{"id":105678,"date":"2021-03-02T08:05:46","date_gmt":"2021-03-02T08:05:46","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-groupe-dragon\/"},"modified":"2021-03-02T08:05:46","modified_gmt":"2021-03-02T08:05:46","slug":"success-story-groupe-dragon","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/tr\/resources\/success-story-groupe-dragon\/","title":{"rendered":"Ba\u015far\u0131 Hikayesi: Groupe Dragon EN"},"content":{"rendered":"\n\t<div  class=\"theme-wp-block theme-block-main-header desktop-content-align-y-center desktop-content-align-x-center xl-content-align-y-center xl-content-align-x-center lg-content-align-y-center lg-content-align-x-center md-content-align-y-center md-content-align-x-center sm-content-align-y-center sm-content-align-x-center gb-responsive-853195-identifier desktop-align-full xl-align-full lg-align-full md-align-full sm-align-full is-style-default theme-block-cover\">\n\t\t<div class=\"bg-cover theme-lazy-load-bg\"><\/div>\n\t\t<div class=\"wrap-content-main-header\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text gb-responsive-170032-identifier desktop-vertical-center xl-vertical-center lg-vertical-center md-vertical-center sm-vertical-center md-blockDirection-column sm-blockDirection-column desktop-blockDirection-column xl-blockDirection-column lg-blockDirection-column is-style-default desktop-align-wide xl-align-wide lg-align-wide md-align-wide sm-align-wide alignwide\">\n\t\t<div class=\"tat-column-wrap-wrapper\">\n\t\t\t<div class=\"tat-column-wrapper\">\n\t\t\t\t\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-644092-identifier md-horizontal-center sm-horizontal-center xl-horizontal-center lg-horizontal-center desktop-horizontal-left\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t<h1  class=\"theme-wp-block theme-block-heading is-style-default sm-text-center md-text-center desktop-text-center xl-text-center lg-text-center gb-responsive-113637-identifier desktop-align-full xl-align-full lg-align-full md-align-full sm-align-full alignfull h1 has-text-align\">\n\t\t<strong>Zaman Yok, \u0130nsan G\u00fcc\u00fc Yok, Kaynak Yok<\/strong>\t<\/h1>\n\n\t\t<h2  class=\"theme-wp-block theme-block-heading desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-848621-identifier desktop-text-center xl-text-center lg-text-center md-text-center sm-text-center h3\">\n\t\t<strong>Groupe Dragon her FBA hatas\u0131n\u0131 nas\u0131l geri al\u0131yor<\/strong>\t<\/h2>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div  class=\"theme-wp-block theme-block-text-and-text-column gb-responsive-840598-identifier desktop-horizontal-center xl-horizontal-center lg-horizontal-center md-horizontal-center sm-horizontal-center\">\n\t\t<div class=\"inner-wrap-column-content\">\n\t\t\t<div class=\"inner-column-content\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"theme-wp-block wp-block-spacer\"><\/div><div class=\"theme-wp-block wp-block-columns gb-responsive-492868-identifier is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"theme-wp-block wp-block-column gb-responsive-633979-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><figure class=\"theme-wp-block wp-block-image size-large is-resized desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-595564-identifier\"><img decoding=\"async\" width=\"156\" height=\"156\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/03\/23142640\/logo2_groupe-dragon-edited.png\" alt=\"Ba\u015far\u0131 Hikayesi: Groupe Dragon EN\" class=\"wp-image-8499\" style=\"width:156px;height:156px\"><\/figure><p class=\"theme-wp-block desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-471154-identifier\"><strong><strong>Kurulu\u015f<\/strong>:<\/strong><br>2011<\/p><p class=\"theme-wp-block desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-988471-identifier\"><strong><strong>Sekt\u00f6r<\/strong>:<\/strong><br>Yedek par\u00e7alar ve elektronik ev aletleri<\/p><p class=\"theme-wp-block desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-290042-identifier\"><strong><strong>Amazon&#8217;daki \u00dcr\u00fcnler:\u00a0<\/strong><\/strong><br>yakla\u015f\u0131k 177,000 SKU<\/p><p class=\"theme-wp-block desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-427484-identifier\"><strong><strong>G\u00f6nderimler<\/strong>:\u00a0<\/strong><br>ayda yakla\u015f\u0131k 37,000<\/p><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-243785-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><h3 class=\"theme-wp-block wp-block-heading desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-998927-identifier\" id=\"block-c06fce04-ef87-4ffc-a3d6-b768ba377d17\">Arka Plan:<\/h3><p class=\"theme-wp-block gb-responsive-710769-identifier\">Groupe Dragon, Amazon pazar\u0131ndaki en ba\u015far\u0131l\u0131 Frans\u0131z \u015firketlerinden biridir. Bunun bir nedeni var: Groupe Dragon&#8217;\u0131n kurucusu Amazon sat\u0131c\u0131s\u0131 olmadan \u00f6nce, tam zamanl\u0131 olarak elektrikli aletlerin tamircisi olarak \u00e7al\u0131\u015f\u0131yordu. \u201cO zamanlar bile, d\u00fckkan\u0131nda yedek par\u00e7alar sunuyordu,\u201d diyor sat\u0131n alma ve pazar stratejisi m\u00fcd\u00fcr\u00fc Florent Noualy. \u201cG\u00fcn\u00fcm\u00fczde elektrikli aletlerin \u00e7ok daha kolay bozuldu\u011funu fark etti.\u201d<\/p><p class=\"theme-wp-block gb-responsive-502902-identifier\">Ayr\u0131ca, \u00fcreticilerin belirli bir s\u00fcre boyunca yedek par\u00e7alar\u0131 stokta bulundurmas\u0131n\u0131 gerektiren yeni yasal d\u00fczenlemeler de vard\u0131. Bu de\u011fi\u015fikliklerin sonucunda, \u00f6zellikle \u00e7evrimi\u00e7i olarak, onar\u0131m malzemelerine olan talepte \u00f6nemli bir art\u0131\u015f ya\u015fand\u0131. Yedek par\u00e7alar\u0131 \u00e7evrimi\u00e7i olarak sunma karar\u0131 da tam yerindeydi: bu arada, Groupe Dragon en ba\u015far\u0131l\u0131 Frans\u0131z Amazon sat\u0131c\u0131lar\u0131 aras\u0131nda ilk 5&#8217;te yer al\u0131yor.<\/p><h3 class=\"theme-wp-block wp-block-heading desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-686902-identifier\">Ba\u015flang\u0131\u00e7 Durumu:<\/h3><p class=\"theme-wp-block gb-responsive-145505-identifier\">Ancak, ba\u015far\u0131s\u0131yla birlikte Groupe Dragon da a\u015f\u0131lmas\u0131 gereken yeni zorluklarla kar\u015f\u0131la\u015ft\u0131. \u201cBunlardan biri uluslararas\u0131la\u015fmayd\u0131. Amazon, di\u011fer pazarlara kolay eri\u015fimi sayesinde \u015firketimizin s\u00fcrekli b\u00fcy\u00fcmesine yard\u0131mc\u0131 oldu,\u201d diyor Florent Noualy. Alman pazar\u0131 ise en \u00f6nemli sat\u0131\u015f kanal\u0131 haline geldi.<\/p><p class=\"theme-wp-block gb-responsive-223640-identifier\">Ancak Amazon \u00fczerinden geni\u015fleme, Groupe Dragon&#8217;a Dyson veya Elektrolux gibi markal\u0131 \u00fcr\u00fcnler sunma yolunu da a\u00e7t\u0131. \u201cBu, sipari\u015f ve depo hacmimizi b\u00fcy\u00fck \u00f6l\u00e7\u00fcde art\u0131rd\u0131. 2015&#8217;te ekibe kat\u0131ld\u0131\u011f\u0131mda, gelecekte fulfillment&#8217;\u0131m\u0131z\u0131 FBA&#8217;ya ge\u00e7irmemiz gerekti\u011fi olduk\u00e7a h\u0131zl\u0131 bir \u015fekilde netle\u015fti. Bizim i\u00e7in bu en iyi se\u00e7enekti.\u201d<\/p><h3 class=\"theme-wp-block wp-block-heading desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-423206-identifier\">Solution:<\/h3><p class=\"theme-wp-block gb-responsive-405561-identifier\">Then Noualy, SELLERLOGIC&#8217;dan Monica, Sat\u0131\u015f Geli\u015ftirme Temsilcimizden LinkedIn arac\u0131l\u0131\u011f\u0131yla bir mesaj ald\u0131. \u201cZaten SELLERLOGIC&#8217;y\u0131 biliyordum,\u201d diye hat\u0131rl\u0131yor Noualy, \u201cve hemen Lost &#038; Found&#8217;e ilgi duydum. O noktada, FBA s\u00fcre\u00e7lerimiz hakk\u0131nda \u00f6nemli bilgilerin eksik oldu\u011funu anlam\u0131\u015ft\u0131m.\u201d Ayr\u0131ca, Groupe Dragon ekibindeki hi\u00e7 kimse Lost &#038; Found&#8217;in yapt\u0131\u011f\u0131 devasa veri hacimlerini analiz edebilecek kapasitede de\u011fildi.<\/p><p class=\"theme-wp-block gb-responsive-793217-identifier\">\u201cAmazon&#8217;da y\u0131llard\u0131r sat\u0131\u015f yap\u0131yor olmam\u0131za ve nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 iyi anlamam\u0131za ra\u011fmen,\u201d diye ekliyor Noualy, &#8220;t\u00fcm hata t\u00fcrlerini tan\u0131mlamak i\u00e7in yeterli uzmanl\u0131\u011f\u0131m\u0131z yoktu.&#8221;<br>Bu durumu kontrol alt\u0131na almak kritik bir \u00f6neme sahipti. \u201cO zaman Lost &#038; Found&#8217;i etkinle\u015ftirdi\u011fimde, arac\u0131n bir\u00e7ok FBA hatas\u0131n\u0131 tan\u0131mlayaca\u011f\u0131n\u0131 zaten tahmin etmi\u015ftim. Ama ger\u00e7ek miktar\u0131 asla beklemiyordum!\u201d<\/p><div class=\"theme-block-group-wrap\"><div class=\"theme-wp-block wp-block-group gb-responsive-88118-identifier\">\t\t<div  class=\"theme-wp-block theme-block-user-card gb-responsive-799176-identifier is-style-full-width-line desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon\">\n\t\t<div class=\"wrap-inner-content\">\n\t\t\t<div class=\"card-user-head\">\n\t\t\t\t<div class=\"card-user-avatar\">\n\t\t\t\t\t<div class=\"cover-avatar\" style=\"background-image: url(https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2021\/03\/23142640\/florent_groupe-dragon-raute.png);\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"wrap-title\">\n\t\t\t\t\t<div class=\"card-user-name\">\n\t\t\t\t\t\t<div class=\"title\">\n\t\t\t\t\t\t\t<h3 class=\"heading-text\"><strong>Florent Noualy<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-user-position\">\n\t\t\t\t\t\t\t<div class=\"card-text\"><strong>Sat\u0131n alma ve pazar yeri stratejisi m\u00fcd\u00fcr\u00fc<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"card-user-quote-icon\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"card-user-text\">\n\t\t\t\t<div class=\"card-text\"><p>&#8220;Bu kadar \u00e7ok para kaybetmeye devam etmek kesinlikle kabul edilemezdi, bu y\u00fczden karar netle\u015fti: Lost &amp; Found kullanmaya devam edecektik.&#8221;<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div><h3 class=\"theme-wp-block wp-block-heading desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-599569-identifier\">SELLERLOGIC ile Ba\u015far\u0131l\u0131 Sonu\u00e7lar:<\/h3><p class=\"theme-wp-block gb-responsive-44628-identifier\">Lost &#038; Found&#8217;in ilk \u00e7al\u0131\u015fmas\u0131 360 hatay\u0131 g\u00fcn y\u00fcz\u00fcne \u00e7\u0131kard\u0131. Noualy \u015fok oldu. \u201cBu kadar \u00e7ok para kaybetmeye devam etmemiz kesinlikle kabul edilemezdi, bu y\u00fczden karar netti: Lost &#038; Found&#8217;i kullanmaya devam edecektik.\u201d Bu iyi bir karar oldu\u011fu ortaya \u00e7\u0131kt\u0131. \u015eu ana kadar, Lost &#038; Found \u015firketin kaybedilmi\u015f olabilecek yakla\u015f\u0131k 25,000 euro geri al\u0131m\u0131n\u0131 sa\u011flam\u0131\u015ft\u0131r.<\/p><p class=\"theme-wp-block gb-responsive-8364-identifier\">Ama hepsi bu de\u011fil. Ayr\u0131ca, SELLERLOGIC&#8217;\u0131n Groupe Dragon \u00e7\u00f6z\u00fcm\u00fc bize zaman ve i\u015f g\u00fcc\u00fc gibi bir\u00e7ok ba\u015fka kayna\u011f\u0131 da tasarruf ettiriyor. \u201cAmazon ile ileti\u015fim kurmak da daha kolay hale geldi \u00e7\u00fcnk\u00fc Lost &#038; Found her zaman do\u011fru bilgiyi sa\u011fl\u0131yor.\u201d Bu, \u00f6rne\u011fin, Groupe Dragon&#8217;\u0131n Amazon&#8217;un otomatik yan\u0131tlar\u0131na hemen yan\u0131t vermek i\u00e7in kullanabilece\u011fi \u015fablonlar\u0131 i\u00e7eriyor. \u201cTek yapmam\u0131z gereken bu \u015fablonlar\u0131 kopyalamak. Bir hata hakk\u0131nda bilmemiz gereken her \u015fey Lost &#038; Found&#8217;de a\u00e7\u0131k\u00e7a g\u00f6r\u00fcnt\u00fcleniyor.\u201d<\/p><p class=\"theme-wp-block gb-responsive-936816-identifier\">Florent Noualy, SELLERLOGIC&#8217;dan da heyecan duyuyor \u00e7\u00fcnk\u00fc m\u00fc\u015fteri hizmetleri fiyat\u0131n i\u00e7inde yer al\u0131yor: \u201cA\u00e7\u0131k davalardan biriyle ilgili herhangi bir sorun varsa, SELLERLOGIC ekibi her zaman ula\u015f\u0131labilir ve m\u00fc\u015fterilerine yard\u0131mc\u0131 olmak ve davay\u0131 en iyi sonu\u00e7la kapatmak i\u00e7in elinden geleni yap\u0131yor.<\/p><div class=\"theme-wp-block wp-block-buttons desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-237208-identifier is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"theme-wp-block wp-block-button is-style-theme-transparent-with-arrow gb-responsive-303674-identifier\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/files\/SUCCESS-STORIES\/EN\/SELLERLOGIC_Success-Story_Groupe-Dragon_EN.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u015eimdi indir!<\/a><\/div><\/div><\/div><div class=\"theme-wp-block wp-block-column gb-responsive-252189-identifier is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div><\/div><p class=\"theme-wp-block gb-responsive-208920-identifier\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Kurulu\u015f:2011 Sekt\u00f6r:Yedek par\u00e7alar ve elektronik ev aletleri Amazon&#8217;daki \u00dcr\u00fcnler:\u00a0yakla\u015f\u0131k 177,000 SKU G\u00f6nderimler:\u00a0ayda yakla\u015f\u0131k 37,000 Arka Plan: Groupe Dragon, Amazon pazar\u0131ndaki en ba\u015far\u0131l\u0131 Frans\u0131z \u015firketlerinden biridir. Bunun bir nedeni var: Groupe Dragon&#8217;\u0131n kurucusu Amazon sat\u0131c\u0131s\u0131 olmadan \u00f6nce, tam zamanl\u0131 olarak elektrikli aletlerin tamircisi olarak \u00e7al\u0131\u015f\u0131yordu. \u201cO zamanlar bile, d\u00fckkan\u0131nda yedek par\u00e7alar sunuyordu,\u201d diyor sat\u0131n alma ve<\/p>\n","protected":false},"author":3,"featured_media":8511,"parent":105735,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-105678","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ba\u015far\u0131 Hikayesi: Groupe Dragon ve Lost &amp; Found | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"Zaman yok, i\u015f g\u00fcc\u00fc yok, kaynak yok: Groupe Dragon her FBA hatas\u0131n\u0131 nas\u0131l geri al\u0131yor. \u015eimdi okuyun ve daha fazla bilgi edinin!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/tr\/resources\/success-story-groupe-dragon\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ba\u015far\u0131 Hikayesi: Groupe Dragon ve Lost &amp; Found | SELLERLOGIC\" \/>\n<meta property=\"og:description\" content=\"Zaman yok, i\u015f g\u00fcc\u00fc yok, kaynak yok: Groupe Dragon her FBA hatas\u0131n\u0131 nas\u0131l geri al\u0131yor. \u015eimdi okuyun ve daha fazla bilgi edinin!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/tr\/resources\/success-story-groupe-dragon\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - 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