{"id":229356,"date":"2020-07-21T12:57:00","date_gmt":"2020-07-21T12:57:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/"},"modified":"2020-07-21T12:57:00","modified_gmt":"2020-07-21T12:57:00","slug":"kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/","title":{"rendered":"Kako: U 4 koraka do savr\u0161enog akcijskog plana za Amazon!"},"content":{"rendered":"<p class=\"theme-wp-block is-style-default gb-responsive-204748-identifier\">Svaki trgovac na tr\u017ei\u0161tu se pla\u0161i: blokade svog Amazon prodav\u010dkog naloga, odnosno suspenzije prava na prodaju. U najboljem slu\u010daju, preko online platforme se ostvaruje samo mali dodatni prihod; u najgorem slu\u010daju, od danas do sutra nestaje najva\u017eniji ili \u010dak jedini izvor prihoda. Super-GAU. Dobra vest: Oduzimanje prava na prodaju ne mora biti kona\u010dno. U mnogim slu\u010dajevima, Amazon me\u0111utim zahteva <strong>plan mera<\/strong> kao osnovu za ukidanje, tako\u0111e nazvan Plan of Action (PoA).<\/p><p class=\"theme-wp-block is-style-default gb-responsive-790882-identifier\">Ovaj alat je dobro poznat u upravljanju kvalitetom, ali mo\u017ee predstavljati prili\u010dnu prepreku za Amazon trgovce. Jer, kao i obi\u010dno, e-trgovinski div ne baca ba\u0161 informacije o \u017eeljenom sadr\u017eaju i preferiranom oblikovanju. Stoga nije iznena\u0111uju\u0107e \u0161to se na internetu mogu na\u0107i neki pru\u017eaoci usluga koji nude pomo\u0107 pri izradi plana. Na kraju krajeva, u ekstremnim slu\u010dajevima, cela egzistencija zavisi od uspeha ili neuspeha.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-518017-identifier\">Da li su eksterni pru\u017eaoci usluga uop\u0161te potrebni? U ovom blogu \u017eelimo da razjasnimo <strong>kako pravilno sastaviti Amazon plan mera<\/strong> i koje razli\u010dite mogu\u0107nosti imaju trgovci na tr\u017ei\u0161tu za to. U prvom koraku, me\u0111utim, treba istra\u017eiti razloge zbog kojih Amazon trgovci moraju da napi\u0161u plan mera.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-258171-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tZapo\u010dnite svoje putovanje od prodavca do bestselera &#8211; sa SELLERLOGIC.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tZatra\u017eite besplatnu probu danas i vidite kako vam prave usluge mogu pomo\u0107i da pre\u0111ete od dobrog do najboljeg. Ne \u010dekajte. Delujte odmah.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Zapo\u010dnite sada<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-992094-identifier\">\u0160ta je plan mera na Amazonu?<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-508018-identifier\">Kao pru\u017ealac platforme za online trgovinu, Amazon te\u017ei uspostavljanju i odr\u017eavanju odre\u0111enog <strong>standarda na svom tr\u017ei\u0161tu<\/strong>. U tu svrhu postoji \u010ditav niz <a href=\"https:\/\/sellercentral.amazon.de\/gp\/help\/external\/help.html?itemID=SNV3657R94YP9DZ&amp;language=de_DE&amp;ref=efph_SNV3657R94YP9DZ_cont_2\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">pravila, sporazuma i smernica<\/a> koje svaki trgovac mora prihvatiti pre nego \u0161to zapo\u010dne prodaju. Ako se prekr\u0161e ova pravila, e-trgovinski gigant zadr\u017eava pravo da ih sprovodi \u2013 na primer, blokiranjem pogo\u0111enog proizvoda ili \u010dak celih prodavaca.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-366135-identifier\">Detaljan plan mera slu\u017ei Amazonu da odlu\u010di o <strong>reaktivaciji naloga<\/strong> ili povla\u010denju drugih sankcija. Stoga bi takav plan, na primer, trebao da se bavi,<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-419565-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-666739-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">koje su <strong>uzroci<\/strong> koji su doveli do problema,<\/li><li class=\"theme-wp-block gb-responsive-763343-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">koje <strong>mere<\/strong> je trgovac preduzeo da re\u0161i problem i<\/li><li class=\"theme-wp-block gb-responsive-760926-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">koje <strong>promene<\/strong> unutra\u0161njih procesa trgovac preduzima kako se takvi problemi u budu\u0107nosti ne bi ponovo pojavili.<\/li><\/ul><\/div><p class=\"theme-wp-block is-style-default gb-responsive-360262-identifier\">Kada je Amazon nalog jednom blokiran, plan mera \u010desto je jedina mogu\u0107nost za trgovce da ga ponovo aktiviraju. <strong>Razlozi za suspenziju<\/strong> mogu biti raznoliki, ali se obi\u010dno mogu svrstati u tri razli\u010dite kategorije:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-68670-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-852251-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Nedovoljna prodajna performansa<\/strong>: Ako performanse trgovca ne odgovaraju zahtevima, to mo\u017ee dovesti do plana mera na Amazonu. Me\u0111utim, obi\u010dno ka\u0161njenje u isporuci nije dovoljno za to. Ako se nedostaci u prodajnoj performansi \u010desto javljaju i prema\u0161e kriti\u010dnu vrednost, situacija mo\u017ee postati ozbiljna. Koje metrike trgovci treba da prate, saznaju u na\u0161em <a href=\"https:\/\/www.sellerlogic.com\/sr\/blog\/14-najvaznijih-kriterijuma-za-osvajanje-buy-box-na-amazonu-i-kako-da-zadrzite-svoje-metrike-pod-kontrolom\/\" target=\"_blank\" rel=\"noreferrer noopener\">blogu o dobitku Buy Box<\/a>.<\/li><li class=\"theme-wp-block gb-responsive-956679-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Kr\u0161enje pravila prodaje ili kodeksa pona\u0161anja<\/strong>: \u010cesto trgovci na Amazonu moraju da podnesu plan mera kada prekr\u0161e jedno od brojnih <a href=\"https:\/\/www.sellerlogic.com\/sr\/blog\/da-li-je-sve-to-samo-ukradeno-eo-eo-amazon-politike-za-zastitu-intelektualne-svojine\/\" target=\"_blank\" rel=\"noreferrer noopener\">pravila<\/a>. Na primer, jedan od razloga mo\u017ee biti to \u0161to su prodavci slali marketin\u0161ke e-poruke kupcima s ciljem da preusmere proces prodaje sa platforme tr\u017ei\u0161ta na sopstveni online shop, ili su <a href=\"https:\/\/www.sellerlogic.com\/sr\/blog\/6-ultimativnih-saveta-o-tome-kako-generisati-vise-recenzija-na-amazonu\/\" target=\"_blank\" rel=\"noreferrer noopener\">nezakonito kupili recenzije proizvoda<\/a>.<\/li><li class=\"theme-wp-block gb-responsive-819616-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>Nedovoljni podaci o prodavcu<\/strong>: Tako\u0111e, nedostaju\u0107i ili neta\u010dni podaci o prodavcu mogu dovesti do toga da Amazon zahteva plan mera nakon suspenzije.<\/li><\/ul><\/div><p class=\"theme-wp-block is-style-default gb-responsive-881541-identifier\">Problem je u tome: Kada je Amazon nalog jednom suspendovan, <strong>unutra\u0161nji komunikacioni kanali<\/strong> vi\u0161e nisu dostupni. Tako trgovci ne mogu vi\u0161e da komuniciraju sa Amazonom preko Seller Central-a. To dodatno ote\u017eava plan mera. Dok zaposleni odgovori, mo\u017ee pro\u0107i vreme. Tako\u0111e iz tog razloga, sve \u0161to je potrebno treba \u0161to je mogu\u0107e sa\u017eetije dostaviti. Na kraju krajeva, zaposleni na drugom kraju digitalne linije \u010dita nekoliko takvih e-poruka dnevno.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-334142-identifier\">Napraviti plan mera za Amazon: Ovako ide!<\/h2><figure class=\"theme-wp-block wp-block-image size-large desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-731677-identifier\"><img decoding=\"async\" width=\"844\" height=\"211\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download.jpg\" alt=\"Plan mera za Amazon kao \u0161ablon za preuzimanje ne postoji, jer je svaki slu\u010daj individualan.\" class=\"wp-image-1640\" title=\"Plan mera za Amazon kao \u0161ablon za preuzimanje ne postoji, jer je svaki slu\u010daj individualan.\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download-407x102.jpg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download-768x192.jpg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/11\/23142921\/amazon-massnahmenplan-vorlage-download.jpg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block is-style-default gb-responsive-765721-identifier\">U su\u0161tini, e-trgovinski gigant <strong>ne \u017eeli da \u010duje izgovore<\/strong>. Problemi se javljaju, ali se \u010desto mogu re\u0161iti unutra\u0161njim preure\u0111enjem odgovaraju\u0107ih procesa. Na to bi se trgovci trebali fokusirati, umesto da poku\u0161avaju da umanje zna\u010daj situacije, imenuju krivca ili se pravdaju. Amazon o\u010dekuje u planu mera <strong>jasnu i preciznu formulaciju<\/strong>. Objektivnost je klju\u010dna re\u010d. Op\u0161irna uvodna obja\u0161njenja o kompaniji prodavca, pogo\u0111enom proizvodu ili emocionalni izrazi nemaju mesta u planu mera.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-460412-identifier\">Umesto toga, trgovci bi trebali da se fokusiraju na <strong>uzrok gre\u0161ke i re\u0161enje<\/strong> konkretnog problema. Ako je deaktivacija uzrokovana vi\u0161e problema, treba se osvrnuti na svaki problem pojedina\u010dno. Ponekad Amazon tako\u0111e zahteva dokaze za neke proizvode. Ovi dokazi treba da budu uvek potpuno dostavljeni. Pri tome, onlajn div preporu\u010duje da se va\u017ene informacije kao \u0161to su ASIN-ovi, kontakt podaci dobavlja\u010da ili klauzule poslovnih uslova vizuelno istaknu.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-788512-identifier\">Me\u0111utim, konkretno oblikovanje prepu\u0161ta korporacija svojim trgovcima. S jedne strane, to je problemati\u010dno, jer je time nastala prava misterija oko Amazon plana mera i mnogim trgovcima je te\u0161ko da ga sastave. S druge strane, to uzima u obzir \u010dinjenicu da svaki plan mera mora biti individualno napisan od strane Amazon prodavca. <strong>Standardno re\u0161enje ne postoji!<\/strong><\/p><p class=\"theme-wp-block is-style-default gb-responsive-799678-identifier\">Ipak, trgovci se mogu orijentisati na metode <strong>upravljanja kvalitetom<\/strong>: 4D i 8D izve\u0161taj. Jer oba izve\u0161taja pru\u017eaju jasnu strukturu.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-802622-identifier\">4D izve\u0161taj<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-558842-identifier\">4D izve\u0161taj je pogodan kao Amazon plan mera za ve\u0107inu, a posebno za manje, manje ozbiljne prekr\u0161aje, na primer, kako bi se ukinula blokada pojedina\u010dnog proizvoda. Zbog toga ga ovde detaljnije obra\u0111ujemo. Sastoji se od <strong>\u010detiri razli\u010dite dimenzije<\/strong>: <\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-362630-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-660268-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D1: Opis problema<\/li><li class=\"theme-wp-block gb-responsive-239490-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D2: Analiza uzroka i hitne mere<\/li><li class=\"theme-wp-block gb-responsive-779472-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D3: Mere za otklanjanje problema<\/li><li class=\"theme-wp-block gb-responsive-832829-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">D4: Dokaz o efikasnosti<\/li><\/ul><\/div><h3 class=\"theme-wp-block wp-block-heading gb-responsive-237040-identifier\">D1: Opis problema<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-751594-identifier\">Prva dimenzija ima prete\u017eno deskriptivni karakter. Radi se o tome da se kratko, ali precizno opi\u0161e <strong>koji problem je bio odgovoran za sankcionisanje<\/strong>. Pristupi re\u0161enju ovde jo\u0161 nisu po\u017eeljni.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-308974-identifier\">D2: Analiza uzroka<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-267991-identifier\">U ovoj dimenziji trgovci ve\u0107 dublje ulaze u materiju i razmatraju <strong>za\u0161to je problem uop\u0161te nastao<\/strong>. Tako\u0111e se radi o analizi sopstvenih gre\u0161aka. Nije korisno, me\u0111utim, tra\u017eiti gre\u0161ke kod drugih. \u010cak i ako bi to bilo ta\u010dno, u Amazon planu mera ne bi trebalo da bude optu\u017eivanja.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-215444-identifier\">Tako\u0111e je va\u017eno objasniti mere koje su preduzete da bi se problem re\u0161io. Pri tome se ne radi o izjavama o namerama ili obe\u0107anjima, ve\u0107 o delima. Ako je, na primer, suspenzija izre\u010dena zbog visoke stope ka\u0161njenja u isporuci, ne bi trebalo izra\u017eavati nameru da se promeni dostavna slu\u017eba \u2013 ta promena bi ve\u0107 trebala biti izvr\u0161ena.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-306904-identifier\">D3: Mere za otklanjanje problema<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-384561-identifier\">Tre\u0107a dimenzija se oslanja na drugu dimenziju. Ovde bi trebalo <strong>ta\u010dno objasniti mere koje su upravo razmatrane<\/strong>. Koje promene su uspostavljene u kojim procesima i za\u0161to te promene vode ka re\u0161enju problema? Da li su neki procesi ponovo uvedeni, na primer kao kontrolna instanca, da li je bilo obuka zaposlenih ili organizacione restrukturacije? Sve ove stvari treba da budu uklju\u010dene u D3 kako bi Amazon plan mera bio prihva\u0107en.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-589505-identifier\">D4: Dokaz o efikasnosti<\/h3><p class=\"theme-wp-block is-style-default gb-responsive-360435-identifier\">Ono \u0161to je ve\u0107 bilo va\u017eno u prethodnim dimenzijama, posebno va\u017ei u D4: Amazon ne \u017eeli da \u010dita u planu mera da mere re\u0161avaju problem, ve\u0107 <strong>kako mere to posti\u017eu<\/strong>.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-89503-identifier\">Koji <strong>dokazi<\/strong> moraju biti dostavljeni u ovom kontekstu, veoma je individualno i zavisi od problema i pristupa re\u0161enju. Ako je, na primer, dobavlja\u010d promenjen, kopije ugovora o preuzimanju mogu poslu\u017eiti kao dokaz. U drugim slu\u010dajevima, mogu se koristiti i fotografije, izve\u0161taji o robnom poslovanju ili ocene kupaca koje dokazuju da se od optimizacije procesa takvi problemi vi\u0161e nisu ponovo pojavili. U svakom slu\u010daju, dobra je ideja potkrepiti tvrdnje podacima i \u010dinjenicama.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-634549-identifier\">8D izve\u0161taj<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-478462-identifier\">U pore\u0111enju sa 4D izve\u0161tajem, 8D izve\u0161taj je detaljniji i opisuje pored problema i pristupa re\u0161enju i <strong>pronala\u017eenje re\u0161enja<\/strong>. Stoga je 8D izve\u0161taj kao Amazon plan mera, na primer, pogodan za ozbiljne prekr\u0161aje, gde nisu samo pojedina\u010dni proizvodi, ve\u0107 su cela prodav\u010deva ra\u010duna suspendovana.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-123740-identifier\">Razli\u010dite dimenzije defini\u0161u se na slede\u0107i na\u010din:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-248613-identifier wp-block-list\"><li class=\"theme-wp-block gb-responsive-756780-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D1: Ko radi na re\u0161enju problema?<\/strong> Da li je formiran sopstveni tim, anga\u017eovana spolja\u0161nja usluga ili kori\u0161\u0107eno softversko re\u0161enje, \u010diji se kontakt osobe mogu navesti?<\/li><li class=\"theme-wp-block gb-responsive-739477-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D2: \u0160ta je problem?<\/strong> Ova ta\u010dka u su\u0161tini odgovara prvoj dimenziji 4D izve\u0161taja.<\/li><li class=\"theme-wp-block gb-responsive-193756-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D3: Koje su hitne mere preduzete?<\/strong> Ovde treba dati samo kratak pregled najva\u017enijih mera za re\u0161enje problema.<\/li><li class=\"theme-wp-block gb-responsive-437491-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D4: Koji je bio uzrok gre\u0161ke?<\/strong> Ovo bi trebalo opisati \u0161to objektivnije. Tako\u0111e, pronala\u017eenje gre\u0161ke kroz testove, analize itd. pripada ovde.<\/li><li class=\"theme-wp-block gb-responsive-200557-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D5: Koji su pristupi re\u0161enju?<\/strong> Na ovoj ta\u010dki Amazon bi u planu mera trebao da sazna koji su razli\u010diti pristupi re\u0161enju diskutovani i kako oni re\u0161avaju problem. Tako\u0111e bi trebalo obrazlo\u017eiti na osnovu kojih kriterijuma je odlu\u010deno za jedno ili drugo re\u0161enje.<\/li><li class=\"theme-wp-block gb-responsive-410993-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D6: Kako su mere iz D5 sprovedene?<\/strong> Ovde se radi o dokumentovanju uvo\u0111enja mera iz D5.<\/li><li class=\"theme-wp-block gb-responsive-529292-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D7: Kako mere spre\u010davaju ponavljanje problema?<\/strong> U ovoj dimenziji se prikazuje kako uvedena re\u0161enja doprinose spre\u010davanju gre\u0161aka.<\/li><li class=\"theme-wp-block gb-responsive-324487-identifier desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\"><strong>D8: \u0160ta je tim nau\u010dio iz analize gre\u0161ke?<\/strong> U poslednjem delu treba izvu\u0107i neku vrstu rezimea i prikazati krivu u\u010denja. Ovde je tako\u0111e mesto za obja\u0161njenja o tome kako i za\u0161to u budu\u0107nosti izbe\u0107i takve probleme.<\/li><\/ul><\/div><h2 class=\"theme-wp-block wp-block-heading gb-responsive-520572-identifier\">Da li je potrebna pomo\u0107 za plan mera za Amazon?<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-48022-identifier\">Posebno 8D izve\u0161taj, ali i 4D izve\u0161taj zahtevaju visok nivo refleksije i sopstvene inicijative. Nije uvek odmah jasno koji su gre\u0161ke uop\u0161te dovele do toga da onlajn gigant zahteva plan mera. Ako je Amazon samo suspendovao jedan proizvod, prodavci se mo\u017eda mogu smireno upustiti u potragu. Me\u0111utim, kada je re\u010d o mnogim ASIN-ima ili pravu na prodaju, postojanje mo\u017ee zavisiti od kvaliteta plana mera.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-225030-identifier\">Me\u0111utim, <strong>spolja\u0161nje kreiranje<\/strong> nije jeftina zabava. Pru\u017eatelji usluga \u010desto tra\u017ee <strong>troznamenkaste ili \u010detveroznamenkaste iznose<\/strong>. Za to nude pre svega jedno: iskustvo i znanje, posebno u komunikaciji sa Amazonom. Kao \u0161to se svaki plan mera mora individualno kreirati, tako je i odluka za ili protiv pru\u017eatelja usluga individualna odluka i zavisi od mnogih faktora.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-998885-identifier\">Va\u017eno je znati: <strong>Postoji mogu\u0107nost ispravke.<\/strong> \u010cak i ako je Amazon suspendovao prodav\u010dev ra\u010dun, plan mera ne mora nu\u017eno biti odobren prvi put. Obi\u010dno trgovci dobijaju dodatna pitanja i napomene o tome koji aspekti nedostaju.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-359340-identifier\">Zaklju\u010dak: Nije lak zadatak!<\/h2><p class=\"theme-wp-block is-style-default gb-responsive-696497-identifier\">Jedno je sigurno: Kada Amazon zahteva plan mera, to je velika prepreka za prodavce na tr\u017ei\u0161tu i mo\u017ee \u010dak biti i opasno po postojanje. Informacije koje sam e-trgovinski gigant pru\u017ea ne poma\u017eu nu\u017eno u kreiranju. Orijentaciju mo\u017ee pru\u017eiti 4D izve\u0161taj kod manjih prekr\u0161aja i 8D izve\u0161taj kod ozbiljnih problema. Ipak, \u010dak i tada kreiranje zahteva visok nivo samorefleksije od trgovaca.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-66318-identifier\">Za Amazon plan mera tako\u0111e ne postoji obrazac ili sli\u010dno, jer su slu\u010dajevi u kojima se ovaj alat za obezbe\u0111ivanje kvaliteta koristi previ\u0161e razli\u010diti. Alternativa, posebno kod deaktivacija ra\u010duna koje ugro\u017eavaju postojanje, mogu biti spolja\u0161nji pru\u017eatelji usluga. Me\u0111utim, ovde treba planirati tro\u0161kove u troznamenkastom ili \u010detveroznamenkastom opsegu.<\/p><p class=\"theme-wp-block is-style-default gb-responsive-885231-identifier has-small-font-size\">Izvori slika u redosledu slika: \u00a9 LIGHTFIELD STUDIOS \u2013 stock.adobe.com; \u00a9 Gajus \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>Svaki trgovac na tr\u017ei\u0161tu se pla\u0161i: blokade svog Amazon prodav\u010dkog naloga, odnosno suspenzije prava na prodaju. U najboljem slu\u010daju, preko online platforme se ostvaruje samo mali dodatni prihod; u najgorem slu\u010daju, od danas do sutra nestaje najva\u017eniji ili \u010dak jedini izvor prihoda. Super-GAU. Dobra vest: Oduzimanje prava na prodaju ne mora biti kona\u010dno. U mnogim<\/p>\n","protected":false},"author":3,"featured_media":1596,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[1380],"tags":[],"class_list":["post-229356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saveti-i-trikovi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kreirajte Amazon plan akcije [vodi\u010d u 4 koraka]<\/title>\n<meta name=\"description\" content=\"U 4 koraka do plana akcije za Amazon: Kako uspe\u0161no otklju\u010dati svoj prodav\u010dev ra\u010dun na Amazonu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kreirajte Amazon plan akcije [vodi\u010d u 4 koraka]\" \/>\n<meta property=\"og:description\" content=\"U 4 koraka do plana akcije za Amazon: Kako uspe\u0161no otklju\u010dati svoj prodav\u010dev ra\u010dun na Amazonu.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-21T12:57:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"844\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robin Bals\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robin Bals\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\"},\"author\":{\"name\":\"Robin Bals\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\"},\"headline\":\"Kako: U 4 koraka do savr\u0161enog akcijskog plana za Amazon!\",\"datePublished\":\"2020-07-21T12:57:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\"},\"wordCount\":1904,\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\",\"articleSection\":[\"\u0421\u0430\u0432\u0435\u0442\u0438 \u0438 \u0442\u0440\u0438\u043a\u043e\u0432\u0438\"],\"inLanguage\":\"sr-RS\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\",\"url\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\",\"name\":\"Kreirajte Amazon plan akcije [vodi\u010d u 4 koraka]\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\",\"datePublished\":\"2020-07-21T12:57:00+00:00\",\"description\":\"U 4 koraka do plana akcije za Amazon: Kako uspe\u0161no otklju\u010dati svoj prodav\u010dev ra\u010dun na Amazonu.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#breadcrumb\"},\"inLanguage\":\"sr-RS\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sr-RS\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg\",\"width\":844,\"height\":443,\"caption\":\"Wenn Amazon einen Ma\u00dfnahmenplan verlangt, ist Holland in Not!\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sellerlogic.com\/sr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0421\u0430\u0432\u0435\u0442\u0438 \u0438 \u0442\u0440\u0438\u043a\u043e\u0432\u0438\",\"item\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/category\/saveti-i-trikovi\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Kako: U 4 koraka do savr\u0161enog akcijskog plana za Amazon!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#website\",\"url\":\"https:\/\/www.sellerlogic.com\/sr\/\",\"name\":\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\",\"description\":\"Intelligente Prozessoptimierung und Gewinnmaximierung\",\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sellerlogic.com\/sr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sr-RS\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#organization\",\"name\":\"SELLERLOGIC\",\"url\":\"https:\/\/www.sellerlogic.com\/sr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sr-RS\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"width\":184,\"height\":40,\"caption\":\"SELLERLOGIC\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SellerLogic\/\",\"https:\/\/x.com\/sellerlogic\",\"https:\/\/www.instagram.com\/sellerlogic\/\",\"https:\/\/www.linkedin.com\/company\/18402037\/\",\"https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467\",\"name\":\"Robin Bals\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sr-RS\",\"@id\":\"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g\",\"caption\":\"Robin Bals\"},\"description\":\"Robin Bals has been a content author in the fields of Amazon, e-commerce, and tech for many years. Since 2019, he has been part of the SELLERLOGIC team and has made it his mission to communicate complex topics in an understandable and engaging way. With a feel for relevant trends and a clear writing style, he makes sophisticated content accessible to a broad audience.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/robin-bals-b4599b182\/\"],\"url\":\"https:\/\/www.sellerlogic.com\/sr\/blog\/author\/robinbals\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kreirajte Amazon plan akcije [vodi\u010d u 4 koraka]","description":"U 4 koraka do plana akcije za Amazon: Kako uspe\u0161no otklju\u010dati svoj prodav\u010dev ra\u010dun na Amazonu.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/","og_locale":"sr_RS","og_type":"article","og_title":"Kreirajte Amazon plan akcije [vodi\u010d u 4 koraka]","og_description":"U 4 koraka do plana akcije za Amazon: Kako uspe\u0161no otklju\u010dati svoj prodav\u010dev ra\u010dun na Amazonu.","og_url":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/","og_site_name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","article_publisher":"https:\/\/www.facebook.com\/SellerLogic\/","article_published_time":"2020-07-21T12:57:00+00:00","og_image":[{"width":844,"height":443,"url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg","type":"image\/jpeg"}],"author":"Robin Bals","twitter_card":"summary_large_image","twitter_creator":"@sellerlogic","twitter_site":"@sellerlogic","twitter_misc":{"Written by":"Robin Bals","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#article","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/"},"author":{"name":"Robin Bals","@id":"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467"},"headline":"Kako: U 4 koraka do savr\u0161enog akcijskog plana za Amazon!","datePublished":"2020-07-21T12:57:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/"},"wordCount":1904,"publisher":{"@id":"https:\/\/www.sellerlogic.com\/sr\/#organization"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg","articleSection":["\u0421\u0430\u0432\u0435\u0442\u0438 \u0438 \u0442\u0440\u0438\u043a\u043e\u0432\u0438"],"inLanguage":"sr-RS"},{"@type":"WebPage","@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/","url":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/","name":"Kreirajte Amazon plan akcije [vodi\u010d u 4 koraka]","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/sr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg","datePublished":"2020-07-21T12:57:00+00:00","description":"U 4 koraka do plana akcije za Amazon: Kako uspe\u0161no otklju\u010dati svoj prodav\u010dev ra\u010dun na Amazonu.","breadcrumb":{"@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#breadcrumb"},"inLanguage":"sr-RS","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/"]}]},{"@type":"ImageObject","inLanguage":"sr-RS","@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#primaryimage","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/07\/23142921\/amazon-massnahmenplan.jpg","width":844,"height":443,"caption":"Wenn Amazon einen Ma\u00dfnahmenplan verlangt, ist Holland in Not!"},{"@type":"BreadcrumbList","@id":"https:\/\/www.sellerlogic.com\/sr\/blog\/kako-u-4-koraka-do-savrsenog-akcijskog-plana-za-amazon\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sellerlogic.com\/sr\/"},{"@type":"ListItem","position":2,"name":"\u0421\u0430\u0432\u0435\u0442\u0438 \u0438 \u0442\u0440\u0438\u043a\u043e\u0432\u0438","item":"https:\/\/www.sellerlogic.com\/sr\/blog\/category\/saveti-i-trikovi\/"},{"@type":"ListItem","position":3,"name":"Kako: U 4 koraka do savr\u0161enog akcijskog plana za Amazon!"}]},{"@type":"WebSite","@id":"https:\/\/www.sellerlogic.com\/sr\/#website","url":"https:\/\/www.sellerlogic.com\/sr\/","name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","description":"Intelligente Prozessoptimierung und Gewinnmaximierung","publisher":{"@id":"https:\/\/www.sellerlogic.com\/sr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sellerlogic.com\/sr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sr-RS"},{"@type":"Organization","@id":"https:\/\/www.sellerlogic.com\/sr\/#organization","name":"SELLERLOGIC","url":"https:\/\/www.sellerlogic.com\/sr\/","logo":{"@type":"ImageObject","inLanguage":"sr-RS","@id":"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/logo\/image\/","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","width":184,"height":40,"caption":"SELLERLOGIC"},"image":{"@id":"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SellerLogic\/","https:\/\/x.com\/sellerlogic","https:\/\/www.instagram.com\/sellerlogic\/","https:\/\/www.linkedin.com\/company\/18402037\/","https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ"]},{"@type":"Person","@id":"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/person\/a05487915912c5ddeb279af2540bd467","name":"Robin Bals","image":{"@type":"ImageObject","inLanguage":"sr-RS","@id":"https:\/\/www.sellerlogic.com\/sr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f66c2fa28ffffc1815e382c30ffecce09f361bdd90c781e97147182b2b1f62e6?s=96&d=mm&r=g","caption":"Robin Bals"},"description":"Robin Bals has been a content author in the fields of Amazon, e-commerce, and tech for many years. Since 2019, he has been part of the SELLERLOGIC team and has made it his mission to communicate complex topics in an understandable and engaging way. With a feel for relevant trends and a clear writing style, he makes sophisticated content accessible to a broad audience.","sameAs":["https:\/\/www.linkedin.com\/in\/robin-bals-b4599b182\/"],"url":"https:\/\/www.sellerlogic.com\/sr\/blog\/author\/robinbals\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/posts\/229356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/comments?post=229356"}],"version-history":[{"count":0,"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/posts\/229356\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/media\/1596"}],"wp:attachment":[{"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/media?parent=229356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/categories?post=229356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sr\/wp-json\/wp\/v2\/tags?post=229356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}