{"id":105738,"date":"2020-12-21T22:08:33","date_gmt":"2020-12-21T22:08:33","guid":{"rendered":"https:\/\/127.0.0.1\/resources\/success-story-fj-trading\/"},"modified":"2020-12-21T22:08:33","modified_gmt":"2020-12-21T22:08:33","slug":"success-story-fj-trading","status":"publish","type":"page","link":"https:\/\/www.sellerlogic.com\/tr\/resources\/success-story-fj-trading\/","title":{"rendered":"Ba\u015far\u0131 Hikayesi: FJ Trading TR"},"content":{"rendered":"\n\t
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\n\t\tDaha fazla Buy Box, daha fazla ciro!\t<\/h1>\n\n\t\t

\n\t\tFJ Trading, Buy Box y\u00fczdesini ve ciroyu SELLERLOGIC ile nas\u0131l art\u0131r\u0131yor!\t<\/h2>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t
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\"Ba\u015far\u0131<\/figure>

Kurulu\u015f<\/strong>:<\/strong>
2013<\/p>

Sekt\u00f6r<\/strong>:<\/strong>
Ayakkab\u0131lar<\/p>

Amazon’daki \u00dcr\u00fcnler:\u00a0<\/strong><\/strong>
yakla\u015f\u0131k 100.000 SKU<\/p>

G\u00f6nderimler<\/strong>:\u00a0<\/strong>
ayda yakla\u015f\u0131k 50.000<\/p><\/div>

Arka plan:<\/h3>

Frank Jemetz, 2004 y\u0131l\u0131ndan beri \u00e7evrimi\u00e7i pazarlar d\u00fcnyas\u0131nda aktif olarak sat\u0131\u015f yapmaktad\u0131r. Ba\u015flang\u0131\u00e7ta bu, esasen eBay arac\u0131l\u0131\u011f\u0131yla yap\u0131lm\u0131\u015ft\u0131, ancak \u015fimdi Amazon’a kayd\u0131rd\u0131. “Bir\u00e7ok \u00fcr\u00fcnle denemeler yapt\u0131k,” diyor CEO bug\u00fcn. “\u015ei\u015fme botlardan s\u00fct k\u00f6p\u00fcrt\u00fcc\u00fclerine kadar.” Frank daha sonra Adidas spor ayakkab\u0131lar\u0131n\u0131 portf\u00f6y\u00fcne eklemeye karar verdi. “Ve bir \u015fekilde bu ger\u00e7ekten iyi tuttu.” Bug\u00fcn, FJ Trading esasen \u00e7evrimi\u00e7i pazarlar arac\u0131l\u0131\u011f\u0131yla ayakkab\u0131 satmakta ve bunu giderek artan bir ba\u015far\u0131yla yapmaktad\u0131r.<\/p>

Starting Out:<\/h3>

Frank’a g\u00f6re, FJ Trading bug\u00fcn Amazon olmadan ve her ay \u00e7evrimi\u00e7i pazar\u0131 ziyaret eden imkans\u0131z derecede y\u00fcksek al\u0131c\u0131 say\u0131s\u0131 olmadan var olamazd\u0131. “Ancak perakendede rekabet bask\u0131s\u0131 \u00f6zellikle \u015fiddetli. Fiyatlar\u0131n sat\u0131n alma fiyat\u0131n\u0131n alt\u0131na d\u00fc\u015fmesi al\u0131\u015f\u0131lmad\u0131k bir durum de\u011fil.”<\/p>

Ancak, \u015firketin para kaybetti\u011fi bir anla\u015fma yapmak Frank i\u00e7in s\u00f6z konusu de\u011fil. “Ayn\u0131 zamanda, Amazon’da kalmam\u0131z gerekti\u011fini biliyorduk, \u00e7\u00fcnk\u00fc bu \u2013 ve hala \u2013 en \u00f6nemli sat\u0131\u015f platformumuzdu.” Farkl\u0131 bir stratejinin gerekli oldu\u011fu a\u00e7\u0131kt\u0131. “\u0130yi bir marj elde etmeyi kapatman\u0131n \u00f6nceli\u011fi haline getirirseniz, uzun vadede ayakta kalamazs\u0131n\u0131z.” FJ Trading, fiyatlar\u0131n\u0131 dinamik olarak ve do\u011frudan rekabetlerine yan\u0131t olarak optimize etmenin bir yoluna ihtiya\u00e7 duyuyordu. Ancak yakla\u015f\u0131k 100.000 SKU ile manuel i\u015flemenin art\u0131k bir se\u00e7enek olmad\u0131\u011f\u0131 h\u0131zla ortaya \u00e7\u0131kt\u0131. Bu noktada, otomatik bir araca ihtiya\u00e7 vard\u0131.<\/p>

Solution:<\/h3>

“Bir yeniden fiyatland\u0131rma arac\u0131 olmadan hi\u00e7bir \u015fey yapamazs\u0131n\u0131z,” diye ilan ediyor Frank. “_SELLERLOGIC_ _Repricer_ kullanmaya ba\u015flad\u0131\u011f\u0131m\u0131zdan beri, _Buy Box_ \u00fcr\u00fcnlerimizin pay\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde artt\u0131.” \u00d6zellikle _Buy Box_ stratejisinin entegrasyonu, FJ Trading’in karar\u0131nda \u00f6nemli bir fakt\u00f6rd\u00fc: “Daha \u00f6nce ba\u015fka bir sa\u011flay\u0131c\u0131 ile \u00e7al\u0131\u015ft\u0131k, ancak ara\u00e7 _Buy Box_ i\u00e7in \u00f6zel olarak optimize etmedi.” Programlanm\u0131\u015f bir yeniden fiyatland\u0131r\u0131c\u0131 bile istenen sonu\u00e7lar\u0131 elde edemedi \u00e7\u00fcnk\u00fc gerekli \u00e7aba \u00e7ok y\u00fcksekti.<\/p>

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Frank Jemetz<\/strong><\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t
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CEO FJ Trading<\/strong><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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_Buy Box_ stratejisi, minimum manuel \u00e7aba gerektirmesi, d\u00fc\u015f\u00fck hata oran\u0131 ve _Repricer_’nin m\u00fckemmel \u00e7al\u0131\u015fmas\u0131, _SELLERLOGIC_ \u00fcr\u00fcnleri i\u00e7in konu\u015fuyor!<\/p><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n<\/div><\/div>

Successful Results with SELLERLOGIC:<\/h3>

SELLERLOGIC’n\u0131n Repricer’si farkl\u0131 \u00e7al\u0131\u015f\u0131yor: “Kurallar\u0131 tan\u0131mlad\u0131ktan sonra, sonras\u0131nda hi\u00e7bir \u015fey i\u00e7in endi\u015felenmeme gerek yok.” Otomatik ithalatlar sayesinde, kurulum \u00e7ok kolayd\u0131 ve Repricer’nin sonu\u00e7lar\u0131 da ikna ediciydi: “_Buy Box_ kotas\u0131 \u00e7ok iyi. Ayr\u0131ca, m\u00fc\u015fteri hizmetleri m\u00fckemmel ve ara\u00e7 s\u00fcrekli olarak geli\u015ftiriliyor.”<\/p>

” Ayr\u0131ca, SELLERLOGIC Repricer y\u00fcksek eri\u015filebilirli\u011fe sahip. Hatalar \u00e7ok nadirdir ve h\u0131zl\u0131 bir \u015fekilde \u00e7\u00f6z\u00fcl\u00fcr,” diyor Frank Jemetz. “Sistemin belirlenen bir minimum fiyat\u0131n alt\u0131na d\u00fc\u015fmemesi de \u00f6nemlidir. “Amazon’daki fiyat sava\u015f\u0131n\u0131 k\u00f6r\u00fcklemek istemiyoruz. SELLERLOGIC ile buna g\u00fcvenebiliriz!”<\/p>

Frank, SELLERLOGIC’n\u0131n Repricer’sinden tamamen memnun: “Sadece minimum manuel \u00e7aba gerektiren _Buy Box_ stratejisi ve d\u00fc\u015f\u00fck hata oran\u0131 zaten SELLERLOGIC i\u00e7in konu\u015fuyor. Ama en \u00f6nemlisi: Repricer tam anlam\u0131yla bir r\u00fcya gibi \u00e7al\u0131\u015f\u0131yor!”<\/p>

\u015eimdi indir!<\/a><\/div><\/div><\/div>
<\/div><\/div>

<\/p>","protected":false},"excerpt":{"rendered":"

Kurulu\u015f:2013 Sekt\u00f6r:Ayakkab\u0131lar Amazon’daki \u00dcr\u00fcnler:\u00a0yakla\u015f\u0131k 100.000 SKU G\u00f6nderimler:\u00a0ayda yakla\u015f\u0131k 50.000 Arka plan: Frank Jemetz, 2004 y\u0131l\u0131ndan beri \u00e7evrimi\u00e7i pazarlar d\u00fcnyas\u0131nda aktif olarak sat\u0131\u015f yapmaktad\u0131r. Ba\u015flang\u0131\u00e7ta bu, esasen eBay arac\u0131l\u0131\u011f\u0131yla yap\u0131lm\u0131\u015ft\u0131, ancak \u015fimdi Amazon’a kayd\u0131rd\u0131. “Bir\u00e7ok \u00fcr\u00fcnle denemeler yapt\u0131k,” diyor CEO bug\u00fcn. “\u015ei\u015fme botlardan s\u00fct k\u00f6p\u00fcrt\u00fcc\u00fclerine kadar.” Frank daha sonra Adidas spor ayakkab\u0131lar\u0131n\u0131 portf\u00f6y\u00fcne eklemeye karar verdi.<\/p>\n","protected":false},"author":8,"featured_media":5113,"parent":105735,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-105738","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nMore _Buy Box_, more Turnover \u2013 with the SELLERLOGIC Repricer<\/title>\n<meta name=\"description\" content=\"Amazon i\u00e7in SELLERLOGIC Repricer _Buy Box_'\u00fc kazan\u0131r ve sat\u0131\u015flar\u0131n\u0131z\u0131 art\u0131r\u0131r. 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