{"id":228129,"date":"2020-01-07T21:27:00","date_gmt":"2020-01-07T21:27:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/"},"modified":"2020-01-07T21:27:00","modified_gmt":"2020-01-07T21:27:00","slug":"takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/","title":{"rendered":"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-426552-identifier\"><em>SEO<\/em> &#8211; to znie ako Google pre v\u00e4\u010d\u0161inu. Ale aj predajcovia na Amazone by sa mali zaobera\u0165 t\u00e9mou optimaliz\u00e1cie pre vyh\u013ead\u00e1va\u010de a pou\u017e\u00edva\u0165 n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon na v\u00fdskum relevantn\u00fdch vyh\u013ead\u00e1vac\u00edch pojmov, preto\u017ee okrem <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/14-najdolezitejsich-kriterii-na-vitazstvo-v-buy-box-na-amazone-a-ako-udrzat-svoje-metriky-pod-kontrolou-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">zisku Buy Box<\/a> je hodnotenie v r\u00e1mci v\u00fdsledkov vyh\u013ead\u00e1vania rozhoduj\u00face na to, aby na seba upozornili pou\u017e\u00edvate\u013eov a generovali n\u00e1kupy. Napokon nikto nekontroluje druh\u00fa str\u00e1nku v\u00fdsledkov vyh\u013ead\u00e1vania. V skuto\u010dnosti klikne be\u017en\u00fd pou\u017e\u00edvate\u013e s vysokou pravdepodobnos\u0165ou na jeden z prv\u00fdch troch produktov alebo dokonca upresn\u00ed k\u013e\u00fa\u010dov\u00e9 slovo a zopakuje svoju vyh\u013ead\u00e1vaciu po\u017eiadavku.<\/p><p class=\"theme-wp-block gb-responsive-749253-identifier\">Poskytovatelia, ktor\u00ed nie s\u00fa medzi prv\u00fdmi v\u00fdsledkami, maj\u00fa teda len minim\u00e1lne \u0161ance na uzavretie predaja. A a O je tu d\u00f4kladn\u00e1 optimaliz\u00e1cia:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block gb-responsive-421098-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-408303-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Produkty musia by\u0165 hodnoten\u00e9 pre spr\u00e1vne k\u013e\u00fa\u010dov\u00e9 slov\u00e1.<\/strong> Preto\u017ee nikomu nepom\u00f4\u017ee, ak sa zelen\u00e9 \u0161\u013eapky hodnotia pod \u201efialov\u00fdmi gumov\u00fdmi \u010di\u017emami\u201d, ani ako prv\u00fd v\u00fdsledok.<\/li><li class=\"theme-wp-block gb-responsive-249329-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Produkty musia by\u0165 hodnoten\u00e9 \u010do najvy\u0161\u0161ie.<\/strong> \u010c\u00edm \u010falej sa predajca so svoj\u00edm \u010dl\u00e1nkom objav\u00ed, t\u00fdm men\u0161ia je pravdepodobnos\u0165, \u017ee si produkt v\u00f4bec niekto v\u0161imne.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-960585-identifier\">Ak\u00e9 vyh\u013ead\u00e1vacie pojmy pou\u017e\u00edvatelia zad\u00e1vaj\u00fa na Amazone, v\u0161ak nie je v\u017edy priamo zrejm\u00e9. Predajcovia by sa preto nemali spolieha\u0165 iba na svoju intu\u00edciu, ale mali by tie\u017e pou\u017ei\u0165 pr\u00edslu\u0161n\u00fd n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon na v\u00fdskum. Iba tak je mo\u017en\u00e1 efekt\u00edvna, d\u00e1tami riaden\u00e1 zlep\u0161enie hodnotenia. V tomto \u010dl\u00e1nku v\u00e1m predstav\u00edme p\u00e4\u0165 n\u00e1strojov na \u00faspe\u0161n\u00fd v\u00fdskum k\u013e\u00fa\u010dov\u00fdch slov Amazon, presk\u00famame \u010fal\u0161ie strat\u00e9gie na zistenie relevantn\u00fdch vyh\u013ead\u00e1vac\u00edch pojmov pre Amazon a pozrieme sa na to, kde m\u00f4\u017eu predajcovia v\u00f4bec zad\u00e1va\u0165 k\u013e\u00fa\u010dov\u00e9 slov\u00e1.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-258171-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tZa\u010dnite svoju cestu od predajcu k bestselleru &#8211; s SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tZ\u00edskajte dnes bezplatn\u00fa sk\u00fa\u0161ku a zistite, ako v\u00e1s spr\u00e1vne slu\u017eby m\u00f4\u017eu posun\u00fa\u0165 od dobr\u00e9ho k NAJLEP\u0160IEMU. Ne\u010dakajte. Konajte teraz.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Za\u010dnite teraz<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-389411-identifier\">5 n\u00e1strojov na dokonal\u00fa anal\u00fdzu k\u013e\u00fa\u010dov\u00fdch slov Amazon<\/h2><p class=\"theme-wp-block gb-responsive-651988-identifier\">K\u013e\u00fa\u010dov\u00e9 slov\u00e1 s\u00fa potrava vyh\u013ead\u00e1va\u010dov. Zlo\u017eit\u00fdm v\u00fdpo\u010dtom algoritmu prira\u010fuj\u00fa k vyh\u013ead\u00e1vacej po\u017eiadavke tie v\u00fdsledky, ktor\u00e9 s najvy\u0161\u0161ou pravdepodobnos\u0165ou zodpovedaj\u00fa \u00famyslu pou\u017e\u00edvate\u013ea. Na rozdiel od Google sa v\u0161ak Amazon sna\u017e\u00ed predov\u0161etk\u00fdm rozpozna\u0165 n\u00e1kupn\u00fd \u00famysel pou\u017e\u00edvate\u013ea. Preto by bolo nespr\u00e1vne pou\u017e\u00edva\u0165 na Amazone rovnak\u00e9 SEO k\u013e\u00fa\u010dov\u00e9 slov\u00e1 ako pri Google. Okrem toho ka\u017ed\u00e1 z oboch spolo\u010dnost\u00ed pou\u017e\u00edva svoj vlastn\u00fd algoritmus s vlastn\u00fdmi parametrami a zatia\u013e \u010do Google skenuje cel\u00fd internet, Amazon preh\u013ead\u00e1va iba \u00fadaje svojej vlastnej platformy.<\/p><p class=\"theme-wp-block gb-responsive-37383-identifier\">Navy\u0161e: V\u00e4\u010d\u0161ina online nakupuj\u00facich pou\u017e\u00edva Amazon na vyh\u013ead\u00e1vanie produktov a zvy\u010dajne prich\u00e1dzaj\u00fa k vyh\u013ead\u00e1vaniu s konkr\u00e9tnym n\u00e1kupn\u00fdm \u00famyslom. Preto by predajcovia mali prisp\u00f4sobi\u0165 anal\u00fdzu k\u013e\u00fa\u010dov\u00fdch slov \u0161peci\u00e1lne pre Amazon a tie\u017e <a href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/s-tymito-6-nastrojmi-na-analyzu-amazonu-usetrite-cas-peniaze-a-nervy\/\" target=\"_blank\" rel=\"noreferrer noopener\">pou\u017ei\u0165 pr\u00edslu\u0161n\u00e9 n\u00e1stroje<\/a>, aby dosiahli optim\u00e1lne v\u00fdsledky v\u00fdskumu.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-42262-identifier\">Sistrix: N\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon &#8211; zadarmo a vo\u013ene pr\u00edstupn\u00fd<\/h3><div class=\"wp-block-image is-style-default gb-responsive-391751-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/en\/sistrix-keyword-tool-2\/\"><img decoding=\"async\" width=\"844\" height=\"481\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool.png\" alt=\"Anal\u00fdza k\u013e\u00fa\u010dov\u00fdch slov Amazon od Sistrix\" class=\"wp-image-2738\" style=\"width:233px;height:133px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool-407x232.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool-768x438.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/sistrix-keyword-tool.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-139917-identifier\">AMZ-n\u00e1stroje od Sistrix zah\u0155\u0148aj\u00fa okrem in\u00e9ho aj mo\u017enos\u0165 v\u00fdskumu k\u013e\u00fa\u010dov\u00fdch slov. N\u00e1stroj preh\u013ead\u00e1va vlastn\u00fa datab\u00e1zu, ktor\u00e1 je z\u00e1sobovan\u00e1 z r\u00f4znych zdrojov \u2013 vr\u00e1tane skuto\u010dn\u00fdch \u00fadajov pou\u017e\u00edvate\u013eov. Okrem toho Sistrix s\u013eubuje, \u017ee bude v\u017edy aktu\u00e1lny, preto\u017ee \u00fadaje o hodnoten\u00ed a k\u013e\u00fa\u010dov\u00fdch slov\u00e1ch sa \u010diasto\u010dne aktualizuj\u00fa denne a t\u00fd\u017edenne, minim\u00e1lne v\u0161ak mesa\u010dne. Kto nem\u00e1 \u00fa\u010det, m\u00f4\u017ee uskuto\u010dni\u0165 a\u017e desa\u0165 vyh\u013ead\u00e1van\u00ed denne a z\u00edska\u0165 tak vhodn\u00e9 \u010fal\u0161ie AMZ-k\u013e\u00fa\u010dov\u00e9 slov\u00e1. S \u00fa\u010dtom je pou\u017e\u00edvanie dokonca bez obmedzenia zadarmo.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-364768-identifier\">ShopDoc: N\u00e1stroj na v\u00fdskum k\u013e\u00fa\u010dov\u00fdch slov Amazon s \u00fa\u010dtom<\/h3><div class=\"wp-block-image is-style-default gb-responsive-152420-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/en\/shop-doc-keyword-tool-2\/\"><img decoding=\"async\" width=\"844\" height=\"474\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool.png\" alt=\"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!\" class=\"wp-image-2734\" style=\"width:259px;height:146px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool-407x229.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool-768x431.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142814\/shop-doc-keyword-tool.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-954719-identifier\">\u010eal\u0161ou mo\u017enos\u0165ou, ako za\u010da\u0165 vyh\u013ead\u00e1vanie k\u013e\u00fa\u010dov\u00fdch slov pre Amazon, je <a href=\"https:\/\/www.shopdoc-tools.de\/shopdoc-keyfinder\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Keyfinder od ShopDoc<\/a>. Tento n\u00e1stroj je s\u00edce pr\u00edstupn\u00fd a\u017e po vytvoren\u00ed bezplatn\u00e9ho \u00fa\u010dtu, ale softv\u00e9r pon\u00faka nieko\u013eko zauj\u00edmav\u00fdch filtrovac\u00edch mo\u017enost\u00ed. Napr\u00edklad m\u00f4\u017ee pou\u017e\u00edvate\u013e ur\u010di\u0165, \u010di by malo by\u0165 h\u013eadan\u00e9 k\u013e\u00fa\u010dov\u00e9 slovo na za\u010diatku, na konci alebo jednoducho v\u0161eobecne obsiahnut\u00e9. Taktie\u017e je mo\u017en\u00e9 nastavi\u0165 maxim\u00e1lny po\u010det term\u00ednov. Okrem toho je mo\u017en\u00e9 filtrova\u0165 v\u00fdsledky pod\u013ea n\u00e1vrhov Amazonu, aby sa z\u00edskali \u010do najrelevantnej\u0161ie vyh\u013ead\u00e1vacie pojmy. M\u00f4\u017eu sa tie\u017e vyh\u013ead\u00e1va\u0165 k\u013e\u00fa\u010dov\u00e9 slov\u00e1, na ktor\u00e9 e\u0161te nebe\u017e\u00ed \u017eiadna PPC kampa\u0148.<\/p><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-577305-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-73433-identifier\">\u010co s\u00fa Amazon-Suggests? Amazon-Suggests s\u00fa n\u00e1vrhy automatick\u00e9ho dopl\u0148ovania vyh\u013ead\u00e1vacej funkcie online giganta. Objavia sa, ke\u010f sa do vyh\u013ead\u00e1vacieho po\u013ea zadaj\u00fa slov\u00e1 alebo len p\u00edsmen\u00e1 a pozost\u00e1vaj\u00fa z naj\u010dastej\u0161ie vyh\u013ead\u00e1van\u00fdch pojmov.<\/p><\/blockquote><div class=\"wp-block-image is-style-default gb-responsive-199229-identifier desktop-align-left xl-align-left lg-align-left md-align-left sm-align-left\"><figure class=\"theme-wp-block alignleft size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/en\/keywordtool-io-2\/\"><img decoding=\"async\" width=\"844\" height=\"623\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io.png\" alt=\"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!\" class=\"wp-image-2730\" style=\"width:230px;height:170px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io-407x300.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io-768x567.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142815\/keywordtool-io.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-833073-identifier\">Keywordtool.io: Zadarmo, ale menej rozsiahly<\/h3><p class=\"theme-wp-block gb-responsive-889930-identifier\">Okrem Google alebo Ebay sa na\u00a0<a href=\"https:\/\/keywordtool.io\/amazon\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">keywordtool.io<\/a>\u00a0daj\u00fa n\u00e1js\u0165 aj vyh\u013ead\u00e1vacie v\u00fdrazy \u0161peci\u00e1lne z Amazonu. Anal\u00fdza k\u013e\u00fa\u010dov\u00fdch slov je tu v\u0161ak menej rozsiahla ako pri ShopDoc alebo Sistrix a v bezplatnej verzii neobsahuje odhadovan\u00e9 objemy vyh\u013ead\u00e1vania pre Amazon. V\u00fdhoda: Porovnanie s k\u013e\u00fa\u010dov\u00fdmi slovami Google, Ebay alebo Instagram je r\u00fdchle a jednoduch\u00e9, preto\u017ee pr\u00edslu\u0161n\u00e9 vyh\u013ead\u00e1vacie okn\u00e1 s\u00fa len na kliknutie. V poli \u201enegat\u00edvne k\u013e\u00fa\u010dov\u00e9 slov\u00e1\u201d je mo\u017en\u00e9 tie\u017e vyl\u00fa\u010di\u0165 tie, ktor\u00e9 by n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nemal zoh\u013eadni\u0165 v zozname v\u00fdsledkov.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-460779-identifier\">Keyword-Tool-Dominator (KTD) pre Amazon &#8211; krajinn\u00e9 \u0161pecifick\u00e9 vyh\u013ead\u00e1vanie<\/h3><p class=\"theme-wp-block gb-responsive-955467-identifier\">Tento\u00a0<a href=\"https:\/\/www.keywordtooldominator.com\/amazon-keyword-tool\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">n\u00e1stroj na anal\u00fdzu k\u013e\u00fa\u010dov\u00fdch slov<\/a>\u00a0je obzvl\u00e1\u0161\u0165 zauj\u00edmav\u00fd pre predajcov, ktor\u00ed sa pohybuj\u00fa na r\u00f4znych trhoch a chc\u00fa prisp\u00f4sobi\u0165 svoju optimaliz\u00e1ciu k\u013e\u00fa\u010dov\u00fdch slov pod\u013ea krajiny, preto\u017ee KTD umo\u017e\u0148uje zoh\u013eadni\u0165 napr\u00edklad len Amazon Nemecko alebo Amazon UK. Okrem toho je mo\u017en\u00e9 vyh\u013ead\u00e1va\u0165 aj pod\u013ea n\u00e1zvov produktov a zostavi\u0165 si vlastn\u00fd zoznam z v\u00fdsledkov. Denne s\u00fa v\u0161ak mo\u017en\u00e9 iba tri bezplatn\u00e9 vyh\u013ead\u00e1vania.<\/p><div class=\"wp-block-image is-style-default gb-responsive-774555-identifier desktop-align-right xl-align-right lg-align-right md-align-right sm-align-right\"><figure class=\"theme-wp-block alignright size-large is-resized\"><a href=\"https:\/\/www.sellerlogic.com\/en\/keyword-tool-dominator-amazon-2\/\"><img decoding=\"async\" width=\"844\" height=\"763\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon.png\" alt=\"N\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Domin\u00e1tor pre Amazon\" class=\"wp-image-2726\" style=\"width:211px;height:191px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon-407x368.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon-768x694.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/keyword-tool-dominator-amazon.png 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-764842-identifier\">Strategie pre Amazon bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1: Takto n\u00e1jdete \u010fal\u0161ie relevantn\u00e9 vyh\u013ead\u00e1vacie v\u00fdrazy!<\/h2><p class=\"theme-wp-block gb-responsive-462845-identifier\">Anal\u00fdza k\u013e\u00fa\u010dov\u00fdch slov pomocou n\u00e1stroja nie je pre predajcov Amazonu jedinou mo\u017enos\u0165ou, ako m\u00f4\u017eu zlep\u0161i\u0165 svoje hodnotenie. Ur\u010dite je softv\u00e9r najd\u00f4le\u017eitej\u0161\u00edm n\u00e1strojom &#8211; tento sa v\u0161ak d\u00e1 rozumne doplni\u0165 in\u00fdmi strat\u00e9giami a t\u00fdm optimalizova\u0165 v\u00fdsledok.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-727215-identifier\">\u2192 Zapn\u00fa\u0165 vlastn\u00fd rozum<\/h3><p class=\"theme-wp-block gb-responsive-546693-identifier\">Najm\u00e4 pri\u00a0<a href=\"https:\/\/www.sellerlogic.com\/de\/blog\/private-label-oder-handelsware\/\" target=\"_blank\" rel=\"noreferrer noopener\">produktoch Private Label<\/a> plat\u00ed: Ako predajca pozn\u00e1te svoj produkt st\u00e1le najlep\u0161ie! Ujasnite si, ak\u00e9 jedine\u010dn\u00e9 predajn\u00e9 body m\u00f4\u017eete pon\u00faknu\u0165 a zv\u00e1\u017ete &#8211; pr\u00edpadne aj so svoj\u00edm t\u00edmom &#8211; ak\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 by malo zmysel pou\u017ei\u0165, aj ke\u010f ich n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon mo\u017eno priamo nevygeneroval. Skontrolujte tieto v\u00fdrazy pomocou analytick\u00e9ho n\u00e1stroja pod\u013ea v\u00e1\u0161ho v\u00fdberu a ujasnite si, kto je va\u0161a cie\u013eov\u00e1 skupina a ako pravdepodobne h\u013ead\u00e1 produkt.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-931921-identifier\">\u2192 Vyu\u017ei\u0165 Amazon-Suggest<\/h3><p class=\"theme-wp-block gb-responsive-122779-identifier\">\u010co m\u00f4\u017ee n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 navrhnut\u00fd pre backend, m\u00f4\u017eu predajcovia v men\u0161om rozsahu vykona\u0165 aj manu\u00e1lne. Akon\u00e1hle pou\u017e\u00edvate\u013e Amazonu zad\u00e1 vyh\u013ead\u00e1vac\u00ed v\u00fdraz do vstupn\u00e9ho po\u013ea, automatick\u00e9 dopl\u0148ovanie navrhne \u010fal\u0161ie vhodn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 &#8211; a to tie, ktor\u00e9 boli naj\u010dastej\u0161ie h\u013eadan\u00e9 v kombin\u00e1cii so zadan\u00fdm v\u00fdrazom. T\u00fato funkciu m\u00f4\u017eu predajcovia vyu\u017ei\u0165 a napr\u00edklad prech\u00e1dza\u0165 abecedou pod\u013ea sch\u00e9my \u201eK\u013e\u00fa\u010dov\u00e9 slovo + a\u201d, \u201eK\u013e\u00fa\u010dov\u00e9 slovo + b\u201d at\u010f., aby zistili naj\u010dastej\u0161ie kombin\u00e1cie. \u010casto u\u017e tento analytick\u00fd proces vykon\u00e1va n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon.<\/p><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-687399-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-274319-identifier\">Objem vyh\u013ead\u00e1vania: Chr\u00e1nen\u00e9 tajomstvo? \u00c1no!<br>Mnoh\u00e9, ale nie v\u0161etky n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon uv\u00e1dzaj\u00fa pre jednotliv\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 aj objem vyh\u013ead\u00e1vania. Ide v\u0161ak len o odhadovan\u00e9 \u00fadaje, preto\u017ee na rozdiel od Google Amazon taj\u00ed objem vyh\u013ead\u00e1vania k\u013e\u00fa\u010dov\u00fdch slov. Prostredn\u00edctvom automatick\u00e9ho dopl\u0148ovania je v\u0161ak mo\u017en\u00e9 aspo\u0148 celkom spo\u013eahlivo ur\u010di\u0165 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 s najvy\u0161\u0161\u00edm objemom vyh\u013ead\u00e1vania.<\/p><\/blockquote><h3 class=\"theme-wp-block wp-block-heading gb-responsive-122715-identifier\">\u2192 Zoh\u013eadni\u0165 hovorov\u00fd jazyk a synonym\u00e1<\/h3><p class=\"theme-wp-block gb-responsive-797590-identifier\">Najm\u00e4 nemecky hovoriaci trh nie je pr\u00e1ve chudobn\u00fd na vplyvy z rak\u00faskych a \u0161vaj\u010diarskych oblast\u00ed, pokia\u013e ide o hovorov\u00e9 a dialekt\u00e1lne v\u00fdrazy. Ako predajca v\u0161ak m\u00e1lo kto m\u00e1 preh\u013ead o v\u0161etk\u00fdch synonym\u00e1ch k\u013e\u00fa\u010dov\u00e9ho slova. Datab\u00e1zy ako\u00a0<a href=\"https:\/\/www.openthesaurus.de\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">openthesaurus.de<\/a>\u00a0m\u00f4\u017eu poskytn\u00fa\u0165 d\u00f4le\u017eit\u00e9 inform\u00e1cie o tom, ktor\u00e9 in\u00e9 v\u00fdrazy prich\u00e1dzaj\u00fa do \u00favahy. Pre k\u013e\u00fa\u010dov\u00e9 slovo \u201etelev\u00edzor\u201d navrhuje tezaurus napr\u00edklad aj niektor\u00e9 in\u00e9 slov\u00e1 ako TV alebo Patschenkino (rak.).<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-322408-identifier\">\u2192 Sledova\u0165 konkurenciu a k\u013e\u00fa\u010dov\u00e9 slov\u00e1<\/h3><p class=\"theme-wp-block gb-responsive-964673-identifier\">Aj toto je funkcia, ktor\u00e1 je pri dobrom n\u00e1stroji na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon \u010dasto u\u017e zahrnut\u00e1. Napriek tomu m\u00f4\u017ee by\u0165 u\u017eito\u010dn\u00e9 ma\u0165 na o\u010diach produktov\u00e9 str\u00e1nky konkurencie. Ak\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 sa objavuj\u00fa v n\u00e1zve a produktov\u00fdch inform\u00e1ci\u00e1ch a ak\u00e9 \u010fal\u0161ie \u010dl\u00e1nky si z\u00e1kazn\u00edci k\u00fapili po zobrazen\u00ed konkr\u00e9tneho produktu? T\u00fdmto sp\u00f4sobom m\u00f4\u017eu predajcovia z\u00edska\u0165 dobr\u00fd pocit o tom, ak\u00fa vyh\u013ead\u00e1vaciu intenciu z\u00e1kazn\u00edk sleduje s k\u013e\u00fa\u010dov\u00fdm slovom a ako konkurencia t\u00fato intenciu obsluhuje. Taktie\u017e zauj\u00edmav\u00e9: Na ak\u00fdch k\u013e\u00fa\u010dov\u00fdch slov\u00e1ch be\u017eia PPC kampane konkurencie?<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-80964-identifier\">V\u0161etky k\u013e\u00fa\u010dov\u00e9 slov\u00e1 pohromade? Tieto polia s\u00fa k dispoz\u00edcii!<\/h2><figure class=\"theme-wp-block wp-block-image size-large is-style-default gb-responsive-76174-identifier\"><img decoding=\"async\" width=\"844\" height=\"283\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen.jpeg\" alt=\"Do t\u00fdchto pol\u00ed pri Amazone m\u00f4\u017eu by\u0165 zadan\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1.\" class=\"wp-image-2722\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen-407x136.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen-768x258.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142816\/amazon-keywords-eintragen.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-124986-identifier\">Predajcovia m\u00f4\u017eu vyu\u017ei\u0165 r\u00f4zne vstupn\u00e9 polia na to, aby integrovali v\u00fdsledky svojho v\u00fdskumu k\u013e\u00fa\u010dov\u00fdch slov s n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon:<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block gb-responsive-403685-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-600384-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>N\u00e1zov produktu<\/strong>: Do tohto po\u013ea patr\u00ed najd\u00f4le\u017eitej\u0161ie k\u013e\u00fa\u010dov\u00e9 slov\u00e1 s najvy\u0161\u0161ou relevantnos\u0165ou. Pod \u010d\u00edm by sa mal produkt ur\u010dite n\u00e1js\u0165?<\/li><li class=\"theme-wp-block gb-responsive-189368-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Bulletpointy<\/strong>: Tieto s\u00fa z h\u013eadiska ich d\u00f4le\u017eitosti pre algoritmus na druhom mieste. Ak\u00e9 predajn\u00e9 argumenty existuj\u00fa? Tu je potrebn\u00e9 formulova\u0165 presne a stru\u010dne.<\/li><li class=\"theme-wp-block gb-responsive-573847-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Popis produktu<\/strong>: V tomto poli maj\u00fa predajcovia najviac miesta a m\u00f4\u017eu sem zahrn\u00fa\u0165 aj k\u013e\u00fa\u010dov\u00e9 slov\u00e1 s ni\u017e\u0161ou relevantnos\u0165ou.<\/li><li class=\"theme-wp-block gb-responsive-490343-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Backend<\/strong>: V Seller Central je mo\u017en\u00e9 zada\u0165 viacero k\u013e\u00fa\u010dov\u00fdch slov pod \u201eV\u0161eobecn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1\u201d. Pri tom je cel\u00e9 pole Amazonom vn\u00edman\u00e9 ako jedna veta &#8211; \u010diarky, in\u00e9 interpunk\u010dn\u00e9 znamienka alebo opakovania nie s\u00fa potrebn\u00e9.<\/li><\/ol><\/div><blockquote class=\"theme-wp-block wp-block-quote gb-responsive-201230-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-971779-identifier\"><strong>Pozor!<\/strong> Predt\u00fdm Amazon obmedzil backendov\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 na 250 bajtov. Od aktualiz\u00e1cie v auguste 2018 s\u00fa znaky obmedzen\u00e9 na celkov\u00fdch 249 bajtov na pole. Predajcovia by mali tento \u00fadaj nevyhnutne dodr\u017eiava\u0165, inak m\u00f4\u017ee algoritmus ignorova\u0165 cel\u00e9 backendov\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1. Povolen\u00e1 d\u013a\u017eka sa v\u0161ak m\u00f4\u017ee l\u00ed\u0161i\u0165 v z\u00e1vislosti od kateg\u00f3rie produktu. Kto si chce by\u0165 ist\u00fd, \u017ee n\u00e1zvy a pod. bud\u00fa zobrazen\u00e9 \u00faplne a bez probl\u00e9mov n\u00e1jden\u00e9 v h\u013eadan\u00ed, mal by sa najlep\u0161ie riadi\u0165 \u0161t\u00fdlov\u00fdmi pr\u00edru\u010dkami Amazonu.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-641802-identifier\">V z\u00e1vislosti od kateg\u00f3rie produktu m\u00f4\u017eu pribudn\u00fa\u0165 \u010fal\u0161ie vstupn\u00e9 polia. Takzvan\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 cie\u013eovej skupiny pom\u00e1haj\u00fa Amazonu napr\u00edklad ur\u010di\u0165 cie\u013eov\u00fa skupinu. V z\u00e1sade by mali predajcovia tieto polia tie\u017e vyu\u017ei\u0165, aby algoritmu u\u013eah\u010dili pr\u00e1cu \u010do najviac.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-148272-identifier\">Z\u00e1ver: Od n\u00e1stroja k hodnoteniu<\/h2><p class=\"theme-wp-block gb-responsive-804603-identifier\">Aby boli predajcovia \u00faspe\u0161n\u00ed na online trhu, je zodpovedaj\u00faci n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nevyhnutn\u00fd. Okrem optimaliz\u00e1cie k\u013e\u00fa\u010dov\u00fdch slov alebo v\u00fdskumu m\u00f4\u017eu by\u0165 u\u017eito\u010dn\u00e9 aj \u010fal\u0161ie funkcie, ako je anal\u00fdza ASIN. Pri v\u0161etkej automatizovanej technike by sa v\u0161ak predajcovia mali v\u017edy zamyslie\u0165 nad t\u00fdm, ktor\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 s\u00fa skuto\u010dne zmyslupln\u00e9 a na ktor\u00e9 sa oplat\u00ed PPC kampa\u0148. V pr\u00edpade pochybnost\u00ed by sa mali manu\u00e1lne vyda\u0165 na h\u013eadanie vhodn\u00fdch vyh\u013ead\u00e1vac\u00edch v\u00fdrazov. Vyh\u013ead\u00e1vacia intencia potenci\u00e1lnych kupuj\u00facich a hodnotenie konkurencie m\u00f4\u017eu sl\u00fa\u017ei\u0165 ako vod\u00edtko.<\/p><p class=\"theme-wp-block gb-responsive-459405-identifier\">Najd\u00f4le\u017eitej\u0161ie k\u013e\u00fa\u010dov\u00e9 slov\u00e1 patr\u00ed do n\u00e1zvu produktu a bulletpointov, menej relevantn\u00e9 sa umiest\u0148uj\u00fa do popisu produktu. V backendu je rozhoduj\u00face uvies\u0165 \u010fal\u0161ie d\u00f4le\u017eit\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1, bez prekro\u010denia maxim\u00e1lneho po\u010dtu znakov alebo opakovania u\u017e pou\u017eit\u00fdch k\u013e\u00fa\u010dov\u00fdch slov vo frontend. Opakovania alebo interpunk\u010dn\u00e9 znamienka nie s\u00fa potrebn\u00e9.<\/p><p class=\"theme-wp-block gb-responsive-906905-identifier has-small-font-size\">Obr\u00e1zkov\u00e9 kredity v porad\u00ed obr\u00e1zkov: \u00a9 Bits and Splits \u2013 stock.adobe.com \/ Screenshot @ Sistrix \/ Screenshot @ ShopDoc \/ Screenshot @ Keywordtool.io \/ Screenshot @ KTD \/ \u00a9 Aleksei \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>SEO &#8211; to znie ako Google pre v\u00e4\u010d\u0161inu. Ale aj predajcovia na Amazone by sa mali zaobera\u0165 t\u00e9mou optimaliz\u00e1cie pre vyh\u013ead\u00e1va\u010de a pou\u017e\u00edva\u0165 n\u00e1stroj na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon na v\u00fdskum relevantn\u00fdch vyh\u013ead\u00e1vac\u00edch pojmov, preto\u017ee okrem zisku Buy Box je hodnotenie v r\u00e1mci v\u00fdsledkov vyh\u013ead\u00e1vania rozhoduj\u00face na to, aby na seba upozornili pou\u017e\u00edvate\u013eov a generovali n\u00e1kupy.<\/p>\n","protected":false},"author":3,"featured_media":2718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1497],"tags":[],"class_list":["post-228129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-na-amazone"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Najlep\u0161ie n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon: 5 n\u00e1strojov pre predajcov<\/title>\n<meta name=\"description\" content=\"Bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nie je mo\u017en\u00e1 dobr\u00e1 optimaliz\u00e1cia zoznamu. Tieto 5 n\u00e1strojov \u0161etr\u00ed predajcom \u010das, peniaze a nervy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Najlep\u0161ie n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon: 5 n\u00e1strojov pre predajcov\" \/>\n<meta property=\"og:description\" content=\"Bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nie je mo\u017en\u00e1 dobr\u00e1 optimaliz\u00e1cia zoznamu. Tieto 5 n\u00e1strojov \u0161etr\u00ed predajcom \u010das, peniaze a nervy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-07T21:27:00+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"844\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robin Bals\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robin Bals\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\"},\"author\":{\"name\":\"Robin Bals\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\"},\"headline\":\"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!\",\"datePublished\":\"2020-01-07T21:27:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\"},\"wordCount\":2161,\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg\",\"articleSection\":[\"SEO na Amazone\"],\"inLanguage\":\"sk-SK\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\",\"name\":\"Najlep\u0161ie n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon: 5 n\u00e1strojov pre predajcov\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg\",\"datePublished\":\"2020-01-07T21:27:00+00:00\",\"description\":\"Bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nie je mo\u017en\u00e1 dobr\u00e1 optimaliz\u00e1cia zoznamu. Tieto 5 n\u00e1strojov \u0161etr\u00ed predajcom \u010das, peniaze a nervy.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#breadcrumb\"},\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg\",\"width\":844,\"height\":443,\"caption\":\"Mit einem Amazon-Keyword-Tool verbessern H\u00e4ndler ihr Ranking.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sellerlogic.com\/sk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SEO na Amazone\",\"item\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/category\/seo-na-amazone\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#website\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/\",\"name\":\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\",\"description\":\"Intelligente Prozessoptimierung und Gewinnmaximierung\",\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sellerlogic.com\/sk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sk-SK\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#organization\",\"name\":\"SELLERLOGIC\",\"url\":\"https:\/\/www.sellerlogic.com\/sk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"width\":184,\"height\":40,\"caption\":\"SELLERLOGIC\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SellerLogic\/\",\"https:\/\/x.com\/sellerlogic\",\"https:\/\/www.instagram.com\/sellerlogic\/\",\"https:\/\/www.linkedin.com\/company\/18402037\/\",\"https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\",\"name\":\"Robin Bals\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g\",\"caption\":\"Robin Bals\"},\"description\":\"Robin Bals has been a content author in the fields of Amazon, e-commerce, and tech for many years. Since 2019, he has been part of the SELLERLOGIC team and has made it his mission to communicate complex topics in an understandable and engaging way. With a feel for relevant trends and a clear writing style, he makes sophisticated content accessible to a broad audience.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/robin-bals-b4599b182\/\"],\"url\":\"https:\/\/www.sellerlogic.com\/sk\/blog\/author\/robinbals\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Najlep\u0161ie n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon: 5 n\u00e1strojov pre predajcov","description":"Bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nie je mo\u017en\u00e1 dobr\u00e1 optimaliz\u00e1cia zoznamu. Tieto 5 n\u00e1strojov \u0161etr\u00ed predajcom \u010das, peniaze a nervy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/","og_locale":"sk_SK","og_type":"article","og_title":"Najlep\u0161ie n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon: 5 n\u00e1strojov pre predajcov","og_description":"Bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nie je mo\u017en\u00e1 dobr\u00e1 optimaliz\u00e1cia zoznamu. Tieto 5 n\u00e1strojov \u0161etr\u00ed predajcom \u010das, peniaze a nervy.","og_url":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/","og_site_name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","article_publisher":"https:\/\/www.facebook.com\/SellerLogic\/","article_published_time":"2020-01-07T21:27:00+00:00","og_image":[{"width":844,"height":443,"url":"http:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg","type":"image\/jpeg"}],"author":"Robin Bals","twitter_card":"summary_large_image","twitter_creator":"@sellerlogic","twitter_site":"@sellerlogic","twitter_misc":{"Written by":"Robin Bals","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#article","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/"},"author":{"name":"Robin Bals","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467"},"headline":"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!","datePublished":"2020-01-07T21:27:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/"},"wordCount":2161,"publisher":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#organization"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg","articleSection":["SEO na Amazone"],"inLanguage":"sk-SK"},{"@type":"WebPage","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/","url":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/","name":"Najlep\u0161ie n\u00e1stroje na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon: 5 n\u00e1strojov pre predajcov","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg","datePublished":"2020-01-07T21:27:00+00:00","description":"Bez n\u00e1stroja na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon nie je mo\u017en\u00e1 dobr\u00e1 optimaliz\u00e1cia zoznamu. Tieto 5 n\u00e1strojov \u0161etr\u00ed predajcom \u010das, peniaze a nervy.","breadcrumb":{"@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#breadcrumb"},"inLanguage":"sk-SK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/"]}]},{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#primaryimage","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142817\/amazon-keyword-tool.jpeg","width":844,"height":443,"caption":"Mit einem Amazon-Keyword-Tool verbessern H\u00e4ndler ihr Ranking."},{"@type":"BreadcrumbList","@id":"https:\/\/www.sellerlogic.com\/sk\/blog\/takto-zlepsite-svoje-hodnotenie-s-spravnym-nastrojom-na-klucove-slova-amazon\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sellerlogic.com\/sk\/"},{"@type":"ListItem","position":2,"name":"SEO na Amazone","item":"https:\/\/www.sellerlogic.com\/sk\/blog\/category\/seo-na-amazone\/"},{"@type":"ListItem","position":3,"name":"Takto zlep\u0161\u00edte svoje hodnotenie s spr\u00e1vnym n\u00e1strojom na k\u013e\u00fa\u010dov\u00e9 slov\u00e1 Amazon!"}]},{"@type":"WebSite","@id":"https:\/\/www.sellerlogic.com\/sk\/#website","url":"https:\/\/www.sellerlogic.com\/sk\/","name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","description":"Intelligente Prozessoptimierung und Gewinnmaximierung","publisher":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sellerlogic.com\/sk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sk-SK"},{"@type":"Organization","@id":"https:\/\/www.sellerlogic.com\/sk\/#organization","name":"SELLERLOGIC","url":"https:\/\/www.sellerlogic.com\/sk\/","logo":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","width":184,"height":40,"caption":"SELLERLOGIC"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SellerLogic\/","https:\/\/x.com\/sellerlogic","https:\/\/www.instagram.com\/sellerlogic\/","https:\/\/www.linkedin.com\/company\/18402037\/","https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ"]},{"@type":"Person","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467","name":"Robin Bals","image":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.sellerlogic.com\/sk\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g","caption":"Robin Bals"},"description":"Robin Bals has been a content author in the fields of Amazon, e-commerce, and tech for many years. Since 2019, he has been part of the SELLERLOGIC team and has made it his mission to communicate complex topics in an understandable and engaging way. With a feel for relevant trends and a clear writing style, he makes sophisticated content accessible to a broad audience.","sameAs":["https:\/\/www.linkedin.com\/in\/robin-bals-b4599b182\/"],"url":"https:\/\/www.sellerlogic.com\/sk\/blog\/author\/robinbals\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts\/228129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/comments?post=228129"}],"version-history":[{"count":0,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/posts\/228129\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/media\/2718"}],"wp:attachment":[{"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/media?parent=228129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/categories?post=228129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sk\/wp-json\/wp\/v2\/tags?post=228129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}