{"id":113649,"date":"2021-04-12T14:08:56","date_gmt":"2021-04-12T14:08:56","guid":{"rendered":"https:\/\/127.0.0.1\/wiki\/ean\/"},"modified":"2021-04-12T14:08:56","modified_gmt":"2021-04-12T14:08:56","slug":"ean","status":"publish","type":"theme_wiki","link":"https:\/\/www.sellerlogic.com\/tr\/wiki\/ean\/","title":{"rendered":"EAN"},"content":{"rendered":"

EAN ne anlama geliyor ve nedir?<\/h2>

EAN k\u0131saltmas\u0131 Avrupa \u00dcr\u00fcn Numaras\u0131<\/em> anlam\u0131na gelir ve GTIN’in (K\u00fcresel Ticaret \u00dcr\u00fcn Numaras\u0131<\/em>) eski ad\u0131d\u0131r. UPC ve ISBN gibi, \u00fcr\u00fcnlerin ve \u00fcr\u00fcn \u00f6zelliklerinin yan\u0131 s\u0131ra sat\u0131c\u0131lar\u0131n benzersiz tan\u0131mlanmas\u0131 i\u00e7in kullan\u0131lan \u00fcr\u00fcn tan\u0131mlama numaralar\u0131na aittir. EAN, perakendede yayg\u0131n olarak kullan\u0131lan sekiz veya 13 haneli bir numarad\u0131r. Genellikle \u00fcr\u00fcn ambalaj\u0131ndaki barkodun alt\u0131nda bulunur. Amazon da tan\u0131mlama i\u00e7in EAN kullanmaktad\u0131r.<\/p>

EAN’\u0131n bile\u015fenleri nelerdir?<\/h2>

Sekiz haneli veya 13 haneli varyant olmas\u0131na ba\u011fl\u0131 olarak, EAN biraz farkl\u0131 bir \u015fekilde yap\u0131land\u0131r\u0131lm\u0131\u015ft\u0131r. Ancak, her iki EAN versiyonu da Amazon’da \u00e7al\u0131\u015fmaktad\u0131r.<\/p>

Daha k\u0131sa varyant olan EAN-8, numara i\u00e7in s\u0131n\u0131rl\u0131 alan oldu\u011funda veya 13 haneli kod ambalaj i\u00e7in \u00e7ok uzun oldu\u011funda kullan\u0131l\u0131r. Bu versiyonda, EAN \u00fclke \u00f6n eki i\u00e7in iki ila \u00fc\u00e7 haneli, \u00fcr\u00fcn numaras\u0131 i\u00e7in d\u00f6rt ila be\u015f haneli ve kontrol rakam\u0131 i\u00e7in bir ek haneli olarak yap\u0131land\u0131r\u0131lm\u0131\u015ft\u0131r.<\/p>

EAN-13 i\u00e7in barkod en yayg\u0131n kullan\u0131lan varyantt\u0131r. Kod, EAN-8 gibi yap\u0131land\u0131r\u0131lm\u0131\u015ft\u0131r ancak \u00fclke \u00f6n ekinin hemen ard\u0131ndan d\u00f6rt ila be\u015f haneli bir \u015firket numaras\u0131 ile geni\u015fletilmi\u015ftir.<\/p>

Amazon i\u00e7in EAN koduna neden ihtiyac\u0131n\u0131z var?<\/h2>
\"Amazon<\/figure><\/div>

Amazon’daki sat\u0131c\u0131lar, bir liste olu\u015ftururken bir \u00fcretici barkoduna ihtiya\u00e7 duyarlar. Bu, EAN, UPC barkodu veya \u00f6zellikle ABD’de yayg\u0131n olan GTIN olabilir. Bu nedenle, FBA kullanan Amazon sat\u0131c\u0131lar\u0131, \u00fcr\u00fcn\u00fc katalo\u011fa eklemek istediklerinde bir EAN veya benzeri bir bilgi de sa\u011flamal\u0131d\u0131rlar.<\/p>

Nadir durumlarda, EAN numaras\u0131 sa\u011flamadan Amazon’da sat\u0131\u015f yapmak da m\u00fcmk\u00fcnd\u00fcr. \u00dcr\u00fcn\u00fcn bir tan\u0131mlama numaras\u0131 yoksa, sat\u0131c\u0131lar Amazon’dan EAN\/GTIN muafiyeti talep edebilirler. Bu, \u00f6rne\u011fin, belirli otomotiv par\u00e7alar\u0131 i\u00e7in m\u00fcmk\u00fcnd\u00fcr.<\/p>

EAN kodu gibi tan\u0131mlama numaralar\u0131, Amazon i\u00e7in \u00f6nemlidir, \u00e7\u00fcnk\u00fc \u015firketin belirtti\u011fine g\u00f6re, “arama sonu\u00e7lar\u0131n\u0131n kalitesini ve genel katalo\u011fu iyile\u015ftirmek” i\u00e7in gereklidir. EAN ile Amazon, ayn\u0131 \u00fcr\u00fcnlerin arama sonu\u00e7lar\u0131nda yaln\u0131zca bir kez g\u00f6r\u00fcnmesini ve b\u00f6ylece ayn\u0131 \u00fcr\u00fcn sayfas\u0131n\u0131 payla\u015fmas\u0131n\u0131 sa\u011flamay\u0131 hedeflemektedir.<\/p>

Bir Amazon sat\u0131c\u0131s\u0131 yeni bir \u00fcr\u00fcn\u00fc portf\u00f6y\u00fcne eklemek istedi\u011finde, yeni \u00f6\u011feyi olu\u015ftururken bir \u00fcr\u00fcn tan\u0131mlama numaras\u0131, \u00f6rne\u011fin EAN kodu girmelidir. Buna dayanarak, algoritma, girilen kod ile \u00e7evrimi\u00e7i devin t\u00fcm envanterindeki \u00f6\u011feleri kar\u015f\u0131la\u015ft\u0131rarak bu \u00fcr\u00fcn\u00fcn zaten listelenip listelenmedi\u011fini belirler.<\/p>

EAN zaten Amazon’da \u00e7evrimi\u00e7i ise, liste mevcut \u00fcr\u00fcn sayfas\u0131na eklenecektir. Ancak, \u00fcr\u00fcn \u00e7evrimi\u00e7i devin envanterinde hen\u00fcz bulunmuyorsa, sat\u0131c\u0131 taraf\u0131ndan yeni bir \u00fcr\u00fcn sayfas\u0131 olu\u015fturulacakt\u0131r. Bu \u015fekilde, EAN Amazon’un \u00fcr\u00fcn katalo\u011funu “temiz” tutmas\u0131na yard\u0131mc\u0131 olur.<\/p>

EAN numaras\u0131n\u0131 Amazon i\u00e7in nereden alabilirsiniz?<\/h2>

Genel olarak, \u00fcretici \u00fcr\u00fcnleri i\u00e7in bir EAN ba\u015fvurusu yapmak veya olu\u015fturmakla sorumludur.<\/p>

\u00dcr\u00fcn satan Amazon sat\u0131c\u0131lar\u0131, \u00fcr\u00fcnlerin \u00fcreticisinden EAN talep edebilirler. \u00d6zellikle b\u00fcy\u00fck say\u0131da \u00fcr\u00fcnle ilgilenirken, t\u00fcm EAN’lar\u0131 bir Excel dosyas\u0131nda toplamak, netli\u011fi sa\u011flamak i\u00e7in faydal\u0131d\u0131r.<\/p>

\u00d6zel etiket sat\u0131c\u0131lar\u0131 ise, asl\u0131nda yeni bir \u00fcr\u00fcn olu\u015fturduklar\u0131 i\u00e7in Amazon varl\u0131klar\u0131 i\u00e7in EAN’\u0131 kendileri talep etmelidirler. Bunun i\u00e7in Almanya’daki resmi ileti\u015fim noktas\u0131 GS1 Almanya<\/a>‘d\u0131r.<\/p>

ASIN biliniyorsa, bir ASIN-EAN d\u00f6n\u00fc\u015ft\u00fcr\u00fcc\u00fcs\u00fc kullanarak Amazon i\u00e7in kar\u015f\u0131l\u0131k gelen EAN’\u0131 hesaplamak da m\u00fcmk\u00fcnd\u00fcr. \u0130lgili d\u00f6n\u00fc\u015ft\u00fcr\u00fcc\u00fcler, asin2ean<\/em> veya ASIN-EAN-D\u00f6n\u00fc\u015ft\u00fcr\u00fcc\u00fc<\/em> gibi arama terimleriyle Google’da bulunabilir.<\/p>

Bir EAN ne kadar?<\/h2>

Pazar yerinde sat\u0131\u015f yapmak i\u00e7in, ayn\u0131 zamanda \u00fcretici olan sat\u0131c\u0131lar\u0131n bir EAN barkodu sat\u0131n almas\u0131 ve bunu Amazon i\u00e7in haz\u0131r bulundurmas\u0131 gerekmektedir. Almanya’da bu, GS1 taraf\u0131ndan verilmektedir; burada birden fazla kodu paket olarak sat\u0131n alabilirsiniz<\/a>. Ayr\u0131ca, Amazon’dan ba\u011f\u0131ms\u0131z olarak yeni EAN’lar olu\u015fturmak i\u00e7in ajanslar da bulunmaktad\u0131r; burada EAN ba\u015f\u0131na al\u0131nan \u00fccretler de\u011fi\u015fiklik g\u00f6stermektedir. Bu \u00fccretler, numara ba\u015f\u0131na birka\u00e7 sentten ba\u015flamaktad\u0131r, ancak \u00fcyelikler i\u00e7in ek y\u0131ll\u0131k \u00fccretlerin de dikkate al\u0131nmas\u0131 gerekmektedir.<\/p>

EAN 128 nedir?<\/h2>

EAN 128, lojistik i\u00e7in benzersiz barkodlar\u0131n atanmas\u0131na olanak tan\u0131yan bir teknik standard\u0131 ifade eder. Bu, \u015firketler i\u00e7in ta\u015f\u0131mac\u0131l\u0131\u011f\u0131, depolamay\u0131 ve mal hareketini basitle\u015ftirir. B\u00f6ylece, EAN 128 bir veri tan\u0131mlay\u0131c\u0131s\u0131d\u0131r, \u00e7\u00fcnk\u00fc barkod, lojistik s\u00fcre\u00e7ler i\u00e7in \u00f6nemli olan \u00e7e\u015fitli verileri okuyabilir.<\/p>

G\u00f6r\u00fcnt\u00fc kredileri, g\u00f6r\u00fcnt\u00fclerin s\u0131ras\u0131na g\u00f6re: \u00a9 FotoIdee \u2013 stock.adobe.com<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","wiki_archive":[2012],"class_list":["post-113649","theme_wiki","type-theme_wiki","status-publish","hentry","wiki_archive-amazon"],"yoast_head":"\nEAN Amazon'da: Sat\u0131c\u0131lar bu numaraya ihtiya\u00e7 duyar m\u0131?<\/title>\n<meta name=\"description\" content=\"EAN, \u00fcr\u00fcn tan\u0131mlama numaralar\u0131ndan biridir. 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