{"id":115293,"date":"2020-04-09T13:54:00","date_gmt":"2020-04-09T13:54:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/"},"modified":"2020-04-09T13:54:00","modified_gmt":"2020-04-09T13:54:00","slug":"din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/","title":{"rendered":"Din egen Amazon-butik? H\u00e4r \u00e4r hur du \u00f6ppnar ett s\u00e4ljarkonto p\u00e5 Amazon [Steg-f\u00f6r-steg-guide]"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-743506-identifier\"><span style=\"font-size:1em\" class=\"has-font-size\">E-handel har snabbt utvecklats under pandemin. Men \u00e4ven nu, n\u00e4r tillv\u00e4xtkurvan planas ut n\u00e5got, \u00f6kar onlinef\u00f6rs\u00e4ljningen fortfarande. Dessutom suddas gr\u00e4nserna mellan <a href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/amazon-och-natshopping-i-tyskland-sa-har-maktig-ar-e-handelsjatten\/\">tysk e-handel<\/a> och fysisk detaljhandel alltmer ut tack vare upph\u00e4mtningspunkter, leverans samma dag och mer. M\u00e5nga \u00e5terf\u00f6rs\u00e4ljare kombinerar framg\u00e5ngsrikt onlinef\u00f6rs\u00e4ljning och offlineverksamhet. Om du ocks\u00e5 \u00f6verv\u00e4ger onlinef\u00f6rs\u00e4ljning \u00e4r det dags nu, och du kan inte undvika fr\u00e5gan om du ska b\u00f6rja med en komplett online-n\u00e4rvaro eller om det \u00e4r b\u00e4ttre att ha din egen Amazon-butik.<\/span><\/p><p class=\"theme-wp-block gb-responsive-135019-identifier\"><span style=\"font-size:1em\" class=\"has-font-size\">Innan du dyker ner i vild aktivism b\u00f6r du ta en n\u00e4rmare titt p\u00e5 f\u00f6r- och nackdelarna med de tv\u00e5 modellerna f\u00f6r onlinef\u00f6rs\u00e4ljning. Det \u00e4r som att k\u00f6pa en bil: en person \u00e4r n\u00f6jd med en smidig mini, medan en annan beh\u00f6ver en rymlig kombi.<\/span><\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-394210-identifier\">Wie viel sind Sie bereit zu investieren?<\/h3><p class=\"theme-wp-block gb-responsive-732327-identifier\">Eigenen Online-Handel oder Amazon-Shop \u2013 beides kostet Geld und hat Vor- und Nachteile. Es ist jedoch offensichtlich, dass die Investition in Ihren eigenen Online-Shop die Kosten f\u00fcr die Einrichtung eines Verk\u00e4uferkontos bei Amazon bei weitem \u00fcbersteigt. Sie m\u00fcssen einige kostspielige Entscheidungen in Betracht ziehen:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-142545-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-856460-identifier\">Welche Shopsysteme gibt es und wie funktionieren sie?<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-928634-identifier\">Kan jag lita p\u00e5 en f\u00e4rdig molnl\u00f6sning, eller b\u00f6r jag v\u00e4lja en skr\u00e4ddarsydd l\u00f6sning f\u00f6r mitt produktsortiment?<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-398857-identifier\">Muss ich meine Lagerkapazit\u00e4t erh\u00f6hen?<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-736959-identifier\">Welches Zahlungssystem passt am besten in das Konzept?<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-47309-identifier\">usw. usw.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-630223-identifier\">Zus\u00e4tzlich fallen betr\u00e4chtliche Betr\u00e4ge f\u00fcr die Einrichtung und Erstellung von Produktseiten an, sowie hohe Zeit- und Kostenaufwendungen f\u00fcr Marketing, SEO und SEA. Je nach Umfang Ihres Einzelhandelsgesch\u00e4fts und den angebotenen Waren k\u00f6nnen f\u00fcnfstellige Betr\u00e4ge schnell zusammenkommen. Auch der laufende Betrieb und notwendige Weiterentwicklungen kosten Geld. Wenn Sie sich f\u00fcr eine Cloud-L\u00f6sung entscheiden, k\u00f6nnen monatliche Grundgeb\u00fchren, Transaktionskosten und Geb\u00fchren f\u00fcr die Integration von Zahlungsl\u00f6sungen anfallen.<\/p>Im Vergleich sind die Startkosten und der Zeitaufwand f\u00fcr die Nutzung der Verkaufsplattform Amazon recht niedrig. Sie ben\u00f6tigen kaum Startkapital f\u00fcr Ihren eigenen Amazon-Shop, und der Aufwand f\u00fcr die Erstellung von Angeboten in einem etablierten und leicht auffindbaren \u00d6kosystem ist \u00fcberschaubar. Nat\u00fcrlich fallen auch hier Kosten an, aber sie sind vergleichsweise gering. Amazon erhebt jedoch Geb\u00fchren und Provisionen f\u00fcr die Pr\u00e4senz von Angeboten auf seinem eigenen Marktplatz. So liegen die <a class=\"theme-wp-block\" href=\"https:\/\/sellercentral.amazon.de\/help\/hub\/reference\/external\/GYND54PM5WB84UM?ref=efph_GYND54PM5WB84UM_cont_200336920&amp;locale=de-DE\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Verkaufsgeb\u00fchren der meisten Kategorien zwischen 7 % und 15 %<\/a>. Dar\u00fcber hinaus gibt es eine monatliche Geb\u00fchr von 39 Euro.\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-643210-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/amazon-fba-kostnader-alla-avgifter-for-2025-i-ett-ogonkast\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/02\/23140940\/amazon-fba-kosten-gebuehren-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Amazon FBA: Kosten f\u00fcr Veraund Geb\u00fchren, die jeder H\u00e4ndler kennen muss\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/amazon-fba-kostnader-alla-avgifter-for-2025-i-ett-ogonkast\/\">Amazon FBA kostnader: Alla avgifter f\u00f6r 2025 i ett \u00f6gonkast<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Wie k\u00f6nnen H\u00e4ndler die Kosten, die FBA verursacht, korrekt berechnen, um ihre Kalkulationen darauf zu st\u00fctzen? In diesem Blogbeitrag heben wir speziell die grundlegenden finanziellen Ausgaben hervor, die jeder H\u00e4ndler einplanen muss.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\nAmazon ist die erfolgreichste Verkaufsplattform weltweit und bietet Zugang zu einer sehr gro\u00dfen Kundenbasis. Dennoch m\u00fcssen Sie als Verk\u00e4ufer viel Arbeit investieren, wenn Sie wirklich durchstarten m\u00f6chten. Wenn Sie Ihre Produkte auf Amazon prominent platzieren m\u00f6chten, werden Sie nicht ohne <a class=\"theme-wp-block\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/reklamera-pa-amazon-2025-allt-du-behover-veta\/\">Amazon Advertising<\/a> auskommen.<p class=\"theme-wp-block gb-responsive-605328-identifier\">In diesem Vergleich sehen Sie, dass die Entscheidung zwischen Amazon und einem Online-Shop stark davon abh\u00e4ngt, ob und wie viele Ressourcen Ihnen zur Verf\u00fcgung stehen und wie lange Sie eine anf\u00e4ngliche Durststrecke durchhalten k\u00f6nnen.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-323024-identifier\">Eigenen Amazon-Shop vs. Online-Shop: Vorteile und Nachteile<\/h2><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-404207-identifier\"><img decoding=\"async\" width=\"844\" height=\"443\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103637\/eigener-amazon-shop-1.jpeg\" alt=\"Auf Amazon ist ein eigener Shop schnell eingerichtet.\" class=\"wp-image-56634\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103637\/eigener-amazon-shop-1-medium.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103637\/eigener-amazon-shop-1-medium-large.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103637\/eigener-amazon-shop-1.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-183031-identifier\">Wie hoch der tats\u00e4chliche Gewinn ist, l\u00e4sst sich nicht mit der einfachen Berechnung \u201eVerkaufspreis minus Einkaufspreis\u201c bestimmen. Der Wettbewerb, die technische Umsetzung, die laufenden Kosten (Lagerung, Verpackung, Versand, Personal usw.), Marketing, Kundenservice \u2013 all dies spielt eine wesentliche Rolle bei der Berechnung des Gewinns.<\/p><p class=\"theme-wp-block gb-responsive-581437-identifier\">In Ihrem eigenen Online-Shop haben Sie die Kontrolle, keine Frage. Der Kunde ist weniger preissensibel, der Wettbewerber ist Ihnen nicht direkt auf den Fersen, und Sie behalten den vollen Gewinn. Allerdings tragen Sie auch das volle Risiko: Werden sich Ihre Investitionen in den Aufbau des Shops auszahlen? K\u00f6nnen Sie gen\u00fcgend Kunden anziehen? Funktionieren Logistik und Fulfillment? Mit Ihrem eigenen Online-Shop k\u00f6nnen Sie idealerweise Ihre Marke aufbauen und loyale Kunden gewinnen, aber das ist sehr ressourcenintensiv.<\/p><p class=\"theme-wp-block gb-responsive-256598-identifier\">Jetzt zum eigenen Amazon-Shop.<\/p>Auf dem Marktplatz wimmelt es von tausenden Online-H\u00e4ndlern, sodass der Wettbewerbsdruck extrem hoch ist und der Kunde preissensibel ist! Die Angebote sind oft sehr \u00e4hnlich, und in dieser Situation entscheidet oft der Preis \u2013 jedoch <a class=\"theme-wp-block\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/repricer-pa-amazon-enligt-en-studie-ar-detta-de-mest-framgangsrika-metoderna-for-att-vinna-buy-box\/\">nicht unbedingt der niedrigste, wie eine Studie der Northeastern University Boston bereits bewiesen hat<\/a>. Das Bewertungsprofil des Verk\u00e4ufers, schnelle Lieferung und ein g\u00fcnstiger Verkaufspreis tragen erheblich zum Gewinn des Buy Box auf Amazon bei. Denn einige dieser Aufgaben k\u00f6nnen durch den eigenen Service des Marktplatzes, Fulfillment by Amazon, abgedeckt werden. Sie m\u00fcssen den Preis auch nicht manuell konfigurieren; er kann einfach und vollst\u00e4ndig automatisiert an die Marktsituation durch die <a class=\"theme-wp-block\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/de-14-storsta-misstagen-i-omprissattning\/\">Nutzung eines Repricer<\/a> angepasst werden.<h3 class=\"theme-wp-block wp-block-heading gb-responsive-111504-identifier\">Exkurs: Was ist die Buy Box?<\/h3><p class=\"theme-wp-block gb-responsive-786061-identifier\">Die Buy Box ist im deutschen Einkaufswagenbereich eine auff\u00e4llige gelbe Box mit der Aufschrift \u201eIn den Warenkorb\u201c, die Sie auf jeder Produktdetailseite von Amazon sehen k\u00f6nnen. Die Buy Box garantiert eine hohe Sichtbarkeit der jeweiligen Artikel des Online-H\u00e4ndlers und optimiert somit die Verkaufszahlen auf dem Marktplatz. Denn nur ein H\u00e4ndler erscheint mit seinem Produkt in der Buy Box und nimmt alle Verk\u00e4ufe in Anspruch, die etwa 90 % \u00fcber das Einkaufswagenfeld laufen. Angesichts dieser Aussicht ist die Platzierung hinter dem kleinen gelben Knopf auf der Produktdetailseite entsprechend begehrt unter Online-H\u00e4ndlern.<\/p>\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-990893-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/de-14-viktigaste-kriterierna-for-att-vinna-buybox-pa-amazon-och-hur-man-haller-sina-matvarden-under-kontroll\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2019\/12\/14112723\/buybox-gewinnen-amazon-thumbnail.jpeg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Die BuyBox zu gewinnen, ist auf Amazon nicht einfach, denn die Konkurrenz ist riesig.\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/de-14-viktigaste-kriterierna-for-att-vinna-buybox-pa-amazon-och-hur-man-haller-sina-matvarden-under-kontroll\/\">De 14 viktigaste kriterierna f\u00f6r att vinna BuyBox p\u00e5 Amazon och hur man h\u00e5ller sina m\u00e4tv\u00e4rden under kontroll<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">Wie kommt es, dass einige Angebote auf Amazon sichtbar sind, w\u00e4hrend andere nicht in der Buy Box erscheinen? Die Kriterien f\u00fcr das Gewinnen des kleinen gelben Feldes sind das bestgeh\u00fctete Geheimnis des Online-Riesen und die Qualifikation f\u00fcr die Buy Box.<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\nNat\u00fcrlich kostet all dies auch etwas. Selbst wenn Geb\u00fchren und Provisionen den Gewinn bei einzelnen Artikeln schm\u00e4lern, haben sie auch einen positiven Aspekt: Sie sind mittelfristig einigerma\u00dfen vorhersehbar. Ansonsten bleiben Sie auf der sicheren Seite, wenn Sie <a class=\"theme-wp-block\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/salja-framgangsrikt-pa-amazon-sa-har-gor-du-det-2025\/\">auf Amazon verkaufen<\/a>. Sie zahlen Geb\u00fchren, und im Gegenzug k\u00f6nnen Sie sich darauf verlassen, dass die Software l\u00e4uft und die Verarbeitung funktioniert. Keine \u00dcberraschungen.<h2 class=\"theme-wp-block wp-block-heading gb-responsive-291288-identifier\">\u00dcberblick \u00fcber die Vor- und Nachteile<\/h2><p class=\"theme-wp-block gb-responsive-949198-identifier\">Um Ihnen die Entscheidung etwas zu erleichtern, haben wir alle Aspekte der beiden Gesch\u00e4ftsmodelle in der folgenden Checkliste zusammengefasst.<\/p><figure class=\"theme-wp-block wp-block-table\"><table><tbody><tr><td><strong>Kriterium<\/strong><\/td><td><strong>Eigener Online-Shop<\/strong><\/td><td><strong>Eigener Amazon-Shop<\/strong><\/td><\/tr><tr><td>Investitionen f\u00fcr den Start-up<\/td><td>Die Anfangsinvestition in Ihren eigenen Online-Shop kann je nach Handelsgesch\u00e4ft schnell f\u00fcnfstellige Betr\u00e4ge erreichen. Es stehen einige kostspielige Aufgaben an: Auswahl und Konfiguration des Shopsystems, Einrichtung und Erstellung von Produktseiten einschlie\u00dflich Texte und Bilder sowie hohe Zeit- und Kostenaufwendungen f\u00fcr Marketing, SEO und SEA.<\/td><td>Die Einrichtung Ihres eigenen Amazon-Shops ist unkompliziert und erfordert keine hohen Investitionskosten. Der Zeitaufwand f\u00fcr die Nutzung von Amazon ist \u00fcberschaubar, und der Aufwand f\u00fcr die Erstellung von Angeboten in einem etablierten \u00d6kosystem ist vergleichsweise gering.<\/td><\/tr><tr><td>Laufende Kosten<\/td><td>Om du v\u00e4ljer en molnl\u00f6sning kan m\u00e5natliga grundavgifter, transaktionskostnader och avgifter f\u00f6r att integrera betalningsl\u00f6sningar tillkomma. Det finns ocks\u00e5 motsvarande kostnader f\u00f6r en egenutvecklad webbshop f\u00f6r implementering, p\u00e5g\u00e5ende drift, lagerhantering, f\u00f6rpackning, frakt, marknadsf\u00f6ring, kundservice och den n\u00f6dv\u00e4ndiga arbetskraften.<\/td><td>Amazon tar ut avgifter och provisioner f\u00f6r att s\u00e4lja produkter. S\u00e5ledes \u00e4r f\u00f6rs\u00e4ljningsavgifterna f\u00f6r de flesta produktkategorier runt 15%. Dessutom finns det en m\u00e5nadsavgift p\u00e5 39 euro. F\u00f6rdel: Teknik, lagring, uppfyllelse, kundservice osv. hanteras av Amazon \u00e5 dina v\u00e4gnar.<\/td><\/tr><tr><td>Marknadsf\u00f6ring<\/td><td>F\u00f6rbered dig f\u00f6r en torr period redan i b\u00f6rjan. F\u00f6r att g\u00f6ra en ny webbshop k\u00e4nd m\u00e5ste du r\u00e4kna med h\u00f6g tids\u00e5tg\u00e5ng och kostnader f\u00f6r reklam, sociala medier, marknadsf\u00f6ring, SEA osv. Men dessa kommer att l\u00f6na sig p\u00e5 l\u00e5ng sikt.<\/td><td>Amazon \u00e4r S\u00d6KMOTORN f\u00f6r online shopping. F\u00f6rs\u00e4ljningsplattformen ger tillg\u00e5ng till en mycket stor kundbas. Ditt varor kan dock inte s\u00e4ljas p\u00e5 egen hand. Du kan uppn\u00e5 en snabbare start genom att framtr\u00e4dande placera dina erbjudanden genom Amazon PPC.<\/td><\/tr><tr><td>Omf\u00e5ng f\u00f6r design<\/td><td>Du har full kontroll \u00f6ver din varum\u00e4rkesimage \u2013 butikslayouter, produktdesign, ytterligare funktioner f\u00f6r kundlojalitet osv. \u00e4r helt i dina h\u00e4nder.<\/td><td>P\u00e5 Amazon har du delvis mycket rigida strukturer och kan knappt \u00e4ndra n\u00e5got i produktbeskrivningen (t.ex. f\u00f6r kommersiella varor). Men om du vill ha mer flexibilitet kan du ocks\u00e5 registrera ditt eget varum\u00e4rke.<\/td><\/tr><tr><td>Varum\u00e4rkesbyggande och kundlojalitet<\/td><td>Kundlojalitet och varum\u00e4rkesbyggande ligger i dina h\u00e4nder \u2013 med god produktkvalitet, v\u00e4nlig service, snabb leverans och p\u00e5litlighet kommer kunderna ih\u00e5g namnet och k\u00f6per fr\u00e5n dig igen.<\/td><td>Kundlojalitet tillh\u00f6r Amazon, inte dig som online\u00e5terf\u00f6rs\u00e4ljare. H\u00e4r r\u00e4knas endast det b\u00e4sta priset, den b\u00e4sta betygsprofilen och den b\u00e4sta servicen.<\/td><\/tr><tr><td>Vinst och marginal<\/td><td>Vinstmarginalen i webbshoppen \u00e4r k\u00e4nd f\u00f6r att vara h\u00f6gre \u00e4n vid f\u00f6rs\u00e4ljning p\u00e5 Amazon. Men m\u00e5nga kostnader kan inte brytas ner i enskilda transaktioner. Endast vid ber\u00e4kning av int\u00e4kter och kostnader kan den faktiska marginalen fastst\u00e4llas.<\/td><td>Avgifterna och provisionerna minskar vinstmarginalen f\u00f6r enskilda artiklar, men de \u00e4r rimligt f\u00f6ruts\u00e4gbara p\u00e5 medell\u00e5ng sikt. Genom att automatisera enskilda processer som prisjusteringar kan Buy Box ocks\u00e5 vinnas med ett h\u00f6gre pris.<\/td><\/tr><\/tbody><\/table><\/figure><h2 class=\"theme-wp-block wp-block-heading gb-responsive-463349-identifier\">\u00d6ppna din egen Amazon-butik \u2013 steg f\u00f6r steg till ett professionellt s\u00e4ljarkonto<\/h2><p class=\"theme-wp-block gb-responsive-689384-identifier\"><\/p><figure class=\"theme-wp-block wp-block-image size-full gb-responsive-955332-identifier\"><img decoding=\"async\" width=\"844\" height=\"443\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103831\/eigener-amazon-shop-verkaeuferkonto-1.jpeg\" alt=\"Egen Amazon-butik: Hur man \u00f6ppnar sitt s\u00e4ljarkonto.\" class=\"wp-image-56637\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103831\/eigener-amazon-shop-verkaeuferkonto-1-medium.jpeg 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103831\/eigener-amazon-shop-verkaeuferkonto-1-medium-large.jpeg 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/04\/25103831\/eigener-amazon-shop-verkaeuferkonto-1.jpeg 844w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><p class=\"theme-wp-block gb-responsive-425766-identifier\">Vi antar att du redan har ett anv\u00e4ndarkonto hos Amazon. De flesta onlinek\u00f6pare har best\u00e4llt n\u00e5got fr\u00e5n Amazon minst en g\u00e5ng. Om du inte har ett f\u00f6retag eller ett konto registrerat hos Amazon b\u00f6r du ta itu med dessa tv\u00e5 steg f\u00f6rst.<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-793676-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-783591-identifier\">Logga in p\u00e5 ditt konto. Uppe till h\u00f6ger bredvid s\u00f6kf\u00e4ltet hittar du din profil. Klicka p\u00e5 <strong>&#8220;Mitt konto&#8221;<\/strong>.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-828745-identifier\">P\u00e5 \u00f6versiktssidan hittar du l\u00e4nken <strong>&#8220;S\u00e4lj p\u00e5 Amazon&#8221;<\/strong> l\u00e4ngre ner. Klicka p\u00e5 den.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-470991-identifier\">P\u00e5 f\u00f6ljande sida klickar du p\u00e5 <strong>&#8220;Registrera&#8221;<\/strong> f\u00f6r att p\u00e5b\u00f6rja processen. Du kan beh\u00f6va logga in p\u00e5 ditt Amazon-konto igen eller skapa ett nytt konto. Om du vill handla seri\u00f6st p\u00e5 Amazon \u00e4r det b\u00e4ttre att v\u00e4lja det andra alternativet.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-617721-identifier\">V\u00e4lj nu en <strong>kontotyp<\/strong>: F\u00f6r de flesta s\u00e4ljare \u00e4r ett professionellt s\u00e4ljarkonto r\u00e4tt val. Men de som s\u00e4ljer bara lite (max. 40 best\u00e4llningar\/m\u00e5nad) och vill testa det kan ocks\u00e5 b\u00f6rja som enskild s\u00e4ljare.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-602250-identifier\">Ange landet d\u00e4r din <strong>f\u00f6retagsplats<\/strong> \u00e4r, till exempel Tyskland.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-435237-identifier\">Dessutom kr\u00e4ver Amazon <strong>f\u00f6retagsstrukturen<\/strong> samt <strong>f\u00f6retagsnamnet<\/strong>.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-853805-identifier\">N\u00e4sta steg \u00e4r att samla in <strong>betalningsuppgifter<\/strong>. Detta inkluderar bankkonto, faktureringsadress och kreditkortsinformation.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-786631-identifier\">Best\u00e4m sedan hur du vill s\u00e4tta upp din <strong>logistik<\/strong>. De som \u00e4nnu inte har sin egen uppfyllelse kan anv\u00e4nda Amazons l\u00f6sning och l\u00e4gga till FBA. Med FBM hanterar du lagring och frakt sj\u00e4lv.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-305338-identifier\">Ange nu ett <strong>namn f\u00f6r ditt konto<\/strong>. Detta b\u00f6r vara v\u00e4l genomt\u00e4nkt, eftersom namnet kommer att visas p\u00e5 produktdetaljsidorna.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-898635-identifier\">N\u00e4sta steg vill Amazon ha en adress samt <strong>kontaktuppgifter<\/strong> f\u00f6r kundservice. Du beh\u00f6ver ocks\u00e5 ange personlig information, s\u00e5som din adress och kontaktalternativ. Dessutom kr\u00e4ver Amazon information om huruvida du \u00e4r ekonomiskt beh\u00f6rig att agera p\u00e5 f\u00f6retagets v\u00e4gnar. F\u00f6r att verifiera dig sj\u00e4lv beh\u00f6ver du dina identifikationshandlingar f\u00f6r detta steg.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-156704-identifier\">I ett sista steg kommer du att <strong>verifiera dig sj\u00e4lv<\/strong> via SMS eller \u00e5teruppringningstj\u00e4nst.<\/li><\/ol><\/div><p class=\"theme-wp-block gb-responsive-126316-identifier\">Om all information nu har registrerats korrekt kan du nu slutf\u00f6ra processen med ett klick p\u00e5 &#8220;Slutf\u00f6r registrering&#8221;. Ditt s\u00e4ljarkonto \u00e4r nu skapat och du kan b\u00f6rja fylla din egen Amazon-butik med liv. Men innan du kan lista produkter och faktiskt handla kommer det att ta lite l\u00e4ngre tid, eftersom Amazon f\u00f6rst kontrollerar all information och dokument.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-809924-identifier\">FBA vs. FBM<\/h3><p class=\"theme-wp-block gb-responsive-799718-identifier\">Att ha sin egen Amazon-butik v\u00e4cker ocks\u00e5 fr\u00e5gan om huruvida du vill anv\u00e4nda Fulfillment by Amazon (FBA) eller om du vill hantera logistiken sj\u00e4lv \u2013 vilket kallas Fulfillment by Merchant (FBM) p\u00e5 Amazon. Vid f\u00f6rsta anblick verkar detta vara ett stort beslut, men vid n\u00e4rmare granskning b\u00f6r det visa sig vara l\u00e4tt att svara p\u00e5 f\u00f6r de flesta nykomlingar.<\/p><p class=\"theme-wp-block gb-responsive-462283-identifier\">Har du egen logistik inklusive lagring, plockning och packning, kundservice och hantering av returer tillg\u00e4nglig, och kan du s\u00e4kerst\u00e4lla snabb leverans? D\u00e5 kan din egen frakt via FBM ocks\u00e5 vara ett alternativ f\u00f6r dig p\u00e5 Amazon.<\/p><p class=\"theme-wp-block gb-responsive-153629-identifier\">Om s\u00e5 inte \u00e4r fallet och du f\u00f6rst skulle beh\u00f6va bygga s\u00e5dana strukturer, d\u00e5 \u00e4r FBA troligtvis det b\u00e4ttre valet f\u00f6r dig i b\u00f6rjan. Om du anv\u00e4nder FBA-programmet, d\u00e5 <a href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/sending-fba-goods-to-amazon-how-to-ensure-your-inbound-shipment-arrives-safely-at-the-warehouse\/\">skickar du dina varor till ett Amazon-lager<\/a> och tar hand om marknadsf\u00f6ringen av dina produkter. Uppfyllelsen hanteras \u00e5 sin sida av Amazon:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-853941-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-177459-identifier\">lagring i ett logistikcenter<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-771744-identifier\">plockning av produkterna efter ordermottagande<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-751543-identifier\">packning av best\u00e4llningen f\u00f6re frakt<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-865768-identifier\">frakt av produkterna enligt Prime-standard<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-834399-identifier\">kundservice p\u00e5 m\u00e5nga olika spr\u00e5k<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-575941-identifier\">hantering av returer vid eventuella problem som defekter<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-250485-identifier\">Detta \u00e4r mycket bekv\u00e4mt och hj\u00e4lper s\u00e4rskilt mindre \u00e5terf\u00f6rs\u00e4ljare att s\u00e4kerst\u00e4lla en h\u00f6g uppfyllelseskvalitet, vilket \u00e4r sv\u00e5rt att uppn\u00e5 f\u00f6r nya Amazon-s\u00e4ljare med egen frakt.<\/p>\t\t<div  class=\"theme-wp-block theme-block-card-posts gb-responsive-903770-identifier layout-vertical-cards-content\">\n\t\t<div class=\"wrap-inner-blocks\">\n\t\t\t<div class=\"post-card \">\n\t<div class=\"inside-wrap-card\">\n\t\t<div class=\"cover-wrap\">\n\t\t\t\t\t\t\t<a class=\"background-thumbnail has-image\" href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/the-ultimate-amazon-fba-guide-step-by-step-to-your-own-business-including-checklist\/\">\n\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"240\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2020\/09\/23142932\/amazon-fba-anleitung-1-thumbnail.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Die ultimative Amazon FBA-Anleitung f\u00fcr Ihren Gesch\u00e4ftserfolg\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrap-content\">\n\t\t\t<div class=\"title\">\n\t\t\t\t<a href=\"https:\/\/www.sellerlogic.com\/sv\/blog\/the-ultimate-amazon-fba-guide-step-by-step-to-your-own-business-including-checklist\/\">Den ultimata Amazon FBA-guiden: Steg f\u00f6r steg till ditt eget f\u00f6retag! [Inklusive checklista]<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"wrap-excerpt\">F\u00fcr viele ist die Selbstst\u00e4ndigkeit ein Lebenstraum: sein eigener Chef sein, Mitarbeiter anleiten, das Traumprodukt auf den Markt bringen \u2026 Doch der Start ist oft schwierig, nicht nur finanziell, auch organisatorisch. Lesen Sie hier, wie Sie Ihre Amazon FBA&#8230;<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n<p class=\"theme-wp-block gb-responsive-116373-identifier\"><strong>Nackdelar med FBA<\/strong><\/p><p class=\"theme-wp-block gb-responsive-478634-identifier\">Sj\u00e4lvklart har FBA ocks\u00e5 nackdelaktiga aspekter f\u00f6r din egen Amazon-butik. Motsvarande avgifter f\u00f6r tj\u00e4nsten dras av per best\u00e4llning, vilket m\u00e5ste beaktas i priss\u00e4ttningsber\u00e4kningen f\u00f6r att s\u00e4kerst\u00e4lla en adekvat marginal. Dessutom g\u00f6r Amazon ocks\u00e5 misstag \u2013 s\u00e5 kallade FBA-fel. Till exempel kan produkter skadas under fraktprocessen, vilket g\u00f6r dem os\u00e4ljbara. I detta fall har s\u00e4ljaren, som slutligen \u00e4ger varan, r\u00e4tt till ers\u00e4ttning. Tyv\u00e4rr \u00e5terbetalar Amazon inte p\u00e5 ett tillf\u00f6rlitligt s\u00e4tt, s\u00e5 s\u00e4ljare m\u00e5ste teoretiskt ta hand om ans\u00f6kan sj\u00e4lva.<\/p><p class=\"theme-wp-block gb-responsive-646719-identifier\">Lyckligtvis finns det en enkel l\u00f6sning p\u00e5 marknaden f\u00f6r detta. Med SELLERLOGIC Lost &#038; Found fullservice blir hanteringen av \u00e5terbetalningar barnsligt l\u00e4tt: inga timmar av sortering av FBA-rapporter, ingen tr\u00e5kig insamling av all information f\u00f6r ett \u00e4rende, ingen kopiera-och-klistra in i Seller Central, och framf\u00f6r allt, ingen nervkittlande kommunikation med Amazon.<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block wp-block-list desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-876017-identifier\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-497781-identifier\">Enkelt och utan anstr\u00e4ngning: beg\u00e4r mer, f\u00f6rhandla mindre. Lost &#038; Found tar hand om allt \u00e5t dig.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-351922-identifier\">Tidsbesparande &#038; AI-st\u00f6dd: L\u00e5t Lost &#038; Found g\u00f6ra jobbet medan du tar hand om ditt f\u00f6retag eller njuter av din frigjorda tid. Det AI-st\u00f6dda systemet s\u00e4kerst\u00e4ller en smidig process.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-251893-identifier\">Automatiserad analys f\u00f6r maximala \u00e5terbetalningar: \u00d6vervaka alla dina FBA-transaktioner i bakgrunden och hitta FBA-fel helt automatiskt.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-230952-identifier\">Historisk analys: FBA-fel kan \u00e5terkr\u00e4vas i upp till 18 m\u00e5nader. Lost &#038; Found t\u00e4cker hela perioden s\u00f6ml\u00f6st.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-897039-identifier\">Gratis st\u00f6d fr\u00e5n proffs f\u00f6r proffs: SELLERLOGIC \u00e4r bekant med de komplicerade reglerna hos Amazon och g\u00f6r det m\u00f6jligt f\u00f6r dig att arbeta effektivt inom systemet och optimera m\u00f6jligheterna f\u00f6r \u00e5terbetalningar.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-436721-identifier\">L\u00e4r dig mer nu om hur Lost &#038; Found kan g\u00f6ra ditt arbete som Amazon-s\u00e4ljare enklare och dessutom f\u00f6rb\u00e4ttra din l\u00f6nsamhet.<\/p><p class=\"theme-wp-block gb-responsive-668814-identifier\"><\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-860910-identifier layout-explore\">\n\n\t\t<div class=\"text-banner-cta text-banner-explore-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tUppt\u00e4ck SELLERLOGIC Lost &amp; Found Full-Service\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tDina Amazon-\u00e5terbetalningar, hanterade av oss. All-inclusive service\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/www.sellerlogic.com\/sv\/amazon-lost-and-found\/\" target=\"_blank\" rel=\"noreferrer noopener\">L\u00e4r dig mer<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h2 class=\"theme-wp-block wp-block-heading gb-responsive-558908-identifier\">Slutsats: \u00c4r det en bra id\u00e9 att ha sin egen Amazon-butik?<\/h2><p class=\"theme-wp-block gb-responsive-731513-identifier\">V\u00e5rt samh\u00e4lle f\u00f6r\u00e4ndras h\u00e5llbart: Den avkopplande f\u00f6nstershoppingen har l\u00e4nge varit av veckans agenda f\u00f6r m\u00e5nga m\u00e4nniskor. Ist\u00e4llet bl\u00e4ddrar vi igenom erbjudandena p\u00e5 Amazon p\u00e5 kv\u00e4llarna efter jobbet. Att skapa din egen butik \u00e4r enklare \u00e4n du tror.<\/p><p class=\"theme-wp-block gb-responsive-557768-identifier\">Oavsett om du planerar en komplett online-n\u00e4rvaro eller hellre vill \u00f6ppna din egen Amazon-butik beror p\u00e5 m\u00e5nga faktorer. Men pandemin har visat att diversifiering \u00e4r viktig. S\u00e5 varf\u00f6r inte b\u00f6rja med din egen Amazon-butik f\u00f6r att l\u00e4ra k\u00e4nna e-handelsverksamheten, och sedan gradvis bygga din egen online-butik?<\/p><p class=\"theme-wp-block gb-responsive-271633-identifier\">F\u00f6r eftersom s\u00e4rskilt i de tidiga stadierna av din e-handelskarri\u00e4r erbjuder Amazon m\u00e5nga f\u00f6rdelar. H\u00e4r kan du f\u00e5 erfarenhet utan att spendera stora belopp p\u00e5 att bygga din egen online-n\u00e4rvaro. Du beh\u00f6ver inte heller oroa dig f\u00f6r teknik och marknadsf\u00f6ring som online\u00e5terf\u00f6rs\u00e4ljare. Avgifterna och f\u00f6rs\u00e4ljningsprovisionerna \u00e4r ocks\u00e5 f\u00f6ruts\u00e4gbara \u00f6ver en l\u00e4ngre period samtidigt som du uppr\u00e4tth\u00e5ller konsekvent utm\u00e4rkt kvalitet f\u00f6r logistik och uppfyllelse. N\u00e4r du har f\u00e5tt tillr\u00e4ckligt med erfarenhet kan du ta n\u00e4sta steg mot en online-butik.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-8156-identifier\">Vanliga fr\u00e5gor<\/h2><div class=\"theme-wp-block schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1722849618531\"><strong class=\"schema-faq-question\"><strong>Hur mycket pengar beh\u00f6ver du f\u00f6r att b\u00f6rja med Amazon FBA?<\/strong><\/strong> <p class=\"schema-faq-answer\">Teoretiskt kan vem som helst tj\u00e4na pengar med Amazon, eftersom Amazon FBA ocks\u00e5 kan startas med ett startkapital p\u00e5 n\u00e5gra hundra euro. Men f\u00f6r att bygga en ekonomiskt oberoende verksamhet som \u00e4r sj\u00e4lvf\u00f6rs\u00f6rjande kr\u00e4vs vissa investeringar. Dessa \u00e4r fortfarande l\u00e4gre \u00e4n om du vill s\u00e4tta upp din egen online-butik med komplett logistik.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1722849637372\"><strong class=\"schema-faq-question\"><strong>Hur kan du \u00f6ppna en Amazon-butik?<\/strong><\/strong> <p class=\"schema-faq-answer\">F\u00f6r att g\u00f6ra detta g\u00e5r intresserade parter till Amazons webbplats och v\u00e4ljer l\u00e4nken &#8220;S\u00e4lj p\u00e5 Amazon&#8221; i avsnittet &#8220;Mitt konto&#8221;. D\u00e4refter kan en personlig Amazon-butik \u00f6ppnas. Detta kr\u00e4ver information som f\u00f6retagsnamn, kontaktalternativ och kreditkortsinformation.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1722849650923\"><strong class=\"schema-faq-question\"><strong>Kan du s\u00e4lja p\u00e5 Amazon utan ett f\u00f6retag?<\/strong><\/strong> <p class=\"schema-faq-answer\">Privata f\u00f6rs\u00e4ljningar \u00e4r m\u00f6jliga p\u00e5 Amazon, men ganska ovanliga. Plattformar som eBay eller annonser har blivit mer etablerade f\u00f6r detta \u00e4ndam\u00e5l. P\u00e5 Amazon kr\u00e4vs ocks\u00e5 registrering som s\u00e4ljare.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1722849670256\"><strong class=\"schema-faq-question\"><strong>Hur mycket kostar ett Amazon-s\u00e4ljarkonto?<\/strong><\/strong> <p class=\"schema-faq-answer\">Ett professionellt Amazon-s\u00e4ljarkonto kostar f\u00f6r n\u00e4rvarande 39 euro per m\u00e5nad. Dessutom tillkommer provisioner per s\u00e5ld artikel, som varierar mellan sju och 15 procent beroende p\u00e5 kategori.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1722849685519\"><strong class=\"schema-faq-question\"><strong>Kan vem som helst \u00f6ppna en butik p\u00e5 Amazon?<\/strong><\/strong> <p class=\"schema-faq-answer\">Ja, i princip \u00e4r detta m\u00f6jligt f\u00f6r b\u00e5de privatpersoner och kommersiella leverant\u00f6rer. Allt som beh\u00f6vs \u00e4r ett Amazon-konto och ett kreditkort.<\/p> <\/div><div class=\"schema-faq-section\" id=\"faq-question-1722849698723\"><strong class=\"schema-faq-question\"><strong>\u00c4r det v\u00e4rt att \u00f6ppna en Amazon-butik?<\/strong><\/strong> <p class=\"schema-faq-answer\">Ja, f\u00f6r att ha sin egen Amazon-butik \u00e4r ett m\u00e5ste inom e-handel. N\u00e4stan varje onlinek\u00f6pare har k\u00f6pt n\u00e5got p\u00e5 Amazon minst en g\u00e5ng, de flesta har tillg\u00e5ng till ett Amazon-konto, och cirka 50 % av alla tyska hush\u00e5ll har en Amazon Prime-prenumeration. Att s\u00e4lja sina egna produkter p\u00e5 Amazon \u00e4r d\u00e4rf\u00f6r en sj\u00e4lvklarhet.<\/p> <\/div><\/div><p class=\"theme-wp-block gb-responsive-232753-identifier has-small-font-size\">Bildkrediter i ordning av bilderna: \u00a9 PixieMe \u2013 stock.adobe.com \/ \u00a9 AI Farm \u2013 stock.adobe.com \/ \u00a9 PixieMe \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"<p>E-handel har snabbt utvecklats under pandemin. Men \u00e4ven nu, n\u00e4r tillv\u00e4xtkurvan planas ut n\u00e5got, \u00f6kar onlinef\u00f6rs\u00e4ljningen fortfarande. Dessutom suddas gr\u00e4nserna mellan tysk e-handel och fysisk detaljhandel alltmer ut tack vare upph\u00e4mtningspunkter, leverans samma dag och mer. M\u00e5nga \u00e5terf\u00f6rs\u00e4ljare kombinerar framg\u00e5ngsrikt onlinef\u00f6rs\u00e4ljning och offlineverksamhet. Om du ocks\u00e5 \u00f6verv\u00e4ger onlinef\u00f6rs\u00e4ljning \u00e4r det dags nu, och du kan<\/p>\n","protected":false},"author":8,"featured_media":56628,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[789],"tags":[],"class_list":["post-115293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-och-tricks"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Egen Amazon-butik? \u00d6ppna ditt s\u00e4ljarkonto<\/title>\n<meta name=\"description\" content=\"\u00c4r det v\u00e4rt att ha sin egen Amazon-butik eller m\u00e5ste det vara sin egen online-butik? 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Men f\u00f6r att bygga en ekonomiskt oberoende verksamhet som \u00e4r sj\u00e4lvf\u00f6rs\u00f6rjande kr\u00e4vs vissa investeringar. Dessa \u00e4r fortfarande l\u00e4gre \u00e4n om du vill s\u00e4tta upp din egen online-butik med komplett logistik.","inLanguage":"sv-SE"},"inLanguage":"sv-SE"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849637372","position":2,"url":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849637372","name":"Hur kan du \u00f6ppna en Amazon-butik?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"F\u00f6r att g\u00f6ra detta g\u00e5r intresserade parter till Amazons webbplats och v\u00e4ljer l\u00e4nken \"S\u00e4lj p\u00e5 Amazon\" i avsnittet \"Mitt konto\". D\u00e4refter kan en personlig Amazon-butik \u00f6ppnas. Detta kr\u00e4ver att man l\u00e4mnar information som f\u00f6retagsnamn, kontaktuppgifter och kreditkortsinformation.","inLanguage":"sv-SE"},"inLanguage":"sv-SE"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849650923","position":3,"url":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849650923","name":"Kan du s\u00e4lja p\u00e5 Amazon utan ett f\u00f6retag?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Privata f\u00f6rs\u00e4ljningar \u00e4r m\u00f6jliga p\u00e5 Amazon, men ganska ovanliga. Plattformar som eBay eller annonser har blivit mer etablerade f\u00f6r detta \u00e4ndam\u00e5l. P\u00e5 Amazon kr\u00e4vs ocks\u00e5 registrering som s\u00e4ljare.","inLanguage":"sv-SE"},"inLanguage":"sv-SE"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849670256","position":4,"url":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849670256","name":"Hur mycket kostar ett Amazon-s\u00e4ljarkonto?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Ett professionellt Amazon-s\u00e4ljarkonto kostar f\u00f6r n\u00e4rvarande 39 euro per m\u00e5nad. Dessutom tillkommer provisioner per s\u00e5ld artikel, som varierar mellan sju och 15 procent beroende p\u00e5 kategori.","inLanguage":"sv-SE"},"inLanguage":"sv-SE"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849685519","position":5,"url":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849685519","name":"Kan vem som helst \u00f6ppna en butik p\u00e5 Amazon?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Ja, i princip \u00e4r detta m\u00f6jligt f\u00f6r b\u00e5de privatpersoner och kommersiella leverant\u00f6rer. Allt som beh\u00f6vs \u00e4r ett Amazon-konto och ett kreditkort.","inLanguage":"sv-SE"},"inLanguage":"sv-SE"},{"@type":"Question","@id":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849698723","position":6,"url":"https:\/\/www.sellerlogic.com\/sv\/blog\/din-egen-amazon-butik-har-ar-hur-du-oppnar-ett-saljarkonto-pa-amazon-steg-for-steg-guide\/#faq-question-1722849698723","name":"\u00c4r det v\u00e4rt att \u00f6ppna en Amazon-butik?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Ja, f\u00f6r att ha sin egen Amazon-butik \u00e4r ett m\u00e5ste inom e-handel. N\u00e4stan varje onlinek\u00f6pare har k\u00f6pt n\u00e5got p\u00e5 Amazon minst en g\u00e5ng, de flesta har tillg\u00e5ng till ett Amazon-konto, och cirka 50 % av alla tyska hush\u00e5ll har en Amazon Prime-prenumeration. Att s\u00e4lja sina egna produkter p\u00e5 Amazon \u00e4r d\u00e4rf\u00f6r en sj\u00e4lvklarhet.","inLanguage":"sv-SE"},"inLanguage":"sv-SE"}]}},"_links":{"self":[{"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/posts\/115293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/comments?post=115293"}],"version-history":[{"count":0,"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/posts\/115293\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/media\/56628"}],"wp:attachment":[{"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/media?parent=115293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/categories?post=115293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/sv\/wp-json\/wp\/v2\/tags?post=115293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}