{"id":228747,"date":"2020-12-21T10:32:03","date_gmt":"2020-12-21T10:32:03","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-univers-cake\/"},"modified":"2020-12-21T10:32:03","modified_gmt":"2020-12-21T10:32:03","slug":"success-story-univers-cake","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/sl\/resources\/success-story-univers-cake\/","title":{"rendered":"Zgodba o uspehu: Univers Cake EN"},"content":{"rendered":"\n\t<div  class=\"theme-wp-block theme-block-main-header is-style-full-height desktop-align-full xl-align-full lg-align-full md-align-full sm-align-full desktop-content-align-y-center desktop-content-align-x-center xl-content-align-y-center xl-content-align-x-center lg-content-align-y-center lg-content-align-x-center md-content-align-y-center md-content-align-x-center sm-content-align-y-center sm-content-align-x-center gb-responsive-131969-identifier theme-block-cover\">\n\t\t<div class=\"bg-cover theme-lazy-load-bg\"><\/div>\n\t\t<div class=\"wrap-content-main-header\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text desktop-blockDirection-row xl-blockDirection-row lg-blockDirection-row md-blockDirection-row sm-blockDirection-row gb-responsive-2306-identifier desktop-vertical-top xl-vertical-top lg-vertical-top md-vertical-top sm-vertical-top desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide\">\n\t\t<div class=\"tat-column-wrap-wrapper\">\n\t\t\t<div class=\"tat-column-wrapper\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-708373-identifier desktop-horizontal-center xl-horizontal-center lg-horizontal-center md-horizontal-center sm-horizontal-center\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t<h1  class=\"theme-wp-block theme-block-heading is-style-default desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center gb-responsive-813454-identifier desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide alignwide h1 has-text-align\">\n\t\t&#8220;Za Repricer pla\u010damo z na\u0161imi povra\u010dili za izgubljeno in najdeno!&#8221;\t<\/h1>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-976923-identifier\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div><div class=\"theme-wp-block wp-block-columns gb-responsive-990644-identifier is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"theme-wp-block wp-block-column gb-responsive-865237-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><figure class=\"theme-wp-block wp-block-image size-large is-resized gb-responsive-62921-identifier\"><img decoding=\"async\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu.png\" alt=\"Zgodba o uspehu: Univers Cake EN\" class=\"wp-image-5630\" width=\"301\" height=\"54\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu-407x72.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/logo_univers-cake-neu.png 576w\" sizes=\"(max-width: 301px) 100vw, 301px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-904737-identifier\"><strong>Ustanovljeno:<\/strong><br>2016<\/p><p class=\"theme-wp-block gb-responsive-263844-identifier\"><strong>Industrija:<\/strong><br> Pekarstvo in sla\u0161\u010di\u010darstvo <\/p><p class=\"theme-wp-block gb-responsive-644265-identifier\"><strong>Izdelki na voljo na Amazonu:<\/strong><br> pribli\u017eno 3,000 SKUs<\/p><p class=\"theme-wp-block gb-responsive-788481-identifier\"><strong>Po\u0161iljke:\u00a0<\/strong><br>pribli\u017eno 850 \/ mesec<\/p><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-41122-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><h3 class=\"theme-wp-block wp-block-heading gb-responsive-34353-identifier\" id=\"block-c06fce04-ef87-4ffc-a3d6-b768ba377d17\">Ozadje:<\/h3><p class=\"theme-wp-block gb-responsive-772271-identifier\">Spletna agencija UP\u2018NBOOST je uspe\u0161no vstopila na trg pekarstva in sla\u0161\u010di\u010darstva s svojo blagovno znamko &#8220;Univers Cake&#8221;. UP\u2018NBOOST je prvotno zasnoval koncept Univers Cake za stranko, ki pa na koncu ni mogla uresni\u010diti ideje zaradi pomanjkanja \u010dasa. Agencija, ki je mo\u010dno verjela v koncept, ki so ga ustvarili, se je odlo\u010dila, da bo Univers Cake uresni\u010dila sama. Kmalu je postalo jasno, da ima blagovna znamka velik potencial &#8211; \u0161e posebej na Amazonu. Prodaja se je za\u010dela hitro pove\u010devati na spletnem trgu.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-530046-identifier\">Kako se je vse za\u010delo:<\/h3><p class=\"theme-wp-block gb-responsive-266688-identifier\">Za Jean-Bernarda Freymanna, soudirektorja pri UP\u2018NBOOST, je bilo od samega za\u010detka jasno, da bo najve\u010dji izziv prihraniti \u010dim ve\u010d \u010dasa. \u0160e posebej, ko prodajate ve\u010d kot 1.500 izdelkov v zelo konkuren\u010dnem okolju brez blagovne znamke. &#8220;Morali smo ohraniti na\u0161e mar\u017ee kljub razmeram,&#8221; pravi Freymann. &#8220;Imamo veliko \u0161tevilo konkurentov na Amazonu, ki prodajajo to\u010dno isti izdelek. Zato je glavni dejavnik cena. V tak\u0161ni situaciji je skoraj nemogo\u010de ro\u010dno spremljati konkurenco.&#8221;<\/p><p class=\"theme-wp-block gb-responsive-243429-identifier\">V teh okoli\u0161\u010dinah je bil naslednji logi\u010den korak ne le uporaba izpolnjevanja s strani Amazona (FBA), temve\u010d tudi uporaba repricerja, da bi ostali konkuren\u010dni in ohranili dele\u017e Buy Box na visoki ravni. Preden je UP\u2018NBOOST odkril SELLERLOGIC, je agencija \u017ee uporabljala druge repricerje, ki pa jih tehni\u010dno ali ekonomsko niso prepri\u010dali.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-749842-identifier\">Re\u0161itev:<\/h3><p class=\"theme-wp-block gb-responsive-190699-identifier\">&#8220;V sektorju, kjer so mar\u017ee obi\u010dajno nizke, smo upo\u0161tevali ne le prednosti Repricer, temve\u010d tudi njene stro\u0161ke kot klju\u010d do uspeha,&#8221; pojasnjuje Freymann. &#8220;Po pregledu razli\u010dnih re\u0161itev nas je SELLERLOGIC prepri\u010dal ne le s svojo ceno, temve\u010d tudi s svojimi posebnimi funkcijami, kot je sposobnost uporabe razli\u010dnih strategij prilagajanja cen za specifi\u010dne skupine izdelkov.&#8221;<\/p><p class=\"theme-wp-block gb-responsive-680671-identifier\">UP\u2018NBOOST je prav tako implementiral drugo orodje SELLERLOGIC: Lost &#038; Found zdaj spremlja vse FBA procese in zanesljivo poro\u010da o morebitnih nepravilnostih, ki jih najde v logisti\u010dnih centrih Amazona, kar omogo\u010da hitre in preproste zahteve za vra\u010dilo.<\/p><div class=\"theme-block-group-wrap\"><div class=\"theme-wp-block wp-block-group gb-responsive-88118-identifier\">\t\t<div  class=\"theme-wp-block theme-block-user-card gb-responsive-799176-identifier is-style-full-width-line\">\n\t\t<div class=\"wrap-inner-content\">\n\t\t\t<div class=\"card-user-head\">\n\t\t\t\t<div class=\"card-user-avatar\">\n\t\t\t\t\t<div class=\"cover-avatar\" style=\"background-image: url(https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/12\/23142710\/portrait_univers-cake_raute.png);\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"wrap-title\">\n\t\t\t\t\t<div class=\"card-user-name\">\n\t\t\t\t\t\t<div class=\"title\">\n\t\t\t\t\t\t\t<h3 class=\"heading-text\"><strong>Jean-Bernard Freymann<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-user-position\">\n\t\t\t\t\t\t\t<div class=\"card-text\"><strong>Soudirektor UP&#8217;NBOOST<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"card-user-quote-icon\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"card-user-text\">\n\t\t\t\t<div class=\"card-text\"><p>\u201cZ vra\u010dilom FBA, ki ga prejmemo zahvaljujo\u010d drugemu orodju SELLERLOGIC, lahko financiramo Repricer!\u201c<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-260858-identifier\">Uspeh z SELLERLOGIC:<\/h3><p class=\"theme-wp-block gb-responsive-566423-identifier\">&#8220;Nastavitev je bila precej preprosta: uvoziti smo morali le eno datoteko z vsemi na\u0161imi izdelki ter ustreznimi minimalnimi in maksimalnimi cenami. Uvoz je bil hiter in enostaven. V nekaj urah je bil SELLERLOGIC Repricer pripravljen za delovanje,&#8221; potrjuje Freymann. &#8220;Oba orodja nam prihranita ogromno \u010dasa.&#8221;<\/p><p class=\"theme-wp-block gb-responsive-468554-identifier desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Poleg tega je UP\u2018NBOOST uspelo zmanj\u0161ati stro\u0161ke uporabe Repricer in hkrati pove\u010dati prodajo izdelkov Univers Cake preko vi\u0161jih dele\u017eev Buy Box in razli\u010dnih strategij SELLERLOGIC Repricer. &#8220;Ampak najbolj\u0161a stvar je, da nam Lost &#038; Found omogo\u010da, da pokrijemo stro\u0161ke repricinga,&#8221; sre\u010dno pravi Freymann.<\/p><p class=\"theme-wp-block gb-responsive-469189-identifier\">&#8220;Poleg tega je ekipa za podporo strankam SELLERLOGIC usposobljena in hitro odgovarja na poizvedbe. Sodelovanje z dobro strukturirano in na stranke usmerjeno nem\u0161ko podjetje je za nas zelo pomirjujo\u010de,&#8221; potrjuje Freymann.<\/p><div class=\"theme-wp-block wp-block-buttons gb-responsive-497426-identifier is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"theme-wp-block wp-block-button gb-responsive-38220-identifier is-style-theme-transparent-with-arrow\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/files\/SUCCESS-STORIES\/EN\/SELLERLOGIC_SN_Success-Story_Univers-Cake_EN.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Prenesite zdaj!<\/a><\/div><\/div><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-472466-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Ustanovljeno:2016 Industrija: Pekarstvo in sla\u0161\u010di\u010darstvo Izdelki na voljo na Amazonu: pribli\u017eno 3,000 SKUs Po\u0161iljke:\u00a0pribli\u017eno 850 \/ mesec Ozadje: Spletna agencija UP\u2018NBOOST je uspe\u0161no vstopila na trg pekarstva in sla\u0161\u010di\u010darstva s svojo blagovno znamko &#8220;Univers Cake&#8221;. UP\u2018NBOOST je prvotno zasnoval koncept Univers Cake za stranko, ki pa na koncu ni mogla uresni\u010diti ideje zaradi pomanjkanja \u010dasa.<\/p>\n","protected":false},"author":3,"featured_media":5625,"parent":228867,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-228747","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tako delujeta Repricer in Lost &amp; Found skupaj! | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"Zahvaljujo\u010d Lost &amp; Found UP&#039;NBOOST pla\u010duje Repricer z vra\u010dili FBA, ki jih prejme. 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