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அமேசான் கணக்கு உருவாக்கவும் – அமேசானில் விற்பனை செய்ய தொடங்குவதற்கான 8-படி வழிகாட்டி

Read this article for tips on how to start selling on Amazon.

When you ask yourself how to start selling on Amazon, one of the first thoughts that may come to mind is whether there might be another online platform that’s more effective. Well, the statistics speak volumes. For example, in the United States, Amazon accounts for over a third of all eCommerce sales. Many sellers choose this platform because it’s easy to create an Amazon account.

But of course, there are many more benefits to choosing Amazon. In this article, we’ll dive deeper into why it’s worth selling on this online giant and what your first steps will look like.

How Do You Start Selling on Amazon?

Let’s kick off with the basics. Amazon can handle a lot of the heavy lifting for you. FBA, or “Fulfillment by Amazon,” is the key concept here. It means your goods are stored in Amazon’s inventory, orders are fulfilled, and customer service is provided on your behalf. To use this service, you must first create an Amazon seller account and then enroll in FBA.

A common question we hear is: “How much money do you need to start selling on Amazon?” The answer varies, but the good news is that you can start even on a small budget — less than $500 is often enough.

Here’s an example: a SELLERLOGIC client became very successful using our Repricing solution, starting with a budget of around €300 per person (€900 in total). Start by sourcing products, begin with an individual account, and upgrade to a professional account once your sales increase. We’ll share more details on this later.

உங்கள் மீண்டும் விலை நிர்ணயத்தை SELLERLOGIC உத்திகளுடன் புரட்சிகரமாக மாற்றுங்கள்

உங்கள் 14 நாட்கள் இலவச trial ஐ பாதுகாக்கவும் மற்றும் இன்று உங்கள் B2B மற்றும் B2C விற்பனைகளை அதிகரிக்கத் தொடங்குங்கள். எளிய அமைப்பு, எந்த கட்டுப்பாடும் இல்லை.

மேலும் கற்றுக்கொள்ளுங்கள்

How to Start Selling on Amazon: Step by Step

1. Prepare Before Launching Your Business

When you are thinking about how to start selling on Amazon, what crucial element comes to mind after the obvious one that you need to open an Amazon Storefront? Of course, a good business plan. It should include business mission and goals, marketing & sales analysis, market research, etc. We recommend learning as much as you can about your competitors on Amazon and figuring out what kind of products you will sell.

But before you actually start searching for a product, you need to make another decision: Will you sell wholesale goods, private label products or both?

Wholesale: Those who sell wholesale products, sell branded products as a third party, i.e. they are not owners of this brand. For this reason, they usually do not have any influence on the product page. Rather, they share it with many other sellers who also offer the branded goods. If a customer now places an order, the seller who holds the buy box at that time receives it. The algorithm decides who gets the Buy Box based on many individual metrics, such as shipping speed and shipping method (FBA vs. FBM). The most important criterion, however, is the price. Want to know more? Learn everything important about the buy box here!
Private Label/Brands: When someone sells products of their own brand, they are selling private label products. Nowadays, however, no one has to build their own factory. Instead, one can fall back on online platforms such as Alibaba or GlobalSources. There you will find many manufacturers who sell their goods to sellers. With your own brand, you can set up an individual product page for your products. Therefore, you can determine how the content of this page looks like and usually have the Buy Box automatically. Instead, the products of different brands compete with each other in Amazon search. Therefore, it is very important to get a good ranking.

Explore more about the differences between wholesale and private label here to get the knowledge on how to start selling on Amazon.

2. Decide on the Niche

What to start selling on Amazon? Having a passion for your business will definitely help you, but what is even more important is to do a market analysis and find competitive products. But try to avoid fragile and seasonal products, because it’s risky to sell them.

To find new products, you can, for example,

use Google Trends;

How do you start selling on Amazon? — Fig. 1: Do you really want to invest in fidget spinners now?

How to start to sell on Amazon FBM? — Fig. 2: Denmark and Sweden were all in.

talk to suppliers;
look at Ebay’s hot Lists;
look at Amazon bestseller lists.

In general, there is no point at all in trying to guess which product will sell successfully. Product research and market analysis is time-consuming, but it’s worth going through this procedure to avoid investing your money in complete nonsense. For sure, this is a major point on the question of how to start selling on Amazon that many beginners underestimate its importance.

You can read about how to choose products to sell on Amazon here.

3. Find Your Product Suppliers and Place Your First Order

Google, trade shows, B2B platforms such as Alibaba and AliExpress are just a few examples of where to search for suppliers. Trade shows can be a good idea because you can talk to suppliers directly. It is always good to have a direct line to your business partners. You might even get some helpful tips in a one-on-one exchange on how to start selling on Amazon.

As soon as you find your supplier, you can place your first order. But make sure it’s not large because your goal is to test the market and see how buyers react to your product.

It’s crucial to stay in touch with your suppliers on a regular basis to get updates on your products and avoid miscommunication.

When you place an order, you should have a quality check in place. Before shipment, verify the raw materials, production line operations, and completed items.

4. Create an Amazon Seller Account

There are two types of accounts: individual and pro. The first option is free of charge but will cost you $1 for each item you sell. The second option costs $39.99/month (last update August 2024). You should make your decision based on how many items you sell. If you sell over 40, it makes sense to opt for a professional account. Let’s take a closer look now at how to start selling on Amazon.

Let’s Take a Look at How to Create an Amazon Seller Account

Go to this page to create one. After you’ve decided on an account type, you’ll be asked to sign in or establish an Amazon account using your desired email address. After that, you’ll have to provide:

Name and address of the company
Accept the terms of the seller’s contract.
Phone number or mobile number
Tax details – Chargeable credit card for professional account billing method/deposit if you’re registering for a professional account,
You’ll need to provide your name and address, as well as a “display name” for your seller information. Buyers will see this name next to the item you’re selling.
You must then confirm your identification with a phone call or text message.
Finally, for deposits, provide your credit card and bank details. You’ll need your bank account number and 9-digit routing number.

Now your user account has been created. Keep in mind that this is not the same as a seller profile. Creating your seller profile on Amazon means setting up the public-facing page customers see, while your seller account is the backend system that lets you manage listings, orders, and overall business operations.

Click on the following link if you want to find out more about how to set up your Amazon seller store.

5. List Your Products on Amazon

How much money to start selling on Amazon is required? Product listing is for free!

Knowing how to list your products is crucial in the process of how to start selling on Amazon correctly. As an FBA user, check to see whether your items are “Prime eligible” and take advantage of the free delivery choices available to Prime members. Note that, as a new FBM seller, you have to wait 90 days to get the authorization to win the Buy Box.

You can manually list your products if you don’t have many. If you have a lot of items, you can submit a spreadsheet with all of them. Make your product listing attractive by including enough information about your items.

Each Amazon product has its own unique identification- ASIN, known as Amazon Standard Identification Number. If you manufacture your own products, it’s critical to match them with an existing ASIN or create a new one. It’s probable that generating a new ASIN for a product that already exists will result in a penalty.

How to start selling on Amazon with FBM or FBA

On Amazon, there are two main ways to fulfill incoming customer orders. The first is “Fulfillment by Merchant” (FBM), the other one is “Fulfillment by Amazon” (FBA). Everyone who wonders about selling on Amazon and how to get started needs to know the difference.

Some sellers use FBA for all products, others use FBM, and many use a mixed strategy. When you add a new product to your portfolio you can choose how you want to fulfill orders of that product. Here are the most important issues you must know before you make a decision on how to start selling things on Amazon:

Fulfillment by Merchant: Sellers who use FBM take care of order fulfillment on their own. They receive information from Amazon about who bought which product. After that, they are responsible for making sure the order is packed, labeled, shipped, etc. Likewise, returns management and customer service are in their hands. This has the advantage that sellers can get in direct contact with their customers. On the other hand, they have to build up their own infrastructure and stock materials, personnel and storage space. That requires some investment. Therefore, this fulfillment method is suitable for large sellers and/or heavy and bulky products.
Fulfillment by Amazon: The counterpart is FBA. Sellers who use this service benefit from the online giant’s expertise and vast resources. Amazon then handles product storage, order picking and packing, shipping, returns management and even customer service. Basically, the seller only has to make sure that his stock is up to date and filled. To do this, he can have their products delivered directly from the manufacturer to an Amazon logistics center. This way, sellers have more time to source new products, do marketing or scale their business. However, this does not give sellers the opportunity to get in touch with their customers. This method is suitable for smaller products that sell out quickly and/or for sellers who do not want to invest too much.

By the way, we recommend using FBA not only because of the advantages mentioned above. Prime status gives you access to the most affluent target group on Amazon – Prime users. Amazon has 200 million Prime users worldwide (as of 2021). Also, more sales can be generated with FBA. Its offers are preferred by the Amazon algorithm and they get the Buy Box Share much faster and easier than with FBM. Additionally, you can easily sell on international marketplaces because many processes are covered directly by the program. You don’t even need to speak foreign languages because Amazon takes care of customer service.

Do you want to know more about this service and how to start to sell on Amazon via FBA? Check it out here: What Is Amazon FBA and Who Benefits Most From It?

விற்பனையாளர் இருந்து சிறந்த விற்பனையாளர் ஆக உங்கள் பயணத்தை தொடங்குங்கள் – SELLERLOGIC உடன்.

இன்று ஒரு இலவச trial ஐப் பெறுங்கள் மற்றும் சரியான சேவைகள் உங்களை நல்லவராக இருந்து சிறந்தவராக எவ்வாறு மாற்றும் என்பதைப் பாருங்கள். காத்திருக்க வேண்டாம். இப்போது செயல்படுங்கள்.

இப்போது தொடங்குங்கள்

6. Optimize Your Stock

FBA sellers on Amazon must pay close attention to their inventory. The importance of inventory levels cannot be overstated. Try to carefully maintain and refill your supplies. You must guarantee that you have enough to sell and that your product inventory level is sufficient for your market and sales.

As orders are placed on Amazon, your inventory level will automatically fall. Ensure that your inventory level is updated on a regular basis to reflect the item’s availability on your product listing page. But when talking about how to start selling on Amazon, it is also important to note that items should not remain in an Amazon warehouse for more than 365 days to avoid long-term storage fees.

When it comes to inventory, it is also important to watch which items are flying off the shelves and which ones are warming them. This will enable you to make informed decisions about how to continue your stock and grow your profitability. SELLERLOGIC Business Analytics provides clear, actionable insights into your product performance, helping you identify bestsellers, slow movers, and hidden margin killers — all in one intuitive dashboard.

7. Get Positive Feedback From Customers

If you’re wondering how to start to sell successfully on Amazon, you can’t ignore feedback management. Amazon reviews are credibility that you provide your customers with. Many customers skim the reviews of a product to get an impression. Does it live up to the promises made on the product page? Were other buyers satisfied? Such information actively factors into the purchase decision and can both convince and deter potential customers.

Customers, therefore, tend to prefer products with many positive reviews – this effect is also called “social proof” and ultimately has a direct effect on the conversion rate and thus the ranking (for private labels). Hence, it is very important to get positive feedback to be trustworthy and therefore attract more buyers.

On the other hand, the number of reviews and the average rating of the product by customers has a significant impact on how a product listing performs in Amazon search. So, many positive reviews help a product to rank well, which is immensely important for sales success. If no one sees your offer, no one will buy it, right?

You can learn more about Amazon reviews and how to get more here.

8. Optimize Your Prices

For Amazon sellers who always wish to position their products behind the coveted “Add to Cart” field – also known as the “Buy Box”, the total pricing (product + shipping cost) is the most crucial indicator. You’ll have a better chance of winning the Buy Box if your final pricing is competitive. By the way, price also plays an important role in the ranking of private label products. And, of course, it is an important factor for the customer. That’s why sellers should think carefully about how to price products to start selling on Amazon.

This is where Amazon price optimization, also known as “repricing”, comes into play. Optimizing your prices manually will eat up lots of your time, that’s why we recommend using intelligent software to always stay competitive on Amazon and boost your sales.

First of all, it is important to know how a smart, dynamic repricer works. It continuously analyzes the market situation and registers every price change or shift in the structure of competitors on a product. Based on this mass of data, it then adjusts the user’s prices – not according to one and the same set of rules, as static tools do, but adapted to the requirements of the market and the user’s own market share.

If Amazon now reports back to the software that the user has won the buy box with a certain price, the work of a rule-based repricer like Amazon’s would be done. Dynamic pricing tools such as the SELLERLOGIC Repricer, on the other hand, raise the user’s product price again until the optimal price, i.e. the highest possible price with which the buy box can still be held, has been set.

Because it is not necessarily the lowest fighting price that gets the Buy Box, but also the shipping time, the shipping method and many other factors play a big role. In this way, the SELLERLOGIC Repricer not only gets the Buy Box, but also the highest possible price for the user, increasing sales and margin at the same time.

Remember that repricing is one of the most important factors of success when it comes to selling on Amazon.

Got Everything Covered? Visual Checklist

Here’s a quick step-by-step checklist to help you launch and grow your Amazon business with confidence.

1️⃣ Plan Your Business
▫️ Define goals, niche & selling model (Private Label or Wholesale)

2️⃣ Find Your Niche
▫️ Avoid fragile/seasonal items
▫️ Research trends & competitors

3️⃣ Source Products
▫️ Use Alibaba, trade shows, suppliers
▫️ Start small, check quality

4️⃣ Create Your Seller Profile on Amazon
▫️ Set up your seller account & public profile
▫️ Choose Individual or Pro

5️⃣ List Your Products
▫️ Write strong listings
▫️ Pick FBA or FBM fulfillment

6️⃣ Manage Inventory
▫️ Refill regularly
▫️ Avoid long-term storage fees

7️⃣ Get Reviews
▫️ Deliver great service
▫️ Encourage positive feedback

8️⃣ Optimize Prices
▫️ Stay Buy Box competitive
▫️ Use smart repricing tools

Final Thoughts on How to Start Selling on Amazon

If you decide to sell on Amazon, this can be definitely a good idea provided that you follow the steps in the right order and do everything correctly. Remember that Amazon is an extremely competitive marketplace with lots of rivals, so make sure you use repricing strategies wisely and always follow Amazon guidelines. Happy selling!

மேலும் கற்றுக்கொள்ளுங்கள்

Frequently Asked Questions

How can I start selling on Amazon with no money?

Start selling on Amazon for free using the FBM model. Source low-cost or free items from home, thrift stores, or donations. List and sell them, then reinvest profits to grow your business. Focus on quality listings and great customer service to build momentum.

How do I learn to launch a profitable Amazon delivery ecommerce business?

Learn to launch a profitable Amazon delivery business by studying FBA/FBM models, taking ecommerce courses, and researching competitors. Choose high-demand products, create optimized listings, and use tools for pricing and inventory management to boost profits.

How to start selling a product on Amazon?

If you are not a professional seller, open an individual account on Amazon, decide on products to sell, find suppliers and make sure your customers are satisfied with your product and delivery.

How long does it take to start selling on Amazon?

Starting to sell on Amazon can take anywhere from a few hours to a few days, depending on how quickly you set up your account, list your products, and prepare for fulfillment. If you’re using FBA, you’ll need additional time to send inventory to Amazon’s fulfillment centers, which can take a few days to a week.

Do I need an invitation to become a vendor?

To become an Amazon Vendor, you typically need an invitation from Amazon. Vendors are selected by Amazon, and the process differs from selling directly through Seller Central. However, most sellers start as third-party sellers and can transition to a vendor status later if invited.

Image credits in order of appearance: ©Visual Generation – stock.adobe.com / ©Visual Generation – stock.adobe.com / ©Fig. 1 @ google.com / ©Fig. 2 @ google.com / ©Vectorideas – stock.adobe.com / ©Visual Generation – stock.adobe.com / ©Diki – stock.adobe.com

SELLERLOGIC Repricer

உங்கள் B2B மற்றும் B2C சலுகைகளை SELLERLOGIC இன் தானியங்கி விலை நிர்ணய உத்திகளைப் பயன்படுத்தி உங்கள் வருமானத்தை அதிகரிக்கவும். எங்கள் AI இயக்கப்படும் இயக்கவியல் விலை கட்டுப்பாடு, நீங்கள் Buy Box ஐ மிக உயர்ந்த விலையில் உறுதிப்படுத்துகிறது, உங்கள் எதிரிகளுக்கு மேலான போட்டி முன்னணி எப்போதும் உங்களிடம் இருப்பதை உறுதிப்படுத்துகிறது.

இங்கே கிளிக் செய்யவும்
REPRICER பற்றிய மேலும் தகவலுக்கு

SELLERLOGIC Lost & Found Full-Service

ஒவ்வொரு FBA பரிவர்த்தனையையும் ஆய்வு செய்கிறது மற்றும் FBA பிழைகளால் ஏற்படும் மீள்பணம் கோரிக்கைகளை அடையாளம் காண்கிறது. Lost & Found சிக்கல்களை தீர்க்குதல், கோரிக்கை தாக்கல் செய்தல் மற்றும் அமேசானுடன் தொடர்பு கொள்ளுதல் உள்ளிட்ட முழு மீள்பணம் செயல்முறையை நிர்வகிக்கிறது. உங்கள் Lost & Found Full-Service டாஷ்போர்டில் அனைத்து மீள்பணங்களின் முழு கண்ணோட்டமும் எப்போதும் உங்களிடம் உள்ளது.

இங்கே கிளிக் செய்யவும்
LOST & FOUND பற்றிய மேலும் தகவலுக்கு

SELLERLOGIC Business Analytics

அமேசானுக்கான Business Analytics உங்கள் லாபத்திற்கான கண்ணோட்டத்தை வழங்குகிறது - உங்கள் வணிகம், தனிப்பட்ட சந்தைகள் மற்றும் உங்கள் அனைத்து தயாரிப்புகளுக்காக.

இங்கே கிளிக் செய்யவும்
BUSINESS ANALYTICS பற்றிய மேலும் தகவலுக்கு