{"id":113637,"date":"2020-01-21T16:16:00","date_gmt":"2020-01-21T16:16:00","guid":{"rendered":"https:\/\/127.0.0.1\/blog\/tamamlamanizin-meyve-kutusuyla-ne-ilgisi-var\/"},"modified":"2020-01-21T16:16:00","modified_gmt":"2020-01-21T16:16:00","slug":"tamamlamanizin-meyve-kutusuyla-ne-ilgisi-var","status":"publish","type":"post","link":"https:\/\/www.sellerlogic.com\/tr\/blog\/tamamlamanizin-meyve-kutusuyla-ne-ilgisi-var\/","title":{"rendered":"Tamamlaman\u0131z\u0131n meyve kutusuyla ne ilgisi var?"},"content":{"rendered":"

Ding Dong! <\/em>Kap\u0131 \u00e7al\u0131yor ve biliyorum ki, \u00e7ift\u00e7iden ald\u0131\u011f\u0131m meyve kutum geldi. Elbette meyveler (ismi gibi) bir kutuda – daha do\u011frusu: bir \u00e7ok kullan\u0131ml\u0131k kutuda<\/strong>. Bu, bir sonraki teslimatta tekrar al\u0131nacak ve yeniden doldurulacak. Buradaki anahtar kelime: S\u00fcrd\u00fcr\u00fclebilir g\u00f6nderim. Meyve kutusunda son derece do\u011fal olan \u015fey, \u00e7evrimi\u00e7i ticaret i\u00e7in hala yeni bir alan. Neden asl\u0131nda? Art\u0131k eski tek kullan\u0131ml\u0131k karton kutular ve plastik dolgu malzemeleri i\u00e7in bir\u00e7ok alternatif var. <\/p>

Sizi sekt\u00f6rdeki yol g\u00f6stericiler haline getirmek i\u00e7in (ve b\u00f6ylece size bir U<\/strong>nique S<\/strong>elling P<\/strong>oint kazand\u0131rmak i\u00e7in), burada fulfillment’inizi daha s\u00fcrd\u00fcr\u00fclebilir hale getirmenin be\u015f yolunu daha ayr\u0131nt\u0131l\u0131 olarak inceledik.<\/p>

Y\u00f6ntem 1: \u00c7ok kullan\u0131ml\u0131k kutu\/ambalaj<\/h2>

2009 y\u0131l\u0131nda Memo, kendi \u00e7ok kullan\u0131ml\u0131k g\u00f6nderim sistemini, memo Box<\/a>, geli\u015ftirdi. O zamandan beri m\u00fc\u015fteriler sipari\u015f s\u00fcrecinde bu s\u00fcrd\u00fcr\u00fclebilir g\u00f6nderimi se\u00e7ebilirler. \u015eirket verilerine<\/a> g\u00f6re, m\u00fc\u015fterilerin %23’\u00fc memo Box’\u0131 kulland\u0131. 2017 y\u0131l\u0131nda \u015firket, Avusturya ve Almanya’daki Federal Lojistik Birli\u011fi (BVL) taraf\u0131ndan S\u00fcrd\u00fcr\u00fclebilirlik \u00d6d\u00fcl\u00fc ile \u00f6d\u00fcllendirildi.<\/p>

Sistem olduk\u00e7a basit: M\u00fc\u015fteri memo Box’\u0131 se\u00e7er, Memo ise hangi boyutun se\u00e7ilece\u011fine karar verir. M\u00fc\u015fteri, \u00fcr\u00fcn\u00fc ald\u0131ktan sonra kutuyu \u00fccretsiz olarak \u015firkete geri g\u00f6ndermek i\u00e7in 14 g\u00fcn s\u00fcreye sahiptir. E\u011fer geri g\u00f6nderim yap\u0131lmazsa, Memo m\u00fc\u015fteriye kutunun bedelini fatura eder ve m\u00fc\u015fteri onu art\u0131k kendi mal\u0131 olarak sahiplenebilir. Dayan\u0131kl\u0131 alternatif, 500 d\u00f6ng\u00fc<\/strong> ge\u00e7irebilir.<\/p>

Art\u0131k s\u00fcrd\u00fcr\u00fclebilir bir g\u00f6nderim sa\u011flamak i\u00e7in tekerle\u011fi yeniden icat etmenize gerek yok. Daha k\u00fc\u00e7\u00fck, k\u0131r\u0131lmayan \u00fcr\u00fcnler, \u00f6rne\u011fin giysiler i\u00e7in, Fin giri\u015fimi RePack<\/a>, katlanabilir bir g\u00f6nderim torbas\u0131 geli\u015ftirmi\u015ftir. B\u00f6ylece ak\u0131ll\u0131 ambalaj, \u00f6nce \u00fcr\u00fcnleri ta\u015f\u0131r ve daha sonra bir zarf boyutuna katlanarak RePack’e d\u00fcnya genelinde \u00fccretsiz olarak geri g\u00f6nderilebilir. Yenilik\u00e7i sistemleri sayesinde CO2 emisyonlar\u0131 yakla\u015f\u0131k %80 oran\u0131nda azalt\u0131lmaktad\u0131r<\/strong>, bu firma taraf\u0131ndan verilen bir vaaddir.<\/p>

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S\u00fcrd\u00fcr\u00fclebilir bir g\u00f6nderimin yan\u0131 s\u0131ra RePack, geni\u015f bir perakendeci a\u011f\u0131 sunmaktad\u0131r. Her geri g\u00f6nderim, her RePack orta\u011f\u0131nda kullan\u0131labilecek bir al\u0131\u015fveri\u015f kuponu ile \u00f6d\u00fcllendirildi\u011finden, m\u00fc\u015fteri ba\u011fl\u0131l\u0131\u011f\u0131 otomatik olarak artmaktad\u0131r. Elbette her torba kullan\u0131mdan sonra temizlenmektedir. Bu, engelli bireyler i\u00e7in at\u00f6lyelerde ger\u00e7ekle\u015ftirilmektedir. B\u00f6ylece RePack’in arkas\u0131nda sadece ekolojik de\u011fil, ayn\u0131 zamanda sosyal bir d\u00fc\u015f\u00fcnce de bulunmaktad\u0131r<\/strong>.<\/p>

Y\u00f6ntem 2: \u0130klim n\u00f6tr g\u00f6nderim<\/h2>

Kabul edelim ki: \u00c7ift\u00e7inin benim evime ula\u015fmas\u0131 kesinlikle sizin Amazon sat\u0131c\u0131s\u0131 olarak \u00e7o\u011fu m\u00fc\u015fterinize ula\u015fman\u0131zdan daha k\u0131sa bir yol. Ancak bu, s\u00fcrd\u00fcr\u00fclebilir g\u00f6nderim a\u00e7\u0131s\u0131ndan onun gerisinde kalman\u0131z gerekti\u011fi anlam\u0131na gelmez.<\/p>

B\u00fcy\u00fck g\u00f6nderim sa\u011flay\u0131c\u0131lar\u0131 olan DHL ve DPD, iklim n\u00f6tr g\u00f6nderim sunmaktad\u0131r. Bunun i\u00e7in CO2 sal\u0131n\u0131mlar\u0131 \u00f6l\u00e7\u00fclmekte ve iklim projelerine yap\u0131lan yat\u0131r\u0131mlarla dengelenmektedir.<\/p>

DHL’de Almanya i\u00e7indeki t\u00fcm paketler iklim n\u00f6tr<\/strong> olarak g\u00f6nderilmektedir. AB d\u0131\u015f\u0131na g\u00f6nderilen paketler de 0,20 \u20ac ek \u00fccretle iklim n\u00f6tr olarak g\u00f6nderilebilir. Ayr\u0131ca, g\u00f6nderim hizmet sa\u011flay\u0131c\u0131s\u0131 baz\u0131 \u015fehirlerde CO2 sal\u0131n\u0131m\u0131n\u0131 azaltmak i\u00e7in zaten elektrikli ara\u00e7lar kullanmaktad\u0131r. DPD de Almanya’da \u00fccretsiz iklim n\u00f6tr g\u00f6nderime odaklanmakta ve \u00f6rne\u011fin N\u00fcrnberg’de y\u00fck bisikletleri kullanmaktad\u0131r.<\/p>

Y\u00f6ntem 3: Geri d\u00f6n\u00fc\u015f\u00fcm malzemelerinden ambalajlar<\/h2>

Peki, \u00fcr\u00fcn ambalaj\u0131 ile ne olacak? Tamamen ortadan kald\u0131ramayanlar, en az\u0131ndan s\u00fcrd\u00fcr\u00fclebilir alternatiflere y\u00f6nelebilirler, b\u00f6ylece fulfillment’lerini daha s\u00fcrd\u00fcr\u00fclebilir hale getirebilirler.<\/p>

bio-lutions<\/a>‘\u0131n bu konudaki yakla\u015f\u0131m\u0131 olduk\u00e7a basit ama yine de dahice. Birin\u00e7 \u00e7\u00f6p\u00fc, di\u011ferinin ham maddesidir<\/strong>. B\u00f6ylece \u015firket, biyolojik at\u0131klar\u0131 kullanarak bunlardan kimyasal i\u00e7ermeyen yeni kompostlanabilir ambalajlar \u00fcretmektedir.<\/p>

Benzer bir yakla\u015f\u0131m\u0131 Arekapak<\/a> izlemektedir. D\u00fc\u015fen palmiyelerden yeni ambalajlar \u00fcretmek istiyorlar. Ambalajlar hen\u00fcz sat\u0131lm\u0131yor, ancak bu fikri takip etmek kesinlikle heyecan verici. \u015eu anda ekip, prototip \u00fczerinde \u00e7al\u0131\u015fmaya ve projenin ger\u00e7ekle\u015ftirilmesine devam etmektedir.<\/p>

Ayn\u0131 zamanda folyo ambalaj\u0131 tercih edenler de faydalanabilir. \u00d6rne\u011fin, repaq<\/a>, plastik i\u00e7ermeyen ve kompostlanabilir sel\u00fcloz folyo ambalajlar\u0131 sunmaktad\u0131r. Ancak, s\u0131cakl\u0131k hassas \u00fcr\u00fcnler i\u00e7in ambalajlardan<\/a> alternatif yal\u0131t\u0131m malzemelerine kadar daha bir\u00e7ok yenilik bulunmaktad\u0131r.<\/p>

Y\u00f6ntem 4: Geri d\u00f6n\u00fc\u015f\u00fcm malzemelerinden dolgu malzemeleri<\/h2>

B\u00f6ylece bir sonraki noktaya da gelmi\u015f olduk: dolgu malzemesi.<\/p>

Her zaman strafor veya plastik hava kabarc\u0131kl\u0131 folyo mu olmal\u0131? Yoksa bir de mantarlarla ne dersiniz<\/strong>? Ecovativedesign, mantar mycelium’un “yap\u0131\u015ft\u0131r\u0131c\u0131” olarak kullan\u0131ld\u0131\u011f\u0131 yeni bir dolgu malzemesi t\u00fcr\u00fc piyasaya s\u00fcrd\u00fc. Bu y\u00f6ntem i\u00e7in tar\u0131msal at\u0131klar temizlenip i\u015flenmektedir. Ard\u0131ndan mantarlar stabilizat\u00f6r olarak eklenir. Sadece birka\u00e7 g\u00fcn i\u00e7inde dolgu malzemesi kullan\u0131labilir hale gelir. Mushroompackaging<\/a> bile elektrik devi Dell’i ikna etmi\u015ftir.<\/p>

\"S\u00fcrd\u00fcr\u00fclebilir<\/figure><\/div>

Bu yakla\u015f\u0131ma ikna olanlar, kendi DIY kiti<\/a> sipari\u015f edebilir ve malzemelerini kendileri \u00fcretebilirler. Tek sorun: ABD’den uzun bir ta\u015f\u0131ma yolu. Ancak Almanya’n\u0131n da iyi alternatifleri bulunmaktad\u0131r. M\u00fcnih yak\u0131nlar\u0131ndaki Landpack<\/a>, \u00e7e\u015fitli dolgu malzemeleri sunmaktad\u0131r. \u00d6rne\u011fin, strawdan yap\u0131lm\u0131\u015f bir yal\u0131t\u0131m<\/strong> strafor alternatifi olarak mevcuttur. \u00dcretici verilerine g\u00f6re, bu malzeme, \u00fcr\u00fcn\u00fc 4\u00b0 alt\u0131nda 65 saate kadar tutabilir.<\/p>

\u015eirket ayr\u0131ca kenevir ve j\u00fct malzemeleri de sunmaktad\u0131r. Bu malzemeler hem yal\u0131t\u0131m hem de darbe emici olarak kullan\u0131lmaktad\u0131r. Bir ba\u015fka alternatif, kimse tan\u0131maz m\u0131? \u0130yi eski ambalaj \u00e7ipleri<\/strong>, ama l\u00fctfen biyolojik olarak par\u00e7alanabilir olsun. Genellikle ni\u015fastadan \u00fcretilirler ve strafor ambalaj \u00e7ipleri kadar iyidirler. Ancak: Di\u011fer t\u00fcm sunulan alternatifler gibi, bunlar da biyolojik at\u0131k kutusunda veya kendi kompost y\u0131\u011f\u0131n\u0131n\u0131zda at\u0131labilir.<\/p>

Y\u00f6ntem 5: Ambalajlar\u0131 kendiniz geri d\u00f6n\u00fc\u015ft\u00fcrmek<\/h2>

Ama kim diyor ki, s\u00fcrd\u00fcr\u00fclebilir bir g\u00f6nderim sa\u011flamak i\u00e7in s\u00fcre\u00e7leri d\u0131\u015f kaynak kullanarak y\u00fcr\u00fctmeli veya tedarik\u00e7ilerle anla\u015fma yapmal\u0131s\u0131n\u0131z? Kesinlikle siz de bir veya iki iade al\u0131yorsunuzdur. O zaman kartonla ne yap\u0131yorsunuz? Atmak m\u0131?<\/p>

M\u00fc\u015fterilerinize bir kez de olsa yeniden kullan\u0131labilir bir karton kutu alma imkan\u0131 sunun. Bir\u00e7ok karton kutu, ilk kullan\u0131m\u0131ndan sonra bile m\u00fckemmel durumda kalmakta ve yine de \u00e7\u00f6pe at\u0131lmaktad\u0131r. Sa\u011flam bir karton kesinlikle yeniden kullan\u0131labilir. T\u00fcketicilerin %87’si<\/a> daha \u00f6nce kullan\u0131lm\u0131\u015f kartonlar\u0131n yeniden kullan\u0131lmas\u0131n\u0131 desteklemektedir<\/strong> bile.<\/p>

M\u00fc\u015fterilerinize \u00f6nceden, yeni bir kartona m\u0131 yoksa gereksiz at\u0131klar\u0131 azaltmaya m\u0131 daha \u00e7ok \u00f6nem verdiklerini se\u00e7me \u015fans\u0131 verirseniz, kesinlikle \u00e7evre bilincine sahip baz\u0131 m\u00fc\u015fteriler kartonu bir kez daha kullanma f\u0131rsat\u0131 verecektir. Ancak bu y\u00f6ntemde yaln\u0131zca ger\u00e7ekten sa\u011flam kartonlar\u0131 yeniden kullanmal\u0131s\u0131n\u0131z.<\/p>

Di\u011fer Faydalar<\/h2>

S\u00fcrd\u00fcr\u00fclebilir bir g\u00f6nderim tercih eden ve \u00fcr\u00fcnlerini m\u00fcmk\u00fcn oldu\u011funca at\u0131ks\u0131z veya kompostlanabilir bir \u015fekilde ambalajlayanlar, \u00e7evre bilincine sahip t\u00fcketicilerden olu\u015fan b\u00fcy\u00fcyen bir hedef kitleye<\/strong> ula\u015fmaktad\u0131r. Facit Research 2017<\/a> taraf\u0131ndan yap\u0131lan bir ara\u015ft\u0131rma, bir \u00fcr\u00fcn\u00fcn veya bir sat\u0131c\u0131n\u0131n s\u00fcrd\u00fcr\u00fclebilirli\u011finin, kat\u0131l\u0131mc\u0131lar\u0131n yakla\u015f\u0131k \u00fc\u00e7te ikisi i\u00e7in sat\u0131n alma karar\u0131nda b\u00fcy\u00fck bir rol oynad\u0131\u011f\u0131n\u0131 ortaya koymu\u015ftur.<\/p>

Bunun yeterli bir sebep olmad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnenlere \u015funu s\u00f6yleyelim: \u00e7ok kullan\u0131ml\u0131k ambalajlarla para bile kazanabilirsiniz<\/strong>! Elbette ba\u015flang\u0131\u00e7ta yat\u0131r\u0131mlar daha y\u00fcksek, ancak art\u0131k ambalajlar\u0131n\u0131z\u0131 birden fazla kez kullanabilece\u011finiz i\u00e7in her bir teslimat i\u00e7in yeni ambalaj malzemesi sat\u0131n alman\u0131za gerek kalmayacak. 500 kez kullan\u0131labilen memo Box’\u0131 d\u00fc\u015f\u00fcn\u00fcn. B\u00f6ylece \u00e7ok kullan\u0131ml\u0131k ta\u015f\u0131ma kutular\u0131n\u0131n al\u0131m\u0131 h\u0131zla kendini amorti edecektir.<\/p>

Ambalaj se\u00e7iminde dikkatli olun<\/h2>
\"S\u00fcrd\u00fcr\u00fclebilir<\/figure><\/div>

Ne kadar g\u00fczel bir ye\u015fil d\u00fcnya gibi g\u00f6r\u00fcnse de, her \u00fcr\u00fcn\u00fc sorgulamal\u0131s\u0131n\u0131z<\/strong>. Elbette, g\u00f6nderim hizmet sa\u011flay\u0131c\u0131lar\u0131n\u0131n iklim projelerine yat\u0131r\u0131m yapmas\u0131 g\u00fczel, ama m\u00fcmk\u00fcn oldu\u011funda emisyonsuz bir g\u00f6nderim kullanmak daha iyi olmaz m\u0131? Bir paketin 10 kilometre boyunca dizel bir ta\u015f\u0131y\u0131c\u0131 ile ta\u015f\u0131nmas\u0131 m\u0131 gerekiyor, yoksa bu durumda bir e-bisikletle \u00e7al\u0131\u015fan bir kurye hizmeti de yeterli olmaz m\u0131?<\/p>

Yeni bir ambalaj veya dolgu y\u00f6ntemi se\u00e7erseniz, muhtemelen bir tedarik\u00e7i ile ileti\u015fime ge\u00e7meniz gerekecektir. Bu a\u015famada, alternatif ambalajlar\u0131n \u00fcretimi hakk\u0131nda bilgi edinmeli ve bunlar\u0131n ger\u00e7ekten ekolojik<\/strong> oldu\u011fundan emin olmal\u0131s\u0131n\u0131z. Geri d\u00f6n\u00fc\u015f\u00fcml\u00fc malzemeden yap\u0131lm\u0131\u015f bir ambalaj\u0131n, size ula\u015fmas\u0131 i\u00e7in d\u00fcnyan\u0131n yar\u0131s\u0131n\u0131 dola\u015fmas\u0131 gerekiyorsa, bunun ne faydas\u0131 var? Ye\u015fil cepheye ele\u015ftirel bir bak\u0131\u015f atmak her durumda faydal\u0131d\u0131r!<\/p>

\u200bPraxPack: Federal d\u00fczeyde \u00e7\u00f6z\u00fcm aray\u0131\u015f\u0131<\/h2>

Almanya Federal E\u011fitim ve Ara\u015ft\u0131rma Bakanl\u0131\u011f\u0131 da de\u011fi\u015fimin acilen gerekli oldu\u011funu kabul etmi\u015ftir. Sonu\u00e7ta, her y\u0131l yaln\u0131zca \u00e7evrimi\u00e7i ticarette 50.000 tondan fazla plastik ambalaj ve 750.000 tondan fazla ka\u011f\u0131t, karton ve kutu ambalaj\u0131<\/strong> ortaya \u00e7\u0131kmaktad\u0131r.<\/p>

Bu nedenle, ortaya \u00e7\u0131kan ambalaj at\u0131klar\u0131n\u0131 azaltmak i\u00e7in yeni \u00e7\u00f6z\u00fcmler arayan \u00d6kopol Enstit\u00fcs\u00fc gibi projeler \u201cpraxPACK\u201d desteklenmektedir. Bu projelerde hem \u00e7evreye hem de sat\u0131c\u0131lara fayda sa\u011flayan fikirler \u00fczerinde durulmaktad\u0131r. \u00c7\u00fcnk\u00fc ancak bu \u015fekilde bir de\u011fi\u015fim ger\u00e7ekle\u015febilir. Yani, yak\u0131nda tek kullan\u0131ml\u0131k ambalajlar ve dolgu malzemeleri i\u00e7in daha bir\u00e7ok alternatifin piyasaya \u00e7\u0131kmas\u0131 i\u00e7in umut var.<\/p>

Sonu\u00e7: S\u00fcrd\u00fcr\u00fclebilir Fulfillment giderek daha \u00f6nemli hale geliyor<\/h2>

S\u00fcrd\u00fcr\u00fclebilir bir g\u00f6nderim ve ekolojik ambalajlar tercih edenler, net bir USP’ye sahip olur ve giderek b\u00fcy\u00fcyen bir hedef kitleye ula\u015f\u0131rlar. Bug\u00fcn bile tek kullan\u0131ml\u0131k ambalajlar ve dolgu malzemeleri i\u00e7in baz\u0131 s\u00fcrd\u00fcr\u00fclebilir alternatifler bulunmaktad\u0131r. Ancak, muhtemelen bu teklif daha da b\u00fcy\u00fcyecektir. S\u00fcrd\u00fcr\u00fclebilirlik kesinlikle bir trenddir<\/strong>, bu nedenle bunu takip etmeli ve m\u00fcmk\u00fcn oldu\u011funca i\u015fletmenizde uygulamal\u0131s\u0131n\u0131z.<\/p>

Yine de, \u00f6ncelikle her bir se\u00e7ene\u011fi incelemeli ve bunlar\u0131 bireysel olarak de\u011ferlendirmelisiniz. \u0130\u015fletmenize uygun mu? Bu ger\u00e7ekten mant\u0131kl\u0131 m\u0131? Ancak bu zaman\u0131 ay\u0131ran ve bilin\u00e7li kararlar verenler, \u00e7ift\u00e7i ve onun meyve kutusu ile iyi bir \u015fekilde rekabet edebilirler.<\/p>

G\u00f6r\u00fcnt\u00fc kaynaklar\u0131, resimlerin s\u0131ras\u0131na g\u00f6re: \u00a9 SeNata \u2013 stock.adobe.com \/ \u00a9 landpack.de \/ \u00a9 Davide Angelini \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"

Ding Dong! Kap\u0131 \u00e7al\u0131yor ve biliyorum ki, \u00e7ift\u00e7iden ald\u0131\u011f\u0131m meyve kutum geldi. Elbette meyveler (ismi gibi) bir kutuda – daha do\u011frusu: bir \u00e7ok kullan\u0131ml\u0131k kutuda. Bu, bir sonraki teslimatta tekrar al\u0131nacak ve yeniden doldurulacak. Buradaki anahtar kelime: S\u00fcrd\u00fcr\u00fclebilir g\u00f6nderim. Meyve kutusunda son derece do\u011fal olan \u015fey, \u00e7evrimi\u00e7i ticaret i\u00e7in hala yeni bir alan. Neden asl\u0131nda?<\/p>\n","protected":false},"author":5,"featured_media":2917,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sidebar_recommended_resources":{"data":[]},"sidebar_header_settings":{"hide_buttons":{"register":false}},"_use_new_theme":false,"inline_featured_image":false,"footnotes":""},"categories":[594],"tags":[],"class_list":["post-113637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ipuclari-ve-puef-noktalari"],"yoast_head":"\nS\u00fcrd\u00fcr\u00fclebilir g\u00f6nderim \u2013 Amazon sat\u0131c\u0131lar\u0131 i\u00e7in 5 ipucu | SELLERLOGIC<\/title>\n<meta name=\"description\" content=\"G\u00f6nderiminizi daha s\u00fcrd\u00fcr\u00fclebilir hale getirmek istiyorsunuz, ancak bunu en iyi nas\u0131l yapaca\u011f\u0131n\u0131zdan emin de\u011filsiniz? 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