelov medzi predajcami na trhu, preto\u017ee predaj na Amazone je neuverite\u013ene jednoduch\u00fd.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-260731-identifier\">Av\u0161ak t\u00ed, ktor\u00ed chc\u00fa za\u010da\u0165 s Amazon FBA, by sa mali dobre informova\u0165 vopred. <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/splnene-spolocnostou-amazon-pre-koho-je-amazon-fba-vhodne\/\">Slu\u017eba nie je vhodn\u00e1 pre ka\u017ed\u00e9ho predajcu<\/a> a nie ka\u017ed\u00fd pova\u017euje \u00fa\u010das\u0165 za ekonomicky v\u00fdhodn\u00fa. Napriek tomu existuje d\u00f4vod, pre\u010do je slu\u017eba tak popul\u00e1rna: S programom FBA umo\u017enil Amazon predajcom splni\u0165 vysok\u00e9 \u0161tandardy e-commerce giganta bez dodato\u010dn\u00e9ho \u00fasilia. Obrovsk\u00e9 u\u013eah\u010denie pre mnoh\u00fdch predajcov a pre in\u00fdch je to pr\u00edle\u017eitos\u0165 na roz\u0161\u00edrenie ich podnikania.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-184837-identifier\">V tomto blogovom pr\u00edspevku chceme objasni\u0165 d\u00f4le\u017eit\u00e9 z\u00e1klady a potom sa hlb\u0161ie ponori\u0165 do t\u00e9my &#8220;FBA na Amazone&#8221;: Ak\u00e9 n\u00e1klady si musia obchodn\u00edci napl\u00e1nova\u0165, ako funguje spracovanie objedn\u00e1vok a kedy sa oplat\u00ed obchodn\u00edkom vyu\u017ei\u0165 t\u00fato slu\u017ebu?<\/p>\n\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-591615-identifier\" id=\"amazon-fba-was-ist-das\">Amazon FBA: \u010co to je?<\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-279742-identifier\">&#8220;Plnenie prostredn\u00edctvom Amazonu&#8221; sa vz\u0165ahuje na intern\u00fa slu\u017ebu plnenia online giganta. Predajcovia na trhu si m\u00f4\u017eu t\u00fato slu\u017ebu objedna\u0165 za poplatok. Potom sa Amazon postar\u00e1 o v\u0161etky logistick\u00e9 kroky potrebn\u00e9 na spracovanie objedn\u00e1vky pre FBA produkty. Tieto kroky zah\u0155\u0148aj\u00fa okrem in\u00e9ho,<\/p>\n\n\n<div class=\"theme-block-list\">\n<ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-7940-identifier\">\n<li class=\"theme-wp-block gb-responsive-836016-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">skladovanie polo\u017eiek,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-980899-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">zhroma\u017e\u010fovanie objedn\u00e1vok,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-371137-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">balenie polo\u017eiek,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-490925-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">dopravu k z\u00e1kazn\u00edkovi,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-259688-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">z\u00e1kazn\u00edcky servis v miestnom jazyku, ako aj<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-850940-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">spr\u00e1vu vr\u00e1ten\u00ed a spracovanie vr\u00e1ten\u00ed.<\/li>\n<\/ul>\n<\/div>\n\n\n<p class=\"theme-wp-block gb-responsive-263669-identifier\">Aby to dosiahli, predajcovia FBA posielaj\u00fa svoje tovary do <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/3000-robotov-0-ludi-7-zaujimavych-faktov-o-logistickych-centrach-amazonu-lokacie\/\">logistick\u00e9ho centra Amazon<\/a>, odkia\u013e predajca iniciuje v\u0161etky \u010fal\u0161ie kroky. To zah\u0155\u0148a aj napr\u00edklad dopytom riaden\u00fa distrib\u00faciu z\u00e1sob do ostatn\u00fdch logistick\u00fdch centier.<\/p>\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-909770-identifier\" id=\"durch-amazon-fba-wird-kaum-erfahrung-in-logistik-benotigt\">S Amazon FBA je potrebn\u00e9 len m\u00e1lo sk\u00fasenost\u00ed v oblasti logistiky<\/h3>\n\n\n\n<p class=\"theme-wp-block gb-responsive-804715-identifier\">Pre mnoh\u00fdch predajcov na Amazone m\u00e1 FBA jasn\u00e9 v\u00fdhody: M\u00f4\u017eu si vybudova\u0165 \u0161irok\u00fd sortiment produktov aj ako mal\u00e1 spolo\u010dnos\u0165, ktor\u00e1 m\u00f4\u017ee ma\u0165 len nieko\u013eko zamestnancov alebo m\u00e1lo sk\u00fasenost\u00ed v e-commerce, a z\u00edska\u0165 pr\u00edstup k mili\u00f3nom z\u00e1kazn\u00edkov v\u00fdlu\u010dne prostredn\u00edctvom Amazon FBA v Nemecku. D\u00f4vodom je, \u017ee pou\u017e\u00edvanie slu\u017eby ich automaticky zaregistruje aj do programu Prime, ktor\u00fd je medzi z\u00e1kazn\u00edkmi obzvl\u00e1\u0161\u0165 popul\u00e1rny v\u010faka r\u00fdchlej doprave.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-233231-identifier\">Mnoh\u00ed pou\u017e\u00edvatelia dokonca prim\u00e1rne objedn\u00e1vaj\u00fa produkty Prime a vylu\u010duj\u00fa ostatn\u00e9 ponuky vo v\u00fdsledkoch vyh\u013ead\u00e1vania. Hoci existuje aj mo\u017enos\u0165 pred\u00e1va\u0165 na Amazone bez FBA, ale s statusom Prime, obchodn\u00edci musia najprv preuk\u00e1za\u0165, \u017ee dok\u00e1\u017eu splni\u0165 vysok\u00e9 \u0161tandardy so svojou internou logistikou. Pre mnoh\u00fdch men\u0161\u00edch predajcov by to bolo nemo\u017en\u00e9.<\/p>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-407428-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/co-je-specialne-na-sluzbe-amazon-fba-a-ake-skusenosti-maju-predajcovia-s-nou\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142807\/amazon-fba-starten-thumbnail.png\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Sollten Sie Amazon FBA starten?\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/co-je-specialne-na-sluzbe-amazon-fba-a-ake-skusenosti-maju-predajcovia-s-nou\/\">\u010co je \u0161peci\u00e1lne na slu\u017ebe Amazon FBA a ak\u00e9 sk\u00fasenosti maj\u00fa predajcovia s \u0148ou?<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Ak\u00e9 sk\u00fasenosti maj\u00fa predajcovia na Amazone s plnen\u00edm prostredn\u00edctvom Amazonu? A \u010do je na tejto slu\u017ebe vlastne \u0161peci\u00e1lne? <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/co-je-specialne-na-sluzbe-amazon-fba-a-ake-skusenosti-maju-predajcovia-s-nou\/\">V tomto blogovom pr\u00edspevku sme zhrnuli hlavn\u00e9 v\u00fdhody, ale aj najv\u00e4\u010d\u0161ie nev\u00fdhody<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-210484-identifier\" id=\"amazon-fba-ist-keine-anleitung-zum-gelddrucken\">Amazon FBA nie je n\u00e1vod na tla\u010denie pe\u0148az\u00ed<\/h3>\n\n\n\n<p class=\"theme-wp-block gb-responsive-881459-identifier\">Sta\u0165 sa predajcom FBA na Amazone je relat\u00edvne jednoduch\u00e9 v porovnan\u00ed s budovan\u00edm online obchodu. Av\u0161ak obchodn\u00edci sa tie\u017e vystavuj\u00fa pr\u00edsnym po\u017eiadavk\u00e1m americkej korpor\u00e1cie. Mentalita zlatej hor\u00fa\u010dky, ktor\u00e1 prevl\u00e1dala medzi predajcami na trhu pred nieko\u013ek\u00fdmi rokmi, je d\u00e1vno pre\u010d. Dnes to vy\u017eaduje ve\u013ea pr\u00e1ce a ur\u010dit\u00e9 odborn\u00e9 znalosti, aby sa s Amazon FBA zarobilo.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-244180-identifier\">Toto je do ve\u013ekej miery sp\u00f4soben\u00e9 vysok\u00fdm konkuren\u010dn\u00fdm tlakom, ktor\u00fd existuje na trhu, najm\u00e4 preto, \u017ee samotn\u00e1 korpor\u00e1cia sa tie\u017e z\u00fa\u010dast\u0148uje ako predajca. Mnoh\u00e9 produkty s\u00fa teraz pon\u00fakan\u00e9 viacer\u00fdmi obchodn\u00edkmi, tak\u017ee existuje konkurencia nielen medzi r\u00f4znymi produktmi, ale aj pre ten ist\u00fd produkt. Najm\u00e4 takzvan\u00e1 Buy Box je ve\u013emi konkuren\u010dn\u00e1.<\/p>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-358517-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/amazon-fba-alebo-dropshipping-ktory-je-lepsou-volbou\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2019\/09\/23142836\/amazon-fba-versus-dropshipping-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Amazon FBA versus Dropshipping \u2013 was ist besser geeignet f\u00fcr Amazon?\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/amazon-fba-alebo-dropshipping-ktory-je-lepsou-volbou\/\">Amazon FBA alebo dropshipping \u2013 ktor\u00fd je lep\u0161ou vo\u013ebou?<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Alternat\u00edvou k Amazon FBA je dropshipping. Oba sp\u00f4soby dopravy maj\u00fa v\u00fdhody a nev\u00fdhody. Pozreli sme sa na to, ktor\u00fd sp\u00f4sob plnenia je vhodn\u00fd pre koho: <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/amazon-fba-alebo-dropshipping-ktory-je-lepsou-volbou\/\">Amazon FBA vs. Dropshipping<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-najvacsich-chyb-amazon-fba-a-ako-sa-predajcovia-mozu-uspesne-kompenzovat\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/10\/21122316\/amazon-fba-fehler-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Wer mit Amazon FBA startet, macht Fehler. Das ist ganz normal. So vermeiden Sie zu scheitern.\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-najvacsich-chyb-amazon-fba-a-ako-sa-predajcovia-mozu-uspesne-kompenzovat\/\">6 najv\u00e4\u010d\u0161\u00edch ch\u00fdb Amazon FBA a ako sa predajcovia m\u00f4\u017eu \u00faspe\u0161ne kompenzova\u0165<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Chyby sa pri plnen\u00ed na Amazone tie\u017e st\u00e1vaj\u00fa. V mnoh\u00fdch pr\u00edpadoch m\u00e1 predajca n\u00e1rok na od\u0161kodnenie za tieto chyby. Vysvet\u013eujeme, kedy to plat\u00ed a <a href=\"https:\/\/sellerlogic-stage.sl.local\/de\/blog\/fba-fehler-kosten-geld\/\">ako m\u00f4\u017eete z\u00edska\u0165 svoju n\u00e1hradu<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/spustenie-podnikania-na-amazon-fba-10-tipov-na-rychlejsie-skalovanie\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23143013\/amazon-fba-business-guide-thumbnail.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"What is the best Amazon FBA business model? Find out here.\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/spustenie-podnikania-na-amazon-fba-10-tipov-na-rychlejsie-skalovanie\/\">Spustenie podnikania na Amazon FBA \u2013 10 tipov na r\u00fdchlej\u0161ie \u0161k\u00e1lovanie<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Aj ke\u010f zar\u00e1banie pe\u0148az\u00ed s FBA u\u017e nie je tak\u00e9 jednoduch\u00e9 ako pred nieko\u013ek\u00fdmi rokmi, st\u00e1le m\u00f4\u017ee by\u0165 ziskov\u00e9. Tu v\u00e1m uk\u00e1\u017eeme <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/spustenie-podnikania-na-amazon-fba-10-tipov-na-rychlejsie-skalovanie\/\">ako na\u0161tartova\u0165 svoje FBA podnikanie a n\u00e1js\u0165 spr\u00e1vnu podnikate\u013esk\u00fa \u0161trukt\u00faru<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<p class=\"theme-wp-block gb-responsive-632076-identifier\"><strong>V\u00fdkon predajcu ako krit\u00e9rium pre Buy Box<\/strong><\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-330394-identifier\">Na Amazone existuj\u00fa dva typy produktov: priv\u00e1tne zna\u010dky a zna\u010dkov\u00e9 tovary. Zatia\u013e \u010do priv\u00e1tne zna\u010dky pon\u00faka iba jeden predajca, zna\u010dkov\u00e9 tovary zvy\u010dajne pozost\u00e1vaj\u00fa z dobre zn\u00e1mych zna\u010diek, ktor\u00fdch produkty s\u00fa pred\u00e1van\u00e9 viacer\u00fdmi predajcami. Av\u0161ak nie ka\u017ed\u00fd predajca dostane svoju vlastn\u00fa str\u00e1nku ponuky; namiesto toho s\u00fa v\u0161etci poskytovatelia zhroma\u017eden\u00ed na rovnakom zozname produktov. Iba t\u00ed, ktor\u00ed s\u00fa v Buy Box v \u010dase predaja, dostan\u00fa objedn\u00e1vku.<\/p>\n\n\n<div class=\"wp-block-image gb-responsive-827278-identifier\">\n<figure class=\"theme-wp-block aligncenter size-large\"><img decoding=\"async\" width=\"844\" height=\"496\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142936\/fba-amazon-844x496.png\" alt=\"Program FBA od Amazonu je br\u00e1na pre mnoh\u00fdch predajcov.\" class=\"wp-image-1237\" title=\"Program FBA od Amazonu je br\u00e1na pre mnoh\u00fdch predajcov.\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142936\/fba-amazon-407x239.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142936\/fba-amazon-768x451.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142936\/fba-amazon-844x496.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142936\/fba-amazon-1536x902.png 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142936\/fba-amazon-2048x1203.png 2048w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><\/div>\n\n\n<p class=\"theme-wp-block gb-responsive-232885-identifier\">Tento transportn\u00fd vak pre men\u0161ie zvierat\u00e1 pred\u00e1va dvaja r\u00f4zni predajcovia. Av\u0161ak, iba jeden m\u00f4\u017ee by\u0165 v Buy Box \u2013 v s\u00fa\u010dasnosti je to predajca &#8220;Mariot&#8221;. Druh\u00fd poskytovate\u013e menom &#8220;Highfunny&#8221; je spomenut\u00fd len ni\u017e\u0161ie a dos\u0165 nen\u00e1padne. Ke\u010f\u017ee 90% pou\u017e\u00edvate\u013eov nakupuje cez Buy Box, tento predajca zvy\u010dajne m\u00e1 nev\u00fdhodu, pokia\u013e nevyhr\u00e1 Buy Box. Ako je tie\u017e zrejm\u00e9, zatia\u013e \u010do Mariot pred\u00e1va produkt, je zasielan\u00fd spolo\u010dnos\u0165ou Amazon. Tak\u017ee FBA sa pou\u017e\u00edva pre tento produkt aktu\u00e1lnym predajcom.<\/p>\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-23034-identifier\" id=\"der-algorithmus-bevorzugt-fba-handler-in-der-buy-box\">Algoritmus uprednost\u0148uje predajcov FBA v Buy Box<\/h3>\n\n\n\n<p class=\"theme-wp-block gb-responsive-550969-identifier\">Mohlo by sa \u0161pekulova\u0165, \u017ee Mariot je v Buy Box predov\u0161etk\u00fdm preto, \u017ee pou\u017e\u00edva Fulfillment by Amazon, ke\u010f\u017ee tak\u00edto predajcovia s\u00fa uprednost\u0148ovan\u00ed pred svojimi kolegami, ktor\u00ed pou\u017e\u00edvaj\u00fa iba <a href=\"https:\/\/www.sellerlogic.com\/en\/blog\/amazon-fbm\/\">Fulfillment by Merchant (FBM)<\/a>. Av\u0161ak, d\u00f4le\u017eit\u00fdm faktorom v boji o Buy Box je celkov\u00fd v\u00fdkon predajcu, ktor\u00fd zah\u0155\u0148a aj r\u00fdchlos\u0165 dodania a kvalitu z\u00e1kazn\u00edckeho servisu.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-644484-identifier\">Amazon prirodzene d\u00e1va predajcom FBA najvy\u0161\u0161ie hodnotenie v t\u00fdchto oblastiach, ke\u010f\u017ee samotn\u00fd odborn\u00edk na e-commerce preber\u00e1 tieto \u00falohy. Dosiahnu\u0165 rovnak\u00fd v\u00fdkon ako predajca FBM je takmer nemo\u017en\u00e9 alebo aspo\u0148 ve\u013emi \u0165a\u017ek\u00e9. Preto je ako predajca zna\u010dkov\u00fdch tovarov takmer nevyhnutn\u00e9 spolupracova\u0165 s Amazon FBA.<\/p>\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-795398-identifier\" id=\"vorteile-von-fba\">V\u00fdhody FBA<\/h3>\n\n\n\n<p class=\"theme-wp-block gb-responsive-397720-identifier\">V s\u00fahrne m\u00f4\u017eu by\u0165 zv\u00fdraznen\u00e9 nasleduj\u00face v\u00fdhody FBA:<\/p>\n\n\n<div class=\"theme-block-list\">\n<ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-78902-identifier\">\n<li class=\"theme-wp-block gb-responsive-194205-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Produkty pon\u00fakan\u00e9 prostredn\u00edctvom FBA z\u00edskavaj\u00fa logo Prime. S statusom Prime z\u00edskavate pr\u00edstup k najbohat\u0161iemu cie\u013eov\u00e9mu publiku na Amazone \u2013 predplatite\u013eom Prime. Po celom svete m\u00e1 Amazon 200 mili\u00f3nov predplatite\u013eov (k roku 2021), vr\u00e1tane pribli\u017ene 35 mili\u00f3nov pou\u017e\u00edvate\u013eov len v Nemecku (k roku 2019).<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-370893-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Doprava, vr\u00e1tenie a z\u00e1kazn\u00edcky servis poch\u00e1dzaj\u00fa z jedn\u00e9ho zdroja. Akon\u00e1hle va\u0161e produkty dorazia do centier plnenia Amazonu, m\u00f4\u017eete sa spo\u013eahn\u00fa\u0165 na odborn\u00e9 znalosti online giganta.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-605094-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Skladovac\u00ed priestor je drah\u00fd. Ak nechcete budova\u0165 alebo prenaj\u00edma\u0165 vlastn\u00fd sklad pre svoje tovary, FBA m\u00f4\u017ee by\u0165 dobr\u00fdm rie\u0161en\u00edm.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-227251-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">S FBA je mo\u017en\u00e9 generova\u0165 viac predaja. Ponuky FBA s\u00fa uprednost\u0148ovan\u00e9 algoritmom Amazonu a z\u00edskavate <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/14-najdolezitejsich-kriterii-na-vitazstvo-v-buy-box-na-amazone-a-ako-udrzat-svoje-metriky-pod-kontrolou-2\/\">podiel Buy Box<\/a> v\u00fdrazne r\u00fdchlej\u0161ie a jednoduch\u0161ie ako s FBM.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-101581-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Ke\u010f za\u010d\u00ednate na Amazone, mus\u00edte najprv dok\u00e1za\u0165, \u017ee ste &#8220;dobr\u00fd&#8221; predajca. Sk\u00fa\u0161obn\u00e1 doba trv\u00e1 90 dn\u00ed. Predt\u00fdm nedostanete \u017eiadny Buy Box ani pre produkty svojej vlastnej zna\u010dky, \u010do znamen\u00e1, \u017ee na str\u00e1nke s podrobnos\u0165ami o produkte nie je \u017eiadna priama konkurencia. S FBA je t\u00e1to sk\u00fa\u0161obn\u00e1 doba zru\u0161en\u00e1.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-964473-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/navod-ako-uspesne-vyuzit-amazon-na-medzinarodnu-expanziu\/\">Internationaliz\u00e1cia je jednoduch\u0161ia s FBA<\/a>, ke\u010f\u017ee mnoh\u00e9 procesy s\u00fa priamo pokryt\u00e9 programom. Navy\u0161e, znalosti cudz\u00edch jazykov nie s\u00fa ani potrebn\u00e9, ke\u010f\u017ee Amazon sa star\u00e1 o z\u00e1kazn\u00edcky servis.<\/li>\n<\/ol>\n<\/div>\n\n\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-258171-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tZa\u010dnite svoju cestu od predajcu k bestselleru &#8211; s SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tZ\u00edskajte dnes bezplatn\u00fa sk\u00fa\u0161ku a zistite, ako v\u00e1s spr\u00e1vne slu\u017eby m\u00f4\u017eu posun\u00fa\u0165 od dobr\u00e9ho k NAJLEP\u0160IEMU. Ne\u010dakajte. Konajte teraz.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Za\u010dnite teraz<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-519838-identifier\" id=\"nachteile-von-fba-und-wie-sie-diese-aus-der-welt-schaffen\">Nev\u00fdhody FBA a ako ich eliminova\u0165<\/h3>\n\n\n<div class=\"theme-block-list\">\n<ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-852153-identifier\">\n<li class=\"theme-wp-block gb-responsive-396415-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Slu\u017eba FBA od Amazonu nie je najlacnej\u0161ou mo\u017enos\u0165ou. Av\u0161ak, pre lep\u0161ie sledovanie n\u00e1kladov dostanete podrobn\u00fd preh\u013ead a m\u00f4\u017eete n\u00e1klady vypo\u010d\u00edta\u0165 ove\u013ea presnej\u0161ie. M\u00f4\u017eete sa vyhn\u00fa\u0165 vysok\u00fdm n\u00e1kladom t\u00fdm, \u017ee <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba\/\">venujete pozornos\u0165 hmotnosti a rozmerom po\u010das v\u00fdskumu produktov<\/a>. Preto\u017ee len nieko\u013eko milimetrov alebo gramov menej m\u00f4\u017ee ur\u010di\u0165 \u00farove\u0148 n\u00e1kladov FBA.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-506074-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Niektor\u00e9 skupiny produktov, ako s\u00fa hor\u013eav\u00e9 materi\u00e1ly, niektor\u00e9 potraviny alebo luxusn\u00e9 tovary, nie s\u00fa zasielan\u00e9 prostredn\u00edctvom FBA. Av\u0161ak, m\u00e1te mo\u017enos\u0165 spo\u013eahn\u00fa\u0165 sa na svoje vlastn\u00e9 met\u00f3dy zasielania ako FBM (Fulfillment by Merchant) alebo Seller Fulfilled Prime. Seller Fulfilled Prime sa pova\u017euje za rovnak\u00e9 ako FBA, pokia\u013e ide o prerozdelenie podielov Buy Box a m\u00e1 zmysel najm\u00e4 vtedy, ke\u010f s\u00fa\u0165a\u017e\u00edte s in\u00fdmi predajcami o Buy Box.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-903370-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Ako predajca FBA nem\u00e1te priamy kontakt so z\u00e1kazn\u00edkom. Ak sa vyskytn\u00fa vr\u00e1tenia, \u010do nie je na Amazone nezvy\u010dajn\u00e9, z\u00e1ujmy kupuj\u00facich maj\u00fa prednos\u0165. \u010co s t\u00fdm m\u00f4\u017eete urobi\u0165? Pon\u00fakajte kvalitn\u00e9 produkty, venujte \u010das poskytnutiu v\u0161etk\u00fdch potrebn\u00fdch inform\u00e1ci\u00ed na str\u00e1nke produktu pre polo\u017eky, ktor\u00e9 si vy\u017eaduj\u00fa vysvetlenie, a hrajte pod\u013ea pravidiel Amazonu. Ak pon\u00fakate produkty, ktor\u00e9 sa \u010dasto vracaj\u00fa (napr. oble\u010denie alebo top\u00e1nky), zoh\u013eadnite to vo svojich n\u00e1kladov\u00fdch kalkul\u00e1ci\u00e1ch.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-14561-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">V\u00fdznamnou nev\u00fdhodou je strata kontroly. To znamen\u00e1, \u017ee nem\u00e1te preh\u013ead o pohyboch z\u00e1sob a zru\u0161en\u00ed zak\u00fapen\u00fdch tovarov. Z\u00e1rove\u0148 sa v skladoch Amazonu vyskytuj\u00fa chyby, ktor\u00e9 v\u00e1s m\u00f4\u017eu st\u00e1\u0165 ve\u013ea pe\u0148az\u00ed. Tovar m\u00f4\u017ee by\u0165 straten\u00fd, po\u0161koden\u00fd alebo dokonca nie je zaznamenan\u00fd v z\u00e1sob\u00e1ch. <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-najvacsich-chyb-amazon-fba-a-ako-sa-predajcovia-mozu-uspesne-kompenzovat\/\">Manu\u00e1lna kontrola<\/a> by trvala pr\u00edli\u0161 dlho. Mnoh\u00e9 chyby \u010dasto zost\u00e1vaj\u00fa bez pov\u0161imnutia a nie v\u017edy ich Amazon komunikuje. Ste dokonca zodpovedn\u00ed za hl\u00e1senie ch\u00fdb Amazonu, aby ste dostali n\u00e1hradu. \u010co s t\u00fdm m\u00f4\u017eete urobi\u0165? Manu\u00e1lna kontrola je mo\u017en\u00e1 iba pri ve\u013emi mal\u00fdch ve\u013ekostiach z\u00e1sob a st\u00e1le trv\u00e1 ve\u013ea \u010dasu. <a href=\"https:\/\/www.sellerlogic.com\/sk\/amazon-lost-and-found\/\">SELLERLOGIC Lost &amp; Found<\/a> preber\u00e1 vyh\u013ead\u00e1vanie, dokonca sp\u00e4tne hl\u00e1si chyby a pripravuje v\u0161etku komunik\u00e1ciu s Amazonom. Okrem ch\u00fdb, ktor\u00e9 sa vyskytuj\u00fa v procese odosielania, v sklade alebo pri v\u00fdpo\u010dte poplatkov, Lost &amp; Found zachyt\u00e1va aj chyby typu <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/posielanie-tovaru-fba-na-amazon-ako-zabezpecit-aby-vasa-prichadzajuca-zasielka-bezpecne-dorazila-do-skladu\/\">Inbound Shipment<\/a>.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-640879-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">FBA vedie k ur\u010ditej z\u00e1vislosti od Amazonu. Trh je u\u017e dnes najziskovej\u0161\u00edm predajn\u00fdm kan\u00e1lom pre mnoh\u00fdch predajcov. Av\u0161ak, \u010do plat\u00ed dnes, m\u00f4\u017ee sa zajtra \u00faplne zmeni\u0165. Preto si mus\u00edte by\u0165 vedom\u00ed, \u017ee by mal by\u0165 k dispoz\u00edcii aj in\u00fd kan\u00e1l na distrib\u00faciu va\u0161ich tovarov.<\/li>\n<\/ol>\n<\/div>\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-300700-identifier\" id=\"amazon-fba-kosten-und-gebuhren\">Amazon FBA: N\u00e1klady a poplatky<\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-767671-identifier\">Samozrejme, slu\u017eba FBA od Amazonu v Nemecku nie je pon\u00fakan\u00e1 z \u010distej dobrej v\u00f4le. Spolo\u010dnos\u0165 chce z toho profitova\u0165 a preto \u00fa\u010dtuje dodato\u010dn\u00e9 poplatky za Amazon FBA ved\u013ea povinn\u00e9ho predajn\u00e9ho poplatku. Tieto poplatky z\u00e1visia najm\u00e4 od miesta skladovania, typu produktu, rozmerov a hmotnosti polo\u017eky.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-277325-identifier\">Okrem toho pou\u017e\u00edvanie Amazon FBA sp\u00f4sobuje dodato\u010dn\u00e9 n\u00e1klady na skladovanie za kubick\u00fd meter za mesiac. Ale pozor! Poplatky za skladovanie sa zvy\u0161uj\u00fa pre tovar skladovan\u00fd viac ako 365 dn\u00ed na 170 eur za mesiac za kubick\u00fd meter. Od 15. m\u00e1ja 2022 sa tie\u017e uplatn\u00ed dodato\u010dn\u00fd poplatok 37 eur za kubick\u00fd meter za dobu skladovania od 331 do 365 dn\u00ed. To plat\u00ed pre v\u0161etky kateg\u00f3rie okrem:<\/p>\n\n\n<div class=\"theme-block-list\">\n<ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-841872-identifier\">\n<li class=\"theme-wp-block gb-responsive-168869-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">oble\u010denie, top\u00e1nky a ta\u0161ky<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-285661-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">cestovn\u00e9 kufre, batohy a ta\u0161ky ako aj<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-693177-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">hodinky a \u0161perky<\/li>\n<\/ul>\n<\/div>\n\n\n<blockquote class=\"theme-wp-block wp-block-quote gb-responsive-552951-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-icon xl-gb-has-icon lg-gb-has-icon md-gb-has-icon sm-gb-has-icon is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"theme-wp-block gb-responsive-1320-identifier\"><span style=\"font-size:0.9em\" class=\"has-font-size\">Tip pre \u0161ikovn\u00fdch: Amazon skuto\u010dne pon\u00faka kalkula\u010dku FBA, ale iba na n\u00e1klady na dopravu. Av\u0161ak, niektor\u00ed in\u00ed vyplnili t\u00fato medzeru a vyvinuli tak\u00e9to cenov\u00e9 kalkul\u00e1cie pre poplatky s\u00favisiace s FBA, napr. Shopdoc. Tu je origin\u00e1l od Amazonu: <a href=\"https:\/\/sell.amazon.de\/versand-durch-amazon?ref_=asde_soa_rd&amp;\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">kalkula\u010dka poplatkov FBA<\/a>. A tu je <a href=\"https:\/\/fba-rechner.de\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">kalkula\u010dka od Shopdoc<\/a>.<\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"theme-wp-block gb-responsive-897184-identifier\">Pre v\u0161etk\u00fdch ostatn\u00fdch, ktor\u00ed uprednost\u0148uj\u00fa sledovanie jednotliv\u00fdch polo\u017eiek namiesto pou\u017e\u00edvania automatickej kalkula\u010dky Amazon FBA, s\u00fa poplatky za Eur\u00f3pu k dispoz\u00edcii tu: <a href=\"https:\/\/m.media-amazon.com\/images\/G\/02\/FBA_Files\/200330-FBA-Rate-Card-DE.pdf?ld=ELDEFBA-www.ecosia.org\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Aktu\u00e1lne n\u00e1klady na dopravu a poplatky Amazon FBA<\/a>.<\/p>\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-177546-identifier\" id=\"amazon-fba-kosten-auf-einen-blick\">N\u00e1klady Amazon FBA na prv\u00fd poh\u013ead<\/h3>\n\n\n\n<p class=\"theme-wp-block gb-responsive-654312-identifier\">Ak\u00e9 s\u00fa skuto\u010dn\u00e9 n\u00e1klady Amazon FBA? Na t\u00fato ot\u00e1zku sa ned\u00e1 odpoveda\u0165 v\u0161eobecne, ako je to \u010dasto. \u010casto s\u00fa poplatky FBA len spojen\u00e9 s n\u00e1kladmi na dopravu a poplatkami za skladovanie. Av\u0161ak, existuj\u00fa skuto\u010dne aj \u010fal\u0161ie n\u00e1klady, ktor\u00e9 je potrebn\u00e9 zoh\u013eadni\u0165 pri v\u00fdpo\u010dte podnikania FBA.<\/p>\n\n\n\n<figure class=\"theme-wp-block wp-block-table\"><table><tbody><tr><td><strong>N\u00e1klady pred predajom<\/strong><\/td><td><\/td><\/tr><tr><td>Registr\u00e1cia podnikania<\/td><td>25-65 eur \/ jednorazovo<\/td><\/tr><tr><td>\u00da\u010det predajcu Amazon<\/td><td>39 eur \/ mesiac<\/td><\/tr><tr><td><strong>N\u00e1klady na plnenie Amazon<\/strong><\/td><td><\/td><\/tr><tr><td>Predajn\u00e1 prov\u00edzia<\/td><td>5-20 % z predajnej ceny<\/td><\/tr><tr><td>Z\u00e1vere\u010dn\u00e9 poplatky (medi\u00e1lne produkty)<\/td><td>0.81-1.01 eur \/ jednotka<\/td><\/tr><tr><td>N\u00e1klady na skladovanie Amazon FBA<\/td><td>16.69-41.00 eur na z\u00e1klade kubick\u00fdch metrov a sez\u00f3ny \/ mesiac<\/td><\/tr><tr><td>Poplatok za dlhodob\u00e9 skladovanie<\/td><td>331 a\u017e 365 dn\u00ed 37 \u20ac za kubick\u00fd meter, po 365 d\u0148och 170 \u20ac za kubick\u00fd meter \/ mesiac<\/td><\/tr><tr><td>N\u00e1klady na dopravu<\/td><td>individu\u00e1lne, na z\u00e1klade typu produktu, ve\u013ekosti a hmotnosti<\/td><\/tr><tr><td>Poplatky za vr\u00e1tenie a likvid\u00e1ciu<\/td><td>individu\u00e1lne, na z\u00e1klade ve\u013ekosti a hmotnosti<\/td><\/tr><tr><td>Poplatok za spracovanie vr\u00e1ten\u00ed<\/td><td>20% z predajn\u00e9ho poplatku, maxim\u00e1lne 5.00 eur<\/td><\/tr><tr><td>Reklama na Amazone<\/td><td>individu\u00e1lne<\/td><\/tr><tr><td><strong>In\u00e9 n\u00e1klady<\/strong><\/td><td><\/td><\/tr><tr><td>N\u00e1stroje<\/td><td>individu\u00e1lne<\/td><\/tr><tr><td>Da\u0148ov\u00fd poradca<\/td><td>individu\u00e1lne<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-434759-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/naklady-na-amazon-fba-vsetky-poplatky-za-rok-2025-na-jednom-mieste\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/02\/23140940\/amazon-fba-kosten-gebuehren-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Amazon FBA: Kosten f\u00fcr Veraund Geb\u00fchren, die jeder H\u00e4ndler kennen muss\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/naklady-na-amazon-fba-vsetky-poplatky-za-rok-2025-na-jednom-mieste\/\">N\u00e1klady na Amazon FBA: V\u0161etky poplatky za rok 2025 na jednom mieste<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Ako spr\u00e1vne vypo\u010d\u00edtaj\u00fa obchodn\u00edci <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/naklady-na-amazon-fba-vsetky-poplatky-za-rok-2025-na-jednom-mieste\/\">n\u00e1klady spojen\u00e9 s FBA<\/a>, aby na nich mohli zalo\u017ei\u0165 svoje v\u00fdpo\u010dty? V tomto blogovom pr\u00edspevku osobitne zd\u00f4raz\u0148ujeme z\u00e1kladn\u00e9 finan\u010dn\u00e9 v\u00fddavky, ktor\u00e9 si ka\u017ed\u00fd obchodn\u00edk mus\u00ed napl\u00e1nova\u0165. \u010c\u00edtajte teraz!<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-840991-identifier\" id=\"das-richtige-amazon-fba-produkt-finden-wie-geht-das\">N\u00e1jdenie spr\u00e1vneho produktu pre Amazon FBA \u2013 ako to funguje?<\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-109214-identifier\">V skuto\u010dnosti je v podnikan\u00ed Amazon FBA predbe\u017en\u00fd prieskum produktu rovnako d\u00f4le\u017eit\u00fd ako pri Private Label. Hoci takmer ka\u017ed\u00fd leg\u00e1lny produkt je pon\u00fakan\u00fd na online trhu, to neznamen\u00e1, \u017ee \u00fasilie o Amazon FBA sa oplat\u00ed pre v\u0161etky produkty.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-919801-identifier\">Na spr\u00e1vny prieskum produktu existuje teraz nieko\u013eko u\u017eito\u010dn\u00fdch n\u00e1strojov Amazon FBA, ale obchodn\u00edci m\u00f4\u017eu tie\u017e vyu\u017ei\u0165 z\u00e1soby svojich konkurentov alebo rebr\u00ed\u010dek bestsellerov, aby na konci zabezpe\u010dili prijate\u013en\u00fa mar\u017eu. Produkty, ktor\u00e9 sa st\u00e1vaj\u00fa pomal\u00fdmi predajcami alebo maj\u00fa mal\u00fa mar\u017eu, by sa mali zodpovedaj\u00facim sp\u00f4sobom odstr\u00e1ni\u0165 z sortimentu.<\/p>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-639334-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/predajny-rank-amazonu-styri-veci-ktore-musite-vediet\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/05\/18110908\/amazon-verkaufsrang-ermitteln-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Amazon-Verkaufsrang: H\u00f6her ranken, mehr verkaufen\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/predajny-rank-amazonu-styri-veci-ktore-musite-vediet\/\">Predajn\u00fd rank Amazonu \u2013 \u0160tyri veci, ktor\u00e9 mus\u00edte vedie\u0165<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\"><a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/predajny-rank-amazonu-styri-veci-ktore-musite-vediet\/\">Predajn\u00fd rebr\u00ed\u010dek<\/a> je inform\u00e1cia, ktor\u00fa m\u00f4\u017eu predajcovia ziskovo vyu\u017ei\u0165. Tu sa dozviete, ako to urobi\u0165.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23143008\/amazon-fba-produktrecherche-druchstarten-thumbnail.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Wie Sie mit einer Amazon FBA-Produktrecherche durchstarten\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba\/\">6 tipov, ako za\u010da\u0165 s dobr\u00fdm prieskumom produktov pre Amazon FBA<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Manual prieskum produktu alebo by ste rad\u0161ej pou\u017eili n\u00e1stroj? Uk\u00e1\u017eeme v\u00e1m, ako n\u00e1js\u0165 svoju niku vo va\u0161om podnikan\u00ed Amazon FBA a <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/6-tipov-ako-zacat-s-dobrym-prieskumom-produktov-pre-amazon-fba\/\">spr\u00e1vnym prieskumom produktu<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-473406-identifier\" id=\"fba-und-andere-amazon-produkte-richtig-verpacken-richtlinien\"><strong>Spr\u00e1vne balenie FBA a in\u00fdch produktov Amazon: Pokyny<\/strong><\/h3>\n\n\n\n<p class=\"theme-wp-block gb-responsive-1046-identifier\">Pre mnoh\u00fdch predajcov na trhu sa nakoniec objav\u00ed ot\u00e1zka, ako spr\u00e1vne zabali\u0165 svoje polo\u017eky Amazon FBA pred odoslan\u00edm tovaru do logistick\u00e9ho centra tohto e-commerce giganta. Preto\u017ee v pr\u00edpade nedodr\u017eania predpisov si Amazon vyhradzuje pr\u00e1vo odmietnu\u0165 nespr\u00e1vne zabalen\u00e9 produkty. To by bolo frustruj\u00face, n\u00e1kladn\u00e9 a zbyto\u010dne by to zaberalo \u010das.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-391022-identifier\">Preto by si predajcovia Amazon FBA mali pred odoslan\u00edm svojho tovaru pre\u0161tudova\u0165 <a href=\"https:\/\/sellercentral.amazon.de\/gp\/help\/external\/G200141500?language=de_DE\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">pokyny na balenie<\/a>. Napr\u00edklad jednotliv\u00e9 \u010dasti SKU musia by\u0165 obsiahnut\u00e9 v jednom balen\u00ed, ka\u017ed\u00e1 jednotka mus\u00ed by\u0165 ozna\u010den\u00e1 skenovate\u013en\u00fdm \u010diarov\u00fdm k\u00f3dom a balenie mus\u00ed ma\u0165 jasn\u00e9 ozna\u010denie produktu. Pre \u0161peci\u00e1lne produkty, ako s\u00fa <a href=\"https:\/\/sellercentral.amazon.de\/gp\/help\/external\/help.html?itemID=200280160&amp;language=de_DE&amp;ref=efph_200280160_cont_G200141500\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">krehk\u00e9 tovary<\/a>, Amazon tie\u017e vy\u017eaduje FBA balenie, ktor\u00e9 zoh\u013ead\u0148uje t\u00fato okolnos\u0165.<\/p>\n\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-215734-identifier\" id=\"mit-amazon-fba-schritt-fur-schritt-expandieren-pan-eu-und-usa\">Roz\u0161\u00edrte krok za krokom s Amazon FBA: Pan EU a USA<\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-761141-identifier\">Obchodn\u00edci sa s Amazon FBA dost\u00e1vaj\u00fa na obrovsk\u00fd trh len v Nemecku \u2013 ale to je z\u010faleka len za\u010diatok. Americk\u00e1 spolo\u010dnos\u0165 si uvedomila, \u017ee medzin\u00e1rodn\u00fd predaj m\u00f4\u017ee by\u0165 tie\u017e ziskov\u00fd. S programom Pan EU sa predajcovia Amazon FBA m\u00f4\u017eu sta\u0165 glob\u00e1lnymi hr\u00e1\u010dmi \u2013 a relat\u00edvne jednoducho. Produkty m\u00f4\u017eu by\u0165 ulo\u017een\u00e9 v eur\u00f3pskych logistick\u00fdch centr\u00e1ch Amazon a odtia\u013e odosielan\u00e9. Predajcovia si m\u00f4\u017eu jednoducho ur\u010di\u0165, ktor\u00e9 trhy chc\u00fa obsluhova\u0165 vo svojom predajnom \u00fa\u010dte.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-555673-identifier\">Av\u0161ak pre vstup do podnikania FBA alebo pre mal\u00e9 spolo\u010dnosti je Eur\u00f3pska sie\u0165 plnenia (EFN) vhodnej\u0161ia. V tomto pr\u00edpade s\u00fa tovary ulo\u017een\u00e9 v miestnych logistick\u00fdch centr\u00e1ch a odtia\u013e s\u00fa odosielan\u00e9 po celej Eur\u00f3pe. K\u013e\u00fa\u010dovou v\u00fdhodou EFN oproti programu Pan EU je, \u017ee predajcovia musia by\u0165 registrovan\u00ed na da\u0148ovom \u00farade iba v krajine skladovania, nie v krajine ur\u010denia.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-690773-identifier\">Ale to nie je v\u0161etko. Prostredn\u00edctvom FBA sa predajcovia m\u00f4\u017eu pripoji\u0165 k Amazon USA, najv\u00e4\u010d\u0161iemu online trhu na svete. Potenci\u00e1l predaja je obrovsk\u00fd a pr\u00e1vne prek\u00e1\u017eky s\u00fa men\u0161ie, ne\u017e si mnoh\u00ed myslia. Ka\u017ed\u00fd, kto chce zar\u00e1ba\u0165 peniaze s podnikan\u00edm Amazon FBA, by si t\u00fato pr\u00edle\u017eitos\u0165 nemal necha\u0165 ujs\u0165.<\/p>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-49173-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/cross-border-e-commerce-s-amazonom-ako-uspiet-v-medzinarodnom-predaji\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/05\/15150227\/international-verkaufen-auf-amazon-thumbnail.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"International verkaufen auf Amazon \u2013 Cross-Border E-Commerce f\u00fcr Einsteiger.\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/cross-border-e-commerce-s-amazonom-ako-uspiet-v-medzinarodnom-predaji\/\">Cross-Border E-Commerce s Amazonom: Ako uspie\u0165 v medzin\u00e1rodnom predaji<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Okrem paneur\u00f3pskeho programu vytvoril Amazon aj \u010fal\u0161ie mo\u017enosti predaja <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/cross-border-e-commerce-s-amazonom-ako-uspiet-v-medzinarodnom-predaji\/\">mimo Nemecka<\/a>. Uk\u00e1\u017eeme v\u00e1m, ako to funguje a ak\u00e9 v\u00fdhody maj\u00fa tieto programy.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/brexit-amazon-fba-zastavuje-prevody-zasob-medzi-eu-a-spojenym-kralovstvom-tu-je-to-co-mozu-obchodnici-urobit\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23143014\/amazon-pan-eu-brexit-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Amazon Pan EU: Der Brexit wird auch f\u00fcr FBA-H\u00e4ndler zu sp\u00fcren sein.\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/brexit-amazon-fba-zastavuje-prevody-zasob-medzi-eu-a-spojenym-kralovstvom-tu-je-to-co-mozu-obchodnici-urobit\/\">Brexit: Amazon FBA zastavuje prevody z\u00e1sob medzi E\u00da a Spojen\u00fdm kr\u00e1\u013eovstvom \u2013 Tu je to, \u010do m\u00f4\u017eu obchodn\u00edci urobi\u0165!<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Spojen\u00e9 kr\u00e1\u013eovstvo u\u017e nie je s\u00fa\u010das\u0165ou Eur\u00f3pskej \u00fanie. To m\u00e1 tie\u017e d\u00f4sledky pre predajcov Pan EU, preto\u017ee od roku 2021 Amazon u\u017e nebude pres\u00fava\u0165 tovary medzi E\u00da a Spojen\u00fdm kr\u00e1\u013eovstvom. <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/brexit-amazon-fba-zastavuje-prevody-zasob-medzi-eu-a-spojenym-kralovstvom-tu-je-to-co-mozu-obchodnici-urobit\/\">\u010co m\u00f4\u017eu predajcovia robi\u0165 teraz<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/pan-eu-program-od-amazonu-vsetko-dolezite-o-preprave-v-eu\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2022\/03\/23140412\/pan-eu-amazon-thumbnail.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"pan-eu von amazon vorteile nachteile voraussetzungen\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/pan-eu-program-od-amazonu-vsetko-dolezite-o-preprave-v-eu\/\">Pan-EU program od Amazonu: V\u0161etko d\u00f4le\u017eit\u00e9 o preprave v E\u00da!<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">S Pan-EU prepravou umo\u017e\u0148uje Amazon zasiela\u0165 a skladova\u0165 tovar v r\u00e1mci Eur\u00f3pskej \u00fanie za v\u00fdhodnej\u0161\u00edch podmienok FBA dodania. Tento sp\u00f4sob prepravy je roz\u0161\u00edren\u00edm tradi\u010dn\u00e9ho FBA programu. Ale \u010do to naozaj znamen\u00e1 zasiela\u0165 prostredn\u00edctvom Pan-EU? Na vyu\u017eitie pa&#8230;<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<p class=\"theme-wp-block gb-responsive-617290-identifier\"><\/p>\n\n\n\n<blockquote class=\"theme-wp-block wp-block-quote gb-responsive-393848-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-icon xl-gb-has-icon lg-gb-has-icon md-gb-has-icon sm-gb-has-icon is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"theme-wp-block gb-responsive-490288-identifier\"><span style=\"font-size:0.9em\" class=\"has-font-size\"><strong>Dobr\u00e9 vedie\u0165<\/strong>: Program Pan EU funguje podobne ako Amazon FBA v Nemecku. Predajca posiela svoje produkty do eur\u00f3pskeho skladu pod\u013ea vlastn\u00e9ho v\u00fdberu. Odtia\u013e sa Amazon postar\u00e1 o skladovanie na po\u017eiadanie v in\u00fdch logistick\u00fdch centr\u00e1ch a pr\u00edslu\u0161n\u00e9 procesy odosielania do krajiny ur\u010denia, z\u00e1kazn\u00edcky servis, ak\u00e9ko\u013evek vr\u00e1tenia at\u010f.<\/span><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-423497-identifier\" id=\"fur-wen-ist-amazon-fba-geeignet\">Pre koho je Amazon FBA vhodn\u00e9?<\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-961485-identifier\">Amazon FBA nepochybne pon\u00faka mnoho v\u00fdhod. Ale je slu\u017eba naozaj vhodn\u00e1 pre ka\u017ed\u00e9ho, kto pred\u00e1va na Amazone? Ver\u00edme, \u017ee Amazon FBA je ur\u010den\u00e9 pre kohoko\u013evek, kto:<\/p>\n\n\n<div class=\"theme-block-list\">\n<ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-809233-identifier\">\n<li class=\"theme-wp-block gb-responsive-391768-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Pred\u00e1va r\u00fdchlo sa pohybuj\u00face tovary. Najm\u00e4 pre tak\u00e9to polo\u017eky s\u00fa n\u00e1klady na skladovanie FBA n\u00edzke. Z\u00e1rove\u0148 m\u00f4\u017eete ako predajca o\u010dak\u00e1va\u0165, \u017ee z\u00e1kazn\u00edk dostane va\u0161e polo\u017eky r\u00fdchlo a bude spokojn\u00fd so slu\u017ebou.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-442400-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Mus\u00ed o\u010dak\u00e1va\u0165 vysok\u00fa konkurenciu v Buy Box. To znamen\u00e1, \u017ee najm\u00e4 predajcovia maloobchodn\u00fdch tovarov sa nem\u00f4\u017eu vyhn\u00fa\u0165 pou\u017e\u00edvaniu slu\u017eby FBA. Zisk z Buy Box je silne z\u00e1visl\u00fd od sp\u00f4sobu odosielania.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-101525-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Chce zveri\u0165 logistiku a z\u00e1kazn\u00edcky servis d\u00f4veryhodn\u00e9mu partnerovi. Preto\u017ee Amazon zdie\u013ea svoje rozsiahle a \u010diasto\u010dne neprekonate\u013en\u00e9 odborn\u00e9 znalosti s FBA.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-882167-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Chce sa s\u00fastredi\u0165 na in\u00e9 \u00falohy s\u00favisiace s predajom na Amazone namiesto odosielania. S Amazon FBA m\u00e1te perfektn\u00e9 podmienky na to, aby ste sa plne s\u00fastredili na rast v\u00e1\u0161ho podnikania.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-807493-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Chce pril\u00e1ka\u0165 najmajetnej\u0161iu cie\u013eov\u00fa skupinu. Po celom svete m\u00e1 Amazon 200 mili\u00f3nov predplatite\u013eov Prime, s tendenciou na\u010falej r\u00e1s\u0165. T\u00e1to cie\u013eov\u00e1 skupina nakupuje predov\u0161etk\u00fdm online na Amazone a je tie\u017e ochotn\u00e1 min\u00fa\u0165 viac pe\u0148az\u00ed, preto\u017ee slu\u017eba je d\u00f4veryhodn\u00e1.<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-686490-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Taktie\u017e chce r\u00fdchlej\u0161ie dosiahnu\u0165 n\u00e1kupn\u00fd z\u00e1ver s niche produktmi. Po nieko\u013eko rokov sa Amazon \u010doraz viac sna\u017e\u00ed pon\u00faka\u0165 tak\u00e9to produkty, ktor\u00e9 by potenci\u00e1lni kupuj\u00faci rad\u0161ej k\u00fapili od konkurencie, ako s\u00fa ru\u010dne vyr\u00e1ban\u00e9 predmety, potraviny, ekologick\u00e9 produkty at\u010f. T\u00fdmto sp\u00f4sobom sa online gigant sna\u017e\u00ed zabezpe\u010di\u0165 svoju poz\u00edciu ako TOHOTO vyh\u013ead\u00e1va\u010da a TOHOTO trhu pre v\u0161etko.<\/li>\n<\/ol>\n<\/div>\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-314080-identifier\"><strong>Potenci\u00e1l Amazon FBA v bud\u00facnosti<\/strong><\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-594574-identifier\">Ur\u010dite ste sa zam\u00fd\u0161\u013eali nad t\u00fdm, \u010di m\u00e1 Amazon FBA e\u0161te potenci\u00e1l v bud\u00facnosti. Preto\u017ee predajcovia Amazonu \u010dasto po\u010duj\u00fa, \u017ee trh je u\u017e &#8220;preplnen\u00fd.&#8221; Mnoh\u00ed sa ob\u00e1vaj\u00fa, \u017ee u\u017e nie je mo\u017en\u00e9 dosiahnu\u0165 zisk a \u010diasto\u010dne za to obvi\u0148uj\u00fa \u010d\u00ednskych dod\u00e1vate\u013eov lacn\u00fdch produktov. Ale je to naozaj tak\u00e9 bezn\u00e1dejne?<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-36932-identifier\">Spokojnos\u0165 z\u00e1kazn\u00edkov je pre Amazon najvy\u0161\u0161ou prioritou, pri\u010dom kvalita produktu zohr\u00e1va tie\u017e v\u00fdznamn\u00fa \u00falohu. Tak\u017ee predajcovia alebo spolo\u010dnosti, ktor\u00e9 pred\u00e1vaj\u00fa kvalitn\u00e9 produkty, maj\u00fa jasn\u00fa v\u00fdhodu a dod\u00e1vatelia lacn\u00fdch produktov nem\u00f4\u017eu dr\u017ea\u0165 krok.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-454240-identifier\">Nesmie sa zabudn\u00fa\u0165, \u017ee podiel Amazonu na online maloobchode v Nemecku presiahol 50% od roku 2020 \u2013 jasn\u00e1 dominancia. Okrem toho tento e-commerce gigant neust\u00e1le otv\u00e1ra \u010fal\u0161ie nov\u00e9 trhy po celom svete a stabilne sa roz\u0161iruje. To znamen\u00e1 viac potenci\u00e1lnych z\u00e1kazn\u00edkov a viac predajn\u00fdch pr\u00edle\u017eitost\u00ed pre predajcov FBA.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-427258-identifier\">Samozrejme, na platforme je v s\u00fa\u010dasnosti mnoho predajcov. Napriek tomu to neznamen\u00e1, \u017ee je pr\u00edli\u0161 neskoro \u00faspe\u0161ne vst\u00fapi\u0165 do podnikania FBA, preto\u017ee dopyt je tie\u017e mimoriadne vysok\u00fd a pravdepodobne bude na\u010falej r\u00e1s\u0165 medzin\u00e1rodne v bud\u00facnosti. A pokia\u013e ide o konkurenciu s in\u00fdmi dod\u00e1vate\u013emi, m\u00f4\u017eete zv\u00fd\u0161i\u0165 svoje \u0161ance na \u00faspech t\u00fdm, \u017ee sa od sam\u00e9ho za\u010diatku zameriate na dobr\u00fa kvalitu produktu.<\/p>\n\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-515456-identifier\"><strong>Preh\u013ead: Vstup do podnikania FBA<\/strong><\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-372047-identifier\">Zv\u00e1\u017eili ste v\u0161etky v\u00fdhody a nev\u00fdhody a rozhodli sa pre program Amazon FBA? Potom sa m\u00f4\u017eete zaobera\u0165 potrebn\u00fdmi krokmi. Predt\u00fdm, ne\u017e sa stanete predajcom FBA, by sa malo vopred postara\u0165 o nieko\u013eko vec\u00ed. Tieto zah\u0155\u0148aj\u00fa:<\/p>\n\n\n<div class=\"theme-block-list\">\n<ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-770955-identifier\">\n<li class=\"theme-wp-block gb-responsive-513207-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">registr\u00e1ciu podnikania (nevyhnutn\u00fa pre profesion\u00e1lny predajn\u00fd \u00fa\u010det),<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-4069-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u017eiados\u0165 o da\u0148ov\u00e9 \u010d\u00edsla,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-960301-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">otvorenie podnikate\u013esk\u00e9ho \u00fa\u010dtu (odpor\u00fa\u010dan\u00e9) a<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-690712-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u017eiados\u0165 o \u010d\u00edslo EORI (nevyhnutn\u00e9 iba pre dovoz).<\/li>\n<\/ol>\n<\/div>\n\n\n<p class=\"theme-wp-block gb-responsive-324857-identifier\">\u010ealej sa v\u0161etko to\u010d\u00ed okolo skuto\u010dn\u00e9ho podnikania Amazon FBA. Najm\u00e4 v tejto f\u00e1ze je d\u00f4le\u017eit\u00e9 venova\u0165 dostatok \u010dasu a starostlivo premyslie\u0165 ka\u017ed\u00fd krok. Najd\u00f4le\u017eitej\u0161ie kroky zah\u0155\u0148aj\u00fa:<\/p>\n\n\n<div class=\"theme-block-list\">\n<ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-738036-identifier\">\n<li class=\"theme-wp-block gb-responsive-692129-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">registr\u00e1ciu na Amazone,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-7946-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">prieskum prv\u00e9ho produktu,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-508902-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">h\u013eadanie v\u00fdrobcu,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-114757-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">zabezpe\u010denie patentov a certifik\u00e1tov,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-382072-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">v\u00fdvoj n\u00e1zvu zna\u010dky, loga a dizajnu,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-748355-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">n\u00e1kup EAN \u010d\u00edsel,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-874002-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">n\u00e1kup produktov,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-164499-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">uzavretie poistenia zodpovednosti za podnikanie a licencovanie balenia,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-740014-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">vytvorenie z\u00e1znamu na Amazone,<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-500610-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">odosielanie na Amazon a<\/li>\n\n\n\n<li class=\"theme-wp-block gb-responsive-200123-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">spustenie produktu<\/li>\n<\/ol>\n<\/div>\n\n\n<p class=\"theme-wp-block gb-responsive-838296-identifier\">Ak sa chcete dozvedie\u0165 viac o ka\u017edom jednotlivom kroku, kliknite sem: <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/konecny-sprievodca-amazon-fba-krok-za-krokom-k-vasmu-vlastnemu-podnikaniu-vratane-kontrolneho-zoznamu\/\"><strong>Najlep\u0161\u00ed sprievodca Amazon FBA (vr\u00e1tane kontroln\u00e9ho zoznamu)<\/strong><\/a>.<\/p>\n\n\n\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-125990-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/ktore-nastroje-amazon-fba-mozu-predajcovia-na-trhu-skutocne-vyuzit-12-odporucani-pre-predajcov\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba-software-tools-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Amazon FBA: Mit Software und Tools ist die t\u00e4gliche Arbeit ein Klacks!\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/ktore-nastroje-amazon-fba-mozu-predajcovia-na-trhu-skutocne-vyuzit-12-odporucani-pre-predajcov\/\">Ktor\u00e9 n\u00e1stroje Amazon FBA m\u00f4\u017eu predajcovia na trhu skuto\u010dne vyu\u017ei\u0165? 12 odpor\u00fa\u010dan\u00ed pre predajcov<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Bez jedn\u00e9ho alebo druh\u00e9ho n\u00e1stroja \u0165a\u017eko bude m\u00f4c\u0165 ak\u00fdko\u013evek predajca prev\u00e1dzkova\u0165 svoje FBA podnikanie. Pre takmer ka\u017ed\u00fd probl\u00e9m existuje aj vhodn\u00fd softv\u00e9r. Ale ktor\u00e9 s\u00fa u\u017eito\u010dn\u00e9? Sestavili sme <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/ktore-nastroje-amazon-fba-mozu-predajcovia-na-trhu-skutocne-vyuzit-12-odporucani-pre-predajcov\/\">dev\u00e4\u0165 u\u017eito\u010dn\u00fdch n\u00e1strojov Amazon FBA<\/a>.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-282308-identifier\" id=\"fazit-amazon-fba-kleines-startkapital-grosse-moglichkeiten\">Z\u00e1ver: Amazon FBA \u2013 mal\u00fd po\u010diato\u010dn\u00fd kapit\u00e1l, ve\u013ek\u00e9 pr\u00edle\u017eitosti<\/h2>\n\n\n\n<p class=\"theme-wp-block gb-responsive-397863-identifier\">\u00c1no, Amazon FBA m\u00e1 aj nev\u00fdhody. Predajcovia pren\u00e1\u0161aj\u00fa cel\u00fd proces plnenia vr\u00e1tane z\u00e1kazn\u00edckeho servisu na online giganta a t\u00fdm prich\u00e1dzaj\u00fa napr\u00edklad o pr\u00edle\u017eitos\u0165 priamo komunikova\u0165 so svojimi z\u00e1kazn\u00edkmi. Av\u0161ak pokia\u013e ide o z\u00edskanie Buy Box, predajcovia nemaj\u00fa viac-menej in\u00fa mo\u017enos\u0165, ako vyu\u017ei\u0165 Fulfillment by Amazon.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-885192-identifier\">Na druhej strane m\u00e1 program rovnako ve\u013ea v\u00fdhod. Nielen\u017ee v\u00fdrazne u\u013eah\u010duje pr\u00e1cu predajcov \u2013 najm\u00e4 pre mnoh\u00fdch predajcov, ktor\u00ed prev\u00e1dzkuj\u00fa Amazon FBA ako mal\u00e9 podniky, je program nesmierne d\u00f4le\u017eit\u00fd. Mnoh\u00e9 v\u00e4\u010d\u0161ie spolo\u010dnosti tie\u017e oce\u0148uj\u00fa, \u017ee doprava s Amazonom je r\u00fdchla a plynul\u00e1, n\u00e1klady na vybudovanie alebo pren\u00e1jom skladu s\u00fa eliminovan\u00e9 a z\u00e1kazn\u00edcky servis funguje nepretr\u017eite. Pr\u00e1ve v\u010faka tomu s\u00fa mnoh\u00ed predajcovia schopn\u00ed \u00faspe\u0161ne pred\u00e1va\u0165 na Amazone.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-483189-identifier\">Dnes je st\u00e1le celkom mo\u017en\u00e9 prev\u00e1dzkova\u0165 podnikanie <a href=\"https:\/\/www.sellerlogic.com\/de\/blog\/profitabel-auf-amazon-verkaufen\/\">ziskovo na online trhu<\/a>. Je v\u0161ak potrebn\u00e9 zaobera\u0165 sa poplatkami, ako s\u00fa n\u00e1klady na skladovanie a prepravn\u00e9 poplatky, a spr\u00e1vne ich zahrn\u00fa\u0165 do v\u00fdpo\u010dtov. Spr\u00e1vny prieskum produktov je tie\u017e nevyhnutn\u00fd. Akon\u00e1hle je podnikanie v Nemecku v chode, ni\u010d nebr\u00e1ni expanzii do Eur\u00f3py alebo dokonca do USA.<\/p>\n\n\n\n<p class=\"theme-wp-block gb-responsive-984557-identifier\"><strong>\u010casto kladen\u00e9 ot\u00e1zky<\/strong><\/p>\n\n\n\n<div class=\"theme-wp-block schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1613389949761\"><strong class=\"schema-faq-question\">\u010co je Amazon FBA?<\/strong> <p class=\"schema-faq-answer\">Fulfillment by Amazon (FBA) je intern\u00fd logistick\u00fd program online giganta. Ke\u010f predajcovia na trhu objednaj\u00fa t\u00fato slu\u017ebu, Amazon preber\u00e1 cel\u00fd proces plnenia. To zah\u0155\u0148a nielen skladovanie, ale aj vyberanie a balenie objedn\u00e1vok, ako aj spr\u00e1vu prepravy a vr\u00e1ten\u00ed. Dokonca aj z\u00e1kazn\u00edcky servis je potom zabezpe\u010den\u00fd Amazonom. Mnoh\u00ed predajcovia pou\u017e\u00edvaj\u00fa FBA, preto\u017ee zvy\u0161uje ich \u0161ance na z\u00edskanie Buy Box.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1613390317878\"><strong class=\"schema-faq-question\">Ko\u013eko stoj\u00ed Fulfillment by Amazon?<\/strong> <p class=\"schema-faq-answer\">Poplatky za slu\u017ebu FBA nie s\u00fa pau\u0161\u00e1lne, ale s\u00fa vypo\u010d\u00edtan\u00e9 na z\u00e1klade ve\u013ekosti a hmotnosti produktu a s\u00fa rozdelen\u00e9 na n\u00e1klady na skladovanie a prepravu. Od janu\u00e1ra do septembra napr\u00edklad n\u00e1klady na skladovanie predstavuj\u00fa 15,60 \u20ac za m<sup>3<\/sup> za mesiac.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1613390940808\"><strong class=\"schema-faq-question\">Ak\u00fd je prepravn\u00fd poplatok za FBA?<\/strong> <p class=\"schema-faq-answer\">V s\u00fa\u010dasnosti sa prepravn\u00e9 poplatky za predan\u00fa jednotku pohybuj\u00fa medzi 0,80 \u20ac a 30,60 \u20ac, v z\u00e1vislosti od rozmerov, hmotnosti a destin\u00e1cie.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1613391171674\"><strong class=\"schema-faq-question\">Pre ktor\u00fdch online predajcov sa oplat\u00ed Amazon FBA?<\/strong> <p class=\"schema-faq-answer\">Fulfillment by Amazon sa oplat\u00ed napr\u00edklad pre men\u0161\u00edch predajcov, ktor\u00ed nemaj\u00fa vlastn\u00fd sklad alebo logistiku. Ale aj v\u00e4\u010d\u0161\u00ed predajcovia by mali zv\u00e1\u017ei\u0165 FBA, preto\u017ee vyu\u017e\u00edvanie slu\u017eby m\u00f4\u017ee v\u00fdrazne ovplyvni\u0165 zisk Buy Box. Pre \u0165a\u017ek\u00e9, objemn\u00e9 produkty alebo tie, ktor\u00e9 sa pred\u00e1vaj\u00fa pomaly, nemus\u00ed by\u0165 FBA v\u017edy vhodn\u00e9.<\/p> <\/div><\/div>\n\n\n\n<p class=\"theme-wp-block gb-responsive-882723-identifier has-small-font-size\">Kredity k obr\u00e1zkom v porad\u00ed obr\u00e1zkov: \u00a9 erikdegraaf \u2013 stock.adobe.com \/ Screenshot @ Amazon<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Posledn\u00e1 aktualiz\u00e1cia 29.07.2022) V\u00e4\u010d\u0161ina obchodn\u00edkov je s t\u00fdm pravdepodobne obozn\u00e1men\u00e1: Plnenie prostredn\u00edctvom Amazonu, alebo v nem\u010dine &#8220;Versand durch Amazon&#8221;. Za t\u00fdmto sa skr\u00fdva cel\u00e1 \u0161k\u00e1la slu\u017eieb, ktor\u00e9 e-commerce gigant pon\u00faka predajcom na svojom trhu. Obchodn\u00edci si m\u00f4\u017eu tieto slu\u017eby objedna\u0165 ako bal\u00edk a t\u00fdm delegova\u0165 v\u00e4\u010d\u0161inu \u00faloh spojen\u00fdch s plnen\u00edm na Amazon. FBA biznis sa<\/p>\n","protected":false},"author":3,"featured_media":1211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1467],"tags":[],"class_list":["post-227823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-splnenie-prostrednictvom-amazonu"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon FBA: \u010co to je? [Sprievodca pre predajcov]<\/title>\n<meta name=\"description\" content=\"Amazon FBA: \u010co je Fulfillment by Amazon, ak\u00e9 v\u00fdhody pon\u00faka, ako slu\u017eba funguje a ak\u00e9 s\u00fa nev\u00fdhody?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon FBA: \u010co to je? [Sprievodca pre predajcov]\" \/>\n<meta property=\"og:description\" content=\"Amazon FBA: \u010co je Fulfillment by Amazon, ak\u00e9 v\u00fdhody pon\u00faka, ako slu\u017eba funguje a ak\u00e9 s\u00fa nev\u00fdhody?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-15T10:57:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-09T09:23:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robin Bals\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robin Bals\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"17 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\"},\"author\":{\"name\":\"Robin Bals\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\"},\"headline\":\"Ako funguje Amazon FBA? V\u0161etko, \u010do potrebujete vedie\u0165 o popul\u00e1rnej slu\u017ebe plnenia na prv\u00fd poh\u013ead!\",\"datePublished\":\"2022-07-15T10:57:00+00:00\",\"dateModified\":\"2025-12-09T09:23:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\"},\"wordCount\":3972,\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg\",\"articleSection\":[\"Splnenie prostredn\u00edctvom Amazonu\"],\"inLanguage\":\"sk-SK\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\",\"name\":\"Amazon FBA: \u010co to je? [Sprievodca pre predajcov]\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg\",\"datePublished\":\"2022-07-15T10:57:00+00:00\",\"dateModified\":\"2025-12-09T09:23:18+00:00\",\"description\":\"Amazon FBA: \u010co je Fulfillment by Amazon, ak\u00e9 v\u00fdhody pon\u00faka, ako slu\u017eba funguje a ak\u00e9 s\u00fa nev\u00fdhody?\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613389949761\"},{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390317878\"},{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390940808\"},{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613391171674\"}],\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg\",\"width\":1200,\"height\":630,\"caption\":\"Amazon FBA hat Nachteile, aber die Vorteile \u00fcberwiegen meistens.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sellerlogic.com\/sk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Splnenie prostredn\u00edctvom Amazonu\",\"item\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/category\/splnenie-prostrednictvom-amazonu\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Ako funguje Amazon FBA? V\u0161etko, \u010do potrebujete vedie\u0165 o popul\u00e1rnej slu\u017ebe plnenia na prv\u00fd poh\u013ead!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#website\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/\",\"name\":\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\",\"description\":\"Intelligente Prozessoptimierung und Gewinnmaximierung\",\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sellerlogic.com\/sk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sk-SK\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#organization\",\"name\":\"SELLERLOGIC\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"width\":184,\"height\":40,\"caption\":\"SELLERLOGIC\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SellerLogic\/\",\"https:\/\/x.com\/sellerlogic\",\"https:\/\/www.instagram.com\/sellerlogic\/\",\"https:\/\/www.linkedin.com\/company\/18402037\/\",\"https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\",\"name\":\"Robin Bals\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g\",\"caption\":\"Robin Bals\"},\"description\":\"Robin Bals has been a content author in the fields of Amazon, e-commerce, and tech for many years. Since 2019, he has been part of the SELLERLOGIC team and has made it his mission to communicate complex topics in an understandable and engaging way. With a feel for relevant trends and a clear writing style, he makes sophisticated content accessible to a broad audience.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/robin-bals-b4599b182\/\"],\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/author\/robinbals\/\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613389949761\",\"position\":1,\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613389949761\",\"name\":\"\u010co je Amazon FBA?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Fulfillment by Amazon (FBA) je intern\u00fd logistick\u00fd program online giganta. Ke\u010f predajcovia na trhu objednaj\u00fa t\u00fato slu\u017ebu, Amazon preber\u00e1 cel\u00fd proces plnenia. To zah\u0155\u0148a nielen skladovanie, ale aj vyberanie a balenie objedn\u00e1vok, ako aj spr\u00e1vu prepravy a vr\u00e1ten\u00ed. Dokonca aj z\u00e1kazn\u00edcky servis je potom zabezpe\u010den\u00fd Amazonom. Mnoh\u00ed predajcovia pou\u017e\u00edvaj\u00fa FBA, preto\u017ee zvy\u0161uje ich \u0161ance na z\u00edskanie Buy Box.\",\"inLanguage\":\"sk-SK\"},\"inLanguage\":\"sk-SK\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390317878\",\"position\":2,\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390317878\",\"name\":\"Ko\u013eko stoj\u00ed Fulfillment by Amazon?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Poplatky za slu\u017ebu FBA nie s\u00fa pau\u0161\u00e1lne, ale s\u00fa vypo\u010d\u00edtan\u00e9 na z\u00e1klade ve\u013ekosti a hmotnosti produktu a s\u00fa rozdelen\u00e9 na n\u00e1klady na skladovanie a prepravu. Od janu\u00e1ra do septembra napr\u00edklad n\u00e1klady na skladovanie predstavuj\u00fa 15,60 \u20ac za m3 a mesiac.\",\"inLanguage\":\"sk-SK\"},\"inLanguage\":\"sk-SK\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390940808\",\"position\":3,\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390940808\",\"name\":\"Ak\u00fd je prepravn\u00fd poplatok za FBA?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"V s\u00fa\u010dasnosti sa prepravn\u00e9 poplatky za predan\u00fa jednotku pohybuj\u00fa medzi 0,80 \u20ac a 30,60 \u20ac, v z\u00e1vislosti od rozmerov, hmotnosti a destin\u00e1cie.\",\"inLanguage\":\"sk-SK\"},\"inLanguage\":\"sk-SK\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613391171674\",\"position\":4,\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613391171674\",\"name\":\"Pre ktor\u00fdch online predajcov sa oplat\u00ed Amazon FBA?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Fulfillment by Amazon sa oplat\u00ed napr\u00edklad pre men\u0161\u00edch predajcov, ktor\u00ed nemaj\u00fa vlastn\u00fd sklad alebo logistiku. Ale aj v\u00e4\u010d\u0161\u00ed predajcovia by mali zv\u00e1\u017ei\u0165 FBA, preto\u017ee vyu\u017e\u00edvanie slu\u017eby m\u00f4\u017ee v\u00fdrazne ovplyvni\u0165 zisk Buy Box. Pre \u0165a\u017ek\u00e9, objemn\u00e9 produkty alebo tie, ktor\u00e9 sa pred\u00e1vaj\u00fa pomaly, nemus\u00ed by\u0165 FBA v\u017edy vhodn\u00e9.\",\"inLanguage\":\"sk-SK\"},\"inLanguage\":\"sk-SK\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Amazon FBA: \u010co to je? [Sprievodca pre predajcov]","description":"Amazon FBA: \u010co je Fulfillment by Amazon, ak\u00e9 v\u00fdhody pon\u00faka, ako slu\u017eba funguje a ak\u00e9 s\u00fa nev\u00fdhody?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/","og_locale":"sk_SK","og_type":"article","og_title":"Amazon FBA: \u010co to je? [Sprievodca pre predajcov]","og_description":"Amazon FBA: \u010co je Fulfillment by Amazon, ak\u00e9 v\u00fdhody pon\u00faka, ako slu\u017eba funguje a ak\u00e9 s\u00fa nev\u00fdhody?","og_url":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/","og_site_name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","article_publisher":"https:\/\/www.facebook.com\/SellerLogic\/","article_published_time":"2022-07-15T10:57:00+00:00","article_modified_time":"2025-12-09T09:23:18+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg","type":"image\/jpeg"}],"author":"Robin Bals","twitter_card":"summary_large_image","twitter_creator":"@sellerlogic","twitter_site":"@sellerlogic","twitter_misc":{"Written by":"Robin Bals","Est. reading time":"17 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#article","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/"},"author":{"name":"Robin Bals","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467"},"headline":"Ako funguje Amazon FBA? V\u0161etko, \u010do potrebujete vedie\u0165 o popul\u00e1rnej slu\u017ebe plnenia na prv\u00fd poh\u013ead!","datePublished":"2022-07-15T10:57:00+00:00","dateModified":"2025-12-09T09:23:18+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/"},"wordCount":3972,"publisher":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#organization"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg","articleSection":["Splnenie prostredn\u00edctvom Amazonu"],"inLanguage":"sk-SK"},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/","url":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/","name":"Amazon FBA: \u010co to je? [Sprievodca pre predajcov]","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg","datePublished":"2022-07-15T10:57:00+00:00","dateModified":"2025-12-09T09:23:18+00:00","description":"Amazon FBA: \u010co je Fulfillment by Amazon, ak\u00e9 v\u00fdhody pon\u00faka, ako slu\u017eba funguje a ak\u00e9 s\u00fa nev\u00fdhody?","breadcrumb":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613389949761"},{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390317878"},{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390940808"},{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613391171674"}],"inLanguage":"sk-SK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/"]}]},{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#primaryimage","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142939\/amazon-fba.jpeg","width":1200,"height":630,"caption":"Amazon FBA hat Nachteile, aber die Vorteile \u00fcberwiegen meistens."},{"@type":"BreadcrumbList","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sellerlogic.com\/sk\/"},{"@type":"ListItem","position":2,"name":"Splnenie prostredn\u00edctvom Amazonu","item":"https:\/\/www.sellerlogic.com\/sk\/blog\/category\/splnenie-prostrednictvom-amazonu\/"},{"@type":"ListItem","position":3,"name":"Ako funguje Amazon FBA? V\u0161etko, \u010do potrebujete vedie\u0165 o popul\u00e1rnej slu\u017ebe plnenia na prv\u00fd poh\u013ead!"}]},{"@type":"WebSite","@id":"https:\/\/www.sellerlogic.com\/sk\/#website","url":"https:\/\/www.sellerlogic.com\/sk\/","name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","description":"Intelligente Prozessoptimierung und Gewinnmaximierung","publisher":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sellerlogic.com\/sk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sk-SK"},{"@type":"Organization","@id":"https:\/\/www.sellerlogic.com\/sk\/#organization","name":"SELLERLOGIC","url":"https:\/\/www.sellerlogic.com\/sk\/","logo":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","width":184,"height":40,"caption":"SELLERLOGIC"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SellerLogic\/","https:\/\/x.com\/sellerlogic","https:\/\/www.instagram.com\/sellerlogic\/","https:\/\/www.linkedin.com\/company\/18402037\/","https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ"]},{"@type":"Person","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467","name":"Robin Bals","image":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g","caption":"Robin Bals"},"description":"Robin Bals has been a content author in the fields of Amazon, e-commerce, and tech for many years. Since 2019, he has been part of the SELLERLOGIC team and has made it his mission to communicate complex topics in an understandable and engaging way. With a feel for relevant trends and a clear writing style, he makes sophisticated content accessible to a broad audience.","sameAs":["https:\/\/www.linkedin.com\/in\/robin-bals-b4599b182\/"],"url":"https:\/\/www.sellerlogic.com\/sk\/blog\/author\/robinbals\/"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613389949761","position":1,"url":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613389949761","name":"\u010co je Amazon FBA?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Fulfillment by Amazon (FBA) je intern\u00fd logistick\u00fd program online giganta. Ke\u010f predajcovia na trhu objednaj\u00fa t\u00fato slu\u017ebu, Amazon preber\u00e1 cel\u00fd proces plnenia. To zah\u0155\u0148a nielen skladovanie, ale aj vyberanie a balenie objedn\u00e1vok, ako aj spr\u00e1vu prepravy a vr\u00e1ten\u00ed. Dokonca aj z\u00e1kazn\u00edcky servis je potom zabezpe\u010den\u00fd Amazonom. Mnoh\u00ed predajcovia pou\u017e\u00edvaj\u00fa FBA, preto\u017ee zvy\u0161uje ich \u0161ance na z\u00edskanie Buy Box.","inLanguage":"sk-SK"},"inLanguage":"sk-SK"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390317878","position":2,"url":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390317878","name":"Ko\u013eko stoj\u00ed Fulfillment by Amazon?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Poplatky za slu\u017ebu FBA nie s\u00fa pau\u0161\u00e1lne, ale s\u00fa vypo\u010d\u00edtan\u00e9 na z\u00e1klade ve\u013ekosti a hmotnosti produktu a s\u00fa rozdelen\u00e9 na n\u00e1klady na skladovanie a prepravu. Od janu\u00e1ra do septembra napr\u00edklad n\u00e1klady na skladovanie predstavuj\u00fa 15,60 \u20ac za m3 a mesiac.","inLanguage":"sk-SK"},"inLanguage":"sk-SK"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390940808","position":3,"url":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613390940808","name":"Ak\u00fd je prepravn\u00fd poplatok za FBA?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"V s\u00fa\u010dasnosti sa prepravn\u00e9 poplatky za predan\u00fa jednotku pohybuj\u00fa medzi 0,80 \u20ac a 30,60 \u20ac, v z\u00e1vislosti od rozmerov, hmotnosti a destin\u00e1cie.","inLanguage":"sk-SK"},"inLanguage":"sk-SK"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613391171674","position":4,"url":"https:\/\/www.sellerlogic.com\/sk\/blog\/ako-funguje-amazon-fba-vsetko-co-potrebujete-vediet-o-popularnej-sluzbe-plnenia-na-prvy-pohlad\/#faq-question-1613391171674","name":"Pre ktor\u00fdch online predajcov sa oplat\u00ed Amazon FBA?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Fulfillment by Amazon sa oplat\u00ed napr\u00edklad pre men\u0161\u00edch predajcov, ktor\u00ed nemaj\u00fa vlastn\u00fd sklad alebo logistiku. Ale aj v\u00e4\u010d\u0161\u00ed predajcovia by mali zv\u00e1\u017ei\u0165 FBA, preto\u017ee vyu\u017e\u00edvanie slu\u017eby m\u00f4\u017ee v\u00fdrazne ovplyvni\u0165 zisk Buy Box. Pre \u0165a\u017ek\u00e9, objemn\u00e9 produkty alebo tie, ktor\u00e9 sa pred\u00e1vaj\u00fa pomaly, nemus\u00ed by\u0165 FBA v\u017edy vhodn\u00e9.","inLanguage":"sk-SK"},"inLanguage":"sk-SK"}]}},"_links":{"self":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts\/227823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/comments?post=227823"}],"version-history":[{"count":1,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts\/227823\/revisions"}],"predecessor-version":[{"id":284341,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts\/227823\/revisions\/284341"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/media\/1211"}],"wp:attachment":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/media?parent=227823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/categories?post=227823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/tags?post=227823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}