{"id":113355,"date":"2023-05-25T07:43:02","date_gmt":"2023-05-25T07:43:02","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/"},"modified":"2023-05-25T07:43:02","modified_gmt":"2023-05-25T07:43:02","slug":"amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/","title":{"rendered":"Amazon Marketplace: Google Al\u0131\u015fveri\u015f ile fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131? Sat\u0131c\u0131lar bunun i\u00e7in ne yapabilir?"},"content":{"rendered":"<p class=\"theme-wp-block gb-responsive-506980-identifier\">E-ticaret d\u00fcnyas\u0131n\u0131n mevcut liderine rakipleri pek yakla\u015fam\u0131yor: Amazon bu konumu s\u0131k\u0131 bir \u015fekilde elde etti ve bu konumu korumak i\u00e7in de ayn\u0131 derecede s\u0131k\u0131 \u00e7al\u0131\u015f\u0131yor. Online dev, yaln\u0131zca eri\u015fimi ve b\u00fcy\u00fckl\u00fc\u011f\u00fc ile de\u011fil, ayn\u0131 zamanda g\u00fcvenilirlik, m\u00fc\u015fteri odakl\u0131l\u0131k ve h\u0131z konusundaki itibar\u0131yla da tan\u0131nmaktad\u0131r. Peki, s\u00fcrekli olarak bir numara nas\u0131l kal\u0131n\u0131r? Bunun i\u00e7in Amazon&#8217;un, yaln\u0131zca Almanya pazar\u0131nda de\u011fil, ayn\u0131 zamanda g\u00f6nderim devinin en b\u00fcy\u00fck rakiplerinden biri olan Google Al\u0131\u015fveri\u015f ile s\u00fcrekli fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131 yapmas\u0131 gerekmektedir. \u00c7\u00fcnk\u00fc her seviyede \u2013 \u00f6zellikle fiyat konusunda \u2013 uyum sa\u011flama yetene\u011fi, her zaman zirvede kalman\u0131n temel bir \u00f6n ko\u015fuludur.<\/p><p class=\"theme-wp-block gb-responsive-300595-identifier\">Amazon&#8217;un platformdaki fiyatlar\u0131 rakiplerle kar\u015f\u0131la\u015ft\u0131rarak m\u00fc\u015fterilere her zaman en iyi teklifi sunmas\u0131, profesyonel sat\u0131c\u0131lar taraf\u0131ndan bir s\u00fcredir tahmin edilmektedir. Ancak bu fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131n\u0131n yasall\u0131\u011f\u0131 nedir (sonu\u00e7ta Amazon, Federal Rekabet Ofisi&#8217;nde de tan\u0131nan bir \u015firket) ve en \u00f6nemlisi: Sat\u0131c\u0131lar b\u00f6yle bir platformda yine de en y\u00fcksek marjla nas\u0131l sat\u0131\u015f yapabilir? Bu makalede sizin i\u00e7in cevaplar\u0131 derledik.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-931260-identifier\">Fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131 nas\u0131l ve hangi platformlarda ger\u00e7ekle\u015fiyor?<\/h2><p class=\"theme-wp-block gb-responsive-181950-identifier\">ABD&#8217;de Amazon&#8217;un yaln\u0131zca Google Al\u0131\u015fveri\u015f ile de\u011fil, ayn\u0131 zamanda bir\u00e7ok di\u011fer platformla da s\u0131k s\u0131k fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131 yapt\u0131\u011f\u0131 g\u00f6r\u00fclmektedir. Sat\u0131c\u0131lar, genellikle e-posta kutular\u0131nda, onlara fiyatlar\u0131n\u0131 daha rekabet\u00e7i hale getirmelerini \u00f6neren g\u00f6nderim devinden bir mesaj bulmaktad\u0131r.<\/p><div class=\"wp-block-image gb-responsive-251484-identifier desktop-align-center xl-align-center lg-align-center md-align-center sm-align-center\"><figure class=\"theme-wp-block aligncenter size-full is-resized\"><img decoding=\"async\" width=\"843\" height=\"1549\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/25074027\/email-amazon-preisabgleich-mit-google-shopping.png\" alt=\"Burada Amazon'un Google Al\u0131\u015fveri\u015f ile fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131 konulu bir e-posta\" class=\"wp-image-28635\" style=\"width:422px;height:775px\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/25074027\/email-amazon-preisabgleich-mit-google-shopping-407x748.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/25074027\/email-amazon-preisabgleich-mit-google-shopping-768x1411.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/25074027\/email-amazon-preisabgleich-mit-google-shopping-836x1536.png 836w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/25074027\/email-amazon-preisabgleich-mit-google-shopping.png 843w\" sizes=\"(max-width: 843px) 100vw, 843px\" \/><\/figure><\/div><p class=\"theme-wp-block gb-responsive-47324-identifier\">Almanya&#8217;da Amazon&#8217;un yan\u0131 s\u0131ra Ebay, Otto ve Zalando gibi \u015firketler de fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131n\u0131n yap\u0131labilece\u011fi yayg\u0131n \u015f\u00fcphelilerdir. E-ticaret sat\u0131c\u0131lar\u0131 i\u00e7in farkl\u0131 sa\u011flay\u0131c\u0131lar aras\u0131ndaki fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131 her zaman bir sorun te\u015fkil etmektedir ve bunun iyi bir nedeni vard\u0131r. Bu <a href=\"https:\/\/www.linkedin.com\/posts\/cas-sanderson_my-price-scraping-experiment-is-complete-activity-7061533398359527424-amOg\/?utm_source=share&amp;utm_medium=member_android\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">LinkedIn g\u00f6nderisi<\/a>, fiyat ayarlaman\u0131n sat\u0131c\u0131lar\u0131n marjlar\u0131 \u00fczerindeki etkisini bir kez daha net bir \u015fekilde g\u00f6stermektedir.<\/p><p class=\"theme-wp-block gb-responsive-796625-identifier\">Peki, fiyat ayarlamas\u0131 s\u0131ras\u0131nda tam olarak ne oluyor ve nas\u0131l ger\u00e7ekle\u015ftiriliyor? Bu s\u00fcre\u00e7 elbette \u015firketten \u015firkete de\u011fi\u015fiklik g\u00f6sterebilir:<\/p><div class=\"theme-block-list\"><ol class=\"theme-wp-block gb-responsive-958472-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-441431-identifier\">Veri toplama: Her iki platformdaki fiyatlar\u0131 kar\u015f\u0131la\u015ft\u0131rmak i\u00e7in \u00fcr\u00fcnlerle ilgili verilere ihtiya\u00e7 vard\u0131r. Bu genellikle, her iki platformdan \u00fcr\u00fcn bilgilerini toplayan web taray\u0131c\u0131lar\u0131 veya API&#8217;ler arac\u0131l\u0131\u011f\u0131yla otomatik olarak ger\u00e7ekle\u015ftirilir.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-696419-identifier\">\u00dcr\u00fcn belirleme: Veriler burada kar\u015f\u0131la\u015ft\u0131r\u0131larak her iki platformda benzer \u00fcr\u00fcnlerin tan\u0131mlanmas\u0131 sa\u011flan\u0131r. Bu, \u00fcr\u00fcn adlar\u0131n\u0131n, SKU numaralar\u0131n\u0131n vb. e\u015fle\u015ftirilmesiyle ger\u00e7ekle\u015febilir. Yukar\u0131da bahsedilen LinkedIn g\u00f6nderisinde, yazar \u00f6rne\u011fin, \u00fcr\u00fcn resminin (en az\u0131ndan ABD&#8217;de) genellikle ayn\u0131 \u00fcr\u00fcnleri bulmak i\u00e7in bir unsur olarak kullan\u0131ld\u0131\u011f\u0131n\u0131 tespit edebilmi\u015ftir.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-554025-identifier\">Fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131: Benzer \u00fcr\u00fcnler tan\u0131mland\u0131ktan sonra, her iki platformdaki fiyatlar kar\u015f\u0131la\u015ft\u0131r\u0131l\u0131r. Bu a\u015famada sat\u0131\u015f fiyat\u0131, olas\u0131 indirimler veya \u00f6zel teklifler ile kargo \u00fccretleri dikkate al\u0131n\u0131r.<\/li><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-518141-identifier\">Fiyat verilerinin g\u00fcncellenmesi: Fiyat verileri, kar\u015f\u0131la\u015ft\u0131rma sonu\u00e7lar\u0131n\u0131n m\u00fcmk\u00fcn oldu\u011funca g\u00fcncel olmas\u0131n\u0131 sa\u011flamak i\u00e7in d\u00fczenli olarak g\u00fcncellenir. E-ticaret platformlar\u0131ndaki fiyatlar s\u0131k s\u0131k de\u011fi\u015fti\u011finden, kar\u015f\u0131la\u015ft\u0131rman\u0131n belirli aral\u0131klarla yap\u0131lmas\u0131 \u00f6nemlidir.<\/li><\/ol><\/div><p class=\"theme-wp-block gb-responsive-442096-identifier\">Art\u0131k Amazon, daha d\u00fc\u015f\u00fck \u00fcr\u00fcn fiyatlar\u0131n\u0131 belirleme s\u00fcrecine m\u00fc\u015fterileri de dahil etmektedir. \u00dcr\u00fcn detay sayfas\u0131ndaki geri bildirim alan\u0131 arac\u0131l\u0131\u011f\u0131yla bu bilgiler do\u011frudan Amazon&#8217;a iletilebilmektedir.<\/p><figure class=\"theme-wp-block wp-block-image size-large gb-responsive-901673-identifier\"><img decoding=\"async\" width=\"844\" height=\"444\" src=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2024\/08\/07161120\/amazon-preisabgleich-google-kunden-feedback-844x444.png\" alt=\"Amazon, fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131n\u0131 yaln\u0131zca Google \u00fczerinden de\u011fil, ayn\u0131 zamanda m\u00fc\u015fteri geri bildirimleriyle de ger\u00e7ekle\u015ftiriyor.\" class=\"wp-image-53778\" srcset=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2024\/08\/07161120\/amazon-preisabgleich-google-kunden-feedback-407x214.png 407w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2024\/08\/07161120\/amazon-preisabgleich-google-kunden-feedback-768x404.png 768w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2024\/08\/07161120\/amazon-preisabgleich-google-kunden-feedback-844x444.png 844w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2024\/08\/07161120\/amazon-preisabgleich-google-kunden-feedback-1536x808.png 1536w, https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2024\/08\/07161120\/amazon-preisabgleich-google-kunden-feedback.png 1584w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/figure><h2 class=\"theme-wp-block wp-block-heading gb-responsive-572699-identifier\">Almanya&#8217;da Google Shopping ile fiyat e\u015fle\u015ftirmesi yasal m\u0131?<\/h2><p class=\"theme-wp-block gb-responsive-853210-identifier\">K\u0131sacas\u0131: Evet, fiyat e\u015fle\u015ftirmesi Almanya&#8217;da yasald\u0131r, yeter ki ilgili \u015firketler ba\u015fka yasalar\u0131 ihlal etmesin. \u00d6zellikle burada Rekabeti S\u0131n\u0131rlay\u0131c\u0131 Yasalar s\u00f6z konusudur, yani Alman rekabet hukuku. Daha \u00f6nce de belirtildi\u011fi gibi, Amazon Alman Federal Rekabet Ofisi&#8217;nde \u00e7ok iyi biliniyor. \u00dcstelik, g\u00f6nderim devi yaln\u0131zca Buy Box konsepti nedeniyle t\u00fcm rekabet hukuku alarm zillerini \u00e7ald\u0131r\u0131yor, \u00e7\u00fcnk\u00fc Buy Box&#8217;\u00fcn kazananlar\u0131 her zaman sat\u0131\u015flar\u0131n %90&#8217;\u0131ndan fazlas\u0131n\u0131 al\u0131yor \u2013 &#8220;tekel durumu&#8221; mu dediniz?<\/p><blockquote class=\"theme-wp-block wp-block-quote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle gb-responsive-600228-identifier desktop-gb-has-icon xl-gb-has-icon lg-gb-has-icon md-gb-has-icon sm-gb-has-icon desktop-icon-size-2 xl-icon-size-2 lg-icon-size-2 md-icon-size-2 sm-icon-size-2 is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"theme-wp-block gb-responsive-918676-identifier\"><span style=\"font-size:0.8em\" class=\"has-font-size\">Art\u0131k Amazon kar\u015f\u0131 \u00f6nlem ald\u0131: \u00dcr\u00fcn detay sayfalar\u0131nda ikinci bir Buy Box ile art\u0131k en az\u0131ndan baz\u0131 \u00fcr\u00fcnler i\u00e7in birden fazla al\u0131\u015fveri\u015f sepeti alan\u0131 g\u00f6steriliyor, b\u00f6ylece \u00f6rne\u011fin FBM tekliflerinin de m\u00fc\u015fteriler taraf\u0131ndan fark edilme \u015fans\u0131 oluyor. Bunun sat\u0131c\u0131lar \u00fczerindeki etkilerini burada okuyabilirsiniz: <a href=\"\/tr\/blog\/zweite-buy-box\/\">\u0130kinci Amazon Buy Box \u2013 Neden pazar yeri sat\u0131c\u0131lar\u0131 i\u00e7in her \u015fey de\u011fi\u015febilir<\/a>.<\/span><\/p><p class=\"theme-wp-block gb-responsive-937292-identifier\"><\/p><\/blockquote><p class=\"theme-wp-block gb-responsive-38735-identifier\">\u201cB\u00fcy\u00fck D\u00f6rt\u201d \u2013 Apple, Meta, Alphabet, Amazon \u2013 par\u00e7as\u0131 olarak BKA&#8217;n\u0131n her zaman Amazon ile bir ba\u011flant\u0131s\u0131 vard\u0131r ve bu, bu \u015firketlerin Almanya topraklar\u0131ndaki kontrol\u00fcn\u00fc kolayla\u015ft\u0131ran yasalar\u0131n g\u00f6zden ge\u00e7irilmesi bile olsa. BKA&#8217;n\u0131n Amazon&#8217;u fiyat e\u015fle\u015ftirmesi nedeniyle izleyip izlemedi\u011fi s\u00f6z konusu olabilir. Ancak, Amazon&#8217;un bu nedenle bir ceza alaca\u011f\u0131 \u015f\u00fcphelidir. Hukuki bir i\u015flem i\u00e7in tek olas\u0131l\u0131k, Amazon ile ba\u015fka bir e-ticaret platformu aras\u0131nda ger\u00e7ek bir <em>fiyat anla\u015fmas\u0131<\/em> bulunmas\u0131d\u0131r.<\/p>\t\t<div  class=\"theme-wp-block theme-block-text-banner gb-responsive-443704-identifier layout-cta\">\n\n\t\t<div class=\"text-banner-cta\">\n\t<div class=\"wrap-content\">\n\t\t<div class=\"wrap-title\">\n\t\t\tSat\u0131c\u0131dan En \u00c7ok Satan&#8217;a Yolculu\u011funuza Ba\u015flay\u0131n &#8211; SELLERLOGIC ile.\t\t<\/div>\n\t\t<div class=\"wrap-description\">\n\t\t\t<div class=\"text-description\">\n\t\t\t\tBug\u00fcn \u00fccretsiz deneme al\u0131n ve do\u011fru hizmetlerin sizi iyi olmaktan en iyi olmaya nas\u0131l ta\u015f\u0131yabilece\u011fini g\u00f6r\u00fcn. Beklemeyin. \u015eimdi harekete ge\u00e7in.\t\t\t<\/div>\n\t\t\t<div class=\"wp-block-button is-style-theme-white\">\n\t\t\t\t\t\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/auth.sellerlogic.com\/en\/site\/register\" target=\"_blank\" rel=\"noreferrer noopener\">\u015eimdi ba\u015fla<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t<\/div>\n\n<h3 class=\"theme-wp-block wp-block-heading gb-responsive-791962-identifier\">Fiyat e\u015fle\u015ftirmesi ile fiyat anla\u015fmas\u0131<\/h3><p class=\"theme-wp-block gb-responsive-535809-identifier\">Fiyat e\u015fle\u015ftirmesi ve fiyat anla\u015fmas\u0131 ise \u00e7ok farkl\u0131 kavramlard\u0131r:<\/p><div class=\"theme-block-list\"><ul class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-642679-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-279851-identifier\"><em>Fiyat e\u015fle\u015ftirmesi<\/em>, bireysel \u015firketlerin rekabet\u00e7i kalmak veya piyasa de\u011fi\u015fikliklerine yan\u0131t vermek i\u00e7in fiyatlar\u0131 ayarlamas\u0131n\u0131 ifade eder. Bu, bir \u015firketin fiyatlar\u0131n\u0131 rakiplerin fiyatlar\u0131na veya genel piyasa trendlerine uyacak \u015fekilde ayarlama karar\u0131d\u0131r. <br><br>\u00d6rnek: Amazon, Google Shopping ile bir fiyat e\u015fle\u015ftirmesi yapar ve Oral-B di\u015f f\u0131r\u00e7alar\u0131n\u0131n fiyatlar\u0131n\u0131, bunlar\u0131n Google Shopping&#8217;de daha d\u00fc\u015f\u00fck bir fiyata sunuldu\u011funu tespit ettikten sonra %10 oran\u0131nda d\u00fc\u015f\u00fcr\u00fcr.<\/li><\/ul><\/div><div class=\"theme-block-list\"><ul start=\"2\" class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-12150-identifier wp-block-list\"><li class=\"theme-wp-block desktop-bg-style-square xl-bg-style-square lg-bg-style-square md-bg-style-square sm-bg-style-square desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-177985-identifier\"><em>Fiyat anla\u015fmas\u0131<\/em> ise, fiyatlar\u0131 yapay olarak art\u0131rmak, istikrara kavu\u015fturmak veya d\u00fc\u015f\u00fcrmek amac\u0131yla \u015firketler aras\u0131nda rekabet kar\u015f\u0131t\u0131 bir anla\u015fma veya koordinasyonu ifade eder. Bu anla\u015fmalar, rekabeti etkilemeyi ve piyasay\u0131 manip\u00fcle etmeyi ama\u00e7lar. Fiyat anla\u015fmalar\u0131 genellikle yasad\u0131\u015f\u0131d\u0131r ve rekabet hukukunu ihlal eder, \u00e7\u00fcnk\u00fc serbest rekabeti engeller. <br><br>\u00d6rnek: Amazon.de ve Otto.de, Otto.de&#8217;nin Ocak ay\u0131nda di\u015f f\u0131r\u00e7alar\u0131n\u0131n fiyat\u0131n\u0131 %10 d\u00fc\u015f\u00fcrmesi ve Amazon&#8217;un \u015eubat ay\u0131nda buna uymas\u0131 konusunda bir anla\u015fma yapar.<\/li><\/ul><\/div><p class=\"theme-wp-block gb-responsive-563581-identifier\">\u0130lk durum, t\u00fcketici aleyhine bir tekel durumunun k\u00f6t\u00fcye kullan\u0131m\u0131 olarak de\u011ferlendirilmez. Aksine, al\u0131c\u0131lar fiyatlar\u0131n e\u015fle\u015ftirilmesinden fayda sa\u011flar, \u00e7\u00fcnk\u00fc art\u0131k her platformda ayn\u0131 uygun fiyat\u0131 al\u0131rlar. Bu nedenle, Amazon&#8217;un yaln\u0131zca bir fiyat e\u015fle\u015ftirmesi temelinde mahkum edilmesi ve cezaland\u0131r\u0131lmas\u0131 yasal olarak yaln\u0131zca bir fiyat anla\u015fmas\u0131 ile birlikte ger\u00e7ekle\u015fti\u011finde g\u00f6r\u00fcn\u00fcr hale gelir.<\/p><p class=\"theme-wp-block gb-responsive-437434-identifier\">Bu kavram Amazon, t\u00fcketici ve belki de di\u011fer e-ticaret platformlar\u0131 i\u00e7in g\u00fczel ve iyi olabilir. Ancak bu yap\u0131da fayda sa\u011flamayan hayati bir payda\u015f var. Ve e\u011fer bu metni buraya kadar fiyat e\u015fle\u015ftirmenin yasad\u0131\u015f\u0131 oldu\u011fu umuduyla okuduysan\u0131z, maalesef sizin i\u00e7in k\u00f6t\u00fc haberlerim var.<\/p><h2 class=\"theme-wp-block wp-block-heading gb-responsive-318992-identifier\">Amazon sat\u0131c\u0131lar\u0131 fiyat e\u015fle\u015ftirmesine ra\u011fmen nas\u0131l fayda sa\u011flar?<\/h2><p class=\"theme-wp-block gb-responsive-813447-identifier\">Jeff Bezos bir zamanlar durumu m\u00fckemmel bir \u015fekilde \u00f6zetleyen \u00e7ok g\u00fczel bir c\u00fcmle s\u00f6yledi:<\/p><figure class=\"theme-wp-block wp-block-pullquote desktop-bg-style-circle xl-bg-style-circle lg-bg-style-circle md-bg-style-circle sm-bg-style-circle desktop-gb-has-no-icon xl-gb-has-no-icon lg-gb-has-no-icon md-gb-has-no-icon sm-gb-has-no-icon gb-responsive-237838-identifier\"><blockquote><p>\u201e\u0130nsanlara \u015feyler satmalar\u0131na yard\u0131mc\u0131 olma i\u015finde de\u011filiz, insanlara \u015feyler sat\u0131n almalar\u0131na yard\u0131mc\u0131 olma i\u015findeyiz.&#8221;<\/p><cite>Jeff Bezos<\/cite><\/blockquote><\/figure><p class=\"theme-wp-block gb-responsive-128452-identifier\">Bezos&#8217;un burada s\u00f6ylemek istedi\u011fi, pazar yeri sat\u0131c\u0131lar\u0131n\u0131n Amazon&#8217;da \u00f6nceli\u011fi olmad\u0131\u011f\u0131d\u0131r. \u00d6nce m\u00fc\u015fteri gelir, sonra k\u00e2rl\u0131l\u0131k, ard\u0131ndan hissedarlar, &#8230; ve bir noktada sat\u0131c\u0131lar gelir. Bu nedenle, bir sat\u0131c\u0131 olarak, Amazon ile \u00e7al\u0131\u015fan ancak sat\u0131c\u0131lar\u0131n \u00e7\u0131karlar\u0131n\u0131 \u00f6ncelikli olarak temsil eden bir m\u00fcttefike ihtiya\u00e7 vard\u0131r. Bu \u00f6zel durumda, sat\u0131c\u0131lar\u0131n fiyatland\u0131rma ve etkili fiyat stratejileri uygulama konusunda en iyi \u015fekilde bilgi sahibi olan \u015firketlere ihtiyac\u0131 vard\u0131r.<\/p><p class=\"theme-wp-block gb-responsive-576472-identifier\">Daha \u00f6nce de belirtti\u011fimiz gibi, Almanya&#8217;da Amazon&#8217;un \u00f6rne\u011fin Google Shopping ile bir fiyat e\u015fle\u015ftirmesi yapmas\u0131 yasald\u0131r. Buna bir \u015fey yapamay\u0131z. Bu nedenle, sat\u0131c\u0131lar baz\u0131 durumlarda fiyatlar\u0131n\u0131 d\u00fc\u015f\u00fcrmedikleri i\u00e7in ara s\u0131ra Buy Box&#8217;\u00fc kaybetmeyi kabullenmek zorundad\u0131r.<\/p><h3 class=\"theme-wp-block wp-block-heading gb-responsive-228416-identifier\">Daha fazla ciro ve k\u00e2r i\u00e7in etkili fiyat stratejileri<\/h3><p class=\"theme-wp-block gb-responsive-991082-identifier\">Fiyat e\u015fle\u015ftirmenin etkilerini en aza indirmek i\u00e7in etkili bir strateji, her durumda kendi fiyat stratejisini geli\u015ftirmektir. Bu, \u00f6rne\u011fin SELLERLOGIC Repricer ile m\u00fcmk\u00fcnd\u00fcr. Uygulama \u00f6rne\u011fi:<\/p><p class=\"theme-wp-block gb-responsive-731580-identifier\">Amazon size bir e-posta g\u00f6nderir ve fiyatlar\u0131n\u0131z\u0131 rekabet\u00e7i hale getirmenizi talep eder. Bunu yapmazsan\u0131z, en az\u0131ndan \u00fcr\u00fcnle ilgili olarak g\u00f6r\u00fcn\u00fcrl\u00fck kayb\u0131 ve dolay\u0131s\u0131yla daha az sat\u0131\u015f tehdidi ile kar\u015f\u0131 kar\u015f\u0131ya kal\u0131rs\u0131n\u0131z. \u00c7ok me\u015fgul oldu\u011funuz i\u00e7in fiyat\u0131 manuel olarak optimize edemeyece\u011finizi veya istemedi\u011finizi d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fczde, SELLERLOGIC Repricer&#8217;yi kullanmaya karar verirsiniz. Repricer, \u00f6ncelikle \u00fcr\u00fcn i\u00e7in Buy Box&#8217;\u00fc kazanmak i\u00e7in gerekli olan fiyat\u0131 belirler, bu fiyat\u0131 otomatik olarak ayarlar ve sat\u0131\u015flar\u0131n\u0131z artar.<\/p><p class=\"theme-wp-block gb-responsive-540506-identifier\"><strong>\u00d6nemli:<\/strong> Kullan\u0131c\u0131lar SELLERLOGIC Repricer&#8217;de minimum ve maksimum fiyatlar tan\u0131mlayabilir. Bu fiyatlar asla g\u00f6z ard\u0131 edilmez. B\u00f6ylece, asla istedi\u011finiz marj\u0131n alt\u0131na satmad\u0131\u011f\u0131n\u0131zdan emin olabilirsiniz. Ayr\u0131ca, Repricer, bir \u00fcr\u00fcn i\u00e7in sahip oldu\u011funuz maliyetlere dayanarak bu fiyat s\u0131n\u0131rlar\u0131n\u0131 otomatik olarak hesaplama imkan\u0131 sunar. Bu \u015fekilde, k\u00e2rl\u0131 fiyatlarla sat\u0131\u015f yapt\u0131\u011f\u0131n\u0131zdan emin olabilirsiniz.<\/p><p class=\"theme-wp-block gb-responsive-456318-identifier\">Ama bu hen\u00fcz bitmedi. Ard\u0131ndan Repricer, \u00fcr\u00fcn\u00fcn fiyat\u0131n\u0131 kademeli olarak art\u0131r\u0131r. Ancak Amazon API&#8217;si \u00fczerinden en y\u00fcksek Buy Box fiyat\u0131n\u0131n ula\u015ft\u0131\u011f\u0131na dair sinyal geldikten sonra Repricer fiyat\u0131 art\u0131rmay\u0131 durdurur.<\/p><p class=\"theme-wp-block gb-responsive-684829-identifier\">B\u00f6ylece yaln\u0131zca Buy Box fiyat\u0131yla de\u011fil, en iyi fiyatla sat\u0131\u015f yapars\u0131n\u0131z. Sonu\u00e7: Amazon&#8217;un memnun oldu\u011fu rekabet\u00e7i bir fiyat ve sizin memnun oldu\u011funuz bir marj.<\/p><p class=\"theme-wp-block gb-responsive-266124-identifier\">Bizi ziyaret etmekten \u00e7ekinmeyin ve <a href=\"https:\/\/www.sellerlogic.com\/tr\/amazon-dynamic-repricing-tool\/\">SELLERLOGIC Repricer&#8217;yi 14 g\u00fcn \u00fccretsiz deneyin<\/a>. Hi\u00e7bir risk alm\u0131yorsunuz, \u00e7\u00fcnk\u00fc deneme s\u00fcresi sona erdi\u011finde otomatik olarak bitiyor. Her durumda profesyonel bir ba\u015flang\u0131\u00e7 e\u011fitimi ve Amazon uzmanlar\u0131 taraf\u0131ndan dan\u0131\u015fmanl\u0131k al\u0131yorsunuz.<\/p><p class=\"theme-wp-block gb-responsive-704922-identifier\"><span style=\"font-size:0.8em\" class=\"has-font-size\">G\u00f6r\u00fcnt\u00fc kaynaklar\u0131 resimlerin s\u0131ras\u0131na g\u00f6re: \u00a9 Koshiro \u2013 stock.adobe.com<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>E-ticaret d\u00fcnyas\u0131n\u0131n mevcut liderine rakipleri pek yakla\u015fam\u0131yor: Amazon bu konumu s\u0131k\u0131 bir \u015fekilde elde etti ve bu konumu korumak i\u00e7in de ayn\u0131 derecede s\u0131k\u0131 \u00e7al\u0131\u015f\u0131yor. Online dev, yaln\u0131zca eri\u015fimi ve b\u00fcy\u00fckl\u00fc\u011f\u00fc ile de\u011fil, ayn\u0131 zamanda g\u00fcvenilirlik, m\u00fc\u015fteri odakl\u0131l\u0131k ve h\u0131z konusundaki itibar\u0131yla da tan\u0131nmaktad\u0131r. Peki, s\u00fcrekli olarak bir numara nas\u0131l kal\u0131n\u0131r? Bunun i\u00e7in Amazon&#8217;un, yaln\u0131zca<\/p>\n","protected":false},"author":6,"featured_media":53775,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[588,579],"tags":[],"class_list":["post-113355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazonda-satis-yapmak","category-e-ticaret-ve-cevrimici-perakende"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon, Google Shopping ile fiyat ayarlamas\u0131 yap\u0131yor mu?<\/title>\n<meta name=\"description\" content=\"Amazon&#039;un pazar yeri fiyatlar\u0131n\u0131 Google Shopping ile neden ayarlad\u0131\u011f\u0131 ve sat\u0131c\u0131lar\u0131n buna nas\u0131l yan\u0131t verebilece\u011fi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon, Google Shopping ile fiyat ayarlamas\u0131 yap\u0131yor mu?\" \/>\n<meta property=\"og:description\" content=\"Amazon&#039;un pazar yeri fiyatlar\u0131n\u0131 Google Shopping ile neden ayarlad\u0131\u011f\u0131 ve sat\u0131c\u0131lar\u0131n buna nas\u0131l yan\u0131t verebilece\u011fi.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\" \/>\n<meta property=\"og:site_name\" content=\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SellerLogic\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-25T07:43:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"844\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Daniel Hannig\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:site\" content=\"@sellerlogic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Daniel Hannig\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\"},\"author\":{\"name\":\"Daniel Hannig\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/person\/a9975b0b7f3f480597f2ec6a37b987e8\"},\"headline\":\"Amazon Marketplace: Google Al\u0131\u015fveri\u015f ile fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131? Sat\u0131c\u0131lar bunun i\u00e7in ne yapabilir?\",\"datePublished\":\"2023-05-25T07:43:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\"},\"wordCount\":1801,\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg\",\"articleSection\":[\"Amazon'da Sat\u0131\u015f Yapmak\",\"E-ticaret ve \u00c7evrimi\u00e7i Perakende\"],\"inLanguage\":\"tr-TR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\",\"url\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\",\"name\":\"Amazon, Google Shopping ile fiyat ayarlamas\u0131 yap\u0131yor mu?\",\"isPartOf\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg\",\"datePublished\":\"2023-05-25T07:43:02+00:00\",\"description\":\"Amazon'un pazar yeri fiyatlar\u0131n\u0131 Google Shopping ile neden ayarlad\u0131\u011f\u0131 ve sat\u0131c\u0131lar\u0131n buna nas\u0131l yan\u0131t verebilece\u011fi.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#breadcrumb\"},\"inLanguage\":\"tr-TR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr-TR\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg\",\"width\":844,\"height\":443,\"caption\":\"Amazon macht regelm\u00e4\u00dfig einen Preisabgleich mit Google Shopping und anderen Marktpl\u00e4tzen.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sellerlogic.com\/tr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Amazon'da Sat\u0131\u015f Yapmak\",\"item\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/category\/amazonda-satis-yapmak\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Amazon Marketplace: Google Al\u0131\u015fveri\u015f ile fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131? Sat\u0131c\u0131lar bunun i\u00e7in ne yapabilir?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#website\",\"url\":\"https:\/\/www.sellerlogic.com\/tr\/\",\"name\":\"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller\",\"description\":\"Intelligente Prozessoptimierung und Gewinnmaximierung\",\"publisher\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sellerlogic.com\/tr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr-TR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#organization\",\"name\":\"SELLERLOGIC\",\"url\":\"https:\/\/www.sellerlogic.com\/tr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr-TR\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"contentUrl\":\"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg\",\"width\":184,\"height\":40,\"caption\":\"SELLERLOGIC\"},\"image\":{\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SellerLogic\/\",\"https:\/\/x.com\/sellerlogic\",\"https:\/\/www.instagram.com\/sellerlogic\/\",\"https:\/\/www.linkedin.com\/company\/18402037\/\",\"https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/person\/a9975b0b7f3f480597f2ec6a37b987e8\",\"name\":\"Daniel Hannig\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr-TR\",\"@id\":\"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/60cdea8bd3a5620168555cd05a06206366a419b2daee559986db5db15be5573b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/60cdea8bd3a5620168555cd05a06206366a419b2daee559986db5db15be5573b?s=96&d=mm&r=g\",\"caption\":\"Daniel Hannig\"},\"description\":\"Daniel is a Content Marketing Specialist at SELLERLOGIC. With over 5 years of experience in various work environments, stretching from multinationals to startups and scale-ups, Daniel\u2019s expertise in software and process optimization is consistently grounded in his own experiences. Daniel has been writing articles, hosting podcasts, and conducting webinars on the topic of e-commerce for the past 3 years, and continues to do so with ever-growing enthusiasm.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/daniel-hannig\/\"],\"url\":\"https:\/\/www.sellerlogic.com\/tr\/blog\/author\/danielhannig\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Amazon, Google Shopping ile fiyat ayarlamas\u0131 yap\u0131yor mu?","description":"Amazon'un pazar yeri fiyatlar\u0131n\u0131 Google Shopping ile neden ayarlad\u0131\u011f\u0131 ve sat\u0131c\u0131lar\u0131n buna nas\u0131l yan\u0131t verebilece\u011fi.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/","og_locale":"tr_TR","og_type":"article","og_title":"Amazon, Google Shopping ile fiyat ayarlamas\u0131 yap\u0131yor mu?","og_description":"Amazon'un pazar yeri fiyatlar\u0131n\u0131 Google Shopping ile neden ayarlad\u0131\u011f\u0131 ve sat\u0131c\u0131lar\u0131n buna nas\u0131l yan\u0131t verebilece\u011fi.","og_url":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/","og_site_name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","article_publisher":"https:\/\/www.facebook.com\/SellerLogic\/","article_published_time":"2023-05-25T07:43:02+00:00","og_image":[{"width":844,"height":443,"url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg","type":"image\/jpeg"}],"author":"Daniel Hannig","twitter_card":"summary_large_image","twitter_creator":"@sellerlogic","twitter_site":"@sellerlogic","twitter_misc":{"Written by":"Daniel Hannig","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#article","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/"},"author":{"name":"Daniel Hannig","@id":"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/person\/a9975b0b7f3f480597f2ec6a37b987e8"},"headline":"Amazon Marketplace: Google Al\u0131\u015fveri\u015f ile fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131? Sat\u0131c\u0131lar bunun i\u00e7in ne yapabilir?","datePublished":"2023-05-25T07:43:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/"},"wordCount":1801,"publisher":{"@id":"https:\/\/www.sellerlogic.com\/tr\/#organization"},"image":{"@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg","articleSection":["Amazon'da Sat\u0131\u015f Yapmak","E-ticaret ve \u00c7evrimi\u00e7i Perakende"],"inLanguage":"tr-TR"},{"@type":"WebPage","@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/","url":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/","name":"Amazon, Google Shopping ile fiyat ayarlamas\u0131 yap\u0131yor mu?","isPartOf":{"@id":"https:\/\/www.sellerlogic.com\/tr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage"},"image":{"@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage"},"thumbnailUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg","datePublished":"2023-05-25T07:43:02+00:00","description":"Amazon'un pazar yeri fiyatlar\u0131n\u0131 Google Shopping ile neden ayarlad\u0131\u011f\u0131 ve sat\u0131c\u0131lar\u0131n buna nas\u0131l yan\u0131t verebilece\u011fi.","breadcrumb":{"@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#breadcrumb"},"inLanguage":"tr-TR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/"]}]},{"@type":"ImageObject","inLanguage":"tr-TR","@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#primaryimage","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2023\/05\/07160433\/amazon-preisabgleich-google-shopping.jpeg","width":844,"height":443,"caption":"Amazon macht regelm\u00e4\u00dfig einen Preisabgleich mit Google Shopping und anderen Marktpl\u00e4tzen."},{"@type":"BreadcrumbList","@id":"https:\/\/www.sellerlogic.com\/tr\/blog\/amazon-marketplace-google-alisveris-ile-fiyat-karsilastirmasi-saticilar-bunun-icin-ne-yapabilir\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sellerlogic.com\/tr\/"},{"@type":"ListItem","position":2,"name":"Amazon'da Sat\u0131\u015f Yapmak","item":"https:\/\/www.sellerlogic.com\/tr\/blog\/category\/amazonda-satis-yapmak\/"},{"@type":"ListItem","position":3,"name":"Amazon Marketplace: Google Al\u0131\u015fveri\u015f ile fiyat kar\u015f\u0131la\u015ft\u0131rmas\u0131? Sat\u0131c\u0131lar bunun i\u00e7in ne yapabilir?"}]},{"@type":"WebSite","@id":"https:\/\/www.sellerlogic.com\/tr\/#website","url":"https:\/\/www.sellerlogic.com\/tr\/","name":"SELLERLOGIC - Smarte Tools f\u00fcr Amazon-Seller","description":"Intelligente Prozessoptimierung und Gewinnmaximierung","publisher":{"@id":"https:\/\/www.sellerlogic.com\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sellerlogic.com\/tr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr-TR"},{"@type":"Organization","@id":"https:\/\/www.sellerlogic.com\/tr\/#organization","name":"SELLERLOGIC","url":"https:\/\/www.sellerlogic.com\/tr\/","logo":{"@type":"ImageObject","inLanguage":"tr-TR","@id":"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","contentUrl":"https:\/\/d2bw95mh2ee04s.cloudfront.net\/prod\/content\/wp-content\/uploads\/2025\/01\/02134814\/Property-Logo-Main.svg","width":184,"height":40,"caption":"SELLERLOGIC"},"image":{"@id":"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SellerLogic\/","https:\/\/x.com\/sellerlogic","https:\/\/www.instagram.com\/sellerlogic\/","https:\/\/www.linkedin.com\/company\/18402037\/","https:\/\/www.youtube.com\/channel\/UC-gULUur-fNj08sprantKsQ"]},{"@type":"Person","@id":"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/person\/a9975b0b7f3f480597f2ec6a37b987e8","name":"Daniel Hannig","image":{"@type":"ImageObject","inLanguage":"tr-TR","@id":"https:\/\/www.sellerlogic.com\/tr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/60cdea8bd3a5620168555cd05a06206366a419b2daee559986db5db15be5573b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/60cdea8bd3a5620168555cd05a06206366a419b2daee559986db5db15be5573b?s=96&d=mm&r=g","caption":"Daniel Hannig"},"description":"Daniel is a Content Marketing Specialist at SELLERLOGIC. With over 5 years of experience in various work environments, stretching from multinationals to startups and scale-ups, Daniel\u2019s expertise in software and process optimization is consistently grounded in his own experiences. Daniel has been writing articles, hosting podcasts, and conducting webinars on the topic of e-commerce for the past 3 years, and continues to do so with ever-growing enthusiasm.","sameAs":["https:\/\/www.linkedin.com\/in\/daniel-hannig\/"],"url":"https:\/\/www.sellerlogic.com\/tr\/blog\/author\/danielhannig\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/posts\/113355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/comments?post=113355"}],"version-history":[{"count":0,"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/posts\/113355\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/media\/53775"}],"wp:attachment":[{"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/media?parent=113355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/categories?post=113355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerlogic.com\/tr\/wp-json\/wp\/v2\/tags?post=113355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}