{"id":229287,"date":"2020-11-17T10:51:00","date_gmt":"2020-11-17T10:51:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazon-a-sadrzajni-sabloni-i-najbolje-prakse-koji-moduli-postoje\/"},"modified":"2020-11-17T10:51:00","modified_gmt":"2020-11-17T10:51:00","slug":"amazon-a-sadrzajni-sabloni-i-najbolje-prakse-koji-moduli-postoje","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sr\/blog\/amazon-a-sadrzajni-sabloni-i-najbolje-prakse-koji-moduli-postoje\/","title":{"rendered":"Amazon A+ sadr\u017eajni \u0161abloni i najbolje prakse: Koji moduli postoje?"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-161672-identifier\">Stranica sa detaljima proizvoda na Amazonu obi\u010dno prati jasan raspored i stroga pravila. Prodavci ovde imaju malo slobode u dizajnu: izme\u0111u naslova proizvoda, bullet ta\u010daka i opisa ostaje malo prostora za sopstvene ideje, posebne pristupe kupcima ili kreativne marketin\u0161ke mere. Da postoji potreba u tom pravcu, online platforma je pre nekoliko godina prepoznala \u2013 i prvo za dobavlja\u010de, a zatim i za prodavce uvela takozvani Amazon A+ sadr\u017eaj. \u0160abloni \u010dak poma\u017eu u kreiranju i olak\u0161avaju vlasniku brenda ili upravniku stranice sa detaljima da kupcima pru\u017ei dobar i koristan sadr\u017eaj \u010dak i bez mnogo grafi\u010dkog specijalnog znanja.<\/p><p class=\"theme-wp-block gb-responsive-197472-identifier\">Prodavci mogu birati izme\u0111u razli\u010ditih modula i sastavljati ih prema svojim zahtevima. Stoga smo pogledali koje \u0161ablone postoje i za koje svrhe su razli\u010diti moduli pogodni.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-476401-identifier\">\u0160ta je Amazon A+ sadr\u017eaj?<\/h2><p class=\"theme-wp-block gb-responsive-897197-identifier\">Svaki proizvod koji se mo\u017ee na\u0107i na stranicama online giganta ima svoju ASIN (\u201eAmazon Standard Identification Number\u201d) i svako ko nudi isti proizvod na Amazonu se rangira kao prodavac na listi onih koji ve\u0107 prodaju taj proizvod. Obi\u010dno kupci kupuju od onog prodavca koji je upravo <a href=\"https:\/\/www.sellerlogic.com\/sr\/blog\/14-najvaznijih-kriterijuma-za-osvajanje-buy-box-na-amazonu-i-kako-da-zadrzite-svoje-metrike-pod-kontrolom\/\">dobio Buy Box<\/a>. Odre\u0111ena stranica sa detaljima proizvoda u ovim slu\u010dajevima upravlja jedan prodavac, koji je obi\u010dno vlasnik brenda.<\/p><p class=\"theme-wp-block gb-responsive-68396-identifier\">Druga\u010dije je kod proizvoda sa privatnom oznakom. Uglavnom se radi o proizvodima koji se \u010desto nude samo od strane jednog prodavca pod sopstvenom markom. Iznimke \u010dine velike trgova\u010dke marke koje prodaju i tre\u0107e strane. Me\u0111utim, i ovde va\u017ei da obi\u010dno vlasnik marke upravlja stranicom sa detaljima \u2013 takozvanim listingom \u2013 i odre\u0111uje sadr\u017eaje kao \u0161to su naslov, bullet ta\u010dke itd. koji se prikazuju. Na ovoj stranici proizvoda prodavcima je tako\u0111e dostupno polje za opis proizvoda koje mogu popuniti do 2.000 karaktera.<\/p><p class=\"theme-wp-block gb-responsive-967764-identifier\">Amazon A+ sadr\u017eaj pro\u0161iruje ovaj opis proizvoda za dodatnih 5.000 karaktera na ukupno 7.000 karaktera, kako bi prodavci mogli da predstave svoje artikle \u0161to je mogu\u0107e privla\u010dnije. Pored toga, mogu\u0107e je postaviti slike proizvoda, grafike i \u010dak video zapise, kako bi potencijalnim kupcima olak\u0161ali dono\u0161enje odluke o kupovini.<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-637658-identifier is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-93747-identifier\">Pored toga, i dobavlja\u010dima i prodavcima je dostupna premium varijanta: Amazon A+ Premium sadr\u017eaj, koji nudi prednosti kao \u0161to su video petlje, interaktivni sadr\u017eaji ili sekcija sa \u010desto postavljanim pitanjima. Me\u0111utim, prodavci se moraju registrovati za ovo i ispuniti <a href=\"https:\/\/sellercentral.amazon.de\/help\/hub\/reference\/external\/G202102930?ref=efph_202134820_cont_G202102950&amp;locale=de-DE#wjz_cjc_jcb__section_i34_gm5_k5b\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">odre\u0111ene uslove<\/a>. Na primer, sve ASIN-ove u katalogu proizvoda moraju sadr\u017eati A+ sadr\u017eaj kako bi mogli koristiti premium sadr\u017eaje na Amazonu.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-323811-identifier\">Da li mo\u017eete kao prodavac koristiti nekada\u0161nji EBC za va\u0161 proizvod zavisi od slede\u0107ih uslova:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-244333-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-498607-identifier\">Imate ASIN proizvoda prema Global Catalog Identifier (GCID) i mo\u017eete ure\u0111ivati stranicu sa detaljima proizvoda.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-146442-identifier\">Ve\u0107 ste registrovali svoju marku u Amazon Brand Registry programu.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-75211-identifier\">Va\u0161 proizvod nije artikl koji spada u kategorije knjiga, medija, video ili digitalnih proizvoda. Za ove kategorije nisu dostupna pro\u0161irenja.<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-135838-identifier\">Koje ciljeve mogu posti\u0107i sa Amazon A+ sadr\u017eajem?<\/h2><p class=\"theme-wp-block gb-responsive-531277-identifier\">Prvenstveno se radi o tome da se kupcima poka\u017ee da je vlastiti proizvod najbolji izbor i time pove\u0107a stopa konverzije. A+ sadr\u017eaj se mo\u017ee razumeti kao produ\u017eena ruka galerije slika proizvoda, koja nudi dovoljno prostora i prilike da se u vezi sa centralnim razlozima za kupovinu pru\u017ei malo vi\u0161e obja\u0161njenja i ube\u0111ivanja. Ovaj prostor u galeriji slika proizvoda, posebno kod &#8220;high involvement&#8221; proizvoda, \u010desto nije dostupan. Stoga je smisleno tretirati ova dva podru\u010dja, galeriju i A+, strate\u0161ki kao jednu celinu i ciljano postavljati naglaske sadr\u017eaja, kako bi kupci dobili prave informacije u pravom trenutku i \u0161to br\u017ee do\u0161li do zaklju\u010divanja kupovine. Dodatni ciljevi mogu uklju\u010divati rastere\u0107enje korisni\u010dke slu\u017ebe, tako \u0161to se ponavljaju\u0107e teme proaktivno prikazuju. Pored toga, A+ se mo\u017ee koristiti i za inspiraciju, na primer, putem predloga recepata kupcima se mogu proaktivno pribli\u017eiti preporuke za upotrebu. Na kraju, A+ je tako\u0111e pravo mesto za re\u0161avanje svih vrsta prigovora. Me\u0111utim, u zavisnosti od proizvoda, isplati se primeniti razli\u010dite pristupe.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-779577-identifier\">Preneti informacije<\/h3><p class=\"theme-wp-block gb-responsive-844543-identifier\">Imate li, na primer, proizvod koji zahteva mnogo obja\u0161njenja? Tada biste trebali iskoristiti dodatni prostor koji vam pru\u017ea Amazon A+ sadr\u017eaj da objasnite svoj proizvod. U ovu kategoriju spadaju, na primer, pametni telefoni.<\/p><div class=\"wp-block-image gb-responsive-89681-identifier\"><figure class=\"theme-wp-block aligncenter size-large\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln-.png\"><img decoding=\"async\" width=\"844\" height=\"364\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--844x364.png\" alt=\"Amazon A+ sadr\u017eaj primer preno\u0161enja informacija\" class=\"wp-image-1072\" title=\"Amazon A+ sadr\u017eaj primer preno\u0161enja informacija\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--407x176.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--768x331.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln--844x364.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142950\/Amazon-A-Content-Beispiel-Informationen-vermitteln-.png 1134w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-415388-identifier\">U ovom primeru, tri funkcije pametnog telefona su atraktivno prikazane putem Amazon A+ sadr\u017eaja kako bi se detaljnije opisale: dual-SIM funkcija, dobra trajnost baterije i otklju\u010davanje putem prepoznavanja lica. Svaka funkcija je vizualizovana slikom koja prvo privla\u010di pa\u017enju, a zatim se obja\u0161njava kratkim tekstom. Tako se kupcima prenose relevantne informacije bez potrebe da se one pru\u017eaju u monotonoj, dugoj formi teksta koju na kraju niko ne \u017eeli da \u010dita. Tim pre, kada se upore\u0111uju vi\u0161e proizvoda i na svakoj stranici mora da se \u010dita ep o \u201ejedinstvenim\u201c funkcijama. Ovde se mo\u017eete ve\u0161to izdvojiti od konkurencije ako svoj Amazon A+ sadr\u017eaj prilagodite ciljnoj grupi.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-827332-identifier\">Istaknuti USP<\/h3><p class=\"theme-wp-block gb-responsive-688777-identifier\">Uz A+ sadr\u017eaj mo\u017eete naglasiti i jedinstvene prodajne ta\u010dke, odnosno aspekte koji \u010dine proizvod jedinstvenim. Ako se va\u0161 proizvod razlikuje od onih va\u0161ih konkurenata, trebali biste to jasno istaknuti, jer bi to moglo biti presudno za\u0161to kupac kupuje kod vas umesto kod konkurencije.<\/p><div class=\"wp-block-image gb-responsive-147276-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><figure class=\"theme-wp-block aligncenter size-full is-resized\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel.png\"><img decoding=\"async\" width=\"1076\" height=\"704\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel.png\" alt=\"Amazon A+ sadr\u017eaj isticanje USP primer\" class=\"wp-image-1076\" style=\"width:844px\" title=\"Amazon A+ sadr\u017eaj isticanje USP primer\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel-407x266.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel-768x502.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel-844x552.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142949\/Amazon-A-Content-USP-herausarbeiten-Beispiel.png 1076w\" sizes=\"(max-width: 1076px) 100vw, 1076px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-939384-identifier\">U ovom primeru, prodavac jasno pokazuje svojim Amazon A+ sadr\u017eajem da je njegov proteinski prah veganski, da sadr\u017ei visokokvalitetne sastojke i daje obe\u0107anje o kvalitetu. Ovim ta\u010dkama se izdvaja od drugih proteinskih pra\u0161kova koji se sastoje od \u017eivotinjskih sastojaka ili nisu visokog kvaliteta. Tako\u0111e, ovde su tri ta\u010dke na prvi pogled vidljive, tako da odmah upadaju u o\u010di kupcu i mogu uticati na njegovu odluku o kupovini. Me\u0111utim, A+ sadr\u017eaji ove Amazon stranice sa detaljima sadr\u017ee veoma mnogo teksta. Pogledajte u nastavku kako to mo\u017ee biti jo\u0161 bolje.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-943153-identifier\">Stvoriti virtuelno korisni\u010dko iskustvo<\/h3><p class=\"theme-wp-block gb-responsive-147564-identifier\">Kada kupci kupuju u prodavnici, do\u017eivljavaju iskustvo kupovine na potpuno druga\u010diji na\u010din nego u ve\u0107ini slu\u010dajeva kada kupuju online.<\/p><p class=\"theme-wp-block gb-responsive-294676-identifier\">Mogu isprobati proizvode, dodirivati ih i pregledati sa svih strana. Tako\u0111e mogu konsultovati prodavca koji odgovara na njihova pitanja i predstavlja im alternative.<\/p><p class=\"theme-wp-block gb-responsive-152925-identifier\">Sve to izostaje prilikom kupovine na Amazonu i sli\u010dnim platformama. Stoga bi trebalo da kao prodavac u\u010dinite putovanje kupca na va\u0161oj stranici sa detaljima proizvoda \u0161to bli\u017eim iskustvu u prodavnici. Iskoristite Amazon A+ sadr\u017eaj i prika\u017eite svoj proizvod sa svim njegovim aspektima. Ako prodajete torbu, mo\u017eete prikazati sve pregrade i omogu\u0107iti uvid u unutra\u0161njost torbe. Pomo\u0107u fotografija proizvoda sa uporednim objektima mo\u017eete pokazati kupcima koliko je torba zapravo velika. Tako mnogi mogu bolje proceniti pravu veli\u010dinu nego kada samo \u010ditaju apstraktne mere u opisu proizvoda. Koliko je zapravo 58 cm?<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle gb-responsive-525914-identifier desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 desktop-gb-has-icon xl-gb-has-icon lg-gb-has-icon md-gb-has-icon sm-gb-has-icon is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-950943-identifier\">Na Amazonu ne mo\u017eete postaviti virtuelnog prodajnog asistenta, ali sa sekcijom sa \u010desto postavljanim pitanjima mo\u017eete barem odgovoriti na naj\u010de\u0161\u0107a pitanja kupaca i tako ih, na primer, savetovati o funkcijama.<\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-579332-identifier\">Sa Amazon A+ sadr\u017eajem postoji i mogu\u0107nost da se na stranici sa detaljima proizvoda uklju\u010di tabela za pore\u0111enje. Tako mo\u017eete uporediti navedeni artikl sa drugim proizvodima iz va\u0161eg asortimana. Ponovo uzmimo torbu iz gornjeg primera. Mo\u017eda je torba ipak malo previ\u0161e mala za kupca, jer bi se koristila kao torba za kancelariju i pored laptopa i ru\u010dka treba da ima mesta i za \u0161olju kafe. Ako sada nudite i torbu koja ispunjava te potrebe, ona je samo jedan klik daleko. Kupac mo\u017ee na osnovu va\u0161e tabele za pore\u0111enje videti da imate ovu torbu u ponudi i verovatno \u0107e kliknuti na nju.<\/p><p class=\"theme-wp-block gb-responsive-772227-identifier\">Usput, tako skre\u0107ete pa\u017enju kupaca na svoje proizvode umesto na proizvode va\u0161e konkurencije. Jer, da li to \u017eelite ili ne: va\u0161i konkurenti su tako\u0111e samo jedan klik daleko.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-814757-identifier\">Ispri\u010dati pri\u010du o va\u0161oj marki<\/h3><p class=\"theme-wp-block gb-responsive-832177-identifier\">Mo\u017eda nije samo va\u0161 proizvod poseban, ve\u0107 i cela va\u0161a kompanija? Da li ste posebno odr\u017eivi ili dru\u0161tveno anga\u017eovani? Tada to prika\u017eite u svom Amazon A+ sadr\u017eaju i u\u010dinite to svojom jedinstvenom prodajnom ta\u010dkom.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-596145-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tZapo\u010dnite svoje putovanje od prodavca do bestselera &#8211; sa SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tZatra\u017eite besplatnu probu danas i vidite kako vam prave usluge mogu pomo\u0107i da pre\u0111ete od dobrog do najboljeg. Ne \u010dekajte. Delujte odmah.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Zapo\u010dnite sada<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-615330-identifier\">Kako da kreiram A+ sadr\u017eaj<\/h2><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-22937-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-317006-identifier\">Kliknite u Seller Central na navigacionoj traci na Reklame i izaberite A+ menad\u017eer sadr\u017eaja iz padaju\u0107eg menija.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-314258-identifier\">Sada ili pretra\u017eujte putem pretra\u017eiva\u010da po ASIN-u kako biste prilagodili postoje\u0107i A+ sadr\u017eaj, ili kliknite na dugme Kreirajte sadr\u017eaj za A+.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-129256-identifier\">Sada mo\u017eete imenovati sadr\u017eaj kako biste ga kasnije lak\u0161e prona\u0161li u menad\u017eeru sadr\u017eaja.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-561847-identifier\">Izaberite jezik za koji \u0107e sadr\u017eaj biti kreiran.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-502148-identifier\">Otpremite svoj logotip kompanije i dodajte opis proizvoda. Ove dve ta\u010dke morate popuniti. To prepoznajete po malom katancu u gornjem desnom uglu pored modula.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-307731-identifier\">Sada mo\u017eete dodati dodatne sekcije putem dugmeta \u201eDodaj modul\u201c. Izaberite \u0161ablon za svoj Amazon A+ sadr\u017eaj \u2013 posebne grafi\u010dke ve\u0161tine nisu potrebne.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-670327-identifier\">Popunite module sadr\u017eajem. Ako \u017eelite koristiti samo delove modula, mo\u017eete ukloniti druge komponente pomo\u0107u malog x sa leve strane.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-996448-identifier\">Ceo modul mo\u017eete obrisati putem x u gornjem desnom uglu svakog modula.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-246718-identifier\">Sa ovim sistemom modularnog dizajna sada mo\u017eete potpuno prilagoditi svoju stranicu.<\/li><\/ul><\/div><div class=\"wp-block-image gb-responsive-311536-identifier\"><figure class=\"theme-wp-block aligncenter size-large\"><a href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel.png\"><img decoding=\"async\" width=\"844\" height=\"640\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-844x640.png\" alt=\"Amazon A+ sadr\u017eaj predstavljanje kompanije primer\" class=\"wp-image-1080\" title=\"Amazon A+ sadr\u017eaj predstavljanje kompanije primer\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-407x308.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-768x582.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel-844x640.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142948\/Amazon-A-Content-Unternehmen-vorstellen-Beispiel.png 1020w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div><p class=\"theme-wp-block gb-responsive-135499-identifier\">U ovom primeru prodaju se p\u010delinji vosak oblozi. Diferencijacija proizvoda u ovoj oblasti je te\u0161ka. Stoga je korisno istaknuti jedinstvenost kompanije. Kupci p\u010delinjih voskovih obloga su verovatno veoma ekolo\u0161ki svesni i \u017eele da podr\u017ee kompaniju koja se, osim prodaje, tako\u0111e zala\u017ee za za\u0161titu \u017eivotne sredine. Tako \u0107e kupci kupiti isti proizvod, ali istovremeno znati da su samo kod ove kompanije dali dodatni doprinos za\u0161titi \u017eivotne sredine. Fotografija, istaknute ta\u010dke i kratak tekst vrlo slikovito pri\u010daju pri\u010du i lako se konzumiraju.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-992249-identifier\">Amazon A+ Premium<\/h2><p class=\"theme-wp-block gb-responsive-783037-identifier\">Naziv A+ Premium sadr\u017eaj ne opisuje najbolje \u0161ta se zapravo iza njega krije. Naime, radi se o dodatnom broju specifi\u010dnih modula za A+ oblast, koji su u pore\u0111enju sa klasi\u010dnim A+ modulima optimizovani na odre\u0111enim mestima i delimi\u010dno nude nove mogu\u0107nosti u prikazu sadr\u017eaja.<\/p><p class=\"theme-wp-block gb-responsive-486504-identifier\">Bolji naziv bi stoga bio A+ Advanced ili A+ Next Gen.<\/p><p class=\"theme-wp-block gb-responsive-715193-identifier\">Konkret, sa A+ Premium modulima mogu\u0107e je postaviti sadr\u017eaj &#8220;specifi\u010dno za ure\u0111aj&#8221;, i to odvojeno za desktop i mobilni ure\u0111aj.<\/p><p class=\"theme-wp-block gb-responsive-118826-identifier\">Rezultati su bolja distribucija, kao i homogenija, doslednija prezentacija sadr\u017eaja u pore\u0111enju sa standardnim modulima.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-845868-identifier\"><img decoding=\"async\" width=\"844\" height=\"692\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-844x692.jpg\" alt=\"A-Plus-Content \u043d\u0430 Amazon \u043f\u0440\u0438\u0432\u043b\u0430\u0447\u0438 \u0447\u0438\u0442\u0430\u043e\u0446\u0435 \u043a\u0440\u043e\u0437 \u043f\u0440\u0438\u0432\u043b\u0430\u0447\u043d\u0435 \u0433\u0440\u0430\u0444\u0438\u043a\u0435 \u0438 \u0441\u043b\u0438\u043a\u0435.\" class=\"wp-image-56175\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-407x334.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-768x630.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-844x692.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon-1536x1259.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103026\/a-plus-content-amazon.jpg 1952w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-374989-identifier\">\u0423 \u043f\u0440\u0438\u043c\u0435\u0440\u0443 \u0441\u0435 \u0432\u0438\u0434\u0435 2 \u041f\u0440\u0435\u043c\u0438\u0443\u043c \u0410+ \u0431\u0430\u043d\u0435\u0440\u0430, \u043a\u043e\u0458\u0438 \u0441\u0443 \u0443 \u0410+ \u043c\u0435\u043d\u0430\u045f\u0435\u0440\u0443 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0435\u043d\u0438 \u0458\u0435\u0434\u0430\u043d \u0438\u0441\u043f\u043e\u0434 \u0434\u0440\u0443\u0433\u043e\u0433. \u041d\u0435 \u0432\u0438\u0434\u0438 \u0441\u0435 \u043f\u0440\u0435\u043b\u0430\u0437 \u0438\u0437\u043c\u0435\u0452\u0443 \u0431\u0430\u043d\u0435\u0440\u0430 \u043d\u0438 \u043d\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u0443 \u043d\u0438 \u0443 \u043c\u043e\u0431\u0438\u043b\u043d\u043e\u0458 \u0432\u0435\u0440\u0437\u0438\u0458\u0438. \u041a\u043e\u0434 \u043a\u043b\u0430\u0441\u0438\u0447\u043d\u0438\u0445 \u043c\u043e\u0434\u0443\u043b\u0430 \u043e\u0431\u0430 \u0431\u0430\u043d\u0435\u0440\u0430 \u0431\u0438\u043b\u0430 \u0431\u0438 \u043e\u0434\u0432\u043e\u0458\u0435\u043d\u0430 \u0431\u0435\u043b\u0438\u043c \u0440\u0430\u0437\u043c\u0430\u043a\u043e\u043c.<\/p><p class=\"theme-wp-block gb-responsive-642322-identifier\">\u041f\u043e\u0442\u043f\u0443\u043d\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0458\u0430\u043b \u043d\u043e\u0432\u0438\u0445 \u043c\u043e\u0434\u0443\u043b\u0430 \u043c\u043e\u0436\u0435 \u0441\u0435 \u0438\u0441\u043a\u043e\u0440\u0438\u0441\u0442\u0438\u0442\u0438 \u0441\u0430\u043c\u043e \u0430\u043a\u043e \u0441\u0435 \u0443 \u043f\u0440\u0432\u043e\u043c \u043a\u043e\u0440\u0430\u043a\u0443 \u043f\u0438\u0442\u0430, \u043a\u043e\u0458\u0438 \u0441\u0430\u0434\u0440\u0436\u0430\u0458 \u0431\u0438 \u0442\u0440\u0435\u0431\u0430\u043b\u043e \u0434\u0430 \u0441\u0435 \u043a\u043e\u043c\u0443\u043d\u0438\u0446\u0438\u0440\u0430 \u0443 \u0442\u043e\u043c \u043f\u043e\u0434\u0440\u0443\u0447\u0458\u0443, \u0430 \u0443 \u0434\u0440\u0443\u0433\u043e\u043c \u043a\u043e\u0440\u0430\u043a\u0443, \u043a\u043e\u0458\u0435 \u043d\u043e\u0432\u0435 \u0444\u0443\u043d\u043a\u0446\u0438\u0458\u0435 \u043c\u043e\u0434\u0443\u043b\u0430 \u043c\u0438 \u043d\u0430\u0458\u0431\u043e\u0459\u0435 \u043e\u043c\u043e\u0433\u0443\u045b\u0430\u0432\u0430\u0458\u0443 \u0434\u0430 \u043f\u0440\u0435\u043d\u0435\u0441\u0435\u043c \u0442\u0430\u0458 \u0441\u0430\u0434\u0440\u0436\u0430\u0458. \u0414\u0430\u043a\u043b\u0435, \u043f\u0440\u0432\u043e \u0441\u0435 \u0440\u0430\u0434\u0438 \u043e \u201c\u0428\u0422\u0410\u201d \u0438 \u0442\u0435\u043a \u043f\u043e\u0442\u043e\u043c \u043e \u201c\u041a\u0410\u041a\u041e\u201d.<\/p><p class=\"theme-wp-block gb-responsive-736488-identifier\">\u041a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e, \u043f\u043e\u0441\u0442\u043e\u0458\u0435 \u043d\u043e\u0432\u0438 \u043c\u043e\u0434\u0443\u043b\u0438 \u043a\u043e\u0458\u0438 \u043e\u043c\u043e\u0433\u0443\u045b\u0430\u0432\u0430\u0458\u0443 \u043c\u043d\u043e\u0433\u043e \u0431\u043e\u0459\u0435 \u0443\u043f\u043e\u0440\u0435\u0452\u0438\u0432\u0430\u045a\u0435 \u0440\u0430\u0437\u043b\u0438\u0447\u0438\u0442\u0438\u0445 \u043c\u043e\u0434\u0435\u043b\u0430 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430, \u0442\u0430\u043a\u043e \u0434\u0430 \u0458\u0435 \u0443\u043f\u043e\u0440\u0435\u0452\u0438\u0432\u0430\u045a\u0435 \u0438 \u043e\u0434\u043b\u0443\u043a\u0430 \u043e \u043a\u0443\u043f\u043e\u0432\u0438\u043d\u0438 \u043c\u043e\u0433\u0443\u045b\u0430 \u0433\u043e\u0442\u043e\u0432\u043e \u043d\u0430 \u043f\u0440\u0432\u0438 \u043f\u043e\u0433\u043b\u0435\u0434.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-569399-identifier\"><img decoding=\"async\" width=\"844\" height=\"372\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-844x372.jpg\" alt=\"A-Plus-Content \u043f\u0440\u0443\u0436\u0430 \u0432\u0438\u0437\u0443\u0435\u043b\u043d\u0443 \u0434\u043e\u0434\u0430\u0442\u043d\u0443 \u0432\u0440\u0435\u0434\u043d\u043e\u0441\u0442 \u0437\u0430 \u0447\u0438\u0442\u0430\u043e\u0446\u0435.\" class=\"wp-image-56177\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-407x179.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-768x338.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-844x372.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content-1536x677.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103243\/a-plus-content.jpg 1616w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-602573-identifier\">\u041f\u043e\u0440\u0435\u0434 \u0442\u043e\u0433\u0430, \u0441\u0430\u0434\u0430 \u043f\u043e\u0441\u0442\u043e\u0458\u0435 Cross-Selling \u043c\u043e\u0434\u0443\u043b\u0438, \u043a\u043e\u0458\u0438 \u0441\u0443 \u043c\u043d\u043e\u0433\u043e \u0431\u043e\u0459\u0438 \u0437\u0430 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0458\u0443 \u0440\u0430\u0437\u043d\u043e\u043b\u0438\u043a\u043e\u0441\u0442\u0438 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430 \u0443 \u043f\u043e\u0440\u0442\u0444\u043e\u043b\u0438\u0458\u0443 \u0438 \u0438\u0441\u0442\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043e \u0437\u0430\u0434\u043e\u0432\u043e\u0459\u0430\u0432\u0430\u045a\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u0430 \u043a\u0443\u043f\u0430\u0446\u0430.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-306004-identifier\"><img decoding=\"async\" width=\"844\" height=\"323\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-844x323.jpg\" alt=\"\u0428\u0442\u0430 \u0458\u0435 A-Plus-Content? \u0421\u0440\u0435\u0434\u0441\u0442\u0432\u043e \u0437\u0430 \u043f\u043e\u0434\u0441\u0442\u0438\u0446\u0430\u045a\u0435 \u0430\u043d\u0433\u0430\u0436\u043e\u0432\u0430\u045a\u0430 \u0438 \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0446\u0438\u0458\u0435\" class=\"wp-image-56178\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-407x156.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-768x294.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-844x323.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-1536x588.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103345\/was-ist-a-plus-content-2048x784.jpg 2048w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-76774-identifier\">\u041a\u043e\u043d\u0430\u0447\u043d\u043e, \u0440\u0430\u0437\u043d\u0438 Slideshow \u043c\u043e\u0434\u0443\u043b\u0438 \u043e\u043c\u043e\u0433\u0443\u045b\u0430\u0432\u0430\u0458\u0443 \u0434\u043e\u0441\u043b\u0435\u0434\u043d\u043e \u0438 \u043f\u043e\u0432\u0435\u0437\u0430\u043d\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0459\u0430\u045a\u0435 \u043c\u043d\u043e\u0433\u0438\u0445 \u0430\u0441\u043f\u0435\u043a\u0430\u0442\u0430 \u0438\u0441\u0442\u0435 \u0442\u0435\u043c\u0435, \u0431\u0435\u0437 \u043f\u043e\u0442\u0440\u0435\u0431\u0435 \u0437\u0430 \u0432\u0438\u0448\u0435 \u0431\u0430\u043d\u0435\u0440\u0430.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-510538-identifier\"><img decoding=\"async\" width=\"844\" height=\"346\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-844x346.jpg\" alt=\"A-Plus-Content: \u0412\u0438\u0448\u0435 \u043f\u0440\u0438\u043c\u0435\u0440\u0430 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430 \u043f\u0440\u0443\u0436\u0430 \u043a\u0443\u043f\u0446\u0438\u043c\u0430 \u0440\u0430\u0437\u043d\u043e\u043b\u0438\u043a\u043e\u0441\u0442.\" class=\"wp-image-56180\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-407x167.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-768x315.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-844x346.jpg 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele-1536x629.jpg 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/17103502\/a-plus-content-beispiele.jpg 1609w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-351167-identifier\">A+ \u041f\u0440\u0435\u043c\u0438\u0443\u043c \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0441\u0435, \u043c\u0435\u0452\u0443\u0442\u0438\u043c, \u043d\u0435 \u043c\u043e\u0436\u0435 \u0431\u0435\u0437\u0443\u0441\u043b\u043e\u0432\u043d\u043e \u0438 \u043e\u043f\u0448\u0442\u0435 \u043f\u0440\u0435\u043f\u043e\u0440\u0443\u0447\u0438\u0442\u0438. \u0420\u0430\u0434\u0438 \u0441\u0435 \u043f\u0440\u0435 \u0441\u0432\u0435\u0433\u0430 \u043e \u043d\u0438\u0437\u0443 \u043c\u043e\u0434\u0443\u043b\u0430 \u0441\u0430 \u0441\u043f\u0435\u0446\u0438\u0444\u0438\u0447\u043d\u0438\u043c \u0441\u0432\u043e\u0458\u0441\u0442\u0432\u0438\u043c\u0430. \u041f\u043e\u0441\u0435\u0431\u043d\u043e \u0437\u0431\u043e\u0433 \u0434\u0432\u0430 \u0444\u043e\u0440\u043c\u0430\u0442\u0430, \u0434\u0435\u0441\u043a\u0442\u043e\u043f \u0438 \u043c\u043e\u0431\u0438\u043b\u043d\u0438, \u043d\u0430\u043f\u043e\u0440 \u0443 \u0433\u0440\u0430\u0444\u0438\u0447\u043a\u043e\u043c \u0434\u0438\u0437\u0430\u0458\u043d\u0443 \u0438 \u0441\u0430\u043c\u0438\u043c \u0442\u0438\u043c \u0442\u0440\u043e\u0448\u043a\u043e\u0432\u0438, \u0443 \u043f\u043e\u0440\u0435\u0452\u0435\u045a\u0443 \u0441\u0430 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0438\u043c \u043c\u043e\u0434\u0443\u043b\u0438\u043c\u0430, \u0441\u0443 \u0432\u0435\u045b\u0438.<\/p><p class=\"theme-wp-block gb-responsive-118933-identifier\">\u0422\u0440\u0433\u043e\u0432\u0446\u0438 \u0431\u0438, \u0434\u0430\u043a\u043b\u0435, \u0442\u0440\u0435\u0431\u0430\u043b\u043e \u0441\u0442\u0440\u0430\u0442\u0435\u0448\u043a\u0438 \u0434\u0430 \u0440\u0430\u0437\u043c\u0430\u0442\u0440\u0430\u0458\u0443 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0430\u045a\u0435 \u0438 \u0440\u0430\u0441\u043f\u043e\u0434\u0435\u043b\u0443 \u0441\u0432\u043e\u0433 \u0441\u0430\u0434\u0440\u0436\u0430\u0458\u0430 \u043a\u0440\u043e\u0437 \u0433\u0430\u043b\u0435\u0440\u0438\u0458\u0443 \u0441\u043b\u0438\u043a\u0430 \u0438 A+ \u043e\u0431\u043b\u0430\u0441\u0442 \u0438 \u0441\u0430\u043c\u043e \u0442\u0430\u0434\u0430 \u0440\u0430\u0437\u043c\u0430\u0442\u0440\u0430\u0442\u0438 A+ \u041f\u0440\u0435\u043c\u0438\u0443\u043c \u0430\u043a\u043e \u0458\u0435 \u043e\u0447\u0438\u0433\u043b\u0435\u0434\u043d\u0430 \u0458\u0430\u0441\u043d\u0430 \u0434\u043e\u0434\u0430\u0442\u043d\u0430 \u0432\u0440\u0435\u0434\u043d\u043e\u0441\u0442 \u0443 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u043a\u043e\u0458\u0430 \u043e\u043f\u0440\u0430\u0432\u0434\u0430\u0432\u0430 \u0432\u0435\u045b\u0435 \u0442\u0440\u043e\u0448\u043a\u043e\u0432\u0435 \u043d\u0430\u0431\u0430\u0432\u043a\u0435.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-549976-identifier\">Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0428\u0430\u0431\u043b\u043e\u043d\u0438: \u041a\u043e\u0458\u0438 \u043c\u043e\u0434\u0443\u043b\u0438 \u0441\u0443 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0438?<\/h2><p class=\"theme-wp-block gb-responsive-69273-identifier\">\u0418\u0430\u043a\u043e \u0442\u0440\u0433\u043e\u0432\u0446\u0438 \u0434\u043e\u0431\u0438\u0458\u0430\u0458\u0443 \u0432\u0438\u0448\u0435 \u0441\u043b\u043e\u0431\u043e\u0434\u0435 \u0443 \u0434\u0438\u0437\u0430\u0458\u043d\u0443 \u043a\u043e\u0440\u0438\u0448\u045b\u0435\u045a\u0435\u043c Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458\u0430 \u2013 \u0448\u0430\u0431\u043b\u043e\u043d\u0438 \u0434\u0430\u0458\u0443 \u0458\u0430\u0441\u0430\u043d \u043e\u043a\u0432\u0438\u0440. \u0422\u043e \u0431\u0438 \u043c\u043e\u0433\u043b\u043e \u0431\u0438\u0442\u0438 \u043d\u0430\u043c\u0435\u0440\u043d\u043e, \u0458\u0435\u0440 \u043c\u043d\u043e\u0433\u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0446\u0438 \u043d\u0430 \u0442\u0440\u0436\u0438\u0448\u0442\u0443 \u043e\u0434\u043b\u0438\u0447\u043d\u043e \u043f\u043e\u0437\u043d\u0430\u0458\u0443 \u0441\u0432\u043e\u0458 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434, \u0430\u043b\u0438 \u0443\u0433\u043b\u0430\u0432\u043d\u043e\u043c \u043d\u0438\u0441\u0443 \u0433\u0440\u0430\u0444\u0438\u0447\u043a\u0438 \u0434\u0438\u0437\u0430\u0458\u043d\u0435\u0440\u0438. \u0414\u0430\u043a\u043b\u0435, \u0434\u0430 \u0431\u0438 \u0442\u0440\u0433\u043e\u0432\u0446\u0438 \u0443\u043e\u043f\u0448\u0442\u0435 \u043c\u043e\u0433\u043b\u0438 \u0434\u0430 \u043a\u043e\u0440\u0438\u0441\u0442\u0435 Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458, \u0432\u0430\u0436\u043d\u0438 \u0441\u0443 \u0448\u0430\u0431\u043b\u043e\u043d\u0438 \u043a\u043e\u0458\u0438 \u0441\u0443 \u0448\u0442\u043e \u0458\u0435\u0434\u043d\u043e\u0441\u0442\u0430\u0432\u043d\u0438\u0458\u0438 \u0437\u0430 \u043a\u0440\u0435\u0438\u0440\u0430\u045a\u0435. \u041f\u043e\u0440\u0435\u0434 \u0442\u043e\u0433\u0430, \u0435-\u043a\u043e\u043c\u0435\u0440\u0446 \u0433\u0438\u0433\u0430\u043d\u0442 \u0458\u0435 \u0443\u0432\u0435\u043a \u0431\u0438\u043e \u0443\u0441\u0440\u0435\u0434\u0441\u0440\u0435\u0452\u0435\u043d \u043d\u0430 \u043e\u0434\u0440\u0436\u0430\u0432\u0430\u045a\u0435 \u043e\u0434\u0440\u0435\u0452\u0435\u043d\u043e\u0433 \u0440\u0435\u0434\u0430 \u0438 \u0443\u0458\u0435\u0434\u043d\u0430\u0447\u0435\u043d\u043e\u0441\u0442\u0438 \u0443\u043d\u0443\u0442\u0430\u0440 \u043f\u043e\u0440\u0442\u0444\u043e\u043b\u0438\u0458\u0430 \u043f\u043e\u043d\u0443\u0434\u0430, \u043a\u0430\u043a\u043e \u0431\u0438 \u043a\u0443\u043f\u0430\u0446 \u043b\u0430\u043a\u043e \u043c\u043e\u0433\u0430\u043e \u0434\u0430 \u0441\u0435 \u0441\u043d\u0430\u0452\u0435.<\/p><p class=\"theme-wp-block gb-responsive-576110-identifier\">\u041f\u0440\u0435\u043c\u0430 \u0442\u043e\u043c\u0435, \u043a\u0440\u0435\u0438\u0440\u0430\u045a\u0435 \u0441\u0430\u0434\u0440\u0436\u0430\u0458\u0430 \u0444\u0443\u043d\u043a\u0446\u0438\u043e\u043d\u0438\u0448\u0435 \u0443 \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u043c\u043e\u0434\u0443\u043b\u0430\u0440\u043d\u0435 \u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u0458\u0435. \u0420\u0430\u0437\u043b\u0438\u0447\u0438\u0442\u0438 \u0433\u043e\u0442\u043e\u0432\u0438 \u043c\u043e\u0434\u0443\u043b\u0438 \u043c\u043e\u0433\u0443 \u0441\u0435 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0459\u043d\u043e \u043a\u043e\u043c\u0431\u0438\u043d\u043e\u0432\u0430\u0442\u0438 \u0438 \u043f\u043e\u043f\u0443\u043d\u0438\u0442\u0438 \u0441\u0430\u0434\u0440\u0436\u0430\u0458\u0435\u043c. \u0421\u043b\u0435\u0434\u0435\u045b\u0438 \u0433\u0440\u0430\u0452\u0435\u0432\u0438\u043d\u0441\u043a\u0438 \u0431\u043b\u043e\u043a\u043e\u0432\u0438 \u0441\u0443 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0438.<\/p><p class=\"theme-wp-block gb-responsive-581821-identifier\"><strong>\u041b\u043e\u0433\u043e\u0442\u0438\u043f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0458\u0435<\/strong><\/p><p class=\"theme-wp-block gb-responsive-62257-identifier\">\u041e\u0432\u0430\u0458 \u043c\u043e\u0434\u0443\u043b \u0443\u043a\u0459\u0443\u0447\u0443\u0458\u0435 \u0441\u0430\u043c\u043e \u043c\u043e\u0433\u0443\u045b\u043d\u043e\u0441\u0442 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0430\u045a\u0430 \u043b\u043e\u0433\u043e\u0442\u0438\u043f\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0458\u0435.<\/p><p class=\"theme-wp-block gb-responsive-488152-identifier\"><strong>\u041d\u0430\u0441\u043b\u043e\u0432 \u0441\u043b\u0438\u043a\u0435 \u0441\u0430 \u0442\u0435\u043a\u0441\u0442\u043e\u043c<\/strong><\/p><p class=\"theme-wp-block gb-responsive-33482-identifier\">\u041e\u0432\u043e \u0458\u0435 \u0458\u0435\u0434\u0430\u043d \u043e\u0434 \u043d\u0430\u0458\u0458\u0435\u0434\u043d\u043e\u0441\u0442\u0430\u0432\u043d\u0438\u0458\u0438\u0445 Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0448\u0430\u0431\u043b\u043e\u043d\u0430. \u0423 \u0433\u043e\u0440\u045a\u0435\u043c \u0434\u0435\u043b\u0443 \u043d\u0430\u043b\u0430\u0437\u0438 \u0441\u0435 \u0441\u043b\u0438\u043a\u0430 \u0443 \u0445\u043e\u0440\u0438\u0437\u043e\u043d\u0442\u0430\u043b\u043d\u043e\u043c \u0444\u043e\u0440\u043c\u0430\u0442\u0443, \u0438\u0441\u043f\u043e\u0434 \u045a\u0435 \u0458\u0435 \u043d\u0430\u0441\u043b\u043e\u0432 \u0441\u0430 \u043d\u0430\u043a\u043d\u0430\u0434\u043d\u0438\u043c \u0442\u0435\u043a\u0441\u0442\u043e\u043c.<\/p><p class=\"theme-wp-block gb-responsive-976288-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u0438 \u043f\u0440\u0435\u043a\u0440\u0438\u0432\u0430\u0447 \u0441\u0430 \u0441\u0432\u0435\u0442\u043b\u0438\u043c \u0442\u0435\u043a\u0441\u0442\u043e\u043c<\/strong><\/p><p class=\"theme-wp-block gb-responsive-162408-identifier\">\u0421 \u043e\u0432\u0438\u043c \u043c\u0430\u043b\u043e \u043d\u0435\u0458\u0430\u0441\u043d\u043e \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u043c \u043c\u043e\u0434\u0443\u043b\u043e\u043c \u0442\u0430\u043a\u043e\u0452\u0435 \u0441\u0435 \u043f\u043e\u0434\u0440\u0430\u0437\u0443\u043c\u0435\u0432\u0430 \u0425\u0435\u0440\u043e\u0448\u043e\u0442 \u0443 \u0445\u043e\u0440\u0438\u0437\u043e\u043d\u0442\u0430\u043b\u043d\u043e\u043c \u0444\u043e\u0440\u043c\u0430\u0442\u0443. \u041c\u0435\u0452\u0443\u0442\u0438\u043c, \u0446\u0440\u043d\u0438 \u0442\u0435\u043a\u0441\u0442 \u0441\u0435 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0430 \u0443 \u0441\u0432\u0435\u0442\u043b\u043e\u043c \u043f\u0440\u0435\u043a\u0440\u0438\u0432\u0430\u0447\u0443 \u043d\u0430 \u0441\u043b\u0438\u0446\u0438.<\/p><p class=\"theme-wp-block gb-responsive-463081-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u0438 \u043f\u0440\u0435\u043a\u0440\u0438\u0432\u0430\u0447 \u0441\u0430 \u0442\u0430\u043c\u043d\u0438\u043c \u0442\u0435\u043a\u0441\u0442\u043e\u043c<\/strong><\/p><p class=\"theme-wp-block gb-responsive-732905-identifier\">\u041e\u0432\u043e \u0458\u0435 \u0435\u043a\u0432\u0438\u0432\u0430\u043b\u0435\u043d\u0442 \u0433\u043e\u0440\u045a\u0435\u043c \u043c\u043e\u0434\u0443\u043b\u0443 \u0441\u0430 \u0441\u0432\u0435\u0442\u043b\u0438\u043c \u043f\u0440\u0435\u043a\u0440\u0438\u0432\u0430\u0447\u0435\u043c. \u041d\u0430 \u0425\u0435\u0440\u043e\u0448\u043e\u0442\u0443 \u0441\u0435 \u043d\u0430\u043b\u0430\u0437\u0438 \u0442\u0430\u043c\u0430\u043d \u043f\u0440\u0435\u043a\u0440\u0438\u0432\u0430\u0447 \u0441\u0430 \u0431\u0435\u043b\u0438\u043c \u0442\u0435\u043a\u0441\u0442\u043e\u043c.<\/p><p class=\"theme-wp-block gb-responsive-307364-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u043f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u0438 \u043e\u0437\u043d\u0430\u043a\u0435<\/strong><\/p><p class=\"theme-wp-block gb-responsive-593715-identifier\">\u041e\u0432\u0430\u0458 \u0442\u0440\u043e\u0434\u0435\u043b\u043d\u0438 \u043c\u043e\u0434\u0443\u043b Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0448\u0430\u0431\u043b\u043e\u043d\u0430 \u0441\u0430\u0441\u0442\u043e\u0458\u0438 \u0441\u0435 \u043e\u0434 \u0441\u043b\u0438\u043a\u0435 \u0443 \u043b\u0435\u0432\u043e\u043c \u0434\u0435\u043b\u0443, \u0442\u0435\u043a\u0441\u0442\u0443\u0430\u043b\u043d\u043e\u0433 \u043f\u043e\u0459\u0430 \u0443 \u0441\u0440\u0435\u0434\u045a\u0435\u043c \u0434\u0435\u043b\u0443 \u0438 \u0438\u0441\u0442\u0430\u043a\u043d\u0443\u0442\u043e\u0433 \u0434\u0435\u043b\u0430 \u0434\u0435\u0441\u043d\u043e, \u043a\u043e\u0458\u0438 \u0458\u0435 \u0443 \u043e\u0432\u043e\u043c \u043f\u0440\u0438\u043c\u0435\u0440\u0443 \u043f\u043e\u043f\u0443\u045a\u0435\u043d \u0442\u0430\u0447\u043a\u0430\u043c\u0430.<\/p><p class=\"theme-wp-block gb-responsive-659641-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u0442\u0430\u0431\u0435\u043b\u0430 \u0443\u043f\u043e\u0440\u0435\u0452\u0438\u0432\u0430\u045a\u0430<\/strong><\/p><p class=\"theme-wp-block gb-responsive-651393-identifier\">\u0423 \u043e\u0432\u043e\u0458 \u043a\u043b\u0430\u0441\u0438\u0447\u043d\u043e\u0458 \u0442\u0430\u0431\u0435\u043b\u0438 \u043c\u043e\u0433\u0443 \u0441\u0435, \u043d\u0430 \u043f\u0440\u0438\u043c\u0435\u0440, \u0443\u043f\u043e\u0440\u0435\u0434\u0438\u0442\u0438 \u0440\u0430\u0437\u043b\u0438\u0447\u0438\u0442\u0438 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438 \u0438\u0437 \u043f\u043e\u0440\u0442\u0444\u043e\u043b\u0438\u0458\u0430 \u0442\u0440\u0433\u043e\u0432\u0446\u0430 \u0441\u0430 \u0430\u0440\u0442\u0438\u043a\u043b\u043e\u043c \u043d\u0430 \u043e\u0434\u0433\u043e\u0432\u0430\u0440\u0430\u0458\u0443\u045b\u043e\u0458 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438 \u0434\u0435\u0442\u0430\u0459\u0430.<\/p><p class=\"theme-wp-block gb-responsive-195986-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434: \u0447\u0435\u0442\u0438\u0440\u0438 \u0441\u043b\u0438\u043a\u0435\/\u0442\u0435\u043a\u0441\u0442\u0443\u0430\u043b\u043d\u0438 \u043a\u0432\u0430\u0434\u0440\u0430\u043d\u0442<\/strong><\/p><p class=\"theme-wp-block gb-responsive-514192-identifier\">\u041e\u0432\u0430\u0458 \u043c\u043e\u0434\u0443\u043b \u0441\u0435 \u0441\u0430\u0441\u0442\u043e\u0458\u0438 \u043e\u0434 \u0447\u0435\u0442\u0438\u0440\u0438 \u0441\u043b\u0438\u043a\u0435 \u0440\u0430\u0441\u043f\u043e\u0440\u0435\u0452\u0435\u043d\u0435 \u0443 \u043a\u0432\u0430\u0434\u0440\u0430\u0442\u0443, \u043f\u043e\u0440\u0435\u0434 \u043a\u043e\u0458\u0438\u0445 \u0458\u0435 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0435\u043d \u043d\u0430\u0441\u043b\u043e\u0432. \u0418\u0441\u043f\u043e\u0434 \u0441\u0432\u0430\u043a\u0435 \u0441\u043b\u0438\u043a\u0435 \u0442\u0430\u043a\u043e\u0452\u0435 \u0438\u043c\u0430 \u043c\u0435\u0441\u0442\u0430 \u0437\u0430 \u0442\u0435\u043a\u0441\u0442.<\/p><p class=\"theme-wp-block gb-responsive-404250-identifier\"><strong>\u0412\u0438\u0448\u0435 \u0441\u043b\u0438\u043a\u0430 \u041c\u043e\u0434\u0443\u043b \u0410<\/strong><\/p><p class=\"theme-wp-block gb-responsive-850459-identifier\">\u041e\u0432\u0430\u0458 \u043c\u043e\u0434\u0443\u043b Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0448\u0430\u0431\u043b\u043e\u043d\u0430 \u0458\u0435 \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u043e \u043e\u0441\u043c\u0438\u0448\u0459\u0435\u043d. \u0427\u0435\u0442\u0438\u0440\u0438 \u0441\u043b\u0438\u043a\u0435 \u0441\u0443 \u043f\u043e\u0432\u0435\u0437\u0430\u043d\u0435 \u0441\u0430 \u043d\u0430\u0441\u043b\u043e\u0432\u043e\u043c \u0438 \u0442\u0435\u043a\u0441\u0442\u043e\u043c. \u041a\u0430\u0434\u0430 \u0441\u0435 \u043a\u043b\u0438\u043a\u043d\u0435 \u043d\u0430 \u0458\u0435\u0434\u043d\u0443 \u043e\u0434 \u043c\u0430\u043b\u0438\u0445 \u0441\u043b\u0438\u043a\u0430, \u043f\u043e\u0458\u0430\u0432\u0459\u0443\u0458\u0435 \u0441\u0435 \u043e\u0434\u0433\u043e\u0432\u0430\u0440\u0430\u0458\u0443\u045b\u0438 \u0442\u0435\u043a\u0441\u0442 \u043a\u0430\u043e \u0438 \u0441\u043b\u0438\u043a\u0430 \u0443 \u0432\u0435\u045b\u043e\u0458 \u0432\u0430\u0440\u0438\u0458\u0430\u043d\u0442\u0438.<\/p><p class=\"theme-wp-block gb-responsive-282359-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u043f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u043b\u0435\u0432\u043e<\/strong><\/p><p class=\"theme-wp-block gb-responsive-803610-identifier\">\u041e\u0432\u0434\u0435 \u0441\u0435 \u0441\u043b\u0438\u043a\u0430 \u043d\u0430\u043b\u0430\u0437\u0438 \u043b\u0435\u0432\u043e, \u0430 \u043d\u0430\u0441\u043b\u043e\u0432 \u0438 \u0442\u0435\u043a\u0441\u0442 \u0443 \u043b\u0435\u0432\u043e\u043c \u043c\u043e\u0434\u0443\u043b\u0441\u043a\u043e\u043c \u043f\u043e\u0434\u0440\u0443\u0447\u0458\u0443.<\/p><p class=\"theme-wp-block gb-responsive-200242-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u043f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u0434\u0435\u0441\u043d\u043e<\/strong><\/p><p class=\"theme-wp-block gb-responsive-527222-identifier\">\u041d\u0430\u0440\u0430\u0432\u043d\u043e, \u043f\u043e\u0441\u0442\u043e\u0458\u0438 \u0438 \u0435\u043a\u0432\u0438\u0432\u0430\u043b\u0435\u043d\u0442\u0430\u043d \u043c\u043e\u0434\u0443\u043b \u043a\u043e\u0458\u0438 \u0438\u043d\u0442\u0435\u0433\u0440\u0438\u0448\u0435 \u0442\u0435\u043a\u0441\u0442 \u0434\u0435\u0441\u043d\u043e \u043e\u0434 \u0441\u043b\u0438\u043a\u0435.<\/p><p class=\"theme-wp-block gb-responsive-88543-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u043f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u0438 \u0431\u043e\u0447\u043d\u0430 \u0442\u0440\u0430\u043a\u0430<\/strong><\/p><p class=\"theme-wp-block gb-responsive-162766-identifier\">\u041e\u0432\u0430\u0458 \u0433\u0440\u0430\u0452\u0435\u0432\u0438\u043d\u0441\u043a\u0438 \u0431\u043b\u043e\u043a Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0448\u0430\u0431\u043b\u043e\u043d\u0430 \u0458\u0435 \u043f\u043e\u043d\u043e\u0432\u043e \u0442\u0440\u043e\u0434\u0435\u043b\u0430\u043d \u0438 \u043f\u043e\u0434\u0441\u0435\u045b\u0430 \u043d\u0430 \u201e\u041f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0443 \u0441\u043b\u0438\u043a\u0443 \u0438 \u043e\u0437\u043d\u0430\u043a\u0435\u201c. \u041f\u043e\u0440\u0435\u0434 \u0441\u043b\u0438\u043a\u0435 \u043d\u0430\u043b\u0430\u0437\u0435 \u0441\u0435 \u0434\u0432\u0435 \u043a\u043e\u043b\u043e\u043d\u0435 \u0441\u0430 \u0442\u0435\u043a\u0441\u0442\u043e\u043c. \u0423 \u043b\u0435\u0432\u043e\u0458 \u043a\u043e\u043b\u043e\u043d\u0438 \u043c\u043e\u0436\u0435 \u0441\u0435 \u0434\u043e\u0434\u0430\u0442\u0438 \u0458\u043e\u0448 \u0458\u0435\u0434\u043d\u0430 \u0441\u043b\u0438\u043a\u0430.<\/p><p class=\"theme-wp-block gb-responsive-854104-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434: \u0442\u0440\u0438 \u0441\u043b\u0438\u043a\u0435 \u0438 \u0442\u0435\u043a\u0441\u0442<\/strong><\/p><p class=\"theme-wp-block gb-responsive-226260-identifier\">\u0422\u0430\u043a\u043e\u0452\u0435 \u0442\u0440\u043e\u0434\u0435\u043b\u0430\u043d \u043c\u043e\u0434\u0443\u043b: \u0418\u0441\u043f\u043e\u0434 \u0441\u0432\u0430\u043a\u0435 \u0441\u043b\u0438\u043a\u0435 \u043d\u0430\u043b\u0430\u0437\u0438 \u0441\u0435 \u0442\u0435\u043a\u0441\u0442\u0443\u0430\u043b\u043d\u0438 \u043f\u0440\u043e\u0441\u0442\u043e\u0440 \u0441\u0430 \u043d\u0430\u0441\u043b\u043e\u0432\u043e\u043c.<\/p><p class=\"theme-wp-block gb-responsive-905254-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0438 \u0442\u0435\u043a\u0441\u0442 \/ \u0422\u0435\u043a\u0441\u0442 \u0437\u0430 \u043e\u043f\u0438\u0441 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430<\/strong><\/p><p class=\"theme-wp-block gb-responsive-494818-identifier\">\u041c\u043e\u0436\u0434\u0430 \u043d\u0430\u0458\u0458\u0435\u0434\u043d\u043e\u0441\u0442\u0430\u0432\u043d\u0438\u0458\u0438 \u043c\u043e\u0434\u0443\u043b\u0438, \u043a\u043e\u0458\u0438 \u0441\u0435 \u0441\u0430\u0441\u0442\u043e\u0458\u0435 \u0441\u0430\u043c\u043e \u043e\u0434 \u0442\u0435\u043a\u0441\u0442\u0443\u0430\u043b\u043d\u043e\u0433 \u043f\u0440\u043e\u0441\u0442\u043e\u0440\u0430.<\/p><p class=\"theme-wp-block gb-responsive-17762-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0430 \u043f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0430 \u0441\u043b\u0438\u043a\u0430 \u0441\u0430 \u0434\u0435\u0442\u0430\u0459\u0438\u043c\u0430 \u0441\u043f\u0435\u0446\u0438\u0444\u0438\u043a\u0430\u0446\u0438\u0458\u0435<\/strong><\/p><p class=\"theme-wp-block gb-responsive-442976-identifier\">\u0418 \u043a\u043e\u0434 \u043e\u0432\u043e\u0433 \u043c\u043e\u0434\u0443\u043b\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0458\u0435 \u0441\u0443 \u0440\u0430\u0441\u043f\u043e\u0440\u0435\u0452\u0435\u043d\u0435 \u0443 \u0442\u0440\u043e\u0434\u0435\u043b\u043d\u043e\u043c \u0434\u0438\u0437\u0430\u0458\u043d\u0443, \u043a\u043e\u0458\u0438 \u0441\u0435 \u0441\u0430\u0441\u0442\u043e\u0458\u0438 \u043e\u0434 \u0441\u043b\u0438\u043a\u0435 \u0438 \u0434\u0432\u0435 \u0442\u0435\u043a\u0441\u0442\u0443\u0430\u043b\u043d\u0435 \u043a\u043e\u043b\u043e\u043d\u0435.<\/p><p class=\"theme-wp-block gb-responsive-37172-identifier\"><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0434: \u0447\u0435\u0442\u0438\u0440\u0438 \u0441\u043b\u0438\u043a\u0435 \u0438 \u0442\u0435\u043a\u0441\u0442<\/strong><\/p><p class=\"theme-wp-block gb-responsive-191359-identifier\">\u0427\u0435\u0442\u0438\u0440\u0438 \u043a\u043e\u043c\u0431\u0438\u043d\u0430\u0446\u0438\u0458\u0435 \u0441\u043b\u0438\u043a\u0430 \u0438 \u0442\u0435\u043a\u0441\u0442\u0430 \u0441\u0443 \u0440\u0430\u0441\u043f\u043e\u0440\u0435\u0452\u0435\u043d\u0435 \u0458\u0435\u0434\u043d\u0430 \u043f\u043e\u0440\u0435\u0434 \u0434\u0440\u0443\u0433\u0435.<\/p><p class=\"theme-wp-block gb-responsive-318930-identifier\"><strong>\u0422\u0435\u0445\u043d\u0438\u0447\u043a\u0435 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0434\u043d\u0435 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0458\u0435<\/strong><\/p><p class=\"theme-wp-block gb-responsive-954742-identifier\">\u041e\u0432\u0430\u0458 \u0432\u0435\u043e\u043c\u0430 \u043f\u043e\u043f\u0443\u043b\u0430\u0440\u0430\u043d \u043c\u043e\u0434\u0443\u043b Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0448\u0430\u0431\u043b\u043e\u043d\u0430 \u043e\u043c\u043e\u0433\u0443\u045b\u0430\u0432\u0430, \u0441\u043b\u0438\u0447\u043d\u043e \u043a\u0430\u043e \u0442\u0430\u0431\u0435\u043b\u0430 \u0443\u043f\u043e\u0440\u0435\u0452\u0438\u0432\u0430\u045a\u0430, \u043e\u0431\u0440\u0430\u0434\u0443 \u0442\u0435\u0445\u043d\u0438\u0447\u043a\u0438\u0445 \u043f\u043e\u0434\u0430\u0442\u0430\u043a\u0430 \u043e \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0443.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-214817-identifier\"><img decoding=\"async\" width=\"844\" height=\"802\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices.jpg\" alt=\"\u0421\u043a\u0440\u0438\u043d\u0448\u043e\u0442 \u0441\u0432\u0438\u0445 \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u043c\u043e\u0434\u0443\u043b\u0430 \u0431\u0438\u0432\u0448\u0435\u0433 Amazon Enhanced Brand Content \u0448\u0430\u0431\u043b\u043e\u043d\u0430.\" class=\"wp-image-1683\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices-407x387.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices-768x730.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142918\/amazon-enhanced-brand-content-template-und-best-practices.jpg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h2 class=\"theme-wp-block wp-block-heading gb-responsive-744976-identifier\">Amazon A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458 \u0428\u0430\u0431\u043b\u043e\u043d \u043a\u0440\u0435\u0438\u0440\u0430\u0442\u0438: \u041f\u0440\u0438\u043c\u0435\u0440 \u0438 \u043d\u0430\u0458\u0431\u043e\u0459\u0435 \u043f\u0440\u0430\u043a\u0441\u0435<\/h2><p class=\"theme-wp-block gb-responsive-330694-identifier\">Amazon \u0458\u0435 \u0432\u0435\u045b\u00a0<a href=\"https:\/\/aplusemc.s3.amazonaws.com\/Marketing\/A%2B+Content+Manager_DE.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0443 \u043e\u0432\u043e\u043c PDF-\u0443<\/a>\u00a0\u043e\u0431\u0458\u0430\u0441\u043d\u0438\u043e \u043f\u043e\u0458\u0435\u0434\u0438\u043d\u0430\u0447\u043d\u0435 \u043a\u043e\u0440\u0430\u043a\u0435 \u043a\u043e\u0458\u0438 \u0441\u0443 \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u0438 \u0437\u0430 \u043a\u0440\u0435\u0438\u0440\u0430\u045a\u0435 \u043f\u0440\u0438\u0432\u043b\u0430\u0447\u043d\u043e\u0433 A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458\u0430. \u0417\u0431\u043e\u0433 \u0442\u043e\u0433\u0430 \u0436\u0435\u043b\u0438\u043c\u043e \u043e\u0432\u0434\u0435 \u0434\u0430\u0442\u0438 \u0441\u0430\u043c\u043e \u043a\u0440\u0430\u0442\u0430\u043a \u043f\u0440\u0435\u0433\u043b\u0435\u0434.<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-422975-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-575159-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u041d\u0430\u0432\u0438\u0433\u0438\u0440\u0430\u0458\u0442\u0435 \u0443 Seller Central \u043d\u0430 \u201e\u0420\u0435\u043a\u043b\u0430\u043c\u0430\u201c \u0438 \u0437\u0430\u0442\u0438\u043c \u0438\u0437 \u043f\u0430\u0434\u0430\u0458\u0443\u045b\u0435\u0433 \u043c\u0435\u043d\u0438\u0458\u0430 \u0438\u0437\u0430\u0431\u0435\u0440\u0438\u0442\u0435 A+ \u043c\u0435\u043d\u0430\u045f\u0435\u0440 \u0441\u0430\u0434\u0440\u0436\u0430\u0458\u0430.<\/li><li class=\"theme-wp-block gb-responsive-274853-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\u0421\u0430\u0434\u0430 \u043c\u043e\u0436\u0435\u0442\u0435 \u0438\u043b\u0438 \u0434\u0430 \u043f\u0440\u0435\u0442\u0440\u0430\u0436\u0438\u0442\u0435 \u043f\u043e ASIN-\u0443 \u0434\u0430 \u0431\u0438\u0441\u0442\u0435 \u043f\u0440\u0438\u043b\u0430\u0433\u043e\u0434\u0438\u043b\u0438 \u0432\u0435\u045b \u043f\u043e\u0441\u0442\u043e\u0458\u0435\u045b\u0438 A+ \u0421\u0430\u0434\u0440\u0436\u0430\u0458, \u0438\u043b\u0438 \u0434\u0430 \u043a\u043b\u0438\u043a\u043d\u0435\u0442\u0435 \u043d\u0430 \u0434\u0443\u0433\u043c\u0435 \u201e\u041a\u0440\u0435\u0438\u0440\u0430\u0458\u0442\u0435 \u0441\u0430\u0434\u0440\u0436\u0430\u0458 \u0437\u0430 A+\u201c \u0430\u043a\u043e \u0442\u0440\u0435\u0431\u0430 \u0434\u0430 \u043a\u0440\u0435\u0438\u0440\u0430\u0442\u0435 \u043d\u043e\u0432\u0438 \u0441\u0430\u0434\u0440\u0436\u0430\u0458.<\/li><li class=\"theme-wp-block gb-responsive-432501-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Dajte sadr\u017eaju ime kako bi ga kasnije lako mogli prona\u0107i.<\/li><li class=\"theme-wp-block gb-responsive-880993-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Odaberite jezik za koji \u0107e se sadr\u017eaji kreirati.<\/li><li class=\"theme-wp-block gb-responsive-91394-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Nakon toga, morate u\u010ditati i svoj logotip kompanije, kao i popuniti opis proizvoda. Oba stavka su obavezna.<\/li><li class=\"theme-wp-block gb-responsive-884455-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Preko \u201eDodaj modul\u201c sada mo\u017eete slobodno dodavati i kombinovati dodatne odeljke svog Amazon A+ sadr\u017eaja.<\/li><li class=\"theme-wp-block gb-responsive-10206-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">Neki moduli se mogu ure\u0111ivati i izvan sadr\u017eajnih prilago\u0111avanja. Uklonite, ako je potrebno, komponente koje vam nisu potrebne klikom na malo \u201eX\u201c.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-117092-identifier\">Ovim sistemom modularnog dizajna, \u010dak i onima koji nisu grafi\u010dki talentovani, omogu\u0107eno je da kreiraju privla\u010dne Amazon A+ sadr\u017eajne \u0161ablone. Me\u0111utim, koliko dobro sadr\u017eaj na kraju podr\u017eava stopu konverzije, u velikoj meri zavisi od kvaliteta informacija, kao \u0161to su kori\u0161\u0107eni tekstovi i slike.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-279020-identifier\">Najbolje prakse: Obavezno obratite pa\u017enju<\/h3><div class=\"theme-block-list\"><ol class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-868-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-558879-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>TF*IDF-analiza<\/strong>: A+ sadr\u017eaj se ne indeksira od strane Amazona, ipak trgovci bi trebali proveriti svoj sadr\u017eaj putem TF*IDF analize (na nema\u010dkom tako\u0111e skra\u0107eno WDF*IDF). Iako Amazon sam ne pretra\u017euje dodatne sadr\u017eaje, Google to svakako \u010dini. Na ovaj na\u010din A+ sadr\u017eaj podr\u017eava SEO rangiranje proizvoda u Google pretra\u017eiva\u010du.<\/li><li class=\"theme-wp-block gb-responsive-131618-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Optimizacija slika<\/strong>: Amazon daje odre\u0111ene smernice za kori\u0161\u0107ene slike, na primer u vezi sa rezolucijom, koje se obavezno moraju po\u0161tovati. Ako kreator ne uzme u obzir ove smernice, to mo\u017ee rezultirati iskrivljenim slikama ili \u010dak brisanjem novog sadr\u017eaja.<\/li><li class=\"theme-wp-block gb-responsive-47100-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Baneri i detaljne slike<\/strong>: Za razliku od uobi\u010dajenog sadr\u017eaja na stranici sa detaljima, sa Amazon A+ sadr\u017eajem se mo\u017ee znatno vi\u0161e eksperimentisati, uprkos \u0161ablonu. Trgovci bi to trebali iskoristiti kreiranjem slika i teksta posebno za dodatne sadr\u017eaje. Mogu se prikazati detalji o proizvodu, ispri\u010dati pri\u010da o kompaniji ili objasniti posebne funkcije.<\/li><li class=\"theme-wp-block gb-responsive-447621-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Kros i upselling<\/strong>: Ovu priliku prodavci nikako ne bi trebali propustiti: Kroz A+ sadr\u017eaj trgovci dobijaju kontrolu nad proizvodima koji se prikazuju na stranici sa detaljima. Na ovaj na\u010din se mo\u017ee prodajno predstaviti vlastiti portfelj, na primer prikazivanjem artikala koji odgovaraju proizvodu sa stranice sa detaljima.<\/li><li class=\"theme-wp-block gb-responsive-98114-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Lektura<\/strong>: A+ sadr\u017eaj se \u2013 jednom kreiran \u2013 mo\u017ee ure\u0111ivati samo od strane zaposlenika Amazona. Zbog toga je sveobuhvatna lektura izuzetno va\u017ena. U suprotnom, kupci \u0107e se neko vreme radovati gre\u0161kama, jer promene ponekad traju do sedam dana.<\/li><\/ol><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-753596-identifier\">Zaklju\u010dak: Pomo\u0107u Drag &#038; Drop do dobrih Amazon A+ sadr\u017eajnih \u0161ablona<\/h2><div class=\"wp-block-image gb-responsive-987259-identifier\"><figure class=\"theme-wp-block alignright size-large is-resized\"><img decoding=\"async\" width=\"844\" height=\"422\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices.jpeg\" alt=\"A+ sadr\u017eaj: Amazon zna\u010dajno olak\u0161ava samostalno kreiranje pomo\u0107u \u0161ablona.\" class=\"wp-image-1651\" style=\"width:422px;height:211px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices-407x204.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices-768x384.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142920\/a-plus-content-amazon-template-und-best-practices.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><\/div><p class=\"theme-wp-block gb-responsive-267649-identifier\">Kreirati uverljiv A+ sadr\u017eaj nije nauka o raketama. Iako unapred pripremljeni moduli daju odre\u0111enu strukturu, to bi za ve\u0107inu trgovaca trebalo da predstavlja olak\u0161anje, a ne ograni\u010denje. Ovim sistemom modularnog dizajna mo\u017ee se na najjednostavniji na\u010din kreirati privla\u010dan sadr\u017eaj koji podsti\u010de kupce da zaista kupe proizvod.<\/p><p class=\"theme-wp-block gb-responsive-570819-identifier\">A+ nije namenjen za podsticanje proizvoda sa slabom prodajom, ve\u0107 je vi\u0161e odli\u010dna podr\u0161ka za proizvode koji se ve\u0107 dobro prodaju ili koji zahtevaju posebna obja\u0161njenja \u2013 pod uslovom da je kvalitet zadovoljavaju\u0107i. Slike i tekstovi bi obi\u010dno trebali biti posebno kreirani za Amazon A+ sadr\u017eajne \u0161ablone, \u0161to mo\u017ee zna\u010diti zna\u010dajan radni napor za kreiranje dodatnog sadr\u017eaja. Stoga dobro razmislite za koje stranice sa detaljima proizvoda je strate\u0161ki smisleno kreirati dodatne sadr\u017eaje.<\/p><p class=\"theme-wp-block gb-responsive-732348-identifier has-small-font-size\">Izvori slika u redosledu slika: \u00a9 Rawpixel.com \u2013 stock.adobe.com \/ \u00a9 Michail Petrov \u2013 stock.adobe.com \/ Screenshot @ Amazon \/ \u00a9 kirasolly \u2013 stock.adobe.com<a href=\"https:\/\/www.sellerlogic.com\/sr\/amazon-dynamic-repricing-tool\/\"><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Stranica sa detaljima proizvoda na Amazonu obi\u010dno prati jasan raspored i stroga pravila. Prodavci ovde imaju malo slobode u dizajnu: izme\u0111u naslova proizvoda, bullet ta\u010daka i opisa ostaje malo prostora za sopstvene ideje, posebne pristupe kupcima ili kreativne marketin\u0161ke mere. Da postoji potreba u tom pravcu, online platforma je pre nekoliko godina prepoznala \u2013 i<\/p>\n","protected":false},"author":3,"featured_media":1467,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1464],"tags":[],"class_list":["post-229287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reklamirajte-se-sa-amazonom"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon A Plus sadr\u017eaj \u2013 Pametno koristite \u0161ablone<\/title>\n<meta name=\"description\" content=\"Amazon A Plus sadr\u017eaj za prodavce: Ovi moduli su dostupni i kako uspe\u0161no pove\u0107ati svoju prodaju.\" \/>\n<meta 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