{"id":227934,"date":"2022-12-13T06:21:00","date_gmt":"2022-12-13T06:21:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/logisticke-trendy-2023-cast-3-tieto-tri-vyvojove-trendy-v-e-commerce-by-si-online-predajcovia-urcite-mali-vsimnut\/"},"modified":"2022-12-13T06:21:00","modified_gmt":"2022-12-13T06:21:00","slug":"logisticke-trendy-2023-cast-3-tieto-tri-vyvojove-trendy-v-e-commerce-by-si-online-predajcovia-urcite-mali-vsimnut","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sk\/blog\/logisticke-trendy-2023-cast-3-tieto-tri-vyvojove-trendy-v-e-commerce-by-si-online-predajcovia-urcite-mali-vsimnut\/","title":{"rendered":"Logistick\u00e9 trendy 2023 (\u010das\u0165 3) \u2013 tieto tri v\u00fdvojov\u00e9 trendy v e-commerce by si online predajcovia ur\u010dite mali v\u0161imn\u00fa\u0165"},"content":{"rendered":"

Pre e-commerce je logistika osobitnou v\u00fdzvou. Predov\u0161etk\u00fdm kv\u00f4li neust\u00e1le rast\u00facemu mno\u017estvu objedn\u00e1vok a s t\u00fdm s\u00favisiacim nespo\u010detn\u00fdm bal\u00ed\u010dkom a cie\u013eom. Mnoh\u00ed predajcovia sa pri bal\u00edkoch \u010dasto dost\u00e1vaj\u00fa na svoje hranice. Av\u0161ak logistick\u00e9 trendy 2023 pon\u00fakaj\u00fa aj pre t\u00fato vzru\u0161uj\u00facu oblas\u0165 impulzy, aby sa na jednej strane zvl\u00e1dla vlna bal\u00edkov a na druhej strane sa \u00faspe\u0161ne zoh\u013eadnili d\u00f4le\u017eit\u00e9 t\u00e9my ako udr\u017eate\u013enos\u0165. V na\u0161ej tretej a poslednej \u010dasti o trendoch v e-commerce 2023 v\u00e1m uk\u00e1\u017eeme, na \u010do by ste sa mali v nasleduj\u00facom roku v logistike zamera\u0165 a ako \u00faspe\u0161ne realizova\u0165 implement\u00e1ciu.<\/p>\t\t

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\n\t\t\t\t\t\t\t\n\t\t\t\t\t\"Amazon-Trends\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\u010cas\u0165 1: E-Commerce trendy 2023 \u2013 tieto tri v\u00fdvojov\u00e9 trendy formuj\u00fa E-Com strat\u00e9gie v nadch\u00e1dzaj\u00facom roku<\/a>\n\t\t\t<\/div>\n\t\t\t
Rok 2022 sa pomaly bl\u00ed\u017ei ku koncu. Mnoh\u00e9 v\u00fdvojov\u00e9 trendy aj v tomto roku ovplyvnili online predajcov a priniesli nov\u00e9 impulzy do E-Commerce. S bl\u00ed\u017eiacim sa koncom roka je teraz \u010das pozrie\u0165 sa na E-Commerce trendy 2023.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>
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\n\t\t\t\t\t\t\t\n\t\t\t\t\t\"E-Commerce:\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\u010cas\u0165 1: Marketingov\u00e9 trendy 2023 \u2013 tieto \u0161tyri v\u00fdvojov\u00e9 trendy s\u00fa rozhoduj\u00face pre \u00faspe\u0161n\u00fd marketing v E-Commerce<\/a>\n\t\t\t<\/div>\n\t\t\t
V na\u0161om poslednom pr\u00edspevku sme podrobnej\u0161ie presk\u00famali trendy E-Commerce strat\u00e9gi\u00ed. Ale aj v marketingu sa otv\u00e1raj\u00fa nov\u00e9 pr\u00edle\u017eitosti a u\u017e zn\u00e1me kan\u00e1ly z\u00edskavaj\u00fa na v\u00fdzname. Preto je soci\u00e1lny obchod \u010doraz d\u00f4le\u017eitej\u0161\u00ed.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n

Logistick\u00e9 trendy 2023 \u2013 Udr\u017eate\u013enos\u0165, dodacie podmienky a vr\u00e1tenia v centre pozornosti<\/h2>

Existuj\u00fa tri centr\u00e1lne logistick\u00e9 trendy 2023 v r\u00e1mci E-Commerce pre nadch\u00e1dzaj\u00faci rok. Najv\u00e4\u010d\u0161ou t\u00e9mou je pritom udr\u017eate\u013enos\u0165. Ale aj sp\u00f4sob, ak\u00fdm dod\u00e1vky prich\u00e1dzaj\u00fa k z\u00e1kazn\u00edkom, sa st\u00e1va pre online predajcov v neust\u00e1le rast\u00facej konkurencii krit\u00e9riom \u00faspechu. A napokon sa odvetvie zaober\u00e1 rovnov\u00e1hou medzi udr\u017eate\u013enos\u0165ou a vr\u00e1teniami.<\/p>

1. Udr\u017eate\u013enos\u0165, soci\u00e1lna zodpovednos\u0165 a recommerce<\/h3>

Udr\u017eate\u013enos\u0165 \u2013 Nachhaltigkeit \u2013 je u\u017e nieko\u013eko rokov trendovou t\u00e9mou v E-Commerce<\/a>. A to na viacer\u00fdch \u00farovniach. Na jednej strane ekologicky, na druhej strane ekonomicky a soci\u00e1lne. Spotreba zdrojov je t\u00e9ma, ktor\u00e1 dnes zauj\u00edma z\u00e1kazn\u00edkov. A bohu\u017eia\u013e, E-Commerce sa tu \u010dasto st\u00e1le pot\u00fdka so zl\u00fdm imid\u017eom, pokia\u013e ide o ekologick\u00fa udr\u017eate\u013enos\u0165 \u2013 najm\u00e4 v segmentoch ako oble\u010denie a elektronika. Aj pri soci\u00e1lnej a ekonomickej zodpovednosti sa z\u00e1kazn\u00edci dnes aspo\u0148 \u010diasto\u010dne pozeraj\u00fa bli\u017e\u0161ie. Najm\u00e4 pri ve\u013ek\u00fdch predajcoch si z\u00e1kazn\u00edci \u010doraz viac v\u0161\u00edmaj\u00fa tento aspekt.<\/p>

Ale aj ako mal\u00fd predajca by ste nemali udr\u017eate\u013enos\u0165 len na papieri zap\u00edsa\u0165 na svoju agendu, ale vyvin\u00fa\u0165 komplexn\u00e9 udr\u017eate\u013enostn\u00e9 koncepty<\/a>: Za\u010d\u00ednaj\u00fac od sortimentu produktov (udr\u017eate\u013ene vyr\u00e1ban\u00e9 tovary) cez dopravu a zaobch\u00e1dzanie s vr\u00e1teniami (viac o tom v bodoch 2. a 3.) a\u017e po pracovn\u00e9 podmienky v hodnotovom re\u0165azci.<\/p>

Ako m\u00f4\u017eu online predajcovia napr\u00edklad pri doprave sta\u0165 sa udr\u017eate\u013enej\u0161\u00edmi, zhrnul Micha Augstein, zakladate\u013e a gener\u00e1lny riadite\u013e PARCEL.ONE: \u201ePredajcovia m\u00f4\u017eu na viacer\u00fdch miestach v doprave pracova\u0165, aby ju urobili udr\u017eate\u013enej\u0161ou. Za\u010d\u00ednaj\u00fac od obalov\u00e9ho materi\u00e1lu: Tu maj\u00fa mo\u017enos\u0165 viac sa zamera\u0165 na ekologick\u00fa kart\u00f3nov\u00fa obalov\u00fa techniku alebo aj na opakovane pou\u017eite\u013en\u00e9 prepravn\u00e9 ta\u0161ky. Tieto m\u00f4\u017eu z\u00e1kazn\u00edci potom bezplatne vr\u00e1ti\u0165 a predajca ich m\u00f4\u017ee znovu pou\u017ei\u0165. Ale aj v\u00fdpl\u0148ov\u00fd materi\u00e1l m\u00f4\u017ee by\u0165 udr\u017eate\u013enej\u0161\u00ed. Namiesto bublinkovej f\u00f3lie s\u00fa kukuri\u010dn\u00e9 pelety vhodnou alternat\u00edvou. Pri doprave m\u00f4\u017eu predajcovia navy\u0161e vyu\u017ei\u0165 optimalizovan\u00e9 trasovanie (teda h\u013eadanie ciest), aby sa prepravn\u00e9 trasy udr\u017eali \u010do naj\u0161etrnej\u0161ie k \u017eivotn\u00e9mu prostrediu.\u201c<\/p>

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\u201ePredajcovia m\u00f4\u017eu na viacer\u00fdch miestach v doprave pracova\u0165, aby ju urobili udr\u017eate\u013enej\u0161ou. Za\u010d\u00ednaj\u00fac od obalov\u00e9ho materi\u00e1lu. Tu maj\u00fa mo\u017enos\u0165 viac sa zamera\u0165 na ekologick\u00fa kart\u00f3nov\u00fa obalov\u00fa techniku alebo aj na opakovane pou\u017eite\u013en\u00e9 prepravn\u00e9 ta\u0161ky. Tieto m\u00f4\u017eu z\u00e1kazn\u00edci potom bezplatne vr\u00e1ti\u0165 a predajca ich m\u00f4\u017ee znovu pou\u017ei\u0165. Ale aj v\u00fdpl\u0148ov\u00fd materi\u00e1l m\u00f4\u017ee by\u0165 udr\u017eate\u013enej\u0161\u00ed. Namiesto bublinkovej f\u00f3lie s\u00fa kukuri\u010dn\u00e9 pelety vhodnou alternat\u00edvou. Pri doprave m\u00f4\u017eu predajcovia navy\u0161e vyu\u017ei\u0165 optimalizovan\u00e9 trasovanie, aby sa prepravn\u00e9 trasy udr\u017eali \u010do naj\u0161etrnej\u0161ie k \u017eivotn\u00e9mu prostrediu.\u201c<\/span><\/p>\nMicha Augstein, zakladate\u013e a gener\u00e1lny riadite\u013e PARCEL.ONE<\/cite><\/blockquote>

\u010eal\u0161\u00edm bodom v t\u00e9me udr\u017eate\u013enosti je recommerce. \u010coraz viac spolo\u010dnost\u00ed prech\u00e1dza na ponuku oble\u010denia a elektroniky z druhej ruky alebo renovovan\u00fdch \u2013 zvy\u010dajne s v\u00e4\u010d\u0161\u00edmi z\u013eavami. My\u0161lienka za t\u00fdm je jednoduch\u00e1: Predajcovia konaj\u00fa v z\u00e1ujme udr\u017eate\u013enosti t\u00fdm, \u017ee z\u00e1kazn\u00edkom pon\u00fakaj\u00fa mo\u017enos\u0165 spolo\u010dne \u0161etri\u0165 zdroje.<\/p>

Recommerce nie je len trendom v oblasti oble\u010denia a elektroniky, ale je zn\u00e1my aj v segmente kn\u00edh a multim\u00e9di\u00ed. Predajcovia, ktor\u00ed pon\u00fakaj\u00fa produkty z t\u00fdchto tovarov\u00fdch skup\u00edn, m\u00f4\u017eu s recommerce z\u00edska\u0165 nov\u00e9 cie\u013eov\u00e9 skupiny a z\u00e1rove\u0148 prispie\u0165 k ochrane \u017eivotn\u00e9ho prostredia, ako potvrdzuje aj Hagen Meischner, partner mana\u017e\u00e9r spolo\u010dnosti Shopify: \u201eV\u00fdznam udr\u017eate\u013enosti pre spotrebite\u013eov a zna\u010dky bude na\u010falej narasta\u0165 a pritom bude second-hand zohr\u00e1va\u0165 \u010doraz v\u00e4\u010d\u0161iu \u00falohu. Okrem toho bude cenov\u00e1 citlivos\u0165 spotrebite\u013eov \u010fal\u0161\u00edm aspektom, ktor\u00fd tento trend ur\u00fdchli.\u201c<\/p>

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\u201eV\u00fdznam udr\u017eate\u013enosti pre spotrebite\u013eov a zna\u010dky bude na\u010falej narasta\u0165 a pritom bude second-hand zohr\u00e1va\u0165 \u010doraz v\u00e4\u010d\u0161iu \u00falohu. Okrem toho bude cenov\u00e1 citlivos\u0165 spotrebite\u013eov \u010fal\u0161\u00edm aspektom, ktor\u00fd tento trend ur\u00fdchli.\u201c<\/span><\/p>\nHagen Meischner, partner mana\u017e\u00e9r spolo\u010dnosti Shopify<\/cite><\/blockquote>

2. Doprava v centre pozornosti: Rozhoduj\u00faci faktor pre n\u00e1vrat z\u00e1kazn\u00edkov<\/h3>

Predov\u0161etk\u00fdm v roku 2022 sa probl\u00e9my v dod\u00e1vate\u013esk\u00fdch re\u0165azcoch opakovane dost\u00e1vali do centra pozornosti predajcov a z\u00e1kazn\u00edkov. V d\u00f4sledku pand\u00e9mie koronav\u00edrusu a vojny na Ukrajine s\u00fa a zostan\u00fa dod\u00e1vate\u013esk\u00e9 re\u0165azce do\u010dasne silne za\u0165a\u017een\u00e9. Pr\u00e1zdne reg\u00e1ly v skladoch a kamenn\u00fdch predajniach s\u00fa v\u0161ak v\u00e1\u017enym z\u00e1sahom do z\u00e1kazn\u00edckej sk\u00fasenosti. Pr\u00e1ve sp\u00f4sob, ak\u00fdm a \u010di sa tovar dod\u00e1va (m\u00f4\u017ee), \u010dasto rozhoduje o tom, \u010di z\u00e1kazn\u00edci op\u00e4\u0165 nak\u00fapia v obchode alebo nie. Av\u0161ak v s\u00fa\u010dasnosti je ot\u00e1zne, ako sa dodacie lehoty v roku 2023 m\u00f4\u017eu dodr\u017ea\u0165. Okrem predv\u00eddavej pl\u00e1novania v logistike, najm\u00e4 pri objedn\u00e1van\u00ed tovaru, by mali predajcovia ma\u0165 o\u010di otvoren\u00e9 na alternat\u00edvne produkty a osobitne dba\u0165 na transparentnos\u0165 v komunik\u00e1cii so z\u00e1kazn\u00edkmi. To bude rozhoduj\u00face nielen po\u010das probl\u00e9mov s dod\u00e1vate\u013esk\u00fdmi re\u0165azcami, ale aj na\u010falej zostane d\u00f4le\u017eitou t\u00e9mou.<\/p>

Ako bolo spomenut\u00e9, v logistike zohr\u00e1va \u010doraz v\u00e4\u010d\u0161iu \u00falohu udr\u017eate\u013enos\u0165. Udr\u017eate\u013en\u00e9 obalov\u00e9 materi\u00e1ly a optimalizovan\u00e9 prepravn\u00e9 trasy m\u00f4\u017eu v tomto smere pom\u00f4c\u0165. No nielen to, objavuje sa aj ot\u00e1zka, s ktor\u00fdmi partnersk\u00fdmi spolo\u010dnos\u0165ami chc\u00fa predajcovia spolupracova\u0165 pri doprave. Niektor\u00ed poskytovatelia slu\u017eieb u\u017e pon\u00fakaj\u00fa optimaliz\u00e1ciu tr\u00e1s alebo vybavili svoj vozov\u00fd park alternat\u00edvnymi pohonmi.<\/p>

3. Ke\u010f to nevyhovuje \u2013 K\u013e\u00fa\u010dov\u00fd bod vr\u00e1tenia<\/h3>

Na z\u00e1ver sa v\u00fdvoj v oblasti vr\u00e1tenia st\u00e1va logistick\u00fdm trendom v roku 2023. Tu zohr\u00e1va udr\u017eate\u013enos\u0165 taktie\u017e centr\u00e1lnu \u00falohu. V roku 2020 bolo pod\u013ea Statista vr\u00e1ten\u00fdch 315 mili\u00f3nov bal\u00edkov<\/a>. S rast\u00facim po\u010dtom objedn\u00e1vok sa zvy\u0161uje aj po\u010det vr\u00e1ten\u00ed. Z h\u013eadiska udr\u017eate\u013enosti, ale aj rast\u00facich n\u00e1kladov na dopravu, bud\u00fa musie\u0165 predajcovia v roku 2023 prehodnoti\u0165 svoje pr\u00edstupy. U\u017e teraz nie s\u00fa bezplatn\u00e9 vr\u00e1tenia u niektor\u00fdch spolo\u010dnost\u00ed mo\u017en\u00e9, ako vie aj Micha Augstein: \u201eNajlep\u0161ie s\u00fa samozrejme z\u00e1sielky, ktor\u00e9 sa v\u00f4bec nestan\u00fa vr\u00e1teniami \u2013 v praxi je to v\u0161ak \u0165a\u017eko realizovate\u013en\u00e9. Napokon niektor\u00ed predajcovia prech\u00e1dzaj\u00fa na to, \u017ee bezplatn\u00e9 vr\u00e1tenia sa st\u00e1vaj\u00fa v\u00fdnimkou, najm\u00e4 v kombin\u00e1cii s vylep\u0161en\u00fdmi inform\u00e1ciami o produktoch.\u201c<\/p>

V r\u00e1mci komplexn\u00e9ho udr\u017eate\u013enostn\u00e9ho konceptu je tento krok pochopite\u013en\u00fd \u2013 aj zo strany z\u00e1kazn\u00edkov. Iba 36 percent z\u00e1kazn\u00edkov pova\u017euje platen\u00e9 vr\u00e1tenia za absol\u00fatne tabu<\/a>. Av\u0161ak predajcovia by mali dba\u0165 na to, aby n\u00e1klady na vr\u00e1tenie boli pre z\u00e1kazn\u00edkov primeran\u00e9 a proces bol jednoduch\u00fd a transparentn\u00fd, aby sa nevytv\u00e1rali umel\u00e9 prek\u00e1\u017eky pre objedn\u00e1vky a t\u00fdm aj konverzie. Aktu\u00e1lna \u0161t\u00fadia \u201eE-Commerce \u0161t\u00fadia vr\u00e1ten\u00ed 2022<\/a>\u201c dokonca ukazuje, \u017ee z\u00e1kazn\u00edci s\u00fa pri bezplatnej doprave na ceste tam ove\u013ea ochotnej\u0161\u00ed plati\u0165 za vr\u00e1tenie. Pri zaobch\u00e1dzan\u00ed s vr\u00e1teniami teda z\u00e1le\u017e\u00ed aj na celkovom bal\u00edku, ktor\u00fd predajcovia svojim z\u00e1kazn\u00edkom pon\u00fakaj\u00fa.<\/p>

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\u201eNajlep\u0161ie s\u00fa samozrejme z\u00e1sielky, ktor\u00e9 sa v\u00f4bec nestan\u00fa vr\u00e1teniami \u2013 v praxi je to v\u0161ak \u0165a\u017eko realizovate\u013en\u00e9. Napriek tomu m\u00f4\u017eu predajcovia zn\u00ed\u017ei\u0165 svoju mieru vr\u00e1tenia. Predov\u0161etk\u00fdm t\u00fdm, \u017ee optimalizuj\u00fa inform\u00e1cie o produkte v online obchode a zvy\u0161uj\u00fa povedomie z\u00e1kazn\u00edkov o tejto t\u00e9me. Vylep\u0161en\u00e9 inform\u00e1cie o produktoch m\u00f4\u017eu by\u0165 napr\u00edklad poskytnut\u00e9 integr\u00e1ciou nov\u00fdch technol\u00f3gi\u00ed: Virtu\u00e1lna realita a roz\u0161\u00edren\u00e1 realita s\u00fa tu k\u013e\u00fa\u010dov\u00e9 slov\u00e1. Okrem toho m\u00f4\u017eu predajcovia transparentne komunikova\u0165 ekologick\u00fa stopu z\u00e1sielky a vr\u00e1tenia a tak poskytn\u00fa\u0165 podnet na vyh\u00fdbanie sa vr\u00e1teniam. Napokon niektor\u00ed predajcovia u\u017e prech\u00e1dzaj\u00fa na to, \u017ee bezplatn\u00e9 vr\u00e1tenia sa st\u00e1vaj\u00fa v\u00fdnimkou, najm\u00e4 v kombin\u00e1cii s vylep\u0161en\u00fdmi inform\u00e1ciami o produktoch.\u201c<\/span><\/p>\nMicha Augstein, zakladate\u013e a gener\u00e1lny riadite\u013e PARCEL.ONE<\/cite><\/blockquote>

Z\u00e1ver: Udr\u017eate\u013enos\u0165 a bezprobl\u00e9mov\u00e9 dod\u00e1vky pre lep\u0161iu z\u00e1kazn\u00edcku sk\u00fasenos\u0165<\/h2>

V logistike sa, ako u\u017e v roku 2022, v\u0161etko bude to\u010di\u0165 okolo udr\u017eate\u013enosti a optimaliz\u00e1cie dod\u00e1vok. Z\u00e1kazn\u00edci od online predajcov neo\u010dak\u00e1vaj\u00fa menej. Kto chce by\u0165 v E-Commerce v nadch\u00e1dzaj\u00facom roku na \u010dele, nem\u00f4\u017ee sa vyhn\u00fa\u0165 hodnoteniu svojich logistick\u00fdch procesov a prisp\u00f4sobeniu sa pod\u013ea okolnost\u00ed. Preto\u017ee z\u00e1kazn\u00edci o\u010dak\u00e1vaj\u00fa vynikaj\u00facu z\u00e1kazn\u00edcku sk\u00fasenos\u0165 a viac ekologickej a soci\u00e1lnej zodpovednosti \u2013 a to nielen po\u010das objedn\u00e1vky, ale a\u017e po doru\u010denie.<\/p>\t\t

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\n\t\t\t\t\t\t\t\n\t\t\t\t\t\"Ohne\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\tE-Commerce-Datenanalyse: Ohne geht’s nicht!<\/a>\n\t\t\t<\/div>\n\t\t\t
Kto chce by\u0165 v E-Commerce \u00faspe\u0161n\u00fd, nem\u00f4\u017ee sa ob\u00eds\u0165 bez pevnej anal\u00fdzy d\u00e1t. Online obchod je dynamick\u00fd, potreby z\u00e1kazn\u00edkov sa r\u00fdchlo menia a predajcovia musia by\u0165 schopn\u00ed r\u00fdchlo prisp\u00f4sobi\u0165 procesy. Tieto veci mus\u00ed ka\u017ed\u00e9 analytick\u00e9 n\u00e1stroje pre online predajcov zvl\u00e1dnu\u0165!<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n

Foto: \u00a9 lumerb – stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"

Pre e-commerce je logistika osobitnou v\u00fdzvou. Predov\u0161etk\u00fdm kv\u00f4li neust\u00e1le rast\u00facemu mno\u017estvu objedn\u00e1vok a s t\u00fdm s\u00favisiacim nespo\u010detn\u00fdm bal\u00ed\u010dkom a cie\u013eom. Mnoh\u00ed predajcovia sa pri bal\u00edkoch \u010dasto dost\u00e1vaj\u00fa na svoje hranice. Av\u0161ak logistick\u00e9 trendy 2023 pon\u00fakaj\u00fa aj pre t\u00fato vzru\u0161uj\u00facu oblas\u0165 impulzy, aby sa na jednej strane zvl\u00e1dla vlna bal\u00edkov a na druhej strane sa \u00faspe\u0161ne<\/p>\n","protected":false},"author":3,"featured_media":23459,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1452,1383],"tags":[],"class_list":["post-227934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-amp-online-maloobchod","category-tipy-a-triky"],"yoast_head":"\nE-Commerce: Tieto logistick\u00e9 trendy prich\u00e1dzaj\u00fa v roku 2025!<\/title>\n<meta name=\"description\" content=\"Niektor\u00e9 logistick\u00e9 trendy sa do roku 2025 stan\u00fa trval\u00fdmi 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